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市場調査レポート
商品コード
1541722
ハイキングギア&用品の市場レポート:製品、性別、流通チャネル、地域別、2024~2032年Hiking Gear and Equipment Market Report by Product (Clothes, Footwear, Backpack, Equipment, and Others), Gender (Men, Women, Kids), Distribution Channel (Online, Offline), and Region 2024-2032 |
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カスタマイズ可能
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ハイキングギア&用品の市場レポート:製品、性別、流通チャネル、地域別、2024~2032年 |
出版日: 2024年08月10日
発行: IMARC
ページ情報: 英文 146 Pages
納期: 2~3営業日
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世界のハイキングギア&用品の市場規模は2023年に68億米ドルに達しました。今後、IMARC Groupは、2024~2032年にかけての成長率(CAGR)は5.2%を示し、2032年には109億米ドルに達すると予測しています。同市場は、アウトドアレクリエーションへの関心の高まり、健康とウェルネスの動向の増加、著しい技術の進歩、サステイナブル実践の増加、急速な都市化、ハイキングギアや用具の容易な入手、アウトドア活動やアドベンチャーへの女性参入企業の増加などを背景に、着実な成長を遂げています。
市場の成長と規模:健康的で冒険的なライフスタイルを採用する個人の増加により、市場は安定した成長を遂げています。
技術の進歩:GPSデバイス、モバイルアプリケーション、ウェアラブル技術、ドローン技術などの急速な技術進歩がハイキングギア&用品の市場に革命をもたらしました。
産業用途:アドベンチャー・スポーツ、観光、アウトドア・レクリエーションなど、多様な業界からの需要が高いです。
地理的動向:北米は、アウトドア・スポーツやアドベンチャー・アクティビティに参加する企業数の増加に牽引され、市場をリードしています。欧州は、健康とウェルネスの動向に対する意識の高まりに牽引され、第2位の地域となっています。
競合情勢:市場の競争は激しく、主要参入企業はデジタルマーケティング手法、環境に優しい製品の導入、デザイン構造の強化に注力しています。
課題と機会:トレッキングギア・用具市場の機会には、アウトドア活動の普及が含まれます。課題は、季節の変化によって需要が変動することです。
将来の展望:レクリエーション活動、フィットネス、健康的なライフスタイルの重要性に対する消費者の意識が高まっており、ハイキングギア&用品の市場の将来は有望です。
アウトドア・レクリエーションの増加
このハイキングギア&用品の市場は、世界のアウトドア・レクリエーション活動の普及の高まりによって支持を集めています。急速な都市化と、座りっぱなしのライフスタイルを送る人の増加に伴い、アウトドア活動に参加し、自然とのつながりを取り戻したいという欲求は常に高まっています。これはまた、こうした活動に伴う健康上のメリットに対する意識が高まっているためでもあります。さらに、ソーシャルメディアやデジタルプラットフォームの普及に伴い、インフルエンサーやアウトドア愛好家がオンラインで体験を共有するようになり、その結果、アウトドア体験を向上させるために良質なハイキング・ギアや装備を求めるようになりました。その他の活動としては、世界各国の政府や団体が環境保全や文化遺産の保護、コミュニティーの活性化を積極的に推進しており、その結果アウトドア・レクリエーションが促進されています。さらに、アウトドア用品ブランドは、自社製品を展示し、消費者と交流し、製品の最新動向を示すために、世界各地で数多くのアウトドア・イベント、フェスティバル、アドベンチャー・レースを開催しています。
健康とウェルネスの動向に対する意識の高まり
個人がバランスの取れたライフスタイルの一部として身体活動を優先するようになり、健康とウェルネスの動向は市場を積極的に牽引しています。ハイキングは、自然を楽しみながらアウトドア活動を推進する機会を記載しています。ハイキングは、筋肉を鍛え、心臓血管の健康を促進し、気分を高め、ストレスレベルを下げる、負担の少ない運動形態です。さらに、野外活動や自然との触れ合いは、健康に多くの恩恵をもたらします。技術から逃れ、自然環境とのつながりを取り戻すことができます。その他の活動としては、COVID-19パンデミックの突然の流行により、屋内での集会や旅行に対する制限が強まったため、安全で社会的に距離のある屋外の機会を求めてハイキングなどの活動を選ぶ人が増えています。ハイキングは、ストレスを和らげ、活動的になり、心身の健康を維持する方法を記載しています。消費者が冒険のために耐久性、快適性、多用途性を提供するギアを求めているため、アウトドア活動の普及がハイキングギア&用品の市場の成長に寄与しています。
持続可能性の高まり
環境への影響を低減し、責任ある製造手順をサポートする環境に優しい製品への需要が増加していることから、ハイキング・ギアと装備品市場では持続可能性が重要視されています。倫理的に調達され、環境に優しい手法で製造され、サステイナブル材料から作られたハイキング用品や装備品に対する需要の高まりは、気候変動や環境悪化に対する意識の高まりに起因しています。メーカー各社は、合成材料の代わりにリサイクル材料や環境に優しい材料を使用することに注力しています。その結果、オーガニックコットン、リサイクルプラスチック、その他のサステイナブル材料を取り入れる企業が急激に増えています。さらに、企業は温室効果ガスの排出を最小限に抑え、環境フットプリントを削減するため、廃棄物削減の取り組み、エネルギー効率の高い生産方法、節水対策など、サステイナブル製造手順を実践しています。これ以外にも、企業は社会的責任や倫理的な調達方法に重点を置いています。企業は、社会的公正を促進し、倫理的なサプライチェーンを確保するために、認定を受けたサプライヤーとパートナーシップを結び、公正な労働慣行に従事し、地域社会を支援しています。
The global hiking gear and equipment market size reached US$ 6.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 10.9 Billion by 2032, exhibiting a growth rate (CAGR) of 5.2% during 2024-2032. The market is experiencing steady growth driven by the growing interest in outdoor recreation, increasing health and wellness trends, significant technological advancements, increasing sustainable practices, rapid urbanization, easy accessibility of hiking gears and equipment, and growing number of women participants in outdoor activities and adventures.
Market Growth and Size: The market is witnessing stable growth, driven by the increasing number of individuals adopting healthy and adventurous lifestyles.
Technological Advancements: Rapid technological advancements, such as the advent of GPS devices, mobile applications, wearable technology, and drone technology, have revolutionized the hiking gear and equipment market.
Industry Applications: The market is experiencing high demand from diverse industries, including adventure sports, tourism, and outdoor recreation.
Geographical Trends: North America leads the market, driven by the growing number of individuals participating in outdoor sports and adventure activities. Europe represents the second largest region driven by the rising awareness about health and wellness trends.
Competitive Landscape: The market is characterized by intense competition with key players focusing on digital marketing techniques, introducing eco-friendly products, and enhancing design structure.
Challenges and Opportunities: The opportunities of the trekking gear and equipment market include the growing adoption of outdoor activities. Challenges lie in the fluctuating demands depending upon the changing seasons.
Future Outlook: The future of the hiking gear and equipment market looks promising, with the growing consumer awareness about the importance of recreational activities, fitness regimes, and healthy lifestyles.
Rising Adoption of Outdoor Recreation
The hiking gear and equipment market is gaining traction due to the rising adoption of outdoor recreation activities globally. With rapid urbanization, and the increasing number of individuals leading sedentary lifestyles, the desire to participate in outdoor activities and reconnect with nature is constantly growing. This is also on account of the growing awareness about the health benefits associated with these activities. Additionally, with the increasing penetration of social media and digital platforms, influencers and outdoor enthusiasts share their experiences online, thus influencing individuals globally to seek good quality hiking gear and equipment in order to improve their outdoor experiences. Other than this, governments and organizations worldwide are actively promoting environmental conservation, preserving cultural heritage and encouraging community engagement, consequently promoting outdoor recreation. Moreover, outdoor gear brands organize numerous outdoor events, festivals, and adventure races globally, in order to showcase their products, engage with consumers, and demonstrate latest developments in the products.
Rising Awareness about Health and Wellness Trends
Health and wellness trends are positively driving the market as individuals prioritize physical activity as part of a balanced lifestyle. Hiking offers opportunities to promote outdoor activities while enjoying nature. It offers a low-impact form of exercise that strengthens muscles, promotes cardiovascular health, enhances mood, and reduces stress levels. Additionally, performing outdoor activities and engaging with nature offers numerous health benefits. It provides a therapeutic escape from technology and helps reconnect with natural surroundings. Other than this, with the sudden outbreak of the COVID-19 pandemic, the restrictions on indoor gatherings and travel, has grown, due to which individuals are opting for activities, such as hiking in order to seek safe and socially distanced outdoor opportunities. Hiking offers a way to relieve stress, stay active, and maintain overall mental and physical well-being. The growing adoption of outdoor activities is contributing to the hiking gear and equipment market growth as consumers demand for gears that offer durability, comforts, and versatility for their adventures.
Growing Sustainable Practices
Sustainability is gaining importance in the hiking gears and equipment market, on account of the increasing demand for eco-friendly products that reduce environmental impact and support responsible manufacturing procedures. The growing demand for hiking gear and equipment that is ethically sourced, manufactured using eco-friendly practices, and made from sustainable materials, can be attributed to the increasing awareness about climate change and environmental degradation. Manufacturers focus on the usage of recycled materials and environmentally friendly fabrics in place of synthetic components. Consequently, the incorporation of organic cotton, recycled plastics, and other sustainable materials in the industry has drastically increased. Additionally, companies are also practicing sustainable manufacturing procedures, such as waste reduction initiatives, energy-efficient production methods, and water conservation measures to minimize greenhouse gas emissions, and reduce their environmental footprint. Other than this, corporates are heavily focusing on their social responsibilities and ethical sourcing practices. They enter into partnerships with certified suppliers, engage in fair labor practices, and support local communities in order to promote social equity and ensure ethical supply chains.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on product, gender and distribution channel.
Clothes
Footwear
Backpack
Equipment
Others
Clothes accounts for the majority of the market share
The report has provided a detailed breakup and analysis of the market based on the product. This includes clothes, footwear, backpack, equipment, and others. According to the report, clothes represented the largest segment.
Clothing possesses a vital part of the hiking gear and equipment market. It contains a wide variety of apparel which offer protection, comfort, and performance during outdoor activities. These clothing include outer shells, base layers, mid-layers, and numerous accessories, such as socks, gloves, and hats. Factors such as advancements in fabric technology and increasing demand for moisture-wicking and quick-drying materials, are driving the market growth.
Footwear consists of numerous types of hiking boots, sandals, and trail shoes which offer support, stability, and traction on rugged terrain. Some of the key factors, driving the market for hiking footwear include significant advancements in footwear technology, increasing demand for lightweight and responsive designs, and rising awareness about the importance of proper foot protection and support during outdoor activities.
Backpacks offer organization, storage and carrying comfort for supplies, equipment, and personal belonging during outdoor activities to adventure enthusiasts. Significant advancements in backpack design and technology, growing demand for lightweight and ergonomic solutions, and increasing interest in multi-day and thru-hiking expeditions are factors driving the market. Key players include features, such as ventilates back panels, adjustable suspension systems, and organization compartments to ensure stability, comfort, and functionality for users.
Hiking equipment possess numerous gear and accessories made to improve comfort, convenience, and comfort for individuals. Some of the most common hiking equipment is sleeping bags, tents, cooking gear, navigation devices, and safety equipment, such as emergency shelters and first aid kits. Key players are extensively working toward innovations in areas such as design, functionality, and design to cater to the modern needs of hikers.
Men
Women
Kids
Men holds the largest share in the industry
A detailed breakup and analysis of the market based on the gender have also been provided in the report. This includes men, women, and kids. According to the report, men accounted for the largest market share.
The men's hiking gear market represents the largest segment of the overall hiking gear and equipment industry. Men actively participate in outdoor activities, such as camping, backpacking, and hiking, thus driving the demand for good quality gear, manufactured to satisfy their specific needs and preferences. Some of the most common products in men's hiking gear include backpacks, functional clothing, footwear, tents, and accessories, manufactured to withstand rigged terrain and adverse weather conditions.
With the rapidly growing segment of the women's hiking gear and equipment industry, there is a surge in the demand for women's specific hiking gear that caters to the anatomical and performance needs of female hikers. Some of the most common products in this segment include apparel, backpacks, accessories with numerous features, such as adjustable straps, specialized padding, and tailored fits.
The kid's hiking gear market caters to the younger outdoor enthusiasts and families seeking to promote adventure and outdoor activities in the lives of their children. Kids' hiking gear encompasses a range of products, including clothing, footwear, backpacks, and accessories, adapted to fit smaller bodies and provide age-appropriate functionality and comfort.
Online
Offline
Offline represents the leading market segment
The report has provided a detailed breakup and analysis of the market based on the distribution channel. This includes online and offline. According to the report, offline represented the largest segment.
Offline distribution channels, such as departmental stores, specialty outdoor retailers, and brick-and-mortar stores, play a vital role in the hiking gear and equipment market. These physical outlets allow consumers the opportunity to test the products firsthand, try on gear, and receive personalized from knowledgeable staff. Additionally, these channels offer immediate gratification through on-the-spot purchased, removing the need to wait for shipping.
Online distribution channels are extremely popular due to their accessibility, convenience, and wide product selection. Individuals are able to browse and purchase highking gears from E-commerce platforms, sitting in the comfort of their homes. These retailers also offer a global reach, enabling consumers to access a wide range of hiking gear and equipment from brands globally.
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America leads the market, accounting for the largest hiking gear and equipment market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.
North America accounts for a significant portion of the global hiking gear and equipment market, driven by a strong culture of outdoor recreation and a large population of outdoor enthusiasts. The region boasts diverse landscapes, including national parks, forests, and mountain ranges, which attract millions of hikers and campers each year. Additionally, the presence of established outdoor gear brands, specialty retailers, and e-commerce platforms contribute to the growth of the market in North America.
The Asia Pacific region is experiencing rapid growth in the hiking gear and equipment market, fueled by rising disposable incomes, urbanization, and a growing interest in outdoor activities. Countries such as China, Japan, and South Korea are witnessing a rise in outdoor recreation participation, driven by increased awareness about health and wellness benefits, as well as a desire for adventure and exploration.
Europe is a mature market for hiking gear and equipment, characterized by a rich outdoor culture, well-developed infrastructure, and a diverse range of outdoor destinations. Countries such as Germany, France, and the Nordic countries have a strong tradition of outdoor recreation, with hiking, camping, and mountaineering being popular activities among residents and tourists alike.
Latin America is emerging as a promising market for hiking gear and equipment, fueled by a growing interest in outdoor activities, rising disposable incomes, and improving access to outdoor destinations. Countries such as Brazil, Argentina, and Chile boast diverse landscapes, including rainforests, mountains, and coastal regions, which offer ample opportunities for hiking, trekking, and camping.
The Middle East and Africa represent a niche market for hiking gear and equipment, characterized by a growing interest in outdoor activities, increasing tourism, and investment in outdoor infrastructure. Countries such as the United Arab Emirates, South Africa, and Kenya are witnessing a rise in outdoor recreation participation, driven by factors such as urbanization, changing lifestyles, and a desire for adventure.
Companies in the hiking gear and equipment industry are actively involved in strategic initiatives to keep up with the competition. Some of these initiatives include extensive investments in research and development (R&D) activities, rapid expansion of their distribution channels, and market research through acquisitions, partnerships, and e-commerce platforms to expand their consumer base. Moreover, there is a growing emphasis on brand building, marketing campaigns, and consumer engagement initiatives to strengthen brand loyalty and differentiate products in a crowded marketplace. Overall, key players in the market are focused on driving innovation, expanding market presence, and enhancing brand value to sustain growth and leadership in the hiking gear and equipment industry.
Amer Sports Oyj
AMG Group Ltd.
Black Diamond Equipment, Ltd. (Clarus Corp.)
Equinox Industries Ltd.
Marmot Mountain LLC (Newell Brands)
Montbell Co. Ltd.
Mountain Hardwear (Columbia Sportswear)
Sierra Designs
Tatonka GmbH
VF Corporation
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
August, 2020: Mountain Hardwear (Columbia Sportswear) launched a new collection of hiking jackets, which displays Columbia's commitment for quality and innovation. The product line demonstrates cutting-edge materials and technologies designed to improve performance and comfort in rugged outdoor conditions.
September, 2020: Black Diamond Equipment, Ltd. introduced a collection of hiking packs with anti-theft technology. The integration of advanced security featured into the packs, leads to the safety and peace of mind of the hikers.
June, 2022: Marmot Mountain LLC (Newell Brands Contigo) introduced a wide range of cooking systems including dual-sip tumbler, beverage containers, stainless steel can cooler and tumbler, wine tumbler, and others.