デフォルト表紙
市場調査レポート
商品コード
1587119

葉巻・シガリロ市場:フレーバー、製品、エンドユーザー別-2025-2030年世界予測

Cigar & Cigarillos Market by Flavors (Chocolate & Menthol, Fruit & Candy, Mint & Menthol), Product (Mass, Premium), End-User - Global Forecast 2025-2030


出版日
発行
360iResearch
ページ情報
英文 184 Pages
納期
即日から翌営業日
カスタマイズ可能
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.25円
葉巻・シガリロ市場:フレーバー、製品、エンドユーザー別-2025-2030年世界予測
出版日: 2024年10月31日
発行: 360iResearch
ページ情報: 英文 184 Pages
納期: 即日から翌営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

葉巻・シガリロ市場の2023年の市場規模は246億米ドルで、2024年には265億9,000万米ドルに達すると予測され、CAGR 8.20%で成長し、2030年には427億2,000万米ドルに達すると予測されます。

葉巻とシガリロ市場は、プレミアム葉巻と小型シガリロの生産、流通、消費を伴うタバコ産業のセグメントとして広く定義されます。この市場は高級タバコ製品の重要なセグメントとして機能しており、プレミアムな体験、レジャー活動、社会的地位の関連付けを求める消費者の嗜好によって必要とされています。この市場の主な用途はレクリエーション用の喫煙で、愛好家がリラックスした雰囲気の中で消費し、祝賀会や社交の場で使用されることが多く、最終用途は主に高級な喫煙体験を求める成人消費者です。この市場に影響を与える主な成長要因には、プレミアム化の傾向の高まり、可処分所得の増加、フレーバーやブレンドのカスタマイズに関連した製品の差別化意識の高まりなどがあります。注目すべき機会は、新興市場の拡大、フレーバー製品の投入、代替的な贅沢体験を求めるミレニアル世代の消費者のターゲット化によってもたらされます。こうした機会を捉えるための提言としては、限定版を含む製品ラインの拡大、ナチュラル・オーガニック製品への注力、デジタル・マーケティング・キャンペーンの活用による市場への働きかけの拡大などがあります。しかし、市場の成長には、強固な規制環境、喫煙に反対する公衆衛生キャンペーン、電子タバコやVAPEのような代替製品の人気の高まりという課題があります。また、サプライチェーンの脆弱性や、景気後退が高級品の消費に与える潜在的な影響も限界のひとつです。イノベーションの焦点としては、持続可能で環境に優しい生産方法の構築、進化する消費者の嗜好に対応したユニークなフレーバーの導入、パーソナライズされた顧客体験のためのテクノロジーの統合などが考えられます。消費者のライフスタイルの変化に合わせて製品を提供し、世界市場で戦略的パートナーシップを採用することで、事業の成長を促進することができます。高級ニッチとして特徴づけられるこの市場はダイナミックで、特に伝統的な喫煙文化が根強く残る地域では拡大の可能性があります。

主な市場の統計
基準年[2023] 246億米ドル
予測年[2024] 265億9,000万米ドル
予測年[2030] 427億2,000万米ドル
CAGR(%) 8.20%

市場力学:急速に進化する葉巻・シガリロ市場の主要市場インサイトを公開

葉巻・シガリロ市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。こうした動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

  • 市場促進要因
    • 葉巻のプレミアム化の急速な進展
    • シガーラウンジのある高級ホテルの増加
    • タバコのきつい味をマスキングする様々なフレーバーのイントロダクションが若い消費者の需要を煽る
  • 市場抑制要因
    • 代替品の存在
  • 市場機会
    • プレミアムシガーにおける複数のフレーバーの統合
    • 葉巻の生産と輸入の増加
  • 市場の課題
    • 健康に関する懸念

ポーターの5つの力:葉巻・シガリロ市場をナビゲートする戦略ツール

ポーターの5つの力フレームワークは、市場情勢の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析:葉巻・シガリロ市場における外部からの影響の把握

外部マクロ環境要因は、葉巻・シガリロ市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析葉巻・シガリロ市場における競合情勢の把握

葉巻・シガリロ市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックス葉巻・シガリロ市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、葉巻・シガリロ市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨葉巻・シガリロ市場における成功への道筋を描く

葉巻・シガリロ市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています:

1.市場の浸透度:現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度:新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化:最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報:競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション:将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報に基づいた意思決定を行う上で役立つ重要な質問にも回答しています:

1.現在の市場規模と今後の成長予測は?

2.最高の投資機会を提供する製品、セグメント、地域はどこか?

3.市場を形成する主な技術動向と規制の影響とは?

4.主要ベンダーの市場シェアと競合ポジションは?

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か?

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

  • 市場力学
    • 促進要因
      • 葉巻のプレミアム化が急速に進む
      • シガーラウンジを備えた高級ホテルが増加
      • タバコのきつい味を隠すために様々なフレーバーをイントロダクション、若い消費者の需要を刺激しています。
    • 抑制要因
      • 代替品の入手可能性
    • 機会
      • プレミアムシガーに複数のフレーバーを統合
      • 葉巻の生産と輸入の増加
    • 課題
      • 健康に関する懸念
  • 市場セグメンテーション分析
  • ポーターのファイブフォース分析
  • PESTEL分析
    • 政治的
    • 経済
    • 社交
    • 技術的
    • 法律上
    • 環境

第6章 葉巻・シガリロ市場フレーバー別

  • チョコレート&メンソール
  • フルーツ&キャンディ
  • ミント&メントール
  • スパイシー&塩辛い
  • タバコか無香料か
  • ウッディ&ペッパー

第7章 葉巻・シガリロ市場:製品別

  • 質量
  • プレミアム

第8章 葉巻・シガリロ市場:エンドユーザー別

  • 女性

第9章 南北アメリカの葉巻・シガリロ市場

  • アルゼンチン
  • ブラジル
  • カナダ
  • メキシコ
  • 米国

第10章 アジア太平洋地域の葉巻・シガリロ市場

  • オーストラリア
  • 中国
  • インド
  • インドネシア
  • 日本
  • マレーシア
  • フィリピン
  • シンガポール
  • 韓国
  • 台湾
  • タイ
  • ベトナム

第11章 欧州・中東・アフリカの葉巻・シガリロ市場

  • デンマーク
  • エジプト
  • フィンランド
  • フランス
  • ドイツ
  • イスラエル
  • イタリア
  • オランダ
  • ナイジェリア
  • ノルウェー
  • ポーランド
  • カタール
  • ロシア
  • サウジアラビア
  • 南アフリカ
  • スペイン
  • スウェーデン
  • スイス
  • トルコ
  • アラブ首長国連邦
  • 英国

第12章 競合情勢

  • 市場シェア分析2023
  • FPNVポジショニングマトリックス, 2023
  • 競合シナリオ分析
  • 戦略分析と提言

企業一覧

  • Altria Group Inc.
  • Arnold Andre GmbH & Company KG
  • Avanti Cigar Co
  • British American Tobacco PLC
  • Continental Tobacco Group
  • Dannemann EL Noble Cigarro GmbH
  • Dosal Tobacco Corporation
  • Habanos SA
  • Holt's Cigar Holding's, Inc.
  • Imperial Brands PLC
  • JT International SA
  • Scandinavian Tobacco Group A/S
  • Swedish Match AB
  • Swisher International Inc.
  • Villiger Sohne AG
図表

LIST OF FIGURES

  • FIGURE 1. CIGAR & CIGARILLOS MARKET RESEARCH PROCESS
  • FIGURE 2. CIGAR & CIGARILLOS MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. AMERICAS CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 13. AMERICAS CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. UNITED STATES CIGAR & CIGARILLOS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 15. UNITED STATES CIGAR & CIGARILLOS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. ASIA-PACIFIC CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 17. ASIA-PACIFIC CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. EUROPE, MIDDLE EAST & AFRICA CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 19. EUROPE, MIDDLE EAST & AFRICA CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. CIGAR & CIGARILLOS MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 21. CIGAR & CIGARILLOS MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. CIGAR & CIGARILLOS MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. CIGAR & CIGARILLOS MARKET DYNAMICS
  • TABLE 7. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY CHOCOLATE & MENTHOL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY FRUIT & CANDY, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY MINT & MENTHOL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY SPICY & SALTY, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY TOBACCO OR NO FLAVOR, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY WOODY & PEPPERY, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY MASS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY PREMIUM, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY FEMALE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. GLOBAL CIGAR & CIGARILLOS MARKET SIZE, BY MALE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. AMERICAS CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 21. AMERICAS CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 22. AMERICAS CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 23. AMERICAS CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 24. ARGENTINA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 25. ARGENTINA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 26. ARGENTINA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 27. BRAZIL CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 28. BRAZIL CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 29. BRAZIL CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 30. CANADA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 31. CANADA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 32. CANADA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 33. MEXICO CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 34. MEXICO CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 35. MEXICO CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 36. UNITED STATES CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 37. UNITED STATES CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 38. UNITED STATES CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 39. UNITED STATES CIGAR & CIGARILLOS MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 40. ASIA-PACIFIC CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 41. ASIA-PACIFIC CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 42. ASIA-PACIFIC CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 43. ASIA-PACIFIC CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 44. AUSTRALIA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 45. AUSTRALIA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 46. AUSTRALIA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 47. CHINA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 48. CHINA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 49. CHINA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 50. INDIA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 51. INDIA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 52. INDIA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 53. INDONESIA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 54. INDONESIA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 55. INDONESIA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 56. JAPAN CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 57. JAPAN CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 58. JAPAN CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 59. MALAYSIA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 60. MALAYSIA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 61. MALAYSIA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 62. PHILIPPINES CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 63. PHILIPPINES CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 64. PHILIPPINES CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 65. SINGAPORE CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 66. SINGAPORE CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 67. SINGAPORE CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 68. SOUTH KOREA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 69. SOUTH KOREA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 70. SOUTH KOREA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 71. TAIWAN CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 72. TAIWAN CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 73. TAIWAN CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 74. THAILAND CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 75. THAILAND CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 76. THAILAND CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 77. VIETNAM CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 78. VIETNAM CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 79. VIETNAM CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 80. EUROPE, MIDDLE EAST & AFRICA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 81. EUROPE, MIDDLE EAST & AFRICA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 82. EUROPE, MIDDLE EAST & AFRICA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 83. EUROPE, MIDDLE EAST & AFRICA CIGAR & CIGARILLOS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 84. DENMARK CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 85. DENMARK CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 86. DENMARK CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 87. EGYPT CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 88. EGYPT CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 89. EGYPT CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 90. FINLAND CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 91. FINLAND CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 92. FINLAND CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 93. FRANCE CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 94. FRANCE CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 95. FRANCE CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 96. GERMANY CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 97. GERMANY CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 98. GERMANY CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 99. ISRAEL CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 100. ISRAEL CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 101. ISRAEL CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 102. ITALY CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 103. ITALY CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 104. ITALY CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 105. NETHERLANDS CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 106. NETHERLANDS CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 107. NETHERLANDS CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 108. NIGERIA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 109. NIGERIA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 110. NIGERIA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 111. NORWAY CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 112. NORWAY CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 113. NORWAY CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 114. POLAND CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 115. POLAND CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 116. POLAND CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 117. QATAR CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 118. QATAR CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 119. QATAR CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 120. RUSSIA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 121. RUSSIA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 122. RUSSIA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 123. SAUDI ARABIA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 124. SAUDI ARABIA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 125. SAUDI ARABIA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 126. SOUTH AFRICA CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 127. SOUTH AFRICA CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 128. SOUTH AFRICA CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 129. SPAIN CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 130. SPAIN CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 131. SPAIN CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 132. SWEDEN CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 133. SWEDEN CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 134. SWEDEN CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 135. SWITZERLAND CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 136. SWITZERLAND CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 137. SWITZERLAND CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 138. TURKEY CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 139. TURKEY CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 140. TURKEY CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 141. UNITED ARAB EMIRATES CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 142. UNITED ARAB EMIRATES CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 143. UNITED ARAB EMIRATES CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 144. UNITED KINGDOM CIGAR & CIGARILLOS MARKET SIZE, BY FLAVORS, 2018-2030 (USD MILLION)
  • TABLE 145. UNITED KINGDOM CIGAR & CIGARILLOS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 146. UNITED KINGDOM CIGAR & CIGARILLOS MARKET SIZE, BY END-USER, 2018-2030 (USD MILLION)
  • TABLE 147. CIGAR & CIGARILLOS MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 148. CIGAR & CIGARILLOS MARKET, FPNV POSITIONING MATRIX, 2023
目次
Product Code: MRR-430D3EB7277A

The Cigar & Cigarillos Market was valued at USD 24.60 billion in 2023, expected to reach USD 26.59 billion in 2024, and is projected to grow at a CAGR of 8.20%, to USD 42.72 billion by 2030.

The cigar and cigarillos market is defined broadly as the segment of the tobacco industry that involves the production, distribution, and consumption of both premium cigars and smaller cigarillos. This market serves as a significant segment of luxury tobacco products and is necessitated by consumer preferences for premium experiences, leisure activities, and social status association. The primary application in this market is recreational smoking, often consumed by aficionados in a relaxed setting, and used in celebration or social gatherings, with end-use predominantly among adult consumers seeking a premium smoking experience. Key growth factors influencing this market include the rising trend of premiumization, increasing disposable income, and a heightened sense of product differentiation linked to flavors and blends customization. Notable opportunities are presented through expanding emerging markets, the inclusion of flavored products, and the targeting of millennial consumers who seek alternative luxury experiences. Recommendations to capture these opportunities include expanding product lines to encompass limited editions, focusing on natural and organic products, and leveraging digital marketing campaigns to broaden market outreach. However, market growth is challenged by robust regulatory environments, public health campaigns directed against smoking, and the growing popularity of alternative products like e-cigarettes and vapes. Limitations also include supply chain vulnerabilities and the potential impact of economic downturns on luxury goods consumption. Innovations could focus on creating sustainable and eco-friendly production methods, introducing unique flavors that cater to evolving consumer tastes, and integrating technology for personalized customer experiences. Business growth can be driven by aligning product offerings with consumer lifestyle changes and employing strategic partnerships in global markets. Characterized as a luxury niche, the market is dynamic, with potential for expansion particularly in regions where traditional smoking culture remains strong.

KEY MARKET STATISTICS
Base Year [2023] USD 24.60 billion
Estimated Year [2024] USD 26.59 billion
Forecast Year [2030] USD 42.72 billion
CAGR (%) 8.20%

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Cigar & Cigarillos Market

The Cigar & Cigarillos Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Rapidly growing premiumization of cigars
    • Increasing number of luxury hotels with cigar lounges
    • Introduction of various flavors to mask harsh taste of tobacco fuelling the demand among the young consumers
  • Market Restraints
    • Availability of substitutes
  • Market Opportunities
    • Integration of several flavors in the premium cigars
    • Increasing production and imports of cigars
  • Market Challenges
    • Concerns regarding health

Porter's Five Forces: A Strategic Tool for Navigating the Cigar & Cigarillos Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Cigar & Cigarillos Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Cigar & Cigarillos Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Cigar & Cigarillos Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Cigar & Cigarillos Market

A detailed market share analysis in the Cigar & Cigarillos Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Cigar & Cigarillos Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Cigar & Cigarillos Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Cigar & Cigarillos Market

A strategic analysis of the Cigar & Cigarillos Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Cigar & Cigarillos Market, highlighting leading vendors and their innovative profiles. These include Altria Group Inc., Arnold Andre GmbH & Company KG, Avanti Cigar Co, British American Tobacco PLC, Continental Tobacco Group, Dannemann EL Noble Cigarro GmbH, Dosal Tobacco Corporation, Habanos SA, Holt's Cigar Holding's, Inc., Imperial Brands PLC, JT International SA, Scandinavian Tobacco Group A/S, Swedish Match AB, Swisher International Inc., and Villiger Sohne AG.

Market Segmentation & Coverage

This research report categorizes the Cigar & Cigarillos Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Flavors, market is studied across Chocolate & Menthol, Fruit & Candy, Mint & Menthol, Spicy & Salty, Tobacco or No Flavor, and Woody & Peppery.
  • Based on Product, market is studied across Mass and Premium.
  • Based on End-User, market is studied across Female and Male.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Rapidly growing premiumization of cigars
      • 5.1.1.2. Increasing number of luxury hotels with cigar lounges
      • 5.1.1.3. Introduction of various flavors to mask harsh taste of tobacco fuelling the demand among the young consumers
    • 5.1.2. Restraints
      • 5.1.2.1. Availability of substitutes
    • 5.1.3. Opportunities
      • 5.1.3.1. Integration of several flavors in the premium cigars
      • 5.1.3.2. Increasing production and imports of cigars
    • 5.1.4. Challenges
      • 5.1.4.1. Concerns regarding health
  • 5.2. Market Segmentation Analysis
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Cigar & Cigarillos Market, by Flavors

  • 6.1. Introduction
  • 6.2. Chocolate & Menthol
  • 6.3. Fruit & Candy
  • 6.4. Mint & Menthol
  • 6.5. Spicy & Salty
  • 6.6. Tobacco or No Flavor
  • 6.7. Woody & Peppery

7. Cigar & Cigarillos Market, by Product

  • 7.1. Introduction
  • 7.2. Mass
  • 7.3. Premium

8. Cigar & Cigarillos Market, by End-User

  • 8.1. Introduction
  • 8.2. Female
  • 8.3. Male

9. Americas Cigar & Cigarillos Market

  • 9.1. Introduction
  • 9.2. Argentina
  • 9.3. Brazil
  • 9.4. Canada
  • 9.5. Mexico
  • 9.6. United States

10. Asia-Pacific Cigar & Cigarillos Market

  • 10.1. Introduction
  • 10.2. Australia
  • 10.3. China
  • 10.4. India
  • 10.5. Indonesia
  • 10.6. Japan
  • 10.7. Malaysia
  • 10.8. Philippines
  • 10.9. Singapore
  • 10.10. South Korea
  • 10.11. Taiwan
  • 10.12. Thailand
  • 10.13. Vietnam

11. Europe, Middle East & Africa Cigar & Cigarillos Market

  • 11.1. Introduction
  • 11.2. Denmark
  • 11.3. Egypt
  • 11.4. Finland
  • 11.5. France
  • 11.6. Germany
  • 11.7. Israel
  • 11.8. Italy
  • 11.9. Netherlands
  • 11.10. Nigeria
  • 11.11. Norway
  • 11.12. Poland
  • 11.13. Qatar
  • 11.14. Russia
  • 11.15. Saudi Arabia
  • 11.16. South Africa
  • 11.17. Spain
  • 11.18. Sweden
  • 11.19. Switzerland
  • 11.20. Turkey
  • 11.21. United Arab Emirates
  • 11.22. United Kingdom

12. Competitive Landscape

  • 12.1. Market Share Analysis, 2023
  • 12.2. FPNV Positioning Matrix, 2023
  • 12.3. Competitive Scenario Analysis
  • 12.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. Altria Group Inc.
  • 2. Arnold Andre GmbH & Company KG
  • 3. Avanti Cigar Co
  • 4. British American Tobacco PLC
  • 5. Continental Tobacco Group
  • 6. Dannemann EL Noble Cigarro GmbH
  • 7. Dosal Tobacco Corporation
  • 8. Habanos SA
  • 9. Holt's Cigar Holding's, Inc.
  • 10. Imperial Brands PLC
  • 11. JT International SA
  • 12. Scandinavian Tobacco Group A/S
  • 13. Swedish Match AB
  • 14. Swisher International Inc.
  • 15. Villiger Sohne AG