卓上カレンダー市場：製品タイプ、エンドユーザー、流通チャネル別-2025-2030年世界予測

卓上カレンダー市場の2023年の市場規模は24億5,000万米ドルで、2024年には25億9,000万米ドルに達すると予測され、CAGR 4.96％で成長し、2030年には34億4,000万米ドルに達すると予測されています。

卓上カレンダー市場には、オフィスのデスクで使用することを目的とした印刷またはデジタルカレンダーの設計、製造、流通が含まれます。時間管理や整理整頓に欠かせないカレンダーは、目に見えるスケジュール管理ソリューションを重視する個人と企業の両部門にとって極めて重要です。その用途は、企業のオフィス、教育機関、個人など多岐にわたり、従業員、教育関係者、日常業務の効率化を求める個人など、さまざまな場面で利用されています。最終用途の範囲は多様な層に及ぶため、デザイン、機能性、環境に優しい素材といった消費者の嗜好を考慮することが重要です。主な成長要因としては、パーソナライズされたテーマ別のカレンダーの増加傾向、他のデバイスとの同期オプションを提供するデジタルカレンダーの技術的進歩、企業贈答の増加などが挙げられます。eコマース・プラットフォームは、世界市場拡大の潜在的な機会を開いた。しかし、スマートフォンやコンピュータ・プログラムが統合されたカレンダー・ソリューションを提供するデジタル化の動向から、業界は課題に直面しています。このシフトは、触覚とデジタルの両方の体験を組み込んだハイブリッド製品による価値提案の革新を要求しています。さらに、持続可能性への懸念は、環境意識の高い消費者を惹きつけるために、リサイクル可能な素材を使った革新を生産者に促しています。特定の業界向けにカスタマイズされたソリューションを提供することでニッチ市場を開拓し、学年をテーマにしたカレンダーで教育分野に参入するチャンスもあります。競合情勢と潜在的な市場飽和から生じる情勢は、差別化戦略を必要とします。インタラクティブな学習カレンダーやウェルネスをテーマにしたプランナーのために拡張現実を統合するなどの革新は、現代の消費者を引き付けることができます。デジタル機能を強化するためのテクノロジー企業との提携や、限定デザインを提供するためのアーティストやインフルエンサーとのコラボレーションは、製品の提供を多様化させる可能性があります。全体として、市場は伝統的な魅力の維持とテクノロジーの導入のバランスを求めており、多目的製品、ユーザー参加機能、持続可能性への取り組みに焦点を当てた研究開発のための活気ある分野となっています。

市場力学：急速に進化する卓上カレンダー市場の主要市場インサイトを公開

卓上カレンダー市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的意思決定、新たなビジネスチャンスの獲得を行うことができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができるとともに、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • デジタルに精通した専門家の間で、具体的な計画・整理ツールに対する嗜好が高まっています。
  • 企業環境における審美的でカスタマイズ可能なデスクアクセサリーの需要の高まり
  • 企業ギフトとして、パーソナライズされたテーマベースの卓上カレンダーの人気の高まり
  • 持続可能性の動向による、環境に優しくリサイクル可能な卓上カレンダー素材への需要の高まり
• 市場抑制要因
  • 卓上カレンダー製造における紙の使用に関する環境問題や持続可能性の問題
  • 流通チャネルが限られており、卓上カレンダー製品をより多くの人々に届けることが困難
• 市場機会
  • 環境意識の高い消費者を惹きつける、持続可能で環境に優しい革新的な卓上カレンダーデザイン
  • 企業や個人へのギフト用として、カスタマイズ可能でパーソナライズされた卓上カレンダー
  • 従来の卓上カレンダーにデジタル技術を統合し、ユーザー体験を向上
• 市場の課題
  • 環境意識の高い市場において、環境に配慮した持続可能な卓上カレンダーを作る上での課題
  • 飽和市場における、ノベルティやパーソナライズされた卓上カレンダー製品との競合

ポーターの5つの力：卓上カレンダー市場をナビゲートする戦略ツール

ポーターの5つの力フレームワークは、卓上カレンダー市場の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：卓上カレンダー市場における外部からの影響の把握

外部マクロ環境要因は、卓上カレンダー市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析卓上カレンダー市場における競合情勢の把握

卓上カレンダー市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックス卓上カレンダー市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、卓上カレンダー市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によってベンダーを明確かつ正確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨卓上カレンダー市場における成功への道筋を描く

卓上カレンダー市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を見直すことで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • デジタルに精通した専門家の間では、具体的な計画および組織ツールへの好みが高まっている
    • 企業環境における美しくカスタマイズ可能なデスクアクセサリーの需要の高まり
    • 企業向けギフトとして、パーソナライズされたテーマ別卓上カレンダーの人気が高まっている
    • 持続可能性の動向が環境に優しくリサイクル可能な素材の需要を牽引
  • 抑制要因
    • 卓上カレンダー生産における紙の使用に関連する環境問題と持続可能性の問題
    • 流通チャネルが限られており、卓上カレンダー製品を幅広い顧客に届けるのが難しい
  • 機会
    • 環境に配慮した消費者を引き付ける革新的で持続可能かつ環境に優しい卓上カレンダーデザイン
    • 企業や個人へのギフト用にカスタマイズ可能でパーソナライズされた卓上カレンダー
    • デジタル技術と従来の卓上カレンダーを統合し、ユーザーエクスペリエンスを向上
  • 課題
    • 環境に配慮した市場における、環境に配慮した卓上カレンダーの作成の課題
    • 飽和した市場における斬新な製品やパーソナライズされた卓上カレンダー製品との競合
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 卓上カレンダー市場：製品タイプ別

• 写真卓上カレンダー
• 販促用卓上カレンダー
• 標準卓上カレンダー

第7章 卓上カレンダー市場：エンドユーザー別

• 企業
• 個人
• 機関
• 組織

第8章 卓上カレンダー市場：流通チャネル別

• オフライン販売
• オンライン販売

第9章 南北アメリカの卓上カレンダー市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第10章 アジア太平洋地域の卓上カレンダー市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第11章 欧州・中東・アフリカの卓上カレンダー市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第12章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• 1. ACCO Brands Corporation
• 2. AT-A-GLANCE
• 3. Blue Sky The Color of Imagination LLC
• 4. Blueline
• 5. Cambridge
• 6. Carpe Diem
• 7. Day-Timer Inc.
• 8. Erin Condren Design
• 9. Filofax
• 10. Franklin Planner Corporation
• 11. House of Doolittle
• 12. Lang Holdings Inc.
• 13. Mead
• 14. Moleskine America Inc.
• 15. Orange Circle Studio Corporation
• 16. Paper Source
• 17. Quo Vadis
• 18. Rifle Paper Co.
• 19. TF Publishing
• 20. Tri-Coastal Design

LIST OF FIGURES

• FIGURE 1. DESK CALENDAR MARKET RESEARCH PROCESS
• FIGURE 2. DESK CALENDAR MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL DESK CALENDAR MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL DESK CALENDAR MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL DESK CALENDAR MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL DESK CALENDAR MARKET SIZE, BY END USER, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL DESK CALENDAR MARKET SIZE, BY END USER, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. GLOBAL DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
• FIGURE 11. GLOBAL DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. AMERICAS DESK CALENDAR MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 13. AMERICAS DESK CALENDAR MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. UNITED STATES DESK CALENDAR MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 15. UNITED STATES DESK CALENDAR MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. ASIA-PACIFIC DESK CALENDAR MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. ASIA-PACIFIC DESK CALENDAR MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. EUROPE, MIDDLE EAST & AFRICA DESK CALENDAR MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 19. EUROPE, MIDDLE EAST & AFRICA DESK CALENDAR MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 20. DESK CALENDAR MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 21. DESK CALENDAR MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. DESK CALENDAR MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL DESK CALENDAR MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL DESK CALENDAR MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL DESK CALENDAR MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. DESK CALENDAR MARKET DYNAMICS
• TABLE 7. GLOBAL DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL DESK CALENDAR MARKET SIZE, BY PHOTO DESK CALENDARS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL DESK CALENDAR MARKET SIZE, BY PROMOTIONAL DESK CALENDARS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL DESK CALENDAR MARKET SIZE, BY STANDARD DESK CALENDARS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL DESK CALENDAR MARKET SIZE, BY BUSINESSES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL DESK CALENDAR MARKET SIZE, BY INDIVIDUALS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL DESK CALENDAR MARKET SIZE, BY INSTITUTIONS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL DESK CALENDAR MARKET SIZE, BY ORGANIZATIONS, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. GLOBAL DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 17. GLOBAL DESK CALENDAR MARKET SIZE, BY OFFLINE SALES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 18. GLOBAL DESK CALENDAR MARKET SIZE, BY ONLINE SALES, BY REGION, 2018-2030 (USD MILLION)
• TABLE 19. AMERICAS DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 20. AMERICAS DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 21. AMERICAS DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 22. AMERICAS DESK CALENDAR MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 23. ARGENTINA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 24. ARGENTINA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 25. ARGENTINA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 26. BRAZIL DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 27. BRAZIL DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 28. BRAZIL DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 29. CANADA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 30. CANADA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 31. CANADA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 32. MEXICO DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 33. MEXICO DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 34. MEXICO DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 35. UNITED STATES DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 36. UNITED STATES DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 37. UNITED STATES DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 38. UNITED STATES DESK CALENDAR MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 39. ASIA-PACIFIC DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 40. ASIA-PACIFIC DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 41. ASIA-PACIFIC DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 42. ASIA-PACIFIC DESK CALENDAR MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 43. AUSTRALIA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 44. AUSTRALIA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 45. AUSTRALIA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 46. CHINA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 47. CHINA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 48. CHINA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 49. INDIA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 50. INDIA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 51. INDIA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 52. INDONESIA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 53. INDONESIA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 54. INDONESIA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 55. JAPAN DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 56. JAPAN DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 57. JAPAN DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 58. MALAYSIA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 59. MALAYSIA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 60. MALAYSIA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 61. PHILIPPINES DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 62. PHILIPPINES DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 63. PHILIPPINES DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 64. SINGAPORE DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 65. SINGAPORE DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 66. SINGAPORE DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 67. SOUTH KOREA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 68. SOUTH KOREA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 69. SOUTH KOREA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 70. TAIWAN DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 71. TAIWAN DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 72. TAIWAN DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 73. THAILAND DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 74. THAILAND DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 75. THAILAND DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 76. VIETNAM DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 77. VIETNAM DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 78. VIETNAM DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 79. EUROPE, MIDDLE EAST & AFRICA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 80. EUROPE, MIDDLE EAST & AFRICA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 81. EUROPE, MIDDLE EAST & AFRICA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 82. EUROPE, MIDDLE EAST & AFRICA DESK CALENDAR MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 83. DENMARK DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 84. DENMARK DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 85. DENMARK DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 86. EGYPT DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 87. EGYPT DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 88. EGYPT DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 89. FINLAND DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 90. FINLAND DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 91. FINLAND DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 92. FRANCE DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 93. FRANCE DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 94. FRANCE DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 95. GERMANY DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 96. GERMANY DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 97. GERMANY DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 98. ISRAEL DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 99. ISRAEL DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 100. ISRAEL DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 101. ITALY DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 102. ITALY DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 103. ITALY DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 104. NETHERLANDS DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 105. NETHERLANDS DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 106. NETHERLANDS DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 107. NIGERIA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 108. NIGERIA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 109. NIGERIA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 110. NORWAY DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 111. NORWAY DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 112. NORWAY DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 113. POLAND DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 114. POLAND DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 115. POLAND DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 116. QATAR DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 117. QATAR DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 118. QATAR DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 119. RUSSIA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 120. RUSSIA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 121. RUSSIA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 122. SAUDI ARABIA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 123. SAUDI ARABIA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 124. SAUDI ARABIA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 125. SOUTH AFRICA DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 126. SOUTH AFRICA DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 127. SOUTH AFRICA DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 128. SPAIN DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 129. SPAIN DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 130. SPAIN DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 131. SWEDEN DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 132. SWEDEN DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 133. SWEDEN DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 134. SWITZERLAND DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 135. SWITZERLAND DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 136. SWITZERLAND DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 137. TURKEY DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 138. TURKEY DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 139. TURKEY DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 140. UNITED ARAB EMIRATES DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 141. UNITED ARAB EMIRATES DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 142. UNITED ARAB EMIRATES DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 143. UNITED KINGDOM DESK CALENDAR MARKET SIZE, BY PRODUCT TYPE, 2018-2030 (USD MILLION)
• TABLE 144. UNITED KINGDOM DESK CALENDAR MARKET SIZE, BY END USER, 2018-2030 (USD MILLION)
• TABLE 145. UNITED KINGDOM DESK CALENDAR MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
• TABLE 146. DESK CALENDAR MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 147. DESK CALENDAR MARKET, FPNV POSITIONING MATRIX, 2023

The Desk Calendar Market was valued at USD 2.45 billion in 2023, expected to reach USD 2.59 billion in 2024, and is projected to grow at a CAGR of 4.96%, to USD 3.44 billion by 2030.

The desk calendar market involves designing, manufacturing, and distributing printed or digital calendars intended for use on office desks. Essential for time management and organizational tasks, they are crucial for both individual and business sectors that value visible scheduling solutions. The application scope includes broad usage across corporate offices, educational institutes, and in personal settings, catering to employees, educators, and individuals seeking to enhance efficiency in daily activities. End-use scope spans a diverse demographic, making it crucial to consider consumer preferences such as design, functionality, and eco-friendly materials. Key growth influencers include the rising trend of personalized and themed calendars, technological advancements in digital calendars that provide sync options with other devices, and increased corporate gifting practices. E-commerce platforms have opened potential opportunities for global market expansion. However, the industry faces challenges from the digitalization trend where smartphones and computer programs offer integrated calendar solutions. This shift demands innovation in value proposition through hybrid products that incorporate both tactile and digital experiences. Additionally, sustainability concerns urge producers to innovate using recyclable materials to attract eco-conscious consumers. Opportunities lie in exploring niche markets by offering customized solutions to specific industries and tapping into the educational sector with academic year thematic calendars. Limitations spring from the competitive landscape and potential market saturation, necessitating differentiation strategies. Innovations such as integrating augmented reality for interactive learning calendars or wellness-themed planners can attract modern consumers. Partnership with technology firms for enhanced digital features or collaborations with artists and influencers for exclusive designs could diversify product offerings. Overall, the market demands a balance between maintaining traditional charm and embracing technology-making this a vibrant field for research and development focusing on multi-purpose products, user engagement features, and sustainability initiatives.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Desk Calendar Market

The Desk Calendar Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing preference for tangible planning and organization tools among digital-savvy professionals
  • Rising demand for aesthetically pleasing and customizable desk accessories in corporate environments
  • Growing popularity of personalized and theme-based desk calendars as corporate gifts
  • Sustainability trends driving demand for eco-friendly and recyclable desk calendar materials
• Market Restraints
  • Environmental concerns and sustainability issues related to paper usage in desk calendar production
  • Limited distribution channels and difficulty in reaching a broader audience for desk calendar products
• Market Opportunities
  • Innovative sustainable and eco-friendly desk calendar designs to attract environmentally conscious consumers
  • Customizable and personalized desk calendars for corporate and individual gifting purposes
  • Integration of digital technology with traditional desk calendars for enhanced user experience
• Market Challenges
  • The challenges of creating environmentally sustainable desk calendars in an eco-conscious market
  • The competition from novelty and personalized desk calendar products in a saturated market

Porter's Five Forces: A Strategic Tool for Navigating the Desk Calendar Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Desk Calendar Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Desk Calendar Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Desk Calendar Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Desk Calendar Market

A detailed market share analysis in the Desk Calendar Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Desk Calendar Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Desk Calendar Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Desk Calendar Market

A strategic analysis of the Desk Calendar Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Desk Calendar Market, highlighting leading vendors and their innovative profiles. These include ACCO Brands Corporation, AT-A-GLANCE, Blue Sky The Color of Imagination LLC, Blueline, Cambridge, Carpe Diem, Day-Timer Inc., Erin Condren Design, Filofax, Franklin Planner Corporation, House of Doolittle, Lang Holdings Inc., Mead, Moleskine America Inc., Orange Circle Studio Corporation, Paper Source, Quo Vadis, Rifle Paper Co., TF Publishing, and Tri-Coastal Design.

Market Segmentation & Coverage

This research report categorizes the Desk Calendar Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product Type, market is studied across Photo Desk Calendars, Promotional Desk Calendars, and Standard Desk Calendars.
• Based on End User, market is studied across Businesses, Individuals, Institutions, and Organizations.
• Based on Distribution Channel, market is studied across Offline Sales and Online Sales.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing preference for tangible planning and organization tools among digital-savvy professionals
    • 5.1.1.2. Rising demand for aesthetically pleasing and customizable desk accessories in corporate environments
    • 5.1.1.3. Growing popularity of personalized and theme-based desk calendars as corporate gifts
    • 5.1.1.4. Sustainability trends driving demand for eco-friendly and recyclable desk calendar materials
  • 5.1.2. Restraints
    • 5.1.2.1. Environmental concerns and sustainability issues related to paper usage in desk calendar production
    • 5.1.2.2. Limited distribution channels and difficulty in reaching a broader audience for desk calendar products
  • 5.1.3. Opportunities
    • 5.1.3.1. Innovative sustainable and eco-friendly desk calendar designs to attract environmentally conscious consumers
    • 5.1.3.2. Customizable and personalized desk calendars for corporate and individual gifting purposes
    • 5.1.3.3. Integration of digital technology with traditional desk calendars for enhanced user experience
  • 5.1.4. Challenges
    • 5.1.4.1. The challenges of creating environmentally sustainable desk calendars in an eco-conscious market
    • 5.1.4.2. The competition from novelty and personalized desk calendar products in a saturated market
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Desk Calendar Market, by Product Type

• 6.1. Introduction
• 6.2. Photo Desk Calendars
• 6.3. Promotional Desk Calendars
• 6.4. Standard Desk Calendars

7. Desk Calendar Market, by End User

• 7.1. Introduction
• 7.2. Businesses
• 7.3. Individuals
• 7.4. Institutions
• 7.5. Organizations

8. Desk Calendar Market, by Distribution Channel

• 8.1. Introduction
• 8.2. Offline Sales
• 8.3. Online Sales

9. Americas Desk Calendar Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Desk Calendar Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Desk Calendar Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. ACCO Brands Corporation
• 2. AT-A-GLANCE
• 3. Blue Sky The Color of Imagination LLC
• 4. Blueline
• 5. Cambridge
• 6. Carpe Diem
• 7. Day-Timer Inc.
• 8. Erin Condren Design
• 9. Filofax
• 10. Franklin Planner Corporation
• 11. House of Doolittle
• 12. Lang Holdings Inc.
• 13. Mead
• 14. Moleskine America Inc.
• 15. Orange Circle Studio Corporation
• 16. Paper Source
• 17. Quo Vadis
• 18. Rifle Paper Co.
• 19. TF Publishing
• 20. Tri-Coastal Design