パフ入りスナック菓子市場：カテゴリータイプ別、用途別-2025-2030年の世界予測

パフ入りスナック菓子市場の2023年の市場規模は34億8,000万米ドルで、2024年には36億8,000万米ドルに達すると予測され、CAGR 5.26％で成長し、2030年には49億8,000万米ドルに達すると予測されています。

パフ入りスナック菓子市場はスナック食品業界の多様なセグメントであり、押し出しや膨張などのプロセスを経て軽くて空気を含んだ食感を実現する製品によって定義されます。この市場には、シリアル、穀物、豆類から作られるパフを含む様々な種類のスナックが含まれ、味を良くするために調味料で味付けされることも多いです。パフ入りスナック菓子の必要性は、主に利便性、外出先での消費、より健康的な代替スナッキングの増加傾向に対する消費者の需要によってもたらされます。これらのスナックはグルテンフリーや低脂肪であるため、健康志向の消費者に対応できます。最終用途と用途の範囲はスーパーマーケット、コンビニエンスストア、オンライン小売チャネルに及び、入手のしやすさが市場成長に寄与しています。

市場成長に影響を与える主な要因は、栄養価が高く革新的なスナック・オプションを好む消費者のライフスタイルと食生活の嗜好の進化です。さらに、世界の都市化と可処分所得水準の上昇が需要を拡大しています。最新のビジネスチャンスとしては、製品を差別化し健康志向の消費者にアピールするために、フレーバー・ポートフォリオの拡大やタンパク質や食物繊維の強化が挙げられます。企業は、新製品開発のための研究開発に投資し、植物由来の原料を取り入れ、スパイシーな風味やエキゾチックな風味といった流行の風味を活用することで、こうした機会を捉えることができます。有望な成長にもかかわらず、市場は飽和につながる競合の多さ、消費者の価格敏感度、健康強調表示やラベル表示に関する規制の影響といった課題に直面しています。

市場の限界は、原材料価格の変動やサプライチェーンの混乱に起因しており、生産コストに影響を与えています。技術革新の有望な分野のひとつは、持続可能で地元産の原料を使用することであり、これは環境意識の高い消費者の動向と一致します。また、賞味期限と利便性を向上させるためのパッケージング・ソリューションの継続的な強化も検討すべき分野です。食品技術の急速な進歩に伴い、味覚や食感の最適化においても画期的な進歩を遂げる可能性があります。市場力学は非常にダイナミックで、消費者動向の素早い変化を特徴としており、企業は競争力を維持し成長を促進するために、新たなパターンに機敏に対応し続ける必要があります。

市場力学：急速に進化するパフ入りスナック菓子市場の主要市場インサイトを公開

パフ入りスナック菓子市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

• 市場促進要因
  • 高タンパク質であることから、就学児童の間でパフ入りシリアルの消費が拡大
  • ダイエット志向の消費者の間で、低カロリーのスナックに対する需要が高まっています。
  • 働く女性の増加と多忙なライフスタイルにより、調理済み食品への嗜好が高まっています。
• 市場抑制要因
  • パフ入りスナック菓子の過剰摂取に伴う健康懸念
• 市場機会
  • 本物の原材料を使用したクリーンなラベルや植物由来のスナックなど、ヘルシーなパフ入りスナック菓子の人気の高まり
  • 海藻、玄米、ジカマ、レンズ豆、パースニップなど、製品の多様性と天然素材の使用の増加
• 市場の課題
  • 消費者の嗜好の変化

ポーターのファイブフォース：パフ入りスナック菓子市場をナビゲートする戦略ツール

ポーターのファイブフォースフレームワークは、市場情勢の競合情勢を理解するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析：パフ入りスナック菓子市場における外部からの影響の把握

外部マクロ環境要因は、パフ入りスナック菓子市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析パフ入りスナック菓子市場における競合情勢の把握

パフ入りスナック菓子市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックスパフ入りスナック菓子市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、パフ入りスナック菓子市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によりベンダーを明確かつ的確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨パフ入りスナック菓子市場における成功への道筋を描く

パフ入りスナック菓子市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を検討することで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています：

1.市場の浸透度：現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度：新興市場における成長機会を特定し、既存分野における拡大の可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化：最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報：競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション：将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています：

1.現在の市場規模と今後の成長予測は？

2.最高の投資機会を提供する製品、セグメント、地域はどこか？

3.市場を形成する主な技術動向と規制の影響とは？

4.主要ベンダーの市場シェアと競合ポジションは？

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か？

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

• 市場力学
  • 促進要因
    • タンパク質含有量が高いため、学校に通う児童の間で膨化シリアルの消費が増加
    • 体重管理をする人々の間で低カロリーのスナックに対する消費者の需要が高まっている
    • 働く女性の増加と忙しいライフスタイルにより、調理済み食品の好みが高まっている
  • 抑制要因
    • パフ入りスナック菓子の過剰摂取による健康上の懸念
  • 機会
    • 本物の原材料を使用したクリーンラベルや植物由来のスナックなど、健康的なパフ入りスナック菓子の人気が高まっています
    • 製品の多様性の拡大と、海藻、玄米、ヒカマ、レンズ豆、パースニップなどの天然原料の使用
  • 課題
    • 消費者の嗜好の変化
• 市場セグメンテーション分析
• ポーターのファイブフォース分析
• PESTEL分析
  • 政治的
  • 経済
  • 社交
  • 技術的
  • 法律上
  • 環境

第6章 パフ入りスナック菓子市場カテゴリータイプ別

• トウモロコシ
• ラギ
• 米
• ソルガム
• 小麦

第7章 パフ入りスナック菓子市場：用途別

• ベーカリー業界
• スナック業界

第8章 南北アメリカのパフ入りスナック菓子市場

• アルゼンチン
• ブラジル
• カナダ
• メキシコ
• 米国

第9章 アジア太平洋地域のパフ入りスナック菓子市場

• オーストラリア
• 中国
• インド
• インドネシア
• 日本
• マレーシア
• フィリピン
• シンガポール
• 韓国
• 台湾
• タイ
• ベトナム

第10章 欧州・中東・アフリカのパフ入りスナック菓子市場

• デンマーク
• エジプト
• フィンランド
• フランス
• ドイツ
• イスラエル
• イタリア
• オランダ
• ナイジェリア
• ノルウェー
• ポーランド
• カタール
• ロシア
• サウジアラビア
• 南アフリカ
• スペイン
• スウェーデン
• スイス
• トルコ
• アラブ首長国連邦
• 英国

第11章 競合情勢

• 市場シェア分析2023
• FPNVポジショニングマトリックス, 2023
• 競合シナリオ分析
• 戦略分析と提言

企業一覧

• CheezeKurls
• Danone S.A.
• Diamond Foods Inc.
• General Mills, Inc
• Grain Basket Foods
• ITC Limited
• Kallo Foods Ltd.
• Old Dutch Foods, Inc
• Organic Milling
• Rude Health Foods Limited
• Snack Innovations Inc.
• Snak-King Corporation
• Sprout Foods Inc.
• The Kellogg Company
• The Kraft Heinz Company
• Utsav Exim Limited

LIST OF FIGURES

• FIGURE 1. PUFFED SNACKS MARKET RESEARCH PROCESS
• FIGURE 2. PUFFED SNACKS MARKET SIZE, 2023 VS 2030
• FIGURE 3. GLOBAL PUFFED SNACKS MARKET SIZE, 2018-2030 (USD MILLION)
• FIGURE 4. GLOBAL PUFFED SNACKS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 5. GLOBAL PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 6. GLOBAL PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2023 VS 2030 (%)
• FIGURE 7. GLOBAL PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 8. GLOBAL PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2023 VS 2030 (%)
• FIGURE 9. GLOBAL PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 10. AMERICAS PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 11. AMERICAS PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 12. UNITED STATES PUFFED SNACKS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
• FIGURE 13. UNITED STATES PUFFED SNACKS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 14. ASIA-PACIFIC PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 15. ASIA-PACIFIC PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 16. EUROPE, MIDDLE EAST & AFRICA PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
• FIGURE 17. EUROPE, MIDDLE EAST & AFRICA PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
• FIGURE 18. PUFFED SNACKS MARKET SHARE, BY KEY PLAYER, 2023
• FIGURE 19. PUFFED SNACKS MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

• TABLE 1. PUFFED SNACKS MARKET SEGMENTATION & COVERAGE
• TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
• TABLE 3. GLOBAL PUFFED SNACKS MARKET SIZE, 2018-2030 (USD MILLION)
• TABLE 4. GLOBAL PUFFED SNACKS MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 5. GLOBAL PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 6. PUFFED SNACKS MARKET DYNAMICS
• TABLE 7. GLOBAL PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 8. GLOBAL PUFFED SNACKS MARKET SIZE, BY CORN, BY REGION, 2018-2030 (USD MILLION)
• TABLE 9. GLOBAL PUFFED SNACKS MARKET SIZE, BY RAGI, BY REGION, 2018-2030 (USD MILLION)
• TABLE 10. GLOBAL PUFFED SNACKS MARKET SIZE, BY RICE, BY REGION, 2018-2030 (USD MILLION)
• TABLE 11. GLOBAL PUFFED SNACKS MARKET SIZE, BY SORGHUM, BY REGION, 2018-2030 (USD MILLION)
• TABLE 12. GLOBAL PUFFED SNACKS MARKET SIZE, BY WHEAT, BY REGION, 2018-2030 (USD MILLION)
• TABLE 13. GLOBAL PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 14. GLOBAL PUFFED SNACKS MARKET SIZE, BY BAKERY INDUSTRY, BY REGION, 2018-2030 (USD MILLION)
• TABLE 15. GLOBAL PUFFED SNACKS MARKET SIZE, BY SNACK INDUSTRY, BY REGION, 2018-2030 (USD MILLION)
• TABLE 16. AMERICAS PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 17. AMERICAS PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 18. AMERICAS PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 19. ARGENTINA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 20. ARGENTINA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 21. BRAZIL PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 22. BRAZIL PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 23. CANADA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 24. CANADA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 25. MEXICO PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 26. MEXICO PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 27. UNITED STATES PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 28. UNITED STATES PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 29. UNITED STATES PUFFED SNACKS MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
• TABLE 30. ASIA-PACIFIC PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 31. ASIA-PACIFIC PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 32. ASIA-PACIFIC PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 33. AUSTRALIA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 34. AUSTRALIA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 35. CHINA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 36. CHINA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 37. INDIA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 38. INDIA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 39. INDONESIA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 40. INDONESIA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 41. JAPAN PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 42. JAPAN PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 43. MALAYSIA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 44. MALAYSIA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 45. PHILIPPINES PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 46. PHILIPPINES PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 47. SINGAPORE PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 48. SINGAPORE PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 49. SOUTH KOREA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 50. SOUTH KOREA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 51. TAIWAN PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 52. TAIWAN PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 53. THAILAND PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 54. THAILAND PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 55. VIETNAM PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 56. VIETNAM PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 57. EUROPE, MIDDLE EAST & AFRICA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 58. EUROPE, MIDDLE EAST & AFRICA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 59. EUROPE, MIDDLE EAST & AFRICA PUFFED SNACKS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
• TABLE 60. DENMARK PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 61. DENMARK PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 62. EGYPT PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 63. EGYPT PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 64. FINLAND PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 65. FINLAND PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 66. FRANCE PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 67. FRANCE PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 68. GERMANY PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 69. GERMANY PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 70. ISRAEL PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 71. ISRAEL PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 72. ITALY PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 73. ITALY PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 74. NETHERLANDS PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 75. NETHERLANDS PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 76. NIGERIA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 77. NIGERIA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 78. NORWAY PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 79. NORWAY PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 80. POLAND PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 81. POLAND PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 82. QATAR PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 83. QATAR PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 84. RUSSIA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 85. RUSSIA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 86. SAUDI ARABIA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 87. SAUDI ARABIA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 88. SOUTH AFRICA PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 89. SOUTH AFRICA PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 90. SPAIN PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 91. SPAIN PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 92. SWEDEN PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 93. SWEDEN PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 94. SWITZERLAND PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 95. SWITZERLAND PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 96. TURKEY PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 97. TURKEY PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 98. UNITED ARAB EMIRATES PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 99. UNITED ARAB EMIRATES PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 100. UNITED KINGDOM PUFFED SNACKS MARKET SIZE, BY CATEGORY TYPE, 2018-2030 (USD MILLION)
• TABLE 101. UNITED KINGDOM PUFFED SNACKS MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
• TABLE 102. PUFFED SNACKS MARKET SHARE, BY KEY PLAYER, 2023
• TABLE 103. PUFFED SNACKS MARKET, FPNV POSITIONING MATRIX, 2023

The Puffed Snacks Market was valued at USD 3.48 billion in 2023, expected to reach USD 3.68 billion in 2024, and is projected to grow at a CAGR of 5.26%, to USD 4.98 billion by 2030.

The puffed snacks market is a diverse segment within the snack food industry, defined by products that undergo processes like extrusion or expansion to achieve a light and airy texture. This market encompasses various types of snacks, including puffs made from cereals, grains, and legumes, often flavored with seasonings to enhance taste. The necessity of puffed snacks is primarily driven by consumer demand for convenience, on-the-go consumption, and the rising trend of healthier snacking alternatives. These snacks are gluten-free or low-fat, thereby catering to health-conscious consumers. Application and end-use scope span across supermarkets, convenience stores, and online retail channels, with easy accessibility contributing to market growth.

Key factors influencing market growth are the evolving consumer lifestyles and dietary preferences favoring nutritious and innovative snack options. Additionally, increasing global urbanization and disposable income levels amplify demand. Latest opportunities include the expansion of flavor portfolios and fortification with protein or fiber to differentiate products and appeal to health-oriented consumers. Companies can capture these opportunities by investing in R&D for new product development, incorporating plant-based ingredients, and leveraging trending flavors like spicy or exotic infusions. Despite promising growth, the market faces challenges like high competition leading to saturation, price sensitivity among consumers, and regulatory implications regarding health claims and labeling.

Limitations in the market stem from fluctuating raw material prices and supply chain disruptions, impacting production costs. One promising area of innovation is the use of sustainable and locally sourced ingredients, which align with eco-conscious consumer trends. Another area for exploration is the continuous enhancement of packaging solutions to improve shelf life and convenience. With rapid advancements in food technology, there is potential for breakthroughs in taste and texture optimization. The nature of the puffed snacks market is highly dynamic, characterized by swift changes in consumer trends, requiring businesses to stay agile and responsive to emerging patterns to maintain competitiveness and drive growth.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Puffed Snacks Market

The Puffed Snacks Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Growing consumption of puffed cereals among school-going children owing to their high protein content
  • Rising consumer demand for snack options with low-calorie count among weight watchers
  • Increasing number of working women and busy lifestyle increased preference for ready to eat food products
• Market Restraints
  • Health concerns associated with overconsumption of puffed snacks
• Market Opportunities
  • Increasing the popularity of healthy puffed snacks such as clean labels with authentic ingredients and plant-based snacks
  • Growing product diversity and use of natural ingredients such as seaweed, brown rice, jicama, lentils, and parsnips
• Market Challenges
  • Changing taste and preferences of consumers

Porter's Five Forces: A Strategic Tool for Navigating the Puffed Snacks Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Puffed Snacks Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Puffed Snacks Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Puffed Snacks Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Puffed Snacks Market

A detailed market share analysis in the Puffed Snacks Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Puffed Snacks Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Puffed Snacks Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Puffed Snacks Market

A strategic analysis of the Puffed Snacks Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Puffed Snacks Market, highlighting leading vendors and their innovative profiles. These include CheezeKurls, Danone S.A., Diamond Foods Inc., General Mills, Inc, Grain Basket Foods, ITC Limited, Kallo Foods Ltd., Old Dutch Foods, Inc, Organic Milling, Rude Health Foods Limited, Snack Innovations Inc., Snak-King Corporation, Sprout Foods Inc., The Kellogg Company, The Kraft Heinz Company, and Utsav Exim Limited.

Market Segmentation & Coverage

This research report categorizes the Puffed Snacks Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Category Type, market is studied across Corn, Ragi, Rice, Sorghum, and Wheat.
• Based on Application, market is studied across Bakery Industry and Snack Industry.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Growing consumption of puffed cereals among school-going children owing to their high protein content
    • 5.1.1.2. Rising consumer demand for snack options with low-calorie count among weight watchers
    • 5.1.1.3. Increasing number of working women and busy lifestyle increased preference for ready to eat food products
  • 5.1.2. Restraints
    • 5.1.2.1. Health concerns associated with overconsumption of puffed snacks
  • 5.1.3. Opportunities
    • 5.1.3.1. Increasing the popularity of healthy puffed snacks such as clean labels with authentic ingredients and plant-based snacks
    • 5.1.3.2. Growing product diversity and use of natural ingredients such as seaweed, brown rice, jicama, lentils, and parsnips
  • 5.1.4. Challenges
    • 5.1.4.1. Changing taste and preferences of consumers
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Puffed Snacks Market, by Category Type

• 6.1. Introduction
• 6.2. Corn
• 6.3. Ragi
• 6.4. Rice
• 6.5. Sorghum
• 6.6. Wheat

7. Puffed Snacks Market, by Application

• 7.1. Introduction
• 7.2. Bakery Industry
• 7.3. Snack Industry

8. Americas Puffed Snacks Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Puffed Snacks Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Puffed Snacks Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2023
• 11.2. FPNV Positioning Matrix, 2023
• 11.3. Competitive Scenario Analysis
• 11.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. CheezeKurls
• 2. Danone S.A.
• 3. Diamond Foods Inc.
• 4. General Mills, Inc
• 5. Grain Basket Foods
• 6. ITC Limited
• 7. Kallo Foods Ltd.
• 8. Old Dutch Foods, Inc
• 9. Organic Milling
• 10. Rude Health Foods Limited
• 11. Snack Innovations Inc.
• 12. Snak-King Corporation
• 13. Sprout Foods Inc.
• 14. The Kellogg Company
• 15. The Kraft Heinz Company
• 16. Utsav Exim Limited