![]() |
市場調査レポート
商品コード
1540979
小売業におけるブロックチェーン市場レポート:コンポーネント、タイプ、組織規模、用途、地域別 2024-2032年Blockchain in Retail Market Report by Component, Type, Organization Size (Large Enterprises, Small and Medium-sized Enterprises ), Application, and Region 2024-2032 |
||||||
カスタマイズ可能
|
小売業におけるブロックチェーン市場レポート:コンポーネント、タイプ、組織規模、用途、地域別 2024-2032年 |
出版日: 2024年08月10日
発行: IMARC
ページ情報: 英文 150 Pages
納期: 2~3営業日
|
小売業におけるブロックチェーン市場の世界市場規模は2023年に5億7,000万米ドルに達しました。今後、IMARC Groupは、市場は2032年までに159億6,960万米ドルに達し、2024年から2032年の間に43.5%の成長率(CAGR)を示すと予測しています。すべての取引を記録する分散型で不変の台帳に対する需要の高まり、安全なデータ保存・管理システムを持つことの重要性の高まり、セキュリティにおける継続的な技術革新などが、市場成長を促進する主な要因となっています。
ブロックチェーン技術は、小売業を含む様々な分野に変革をもたらしつつあります。基本的にブロックチェーンは、複数のシステム間で安全に取引を記録するデジタル分散型台帳です。小売業界では、透明性、トレーサビリティ、効率性など複数のメリットを提供します。例えば、ブロックチェーンは透明性の高い方法で商品の移動と原産地を追跡するのに役立つため、サプライチェーン管理には大きなメリットがあります。これは真正性の向上と不正行為の減少につながります。また、決済プロセスを合理化し、より迅速で安全な取引を実現することもできます。さらに、ブロックチェーンはスマート・コントラクトを可能にします。スマート・コントラクトとは、コードの行に条件を書き込んだ自己実行型の契約です。これにより、ベンダーへの支払いやコンプライアンスなどのプロセスがより簡単かつ効率的になります。セキュリティの強化と業務の簡素化により、ブロックチェーン技術は小売業のビジネス戦略に不可欠な要素となり、より信頼性の高い効率的なシステムを推進することになると思われます。
同市場の主な原動力となっているのは、サプライチェーンにおけるあらゆる取引や動きを記録する分散型の不変台帳に対する需要の高まりです。この背景には、現代の小売業における透明性とトレーサビリティの向上に対するニーズの高まりがあります。これに伴い、機密性の高い顧客情報を保護するための強固なデータ・セキュリティ対策が急務となっていることも、市場を強化しています。また、物理的またはデジタル資産をブロックチェーントークンに変換するトークナイゼーションの概念も、市場を刺激する重要な要因となっています。さらに、リアルタイムの意思決定のためのサプライチェーンの最適化という重要な要件が、重要な成長促進要因として作用しています。同時に、業務の合理化と仲介コストの削減によるコスト効率への注目の高まりが、小売業におけるブロックチェーン・ソリューションの採用を後押ししています。さらに、エンドツーエンドの暗号化や二要素認証といったブロックチェーン固有のセキュリティ機能が急速に活用されるようになったことで、国境を越えた取引にさらなるセキュリティ層が追加され、市場の活性化につながっています。その他の市場開拓要因としては、より効果的な在庫管理システムの必要性の高まり、ターゲット広告を通じた消費者エンゲージメントの重視の高まり、ブロックチェーン技術の継続的な革新と発展などが挙げられます。
安全な決済システム
ブロックチェーン技術は、小売業における金融取引の状況を根本的に変えつつあります。ブロックチェーン技術は、決済プロセスに安全性の高いプラットフォームを提供し、詐欺や不正行為のリスクを低減します。さらに、従来の決済システムには複数の仲介者が介在することが多く、それぞれが複雑さやコスト、エラーや不正の可能性を高めています。ブロックチェーンはこうした仲介者を排除し、取引プロセスを簡素化し、セキュリティを強化します。クレジットカードのスキミングやなりすましなどの金融詐欺は、小売業者に年間数十億の損害を与えています。ブロックチェーンは非中央集権的で暗号化されているため、詐欺師がシステムを操作するのは極めて困難です。さらに、取引は即座に検証できるため、事業運営に悪影響を及ぼす可能性のある遅延をなくすことができます。もうひとつの利点は、取引コストの削減です。従来の決済システムでは、手数料が利益率を低下させることが多かった。中間業者を排除することで、ブロックチェーンはこうしたコストの削減に役立ち、小売業者と消費者の双方に費用対効果の高いソリューションを提供します。
在庫管理の改善
効果的な在庫管理は、小売業界における長年の課題です。過剰在庫は保有コストの増大と無駄の可能性をもたらし、一方、在庫不足は売上の損失につながります。さらに、ブロックチェーン技術は洗練されたリアルタイムの在庫追跡システムを提供し、効率的な在庫管理を促進します。スマートコントラクトと分散型台帳の利用により、小売業者はリアルタイムの在庫レベルに基づいて再注文プロセスを自動化できるため、在庫切れや過剰在庫のシナリオを回避できます。このダイナミックな機能は、タイミングが重要な生鮮品にとって特に重要です。これに加えて、ブロックチェーン技術は、サプライヤー、物流プロバイダー、小売業者などの複数の関係者が効率的に協力できる統一プラットフォームを提供します。これにより、より合理的なオペレーション、迅速な意思決定、市場動向や消費者の需要への対応力強化が可能になります。
カスタマー・エクスペリエンスの向上
競争の激しい今日の小売業界では、顧客体験が重要な差別化要因となっています。ブロックチェーンは、小売業のこの重要な側面を改善するための複数の手段を提供します。例えば、ロイヤルティプログラムはブロックチェーンを通じて簡単に管理でき、ロイヤルティポイントの追跡と交換のための、より安全で透明性の高いシステムを構築できます。さらに、ブロックチェーンは消費者に詳細な商品情報を提供するため、消費者は十分な情報に基づいた意思決定を行うことができます。高級品の真偽を確かめるにせよ、有機農産物のサプライチェーン経路を理解するにせよ、ブロックチェーンはますます目が肥え、情報に飢えている消費者に対応しています。さらに、スマートコントラクトは、より合理的で安全な返品や保証の手続きを促進し、消費者が小売ブランドを信頼しやすくする可能性があります。このような顧客中心の透明性と効率性は、満足度を向上させるだけでなく、リピーターを増やすことにもつながります。
The global blockchain in retail market size reached US$ 570.0 Million in 2023. Looking forward, IMARC Group expects the market to reach US$ 15,969.6 Million by 2032, exhibiting a growth rate (CAGR) of 43.5% during 2024-2032. The escalating demand for a decentralized, immutable ledger that records every transaction, the growing importance of having a secure data storage and management system and continuous innovations in security are among the key factors driving the market growth.
Blockchain technology is transforming various sectors, including retail. Essentially, blockchain is a digital, decentralized ledger that records transactions securely across multiple systems. In the retail industry, it offers multiple advantages such as transparency, traceability, and efficiency. For instance, supply chain management benefits significantly as blockchain helps track the movement and origin of products in a transparent way. This leads to improved authenticity and reduced fraud. It can also streamline payment processes, providing quicker and more secure transactions. Furthermore, blockchain allows for smart contracts, which are self-executing contracts with the terms written into lines of code. This makes processes, such as vendor payments and compliance easier and more efficient. By enhancing security and simplifying operations, blockchain technology is set to become an integral part of retail business strategies, driving more trustworthy and efficient systems.
The market is primarily driven by the augmenting demand for a decentralized, immutable ledger that records every transaction or movement in the supply chain. This can be attributed to the rising need for enhanced transparency and traceability in modern retail. In line with this, the urgent need for robust data security measures to protect sensitive customer information is also bolstering the market. Also, the concept of tokenization, where physical or digital assets are converted into blockchain tokens, is a significant factor that is stimulating the market. Moreover, the critical requirement for supply chain optimization for real-time decision-making is acting as a significant growth-inducing factor. Concurrently, the escalating focus on cost efficiency through streamlined operations and reduced intermediary costs is encouraging higher adoption of blockchain solutions in retail. Additionally, the rapid utilization of blockchain's inherent security features, such as end-to-end encryption and two-factor authentication, adds an extra layer of security to cross-border transactions, thereby fueling the market. Some of the other factors contributing to the market include the growing necessity for more effective inventory management systems, the rising emphasis on consumer engagement through targeted advertising, and continuous innovation and development in blockchain technology.
Secure Payment Systems
Blockchain technology is fundamentally altering the financial transactions landscape in retail. It provides a highly secure platform for payment processes, reducing the risk of fraud and unauthorized activities. Additionally, traditional payment systems often involve multiple intermediaries, each adding a layer of complexity, cost, and potential for error or fraud. Blockchain eliminates these intermediaries, simplifying the transaction process and enhancing security. Financial frauds such as credit card skimming and identity theft cost retailers billions annually. The decentralized and encrypted nature of blockchain makes it exceedingly difficult for fraudsters to manipulate the system. Moreover, transactions can be verified instantly, eliminating delays that could negatively impact business operations. Another advantage is the reduction in transaction costs. Traditional payment systems often involve fees that erode profit margins. By eliminating middlemen, blockchain helps in reducing these costs, providing a more cost-effective solution for both retailers and consumers.
Improved Inventory Management
Effective inventory management is a perennial challenge in the retail industry. Overstocking results in increased holding costs and potential wastage, while understocking can lead to lost sales. In addition, blockchain technology offers a sophisticated, real-time inventory tracking system, facilitating efficient inventory management. Through the use of smart contracts and decentralized ledgers, retailers can automate reordering processes based on real-time stock levels, thus avoiding stockouts or overstocking scenarios. This dynamic capability is particularly crucial for perishable goods, where timing is of the essence. In addition to this, blockchain technology offers a unified platform where multiple parties, such as suppliers, logistics providers, and retailers, can collaborate efficiently. This in turn enables more streamlined operations, quicker decision-making, and enhanced responsiveness to market trends and consumer demands.
Enhanced Customer Experience
In today's highly competitive retail landscape, customer experience is a key differentiator. Blockchain offers multiple avenues for improving this critical aspect of retail. For instance, loyalty programs can be easily managed through blockchain, creating a more secure and transparent system for tracking and redeeming loyalty points. Additionally, blockchain provides consumers with detailed product information, thereby empowering them to make informed decisions. Whether it's verifying the authenticity of luxury goods or understanding the supply chain journey of organic produce, blockchain caters to the increasingly discerning and information-hungry consumer. Furthermore, smart contracts could facilitate more streamlined and secure returns and warranties procedures, making it easier for consumers to trust retail brands. This level of customer-centric transparency and efficiency not only improves satisfaction but also encourages repeat business.
IMARC Group provides an analysis of the key trends in each segment of the blockchain in retail market report, along with forecasts at the global, regional and country levels for 2024-2032. Our report has categorized the market based on component, type, organization size, and application.
Platform/Solutions
Services
Platform/solutions hold the largest market share
The report has provided a detailed breakup and analysis of the market based on the component. This includes platform/solutions, and services. According to the report, platform/solutions accounted for the largest market share.
The platform/solutions component in the blockchain in retail industry is witnessing significant growth, driven by the need for scalable, reliable, and customizable solutions that can seamlessly integrate with existing retail management systems. As retailers seek ways to simplify complex processes such as inventory management, payment processing, and supply chain tracking, blockchain platforms provide a unified infrastructure to manage these tasks efficiently. Moreover, these platforms come with the inherent advantages of blockchain immutability, transparency, and security which make them more attractive than traditional systems, especially in sectors where data integrity is crucial. Businesses also benefit from reduced operational costs and transaction fees, thanks to blockchain's decentralized nature that eliminates the need for intermediaries. As regulations around data security and compliance become more stringent, blockchain platforms offer the ability to meet these requirements while maintaining a high level of data protection.
Public Blockchain
Private Blockchain
Consortium Blockchain
Private blockchain accounts for the majority of the market share
A detailed breakup and analysis of the market based on the type has also been provided in the report. This includes public blockchain, private blockchain, and consortium blockchain. According to the report, private blockchain accounted for the largest market share.
The private blockchain type is emerging as a pivotal element in the blockchain adoption within the retail industry, underpinned by several market drivers. Additionally, private blockchains offer a higher level of security and control, as access is restricted to authorized participants only. This feature is particularly crucial for retail businesses that deal with sensitive data, whether it be customer information or proprietary business intelligence. Private blockchains also allow for customized governance models, which means that retailers can configure the blockchain to suit their specific operational needs, from supply chain management to customer loyalty programs. In addition, private blockchains often offer faster transaction speeds compared to their public counterparts. Speed is an essential factor in retail operations, especially in areas, such as real-time inventory management and point-of-sale transactions. The capability to conduct audits easily on a private blockchain also simplifies regulatory compliance, a growing concern in today's increasingly regulated retail landscape. Moreover, the option for scalability ensures that as the retail business grows, the blockchain can adapt without compromising on performance.
Large Enterprises
Small and Medium-sized Enterprises (SMEs)
Large enterprises hold the largest market share
The report has provided a detailed breakup and analysis of the market based on the organization size. This includes large enterprises and small and medium-sized enterprises (SMEs). According to the report, large enterprises accounted for the largest market share.
Large enterprises are becoming key adopters of blockchain technology in the retail industry, propelled by a set of distinct market drivers. One of the primary motivators is the complexity and volume of transactions that large enterprises manage, which necessitate highly secure and efficient systems. Blockchain, with its scalability and robust security protocols, offers a solution tailored to handle high volumes without compromising on data integrity. Additionally, large enterprises often have intricate, global supply chains that stand to benefit immensely from the transparency and traceability offered by blockchain. Implementing blockchain can also lead to operational efficiencies, reducing the time and cost of processes, such as auditing, reconciliation, and compliance, which are significant concerns for large-scale retailers. Furthermore, these enterprises possess the financial resources and technical expertise to integrate blockchain into their existing infrastructures more easily compared to smaller retailers. This ease of integration makes it a practical choice for transformation at scale. The potential for innovation in areas, including tokenization and smart contracts also provides large enterprises with opportunities to develop new business models, thereby gaining a competitive edge.
Supply Chain Management
Food Safety Management
Customer Data Management
Identity Management
Compliance Management
Others
A detailed breakup and analysis of the market based on the application has also been provided in the report. This includes supply chain management, food safety management, customer data management, identity management, compliance management, and others.
The application of blockchain in supply chain management (SCM) within the retail sector is experiencing significant growth, propelled by the increasing demand for transparency and traceability throughout the supply chain. Consumers are becoming more conscientious, wanting to know the origin of products, and blockchain offers a tamper-proof way to satisfy this demand. From sourcing raw materials to final product delivery, every step can be logged and verified on a blockchain, enhancing accountability among suppliers, distributors, and retailers. This is particularly crucial for sectors, including food and pharmaceuticals, where provenance can be a matter of public safety.
On the other hand, the adoption of blockchain technology in food safety management within the retail industry is driven by the increasing consumer demand for transparency and traceability in food sourcing. Blockchain offers an immutable, decentralized ledger system that can document the journey of food items from farm to fork. This enhances consumer trust and allows for rapid identification and removal of contaminated products, thereby improving public safety. Regulatory pressures are another driver; governments are imposing stricter food safety standards, and blockchain provides an efficient way to comply with these requirements. It allows for real-time monitoring and verification of food safety protocols, such as temperature controls and hygiene practices, across the supply chain.
North America
United States
Canada
Asia Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
North America exhibits a clear dominance, accounting for the largest blockchain in retail market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America exhibited the largest market segment.
The blockchain in retail industry in North America is witnessing substantial growth, fueled by the region's well-established technology infrastructure, which facilitates quicker and more efficient adoption of blockchain solutions. North America is home to numerous tech giants and startups focused on blockchain innovation, providing the retail sector with ample options for partnership and technology sourcing. Along with this, regulatory support is another key factor; the U.S. and Canada have shown openness to blockchain adoption, creating a conducive environment for its growth. Consumer behavior in North America also significantly contributes to this trajectory.
With a tech-savvy population increasingly demanding transparency, authenticity, and speed in retail transactions, blockchain becomes a viable solution to meet these expectations. In addition, the rising incidents of cyber-attacks and data breaches in the retail sector add urgency to the need for secure transaction platforms, which blockchain readily provides. Furthermore, large enterprises in the region have the financial capability to invest in new technologies, making it easier for them to integrate blockchain into existing systems for better scalability and efficiency.
The key players are using blockchain to improve supply chain transparency. They create immutable records of every step in the supply chain, from manufacturing to distribution. This helps in tracking the origin of products, ensuring product authenticity, and reducing fraud. Along with this, blockchain is being used to optimize inventory management. Retailers can maintain real-time records of inventory levels, reducing overstocking or understocking issues. This leads to cost savings and improved customer satisfaction. In addition, companies are exploring blockchain-based payment solutions. This can lead to faster, more secure, and cost-effective transactions, especially in international retail. In addition, blockchain's cryptographic security features can help in safeguarding sensitive customer information, reducing the risk of data breaches. Furthermore, continuous research and development efforts are underway to explore new applications of blockchain technology in retail, making the sector more efficient and customer-centric.
Amazon Web Services Inc. (Amazon.com Inc.)
Auxesis Services & Technologies (P) Ltd
Cognizant
Infosys Limited
International Business Machines Corporation
Oracle Corporation
Reply
SAP SE
Sofocle Technologies Pvt. Ltd.
Tata Consultancy Services Limited (Tata Group)
In July 2023, Morpheus. Network announced the launch of its Brand Protection service on the online store SAP Store. S/4HANA Cloud ERP is integrated with the solution, which provides clients with confirmed product traceability.
In May 2020, Walmart announced its collaboration to create a tracking system with the US-based technology company IBM. Users can access the record-keeping system known as blockchain. Other computers in the network are informed when a piece of permissioned information (or "block") is added to the chain.
In January 2023, Tata Consultancy Services Limited (Tata Group) announced TCS Customer Intelligence & InsightsTM (CI&I) for Retail 3.0, which aims to support retailers in strengthening their bonds with customers by delivering hyper-personalized interaction throughout the whole customer experience.