市場調査レポート

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1801166

チョコレートの市場規模、シェア、動向、予測：製品タイプ、製品形態、用途、価格、流通、地域別、2025～2033年

Chocolate Market Size, Share, Trends and Forecast by Product Type, Product Form, Application, Pricing, Distribution, and Region, 2025-2033

出版日: 2025年08月01日
発行: IMARC
ページ情報: 英文 120 Pages
納期: 2～3営業日

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概要
図表
目次

概要

サンプル依頼リストに入れる

チョコレートの世界市場規模は、2024年に1,670億米ドルとなりました。今後、IMARC Groupは、同市場が2033年までに2,199億米ドルに達し、2025～2033年にかけて2.8%のCAGRを示すと予測しています。現在、北米が市場を独占しており、2024年には48.4%を超える大きな市場シェアを占めています。プレミアム製品やオーガニック製品に対する消費者の嗜好の高まり、健康上の利点が認識されたことによるダークチョコレートへの需要の高まり、フレーバーや包装の革新、季節限定チョコレートやギフトチョコレートの人気の高まりなどが、北米市場の成長を後押ししています。

市場は主に、高級職人チョコレートに対する消費者の嗜好の変化が牽引しています。品質と嗜好性、抗酸化物質含有量に関連する健康上の利点が認識されたダークチョコレートの使用量の増加が、チョコレートの世界市場を成長へと牽引しています。一般消費者が倫理的な調達とエコフレンドリープラクティスを求めているため、持続可能でオーガニックな選択肢も市場の成長に寄与しています。フレーバー、テクスチャー、包装の革新は、ユニークなチョコレートの消費からさまざまな体験を求める傾向のある若年層を大きく引きつけています。また、バレンタインデーやハロウィーン、クリスマスといった季節的な需要の高まりも市場を成長させています。都市化の進展や可処分所得の増加率も、発展途上地域における消費の裾野を広げ、世界の消費を補完しています。

米国では、消費者が持続可能性と品質を重視するようになり、職人技を駆使した高級品や倫理的に調達された製品への嗜好が高まっていることが市場に影響を与えています。このコレクションは、GODIVAが約1世紀前に創業したブリュッセルで、GODIVAが最も大切にしている特注のレシピで作られた12種類の個性的なチョコレートと菓子で構成されています。これに伴い、抗酸化物質を含むダークなチョコレートに対する需要の高まりが、市場での人気に拍車をかけています。

チョコレート市場の動向

フレーバーと原料の革新

消費者は、伝統的味を超えた新しいエキゾチックな味を求めるようになっています。そのため、スパイス、ハーブ、花、さらにはベーコンやチーズのような風味調味料など、珍しい材料を使ったチョコレートが誕生しています。最近の調査によると、インド人の60％が前四半期にチョコレートを消費しており、そのかなりの部分が新しいフレーバーの探求に興味を示しています。これに加えて、果物、種子、ナッツなどの添加物をチョコレートに取り入れる傾向が高まっており、食感や栄養価を高めています。例えば、2024年1月、Haldiram's Nagpurは、インド市場にプレミアムチョコレートブランド、Cocobayを発売しました。チョコレート市場力学によると、これは重要な成長促進要因として作用しています。

ヴィーガン向け植物性チョコレートの台頭

品質や味に妥協しない乳製品不使用の代用品への需要の高まりが、市場の成長を後押ししています。また、ココナッツミルク、オートミールミルク、アーモンドミルクなどの植物性ミルクを使用したチョコレートの開発市場も顕著な伸びを見せています。ある調査によると、Z世代（約570万人）の8.5％、ミレニアル世代の9.5％がヴィーガンまたはベジタリアンであると回答しています。これらの統計は、若い世代の間で植物ベース食事や肉なしの代替食品を求める傾向が強まっていることを浮き彫りにしています。さらに、Bloombergインテリジェンスのレポートによると、植物由来の食品の売上は2030年までに5倍に増加すると予想されています。チョコレート市場のハイライトによると、ブランドはこの層にアピールするために天然甘味料や倫理的に調達されたカカオも使用しており、チョコレート産業における持続可能で健康志向の製品に対する消費者の需要の高まりを反映しています。例えば、2024年5月、フェレロはイタリアで植物由来のヌテラを発売すると発表しました。この新しいヴィーガン認定のチョコレートスプレッドは、フレキシタリアンや乳糖不耐症の消費者を対象としており、レシピにパーム油を使用する一方で、ミルク粉末を植物由来の原料に置き換えています。

健康志向の選択肢の増加

消費者の健康志向の高まりに伴い、より健康的な原料を使用したチョコレート製品への需要が高まっています。Accentureの最近の調査では、経済的な圧力や経済的な課題がある中でも、健康やフィットネスは食料品や家庭用洗剤に匹敵する必要不可欠な出費であると考えられていることが浮き彫りになっています。回答者の66％が経済的負担を訴えているにもかかわらず、80％が健康関連セグメントへの支出を維持または増やす意向を示しています。さらに、スーパーフード、プロバイオティクス、植物由来の代替品などの機能性成分を取り入れたチョコレート製品への関心が高まっています。例えば、2024年1月、Fazerはシンガポールで、"空中から取り出したプロテイン"を使用した世界初のチョコレート製品「Solein」を発売しました。この革新的なチョコレートは鉄分と食物繊維を多く含み、菜食主義者や健康志向の消費者に対応しています。Taste the Future（未来を味わう）」と名付けられたこの製品は、食感を加えるためにオート麦パフを組み込んでおり、より健康的な食品の選択肢を求める幅広い層にアピールすることを目指しています。

北米
- 米国
- カナダ
アジア太平洋
- 中国
- 日本
- インド
- 韓国
- オーストラリア
- インドネシア
- その他
欧州
- ドイツ
- フランス
- 英国
- イタリア
- スペイン
- ロシア
- その他
ラテンアメリカ
- ブラジル
- メキシコ
- その他
中東・アフリカ

第12章 SWOT分析

第13章バリューチェーン分析

第14章ポーターのファイブフォース分析

第15章価格指標

第16章競合情勢

市場構造
主要企業
主要企業のプロファイル
- Arcor
- Barry Callebaut
- Chocoladefabriken Lindt & Sprungli AG
- Chocolaterie Guylian
- Ferrero International
- Mars Incorporated
- Meiji Co. Ltd.
- Mondelez International Inc.（Kraft Foods）
- Moonstruck Chocolate Company
- Nestle S.A.
- The Hershey Company

図表

List of Figures

Figure 1: Global: Chocolate Market: Major Drivers and Challenges
Figure 2: Global: Chocolate Market: Sales Value (in Billion USD), 2019-2024
Figure 3: Global: Chocolate Market: Breakup by Product Type (in %), 2024
Figure 4: Global: Chocolate Market: Breakup by Product Form (in %), 2024
Figure 5: Global: Chocolate Market: Breakup by Application (in %), 2024
Figure 6: Global: Chocolate Market: Breakup by Pricing (in %), 2024
Figure 7: Global: Chocolate Market: Breakup by Distribution (in %), 2024
Figure 8: Global: Chocolate Market: Breakup by Region (in %), 2024
Figure 9: Global: Chocolate Market Forecast: Sales Value (in Billion USD), 2025-2033
Figure 10: Global: Chocolate (White Chocolate) Market: Sales Value (in Million USD), 2019 & 2024
Figure 11: Global: Chocolate (White Chocolate) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 12: Global: Chocolate (Milk Chocolate) Market: Sales Value (in Million USD), 2019 & 2024
Figure 13: Global: Chocolate (Milk Chocolate) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 14: Global: Chocolate (Dark Chocolate) Market: Sales Value (in Million USD), 2019 & 2024
Figure 15: Global: Chocolate (Dark Chocolate) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 16: Global: Chocolate (Others) Market: Sales Value (in Million USD), 2019 & 2024
Figure 17: Global: Chocolate (Others) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 18: Global: Chocolate (Molded) Market: Sales Value (in Million USD), 2019 & 2024
Figure 19: Global: Chocolate (Molded) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 20: Global: Chocolate (Countlines) Market: Sales Value (in Million USD), 2019 & 2024
Figure 21: Global: Chocolate (Countlines) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 22: Global: Chocolate (Others) Market: Sales Value (in Million USD), 2019 & 2024
Figure 23: Global: Chocolate (Others) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 24: Global: Chocolate (Food Products) Market: Sales Value (in Million USD), 2019 & 2024
Figure 25: Global: Chocolate (Food Products) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 26: Global: Chocolate (Beverages) Market: Sales Value (in Million USD), 2019 & 2024
Figure 27: Global: Chocolate (Beverages) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 28: Global: Chocolate (Others) Market: Sales Value (in Million USD), 2019 & 2024
Figure 29: Global: Chocolate (Others) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 30: Global: Chocolate (Everyday Chocolate) Market: Sales Value (in Million USD), 2019 & 2024
Figure 31: Global: Chocolate (Everyday Chocolate) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 32: Global: Chocolate (Premium Chocolate) Market: Sales Value (in Million USD), 2019 & 2024
Figure 33: Global: Chocolate (Premium Chocolate) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 34: Global: Chocolate (Seasonal Chocolate) Market: Sales Value (in Million USD), 2019 & 2024
Figure 35: Global: Chocolate (Seasonal Chocolate) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 36: Global: Chocolate (Direct Sales- B2B) Market: Sales Value (in Million USD), 2019 & 2024
Figure 37: Global: Chocolate (Direct Sales- B2B) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 38: Global: Chocolate (Supermarkets and Hypermarkets) Market: Sales Value (in Million USD), 2019 & 2024
Figure 39: Global: Chocolate (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 40: Global: Chocolate (Convenience Stores) Market: Sales Value (in Million USD), 2019 & 2024
Figure 41: Global: Chocolate (Convenience Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 42: Global: Chocolate (Online Stores) Market: Sales Value (in Million USD), 2019 & 2024
Figure 43: Global: Chocolate (Online Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 44: Global: Chocolate (Others) Market: Sales Value (in Million USD), 2019 & 2024
Figure 45: Global: Chocolate (Others) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 46: North America: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 47: North America: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 48: United States: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 49: United States: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 50: Canada: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 51: Canada: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 52: Asia Pacific: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 53: Asia Pacific: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 54: China: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 55: China: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 56: Japan: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 57: Japan: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 58: India: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 59: India: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 60: South Korea: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 61: South Korea: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 62: Australia: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 63: Australia: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 64: Indonesia: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 65: Indonesia: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 66: Others: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 67: Others: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 68: Europe: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 69: Europe: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 70: Germany: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 71: Germany: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 72: France: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 73: France: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 74: United Kingdom: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 75: United Kingdom: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 76: Italy: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 77: Italy: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 78: Spain: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 79: Spain: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 80: Russia: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 81: Russia: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 82: Others: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 83: Others: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 84: Latin America: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 85: Latin America: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 86: Brazil: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 87: Brazil: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 88: Mexico: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 89: Mexico: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 90: Others: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 91: Others: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 92: Middle East and Africa: Chocolate Market: Sales Value (in Million USD), 2019 & 2024
Figure 93: Middle East and Africa: Chocolate Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 94: Global: Chocolate Industry: SWOT Analysis
Figure 95: Global: Chocolate Industry: Value Chain Analysis
Figure 96: Global: Chocolate Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Chocolate Market: Key Industry Highlights, 2024 and 2033
Table 2: Global: Chocolate Market Forecast: Breakup by Product Type (in Million USD), 2025-2033
Table 3: Global: Chocolate Market Forecast: Breakup by Product Form (in Million USD), 2025-2033
Table 4: Global: Chocolate Market Forecast: Breakup by Application (in Million USD), 2025-2033
Table 5: Global: Chocolate Market Forecast: Breakup by Pricing (in Million USD), 2025-2033
Table 6: Global: Chocolate Market Forecast: Breakup by Distribution (in Million USD), 2025-2033
Table 7: Global: Chocolate Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 8: Global: Chocolate Market: Competitive Structure
Table 9: Global: Chocolate Market: Key Players

Product Code: SR112025A143

The global chocolate market size was valued at USD 167.0 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 219.9 Billion by 2033, exhibiting a CAGR of 2.8% during 2025-2033. North America currently dominates the market, holding a significant market share of over 48.4% in 2024. The growing consumer preference for premium and organic products, increasing demand for dark chocolate due to its perceived health benefits, innovation in flavors and packaging, and rising popularity of seasonal and gift chocolates are propelling the market growth in North America.

The market is mainly driven by changing consumer preferences for premium artisanal chocolates. Quality and indulgence in eating, coupled with increasing usage of dark chocolate for its perceived health benefits related to its antioxidant content are driving the global market for chocolate toward growth. Sustainable and organic choices have additionally contributed to the market growth as the publics seek ethical sourcing and environment-friendly practices. Innovation in flavors, textures, and packaging is significantly attracting the younger audience who tend to seek different experiences from consuming unique chocolates. There is also market growth as seasonal demand, such as Valentine's Day and Halloween onward to Christmas, increases. Increased urbanization and percentage growth in disposable incomes also broaden the horizons of chocolate consumption in developing regions, thus complementing global consumption.

In the United States, the market is influenced by the increasing preference for artisanal, premium, and ethically sourced products as consumers focus on sustainability and quality. For instance, in October 2024, Leading luxury chocolate manufacturer GODIVA announced the debut of its new limited-edition Belgian Heritage Collection, a unique selection of Belgian candies and chocolates never offered for sale in the U.S. The collection consists of 12 distinctive chocolate and confections made using some of GODIVA's most cherished and custom recipes in Brussels, where the company was established almost a century ago. In line with this, the growing demand for dark chocolate owing to its perceived benefits including antioxidants is fueling its popularity in the market.

Chocolate Market Trends:

Innovations in Flavors and Ingredients

Consumers are increasingly seeking new and exotic flavors that go beyond traditional offerings. This has led to the creation of chocolates infused with unusual ingredients, such as spices, herbs, flowers, and even savory elements like bacon or cheese. Recent research indicates that 60% of Indians consumed chocolates in the last quarter with a significant portion expressing interest in exploring new flavors. In addition to this, the rising shift towards incorporating inclusions such as fruits, seeds, and nuts into chocolates, adds texture and nutritional value. For example, in January 2024, Haldiram's Nagpur launched its premium chocolate brand, Cocobay, in the Indian market, offering 100% original cocoa chocolates with unique fruit and spice flavors. According to the chocolate market dynamics, this is acting as a significant growth-inducing factor.

Rise of Vegan and Plant-Based Chocolates

The increasing demand for dairy-free substitutes that do not compromise quality or taste is bolstering the growth of the market. The market has also witnessed notable growth in developing chocolates made with plant-based milk alternatives including coconut, oat, or almond milk. According to a survey, 8.5% of Generation Z (about 5.7 Million people) and 9.5% of Millennials identified as vegan or vegetarian. These statistics highlight a growing trend among younger generations toward plant-based diets and meatless alternatives. Moreover, according to the Bloomberg Intelligence Report, plant-based food sales are expected to increase fivefold by 2030. Chocolate market highlights indicate that brands also use natural sweeteners and ethically sourced cacao to appeal to this demographic, reflecting the increasing consumer demand for sustainable and health-conscious products in the chocolate industry. For instance, in May 2024, Ferrero announced the launch of plant-based Nutella in Italy. The new vegan-certified chocolate spread, aimed at flexitarians and lactose-intolerant consumers, replaces milk powder with a plant-based ingredient while retaining palm oil in the recipe.

Increasing Health-Conscious Options

There is a growing demand for chocolate products with healthier ingredients as consumers become more health conscious. A recent survey by Accenture highlights that health and fitness are considered essential expenses, comparable to groceries and household cleaning products, even amid economic pressures and financial challenges. Despite 66% of respondents reporting financial strain, an impressive 80% indicated they intend to maintain or increase their spending on health-related areas. In addition, there is an increasing interest in chocolate products that incorporate functional ingredients like superfoods, probiotics, and plant-based alternatives. For example, in January 2024, Fazer launched a world-first chocolate product made using "protein out of thin air," called Solein, in Singapore. This innovative chocolate is high in iron and fiber, catering to vegan and health-conscious consumers. The product, named "Taste the Future," incorporates oat puffs for added texture and aims to appeal to a broad audience looking for healthier food options.

Chocolate Industry Segmentation:

Analysis by Product Type:

White Chocolate
Milk Chocolate
Dark Chocolate
Others

Milk chocolate stands as the largest product type in 2024, holding around 39.6% of the market. Milk chocolates' smooth texture, along with sweet flavor perfectly balances out its versatility in majority kinds of products ranging from bars, candy, and desserts to beverages. Milk chocolates are, moreover, affordable and extremely accessible to consumers. Strong branding and marketing certainly benefit this type of product through major players in the industry. It is often associated with comfort and indulgence, further driving its popularity. Additionally, its milder taste as compared to dark chocolate appeals to a broader consumer base, ensuring steady demand in both developed and emerging markets and solidifying its dominant position.

Analysis by Product Form:

Molded
Countlines
Others

Countlines lead the market with around 47.8% of the market share in 2024. Countlines hold the largest market share due to their convenience, affordability, and widespread appeal. These individually wrapped bars and snacks cater to on-the-go consumption, making them popular among busy consumers seeking quick energy boosts or indulgent treats. Their versatility, with a mix of chocolate, nougat, caramel, and nuts, appeals to diverse taste preferences. For instance, in June 2024, The British sugar confectionery firm Swizzels broadened its Marvellous Mallows lineup by launching the new Mallow Countline, Marvellous Mallows Giant, as this category keeps gaining popularity. The new Mallow Countline features the nostalgic flavour of Drumstick, combining Raspberry and Milk with a mixture of light and soft textures, designed as a convenient option for those seeking their beloved treat in a more portable form.

Analysis by Application:

Food products
- Bakery products
- Sugar confectionary
- Desserts
- Others
Beverages
Others

Food products leads the market with around 63.7% of market share in 2024. The food products segment holds a huge range of consumable goods. They vary from chocolates bars, candies, spreads, and baked items to meet different consumers' interests. Chocolate is the most adaptable product; it can be used in desserts, snacks, and confectioneries; thus, making it an integral part of the food industry. Its appeal as a comfort food and indulgent treat drives consistent demand across demographics. The popularity of ready-to-eat chocolate products and their convenience for on-the-go consumption further support their dominance. Additionally, extensive availability through retail and e-commerce channels ensures broad accessibility, solidifying the category's market leadership. For instance, in August 2024, Mondelez India announced the launch of their new dessert range 'Cadbury Silk Desserts'. The range has two decadent offerings, 'Cadbury Silk Dessert Brownie' and 'Cadbury Silk Dessert Plum Cake.'

Analysis by Pricing:

Everyday Chocolate
Premium Chocolate
Seasonal Chocolate

Everyday chocolate leads the market with around 52.5% of the market share in 2024. The everyday chocolate category tends to be highly accessible and affordable, such as milk chocolate bars, chocolate-covered nuts, or simple dark chocolate pieces; these are good for everyday consumption since they combine indulgence with affordability and hence have a wide target demographic. Their availability in various formats, such as bars, bites, and pouches, enhances convenience for both individual and shared consumption. Everyday chocolates benefit from extensive distribution networks across supermarkets, convenience stores, and online platforms. Frequent promotional activities and bundling deals further drive their popularity. Additionally, their ability to balance quality and cost ensures consistent demand, solidifying their dominance in the chocolate market.

Analysis by Distribution Channel:

Direct Sales (B2B)
Supermarkets and Hypermarkets
Convenience Stores
Online Stores
Others

Supermarkets and hypermarkets lead the market with around 36.4% of market share in 2024. Supermarkets and hypermarkets offer a wide variety of options to consumers. These large retail outlets provide extensive shelf space for chocolate brands, ranging from mass-market favorites to premium selections. According to global chocolate market insights, the demand for chocolates is driven by the increasing consumer preference for convenience, which supermarkets and hypermarkets fulfill through their accessibility and diverse product range. This accessibility makes them pivotal in driving chocolate sales across various regions. For instance, in October 2024, Aldi partnered with the "world's best chocolate" to create three new blocks that are "a lot cheaper" than the cult-version. The budget supermarket recently joined Tony's Open Chain, an initiative created by confectionary brand Tony's Chocolonely with the aim of "ending exploitation in the cocoa industry". Aldi is Australia's first supermarket to join Tony's mission to "transform the chocolate industry", releasing a new chocolate range made with cocoa beans sourced through the initiative's "5 Sourcing Principles".

Regional Analysis:

North America
- United States
- Canada
Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
Latin America
- Brazil
- Mexico
- Others
Middle East and Africa

In 2024, North America accounted for the largest market share of over 48.4%. In North America, the market is driven by increasing consumer preference for premium, artisanal, and ethically sourced products, with an emphasis on quality and sustainability. Health-conscious consumers are fueling the demand for dark chocolate, due to its perceived benefits like antioxidants. For instance, in May 2024, Lindt introduced a plant-based variant of Lindor truffles in the United States. The eagerly awaited Lindt Lindor Non-Dairy OatMilk Truffles and Lindt Lindor Dark Chocolate OatMilk Truffles offer an ideal treat for individuals who avoid dairy yet desire a luxurious chocolate experience. In addition to this, innovation in flavors, textures, and packaging is attracting younger demographics, while seasonal products during occasions like Halloween and Christmas boost sales.

Key Regional Takeaways:

United States Chocolate Market Analysis

The United States accounts for 81.4% of the market share in North America. A key driver of chocolate consumption in the U.S. is its status as a comforting and affordable indulgence, particularly during times of economic uncertainty. According to the 2024 report by the National Confectioners Association, chocolate sales reached a record $21.4 billion, reflecting its enduring popularity. Consumers' emotional connection to chocolate is evident, with 94% purchasing it for personal enjoyment and 72% considering it an essential part of a happy, balanced lifestyle. Additionally, 21% of Americans reported increasing their chocolate consumption over the past year, further highlighting its role as a go-to treat for self-care and celebration.

Moreover, over the forecasted years, the U.S. chocolate market is expected to grow on account of the growing innovation in sustainable and alternative chocolate production. For instance, Voyage Foods is set to expand its cocoa-free chocolate production with a new 284,000 sq. ft. facility in Mason, which is expected to be operational by 2025. The plant will significantly enhance the company's manufacturing capacity, allowing for an annual production of 10,000 tonnes of chocolate. This expansion, supported by Voyage's partnership with agri-food giant Cargill positioned as its exclusive global B2B distributor illustrates the increasing focus on innovative production methods to meet evolving consumer demands.

Asia Pacific Chocolate Market Analysis

Chocolate consumption in Asia Pacific is primarily driven by rapid urbanization, the rise of a growing middle class, and the expanding young population, which exhibits a higher demand for chocolate compared to other demographics, including more affluent groups. These factors are reshaping consumer preferences and boosting chocolate's popularity as a convenient and indulgent treat across the region. Also, according to the Sector Trends Analysis - Confectionery Trends in India by the Government of Canada, the confectionery market in India experienced robust growth, with sales increasing at an annual rate of 10.3% from 2019 to 2023, primarily driven by the strong performance of chocolate confectionery. Post-pandemic, the resurgence in celebratory and festive occasions significantly boosted the demand for chocolate, highlighting its cultural importance and role as a staple for indulgence and gifting during special events.

Europe Chocolate Market Analysis

The European chocolate market is poised for continued growth, driven by shifting consumer preferences toward health-conscious and premium offerings. Increasing demand for luxury chocolates labeled as organic, natural, cacao-rich, and single-origin highlights a focus on wellness and indulgence. Dark chocolates with higher cocoa content are particularly popular due to their perceived health benefits, including antioxidants. According to CBI.eu, Europe stands as the world's largest importer of cocoa beans, paste, butter, and powder, serving as a crucial trade hub for cocoa and chocolate products. The region's strong demand for certification and sustainability in cocoa sourcing is a significant driver of the chocolate market, reflecting consumers' preferences for ethically produced and environmentally friendly products. The European chocolate market is projected to grow at an average annual rate of 4.8% between 2022 and 2027, highlighting steady expansion in the industry. Notably, the Netherlands plays a pivotal role in the global cocoa trade, being the largest importer of cocoa beans worldwide. In 2022, the country imported 759,000 tonnes of cocoa beans from producing nations, underscoring its importance in the European cocoa supply chain and its contribution to the region's thriving chocolate market.

Europe's rich chocolate tradition and high per capita consumption further reinforce its position as a dominant market. This heritage also provides a strategic advantage for expanding into emerging markets, where European chocolates are highly regarded. Innovations in product development and sustainable practices, combined with leveraging Europe's legacy, are expected to drive future market growth.

Latin America Chocolate Market Analysis

A significant driver for the global chocolate market is the rising prominence of Latin America in cocoa production, particularly in the premium and sustainable cocoa segments. While West Africa has traditionally dominated the global cocoa market, countries like Ecuador, Peru, and Colombia are gaining recognition for their high-quality, ethically sourced cocoa, meeting the increasing demand for premium chocolate worldwide.

The growing importance of Latin America is further highlighted by the World Cocoa Foundation's (WCF) decision to host its annual Partnership Meeting in Sao Paulo, Brazil, in March 2025. This move reflects the region's expanding role in the global cocoa supply chain and its potential to drive innovation and sustainability in the chocolate industry. In the coming years, the strategic expansion of major industry players into emerging markets to strengthen their global footprint is expected to favor the market in Latin America. For example, Nestle has announced plans to acquire a majority stake in Grupo CRM, a premium chocolate leader in Brazil. Grupo CRM operates over 1,000 chocolate boutiques under the Kopenhagen and Brasil Cacau brands and boasts a rapidly growing online presence.

Middle East and Africa Chocolate Market Analysis

In the Middle East and Africa, the chocolate market is poised for growth, driven by increasing urbanization, a rising middle class, and evolving consumer preferences. Africa's robust cocoa production supports local chocolate manufacturing, while the Middle East's demand for premium and innovative chocolate products continues to rise. According to CBI.eu, Africa dominates global cocoa production, accounting for 75% of the world's cocoa output in 2022-2023. Cote d'Ivoire and Ghana lead the industry, contributing over 59% of global production. This dominance highlights the region's critical role in supplying raw materials to the global chocolate market.

Apart from this, the growing local demand, combined with the strategic geographic position of countries in the region, is attracting major players to expand their presence and tap into both local and regional markets. For example, Swiss chocolate giant Barry Callebaut is set to invest $30 million in establishing a chocolate manufacturing factory in Egypt. This initiative aims to cater to the large local market while positioning Egypt as a regional hub for exporting the company's products to the Middle East and African countries. As one of the world's leading chocolate and cocoa producers, operating 66 factories globally, Barry Callebaut's investment highlights the potential of the region as a key player in the global chocolate supply chain.

Competitive Landscape:

The market is highly competitive, dominated by global players like Mars, Nestle, Mondelez International, and Ferrero, alongside regional and artisanal brands. Key players focus on innovation in flavors, healthier formulations, and sustainable sourcing to attract health-conscious and eco-aware consumers. Premium and organic brands are gaining traction, driven by evolving consumer preferences. Seasonal products and strategic marketing campaigns are pivotal in capturing market share. Smaller brands compete by emphasizing unique offerings, such as single-origin chocolates and plant-based options. Additionally, robust distribution networks, partnerships with retailers, and expanding e-commerce presence are critical strategies shaping the competitive landscape in this dynamic market. For instance, in July 2024, Galaxy Flutes, Mars Wrigley's newest product, was introduced in India. The company is well-known for its wide variety of chocolates, chewing gum, mints, and fruity treats. Galaxy Flutes entered the market to compete with well-known brands like Cadbury Perk, Nestle Munch, Nestle KitKat, and Milkybar, at a competitive price of Rs 10.

The report has also analysed the competitive landscape of the market with some of the key players being:

Arcor
Barry Callebaut
Chocoladefabriken Lindt & Sprungli AG
Chocolaterie Guylian
Ferrero International
Mars Incorporated
Meiji Co. Ltd.
Mondelez International Inc. (Kraft Foods)
Moonstruck Chocolate Company
Nestle S.A.
The Hershey Company

Key Questions Answered in This Report

1.What is chocolate?
2.How big is the global chocolate market?
3.What is the expected growth rate of the global chocolate market during 2025-2033?
4.What are the key factors driving the global chocolate market?
5.What is the leading segment of the global chocolate market based on the product type?
6.What is the leading segment of the global chocolate market based on product form?
7.What is the leading segment of the global chocolate market based on application?
8.What is the leading segment of the global chocolate market based on pricing?
9.What is the leading segment of the global chocolate market based on distribution?
10.What are the key regions in the global chocolate market?
11.Who are the key players/companies in the global chocolate market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview
4.2 Key Industry Trends

5 Global Chocolate Market

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Product Type

6.1 White Chocolate
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
6.2 Milk Chocolate
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
6.3 Dark Chocolate
- 6.3.1 Market Trends
- 6.3.2 Market Forecast
6.4 Others
- 6.4.1 Market Trends
- 6.4.2 Market Forecast

7 Market Breakup by Product Form

7.1 Molded
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
7.2 Countlines
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
7.3 Others
- 7.3.1 Market Trends
- 7.3.2 Market Forecast

8 Market Breakup by Application

8.1 Food Products
- 8.1.1 Market Trends
- 8.1.2 Major Types
  - 8.1.2.1 Bakery Products
  - 8.1.2.2 Sugar Confectionery
  - 8.1.2.3 Desserts
  - 8.1.2.4 Others
- 8.1.3 Market Forecast
8.2 Beverages
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
8.3 Others
- 8.3.1 Market Trends
- 8.3.2 Market Forecast

9 Market Breakup by Pricing

9.1 Everyday Chocolate
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
9.2 Premium Chocolate
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
9.3 Seasonal Chocolate
- 9.3.1 Market Trends
- 9.3.2 Market Forecast

10 Market Breakup by Distribution

10.1 Direct Sales (B2B)
- 10.1.1 Market Trends
- 10.1.2 Market Forecast
10.2 Supermarkets and Hypermarkets
- 10.2.1 Market Trends
- 10.2.2 Market Forecast
10.3 Convenience Stores
- 10.3.1 Market Trends
- 10.3.2 Market Forecast
10.4 Online Stores
- 10.4.1 Market Trends
- 10.4.2 Market Forecast
10.5 Others
- 10.5.1 Market Trends
- 10.5.2 Market Forecast

11 Market Breakup by Region

11.1 North America
- 11.1.1 United States
  - 11.1.1.1 Market Trends
  - 11.1.1.2 Market Forecast
- 11.1.2 Canada
  - 11.1.2.1 Market Trends
  - 11.1.2.2 Market Forecast
11.2 Asia Pacific
- 11.2.1 China
  - 11.2.1.1 Market Trends
  - 11.2.1.2 Market Forecast
- 11.2.2 Japan
  - 11.2.2.1 Market Trends
  - 11.2.2.2 Market Forecast
- 11.2.3 India
  - 11.2.3.1 Market Trends
  - 11.2.3.2 Market Forecast
- 11.2.4 South Korea
  - 11.2.4.1 Market Trends
  - 11.2.4.2 Market Forecast
- 11.2.5 Australia
  - 11.2.5.1 Market Trends
  - 11.2.5.2 Market Forecast
- 11.2.6 Indonesia
  - 11.2.6.1 Market Trends
  - 11.2.6.2 Market Forecast
- 11.2.7 Others
  - 11.2.7.1 Market Trends
  - 11.2.7.2 Market Forecast
11.3 Europe
- 11.3.1 Germany
  - 11.3.1.1 Market Trends
  - 11.3.1.2 Market Forecast
- 11.3.2 France
  - 11.3.2.1 Market Trends
  - 11.3.2.2 Market Forecast
- 11.3.3 United Kingdom
  - 11.3.3.1 Market Trends
  - 11.3.3.2 Market Forecast
- 11.3.4 Italy
  - 11.3.4.1 Market Trends
  - 11.3.4.2 Market Forecast
- 11.3.5 Spain
  - 11.3.5.1 Market Trends
  - 11.3.5.2 Market Forecast
- 11.3.6 Russia
  - 11.3.6.1 Market Trends
  - 11.3.6.2 Market Forecast
- 11.3.7 Others
  - 11.3.7.1 Market Trends
  - 11.3.7.2 Market Forecast
11.4 Latin America
- 11.4.1 Brazil
  - 11.4.1.1 Market Trends
  - 11.4.1.2 Market Forecast
- 11.4.2 Mexico
  - 11.4.2.1 Market Trends
  - 11.4.2.2 Market Forecast
- 11.4.3 Others
  - 11.4.3.1 Market Trends
  - 11.4.3.2 Market Forecast
11.5 Middle East and Africa
- 11.5.1 Market Trends
- 11.5.2 Market Breakup by Country
- 11.5.3 Market Forecast

12 SWOT Analysis

12.1 Overview
12.2 Strengths
12.3 Weaknesses
12.4 Opportunities
12.5 Threats

13 Value Chain Analysis

14 Porters Five Forces Analysis

14.1 Overview
14.2 Bargaining Power of Buyers
14.3 Bargaining Power of Suppliers
14.4 Degree of Competition
14.5 Threat of New Entrants
14.6 Threat of Substitutes

15 Price Indicators

16 Competitive Landscape

16.1 Market Structure
16.2 Key Players
16.3 Profiles of Key Players
- 16.3.1 Arcor
  - 16.3.1.1 Company Overview
  - 16.3.1.2 Product Portfolio
- 16.3.2 Barry Callebaut
  - 16.3.2.1 Company Overview
  - 16.3.2.2 Product Portfolio
- 16.3.3 Chocoladefabriken Lindt & Sprungli AG
  - 16.3.3.1 Company Overview
  - 16.3.3.2 Product Portfolio
  - 16.3.3.3 Financials
- 16.3.4 Chocolaterie Guylian
  - 16.3.4.1 Company Overview
  - 16.3.4.2 Product Portfolio
  - 16.3.4.3 Financials
- 16.3.5 Ferrero International
  - 16.3.5.1 Company Overview
  - 16.3.5.2 Product Portfolio
  - 16.3.5.3 Financials
- 16.3.6 Mars Incorporated
  - 16.3.6.1 Company Overview
  - 16.3.6.2 Product Portfolio
  - 16.3.6.3 SWOT Analysis
- 16.3.7 Meiji Co. Ltd.
  - 16.3.7.1 Company Overview
  - 16.3.7.2 Product Portfolio
  - 16.3.7.3 Financials
  - 16.3.7.4 SWOT Analysis
- 16.3.8 Mondelez International Inc. (Kraft Foods)
  - 16.3.8.1 Company Overview
  - 16.3.8.2 Product Portfolio
  - 16.3.8.3 Financials
  - 16.3.8.4 SWOT Analysis
- 16.3.9 Moonstruck Chocolate Company
  - 16.3.9.1 Company Overview
  - 16.3.9.2 Product Portfolio
- 16.3.10 Nestle S.A.
  - 16.3.10.1 Company Overview
  - 16.3.10.2 Product Portfolio
  - 16.3.10.3 Financials
  - 16.3.10.4 SWOT Analysis
- 16.3.11 The Hershey Company
  - 16.3.11.1 Company Overview
  - 16.3.11.2 Product Portfolio
  - 16.3.11.3 Financials
  - 16.3.11.4 SWOT Analysis

チョコレートの市場規模、シェア、動向、予測：製品タイプ、製品形態、用途、価格、流通、地域別、2025～2033年

Chocolate Market Size, Share, Trends and Forecast by Product Type, Product Form, Application, Pricing, Distribution, and Region, 2025-2033

チョコレート市場の動向

目次

第1章 序文

第2章 調査範囲と調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

第5章 世界のチョコレート市場

第6章 市場内訳：製品タイプ別

第7章 市場内訳：製品形態別

第8章 市場内訳：用途別

第9章 市場内訳：価格別

第10章 市場内訳：流通別

第11章 市場内訳：地域別

第12章 SWOT分析

第13章 バリューチェーン分析

第14章 ポーターのファイブフォース分析

第15章 価格指標

第16章 競合情勢