マーチャンダイジングユニットの市場：タイプ、デザイン、エンドユーザー別-2025-2030年の世界予測

マーチャンダイジングユニット市場の2023年の市場規模は85億5,000万米ドルで、2024年には92億米ドルに達すると予測され、CAGR 7.92％で成長し、2030年には145億9,000万米ドルに達すると予測されています。

マーチャンダイジングユニットは、小売業者やブランドが商品の販売促進や顧客体験の向上のために使用する戦略的ディスプレイであり、それによって売上やブランド認知を促進します。シンプルなPOSディスプレイから高度なデジタルサイネージまで、ブランドの美的感覚や消費者エンゲージメント戦略に合わせて調整されます。マーチャンダイジングユニットの必要性は、ダイナミックな小売環境で消費者の注目を集め、クロスセリングの機会を促進し、ブランドの認知度を高める能力にあります。マーチャンダイジングユニットは、ファッション、エレクトロニクス、飲食品、化粧品など、小売業界において幅広く活用されています。最終用途には通常、スーパーマーケット、ショッピングモール、ブティックなどの実店舗が含まれ、そこではビジュアル・マーチャンダイジングが購買決定において重要な役割を果たします。主な成長要因としては、体験型小売の重要性の高まり、インタラクティブ・ディスプレイの技術的進歩、パーソナライズされた消費者体験の重視の高まりなどが挙げられます。現在進行中のデジタル化のトレンドは、拡張現実（AR）と仮想現実（VR）技術をマーチャンダイジングユニットに統合する潜在的な機会を提示し、没入型の顧客対応と消費者行動に関するデータ主導の洞察を可能にします。こうした機会を捉えるために、企業は最先端のテクノロジーに投資し、消費者の嗜好に合わせてディスプレイを調整するデータ中心のアプローチを採用すべきです。

しかし、技術統合のコストが高いこと、消費者動向が急速に変化しているため常に更新が必要であること、高度なマーチャンダイジング技術を管理する熟練した人材が必要であることなどが、限界と課題となっています。さらに、持続可能性への懸念から、企業は環境にやさしい素材を採用するようになり、コスト構造をさらに複雑にしています。イノベーションと研究は、費用対効果が高く、環境に配慮したマーチャンダイジング・ソリューションの開発と、パーソナライズされたマーケティング戦略のためのAIと機械学習の活用に焦点を当てるべきです。市場はダイナミックで競合が多いのが特徴で、プレーヤーは絶えず革新的なアプローチを模索しています。企業は、消費者の行動、嗜好、新たな技術動向に関する洞察を活用して、エンゲージメントとコンバージョンを促進するインパクトのあるマーチャンダイジング戦略を策定することができます。

市場力学：急速に進化するマーチャンダイジングユニット市場の主要な市場インサイトを公開

マーチャンダイジングユニット市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 顧客エンゲージメントとショッピング体験の向上への注目の高まり
  • インタラクティブで魅力的なマーチャンダイジング・ユニットの採用拡大
  • ハイパーマーケットとスーパーマーケットの急増
• 市場抑制要因
  • 柔軟性と陳列スペースの制限に伴う懸念
• 市場機会
  • パーソナライズされ、カスタマイズされたマーチャンダイジングユニットの開発の可能性
  • 革新的なビジュアル・マーチャンダイジング・ユニットの出現
• 市場の課題
  • 小売よりもオンライン・ショッピングに対する消費者の嗜好の変化

ポーターの5つの力：マーチャンダイジングユニット市場をナビゲートする戦略ツール

ポーターの5つの力フレームワークは、市場情勢の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：マーチャンダイジングユニット市場における外部からの影響の把握

外部マクロ環境要因は、マーチャンダイジングユニット市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析マーチャンダイジングユニット市場における競合情勢の把握

マーチャンダイジングユニット市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックスマーチャンダイジングユニット市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、マーチャンダイジングユニット市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨マーチャンダイジングユニット市場における成功への道筋を描く

マーチャンダイジングユニット市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • 顧客エンゲージメントとショッピング体験の向上に重点を置く
    • インタラクティブで魅力的なマーチャンダイジングユニットの採用が増加
    • ハイパーマーケットとスーパーマーケットの急増
  • 抑制要因
    • 柔軟性と表示スペースの制限に関する懸念
  • 機会
    • パーソナライズおよびカスタマイズされたマーチャンダイジングユニットの潜在的な開発
    • 革新的なビジュアルマーチャンダイジングユニットディスプレイの登場
  • 課題
    • 消費者の嗜好が小売店での買い物からオンラインショッピングへと変化
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 マーチャンダイジングユニットの市場：タイプ別

• カスタマイズ
• 標準

第7章 マーチャンダイジングユニットの市場：設計別

• 自立型
• 携帯
• モジュラー
• 壁掛け

第8章 マーチャンダイジングユニットの市場：エンドユーザー別

• 百貨店
• 専門店
• スーパーマーケット/ハイパーマーケット

第9章 南北アメリカのマーチャンダイジングユニットの市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋地域のマーチャンダイジングユニットの市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカのマーチャンダイジングユニットの市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• Ardent Displays
• Boxes and Packaging（UK）Ltd.
• Butler Merchandising Solutions, LLC
• Carlson Airflo by Stein Industries, Inc.
• Creations Global Retail
• Creative Displays Now
• GST Manufacturing, Inc.
• ImageWorks Manufacturing
• Keystone Display, Inc.
• Lehi Valley Trading Company
• Merchandising Frontiers, Inc.
• Midway Displays, Inc.
• Panda Inspire by Blue Duck Creative
• Platt & LaBonia Company, LLC
• RICH LTD.
• Shanghai ShiQuan Display
• Shenzhen WOW Packaging Display Co., Ltd.
• Siffron, Inc.
• Smurfit Kappa Group PLC
• STI-Gustav Stabernack GmbH
• Tectran Manufacturing Inc.
• U.S. Display Group
• United Manufacturing Group
• Universal Display & Fixtures
• Xiamen Frieden Display Supplies Co., Ltd.

LIST OF FIGURES

• FIGURE 1. MERCHANDISING UNITS MARKET RESEARCH PROCESS
• FIGURE 2. MERCHANDISING UNITS MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL MERCHANDISING UNITS MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 13. AMERICAS MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES MERCHANDISING UNITS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 15. UNITED STATES MERCHANDISING UNITS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. MERCHANDISING UNITS MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 21. MERCHANDISING UNITS MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. MERCHANDISING UNITS MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL MERCHANDISING UNITS MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. MERCHANDISING UNITS MARKET DYNAMICS
• TABLE 7. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY CUSTOMIZED, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY STANDARD, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY FREESTANDING, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY MOBILE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY MODULAR, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY WALL-MOUNTED, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY DEPARTMENTAL STORES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY SPECIALTY STORES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL MERCHANDISING UNITS MARKET SIZE, BY SUPERMARKETS/HYPERMARKETS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. AMERICAS MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 20. AMERICAS MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 21. AMERICAS MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 22. AMERICAS MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 23. ARGENTINA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 24. ARGENTINA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 25. ARGENTINA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 26. BRAZIL MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 27. BRAZIL MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 28. BRAZIL MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 29. CANADA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 30. CANADA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 31. CANADA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 32. MEXICO MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 33. MEXICO MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 34. MEXICO MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 35. UNITED STATES MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 36. UNITED STATES MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 37. UNITED STATES MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 38. UNITED STATES MERCHANDISING UNITS MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 39. ASIA-PACIFIC MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 40. ASIA-PACIFIC MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 41. ASIA-PACIFIC MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 42. ASIA-PACIFIC MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 43. AUSTRALIA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 44. AUSTRALIA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 45. AUSTRALIA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 46. CHINA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 47. CHINA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 48. CHINA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 49. INDIA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 50. INDIA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 51. INDIA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 52. INDONESIA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 53. INDONESIA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 54. INDONESIA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 55. JAPAN MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 56. JAPAN MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 57. JAPAN MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 58. MALAYSIA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 59. MALAYSIA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 60. MALAYSIA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 61. PHILIPPINES MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 62. PHILIPPINES MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 63. PHILIPPINES MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 64. SINGAPORE MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 65. SINGAPORE MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 66. SINGAPORE MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 67. SOUTH KOREA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 68. SOUTH KOREA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 69. SOUTH KOREA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 70. TAIWAN MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 71. TAIWAN MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 72. TAIWAN MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 73. THAILAND MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 74. THAILAND MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 75. THAILAND MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 76. VIETNAM MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 77. VIETNAM MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 78. VIETNAM MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 79. EUROPE, MIDDLE EAST & AFRICA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 80. EUROPE, MIDDLE EAST & AFRICA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 81. EUROPE, MIDDLE EAST & AFRICA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 82. EUROPE, MIDDLE EAST & AFRICA MERCHANDISING UNITS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 83. DENMARK MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 84. DENMARK MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 85. DENMARK MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 86. EGYPT MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 87. EGYPT MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 88. EGYPT MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 89. FINLAND MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 90. FINLAND MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 91. FINLAND MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 92. FRANCE MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 93. FRANCE MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 94. FRANCE MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 95. GERMANY MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 96. GERMANY MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 97. GERMANY MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 98. ISRAEL MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 99. ISRAEL MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 100. ISRAEL MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 101. ITALY MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 102. ITALY MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 103. ITALY MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 104. NETHERLANDS MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 105. NETHERLANDS MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 106. NETHERLANDS MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 107. NIGERIA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 108. NIGERIA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 109. NIGERIA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 110. NORWAY MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 111. NORWAY MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 112. NORWAY MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 113. POLAND MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 114. POLAND MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 115. POLAND MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 116. QATAR MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 117. QATAR MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 118. QATAR MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 119. RUSSIA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 120. RUSSIA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 121. RUSSIA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 122. SAUDI ARABIA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 123. SAUDI ARABIA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 124. SAUDI ARABIA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 125. SOUTH AFRICA MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 126. SOUTH AFRICA MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 127. SOUTH AFRICA MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 128. SPAIN MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 129. SPAIN MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 130. SPAIN MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 131. SWEDEN MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 132. SWEDEN MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 133. SWEDEN MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 134. SWITZERLAND MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 135. SWITZERLAND MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 136. SWITZERLAND MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 137. TURKEY MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 138. TURKEY MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 139. TURKEY MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 140. UNITED ARAB EMIRATES MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 141. UNITED ARAB EMIRATES MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 142. UNITED ARAB EMIRATES MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 143. UNITED KINGDOM MERCHANDISING UNITS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
• TABLE 144. UNITED KINGDOM MERCHANDISING UNITS MARKET SIZE, BY DESIGN, 2018-2030 (USD MILLION)
• TABLE 145. UNITED KINGDOM MERCHANDISING UNITS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
• TABLE 146. MERCHANDISING UNITS MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 147. MERCHANDISING UNITS MARKET, FPNV POSITIONING MATRIX, 2023

The Merchandising Units Market was valued at USD 8.55 billion in 2023, expected to reach USD 9.20 billion in 2024, and is projected to grow at a CAGR of 7.92%, to USD 14.59 billion by 2030.

Merchandising units are strategic displays used by retailers and brands to promote products and enhance customer experiences, thereby driving sales and brand awareness. They encompass everything from simple point-of-sale displays to advanced digital signage, tailored to align with brand aesthetics and consumer engagement strategies. The necessity of merchandising units lies in their ability to capture consumer attention in a dynamic retail environment, facilitate cross-selling opportunities, and bolster brand visibility. Their application is extensive across retail sectors, including fashion, electronics, food and beverages, and cosmetics. End-use scope typically includes physical retail spaces like supermarkets, shopping malls, and boutique stores, where visual merchandising plays a crucial role in purchase decisions. Key growth influencers include the increasing importance of experiential retail, technological advancements in interactive displays, and the rising emphasis on personalized consumer experiences. The ongoing digitalization trend presents potential opportunities in the integration of augmented reality (AR) and virtual reality (VR) technologies into merchandising units, allowing for immersive customer interactions and data-driven insights on consumer behavior. To capture these opportunities, businesses should invest in cutting-edge technology and adopt a data-centric approach to tailor displays to consumer preferences.

However, limitations and challenges include the high cost of technological integration, rapidly changing consumer trends necessitating constant updates, and the need for skilled manpower to manage advanced merchandising technologies. Additionally, sustainability concerns are pushing companies to adopt eco-friendly materials, further complicating cost structures. Innovation and research should focus on developing cost-effective, eco-conscious merchandising solutions and harnessing AI and machine learning for personalized marketing strategies. The market is characterized by its dynamic and competitive nature, with players continuously seeking innovative approaches to stand out. Businesses can leverage insights into consumer behavior, preferences, and emerging technological trends to create impactful merchandising strategies that drive engagement and conversion.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Merchandising Units Market

The Merchandising Units Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing focus toward customer engagement and shopping experience improvement
  • Growing adoption of interactive and engaging merchandising unit
  • Surging number of hypermarkets and supermarkets
• Market Restraints
  • Concern associated with limited flexibility and display space
• Market Opportunities
  • Potential development of personalized and customized merchandising units
  • Emergence of innovative visual merchandising unit display
• Market Challenges
  • Changing consumer preferences for online shopping rather than retail shopping

Porter's Five Forces: A Strategic Tool for Navigating the Merchandising Units Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Merchandising Units Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Merchandising Units Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Merchandising Units Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Merchandising Units Market

A detailed market share analysis in the Merchandising Units Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Merchandising Units Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Merchandising Units Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Merchandising Units Market

A strategic analysis of the Merchandising Units Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Merchandising Units Market, highlighting leading vendors and their innovative profiles. These include Ardent Displays, Boxes and Packaging (UK) Ltd., Butler Merchandising Solutions, LLC, Carlson Airflo by Stein Industries, Inc., Creations Global Retail, Creative Displays Now, GST Manufacturing, Inc., ImageWorks Manufacturing, Keystone Display, Inc., Lehi Valley Trading Company, Merchandising Frontiers, Inc., Midway Displays, Inc., Panda Inspire by Blue Duck Creative, Platt & LaBonia Company, LLC, RICH LTD., Shanghai ShiQuan Display, Shenzhen WOW Packaging Display Co., Ltd., Siffron, Inc., Smurfit Kappa Group PLC, STI - Gustav Stabernack GmbH, Tectran Manufacturing Inc., U.S. Display Group, United Manufacturing Group, Universal Display & Fixtures, and Xiamen Frieden Display Supplies Co., Ltd..

Market Segmentation & Coverage

This research report categorizes the Merchandising Units Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across Customized and Standard.
• Based on Design, market is studied across Freestanding, Mobile, Modular, and Wall-mounted.
• Based on End-User, market is studied across Departmental Stores, Specialty Stores, and Supermarkets/Hypermarkets.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing focus toward customer engagement and shopping experience improvement
    • 5.1.1.2. Growing adoption of interactive and engaging merchandising unit
    • 5.1.1.3. Surging number of hypermarkets and supermarkets
  • 5.1.2. Restraints
    • 5.1.2.1. Concern associated with limited flexibility and display space
  • 5.1.3. Opportunities
    • 5.1.3.1. Potential development of personalized and customized merchandising units
    • 5.1.3.2. Emergence of innovative visual merchandising unit display
  • 5.1.4. Challenges
    • 5.1.4.1. Changing consumer preferences for online shopping rather than retail shopping
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Merchandising Units Market, by Type

• 6.1. Introduction
• 6.2. Customized
• 6.3. Standard

7. Merchandising Units Market, by Design

• 7.1. Introduction
• 7.2. Freestanding
• 7.3. Mobile
• 7.4. Modular
• 7.5. Wall-mounted

8. Merchandising Units Market, by End-User

• 8.1. Introduction
• 8.2. Departmental Stores
• 8.3. Specialty Stores
• 8.4. Supermarkets/Hypermarkets

9. Americas Merchandising Units Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Merchandising Units Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Merchandising Units Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Ardent Displays
• 2. Boxes and Packaging (UK) Ltd.
• 3. Butler Merchandising Solutions, LLC
• 4. Carlson Airflo by Stein Industries, Inc.
• 5. Creations Global Retail
• 6. Creative Displays Now
• 7. GST Manufacturing, Inc.
• 8. ImageWorks Manufacturing
• 9. Keystone Display, Inc.
• 10. Lehi Valley Trading Company
• 11. Merchandising Frontiers, Inc.
• 12. Midway Displays, Inc.
• 13. Panda Inspire by Blue Duck Creative
• 14. Platt & LaBonia Company, LLC
• 15. RICH LTD.
• 16. Shanghai ShiQuan Display
• 17. Shenzhen WOW Packaging Display Co., Ltd.
• 18. Siffron, Inc.
• 19. Smurfit Kappa Group PLC
• 20. STI - Gustav Stabernack GmbH
• 21. Tectran Manufacturing Inc.
• 22. U.S. Display Group
• 23. United Manufacturing Group
• 24. Universal Display & Fixtures
• 25. Xiamen Frieden Display Supplies Co., Ltd.