K-ビューティー製品の市場規模、シェア、動向、予測：製品タイプ、流通チャネル、最終用途、地域別、2025-2033年

K-ビューティー製品の市場の世界市場規模は2024年に146億8,950万米ドルに達しました。今後、IMARC Groupは、市場は2033年までに318億1,840万米ドルに達し、2025年から2033年にかけて8.97%の成長率（CAGR）を示すと予測しています。現在、アジア太平洋地域が市場を独占しており、2024年の市場シェアは35.0%を超えています。包括的なスキンケア習慣に対する意識の高まりとともに、ソーシャルメディアプラットフォームの影響力が高まっていることが、主に市場を強化しています。

K-ビューティー製品の市場分析：

主な市場促進要因：いくつかの肌悩みに効果的なソリューションを提供するスキンケア製品に対する需要の高まりは、市場を推進する主要因のひとつです。さらに、天然成分やユニークな成分の普及も、もう一つの重要な成長促進要因として作用しています。

主要市場動向：トーニング、クレンジング、モイスチャライジング、ターゲット治療など、多段階アプローチへの注目の高まりが市場を拡大しています。これに加えて、発酵成分、植物エキス、ハーブ療法に対する消費者の志向の高まりが、世界市場をさらに強化しています。

競合情勢：市場の著名企業には、Able C &C Ltd.、Adwin Korea Corporation、Amorepacific Corporation、CLIO COSMETICS Co.Ltd.、Cosrx Inc.、LG H&H Co.Ltd.、LG H&H Co.Ltd.、The Creme Shop Inc.、The Face Shop Inc.、Tonymoly Co.Ltd.などがあります。

地理的動向：アジア太平洋地域は、クリーンでオーガニックな美容製品への嗜好の変化により、市場において明確な優位性を示しています。これに加えて、有名人の推薦が広く影響していることも、この地域の市場を後押ししています。

課題と機会：市場を阻害している主な課題の1つは、主要企業間の激しい競争です。しかし、革新的な製剤の開発と、パーソナライズされたマーケティング戦略を通じてニッチな消費者ニーズをターゲットにすることの重要性が増していることは、今後数年間も市場を活性化させると思われます。

K-ビューティー製品の市場傾向：

天然素材へのシフト

オーガニック成分に対する需要の高まりは、消費者が有害な化学物質や合成添加物を含まない化粧品やスキンケア製品を選ぶよう促しています。例えば、2023年10月、SUGAR Cosmeticsはインドの肌と天候に合わせた天然成分の韓国ブランドQuench Botanicsを発売しました。このほか、2023年9月にはOLIVIAUMMA LLCが、リンゴ、パパイヤ、ハートリーフ、シャインマスカット、グリーンプラムから高周波技術で抽出したスキンケアブランドOLIVIAUMMA, Glass Skin Tanghuluを開発しました。さらに2024年1月には、マカダミアとハチミツの使用で知られる韓国の主要プレミアム・パーソナルケア企業の一つであるKUNDALが、抗皮脂P＋ヒアロオクタ複合体を特徴とし、頭皮に瞬時に爽快感を与えるK-Beauty Halal hairlineを発表しました。これとは別に、2024年3月、LGハウスホールド＆ヘルスケア傘下のCNPラボラトリーは、プロポリスを主成分とする専用製品を発売し、日本での地位強化を目指しました。さらに、WhamisaやInnisfreeのようなブランドは、蜂蜜、緑茶、多数の植物成分を含む天然成分を取り入れており、予測期間中、市場を活性化すると予想されます。

パーソナライズされたスキンケア

K-beauty製品は、ターゲットを絞った治療と革新的な処方で知られており、それによって幅広い肌タイプや問題に対応しています。例えば、2024年6月、Lady K Malaysiaは動物由来成分を含まないハラル・ヴィーガン・スキンケア製品を発表しました。さらに2024年5月には、フィリピンで高品質の美容・ウェルネスアイテムを提供する企業のひとつであるサファイア・ビューティー＆ウェルネス（SB&W）が、韓国のスキンケアブランドであるデセンブルとダーマガーデンの2つを発表しました。これに加えて、個人は美容ルーチンに時間と労力を投資することを望んでおり、これがもう一つの重要な成長促進要因として作用しています。例えば、2023年11月、Amorepacific傘下の韓国の栄養補助食品会社Vital Beautieは、レチノールベースの栄養補助食品を発表しました。さらに、IOPEの研究室オーダーメイド・ソリューションでは通常、肌分析と個別相談を行い、個々の肌の悩みに対応した製品を推奨しています。これに伴い、MedihealやDr. Jart+などのブランドによる、栄養豊富な美容液を染み込ませた1回使い切りのマスクの人気が高まっており、K-ビューティー製品の市場のシェアに貢献しています。

製品への幅広いアクセス

進化する消費者の需要がeコマースやデジタル・プラットフォームの利用を拡大し、市場を牽引しています。2024年4月、著名な美容小売企業の1つであるTiraは、ヘアケアとボディケア製品をインド市場に導入し、国際的なブランドセレクションを強化するため、K-ビューティブランドのKundalをeコマースプラットフォームと一部店舗で独占的に発売しました。同様に、2024年3月には、Skin1004がTirra Appを通じて一般に入手可能な商品を発表しました。これ以外にも、Soko Glam、YesStyle、Amazonなどのウェブサイトは、より多くの人々にリーチし、世界中の人々がK-ビューティ製品に簡単にアクセスできるようにするために重要となってきています。さらに、実店舗の増加も市場を後押ししています。例えば、2024年5月、韓国の著名なビューティー・ストア・チェーンであるCJ Olive Young Corp.は、日本国内の流通業者に化粧品を供給するため、日本に子会社を設立すると発表しました。これとは別に、LaneigeのウェブサイトやInnisfreeのウェブサイトのようなブランド専用のオンラインストアは、消費者への直接販売を提供しており、これは今後数年間で世界市場を活性化させると予測されています。

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査の目的
• ステークホルダー
• データソース
  • 一次情報
  • 二次情報
• 市場推定
  • ボトムアップアプローチ
  • トップダウンアプローチ
• 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

• 概要
• 主要業界動向

第5章 世界のK-ビューティー製品市場

• 市場概要
• 市場実績
• COVID-19の影響
• 市場予測

第6章 市場内訳：製品タイプ別

• シートマスク
  • 市場動向
  • 市場予測
• クレンザー
  • 市場動向
  • 市場予測
• 保湿剤
  • 市場動向
  • 市場予測
• メイクアップ
  • 市場動向
  • 市場予測
• その他
  • 市場動向
  • 市場予測

第7章 市場内訳：流通チャネル別

• オンライン小売
  • 市場動向
  • 市場予測
• スーパーマーケット/ハイパーマーケット
  • 市場動向
  • 市場予測
• 専門店/モノブランド店
  • 市場動向
  • 市場予測

第8章 市場内訳：最終用途別

• 男性
  • 市場動向
  • 市場予測
• 女性
  • 市場動向
  • 市場予測

第9章 市場内訳：地域別

• 北米
  • 米国
  • カナダ
• アジア太平洋地域
  • 中国
  • 日本
  • インド
  • 韓国
  • オーストラリア
  • インドネシア
  • その他
• 欧州
  • ドイツ
  • フランス
  • 英国
  • イタリア
  • スペイン
  • ロシア
  • その他
• ラテンアメリカ
  • ブラジル
  • メキシコ
  • その他
• 中東・アフリカ
  • 市場動向
  • 市場内訳：国別
  • 市場予測

第10章 促進要因・抑制要因・機会

• 概要
• 促進要因
• 抑制要因
• 機会

第11章 バリューチェーン分析

第12章 ポーターのファイブフォース分析

• 概要
• バイヤーの交渉力
• サプライヤーの交渉力
• 競合の程度
• 新規参入業者の脅威
• 代替品の脅威

第13章 価格分析

第14章 競合情勢

• 市場構造
• 主要企業
• 主要企業のプロファイル
  • Able C&C Co. Ltd.
  • Adwin Korea Corporation
  • Amorepacific Corporation
  • CLIO COSMETICS Co. Ltd.
  • Cosrx Inc.
  • LG H&H Co., Ltd.（LG Coproration）
  • The Creme Shop Inc.
  • The Face Shop, Inc.
  • Tonymoly Co.Ltd.

List of Figures

• Figure 1: Global: K-Beauty Products Market: Major Drivers and Challenges
• Figure 2: Global: K-Beauty Products Market: Sales Value (in Million USD), 2019-2024
• Figure 3: Global: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 4: Global: K-Beauty Products Market: Breakup by Product Type (in %), 2024
• Figure 5: Global: K-Beauty Products Market: Breakup by Distribution Channel (in %), 2024
• Figure 6: Global: K-Beauty Products Market: Breakup by End User (in %), 2024
• Figure 7: Global: K-Beauty Products Market: Breakup by Region (in %), 2024
• Figure 8: Global: K-Beauty Products (Sheet Masks) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 9: Global: K-Beauty Products (Sheet Masks) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 10: Global: K-Beauty Products (Cleansers) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 11: Global: K-Beauty Products (Cleansers) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 12: Global: K-Beauty Products (Moisturizers) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 13: Global: K-Beauty Products (Moisturizers) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 14: Global: K-Beauty Products (Makeup) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 15: Global: K-Beauty Products (Makeup) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 16: Global: K-Beauty Products (Other Product Types) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 17: Global: K-Beauty Products (Other Product Types) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 18: Global: K-Beauty Products (Online Retail) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 19: Global: K-Beauty Products (Online Retail) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 20: Global: K-Beauty Products (Supermarket/Hypermarket) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 21: Global: K-Beauty Products (Supermarket/Hypermarket) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 22: Global: K-Beauty Products (Specialty/Monobrand Stores) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 23: Global: K-Beauty Products (Specialty/Monobrand Stores) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 24: Global: K-Beauty Products (Male) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 25: Global: K-Beauty Products (Male) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 26: Global: K-Beauty Products (Female) Market: Sales Value (in Million USD), 2019 & 2024
• Figure 27: Global: K-Beauty Products (Female) Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 28: North America: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 29: North America: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 30: United States: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 31: United States: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 32: Canada: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 33: Canada: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 34: Asia-Pacific: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 35: Asia-Pacific: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 36: China: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 37: China: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 38: Japan: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 39: Japan: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 40: India: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 41: India: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 42: South Korea: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 43: South Korea: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 44: Australia: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 45: Australia: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 46: Indonesia: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 47: Indonesia: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 48: Others: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 49: Others: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 50: Europe: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 51: Europe: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 52: Germany: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 53: Germany: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 54: France: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 55: France: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 56: United Kingdom: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 57: United Kingdom: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 58: Italy: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 59: Italy: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 60: Spain: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 61: Spain: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 62: Russia: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 63: Russia: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 64: Others: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 65: Others: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 66: Latin America: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 67: Latin America: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 68: Brazil: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 69: Brazil: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 70: Mexico: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 71: Mexico: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 72: Others: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 73: Others: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 74: Middle East and Africa: K-Beauty Products Market: Sales Value (in Million USD), 2019 & 2024
• Figure 75: Middle East and Africa: K-Beauty Products Market: Breakup by Country (in %), 2024
• Figure 76: Middle East and Africa: K-Beauty Products Market Forecast: Sales Value (in Million USD), 2025-2033
• Figure 77: Global: K-Beauty Products Industry: Drivers, Restraints, and Opportunities
• Figure 78: Global: K-Beauty Products Industry: Value Chain Analysis
• Figure 79: Global: K-Beauty Products Industry: Porter's Five Forces Analysis

List of Tables

• Table 1: Global: K-Beauty Products Market: Key Industry Highlights, 2024 & 2033
• Table 2: Global: K-Beauty Products Market Forecast: Breakup by Product Type (in Million USD), 2025-2033
• Table 3: Global: K-Beauty Products Market Forecast: Breakup by Distribution Channel (in Million USD), 2025-2033
• Table 4: Global: K-Beauty Products Market Forecast: Breakup by End User (in Million USD), 2025-2033
• Table 5: Global: K-Beauty Products Market Forecast: Breakup by Region (in Million USD), 2025-2033
• Table 6: Global: K-Beauty Products Market: Competitive Structure
• Table 7: Global: K-Beauty Products Market: Key Players

The global K-beauty products market size reached USD 14,689.5 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 31,818.4 Million by 2033, exhibiting a growth rate (CAGR) of 8.97% during 2025-2033. Asia Pacific currently dominates the market, holding a market share of over 35.0% in 2024. The increasing influence of social media platforms, along with the rising consciousness towards a comprehensive skincare routine, is primarily bolstering the market.

K-Beauty Products Market Analysis:

Major Market Drivers: The rising demand for skincare products that provide effective solutions for several skin concerns is one of the key factors propelling the market. Additionally, the widespread adoption of natural and unique ingredients is also acting as another significant growth-inducing factor.

Key Market Trends: The inflating focus on a multi-step approach, including toning, cleansing, moisturizing, and targeted treatments, is augmenting the market. Besides this, the elevating consumer inclination towards fermented ingredients, botanical extracts, and herbal remedies is further bolstering the global market.

Competitive Landscape: Some of the prominent companies in the market include Able C & C Ltd., Adwin Korea Corporation, Amorepacific Corporation, CLIO COSMETICS Co. Ltd., Cosrx Inc., LG H&H Co. Ltd. (LG Coproration), The Creme Shop Inc., The Face Shop Inc., and Tonymoly Co. Ltd., among many others.

Geographical Trends: Asia Pacific exhibits a clear dominance in the market, owing to the shifting preference for clean and organic beauty products. Besides this, the widespread influence of celebrity endorsements is also propelling the regional market.

Challenges and Opportunities: One of the main challenges hindering the market is the intense competition among key players. However, the development of innovative formulations and the increasing emphasis on targeting niche consumer needs through personalized marketing strategies will continue to fuel the market in the coming years.

K-Beauty Products Market Trends:

Shift Towards Natural Ingredients

The rising demand for organic ingredients is encouraging consumers to opt for cosmetic and skincare products that are free from harmful chemicals and synthetic additives. For example, in October 2023, SUGAR Cosmetics launched Quench Botanics, a Korean brand tailor-made for Indian skin and weather conditions with natural ingredients. Besides this, in September 2023, OLIVIAUMMA LLC developed the skincare brand OLIVIAUMMA, Glass Skin Tanghulu that is extracted from apple, papaya, heartleaf, shine muscat, and green plum with high-frequency technology, thereby making the face tone even, clean, moisturized, etc. Additionally, in January 2024, one of the leading Korean premium personal care companies, KUNDAL, known for its usage of macadamia and honey, introduced its K-Beauty Halal hairline that features an anti-sebum P + hyalocta complex, providing an instant refreshing sensation to the scalp. Apart from this, in March 2024, LG Household & Health Care-owned CNP Laboratory aimed to strengthen its position in Japan with the launch of exclusive products, which contain propolis as the main ingredient. Furthermore, brands like Whamisa and Innisfree are incorporating natural ingredients, including honey, green tea, and numerous botanicals, which is anticipated to fuel the market over the forecasted period.

Personalized Skincare Regimes

K-beauty products are known for their targeted treatments and innovative formulations, thereby catering to a wide range of skin types and issues. For example, in June 2024, Lady K Malaysia introduced halal and vegan skincare products that are free from animal-based ingredients. Additionally, in May 2024, Sapphire Beauty & Wellness (SB&W), one of the companies dedicated to providing high-quality beauty and wellness items in the Philippines, unveiled two South Korean skincare brands, Desembre and Dermagarden. Besides this, individuals are willing to invest time and effort in their beauty routines, which is acting as another significant growth-inducing factor. For instance, in November 2023, South Korean nutricosmetics company Vital Beautie, owned by Amorepacific, introduced a retinol-based dietary supplement that claims to be safe even for people who are sensitive to the ingredient. Moreover, IOPE's lab-tailored solution usually involves skin analysis and personalized consultations to recommend products that address individual skin concerns. In line with this, the rising popularity of single-use masks soaked in nutrient-rich serums by brands like Mediheal and Dr. Jart+ is contributing to the K-beauty products market share.

Wide Accessibility of Products

Evolving consumer demand is inflating the use of e-commerce and digital platforms, which is driving the market. In April 2024, one of the prominent beauty retailers, Tira, exclusively launched the K-beauty brand Kundal on its e-commerce platform and in select stores to introduce its hair and body care products to the Indian market and bolster its international brand selection. Similarly, in March 2024, Skin1004 unveiled its offerings that are commonly available via the Tirra App. Besides this, other websites, such as Soko Glam, YesStyle, Amazon, etc., are becoming crucial in reaching a wider audience, thereby allowing individuals from all over the world to access K-beauty products easily. Moreover, the growing number of brick-and-mortar stores is also propelling the market. For instance, in May 2024, CJ Olive Young Corp., South Korea's prominent beauty store chain, announced to set up its subsidiary in Japan to supply cosmetics offerings to local distributors across the country. Apart from this, brand-specific online stores, such as Laneige's and Innisfree's websites, offer direct-to-consumer sales, which is projected to fuel the global market in the coming years.

K-Beauty Products Industry Segmentation:

Breakup by Product Type:

Sheet Masks

Cleansers

Moisturizers

Makeup

Others

Sheet masks currently hold most of the total market share

Sheet masks account for the largest segmentation in the market due to their convenience, efficacy, and ability to cater to a wide range of skin concerns. These masks are easy to use, providing a quick and effective skincare solution that fits into any routine. The hydrating and nutrient-rich formulations found in sheet masks deliver immediate visible results, making them a popular choice among consumers seeking instant skin benefits. The variety of options available, from moisturizing and brightening to anti-aging and soothing, thereby ensuring that there is a sheet mask for every skin type and concern. For instance, brands, including Dr. Jart+ and Innisfree, incorporate the latest skincare trends and scientific advancements. Additionally, in February 2022, Atman created a unique sheet mask called Kosk that allows the wearer to cover the nose and comfortably eat and drink whenever they want to remove it completely.

Breakup by Distribution Channel:

Online Retail

Supermarket/Hypermarket

Specialty/Monobrand Stores

Specialty/monobrand stores account for the largest market share

The ability of specialty/ mono-brand stores to provide a tailored and immersive shopping experience that aligns with the high standards and unique identity of each brand is augmenting the segment's growth. This dedicated retail environment helps in building strong brand loyalty and trust among consumers, as they receive personalized service and expert advice tailored to their specific skincare needs. For example, Innisfree's flagship stores provide an immersive experience that includes in-store demonstrations, skin consultations, and an extensive selection of their natural ingredient-based products. Similarly, Amorepacific's Aritaum stores offer an exclusive showcase of their various brands, like Laneige, Sulwhasoo, Mamonde, etc., ensuring that customers have access to the latest products and innovations.

Breakup by End User:

Male

Female

Female account for the largest market share

The K-beauty industry is known for its focus on skincare routines and beauty solutions that cater specifically to women's diverse skincare needs and aesthetic preferences. With a wide array of products designed to address various skin concerns such as hydration, anti-aging, brightening, and acne prevention, K-beauty brands have successfully captured the attention of female consumers who prioritize skincare as an essential aspect of their daily routine. For example, brands like Etude House and Missha offer extensive product lines that include serums, moisturizers, and makeup items that appeal to different skin types and beauty goals. Additionally, the K-beauty market's emphasis on natural ingredients, innovative formulations, and appealing packaging resonates strongly with women seeking both effectiveness and aesthetic pleasure in their skincare products.

Breakup by Region:

North America

United States

Canada

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Asia Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Asia Pacific exhibits a clear dominance in the market

The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Asia Pacific accounted for the largest market share.

The rising cultural emphasis on skincare, along with the expanding middle-class population, is primarily propelling the market in Asia Pacific. In China, the use of e-commerce platforms like Tmall and JD.com has made it easier for consumers to access a wide range of K-beauty products, leading to robust sales growth. Moreover, continuous collaborations among key players are also acting as significant growth-inducing factors. For example, in July 2022, Saturday Skin partnered with Nykaa to expand its presence in India and offer a wide array of K-beauty products via the Nykaa website and mobile app. Similarly, in November 2022, L'Oreal announced the collaboration with Shihyo, a Korean brand that includes 24 herbal ingredients steeped in fermented rice and other innovative Asian techniques.

Competitive Landscape:

The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major market companies have also been provided. Some of the key players in the market include:

Able C & C Ltd.

Adwin Korea Corporation

Amorepacific Corporation

CLIO COSMETICS Co. Ltd.

Cosrx Inc.

LG H&H Co. Ltd. (LG Coproration)

The Creme Shop Inc.

The Face Shop Inc.

Tonymoly Co. Ltd.

Key Questions Answered in This Report

• 1. What are K-beauty products?
• 2. How big is the global K-beauty products market?
• 3. What is the expected growth rate of the global K-beauty products market during 2025-2033?
• 4. What are the key factors driving the global K-beauty products market?
• 5. What is the leading segment of the global K-beauty products market based on product type?
• 6. What is the leading segment of the global K-beauty products market based on distribution channel?
• 7. What is the leading segment of the global K-beauty products market based on end user?
• 8. What are the key regions in the global K-beauty products market?
• 9. Who are the key players/companies in the global K-beauty products market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global K-Beauty Products Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Forecast

6 Market Breakup by Product Type

• 6.1 Sheet Masks
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 Cleansers
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast
• 6.3 Moisturizers
  • 6.3.1 Market Trends
  • 6.3.2 Market Forecast
• 6.4 Makeup
  • 6.4.1 Market Trends
  • 6.4.2 Market Forecast
• 6.5 Others
  • 6.5.1 Market Trends
  • 6.5.2 Market Forecast

7 Market Breakup by Distribution Channel

• 7.1 Online Retail
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Supermarket/Hypermarket
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast
• 7.3 Specialty/Monobrand Stores
  • 7.3.1 Market Trends
  • 7.3.2 Market Forecast

8 Market Breakup by End User

• 8.1 Male
  • 8.1.1 Market Trends
  • 8.1.2 Market Forecast
• 8.2 Female
  • 8.2.1 Market Trends
  • 8.2.2 Market Forecast

9 Market Breakup by Region

• 9.1 North America
  • 9.1.1 United States
    • 9.1.1.1 Market Trends
    • 9.1.1.2 Market Forecast
  • 9.1.2 Canada
    • 9.1.2.1 Market Trends
    • 9.1.2.2 Market Forecast
• 9.2 Asia-Pacific
  • 9.2.1 China
    • 9.2.1.1 Market Trends
    • 9.2.1.2 Market Forecast
  • 9.2.2 Japan
    • 9.2.2.1 Market Trends
    • 9.2.2.2 Market Forecast
  • 9.2.3 India
    • 9.2.3.1 Market Trends
    • 9.2.3.2 Market Forecast
  • 9.2.4 South Korea
    • 9.2.4.1 Market Trends
    • 9.2.4.2 Market Forecast
  • 9.2.5 Australia
    • 9.2.5.1 Market Trends
    • 9.2.5.2 Market Forecast
  • 9.2.6 Indonesia
    • 9.2.6.1 Market Trends
    • 9.2.6.2 Market Forecast
  • 9.2.7 Others
    • 9.2.7.1 Market Trends
    • 9.2.7.2 Market Forecast
• 9.3 Europe
  • 9.3.1 Germany
    • 9.3.1.1 Market Trends
    • 9.3.1.2 Market Forecast
  • 9.3.2 France
    • 9.3.2.1 Market Trends
    • 9.3.2.2 Market Forecast
  • 9.3.3 United Kingdom
    • 9.3.3.1 Market Trends
    • 9.3.3.2 Market Forecast
  • 9.3.4 Italy
    • 9.3.4.1 Market Trends
    • 9.3.4.2 Market Forecast
  • 9.3.5 Spain
    • 9.3.5.1 Market Trends
    • 9.3.5.2 Market Forecast
  • 9.3.6 Russia
    • 9.3.6.1 Market Trends
    • 9.3.6.2 Market Forecast
  • 9.3.7 Others
    • 9.3.7.1 Market Trends
    • 9.3.7.2 Market Forecast
• 9.4 Latin America
  • 9.4.1 Brazil
    • 9.4.1.1 Market Trends
    • 9.4.1.2 Market Forecast
  • 9.4.2 Mexico
    • 9.4.2.1 Market Trends
    • 9.4.2.2 Market Forecast
  • 9.4.3 Others
    • 9.4.3.1 Market Trends
    • 9.4.3.2 Market Forecast
• 9.5 Middle East and Africa
  • 9.5.1 Market Trends
  • 9.5.2 Market Breakup by Country
  • 9.5.3 Market Forecast

10 Drivers, Restraints, and Opportunities

• 10.1 Overview
• 10.2 Drivers
• 10.3 Restraints
• 10.4 Opportunities

11 Value Chain Analysis

12 Porters Five Forces Analysis

• 12.1 Overview
• 12.2 Bargaining Power of Buyers
• 12.3 Bargaining Power of Suppliers
• 12.4 Degree of Competition
• 12.5 Threat of New Entrants
• 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

• 14.1 Market Structure
• 14.2 Key Players
• 14.3 Profiles of Key Players
  • 14.3.1 Able C&C Co. Ltd.
    • 14.3.1.1 Company Overview
    • 14.3.1.2 Product Portfolio
  • 14.3.2 Adwin Korea Corporation
    • 14.3.2.1 Company Overview
    • 14.3.2.2 Product Portfolio
  • 14.3.3 Amorepacific Corporation
    • 14.3.3.1 Company Overview
    • 14.3.3.2 Product Portfolio
  • 14.3.4 CLIO COSMETICS Co. Ltd.
    • 14.3.4.1 Company Overview
    • 14.3.4.2 Product Portfolio
  • 14.3.5 Cosrx Inc.
    • 14.3.5.1 Company Overview
    • 14.3.5.2 Product Portfolio
  • 14.3.6 LG H&H Co., Ltd. (LG Coproration)
    • 14.3.6.1 Company Overview
    • 14.3.6.2 Product Portfolio
  • 14.3.7 The Creme Shop Inc.
    • 14.3.7.1 Company Overview
    • 14.3.7.2 Product Portfolio
  • 14.3.8 The Face Shop, Inc.
    • 14.3.8.1 Company Overview
    • 14.3.8.2 Product Portfolio
  • 14.3.9 Tonymoly Co.Ltd.
    • 14.3.9.1 Company Overview
    • 14.3.9.2 Product Portfolio

Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.