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市場調査レポート
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1451558

アウトドアスポーツアパレル市場レポート：製品タイプ、販売形態、エンドユーザー、地域別、2024-2032

Outdoor Sports Apparel Market Report by Product Type (Top Wear, Bottom Wear, and Others), Mode of Sale (Retail Stores, Supermarkets, Brand Outlets, Discount Stores, Online Stores), End User (Men, Women, Kids), and Region 2024-2032
出版日: | 発行: IMARC | ページ情報: 英文 144 Pages | 納期: 2～3営業日

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価格
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アウトドアスポーツアパレル市場レポート：製品タイプ、販売形態、エンドユーザー、地域別、2024-2032
出版日: 2024年03月02日
発行: IMARC
ページ情報: 英文 144 Pages
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のアウトドアスポーツアパレル市場規模は、2023年に148億米ドルに達しました。今後、IMARC Groupは、2024年から2032年にかけて7.5%の成長率（CAGR）を示し、2032年までに287億米ドルに達すると予測しています。生地の新たな技術進歩、eコマースの大幅な拡大、オンラインショッピング分野、有名人やソーシャルメディアのインフルエンサーの間でのアウトドアスポーツアパレルの人気の高まりは、市場を推進している主な要因の一部です。

アウトドアスポーツアパレルとは、屋外環境で様々な身体活動やスポーツに従事するために特別に設計された衣類のことを指します。ハイキング、ランニング、サイクリングなどのアクティビティに参加する個人に快適性、機能性、保護性を提供するために製造されます。天候の変化に耐え、パフォーマンスを向上させ、安全性を確保するために、高度な素材と技術を取り入れています。吸湿発散性のあるシャツ、通気性のあるジャケット、耐久性のあるパンツ、特殊なフットウェアなどが含まれます。さらに、湿気を管理し、体温を調節し、自由な動きを可能にする柔軟性も備えています。最近では、高品質のアウトドア・スポーツ・ウェアは、紫外線（UV）カット、低照度下での視認性を高める反射材、必需品の携帯に便利なポケットなどの機能を備えています。

この市場の主な原動力となっているのは、屋外での身体活動に従事する個人の間で健康とウェルネスを重視する傾向が強まっていることです。さらに、ハイキング、ランニング、サイクリング、キャンプなどのアウトドアスポーツ活動でアクティブなライフスタイルへのシフトが増加していることも、市場の成長に影響を与えています。その結果、快適性、耐久性、パフォーマンス向上機能を提供する特殊なアパレルへの需要が市場成長を増大させています。さらに、アウトドア活動からカジュアルウェアにシームレスに移行する汎用性の高いウェアオプションを求める消費者の間でアスレジャーウェアの人気が高まっていることが、スタイリッシュなアウトドアスポーツウェアの需要を促進しています。これに加えて、吸湿発散性素材、紫外線（UV）カット、温度調節などの革新的な素材技術の進歩が、アウトドアスポーツアパレルの機能性を向上させ、熟練したアスリートやレクリエーション愛好家を引き付けており、これも成長を促す大きな要因となっています。

アウトドアスポーツアパレル市場の動向と促進要因：

生地の新たな技術進歩

市場は、生地開発における新たな技術進歩が牽引しています。これは、アウトドア愛好家が様々な活動中に快適性、パフォーマンス、プロテクションを体験する方法を変えつつあります。また、吸湿発散性素材が皮膚から汗を吸い上げ、快適性を高め、激しい活動中の擦れを防ぐなど、アウトドアスポーツ特有の要求を満たすように設計された高機能素材の市場開拓が、市場の成長に影響を与えています。さらに、通気性のある生地は効率的な空気循環を可能にし、体温を調節し、もう一つの主要な成長誘発要因である過熱を軽減します。また、UV保護素材は有害な太陽光線から皮膚を保護し、アウトドアスポーツ愛好家の安全上の懸念に対処します。これに加えて、体温調節ファブリックのような適応特性を持つファブリックの創造は、外部条件に基づいてその断熱特性を調整し、市場成長を加速させる気候の変化にわたって最適な快適性を確保します。さらに、臭いの原因となるバクテリアと戦うために抗菌剤を組み込んだ防臭ファブリックのイントロダクションは、ユーザーが長時間の屋外冒険中に新鮮さを維持することを可能にし、その結果、市場の成長を推進しています。

eコマース分野の大幅な拡大

同市場は、eコマース・プラットフォームの普及とオンライン・ショッピング分野によって牽引されています。さらに、eコマース・プラットフォームは消費者に比類のない利便性を提供し、自宅に居ながらにして商品の探索や購入を可能にしているため、市場成長に影響を与えています。また、アパレル・ブランドや製品がオンラインで簡単に入手できるため、消費者は世界な選択肢を得ることができ、市場の成長に拍車をかけています。さらに、オンラインショッピング分野では、ブランドがeコマースを利用して詳細な画像、動画、カスタマーレビューを通じて商品を紹介することで、デジタルプレゼンスと顧客エンゲージメントを向上させ、購買意思決定プロセスを強化することが、もう一つの大きな成長促進要因となっています。これに加えて、モバイル・ショッピング・アプリの台頭がオンライン・ショッピング体験をさらに合理化し、消費者が外出先でも商品を閲覧、比較、購入できるようにすることで、市場の成長を促進しています。

有名人やソーシャルメディア・インフルエンサーの間で高まる製品人気

アウトドアスポーツアパレルの人気が高まっているのは、製品の推薦やインフルエンサーの文化が拡大しているためです。加えて、有名人はアクティブなライフスタイルやアウトドアスポーツイベントへの参加を通じてスポーツアパレルを推奨することが多く、それがブランドの信頼性を高め、機能的でファッショナブルなギアを求める消費者を惹きつけ、市場成長に寄与しています。さらに、フィットネス、アドベンチャー、アウトドア活動に焦点を当てたソーシャルメディアのインフルエンサーは、実際の生活シーンでスポーツアパレルをフィーチャーした本格的なコンテンツで消費者の好みを形成しており、これも成長を促す大きな要因となっています。これに加えて、インスタグラムやユーチューブなどのプラットフォームの視覚的性質により、インフルエンサーは詳細なレビュー、スタイリングのヒント、製品の実用性に関する洞察を提供することができるため、消費者は信頼するインフルエンサーの経験に基づいて情報に基づいた意思決定を行うことができ、市場成長に影響を与えています。

目次

第1章 序文

第2章 調査範囲と調査手法

  • 調査目的
  • 利害関係者
  • データソース
    • 一次情報
    • 二次情報
  • 市場推定
    • ボトムアップアプローチ
    • トップダウンアプローチ
  • 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

  • 概要
  • 主要産業動向

第5章 世界のアウトドアスポーツアパレル市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 市場予測

第6章 市場内訳：製品タイプ別

  • トップウェア
    • 市場動向
    • 市場予測
  • ボトムウェア
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測

第7章 市場内訳：販売形態別

  • 小売店舗
    • 市場動向
    • 市場予測
  • スーパーマーケット
    • 市場動向
    • 市場予測
  • ブランドアウトレット
    • 市場動向
    • 市場予測
  • ディスカウントストア
    • 市場動向
    • 市場予測
  • オンラインストア
    • 市場動向
    • 市場予測

第8章 市場内訳：エンドユーザー別

  • 男性
    • 市場動向
    • 市場予測
  • 女性
    • 市場動向
    • 市場予測
  • 子供
    • 市場動向
    • 市場予測

第9章 市場内訳：地域別

  • 北米
    • 米国
      • 市場動向
      • 市場予測
    • カナダ
      • 市場動向
      • 市場予測
  • アジア太平洋
    • 中国
      • 市場動向
      • 市場予測
    • 日本
      • 市場動向
      • 市場予測
    • インド
      • 市場動向
      • 市場予測
    • 韓国
      • 市場動向
      • 市場予測
    • オーストラリア
      • 市場動向
      • 市場予測
    • インドネシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 欧州
    • ドイツ
      • 市場動向
      • 市場予測
    • フランス
      • 市場動向
      • 市場予測
    • 英国
      • 市場動向
      • 市場予測
    • イタリア
      • 市場動向
      • 市場予測
    • スペイン
      • 市場動向
      • 市場予測
    • ロシア
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • ラテンアメリカ
    • ブラジル
      • 市場動向
      • 市場予測
    • メキシコ
      • 市場動向
      • 市場予測
    • その他
      • 市場動向
      • 市場予測
  • 中東・アフリカ地域
    • 市場動向
    • 市場内訳：国別
    • 市場予測

第10章 SWOT分析

  • 概要
  • 強み
  • 弱み
  • 機会
  • 脅威

第11章 バリューチェーン分析

第12章 ポーターのファイブフォース分析

  • 概要
  • 買い手の交渉力
  • 供給企業の交渉力
  • 競合の程度
  • 新規参入業者の脅威
  • 代替品の脅威

第13章 価格分析

第14章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Adidas AG
    • Columbia Sportswear Company
    • Cotswold Outdoor（Outdoor and Cycle Concepts Limited）
    • L. L. Bean Inc.
    • lululemon athletica inc.
    • Mizuno Corporation
    • Mountain Warehouse Ltd.
    • Nike Inc.
    • Patagonia Inc.
    • Puma SE
    • Under Armour Inc.
    • VF Corporation
図表

List of Figures

  • Figure 1: Global: Outdoor Sports Apparel Market: Major Drivers and Challenges
  • Figure 2: Global: Outdoor Sports Apparel Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Outdoor Sports Apparel Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Outdoor Sports Apparel Market: Breakup by Product Type (in %), 2023
  • Figure 5: Global: Outdoor Sports Apparel Market: Breakup by Mode of Sale (in %), 2023
  • Figure 6: Global: Outdoor Sports Apparel Market: Breakup by End User (in %), 2023
  • Figure 7: Global: Outdoor Sports Apparel Market: Breakup by Region (in %), 2023
  • Figure 8: Global: Outdoor Sports Apparel (Top Wear) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 9: Global: Outdoor Sports Apparel (Top Wear) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 10: Global: Outdoor Sports Apparel (Bottom Wear) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 11: Global: Outdoor Sports Apparel (Bottom Wear) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 12: Global: Outdoor Sports Apparel (Other Product Types) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 13: Global: Outdoor Sports Apparel (Other Product Types) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 14: Global: Outdoor Sports Apparel (Retail Stores) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 15: Global: Outdoor Sports Apparel (Retail Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 16: Global: Outdoor Sports Apparel (Supermarkets) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 17: Global: Outdoor Sports Apparel (Supermarkets) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 18: Global: Outdoor Sports Apparel (Brand Outlets) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 19: Global: Outdoor Sports Apparel (Brand Outlets) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 20: Global: Outdoor Sports Apparel (Discount Stores) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 21: Global: Outdoor Sports Apparel (Discount Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 22: Global: Outdoor Sports Apparel (Online Stores) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 23: Global: Outdoor Sports Apparel (Online Stores) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 24: Global: Outdoor Sports Apparel (Men) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 25: Global: Outdoor Sports Apparel (Men) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 26: Global: Outdoor Sports Apparel (Women) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 27: Global: Outdoor Sports Apparel (Women) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 28: Global: Outdoor Sports Apparel (Kids) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 29: Global: Outdoor Sports Apparel (Kids) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 30: North America: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 31: North America: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 32: United States: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 33: United States: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 34: Canada: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 35: Canada: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 36: Asia-Pacific: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 37: Asia-Pacific: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 38: China: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 39: China: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 40: Japan: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 41: Japan: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 42: India: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 43: India: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 44: South Korea: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 45: South Korea: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 46: Australia: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 47: Australia: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 48: Indonesia: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 49: Indonesia: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 50: Others: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 51: Others: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 52: Europe: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 53: Europe: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 54: Germany: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 55: Germany: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 56: France: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 57: France: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 58: United Kingdom: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 59: United Kingdom: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 60: Italy: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 61: Italy: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 62: Spain: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 63: Spain: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 64: Russia: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 65: Russia: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 66: Others: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 67: Others: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 68: Latin America: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 69: Latin America: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 70: Brazil: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 71: Brazil: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 72: Mexico: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 73: Mexico: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 74: Others: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 75: Others: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 76: Middle East and Africa: Outdoor Sports Apparel Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 77: Middle East and Africa: Outdoor Sports Apparel Market: Breakup by Country (in %), 2023
  • Figure 78: Middle East and Africa: Outdoor Sports Apparel Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 79: Global: Outdoor Sports Apparel Industry: SWOT Analysis
  • Figure 80: Global: Outdoor Sports Apparel Industry: Value Chain Analysis
  • Figure 81: Global: Outdoor Sports Apparel Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Outdoor Sports Apparel Market: Key Industry Highlights, 2023 & 2032
  • Table 2: Global: Outdoor Sports Apparel Market Forecast: Breakup by Product Type (in Million US$), 2024-2032
  • Table 3: Global: Outdoor Sports Apparel Market Forecast: Breakup by Mode of Sale (in Million US$), 2024-2032
  • Table 4: Global: Outdoor Sports Apparel Market Forecast: Breakup by End User (in Million US$), 2024-2032
  • Table 5: Global: Outdoor Sports Apparel Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 6: Global: Outdoor Sports Apparel Market: Competitive Structure
  • Table 7: Global: Outdoor Sports Apparel Market: Key Players
目次
Product Code: SR112024A6123

The global outdoor sports apparel market size reached US$ 14.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 28.7 Billion by 2032, exhibiting a growth rate (CAGR) of 7.5% during 2024-2032. The emerging technological advancement in fabrics, the significant expansion of e-commerce, and the online shopping sector, and the growing popularity of outdoor sports apparel among celebrities and social media influencers are some of the major factors propelling the market.

Outdoor sports apparel refers to clothing designed specifically for engaging in various physical activities and sports in outdoor environments. It is produced to provide comfort, functionality, and protection to individuals participating in activities such as hiking, running, cycling, and more. It incorporates advanced materials and technologies to withstand changing weather conditions, enhance performance, and ensure safety. It includes items such as moisture-wicking shirts, breathable jackets, durable pants, and specialized footwear. Additionally, it is designed to manage moisture, regulate body temperature, and offer flexibility for unrestricted movement. Nowadays, high-quality outdoor sports apparel can offer features such as ultraviolet (UV) protection, reflective elements for low-light visibility, and pockets for carrying essentials.

The market is primarily driven by the growing emphasis on health and wellness among individuals to engage in outdoor physical activities. In addition, the increasing shift toward active lifestyles with outdoor sports activities such as hiking, running, cycling, and camping are influencing the market growth. Consequently, the demand for specialized apparel that offers comfort, durability, and performance-enhancing features is augmenting the market growth. Moreover, the rising popularity of athleisure wear among consumers seeking versatile clothing options that seamlessly transition from outdoor activities to casual wear is driving the demand for stylish outdoor sports apparel. Besides this, several advancements in fabric technology with innovations such as moisture-wicking fabrics, ultraviolet (UV) protection, and temperature regulation are enhancing the functionality of outdoor sports apparel, attracting seasoned athletes and recreational enthusiasts, representing another major growth-inducing factor.

Outdoor Sports Apparel Market Trends/Drivers:

The emerging technological advancement in fabrics

The market is driven by emerging technological advancements in fabric development. It is transforming the way outdoor enthusiasts experience comfort, performance, and protection during various activities. In addition, the development of high-performance fabrics designed to meet the specific demands of outdoor sports with moisture-wicking fabrics draws sweat away from the skin, enhancing comfort and preventing chafing during intense activities are influencing the market growth. Moreover, breathable fabrics allow efficient air circulation, regulating body temperature and reducing overheating representing another major growth-inducing factor. Also, UV-protective fabrics shield the skin from harmful sun rays, addressing the safety concerns of outdoor sports enthusiasts. Besides this, the creation of fabrics with adaptive properties such as thermoregulating fabrics adjusts their insulation properties based on external conditions, ensuring optimal comfort across changing climates which accelerates the market growth. Furthermore, the introduction of odor-resistant fabrics incorporated with antimicrobial agents to combat odor-causing bacteria, allows users to remain fresh during extended outdoor adventures, thus propelling market growth.

The significant expansion of e-commerce, sector

The market is driven by the widespread expansion of e-commerce platforms and the online shopping sector. Additionally, e-commerce platforms are providing consumers with unparalleled convenience, enabling them to explore and purchase products from the comfort of their homes thus influencing the market growth. Also, the easy availability of apparel brands and products online, connects consumers with global options, thus augmenting the market growth. Moreover, the online shopping sector is encouraging brands to improve their digital presence and customer engagement by brands using e-commerce to showcase their products through detailed images, videos, and customer reviews, enhancing the purchasing decision-making process representing another major growth-inducing factor. Besides this, the rise of mobile shopping apps is further streamlining the online shopping experience, allowing consumers to browse, compare, and make purchases on-the-go, thus propelling market growth.

The growing product popularity among celebrities and social media influencers

The increasing popularity of outdoor sports apparel is due to increasing product endorsements and influencers' culture. In addition, celebrities often endorse sports apparel through their active lifestyles and participation in outdoor sports events which enhances the brand's credibility and attracts consumers seeking functional and fashionable gear, thus contributing to the market growth. Moreover, social media influencers focused on fitness, adventure, and outdoor activities are shaping consumer preferences with their authentic content, featuring sports apparel in real-life scenarios, representing another major growth-inducing factor. Besides this, the visual nature of platforms such as Instagram and YouTube allows influencers to provide detailed reviews, styling tips, and insights into the product's practicality, allowing consumers to make informed decisions based on the experiences of influencers they trust, thus influencing the market growth.

Outdoor Sports Apparel Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global outdoor sports apparel market report, along with forecasts at the global, regional and country levels from 2024-2032. Our report has categorized the market based on product type, mode of sale and end user.

Breakup by Product Type:

Top Wear

Bottom Wear

Others

The report has provided a detailed breakup and analysis of the market based on the product type. This includes top wear, bottom wear, and others.

Top wear apparel market is driven by the rising demand for numerous items such as jackets, shirts, jerseys, and sweatshirts. These garments are designed to offer protection from varying weather conditions while ensuring breathability and comfort during outdoor activities. Moreover, several technological advancements, led to innovations in materials, such as moisture-wicking fabrics and insulated layers, enhancing the experience of outdoor enthusiasts representing another major growth-inducing factor.

Besides this, the bottom wear apparel market is driven by the increasing demand for pants, shorts, and leggings. These clothing items are produced with durability and flexibility in mind, allowing athletes to engage in several physical activities from rugged terrain to water-based adventures, it is designed to provide comfort, ease of movement, and protection.

Along with this, some specialized apparel caters to niche requirements including specialized gear for activities such as rock climbing, skiing, or cycling which is escalating the demand for customized attire for specific functionalities and enhanced performance during particular outdoor events, thus propelling the market growth.

Breakup by Mode of Sale:

Retail Stores

Supermarkets

Brand Outlets

Discount Stores

Online Stores

Discount stores presently account for the largest market share

A detailed breakup and analysis of the market based on the mode of sale has also been provided in the report. This includes retail stores, supermarkets, brand outlets, discount stores, and online stores. According to the report, discount stores accounted for the largest market share.

Discount stores excel at offering attractive pricing strategies that resonate with cost-conscious consumers. These stores can negotiate favorable deals with suppliers and pass on the resulting cost savings to customers, the affordability appeals to a broad customer base seeking quality outdoor sports apparel at a fraction of the price charged by other retailers.

Moreover, the convenience offered by discount stores, with multiple locations, accessible hours, and user-friendly online platforms, ensures that customers can easily browse, purchase, and receive their desired products which enhances customer satisfaction and encourages repeat business representing another major growth-inducing factor.

Furthermore, discount stores also prioritize a numerous product range, catering to a wide spectrum of outdoor sports enthusiasts from hiking and cycling to water sports and camping, they stock a comprehensive selection of apparel to meet various preferences and needs which positions them as a one-stop destination for outdoor enthusiasts seeking versatile and affordable options, thus creating a positive market outlook.

Breakup by End User:

Men

Women

Kids

Men hold the largest share of the market

A detailed breakup and analysis of the market based on the end user has also been provided in the report. This includes men, women, and kids. According to the report, men accounted for the largest market share.

Men consistently maintained a significant share of the market. In addition, several range of outdoor activities catering to men's interests, such as hiking, running, and various sports, are escalating the demand for performance-oriented stylish apparel, thus contributing to the market growth. Also, manufacturers are offering a spectrum of products that combine functionality and aesthetics, ensuring optimal comfort and performance. Moreover, several marketing strategies and advertising campaigns portray men as fearless adventurers, highlighting their participation in challenging outdoor activities representing another major growth-inducing factor. Along with this, the development of products that align with male body proportions and preferences is augmenting the market growth.

Besides this, women's participation in outdoor activities prompted the industry to respond with numerous range of apparel options tailored to their specific needs including designs that blend fashion with functionality, addressing aspects such as fit, durability, and style. Furthermore, the increasing participation of kids in sports activities, and the growing awareness of the importance of outdoor activities for children's development are escalating the demand for specialized apparel catering to their needs, thus propelling the market growth.

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

North America exhibits a clear dominance in the market

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.

North America market includes various terrains and climates, making it a prime region for outdoor recreational activities. The geographical diversity, ranging from snow-covered mountains to sun-drenched beaches, creates a substantial demand for specialized outdoor sports apparel that caters to the unique requirements of each environment.

Moreover, the increasing culture of outdoor athleticism and adventure such as hiking, skiing, surfing, and mountain biking, among individuals represents another major growth-inducing factor. Also, the cultural inclination toward active living fosters a continuous need for high-quality, performance-driven apparel that can withstand the challenges of these activities.

Furthermore, North American companies are investing in research and development (R&D), consistently pushing the boundaries of fabric technology, design, and functionality to ensure access to improved apparel that enhances their performance and guarantees comfort and safety, thus propelling the market growth.

Competitive Landscape:

Nowadays, leading players in the market are employing a strategic array of initiatives to bolster their positions and solidify their influence within the industry. They are investing in research and development (R&D) focusing on introducing advanced materials, such as moisture-wicking fabrics, temperature-regulating technologies, and sustainable materials to enhance performance. Moreover, companies are offering specialized apparel for various sports, ensuring that consumers can find gear tailored to their specific needs which allows them to capture a broader consumer base and establish themselves as comprehensive solution providers. Besides this, they are catering to evolving consumer preferences and establishing a strong omnichannel presence including retail stores, e-commerce platforms, and social media engagement by integrating online and offline experiences, which enhance accessibility and provide a consistent brand experience.

The market research report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Adidas AG

Columbia Sportswear Company

Cotswold Outdoor (Outdoor and Cycle Concepts Limited)

L. L. Bean Inc.

Lululemon athletica inc.

Mizuno Corporation

Mountain Warehouse Ltd.

Nike Inc.

Patagonia Inc.

Puma SE

Under Armour Inc.

VF Corporation

Recent Developments:

In February 2020, Nike Inc. announced strategic distributor collaborations with Grupo Axo and Grupo SBF S.A that aims to facilitate the transition of its Nike Brand operations across South American nations, including countries such as Argentina, Brazil, Uruguay, and Chile.

In September 2020, Patagonia, Inc. introduced a fresh line of shorts showcasing a tag bearing the message Vote the a--holes out, this distinct label is intricately woven into the fabric of the shorts, to inspire customers to express their environmental concerns through their choices.

In October 2020, Columbia Sportswear Company introduced its new Omni-Heat Black Dot technology for outdoor apparel which is employed in jackets for men and women to offer external thermal shield against cold environments.

Key Questions Answered in This Report

  • 1. What was the size of the global outdoor sports apparel market in 2023?
  • 2. What is the expected growth rate of the global outdoor sports apparel market during 2024-2032?
  • 3. What are the key factors driving the global outdoor sports apparel market?
  • 4. What has been the impact of COVID-19 on the global outdoor sports apparel market?
  • 5. What is the breakup of the global outdoor sports apparel market based on the mode of sale?
  • 6. What is the breakup of the global outdoor sports apparel market based on the end user?
  • 7. What are the key regions in the global outdoor sports apparel market?
  • 8. Who are the key players/companies in the global outdoor sports apparel market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Outdoor Sports Apparel Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Product Type

  • 6.1 Top Wear
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Bottom Wear
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Others
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast

7 Market Breakup by Mode of Sale

  • 7.1 Retail Stores
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Supermarkets
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Brand Outlets
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Discount Stores
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast
  • 7.5 Online Stores
    • 7.5.1 Market Trends
    • 7.5.2 Market Forecast

8 Market Breakup by End User

  • 8.1 Men
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Women
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Kids
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 United States
      • 9.1.1.1 Market Trends
      • 9.1.1.2 Market Forecast
    • 9.1.2 Canada
      • 9.1.2.1 Market Trends
      • 9.1.2.2 Market Forecast
  • 9.2 Asia-Pacific
    • 9.2.1 China
      • 9.2.1.1 Market Trends
      • 9.2.1.2 Market Forecast
    • 9.2.2 Japan
      • 9.2.2.1 Market Trends
      • 9.2.2.2 Market Forecast
    • 9.2.3 India
      • 9.2.3.1 Market Trends
      • 9.2.3.2 Market Forecast
    • 9.2.4 South Korea
      • 9.2.4.1 Market Trends
      • 9.2.4.2 Market Forecast
    • 9.2.5 Australia
      • 9.2.5.1 Market Trends
      • 9.2.5.2 Market Forecast
    • 9.2.6 Indonesia
      • 9.2.6.1 Market Trends
      • 9.2.6.2 Market Forecast
    • 9.2.7 Others
      • 9.2.7.1 Market Trends
      • 9.2.7.2 Market Forecast
  • 9.3 Europe
    • 9.3.1 Germany
      • 9.3.1.1 Market Trends
      • 9.3.1.2 Market Forecast
    • 9.3.2 France
      • 9.3.2.1 Market Trends
      • 9.3.2.2 Market Forecast
    • 9.3.3 United Kingdom
      • 9.3.3.1 Market Trends
      • 9.3.3.2 Market Forecast
    • 9.3.4 Italy
      • 9.3.4.1 Market Trends
      • 9.3.4.2 Market Forecast
    • 9.3.5 Spain
      • 9.3.5.1 Market Trends
      • 9.3.5.2 Market Forecast
    • 9.3.6 Russia
      • 9.3.6.1 Market Trends
      • 9.3.6.2 Market Forecast
    • 9.3.7 Others
      • 9.3.7.1 Market Trends
      • 9.3.7.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Brazil
      • 9.4.1.1 Market Trends
      • 9.4.1.2 Market Forecast
    • 9.4.2 Mexico
      • 9.4.2.1 Market Trends
      • 9.4.2.2 Market Forecast
    • 9.4.3 Others
      • 9.4.3.1 Market Trends
      • 9.4.3.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Breakup by Country
    • 9.5.3 Market Forecast

10 SWOT Analysis

  • 10.1 Overview
  • 10.2 Strengths
  • 10.3 Weaknesses
  • 10.4 Opportunities
  • 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

  • 12.1 Overview
  • 12.2 Bargaining Power of Buyers
  • 12.3 Bargaining Power of Suppliers
  • 12.4 Degree of Competition
  • 12.5 Threat of New Entrants
  • 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

  • 14.1 Market Structure
  • 14.2 Key Players
  • 14.3 Profiles of Key Players
    • 14.3.1 Adidas AG
      • 14.3.1.1 Company Overview
      • 14.3.1.2 Product Portfolio
      • 14.3.1.3 Financials
      • 14.3.1.4 SWOT Analysis
    • 14.3.2 Columbia Sportswear Company
      • 14.3.2.1 Company Overview
      • 14.3.2.2 Product Portfolio
      • 14.3.2.3 Financials
      • 14.3.2.4 SWOT Analysis
    • 14.3.3 Cotswold Outdoor (Outdoor and Cycle Concepts Limited)
      • 14.3.3.1 Company Overview
      • 14.3.3.2 Product Portfolio
    • 14.3.4 L. L. Bean Inc.
      • 14.3.4.1 Company Overview
      • 14.3.4.2 Product Portfolio
      • 14.3.4.3 SWOT Analysis
    • 14.3.5 lululemon athletica inc.
      • 14.3.5.1 Company Overview
      • 14.3.5.2 Product Portfolio
      • 14.3.5.3 Financials
      • 14.3.5.4 SWOT Analysis
    • 14.3.6 Mizuno Corporation
      • 14.3.6.1 Company Overview
      • 14.3.6.2 Product Portfolio
      • 14.3.6.3 Financials
      • 14.3.6.4 SWOT Analysis
    • 14.3.7 Mountain Warehouse Ltd.
      • 14.3.7.1 Company Overview
      • 14.3.7.2 Product Portfolio
    • 14.3.8 Nike Inc.
      • 14.3.8.1 Company Overview
      • 14.3.8.2 Product Portfolio
      • 14.3.8.3 Financials
      • 14.3.8.4 SWOT Analysis
    • 14.3.9 Patagonia Inc.
      • 14.3.9.1 Company Overview
      • 14.3.9.2 Product Portfolio
    • 14.3.10 Puma SE
      • 14.3.10.1 Company Overview
      • 14.3.10.2 Product Portfolio
      • 14.3.10.3 Financials
      • 14.3.10.4 SWOT Analysis
    • 14.3.11 Under Armour Inc.
      • 14.3.11.1 Company Overview
      • 14.3.11.2 Product Portfolio
      • 14.3.11.3 Financials
      • 14.3.11.4 SWOT Analysis
    • 14.3.12 VF Corporation
      • 14.3.12.1 Company Overview
      • 14.3.12.2 Product Portfolio
      • 14.3.12.3 Financials
      • 14.3.12.4 SWOT Analysis