市場調査レポート

商品コード

1754268

テニスシューズの市場規模、シェア、動向、予測：プレイ面、用途、流通チャネル、地域別、2025～2033年

Tennis Shoes Market Size, Share, Trends and Forecast by Playing Surface, Application, Distribution Channel, and Region, 2025-2033

出版日: 2025年06月02日
発行: IMARC
ページ情報: 英文 141 Pages
納期: 2～3営業日

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全表示
概要
図表
目次

概要

サンプル依頼リストに入れる

テニスシューズの世界市場規模は2024年に24億8,000万米ドルに達しました。今後、IMARC Groupは、市場は2033年までに31億1,000万米ドルに達し、2025～2033年にかけて2.41%の成長率（CAGR）を示すと予測しています。現在、北米が市場を独占しており、2024年には24%という大きなシェアを占めます。市場を牽引しているのは、テニスへの参加者の増加、スポーツインフラへの投資の拡大、政府による支援策です。現在、北米が最大の市場シェアを占めているのは、同地域全体でスポーツへの取り組みが増加し、健康とフィットネスが文化的に重視されているためです。

同市場は主に、健康志向の高まりとフィットネス志向のライフスタイルの採用増加により、高性能アスレチックフットウェアの需要増につながっています。さらに、プロスポーツとしてもレクリエーションとしてもテニスの人気が高まっていることが消費者層を拡大し、テニスシューズ市場の成長に弾みをつけています。さらに、技術の継続的な進歩により、メーカーは軽量で耐久性に優れ、エコフレンドリーオプションなど、革新的な材料やデザインを開発できるようになり、環境意識の高い消費者にアピールしています。例えば、アシックスは2025年1月9日、快適性、安定性、持続可能性を強化したテニスシューズGEL-RESOLUTION（TM）Xを発売しました。主要特徴としては、優れたクッショニングを実現するFF BLAST（TM）PLUS ECOフォーム、横方向の安定性を実現するDYNAWALL（TM）技術、調整可能なDYNALACING（TM）システムなどが挙げられます。これに加えて、スポーツウェアを日常的なファッションとして取り入れるアスレジャー動向の影響力の高まりが、市場の拡大をさらに促進しています。

米国では、アウトドアレクリエーション活動やコミュニティ・スポーツプログラムが重視されるようになっているため、市場が大きく成長しています。さらに、カスタマイズ型プレミアムなテニスシューズの動向が高まり、個人に合わせたフィット感や強化されたパフォーマンス機能が富裕層の間で人気を集めています。これに加えて、プロテニストーナメントの影響力、有名アスリートによる推薦、主要ブランドとのコラボレーションが、憧れの製品としてのテニスシューズに対する消費者の関心を高めています。例えば、2024年12月24日、世界No.3のテニス参入企業、ココ・ガウフは、彼女のニューバランスCoco CG2テニスシューズの2つの愛国的なカラーウェイを発表しました。これらの特別モデルは、彼女がユナイテッドカップに参加するためのものです。また、持続可能で倫理的に製造されたフットウェアへの消費者の関心のシフトは、製造業者の間でエコフレンドリープラクティスの採用を増加させており、これも市場の大きな成長促進要因となっています。

テニスシューズ市場動向

テニスへの参加者の増加

テニスへの参加者が著しく増加しています。これは、パンデミック規制の緩和に伴い、アウトドアスポーツや個人スポーツへの関心が再び高まっていることが主要因です。5年間で1億600万人の参加者がいます。国際テニス連盟（ITF）が発表した調査によると、世界のテニス参入企業数は初めて1億人を突破しました。米国や欧州などスポーツ文化が深く根付いている地域では、この復活は特に顕著です。さらに、テニス参入企業の増加はテニスシューズ市場の需要を高めており、テニス愛好者は、新規参入企業もリピーターも、プレーに必要なサポートとパフォーマンス向上を提供する適切なフットウェアを求めています。さらに、このスポーツの人気の高まりは、用具メーカーからアパレル、フットウェア企業に至るまで、産業全体を支えており、スポーツ参加率とスポーツ関連消費財の相互関係を浮き彫りにし、テニスシューズ市場の成長にプラスの影響を与えています。

スポーツインフラへの投資の増加

世界各国の政府は、健康やコミュニティ形成におけるスポーツの重要性を認識しており、スポーツインフラへの投資の増加につながり、テニスシューズ市場の展望を大きく形成しています。また、インドでは、Khelo Indiaイニシアチブがスポーツ振興に向けた政府の取り組みの代表例であり、新しいテニスコートや施設の開発が含まれています。このようなスポーツインフラの整備は、地域社会のスポーツへの参加を促進し、人々がテニスに参加する機会を増やすことにつながります。このようなイニシアチブの波及効果は大きく、テニスシューズを含むスポーツに特化したギアの需要を増加させます。米国とカナダでは、1970～2020年の間に、州や地方自治体がメジャーリーグのスタジアムやアリーナを建設するために330億米ドルの公的資金を投入しており、スポーツエコノミストによる最近の試算によれば、公的拠出額の中央値は会場建設費の73％をカバーしています。新しい施設が利用可能になり、特に新興市場においてテニスなどのスポーツへのアクセスが拡大するにつれて、スポーツウェアや用具の市場も拡大します。公衆衛生や開発の戦略としてスポーツに投資する政府が増えるにつれ、この傾向は続くと予想され、テニスシューズの市場シェアに影響を与えています。

スポーツ活動に対する政府の支援

オーストラリアの国家スポーツ計画や英国の同様のプログラムなど、さまざまな国家的イニシアチブは、スポーツ参加を全面的に促進することを目的としています。こうした政府の支援による計画では、参加者を増やすための具体的な目標が設定されることが多く、それがテニスを含むさまざまなスポーツへの参加意欲を高めるきっかけとなっています。例えば、オーストラリアでは、国家スポーツ計画が、より多くの人々が体を動かすことを目指し、テニスのようなスポーツに必要なインフラやクラブシステムを支援しています。同様に、インド政府の公式データによると、青少年問題・スポーツ省は2023～24年度に、2022～23年を11％上回る339億7,320インドルピー（3億9,324万米ドル）を割り当てています。情報筋によると、中国政府は2025年までにスポーツ部門が5兆人民元（6,995億2,000万米ドル）に達することを望んでいます。このような政府のバックアップは、人々がスポーツを始め、継続的に参加するために必要な資源や施設を提供する上で極めて重要です。テニスを始める人が増えれば、用具やウェア、特にテニスシューズの需要も自然に高まります。この効果は、アクティブなライフスタイルを育み、関連産業をサポートする上で、公共施策や支援が果たす重要な役割を強調し、テニスシューズの市場シェアを急上昇させています。

北米
- 米国
- カナダ
アジア太平洋
- 中国
- 日本
- インド
- 韓国
- オーストラリア
- インドネシア
- その他
欧州
- ドイツ
- フランス
- 英国
- イタリア
- スペイン
- ロシア
- その他
ラテンアメリカ
- ブラジル
- メキシコ
- その他
中東・アフリカ
- 市場内訳：国別

第10章 SWOT分析

概要
強み
弱み
機会
脅威

第11章バリューチェーン分析

第12章ポーターのファイブフォース分析

概要
買い手の交渉力
供給企業の交渉力
競合の程度
新規参入業者の脅威
代替品の脅威

第13章価格分析

第14章競合情勢

市場構造
主要企業
主要企業のプロファイル
- Adidas AG
- ANTA Sports Products Limited
- ASICS Corporation
- Babolat
- Diadora S.p.A.（Geox S.p.a）
- FILA Holdings Corp.
- Lotto Sport Italia S.p.A.
- Mizuno Corporation
- New Balance Inc.
- Nike Inc.
- Reebok International Limited（Authentic Brands Group LLC）
- Xtep International Holdings Limited
- Yonex Co. Ltd.

図表

List of Figures

Figure 1: Global: Tennis Shoes Market: Major Drivers and Challenges
Figure 2: Global: Tennis Shoes Market: Sales Value (in Billion USD), 2019-2024
Figure 3: Global: Tennis Shoes Market Forecast: Sales Value (in Billion USD), 2025-2033
Figure 4: Global: Tennis Shoes Market: Breakup by Playing Surface (in %), 2024
Figure 5: Global: Tennis Shoes Market: Breakup by Application (in %), 2024
Figure 6: Global: Tennis Shoes Market: Breakup by Distribution Channel (in %), 2024
Figure 7: Global: Tennis Shoes Market: Breakup by Region (in %), 2024
Figure 8: Global: Tennis Shoes (Hard Court Tennis Shoes) Market: Sales Value (in Million USD), 2019 & 2024
Figure 9: Global: Tennis Shoes (Hard Court Tennis Shoes) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 10: Global: Tennis Shoes (Clay Court Tennis Shoes) Market: Sales Value (in Million USD), 2019 & 2024
Figure 11: Global: Tennis Shoes (Clay Court Tennis Shoes) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 12: Global: Tennis Shoes (Grass Court Tennis Shoes) Market: Sales Value (in Million USD), 2019 & 2024
Figure 13: Global: Tennis Shoes (Grass Court Tennis Shoes) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 14: Global: Tennis Shoes (Men) Market: Sales Value (in Million USD), 2019 & 2024
Figure 15: Global: Tennis Shoes (Men) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 16: Global: Tennis Shoes (Women) Market: Sales Value (in Million USD), 2019 & 2024
Figure 17: Global: Tennis Shoes (Women) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 18: Global: Tennis Shoes (Kids) Market: Sales Value (in Million USD), 2019 & 2024
Figure 19: Global: Tennis Shoes (Kids) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 20: Global: Tennis Shoes (Supermarkets and Hypermarkets) Market: Sales Value (in Million USD), 2019 & 2024
Figure 21: Global: Tennis Shoes (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 22: Global: Tennis Shoes (Specialty Stores) Market: Sales Value (in Million USD), 2019 & 2024
Figure 23: Global: Tennis Shoes (Specialty Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 24: Global: Tennis Shoes (Online Stores) Market: Sales Value (in Million USD), 2019 & 2024
Figure 25: Global: Tennis Shoes (Online Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 26: Global: Tennis Shoes (Other Distribution Channels) Market: Sales Value (in Million USD), 2019 & 2024
Figure 27: Global: Tennis Shoes (Other Distribution Channels) Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 28: North America: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 29: North America: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 30: United States: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 31: United States: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 32: Canada: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 33: Canada: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 34: Asia-Pacific: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 35: Asia-Pacific: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 36: China: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 37: China: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 38: Japan: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 39: Japan: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 40: India: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 41: India: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 42: South Korea: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 43: South Korea: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 44: Australia: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 45: Australia: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 46: Indonesia: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 47: Indonesia: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 48: Others: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 49: Others: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 50: Europe: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 51: Europe: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 52: Germany: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 53: Germany: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 54: France: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 55: France: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 56: United Kingdom: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 57: United Kingdom: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 58: Italy: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 59: Italy: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 60: Spain: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 61: Spain: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 62: Russia: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 63: Russia: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 64: Others: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 65: Others: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 66: Latin America: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 67: Latin America: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 68: Brazil: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 69: Brazil: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 70: Mexico: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 71: Mexico: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 72: Others: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 73: Others: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 74: Middle East and Africa: Tennis Shoes Market: Sales Value (in Million USD), 2019 & 2024
Figure 75: Middle East and Africa: Tennis Shoes Market: Breakup by Country (in %), 2024
Figure 76: Middle East and Africa: Tennis Shoes Market Forecast: Sales Value (in Million USD), 2025-2033
Figure 77: Global: Tennis Shoes Industry: SWOT Analysis
Figure 78: Global: Tennis Shoes Industry: Value Chain Analysis
Figure 79: Global: Tennis Shoes Industry: Porter's Five Forces Analysis

List of Tables

Table 1: Global: Tennis Shoes Market: Key Industry Highlights, 2024 and 2033
Table 2: Global: Tennis Shoes Market Forecast: Breakup by Playing Surface (in Million USD), 2025-2033
Table 3: Global: Tennis Shoes Market Forecast: Breakup by Application (in Million USD), 2025-2033
Table 4: Global: Tennis Shoes Market Forecast: Breakup by Distribution Channel (in Million USD), 2025-2033
Table 5: Global: Tennis Shoes Market Forecast: Breakup by Region (in Million USD), 2025-2033
Table 6: Global: Tennis Shoes Market: Competitive Structure
Table 7: Global: Tennis Shoes Market: Key Players

Product Code: SR112025A6465

The global tennis shoes market size reached USD 2.48 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 3.11 Billion by 2033, exhibiting a growth rate (CAGR) of 2.41% during 2025-2033. North America currently dominates the market with a significant share of 24% in 2024. The market is being driven by the increased participation in tennis, growing investment in sports infrastructure, and supportive government initiatives. At present, North America holds the largest market share driven by the rising sports engagement and a cultural emphasis on health and fitness across the region.

The market is primarily driven by rising health consciousness and the increasing adoption of fitness-oriented lifestyles, which is leading to a higher demand for high-performance athletic footwear. Moreover, the growing popularity of tennis as both a professional sport and a recreational activity is expanding the consumer base, which is providing a boost to the tennis shoe market growth. Furthermore, continual advancements in technology are enabling manufacturers to develop innovative materials and designs, such as lightweight, durable, and eco-friendly options, thereby appealing to environmentally conscious consumers. For example, on January 9, 2025, ASICS launched the GEL-RESOLUTION(TM) X tennis shoe, emphasizing enhanced comfort, stability, and sustainability. The key features include FF BLAST(TM) PLUS ECO foam for superior cushioning, DYNAWALL(TM) technology for lateral stability, and the adjustable DYNALACING(TM) system for a tailored fit. In addition to this, the rising influence of athleisure trends, where sportswear is embraced as everyday fashion, further facilitates market expansion.

The market in the United States is experiencing significant growth due to the increasing emphasis on outdoor recreational activities and community sports programs. Additionally, the growing trend of customized and premium tennis shoes, offering personalized fit and enhanced performance features, is gaining popularity among affluent consumers. Besides this, the influence of professional tennis tournaments, endorsements by high-profile athletes, and collaborations with major brands are increasing the consumer interest in tennis shoes as aspirational products. For instance, on December 24, 2024, World No. 3 tennis player Coco Gauff unveiled two patriotic colorways of her New Balance Coco CG2 tennis shoes, featuring red, white, and blue designs with "USA" detailing on the heels. These special editions are intended for her participation in the United Cup. Also, a shift in consumer focus toward sustainable and ethically manufactured footwear is increasing the adoption of eco-friendly practices among manufacturers, which is also a significant growth-inducing factor for the market.

Tennis Shoes Market Trends:

Increasing Participation in Tennis

Tennis is witnessing a remarkable uptick in participation, which is largely attributed to a renewed interest in outdoor and individual sports following the easing of pandemic restrictions. In five years, there are 106 million participants. According to a survey released by the International Tennis Federation (ITF), the number of tennis players worldwide has surpassed 100 million for the first time. In regions like the U.S. and Europe, where sports culture is deeply ingrained, this revival is particularly pronounced. Additionally, the increase in tennis players is escalating tennis shoes market demand, as enthusiasts, new and returning, seek proper footwear that offers the necessary support and performance enhancements for playing. Moreover, the sport's growing popularity supports an entire industry, from equipment manufacturers to apparel and footwear companies, highlighting the interconnection between sports participation rates and sports-related consumer goods, thus positively influencing tennis shoes market growth.

Rising Investments in Sports Infrastructure

Governments globally are recognizing the importance of sports for health and community building, leading to increased investments in sports infrastructure, which is significantly shaping the tennis shoes market outlook. Additionally, in India, the Khelo India initiative is a prime example of governmental efforts to promote sports, which includes the development of new tennis courts and facilities. This push toward creating better sports infrastructure facilitates greater community engagement in sports and provides more opportunities for people to participate in tennis. The ripple effect of such initiatives is significant, increasing the demand for sports-specific gear, including tennis shoes. In the United States and Canada, state and local governments spent USD 33 Billion in public funds to build major-league sports stadiums and arenas between 1970 and 2020, with the median public contribution covering 73 percent of venue construction costs, according to recent estimates by sports economists. As new facilities become available, and access to sports like tennis expands, especially in emerging markets, the market for sports apparel and equipment also grows. This trend is expected to continue as more governments invest in sports as a strategy for enhancing public health and community development, which is influencing the tennis shoes market share.

Government Support for Sports Activities

Various national initiatives, such as Australia's National Sports Plan and similar programs in the UK, aim to boost sports participation across the board. These government-backed plans often set concrete targets for increasing participation, which in turn catalyzes greater engagement in various sports, including tennis. For instance, in Australia, the National Sports Plan aims to get more people moving and supports the infrastructure and club systems necessary for sports like tennis. Similarly, the Ministry of Youth Affairs and Sports has been allocated INR 3397.32 crore (USD 393.24 Million) for FY 2023-24, an 11% increase over FY 2022-23, according to official government data from India. By 2025, the Chinese government wants the sports sector to reach RMB 5 trillion (USD 699.52 billion), according to sources. This governmental backing is crucial as it provides the necessary resources and facilities that encourage people to start and continue participating in sports. As more individuals take up tennis, the demand for equipment and apparel, specifically tennis shoes, sees a natural uplift. This effect underscores the vital role that public policy and support play in fostering active lifestyles and supporting related industries, which is surging the tennis shoes market share.

Tennis Shoes Industry Segmentation:

Analysis by Playing Surface:

Hard Court Tennis Shoes
Clay Court Tennis Shoes
Grass Court Tennis Shoes

Hard court tennis shoes lead the market with around 51.0% of market share in 2024. Hard courts are the most common playing surface worldwide. They are famous for their durability and are highly used in professional tournaments and for recreational play. Hard-court tennis shoes are designed to provide improved performance. They deliver cushioning, support, and durability to bear the abrasiveness of the hard court. These shoes often feature robust outsoles with modified herringbone patterns for grip and wear resistance, making them suitable for high-impact movements. The continued rise in tennis participation and the popularity of hard-court tournaments worldwide contribute to steady demand for this category. Innovations in new material and technological innovations, like light yet durable soles and shock-absorbing midsoles, contribute to increased comfort and better performance by players, thereby reinforcing the need for hard-court tennis shoes in the market.

Analysis by Application:

Men
Women
Kids

Men leads the market with around 55.6% of market share in 2024. Men account for the majority part of the market due to large participation levels among professionals and leisure tennis players. This category is increased by interest in the game at a global level, along with male icons in sports endorsement and growing penetration of sportswear and fitness within people's lifestyles. Men's tennis shoes are designed to be durable, comfortable, and performative, meeting the specific biomechanical needs and playing styles of men. Features such as enhanced lateral support, cushioning for high-impact movements, and durable outsoles tailored to various playing surfaces meet the needs of competitive and casual players. Moreover, male consumers often prioritize functionality alongside aesthetics, prompting manufacturers to innovate with trendy designs and advanced materials. This strong requirement establishes the significant influence that men have on the trend of the tennis shoe market and in its revenue generation.

Analysis by Distribution Channel:

Supermarkets and Hypermarkets
Specialty Stores
Online Stores
Others

Specialty stores lead the market with around 64% of market share in 2024. These stores play a significant role in the market by providing exclusive product offerings and personalized customer experiences. These retailers focus on niche demands, offering designs that appeal to specific consumer preferences and fostering a sense of exclusivity. Their staff often possess specialized knowledge, enabling them to guide customers effectively in selecting products that meet their unique needs. Additionally, these stores frequently collaborate with premium brands, ensuring access to limited-edition releases and high-quality items. This approach not only strengthens their market position but also cultivates strong customer loyalty, setting them apart from mass-market retailers.

Regional Analysis:

North America
- United States
- Canada
Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
Latin America
- Brazil
- Mexico
- Others
Middle East and Africa

In 2024, North America accounted for the largest market share of over 24%. North America is an important region for the global tennis shoe market. The strong tennis culture, inflating disposable incomes, and wide participation in sports drive the market growth in the region. Major professional tennis tournaments and training facilities are located within the region, which fuels the consistent demand for high-performance footwear. Consumers in North America are majorly concerned about quality, technology, and style, which leads manufacturers to make innovations with modern cushioning systems, lightweight materials, and a design that looks good while keeping functionality. An increased focus on health and fitness further accelerates the rise of tennis shoes for sports and casual and athleisure wear. Well-entrenched specialty stores, e-commerce portals, and larger retail chains that provide easy market access, combined with the sustainable orientation of the region, add to North America's importance in the market.

Key Regional Takeaways:

United States Tennis Shoes Market Analysis

Based on the reports presented by the Tennis Industry Association, there were above 23 million tennis players recorded in 2022, which is driving this demand for tennis shoes in the United States of America. But all age categories are experiencing such development, whereby young people, and especially millennials, take the lead by driving the craving for fashionable but functional footwear. The athleisure trend has further boosted the popularity of tennis shoes off the court as manufacturers use partnerships with athletes and celebrities. According to an industry report, e-commerce accounts for more than 20% of sportswear sales, thereby increasing accessibility and customer reach. The performance-conscious consumer is attracted by innovations in sport technology such as light weight and cushioning technologies. The sport also benefits tennis shoemakers through community tennis initiatives and corporate wellness programs. As sustainability trends are fueling innovation, many consumers prefer eco-friendly and recyclable materials for footwear, making this the significant percentage in buyers.

Europe Tennis Shoes Market Analysis

The region's rich tradition of tennis and well-known events such as Wimbledon, the French Open, and the ATP World Tour are added advantages for the tennis shoe industry in Europe. Interest in tennis was also fueled by the fact that a significant number of the world's tennis event viewers in 2023 came from Europe. According to reports, 77% of Europeans watched sports on television, 52% of them played sports in the previous 12 months, and tennis is the second most popular sport in the region. Tennis Europe is the largest regional association of the International Tennis Federation, with over 20,000 youth players and 50 member countries in Europe. As for the engagement in tennis, it has grown since the pandemic, primarily among women who represent nearly 40% of the new entrants according to reports, who engage in it because of a greater awareness towards fitness and sporting outdoors. Therefore, with such a large majority of European customers seeking eco-friendly products, this increasing demand for environmentally friendly sports footwear has pushed companies to focus more on recyclable material usage and reduced carbon emission while manufacturing tennis shoes. The market is also fueled by the robust retail infrastructure of Europe, which is further supported by internet channels and makes tennis shoes easily accessible.

Asia Pacific Tennis Shoes Market Analysis

The market for tennis shoes is growing rapidly in the Asia-Pacific region due to increasing popularity of tennis and growing disposable incomes. Tennis participation has increased in countries like China, Japan, and India due to public and private expenditures in sports facilities. As quoted by iQiyi, which are the broadcasting partners of Women's Tennis Association for China, it has reportedly reached four million in 2014 and hit 39 million in 2017. Meanwhile, the market is also gaining ground as many around the globe follow the championship games held within the region. For example, the 2020 Australian Open Men's Final between Novak Djokovic and Dominic Thiem was viewed by a national peak of 2.668 million people with an average viewership of 2.043. Consumer interest in the sport and related merchandise has increased because of the increased importance of regional and international tournaments such as China Open and Japan Open. The athleisure movement is also gaining ground in cities. Tennis shoes have become a casual wear option for many, especially in this area. Some key distribution channels are e-commerce sites, where much of the area's footwear sales occur. Sport is becoming increasingly popular as a recreational activity among young populations, hence more market demand is being developed.

Latin America Tennis Shoes Market Analysis

There has been a surge in tennis participation in Latin America, particularly in Brazil and Argentina, who together have more than 50% of the region's tennis courts according to reports, which is fueling the demand for tennis shoes. Performance tennis footwear is witnessing high demand owing to the rising popularity of the sport due to events such as the Argentina Open and the Rio Open. Tennis is becoming an increasingly popular sport among the region's youth, who constitute more than 30% of the population according to reports. Urbanization has also contributed to increased demand for tennis shoes as a popular choice for athleisure and casual wear. Tennis shoes are now more widely available in Latin American nations due to the growing e-commerce penetration, which is growing at a significant rate annually. Moreover, marketing campaigns and sponsorship agreements by worldwide brands have increased awareness of high-performance tennis footwear.

Middle East and Africa Tennis Shoes Market Analysis

Growing investments in sports infrastructure and increased participation in sports are fueling the tennis shoe market in the Middle East and Africa (MEA). International tennis tournaments, such as the Dubai Duty-Free Tennis Championships, are hosted in countries like the United Arab Emirates, Saudi Arabia, and South Africa, and the sport is gaining interest globally. These tournaments have enhanced tennis involvement, especially among young people and foreigners. Premium tennis shoes have also become more costly due to growing disposable incomes, especially in Gulf Cooperation Council (GCC) countries. The increase in organized retail and e-commerce is also supporting wider product availability, which will be nearly USD 50 Billion for the Middle East as reported. With this awareness, there has been a rise in the market for tennis shoes, mainly in cities, where tennis is considered a form of fitness activity.

Competitive Landscape:

The market is highly competitive driven by innovation, consumer preference, and technology upgradation. The key focus of leading players is integrating performance-enhancing features like lightweight materials, superior grip, and shock absorption for professional and recreational players. The research and development (R&D) investments in the creation of sustainable and eco-friendly product lines are another important feature, as rising demands are witnessed in environmentally conscious footwear. Marketing strategies focus on athlete endorsements and various collaborations to enhance brand credibility. E-commerce amplifies the competition as it increases the avenues for smaller brands to reach people across various regions. Regional preferences for different designs and functionalities further shape the dynamic market landscape.

The report provides a comprehensive analysis of the competitive landscape in the tennis shoes market with detailed profiles of all major companies, including:

Adidas AG
ANTA Sports Products Limited
ASICS Corporation
Babolat
Diadora S.p.A. (Geox S.p.a)
FILA Holdings Corp.
Lotto Sport Italia S.p.A.
Mizuno Corporation
New Balance Inc.
Nike Inc.
Reebok International Limited (Authentic Brands Group LLC)
Xtep International Holdings Limited
Yonex Co. Ltd.

Key Questions Answered in This Report

1.How big is the tennis shoes market?
2.What is the future outlook of the tennis shoes market?
3.What are the key factors driving the tennis shoes market?
4.Which region accounts for the largest tennis shoes market share?
5.Which are the leading companies in the global tennis shoes market?

1 Preface

2 Scope and Methodology

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

4.1 Overview
4.2 Key Industry Trends

5 Global Tennis Shoes Market

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 Market Breakup by Playing Surface

6.1 Hard Court Tennis Shoes
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
6.2 Clay Court Tennis Shoes
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
6.3 Grass Court Tennis Shoes
- 6.3.1 Market Trends
- 6.3.2 Market Forecast

7 Market Breakup by Application

7.1 Men
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
7.2 Women
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
7.3 Kids
- 7.3.1 Market Trends
- 7.3.2 Market Forecast

8 Market Breakup by Distribution Channel

8.1 Supermarkets and Hypermarkets
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
8.2 Specialty Stores
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
8.3 Online Stores
- 8.3.1 Market Trends
- 8.3.2 Market Forecast
8.4 Others
- 8.4.1 Market Trends
- 8.4.2 Market Forecast

9 Market Breakup by Region

9.1 North America
- 9.1.1 United States
  - 9.1.1.1 Market Trends
  - 9.1.1.2 Market Forecast
- 9.1.2 Canada
  - 9.1.2.1 Market Trends
  - 9.1.2.2 Market Forecast
9.2 Asia-Pacific
- 9.2.1 China
  - 9.2.1.1 Market Trends
  - 9.2.1.2 Market Forecast
- 9.2.2 Japan
  - 9.2.2.1 Market Trends
  - 9.2.2.2 Market Forecast
- 9.2.3 India
  - 9.2.3.1 Market Trends
  - 9.2.3.2 Market Forecast
- 9.2.4 South Korea
  - 9.2.4.1 Market Trends
  - 9.2.4.2 Market Forecast
- 9.2.5 Australia
  - 9.2.5.1 Market Trends
  - 9.2.5.2 Market Forecast
- 9.2.6 Indonesia
  - 9.2.6.1 Market Trends
  - 9.2.6.2 Market Forecast
- 9.2.7 Others
  - 9.2.7.1 Market Trends
  - 9.2.7.2 Market Forecast
9.3 Europe
- 9.3.1 Germany
  - 9.3.1.1 Market Trends
  - 9.3.1.2 Market Forecast
- 9.3.2 France
  - 9.3.2.1 Market Trends
  - 9.3.2.2 Market Forecast
- 9.3.3 United Kingdom
  - 9.3.3.1 Market Trends
  - 9.3.3.2 Market Forecast
- 9.3.4 Italy
  - 9.3.4.1 Market Trends
  - 9.3.4.2 Market Forecast
- 9.3.5 Spain
  - 9.3.5.1 Market Trends
  - 9.3.5.2 Market Forecast
- 9.3.6 Russia
  - 9.3.6.1 Market Trends
  - 9.3.6.2 Market Forecast
- 9.3.7 Others
  - 9.3.7.1 Market Trends
  - 9.3.7.2 Market Forecast
9.4 Latin America
- 9.4.1 Brazil
  - 9.4.1.1 Market Trends
  - 9.4.1.2 Market Forecast
- 9.4.2 Mexico
  - 9.4.2.1 Market Trends
  - 9.4.2.2 Market Forecast
- 9.4.3 Others
  - 9.4.3.1 Market Trends
  - 9.4.3.2 Market Forecast
9.5 Middle East and Africa
- 9.5.1 Market Trends
- 9.5.2 Market Breakup by Country
- 9.5.3 Market Forecast

10 SWOT Analysis

10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
- 14.3.1 Adidas AG
  - 14.3.1.1 Company Overview
  - 14.3.1.2 Product Portfolio
  - 14.3.1.3 Financials
  - 14.3.1.4 SWOT Analysis
- 14.3.2 ANTA Sports Products Limited
  - 14.3.2.1 Company Overview
  - 14.3.2.2 Product Portfolio
- 14.3.3 ASICS Corporation
  - 14.3.3.1 Company Overview
  - 14.3.3.2 Product Portfolio
  - 14.3.3.3 Financials
- 14.3.4 Babolat
  - 14.3.4.1 Company Overview
  - 14.3.4.2 Product Portfolio
- 14.3.5 Diadora S.p.A. (Geox S.p.a)
  - 14.3.5.1 Company Overview
  - 14.3.5.2 Product Portfolio
- 14.3.6 FILA Holdings Corp.
  - 14.3.6.1 Company Overview
  - 14.3.6.2 Product Portfolio
  - 14.3.6.3 Financials
- 14.3.7 Lotto Sport Italia S.p.A.
  - 14.3.7.1 Company Overview
  - 14.3.7.2 Product Portfolio
- 14.3.8 Mizuno Corporation
  - 14.3.8.1 Company Overview
  - 14.3.8.2 Product Portfolio
  - 14.3.8.3 Financials
  - 14.3.8.4 SWOT Analysis
- 14.3.9 New Balance Inc.
  - 14.3.9.1 Company Overview
  - 14.3.9.2 Product Portfolio
- 14.3.10 Nike Inc.
  - 14.3.10.1 Company Overview
  - 14.3.10.2 Product Portfolio
  - 14.3.10.3 Financials
  - 14.3.10.4 SWOT Analysis
- 14.3.11 Reebok International Limited (Authentic Brands Group LLC)
  - 14.3.11.1 Company Overview
  - 14.3.11.2 Product Portfolio
  - 14.3.11.3 SWOT Analysis
- 14.3.12 Xtep International Holdings Limited
  - 14.3.12.1 Company Overview
  - 14.3.12.2 Product Portfolio
  - 14.3.12.3 Financials
- 14.3.13 Yonex Co. Ltd.
  - 14.3.13.1 Company Overview
  - 14.3.13.2 Product Portfolio
  - 14.3.13.3 Financials

テニスシューズの市場規模、シェア、動向、予測：プレイ面、用途、流通チャネル、地域別、2025～2033年

Tennis Shoes Market Size, Share, Trends and Forecast by Playing Surface, Application, Distribution Channel, and Region, 2025-2033

テニスシューズ市場動向

目次

第1章 序文

第2章 調査範囲と調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

第5章 世界のテニスシューズ市場

第6章 市場内訳：プレイ面別

第7章 市場内訳：用途別

第8章 市場内訳：流通チャネル別

第9章 市場内訳：地域別

第10章 SWOT分析

第11章 バリューチェーン分析

第12章 ポーターのファイブフォース分析

第13章 価格分析

第14章 競合情勢