洗濯・食器用洗剤の世界市場 2024-2028

概要

洗濯・食器用洗剤市場は2023-2028年に187億8,000万米ドル、予測期間中のCAGRは5.64%で成長すると予測されます。

当レポートでは、洗濯・食器用洗剤市場の全体的な分析、市場規模・予測、動向、成長促進要因、課題、約25のベンダーを網羅したベンダー分析などを掲載しています。

現在の市場シナリオ、最新動向と促進要因、市場環境全体に関する最新分析を提供しています。市場は、ホスピタリティ分野の成長、衛生に関する消費者の意識の高まり、環境に優しい製品に対する消費者の行動の変化などによって牽引されています。

本調査では、今後数年間における洗濯・食器用洗剤市場の成長を促進する主な要因の1つとして、液体タイプの洗濯・食器用洗剤の受け入れが増加していることを挙げています。また、世界の急速な都市化の進展や、主要企業による広告・販促戦略も、市場の大きな需要につながると見込まれています。

目次

第1章 エグゼクティブサマリー

• 市場概要

第2章 市場情勢

• 市場エコシステム

第3章 市場規模

• 市場の定義
• 市場セグメント分析
• 市場規模 2023
• 市場の見通し 2023-2028

第4章 市場規模実績

• 洗濯・食器用洗剤の世界市場 2018-2022
• 製品セグメント分析 2018-2022
• 流通チャネルセグメント分析 2018-2022
• 地域別セグメント分析 2018-2022
• 国別セグメント分析 2018-2022

第5章 ファイブフォース分析

• ファイブフォースの要約
• 買い手の交渉力
• 供給企業の交渉力
• 新規参入業者の脅威
• 代替品の脅威
• 競争の脅威
• 市況

第6章 市場セグメンテーション：製品別

• 市場セグメント
• 比較：製品別
• 洗濯用洗剤：市場規模と予測 2023-2028
• 食器用洗剤：市場規模と予測 2023-2028
• 市場機会：製品別

第7章 市場セグメンテーション：流通チャネル別

• 市場セグメント
• 比較：流通チャネル別
• オフライン：市場規模と予測 2023-2028
• オンライン：市場規模と予測 2023-2028
• 市場機会：流通チャネル別

第8章 顧客情勢

• 顧客情勢の概要

第9章 地域別情勢

• 地域別セグメンテーション
• 地域別比較
• 北米：市場規模と予測 2023-2028
• アジア太平洋：市場規模と予測 2023-2028
• 欧州：市場規模と予測 2023-2028
• 南米：市場規模と予測 2023-2028
• 中東・アフリカ：市場規模と予測 2023-2028
• 米国：市場規模と予測 2023-2028
• 中国：市場規模と予測 2023-2028
• 英国：市場規模と予測 2023-2028
• ドイツ：市場規模と予測 2023-2028
• 日本：市場規模と予測 2023-2028
• 市場機会：地域別

第10章 促進要因、課題、および動向

• 市場促進要因
• 市場の課題
• 促進要因と課題の影響
• 市場動向

第11章 ベンダー情勢

• 概要
• ベンダー情勢
• 混乱の状況
• 業界のリスク

第12章 ベンダー分析

• 対象ベンダー
• ベンダーの市場ポジショニング
• Bombril SA
• Church and Dwight Co. Inc.
• Colgate Palmolive Co.
• Devansh Chem
• Dharam Chand Ladha Mal
• Godrej Consumer Products Ltd.
• Henkel AG and Co. KGaA
• Kao Corp.
• McBride Plc
• One Home Brands Inc.
• People Against Dirty Holdings Ltd.
• The Clorox Co.
• Reckitt Benckiser Group Plc
• The Procter and Gamble Co.
• Unilever PLC

第13章 付録

Exhibits:

• Exhibits1: Executive Summary - Chart on Market Overview
• Exhibits2: Executive Summary - Data Table on Market Overview
• Exhibits3: Executive Summary - Chart on Global Market Characteristics
• Exhibits4: Executive Summary - Chart on Market by Geography
• Exhibits5: Executive Summary - Chart on Market Segmentation by Product
• Exhibits6: Executive Summary - Chart on Market Segmentation by Distribution Channel
• Exhibits7: Executive Summary - Chart on Incremental Growth
• Exhibits8: Executive Summary - Data Table on Incremental Growth
• Exhibits9: Executive Summary - Chart on Vendor Market Positioning
• Exhibits10: Parent market
• Exhibits11: Market Characteristics
• Exhibits12: Offerings of vendors included in the market definition
• Exhibits13: Market segments
• Exhibits14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibits15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibits16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibits17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibits18: Historic Market Size - Data Table on global laundry and dishwashing detergent market 2018 - 2022 ($ billion)
• Exhibits19: Historic Market Size - Products Segment 2018 - 2022 ($ billion)
• Exhibits20: Historic Market Size - Distribution channel Segment 2018 - 2022 ($ billion)
• Exhibits21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
• Exhibits22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
• Exhibits23: Five forces analysis - Comparison between 2023 and 2028
• Exhibits24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
• Exhibits25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• Exhibits26: Threat of new entrants - Impact of key factors in 2023 and 2028
• Exhibits27: Threat of substitutes - Impact of key factors in 2023 and 2028
• Exhibits28: Threat of rivalry - Impact of key factors in 2023 and 2028
• Exhibits29: Chart on Market condition - Five forces 2023 and 2028
• Exhibits30: Chart on Product - Market share 2023-2028 (%)
• Exhibits31: Data Table on Product - Market share 2023-2028 (%)
• Exhibits32: Chart on Comparison by Product
• Exhibits33: Data Table on Comparison by Product
• Exhibits34: Chart on Laundry detergent - Market size and forecast 2023-2028 ($ billion)
• Exhibits35: Data Table on Laundry detergent - Market size and forecast 2023-2028 ($ billion)
• Exhibits36: Chart on Laundry detergent - Year-over-year growth 2023-2028 (%)
• Exhibits37: Data Table on Laundry detergent - Year-over-year growth 2023-2028 (%)
• Exhibits38: Chart on Dishwashing detergent - Market size and forecast 2023-2028 ($ billion)
• Exhibits39: Data Table on Dishwashing detergent - Market size and forecast 2023-2028 ($ billion)
• Exhibits40: Chart on Dishwashing detergent - Year-over-year growth 2023-2028 (%)
• Exhibits41: Data Table on Dishwashing detergent - Year-over-year growth 2023-2028 (%)
• Exhibits42: Market opportunity by Product ($ billion)
• Exhibits43: Data Table on Market opportunity by Product ($ billion)
• Exhibits44: Chart on Distribution Channel - Market share 2023-2028 (%)
• Exhibits45: Data Table on Distribution Channel - Market share 2023-2028 (%)
• Exhibits46: Chart on Comparison by Distribution Channel
• Exhibits47: Data Table on Comparison by Distribution Channel
• Exhibits48: Chart on Offline - Market size and forecast 2023-2028 ($ billion)
• Exhibits49: Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
• Exhibits50: Chart on Offline - Year-over-year growth 2023-2028 (%)
• Exhibits51: Data Table on Offline - Year-over-year growth 2023-2028 (%)
• Exhibits52: Chart on Online - Market size and forecast 2023-2028 ($ billion)
• Exhibits53: Data Table on Online - Market size and forecast 2023-2028 ($ billion)
• Exhibits54: Chart on Online - Year-over-year growth 2023-2028 (%)
• Exhibits55: Data Table on Online - Year-over-year growth 2023-2028 (%)
• Exhibits56: Market opportunity by Distribution Channel ($ billion)
• Exhibits57: Data Table on Market opportunity by Distribution Channel ($ billion)
• Exhibits58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• Exhibits59: Chart on Market share by geography 2023-2028 (%)
• Exhibits60: Data Table on Market share by geography 2023-2028 (%)
• Exhibits61: Chart on Geographic comparison
• Exhibits62: Data Table on Geographic comparison
• Exhibits63: Chart on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibits64: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibits65: Chart on North America - Year-over-year growth 2023-2028 (%)
• Exhibits66: Data Table on North America - Year-over-year growth 2023-2028 (%)
• Exhibits67: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibits68: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibits69: Chart on APAC - Year-over-year growth 2023-2028 (%)
• Exhibits70: Data Table on APAC - Year-over-year growth 2023-2028 (%)
• Exhibits71: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibits72: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibits73: Chart on Europe - Year-over-year growth 2023-2028 (%)
• Exhibits74: Data Table on Europe - Year-over-year growth 2023-2028 (%)
• Exhibits75: Chart on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibits76: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibits77: Chart on South America - Year-over-year growth 2023-2028 (%)
• Exhibits78: Data Table on South America - Year-over-year growth 2023-2028 (%)
• Exhibits79: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibits80: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibits81: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibits82: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibits83: Chart on US - Market size and forecast 2023-2028 ($ billion)
• Exhibits84: Data Table on US - Market size and forecast 2023-2028 ($ billion)
• Exhibits85: Chart on US - Year-over-year growth 2023-2028 (%)
• Exhibits86: Data Table on US - Year-over-year growth 2023-2028 (%)
• Exhibits87: Chart on China - Market size and forecast 2023-2028 ($ billion)
• Exhibits88: Data Table on China - Market size and forecast 2023-2028 ($ billion)
• Exhibits89: Chart on China - Year-over-year growth 2023-2028 (%)
• Exhibits90: Data Table on China - Year-over-year growth 2023-2028 (%)
• Exhibits91: Chart on UK - Market size and forecast 2023-2028 ($ billion)
• Exhibits92: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
• Exhibits93: Chart on UK - Year-over-year growth 2023-2028 (%)
• Exhibits94: Data Table on UK - Year-over-year growth 2023-2028 (%)
• Exhibits95: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibits96: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibits97: Chart on Germany - Year-over-year growth 2023-2028 (%)
• Exhibits98: Data Table on Germany - Year-over-year growth 2023-2028 (%)
• Exhibits99: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
• Exhibits100: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
• Exhibits101: Chart on Japan - Year-over-year growth 2023-2028 (%)
• Exhibits102: Data Table on Japan - Year-over-year growth 2023-2028 (%)
• Exhibits103: Market opportunity by geography ($ billion)
• Exhibits104: Data Tables on Market opportunity by geography ($ billion)
• Exhibits105: Impact of drivers and challenges in 2023 and 2028
• Exhibits106: Overview on Criticality of inputs and Factors of differentiation
• Exhibits107: Overview on factors of disruption
• Exhibits108: Impact of key risks on business
• Exhibits109: Vendors covered
• Exhibits110: Matrix on vendor position and classification
• Exhibits111: Bombril SA - Overview
• Exhibits112: Bombril SA - Product / Service
• Exhibits113: Bombril SA - Key offerings
• Exhibits114: Church and Dwight Co. Inc. - Overview
• Exhibits115: Church and Dwight Co. Inc. - Business segments
• Exhibits116: Church and Dwight Co. Inc. - Key offerings
• Exhibits117: Church and Dwight Co. Inc. - Segment focus
• Exhibits118: Colgate Palmolive Co. - Overview
• Exhibits119: Colgate Palmolive Co. - Business segments
• Exhibits120: Colgate Palmolive Co. - Key offerings
• Exhibits121: Colgate Palmolive Co. - Segment focus
• Exhibits122: Devansh Chem - Overview
• Exhibits123: Devansh Chem - Product / Service
• Exhibits124: Devansh Chem - Key offerings
• Exhibits125: Dharam Chand Ladha Mal - Overview
• Exhibits126: Dharam Chand Ladha Mal - Product / Service
• Exhibits127: Dharam Chand Ladha Mal - Key offerings
• Exhibits128: Godrej Consumer Products Ltd. - Overview
• Exhibits129: Godrej Consumer Products Ltd. - Business segments
• Exhibits130: Godrej Consumer Products Ltd. - Key news
• Exhibits131: Godrej Consumer Products Ltd. - Key offerings
• Exhibits132: Godrej Consumer Products Ltd. - Segment focus
• Exhibits133: Henkel AG and Co. KGaA - Overview
• Exhibits134: Henkel AG and Co. KGaA - Business segments
• Exhibits135: Henkel AG and Co. KGaA - Key news
• Exhibits136: Henkel AG and Co. KGaA - Key offerings
• Exhibits137: Henkel AG and Co. KGaA - Segment focus
• Exhibits138: Kao Corp. - Overview
• Exhibits139: Kao Corp. - Business segments
• Exhibits140: Kao Corp. - Key offerings
• Exhibits141: Kao Corp. - Segment focus
• Exhibits142: McBride Plc - Overview
• Exhibits143: McBride Plc - Business segments
• Exhibits144: McBride Plc - Key offerings
• Exhibits145: McBride Plc - Segment focus
• Exhibits146: One Home Brands Inc. - Overview
• Exhibits147: One Home Brands Inc. - Product / Service
• Exhibits148: One Home Brands Inc. - Key offerings
• Exhibits149: People Against Dirty Holdings Ltd. - Overview
• Exhibits150: People Against Dirty Holdings Ltd. - Product / Service
• Exhibits151: People Against Dirty Holdings Ltd. - Key offerings
• Exhibits152: The Clorox Co. - Overview
• Exhibits153: The Clorox Co. - Business segments
• Exhibits154: The Clorox Co. - Key offerings
• Exhibits155: The Clorox Co. - Segment focus
• Exhibits156: Reckitt Benckiser Group Plc - Overview
• Exhibits157: Reckitt Benckiser Group Plc - Business segments
• Exhibits158: Reckitt Benckiser Group Plc - Key offerings
• Exhibits159: Reckitt Benckiser Group Plc - Segment focus
• Exhibits160: The Procter and Gamble Co. - Overview
• Exhibits161: The Procter and Gamble Co. - Business segments
• Exhibits162: The Procter and Gamble Co. - Key news
• Exhibits163: The Procter and Gamble Co. - Key offerings
• Exhibits164: The Procter and Gamble Co. - Segment focus
• Exhibits165: Unilever PLC - Overview
• Exhibits166: Unilever PLC - Business segments
• Exhibits167: Unilever PLC - Key news
• Exhibits168: Unilever PLC - Key offerings
• Exhibits169: Unilever PLC - Segment focus
• Exhibits170: Inclusions checklist
• Exhibits171: Exclusions checklist
• Exhibits172: Currency conversion rates for US$
• Exhibits173: Research methodology
• Exhibits174: Validation techniques employed for market sizing
• Exhibits175: Information sources
• Exhibits176: List of abbreviations

Abstract

The laundry and dishwashing detergent market is forecasted to grow by USD 18.78 bn during 2023-2028, accelerating at a CAGR of 5.64% during the forecast period. The report on the laundry and dishwashing detergent market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growth in hospitality sector, rising consumer awareness regarding hygiene, and changing behavior of consumers toward eco-friendly products.

Technavio's laundry and dishwashing detergent market is segmented as below:

By Product

• Laundry detergent
• Dishwashing detergent

By Distribution Channel

• Offline
• Online

By Geography

• North America
• APAC
• Europe
• South America
• Middle East and Africa

This study identifies the increasing acceptance of liquid laundry and dishwashing detergent as one of the prime reasons driving the laundry and dishwashing detergent market growth during the next few years. Also, growing rapid urbanization across the world and advertisement and promotional strategies by key players will lead to sizable demand in the market.

The report on the laundry and dishwashing detergent market covers the following areas:

• Laundry and dishwashing detergent market sizing
• Laundry and dishwashing detergent market forecast
• Laundry and dishwashing detergent market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading laundry and dishwashing detergent market vendors that include Bombril SA, Church and Dwight Co. Inc., Colgate Palmolive Co., Devansh Chem, DeVere Company Inc, Dharam Chand Ladha Mal, Formula Corp., Godrej Consumer Products Ltd., Henkel AG and Co. KGaA, Kao Corp., McBride Plc, One Home Brands Inc., People Against Dirty Holdings Ltd., The Procter and Gamble Co., Reckitt Benckiser Group Plc, RSPL Ltd., S.C. Johnson and Son Inc., Saraya Co. Ltd., The Clorox Co., and Unilever PLC. Also, the laundry and dishwashing detergent market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
• Exhibit 01: Executive Summary - Chart on Market Overview
• Exhibit 02: Executive Summary - Data Table on Market Overview
• Exhibit 03: Executive Summary - Chart on Global Market Characteristics
• Exhibit 04: Executive Summary - Chart on Market by Geography
• Exhibit 05: Executive Summary - Chart on Market Segmentation by Product
• Exhibit 06: Executive Summary - Chart on Market Segmentation by Distribution Channel
• Exhibit 07: Executive Summary - Chart on Incremental Growth
• Exhibit 08: Executive Summary - Data Table on Incremental Growth
• Exhibit 09: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 12: Offerings of vendors included in the market definition
• 3.2 Market segment analysis
• Exhibit 13: Market segments
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028
• Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

• 4.1 Global laundry and dishwashing detergent market 2018 - 2022
• Exhibit 18: Historic Market Size - Data Table on global laundry and dishwashing detergent market 2018 - 2022 ($ billion)
• 4.2 Products Segment Analysis 2018 - 2022
• Exhibit 19: Historic Market Size - Products Segment 2018 - 2022 ($ billion)
• 4.3 Distribution channel Segment Analysis 2018 - 2022
• Exhibit 20: Historic Market Size - Distribution channel Segment 2018 - 2022 ($ billion)
• 4.4 Geography Segment Analysis 2018 - 2022
• Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
• 4.5 Country Segment Analysis 2018 - 2022
• Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

• 5.1 Five forces summary
• Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
• 5.2 Bargaining power of buyers
• Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
• 5.3 Bargaining power of suppliers
• Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• 5.4 Threat of new entrants
• Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
• 5.5 Threat of substitutes
• Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
• 5.6 Threat of rivalry
• Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
• 5.7 Market condition
• Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Product

• 6.1 Market segments
• Exhibit 30: Chart on Product - Market share 2023-2028 (%)
• Exhibit 31: Data Table on Product - Market share 2023-2028 (%)
• 6.2 Comparison by Product
• Exhibit 32: Chart on Comparison by Product
• Exhibit 33: Data Table on Comparison by Product
• 6.3 Laundry detergent - Market size and forecast 2023-2028
• Exhibit 34: Chart on Laundry detergent - Market size and forecast 2023-2028 ($ billion)
• Exhibit 35: Data Table on Laundry detergent - Market size and forecast 2023-2028 ($ billion)
• Exhibit 36: Chart on Laundry detergent - Year-over-year growth 2023-2028 (%)
• Exhibit 37: Data Table on Laundry detergent - Year-over-year growth 2023-2028 (%)
• 6.4 Dishwashing detergent - Market size and forecast 2023-2028
• Exhibit 38: Chart on Dishwashing detergent - Market size and forecast 2023-2028 ($ billion)
• Exhibit 39: Data Table on Dishwashing detergent - Market size and forecast 2023-2028 ($ billion)
• Exhibit 40: Chart on Dishwashing detergent - Year-over-year growth 2023-2028 (%)
• Exhibit 41: Data Table on Dishwashing detergent - Year-over-year growth 2023-2028 (%)
• 6.5 Market opportunity by Product
• Exhibit 42: Market opportunity by Product ($ billion)
• Exhibit 43: Data Table on Market opportunity by Product ($ billion)

7 Market Segmentation by Distribution Channel

• 7.1 Market segments
• Exhibit 44: Chart on Distribution Channel - Market share 2023-2028 (%)
• Exhibit 45: Data Table on Distribution Channel - Market share 2023-2028 (%)
• 7.2 Comparison by Distribution Channel
• Exhibit 46: Chart on Comparison by Distribution Channel
• Exhibit 47: Data Table on Comparison by Distribution Channel
• 7.3 Offline - Market size and forecast 2023-2028
• Exhibit 48: Chart on Offline - Market size and forecast 2023-2028 ($ billion)
• Exhibit 49: Data Table on Offline - Market size and forecast 2023-2028 ($ billion)
• Exhibit 50: Chart on Offline - Year-over-year growth 2023-2028 (%)
• Exhibit 51: Data Table on Offline - Year-over-year growth 2023-2028 (%)
• 7.4 Online - Market size and forecast 2023-2028
• Exhibit 52: Chart on Online - Market size and forecast 2023-2028 ($ billion)
• Exhibit 53: Data Table on Online - Market size and forecast 2023-2028 ($ billion)
• Exhibit 54: Chart on Online - Year-over-year growth 2023-2028 (%)
• Exhibit 55: Data Table on Online - Year-over-year growth 2023-2028 (%)
• 7.5 Market opportunity by Distribution Channel
• Exhibit 56: Market opportunity by Distribution Channel ($ billion)
• Exhibit 57: Data Table on Market opportunity by Distribution Channel ($ billion)

8 Customer Landscape

• 8.1 Customer landscape overview
• Exhibit 58: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation
• Exhibit 59: Chart on Market share by geography 2023-2028 (%)
• Exhibit 60: Data Table on Market share by geography 2023-2028 (%)
• 9.2 Geographic comparison
• Exhibit 61: Chart on Geographic comparison
• Exhibit 62: Data Table on Geographic comparison
• 9.3 North America - Market size and forecast 2023-2028
• Exhibit 63: Chart on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 64: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 65: Chart on North America - Year-over-year growth 2023-2028 (%)
• Exhibit 66: Data Table on North America - Year-over-year growth 2023-2028 (%)
• 9.4 APAC - Market size and forecast 2023-2028
• Exhibit 67: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibit 68: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibit 69: Chart on APAC - Year-over-year growth 2023-2028 (%)
• Exhibit 70: Data Table on APAC - Year-over-year growth 2023-2028 (%)
• 9.5 Europe - Market size and forecast 2023-2028
• Exhibit 71: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibit 72: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibit 73: Chart on Europe - Year-over-year growth 2023-2028 (%)
• Exhibit 74: Data Table on Europe - Year-over-year growth 2023-2028 (%)
• 9.6 South America - Market size and forecast 2023-2028
• Exhibit 75: Chart on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 76: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 77: Chart on South America - Year-over-year growth 2023-2028 (%)
• Exhibit 78: Data Table on South America - Year-over-year growth 2023-2028 (%)
• 9.7 Middle East and Africa - Market size and forecast 2023-2028
• Exhibit 79: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibit 80: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibit 81: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibit 82: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• 9.8 US - Market size and forecast 2023-2028
• Exhibit 83: Chart on US - Market size and forecast 2023-2028 ($ billion)
• Exhibit 84: Data Table on US - Market size and forecast 2023-2028 ($ billion)
• Exhibit 85: Chart on US - Year-over-year growth 2023-2028 (%)
• Exhibit 86: Data Table on US - Year-over-year growth 2023-2028 (%)
• 9.9 China - Market size and forecast 2023-2028
• Exhibit 87: Chart on China - Market size and forecast 2023-2028 ($ billion)
• Exhibit 88: Data Table on China - Market size and forecast 2023-2028 ($ billion)
• Exhibit 89: Chart on China - Year-over-year growth 2023-2028 (%)
• Exhibit 90: Data Table on China - Year-over-year growth 2023-2028 (%)
• 9.10 UK - Market size and forecast 2023-2028
• Exhibit 91: Chart on UK - Market size and forecast 2023-2028 ($ billion)
• Exhibit 92: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
• Exhibit 93: Chart on UK - Year-over-year growth 2023-2028 (%)
• Exhibit 94: Data Table on UK - Year-over-year growth 2023-2028 (%)
• 9.11 Germany - Market size and forecast 2023-2028
• Exhibit 95: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibit 96: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibit 97: Chart on Germany - Year-over-year growth 2023-2028 (%)
• Exhibit 98: Data Table on Germany - Year-over-year growth 2023-2028 (%)
• 9.12 Japan - Market size and forecast 2023-2028
• Exhibit 99: Chart on Japan - Market size and forecast 2023-2028 ($ billion)
• Exhibit 100: Data Table on Japan - Market size and forecast 2023-2028 ($ billion)
• Exhibit 101: Chart on Japan - Year-over-year growth 2023-2028 (%)
• Exhibit 102: Data Table on Japan - Year-over-year growth 2023-2028 (%)
• 9.13 Market opportunity by geography
• Exhibit 103: Market opportunity by geography ($ billion)
• Exhibit 104: Data Tables on Market opportunity by geography ($ billion)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
• Exhibit 105: Impact of drivers and challenges in 2023 and 2028
• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview
• 11.2 Vendor landscape
• Exhibit 106: Overview on Criticality of inputs and Factors of differentiation
• 11.3 Landscape disruption
• Exhibit 107: Overview on factors of disruption
• 11.4 Industry risks
• Exhibit 108: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered
• Exhibit 109: Vendors covered
• 12.2 Market positioning of vendors
• Exhibit 110: Matrix on vendor position and classification
• 12.3 Bombril SA
• Exhibit 111: Bombril SA - Overview
• Exhibit 112: Bombril SA - Product / Service
• Exhibit 113: Bombril SA - Key offerings
• 12.4 Church and Dwight Co. Inc.
• Exhibit 114: Church and Dwight Co. Inc. - Overview
• Exhibit 115: Church and Dwight Co. Inc. - Business segments
• Exhibit 116: Church and Dwight Co. Inc. - Key offerings
• Exhibit 117: Church and Dwight Co. Inc. - Segment focus
• 12.5 Colgate Palmolive Co.
• Exhibit 118: Colgate Palmolive Co. - Overview
• Exhibit 119: Colgate Palmolive Co. - Business segments
• Exhibit 120: Colgate Palmolive Co. - Key offerings
• Exhibit 121: Colgate Palmolive Co. - Segment focus
• 12.6 Devansh Chem
• Exhibit 122: Devansh Chem - Overview
• Exhibit 123: Devansh Chem - Product / Service
• Exhibit 124: Devansh Chem - Key offerings
• 12.7 Dharam Chand Ladha Mal
• Exhibit 125: Dharam Chand Ladha Mal - Overview
• Exhibit 126: Dharam Chand Ladha Mal - Product / Service
• Exhibit 127: Dharam Chand Ladha Mal - Key offerings
• 12.8 Godrej Consumer Products Ltd.
• Exhibit 128: Godrej Consumer Products Ltd. - Overview
• Exhibit 129: Godrej Consumer Products Ltd. - Business segments
• Exhibit 130: Godrej Consumer Products Ltd. - Key news
• Exhibit 131: Godrej Consumer Products Ltd. - Key offerings
• Exhibit 132: Godrej Consumer Products Ltd. - Segment focus
• 12.9 Henkel AG and Co. KGaA
• Exhibit 133: Henkel AG and Co. KGaA - Overview
• Exhibit 134: Henkel AG and Co. KGaA - Business segments
• Exhibit 135: Henkel AG and Co. KGaA - Key news
• Exhibit 136: Henkel AG and Co. KGaA - Key offerings
• Exhibit 137: Henkel AG and Co. KGaA - Segment focus
• 12.10 Kao Corp.
• Exhibit 138: Kao Corp. - Overview
• Exhibit 139: Kao Corp. - Business segments
• Exhibit 140: Kao Corp. - Key offerings
• Exhibit 141: Kao Corp. - Segment focus
• 12.11 McBride Plc
• Exhibit 142: McBride Plc - Overview
• Exhibit 143: McBride Plc - Business segments
• Exhibit 144: McBride Plc - Key offerings
• Exhibit 145: McBride Plc - Segment focus
• 12.12 One Home Brands Inc.
• Exhibit 146: One Home Brands Inc. - Overview
• Exhibit 147: One Home Brands Inc. - Product / Service
• Exhibit 148: One Home Brands Inc. - Key offerings
• 12.13 People Against Dirty Holdings Ltd.
• Exhibit 149: People Against Dirty Holdings Ltd. - Overview
• Exhibit 150: People Against Dirty Holdings Ltd. - Product / Service
• Exhibit 151: People Against Dirty Holdings Ltd. - Key offerings
• 12.14 The Clorox Co.
• Exhibit 152: The Clorox Co. - Overview
• Exhibit 153: The Clorox Co. - Business segments
• Exhibit 154: The Clorox Co. - Key offerings
• Exhibit 155: The Clorox Co. - Segment focus
• 12.15 Reckitt Benckiser Group Plc
• Exhibit 156: Reckitt Benckiser Group Plc - Overview
• Exhibit 157: Reckitt Benckiser Group Plc - Business segments
• Exhibit 158: Reckitt Benckiser Group Plc - Key offerings
• Exhibit 159: Reckitt Benckiser Group Plc - Segment focus
• 12.16 The Procter and Gamble Co.
• Exhibit 160: The Procter and Gamble Co. - Overview
• Exhibit 161: The Procter and Gamble Co. - Business segments
• Exhibit 162: The Procter and Gamble Co. - Key news
• Exhibit 163: The Procter and Gamble Co. - Key offerings
• Exhibit 164: The Procter and Gamble Co. - Segment focus
• 12.17 Unilever PLC
• Exhibit 165: Unilever PLC - Overview
• Exhibit 166: Unilever PLC - Business segments
• Exhibit 167: Unilever PLC - Key news
• Exhibit 168: Unilever PLC - Key offerings
• Exhibit 169: Unilever PLC - Segment focus

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
• Exhibit 170: Inclusions checklist
• Exhibit 171: Exclusions checklist
• 13.3 Currency conversion rates for US$
• Exhibit 172: Currency conversion rates for US$
• 13.4 Research methodology
• Exhibit 173: Research methodology
• Exhibit 174: Validation techniques employed for market sizing
• Exhibit 175: Information sources
• 13.5 List of abbreviations
• Exhibit 176: List of abbreviations