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市場調査レポート
商品コード
1754219
デンタルフロス市場レポート:製品・流通チャネル・地域別、2025~2033年Dental Floss Market Report by Product (Waxed Floss, Unwaxed Floss, Dental Tape, and Others), Distribution Channel (Offline, Online), and Region 2025-2033 |
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カスタマイズ可能
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デンタルフロス市場レポート:製品・流通チャネル・地域別、2025~2033年 |
出版日: 2025年06月02日
発行: IMARC
ページ情報: 英文 143 Pages
納期: 2~3営業日
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デンタルフロスの世界市場規模は2024年に6億8,060万米ドルに達しました。今後、IMARC Groupは、市場は2033年までに10億6,200万米ドルに達し、2025~2033年にかけて5.07%の成長率(CAGR)を示すと予測しています。同市場は、口腔衛生に対する意識の高まり、歯に関する問題の有病率の増加、デンタルケア製品の著しい開発、フレーバー付きや特殊なデンタルフロスのエコフレンドリー採用の成長、eコマースやオンライン小売産業の急速な拡大によって推進されています。
口腔衛生に対する意識の高まり
口腔衛生の重要性に対する意識の高まりが、デンタルフロスの世界市場を大きく牽引しています。過去10年間、政府機関、歯科医師会、非公開会社による歯科衛生キャンペーンやイニシアチブが、虫歯、歯肉炎、歯周炎などの歯科疾患を予防するために口腔衛生を維持することの重要性を強調してきました。これらのキャンペーンは、歯ブラシが届かない部分の歯垢や食べかすを除去するデンタルフロスの役割について、国民を啓蒙することに成功しています。特に、健康意識が高く、自分の健康について積極的な若い世代での意識の高まりは顕著です。このような消費者行動の変化により、毎日の経口ケアの一環としてデンタルフロスの採用率が高まっています。さらに、デジタルメディアやソーシャルプラットフォームを通じた情報の拡散が、デンタルフロス市場の前向きな展望をさらに生み出し、より多くの人々に浸透し、定期的にフロスを使用する習慣を強化しています。
歯科疾患の有病率の上昇
デンタルフロスの需要を促進する重要な要因は、世界の歯科疾患の発生率の増加です。世界保健機関(WHO)の報告によると、口腔疾患を抱える人の数は35億人に上ります。食生活の乱れ、糖分の多い食品や飲食品の多量摂取、不十分な口腔衛生習慣などが、う蝕や歯周病の蔓延に寄与しています。これらの疾患は、放置すると深刻な健康問題につながることが多いため、予防ケアに重点を置く傾向が強まっています。歯科の専門家は、虫歯や歯周病のリスクを軽減するために欠かせない予防法としてフロッシングを推奨しています。口腔の健康と全身の健康との相関関係に対する意識の高まりも、フロスを日課として取り入れる個人を増加させ、デンタルフロス市場のプラス成長につながりました。さらに、特に先進国では高齢化が進んでおり、高齢者は歯の問題にかかりやすく、口腔の健康を維持するための効果的な解決策を求めるため、大きな市場となっています。
デンタルケア製品の革新
デンタルケア製品の革新と進歩は、世界のデンタルフロス市場を大きく押し上げています。メーカー各社は、利便性、有効性、持続可能性に対する消費者の要求に応えるため、継続的に新しく改良されたフロス製品を開発しています。フレーバーフロス、エコフレンドリー生分解性フロス、フロスピック、ウォーターフロッサーなどの革新的な製品は、製品の幅を広げ、多様な消費者層を魅了しています。フレーバー付きフロスは、若いユーザーや、より快適なフロス体験を求めるユーザーにアピールしています。生分解性でエコフレンドリーフロスは、環境意識の高い消費者に支持されています。フロスピックやウォーターフロッサーは、従来型フロッシングに困難を感じる人々に代替方法を記載しています。これらの技術革新は、使い心地を向上させるだけでなく、より多くの人々が日々の口腔ケアにフロスを取り入れるきっかけにもなっています。さらに、デンタルケアにおけるパーソナライゼーションの傾向の高まりは、消費者が特定のニーズに合わせた製品を求めるというもので、特殊なフロスタイプの製品開拓につながり、デンタルフロスの市場規模をさらに拡大しています。
The global dental floss market size reached USD 680.6 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,062.0 Million by 2033, exhibiting a growth rate (CAGR) of 5.07% during 2025-2033. The market is propelled by the rising awareness about oral hygiene, increasing prevalence of dental issues, significant developments in dental care products, growth in eco-friendly adoption of flavored and specialized dental floss, and rapid expansion of e-commerce and online retailing industry.
Increasing Awareness about Oral Hygiene
The rising awareness about the importance of oral hygiene significantly drives the global dental floss market. Over the past decade, dental health campaigns and initiatives by government bodies, dental associations, and private companies have emphasized the importance of maintaining oral hygiene to prevent dental diseases such as cavities, gingivitis, and periodontitis. These campaigns have successfully educated the public about the role of dental floss in removing plaque and food particles from areas that toothbrushes cannot reach. The increased awareness is particularly notable among younger generations who are more health-conscious and proactive about their well-being. This shift in consumer behavior has led to a higher adoption rate of dental floss as part of daily oral care routines. Moreover, the proliferation of information through digital media and social platforms has further created a positive dental floss market outlook, reached a broader audience and reinforced the practice of flossing regularly.
Rising Prevalence of Dental Issues
The increasing incidence of dental problems globally is a critical factor driving the demand for dental floss. According to a report by the WORLD HEALTH ORGANIZATION, the number of individuals dealing with oral diseases is 3.5 Billion. Poor dietary habits, high consumption of sugary foods and beverages, and inadequate oral hygiene practices contribute to the prevalence of dental caries and periodontal diseases. As these conditions often lead to severe health issues if left untreated, there is a growing emphasis on preventive care. Dental professionals recommend flossing as an essential preventive measure to reduce the risk of tooth decay and gum disease. The rising awareness about the correlation between oral health and overall health has also propelled more individuals to adopt flossing as part of their daily routine, thereby leading to a positive dental floss market growth. Furthermore, the aging population, particularly in developed countries, presents a significant market as older adults are more susceptible to dental problems and seek effective solutions to maintain oral health.
Innovations in Dental Care Products
Innovations and advancements in dental care products have significantly boosted the global dental floss market. Manufacturers are continually developing new and improved floss products to meet consumer demands for convenience, effectiveness, and sustainability. Innovations such as flavored floss, eco-friendly biodegradable floss, floss picks, and water flossers have expanded the product range and attracted a diverse consumer base. Flavored floss appeals to younger users and those looking for a more pleasant flossing experience. Biodegradable and eco-friendly options cater to environmentally conscious consumers. Floss picks and water flossers provide alternative methods for those who find traditional flossing challenging. These innovations not only enhance the user experience but also encourage more people to incorporate flossing into their daily oral care regimen. Additionally, the growing trend of personalization in dental care, where consumers seek products tailored to their specific needs, has led to the development of specialized floss types, further increasing the dental floss market scope.
Waxed floss accounts for the majority of the market share
The dental floss market report has provided a detailed breakup and analysis of the market based on the product. This includes waxed floss, unwaxed floss, dental tape, and others. According to the report, waxed floss represented the largest segment.
Waxed dental floss holds the largest segment in the market breakup by product due to its superior ease of use and effectiveness compared to unwaxed floss. The wax coating on the floss provides a smoother surface, allowing it to glide easily between teeth without fraying or breaking, which makes it more user-friendly, especially for those with tightly spaced teeth. This enhanced usability reduces the discomfort often associated with flossing, encouraging more consistent use among consumers. Additionally, the waxed floss can incorporate flavors such as mint, making the flossing experience more pleasant and further boosting its popularity, thus contributing to the dental floss market revenue. The wax coating also helps in the removal of plaque and debris by providing a better grip and increasing the durability of the floss.
Offline holds the largest share in the industry
The offline segment holds the largest dental floss market share as brick-and-mortar stores, including supermarkets, drugstores, and specialty health and beauty shops, offer a tactile shopping experience that many consumers prefer. Shoppers can physically examine products, compare different brands, and seek immediate advice from in-store staff, which enhances their purchasing confidence. This is particularly important for dental hygiene products, where consumers often look for specific features such as texture, flavor, and packaging. Additionally, in-store promotions and discounts play a crucial role in attracting customers. Offline stores frequently offer special deals and loyalty programs that incentivize purchases. Secondly, the habit and convenience of picking up dental floss during routine grocery or pharmacy visits contribute significantly to the dominance of this segment.
North America leads the market, accounting for the largest market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America was the largest regional market for dental floss.
North America leads as the largest segment in the global dental floss market due to several key factors. The high level of awareness and education about oral hygiene in this region has significantly contributed to the widespread adoption of dental floss. This awareness is reinforced by proactive health campaigns and regular dental check-ups recommended by healthcare professionals, thus positively increasing the dental floss market value. Additionally, North America has a robust healthcare infrastructure that supports frequent dental visits, where professionals often emphasize the importance of flossing. The region also benefits from a high disposable income, allowing consumers to invest in premium dental care products. Another contributing factor is the strong presence of key market players and the availability of a wide variety of dental floss products, including innovative and specialized options that cater to diverse consumer preferences. The dental floss market forecast suggests the rising prevalence of dental issues, prompting preventive measures among the population, thus propelling the market growth.