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市場調査レポート
商品コード
1635903
メディア・エンターテインメント向けストレージ市場レポート:ストレージソリューション別、展開モード別、ストレージメディア別、エンドユーザー別、地域別、2025-2033年Media & Entertainment Storage Market Report by Storage Solution, Deployment Mode, Storage Medium, End User, and Region 2025-2033 |
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メディア・エンターテインメント向けストレージ市場レポート:ストレージソリューション別、展開モード別、ストレージメディア別、エンドユーザー別、地域別、2025-2033年 |
出版日: 2025年01月10日
発行: IMARC
ページ情報: 英文 137 Pages
納期: 2~3営業日
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メディア・エンターテインメント向けストレージ市場の世界市場規模は2024年に118億米ドルに達しました。今後、IMARC Groupは、2033年には308億米ドルに達し、2025~2033年の成長率(CAGR)は10.66%になると予測しています。コンテンツ制作の急増、ストレージ技術の革新、4Kや8Kなどの高解像度フォーマットの登場、クラウドベースのストレージソリューションの採用拡大、データ管理やアーカイブに関する規制の厳格化、高品質でオンデマンドなコンテンツに対する消費者需要の増加、戦略的提携などが市場を後押しする主な要因です。
メディア・エンターテインメント向けストレージとは、メディア・エンターテインメント分野に不可欠な大量のデジタルコンテンツを保存、管理し、迅速な検索を促進するために設計された専門的なインフラを指します。これらの業界では、4Kや8Kビデオなど、ますます複雑で高解像度のフォーマットが生成されるようになっているため、スケーラブルで安全かつ高性能なストレージソリューションが必要とされています。プロジェクトや運用の具体的な要件に応じて、オンプレミスのサーバーからクラウドベースのシステムまで幅広く対応できます。映画制作や放送からコンテンツ配信に至るまで、様々なワークフローを成功させるためには、これらのストレージソリューションの効率性と信頼性が極めて重要です。
ビデオ、オーディオ、デジタル画像を含むコンテンツの急増により、堅牢なストレージソリューションが必要とされ、主に世界のメディア・エンターテインメント向けストレージ市場を牽引しています。これに加えて、ソリッドステート・ドライブやオブジェクト・ストレージなどのストレージ技術における継続的な技術革新が、性能と拡張性の向上をもたらし、市場の成長を強化しています。同時に、4K、8K、さらに高解像度フォーマットの出現は、より多くのストレージ容量を必要とするため、高度なストレージソリューションの需要を押し上げています。これに加えて、クラウドベースのストレージソリューションの採用が拡大しているため、費用対効果が高く拡張性の高いストレージが可能になり、メディア・エンターテインメント分野の大企業や中小企業を引き付けており、市場の成長に寄与しています。さらに、データ管理やアーカイブに関する規制の厳格化により、企業は安全でコンプライアンスに準拠したストレージソリューションへの投資を余儀なくされており、市場の成長を後押ししています。さらに、高品質かつオンデマンドのコンテンツに対する消費者の需要が高まっているため、円滑な配信を保証する堅牢なストレージバックエンドが必要とされており、これが市場拡大に寄与しています。
コンテンツ需要の高まり
コンテンツ制作の急激な成長は、メディア・エンターテインメント向けストレージ市場の極めて重要な促進要因です。スマートデバイスの普及とブロードバンドインターネットサービスの拡大により、消費者の間でデジタル・コンテンツの消費量が増加しているため、ストレージソリューションに対するニーズもそれに応じて高まっています。さらに、企業はより多くのコンテンツを制作し、バーチャルリアリティ体験、インタラクティブメディア、リアルタイムストリーミングなど、さまざまな形態に多様化しています。このような多様化により、ファイルの種類やサイズも多様化し、データを効率的に管理するための独自のストレージ仕様が必要とされています。これとは別に、ライブストリーミングイベントや24時間365日のニュースサイクルでは、膨大な量のリアルタイムデータが生成されるため、即時のストレージ機能が必要となります。その結果、メディア・エンターテインメント業界では、汎用性が高く、拡張性のある高速ストレージソリューションに対する需要がかつてないほど高まっています。
継続的な技術の進歩
技術の進歩も、メディア・エンターテインメント向けストレージ市場の成長を促進する重要な要素です。ソリッド・ステート・ドライブ(SSD)、オブジェクトストレージ、不揮発性メモリ・エクスプレス(NVMe)などの技術革新が状況を一変させています。これらの技術は、ビデオ編集、3Dレンダリング、リアルタイム分析などのメディア関連タスクに不可欠な高速、低レイテンシのパフォーマンスを提供します。さらに、技術の進歩により、エネルギー効率が高く、安全性が高く、管理が容易なストレージソリューションの開発が可能になりました。企業は、製品の市場投入までの時間を短縮したり、顧客に優れた品質のサービスを提供できるようになるなど、競争優位性を獲得するためにこうした新技術の活用に躍起になっています。このような技術の進歩は、ストレージ領域における技術革新と投資の好循環を生み出しています。
高解像度フォーマットの導入
4Kや8Kのような高解像度フォーマットは、長編映画やテレビ放送からビデオゲームやバーチャルリアリティ体験に至るまで、様々な種類のコンテンツにおける業界標準となっています。これらのフォーマットは比類のない映像品質を実現する一方で、膨大なストレージ容量を必要とします。8Kビデオは1分間に数ギガバイトのストレージを消費します。そのため、メディア・エンターテインメント企業は、速度や信頼性を犠牲にすることなく、これらの膨大なデータ量を処理できる高度なストレージソリューションを必要としています。さらに、高解像度コンテンツの作成に関わるワークフローでは、異なるチームや部門間でのシームレスなコラボレーションを可能にする、特殊なストレージソリューションが必要となることがよくあります。高解像度フォーマットの普及は、より大容量のストレージを必要とし、メディア・エンターテインメント業界特有のニーズに最適化されたストレージソリューションの需要を促進しています。
The global media & entertainment storage market size reached USD 11.8 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 30.8 Billion by 2033, exhibiting a growth rate (CAGR) of 10.66% during 2025-2033. The surge in content creation, innovations in storage technologies, the advent of 4K, 8K, and other higher-resolution formats, growing adoption of cloud-based storage solutions, stricter data management and archival regulations, increasing consumer demand for high-quality and on-demand content, and strategic collaborations, are some of the major factors propelling the market.
Media & entertainment storage refers to the specialized infrastructure designed to store, manage, and facilitate the rapid retrieval of large volumes of digital content critical to the media and entertainment sector. These industries are generating increasingly complex and high-resolution formats, such as 4K and 8K video, thus necessitating scalable, secure, and high-performance storage solutions. It can range from on-premises servers to cloud-based systems, depending on the specific requirements of a project or operation. It is crucial for the success of various workflows, from film production, and broadcasting, to content distribution, which hinges on the efficiency and reliability of these storage solutions.
The surging generation of content, including video, audio, and digital images, necessitates robust storage solutions, primarily driving the global media & entertainment storage market. In addition to this, ongoing innovations in storage technologies, such as solid-state drives and object storage, offer enhanced performance and scalability, thus strengthening the market growth. Concurrently, the advent of 4K, 8K, and even higher-resolution formats requires more storage capacity, thereby pushing the demand for advanced storage solutions. Besides this, the growing adoption of cloud-based storage solutions allows for cost-effective and scalable storage, attracting small and large enterprises in the media and entertainment sectors, which is contributing to the market growth. Moreover, stricter data management and archival regulations are compelling companies to invest in secure and compliant storage solutions, thereby boosting the market growth. Furthermore, increasing consumer demand for high-quality and on-demand content necessitates robust storage backends to ensure smooth delivery, which is aiding in market expansion.
Rising demand for content
The exponential growth in content production is a pivotal driver for the media & entertainment storage market. As digital content consumption is rising among consumers, driven by the ubiquity of smart devices and the expansion of broadband internet services, the need for storage solutions grows correspondingly. Moreover, companies are producing more content and diversifying into various forms, including virtual reality experiences, interactive media, and real-time streaming. This diversification involves a greater variety of file types and sizes, all requiring unique storage specifications to efficiently manage data. Apart from this, live streaming events and 24/7 news cycles generate massive amounts of real-time data that require immediate storage capabilities. As a result, the demand for versatile, scalable, and high-speed storage solutions is at an all-time high in the media and entertainment industries.
Ongoing technological advancements
The advancement of technology is another crucial factor driving the growth of the media & entertainment storage market. Innovations such as solid-state drives (SSDs), object storage, and non-volatile memory express (NVMe) are transforming the landscape. These technologies provide the high-speed, low-latency performance that is crucial for media-related tasks like video editing, 3D rendering, and real-time analytics. Furthermore, technological advancements have made it possible to develop storage solutions that are more energy-efficient, more secure, and easier to manage. Companies are keen to leverage these new technologies to gain a competitive edge, whether it means faster time-to-market for their products or the ability to offer superior quality services to their customers. These technological advancements are creating a virtuous cycle of innovation and investment in the storage domain.
Introduction of high-resolution formats
High-resolution formats like 4K and 8K have become industry standards for various types of content, from feature films and television broadcasts to video games and virtual reality experiences. While these formats deliver unparalleled visual quality, they also require a significant amount of storage space. A single minute of 8K video can consume several gigabytes of storage. Consequently, media and entertainment companies need advanced storage solutions that can handle these enormous data volumes without compromising on speed or reliability. Moreover, the workflow involved in creating high-resolution content often necessitates specialized storage solutions that enable seamless collaboration among different teams and departments. The widespread adoption of high-resolution formats necessitates greater storage capacities and drives the demand for storage solutions optimized for the media and entertainment industry's unique needs.
Direct-attached Storage
Network-attached Storage
Storage Area Network
Direct-attached storage accounts for the majority of the market share
The growing demand for direct-attached storage (DAS) is contributing to the market growth as it offers low-latency performance, which is essential for real-time media editing and processing tasks. Besides this, the direct connection to the host system allows for high-speed data transfers, making it highly effective for time-sensitive operations, which increases its appeal. Furthermore, DAS solutions are generally easier to configure and manage, requiring less specialized expertise. This simplicity results in a lower total cost of ownership, making DAS an attractive choice for various media & entertainment storage organizations. Apart from this, with the increasing emphasis on data security and compliance, many businesses prefer DAS for its ability to provide localized and controlled storage environments, ensuring sensitive data remains within the organization's physical premises.
On-premises
Cloud-based
Hybrid
On-premises holds the largest share in the industry
On-premises storage offers a higher degree of control and customization, which is crucial for media companies handling sensitive or proprietary content. These systems ensure that the data resides within the physical confines of the organization, thereby providing an additional layer of security against data breaches. Concurrent with this, on-premises storage is often optimized for high-performance tasks specific to media production, such as video editing, that require rapid data retrieval capabilities, which is fueling the demand for on-premises storage solutions. Additionally, on-premise media and entertainment storage solutions are essential for maintaining data integrity, high-performance workflows, and stringent security measures in the industry.
HDD
SSD
Digital Type
Others
HDD represents the leading market segment
Hard disk drives (HDDs) offer a high storage capacity at a relatively lower cost per gigabyte compared to other storage mediums like Solid-State Drives (SSDs). This cost-effectiveness is crucial for industries handling vast amounts of data, such as high-definition videos and complex graphics. In line with this, HDDs have matured as a technology, making them a reliable and well-understood storage medium, instilling confidence in their deployment for large-scale storage needs. Moreover, advances in HDD technology have also led to improvements in data transfer rates and durability. While alternative storage mediums are emerging, HDDs' established reliability and cost-effectiveness continue to make them a preferred choice in the media & entertainment storage market.
Broadcast
Production and Post-Production
Media Agencies
Advertising
Others
Production and Post-Production exhibit a clear dominance in the market
Production and post-production segments are driving the growth of the media & entertainment storage market primarily due to the data-intensive nature of their operations. These stages involve the capture, editing, and rendering of high-resolution digital content, processes that require immense storage capabilities. Besides this, the shift towards higher resolution formats, such as 4K and 8K, has further exacerbated the need for efficient and robust storage systems, creating a positive outlook for market growth. Beyond sheer capacity, these processes demand fast data transfer rates and real-time access to files to ensure seamless workflows and meet tight production timelines. Furthermore, post-production work often involves multiple iterations and the use of complex graphics, requiring even more specialized storage solutions, thereby strengthening the market growth.
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America leads the market, accounting for the largest media & entertainment storage market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
North America holds a dominant position in the media & entertainment storage market, mainly due to the concentration of major media and entertainment companies, including film studios, broadcasters, and streaming services, in the region. The United States, in particular, is a hub for technological innovation and has a well-established infrastructure, which fosters the development and adoption of advanced storage solutions. In addition to this, high consumer demand for digital content, facilitated by widespread high-speed internet access, further fuels the need for robust storage systems. Moreover, stringent regulatory frameworks in North America also encourage data security and compliance, thus necessitating storage solutions that meet stringent requirements. Apart from this, the region's economic strength allows for significant investments in research and development, driving advancements in storage technology, which is propelling the market forward.
The competitive landscape of the global media and entertainment market is characterized by intense rivalry among a diverse range of companies across various segments. The leading market players are actively engaging in innovation, research and development (R&D) to offer advanced and scalable storage solutions. Besides this, they are also focusing on introducing products that provide high-speed data transfer, greater storage capacity, and superior reliability. Moreover, these companies are extensively partnering and collaborating to expand product offerings and reach a broader customer base. They are also investing in cloud-based solutions to meet the growing demand for remote accessibility and real-time collaboration. The key players are introducing cybersecurity features, customer support and after-sales services to ensure data integrity and compliance with regulatory standards and provide end-to-end solutions.
The market research report has provided a comprehensive analysis of the competitive landscape. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:
Amazon Web Services Inc. (Amazon.com Inc.)
Cisco Systems Inc.
Dell Technologies Inc.
International Business Machines Corporation
Microsoft Corporation
NetApp Inc.
Seagate Technology LLC
Western Digital Corporation
Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.