サンプル依頼リスト カート
  • English
  • Traditional Chinese
  • Simplified Chinese
デフォルト表紙
市場調査レポート
商品コード
1746912

女性用衛生用品の日本市場：製品タイプ別、流通チャネル別、地域別、2025年～2033年

Japan Feminine Hygiene Products Market Report by Product Type, Distribution Channel, and Region 2025-2033

出版日
発行
IMARC
ページ情報
英文 121 Pages
納期
5～7営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.08円
女性用衛生用品の日本市場：製品タイプ別、流通チャネル別、地域別、2025年～2033年
出版日: 2025年06月02日
発行: IMARC
ページ情報: 英文 121 Pages
納期: 5～7営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 目次
概要

日本の女性用衛生用品市場規模は2024年に8億1,480万米ドルに達しました。今後、IMARC Groupは、市場は2033年までに11億2,020万米ドルに達し、2025年から2033年にかけて3.2%の成長率（CAGR）を示すと予測しています。同市場は、性器の健康に対する不安の高まり、女性の月経意識の高まり、オンラインとオフラインの両方の小売手段による製品への便利なアクセスなど、いくつかの重要な要因によって推進されています。

本レポートで扱う主な質問

  • 日本の女性用衛生用品市場はこれまでどのように推移し、今後どのように推移するのか？
  • COVID-19が日本の女性用衛生用品市場に与えた影響は？
  • 日本の女性用衛生用品市場の製品タイプ別区分は？
  • 日本の女性用衛生用品市場の流通チャネル別区分は？
  • 日本の女性用衛生用品市場のバリューチェーンにおける各ステージとは？
  • 日本の女性用衛生用品の主要な促進要因と課題は何か？
  • 日本の女性用衛生用品市場の構造と主要プレーヤーは？
  • 日本の女性用衛生用品市場における競合の程度は？

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査の目的
  • ステークホルダー
  • データソース
  • 市場推定
  • 調査手法

第3章 エグゼクティブサマリー

第4章 日本の女性用衛生用品市場 - イントロダクション

  • 概要
  • 市場力学
  • 業界動向
  • 競合情報

第5章 日本の女性用衛生用品市場情勢

  • 過去および現在の市場動向（2019～2024年）
  • 市場予測（2025～2033年）

第6章 日本の女性用衛生用品市場 - 製品タイプ別内訳

  • 生理用ナプキン
  • パンティライナー
  • タンポン
  • スプレー・内部クリーナー
  • その他

第7章 日本の女性用衛生用品市場 - 流通チャネル別内訳

  • スーパーマーケット・ハイパーマーケット
  • 専門店
  • 美容店・薬局
  • オンラインストア
  • その他

第8章 日本の女性用衛生用品市場 - 競合情勢

  • 概要
  • 市場構造
  • 市場企業のポジショニング
  • 主要成功戦略
  • 競合ダッシュボード
  • 企業評価象限

第9章 主要企業のプロファイル

第10章 日本の女性用衛生用品市場 - 業界分析

  • 促進要因・抑制要因・機会
  • ポーターのファイブフォース分析
  • バリューチェーン分析

第11章 付録

目次
Product Code: SR112025A18520

Japan feminine hygiene products market size reached USD 814.8 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,120.2 Million by 2033, exhibiting a growth rate (CAGR) of 3.2% during 2025-2033. The market is being propelled by several significant factors, including rising worries about genital health, heightened menstrual awareness among women, and the convenient access to products via both online and offline retail avenues.

Feminine hygiene products are indispensable personal care items used by women to manage their menstrual cycles, handle vaginal discharge, and address other bodily functions related to their genital area. This category encompasses a range of products such as wipes, tampons, pads, menstrual cups, panty liners, internal cleansers, sprays, disposable and reusable razors, as well as blades. They are crafted from materials like air-laid paper, wood pulp, tissue, polyethylene films, adhesives, release papers, and absorbent fibers derived from cotton and rayon. The primary objective of these products is to support women's reproductive health by ensuring proper intimate hygiene, thereby reducing the risk of infections and allergies. Additionally, they provide a sense of security and confidence, enabling women to engage in sports, swimming, and various activities without concerns. With a wide array of shapes and sizes available, these products cater to the diverse needs of women worldwide, promoting both internal and external well-being.

Japan Feminine Hygiene Products Market Trends:

The Japan feminine hygiene products market is a dynamic and rapidly evolving industry that plays a crucial role in women's overall health and well-being. With a strong focus on innovation and quality, this market offers a wide array of products designed to cater to the diverse needs of women, which is acting as significant growth-inducing factor. Besides this, from traditional options like pads and tampons to more recent innovations, such as menstrual cups and eco-friendly alternatives, Japanese consumers have a plethora of choices at their disposal, thereby positively influencing the regional market. Furthermore, heightened awareness about intimate hygiene and health in Japan has fueled the demand for these products, with manufacturers continually introducing new features and technologies to enhance comfort and effectiveness. Apart from this, the market's commitment to product excellence and its responsiveness to evolving consumer preferences make it a noteworthy and competitive sector in the feminine hygiene industry, which is anticipated to propel the market growth over the forecasted period.

Japan Feminine Hygiene Products Market Segmentation:

Product Type Insights:

  • Sanitary Pads
  • Panty Liners
  • Tampons
  • Spray and Internal Cleaners
  • Others

Distribution Channel Insights:

  • Supermarkets and Hypermarkets
  • Specialty Stores
  • Beauty Stores and Pharmacies
  • Online Stores
  • Others

Competitive Landscape:

The market research report has also provided a comprehensive analysis of the competitive landscape. Competitive analysis such as market structure, key player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided.

Key Questions Answered in This Report:

  • How has the Japan feminine hygiene products market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the Japan feminine hygiene products market?
  • What is the breakup of the Japan feminine hygiene products market on the basis of product type?
  • What is the breakup of the Japan feminine hygiene products market on the basis of distribution channel?
  • What are the various stages in the value chain of the Japan feminine hygiene products market?
  • What are the key driving factors and challenges in the Japan feminine hygiene products?
  • What is the structure of the Japan feminine hygiene products market and who are the key players?
  • What is the degree of competition in the Japan feminine hygiene products market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Japan Feminine Hygiene Products Market - Introduction

  • 4.1 Overview
  • 4.2 Market Dynamics
  • 4.3 Industry Trends
  • 4.4 Competitive Intelligence

5 Japan Feminine Hygiene Products Market Landscape

  • 5.1 Historical and Current Market Trends (2019-2024)
  • 5.2 Market Forecast (2025-2033)

6 Japan Feminine Hygiene Products Market - Breakup by Product Type

  • 6.1 Sanitary Pads
    • 6.1.1 Overview
    • 6.1.2 Historical and Current Market Trends (2019-2024)
    • 6.1.3 Market Forecast (2025-2033)
  • 6.2 Panty Liners
    • 6.2.1 Overview
    • 6.2.2 Historical and Current Market Trends (2019-2024)
    • 6.2.3 Market Forecast (2025-2033)
  • 6.3 Tampons
    • 6.3.1 Overview
    • 6.3.2 Historical and Current Market Trends (2019-2024)
    • 6.3.3 Market Forecast (2025-2033)
  • 6.4 Spray and Internal Cleaners
    • 6.4.1 Overview
    • 6.4.2 Historical and Current Market Trends (2019-2024)
    • 6.4.3 Market Forecast (2025-2033)
  • 6.5 Others
    • 6.5.1 Historical and Current Market Trends (2019-2024)
    • 6.5.2 Market Forecast (2025-2033)

7 Japan Feminine Hygiene Products Market - Breakup by Distribution Channel

  • 7.1 Supermarkets and Hypermarkets
    • 7.1.1 Overview
    • 7.1.2 Historical and Current Market Trends (2019-2024)
    • 7.1.3 Market Forecast (2025-2033)
  • 7.2 Specialty Stores
    • 7.2.1 Overview
    • 7.2.2 Historical and Current Market Trends (2019-2024)
    • 7.2.3 Market Forecast (2025-2033)
  • 7.3 Beauty Stores and Pharmacies
    • 7.3.1 Overview
    • 7.3.2 Historical and Current Market Trends (2019-2024)
    • 7.3.3 Market Forecast (2025-2033)
  • 7.4 Online Stores
    • 7.4.1 Overview
    • 7.4.2 Historical and Current Market Trends (2019-2024)
    • 7.4.3 Market Forecast (2025-2033)
  • 7.5 Others
    • 7.5.1 Historical and Current Market Trends (2019-2024)
    • 7.5.2 Market Forecast (2025-2033)

8 Japan Feminine Hygiene Products Market - Competitive Landscape

  • 8.1 Overview
  • 8.2 Market Structure
  • 8.3 Market Player Positioning
  • 8.4 Top Winning Strategies
  • 8.5 Competitive Dashboard
  • 8.6 Company Evaluation Quadrant

9 Profiles of Key Players

  • 9.1 Company A
    • 9.1.1 Business Overview
    • 9.1.2 Product Portfolio
    • 9.1.3 Business Strategies
    • 9.1.4 SWOT Analysis
    • 9.1.5 Major News and Events
  • 9.2 Company B
    • 9.2.1 Business Overview
    • 9.2.2 Product Portfolio
    • 9.2.3 Business Strategies
    • 9.2.4 SWOT Analysis
    • 9.2.5 Major News and Events
  • 9.3 Company C
    • 9.3.1 Business Overview
    • 9.3.2 Product Portfolio
    • 9.3.3 Business Strategies
    • 9.3.4 SWOT Analysis
    • 9.3.5 Major News and Events
  • 9.4 Company D
    • 9.4.1 Business Overview
    • 9.4.2 Product Portfolio
    • 9.4.3 Business Strategies
    • 9.4.4 SWOT Analysis
    • 9.4.5 Major News and Events
  • 9.5 Company E
    • 9.5.1 Business Overview
    • 9.5.2 Product Portfolio
    • 9.5.3 Business Strategies
    • 9.5.4 SWOT Analysis
    • 9.5.5 Major News and Events

10 Japan Feminine Hygiene Products Market - Industry Analysis

  • 10.1 Drivers, Restraints, and Opportunities
    • 10.1.1 Overview
    • 10.1.2 Drivers
    • 10.1.3 Restraints
    • 10.1.4 Opportunities
  • 10.2 Porters Five Forces Analysis
    • 10.2.1 Overview
    • 10.2.2 Bargaining Power of Buyers
    • 10.2.3 Bargaining Power of Suppliers
    • 10.2.4 Degree of Competition
    • 10.2.5 Threat of New Entrants
    • 10.2.6 Threat of Substitutes
  • 10.3 Value Chain Analysis

11 Appendix