通信サービスアシュアランス市場レポート：事業者、ソリューション、展開、組織規模、地域別、2023-2028年

概要

世界の通信サービスアシュアランス市場規模は2022年に71億米ドルに達しました。今後、IMARC Groupは、同市場が2028年までに116億米ドルに達し、2022～2028年の成長率（CAGR）は8.53％に達すると予測しています。包括的な監視と管理を必要とするネットワークアーキテクチャの複雑化、大衆の間でのセキュリティ懸念の高まり、顧客中心のアプローチへの重点強化、5Gやモノのインターネット（IoT）などの最先端技術のイントロダクションは、市場を推進している要因のいくつかを表しています。

通信サービスアシュアランスは、通信サービス・プロバイダーが採用する戦略的プロセスであり、サービスが最適な品質レベルで提供され、顧客の期待と業界標準の両方を満たすことを保証します。サービスのパフォーマンス、品質、可用性を監視、管理、最適化するさまざまな手法、ツール、ソリューションが含まれます。現代の通信システムに不可欠な要素であるサービス・アシュアランスは、ネットワーク効率に関する洞察を提供し、ユーザー・エクスペリエンスに影響を及ぼす前に潜在的な問題に対処します。継続的な観察とインテリジェントな分析により、プロバイダーはシステム内の不整合やエラーをピンポイントで特定できるため、迅速な解決が可能になります。データと動向を分析する高度な技術を導入することで、これらのメカニズムはシームレスな運用を保証し、遅延の低減、信頼性の向上、優れた品質でサービスを提供します。

世界市場を牽引しているのは、主にネットワーク・アーキテクチャの複雑化であり、包括的な監視と管理が必要となっています。これに伴い、サービス品質の向上を通じて顧客満足度を高めることが重視されるようになり、導入が進んでいます。さらに、5Gやモノのインターネット（IoT）などの最先端技術の導入により、高度なサービス保証ソリューションに対するニーズが高まっています。このほか、データトラフィック量の増加や高速インターネットへの需要が、効率的なネットワーク管理の必要性に影響を与えており、これが市場を刺激しています。さらに、規制順守要件の高まりや、さまざまな分野にわたる電気通信サービスの拡大と多様化が、市場の成長を促進しています。これとは別に、クラウドベースのソリューションの普及、ネットワーク機能の仮想化へのシフト、技術革新への注力の強化、消費者の多様なニーズを満たすためのカスタマイズされたソリューションの開発などが挙げられます。

通信サービスアシュアランス市場の動向と促進要因：

大衆の間で高まるセキュリティへの懸念

サイバー脅威が高度化し、一般化する中、安全で信頼性の高い通信ネットワークの必要性はかつてないほど高まっています。通信サービスアシュアランスは、潜在的なセキュリティ脆弱性をリアルタイムで監視・分析するために不可欠なインフラを提供します。これは単にネットワークを介して送信されるデータを保護するだけでなく、不正アクセスや侵害を迅速に検出し、軽減することを保証します。企業や個人がバンキング、ヘルスケア、個人的なコミュニケーションなど様々な目的で通信に大きく依存する中、これらのサービスの完全性は極めて重要な関心事となっています。そのため、包括的なセキュリティ対策を重視する電気通信会社は、ネットワークの健全性とセキュリティの全体像を把握できる高度なサービス保証ソリューションへの投資を進めています。脆弱性を特定し、事前対策を実施することで、通信サービスアシュアランスは貴重な保護レイヤーを追加し、市場成長に寄与する重要な要因となっています。

新興技術との統合の高まり

拡張現実（AR）や仮想現実（VR）といった新技術の通信サービスへの統合は、新たな課題と機会をもたらしています。これらの技術が効果的に機能するには、中断のない高品質のサービス提供が必要です。したがって、これらの先端技術のシームレスな統合を保証する電気通信サービスアシュアランスの役割は極めて重要です。ネットワーク内の複雑な相互作用と依存関係を監視することで、これらのサービスが最小限の遅延と最大限の信頼性で提供されることが保証されます。ARやVRを含む技術革新の推進により、適応性と回復力のあるインフラを提供する通信サービスアシュアランスの重要性が高まっています。これにより、通信ネットワークはこれらの要求の厳しい技術を確実にサポートし、ユーザー体験を向上させ、市場の継続的成長に貢献します。

顧客中心アプローチへの重点化

通信業界における顧客中心アプローチへのシフトは、サービスの設計と提供方法を根本的に変えつつあります。顧客の期待が高まり続ける中、パーソナライズされた質の高いサービスを提供することが最重要課題となっています。電気通信サービスアシュアランスは、プロバイダーがサービス品質を監視、管理、強化できるようにすることで、この変革において重要な役割を果たします。これにより、顧客のニーズに合わせたソリューションと高い応答性で確実に応えることができます。顧客の行動や嗜好を分析することで、電気通信サービスアシュアランスツールは、プロバイダーが個々の要件に密接に沿ったサービスを設計するのに役立ちます。このように顧客満足度とロイヤルティを高めることに注力することは、既存顧客の維持だけでなく、新規顧客の獲得にも不可欠です。その結果、電気通信サービスアシュアランスに支えられた顧客中心のアプローチへの推進は、業界の価値観や優先事項の広範な変化を反映し、市場の重要な促進要因となります。

本レポートで扱う主な質問

• 2022年の世界の通信サービスアシュアランス市場の規模は？
• 2023年～2028年の世界の通信サービスアシュアランス市場の予想成長率は？
• 世界の通信サービスアシュアランス市場を牽引する主な要因は何か
• COVID-19が世界の通信サービスアシュアランス市場に与えた影響は？
• 世界の通信サービスアシュアランス市場の事業者別区分は？
• 通信サービスアシュアランスの世界市場のソリューション別区分は？
• 通信サービスアシュアランスの世界市場内訳を展開別に見ると？
• 通信サービスアシュアランスの世界市場の組織規模別区分は？
• 通信サービスアシュアランスの世界市場における主要地域は？
• 10.通信サービスアシュアランスの世界市場における主要プレイヤー/企業は？

目次

第1章 序文

第2章 調査範囲と調査手法

• 調査目的
• 利害関係者
• データソース
  • 一次情報
  • 二次情報
• 市場推定
  • ボトムアップアプローチ
  • トップダウンアプローチ
• 調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

• 概要
• 主要産業動向

第5章 世界の通信サービスアシュアランス市場

• 市場概要
• 市場実績
• COVID-19の影響
• 市場予測

第6章 市場内訳：事業者別

• 固定
  • 市場動向
  • 市場予測
• モバイル
  • 市場動向
  • 市場予測

第7章 市場内訳：ソリューション別

• ソフトウェア
  • 市場動向
  • 市場予測
• サービス
  • 市場動向
  • 市場予測

第8章 市場内訳：展開別

• オンプレミス
  • 市場動向
  • 市場予測
• クラウド
  • 市場動向
  • 市場予測

第9章 市場内訳：組織規模別

• 中小企業
  • 市場動向
  • 市場予測
• 大企業
  • 市場動向
  • 市場予測

第10章 市場内訳：地域別

• 北米
  • 米国
    • 市場動向
    • 市場予測
  • カナダ
    • 市場動向
    • 市場予測
• アジア太平洋
  • 中国
    • 市場動向
    • 市場予測
  • 日本
    • 市場動向
    • 市場予測
  • インド
    • 市場動向
    • 市場予測
  • 韓国
    • 市場動向
    • 市場予測
  • オーストラリア
    • 市場動向
    • 市場予測
  • インドネシア
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測
• 欧州
  • ドイツ
    • 市場動向
    • 市場予測
  • フランス
    • 市場動向
    • 市場予測
  • 英国
    • 市場動向
    • 市場予測
  • イタリア
    • 市場動向
    • 市場予測
  • スペイン
    • 市場動向
    • 市場予測
  • ロシア
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測
• ラテンアメリカ
  • ブラジル
    • 市場動向
    • 市場予測
  • メキシコ
    • 市場動向
    • 市場予測
  • その他
    • 市場動向
    • 市場予測
• 中東・アフリカ地域
  • 市場動向
  • 市場内訳：国別
  • 市場予測

第11章 SWOT分析

• 概要
• 強み
• 弱み
• 機会
• 脅威

第12章 バリューチェーン分析

第13章 ポーターのファイブフォース分析

• 概要
• 買い手の交渉力
• 供給企業の交渉力
• 競合の程度
• 新規参入業者の脅威
• 代替品の脅威

第14章 価格分析

第15章 競合情勢

• 市場構造
• 主要企業
• 主要企業のプロファイル
  • Accenture plc
  • Broadcom Inc
  • Cisco Systems Inc.
  • Comarch S.A.
  • Ericsson Inc.
  • Hewlett Packard Enterprise Development LP
  • Huawei Technologies Co. Ltd.
  • International Business Machine Corporation
  • NETSCOUT Systems Inc.
  • Nokia Oyj
  • TEOCO

List of Figures

• Figure 1: Global: Telecom Service Assurance Market: Major Drivers and Challenges
• Figure 2: Global: Telecom Service Assurance Market: Sales Value (in Billion US$), 2017-2022
• Figure 3: Global: Telecom Service Assurance Market Forecast: Sales Value (in Billion US$), 2023-2028
• Figure 4: Global: Telecom Service Assurance Market: Breakup by Operator (in %), 2022
• Figure 5: Global: Telecom Service Assurance Market: Breakup by Solution (in %), 2022
• Figure 6: Global: Telecom Service Assurance Market: Breakup by Deployment (in %), 2022
• Figure 7: Global: Telecom Service Assurance Market: Breakup by Organization Size (in %), 2022
• Figure 8: Global: Telecom Service Assurance Market: Breakup by Region (in %), 2022
• Figure 9: Global: Telecom Service Assurance (Fixed) Market: Sales Value (in Million US$), 2017 & 2022
• Figure 10: Global: Telecom Service Assurance (Fixed) Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 11: Global: Telecom Service Assurance (Mobile) Market: Sales Value (in Million US$), 2017 & 2022
• Figure 12: Global: Telecom Service Assurance (Mobile) Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 13: Global: Telecom Service Assurance (Software) Market: Sales Value (in Million US$), 2017 & 2022
• Figure 14: Global: Telecom Service Assurance (Software) Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 15: Global: Telecom Service Assurance (Services) Market: Sales Value (in Million US$), 2017 & 2022
• Figure 16: Global: Telecom Service Assurance (Services) Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 17: Global: Telecom Service Assurance (On-premises) Market: Sales Value (in Million US$), 2017 & 2022
• Figure 18: Global: Telecom Service Assurance (On-premises) Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 19: Global: Telecom Service Assurance (Cloud-based) Market: Sales Value (in Million US$), 2017 & 2022
• Figure 20: Global: Telecom Service Assurance (Cloud-based) Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 21: Global: Telecom Service Assurance (Small and Medium-Sized Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
• Figure 22: Global: Telecom Service Assurance (Small and Medium-Sized Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 23: Global: Telecom Service Assurance (Large Enterprises) Market: Sales Value (in Million US$), 2017 & 2022
• Figure 24: Global: Telecom Service Assurance (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 25: North America: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 26: North America: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 27: United States: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 28: United States: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 29: Canada: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 30: Canada: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 31: Asia-Pacific: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 32: Asia-Pacific: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 33: China: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 34: China: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 35: Japan: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 36: Japan: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 37: India: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 38: India: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 39: South Korea: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 40: South Korea: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 41: Australia: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 42: Australia: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 43: Indonesia: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 44: Indonesia: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 45: Others: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 46: Others: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 47: Europe: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 48: Europe: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 49: Germany: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 50: Germany: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 51: France: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 52: France: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 53: United Kingdom: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 54: United Kingdom: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 55: Italy: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 56: Italy: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 57: Spain: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 58: Spain: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 59: Russia: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 60: Russia: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 61: Others: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 62: Others: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 63: Latin America: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 64: Latin America: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 65: Brazil: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 66: Brazil: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 67: Mexico: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 68: Mexico: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 69: Others: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 70: Others: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 71: Middle East and Africa: Telecom Service Assurance Market: Sales Value (in Million US$), 2017 & 2022
• Figure 72: Middle East and Africa: Telecom Service Assurance Market: Breakup by Country (in %), 2022
• Figure 73: Middle East and Africa: Telecom Service Assurance Market Forecast: Sales Value (in Million US$), 2023-2028
• Figure 74: Global: Telecom Service Assurance Industry: SWOT Analysis
• Figure 75: Global: Telecom Service Assurance Industry: Value Chain Analysis
• Figure 76: Global: Telecom Service Assurance Industry: Porter's Five Forces Analysis

List of Tables

• Table 1: Global: Telecom Service Assurance Market: Key Industry Highlights, 2022 and 2028
• Table 2: Global: Telecom Service Assurance Market Forecast: Breakup by Operator (in Million US$), 2023-2028
• Table 3: Global: Telecom Service Assurance Market Forecast: Breakup by Solution (in Million US$), 2023-2028
• Table 4: Global: Telecom Service Assurance Market Forecast: Breakup by Deployment (in Million US$), 2023-2028
• Table 5: Global: Telecom Service Assurance Market Forecast: Breakup by Organization Size (in Million US$), 2023-2028
• Table 6: Global: Telecom Service Assurance Market Forecast: Breakup by Region (in Million US$), 2023-2028
• Table 7: Global: Telecom Service Assurance Market: Competitive Structure
• Table 8: Global: Telecom Service Assurance Market: Key Players

Abstract

The global telecom service assurance market size reached US$ 7.1 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 11.6 Billion by 2028, exhibiting a growth rate (CAGR) of 8.53% during 2022-2028. The increasing complexity of network architectures necessitating comprehensive oversight and management, increasing security concerns among the masses, an enhanced focus on customer-centric approaches, and the introduction of cutting-edge technologies such as 5G and the internet of things (IoT) represent some of the factors that are propelling the market.

Telecom service assurance is a strategic process employed by telecommunications service providers to ensure that their services are delivered at optimum quality levels, meeting both customer expectations and industry standards. It encompasses various methodologies, tools, and solutions that monitor, manage, and optimize the performance, quality, and availability of services. A vital component of modern telecommunication systems, service assurance offers insights into network efficiency, addressing potential issues before they affect the user experience. Working through continuous observation and intelligent analytics, it enables providers to pinpoint inconsistencies or errors in the system, thus facilitating prompt resolutions. By implementing advanced techniques for analyzing data and trends, these mechanisms ensure seamless operations, delivering services with reduced latency, higher reliability, and superior quality.

The global market is primarily driven by the increasing complexity of network architectures, necessitating comprehensive oversight and management. In line with this, a growing emphasis on enhancing customer satisfaction through improved service quality is promoting adoption. Moreover, the introduction of cutting-edge technologies such as 5G and the internet of things (IoT) is creating a need for advanced service assurance solutions. Besides this, the rise in the volume of data traffic and demand for high-speed internet are influencing the need for efficient network management, which in turn is stimulating the market. Additionally, growing regulatory compliance requirements and expansion and diversification of telecom services across various sectors are fostering market growth. Apart from this, the proliferation of cloud-based solutions, the shift towards virtualized network functions, an enhanced focus on innovation and the development of customized solutions to meet the diverse needs of the consumers.

Telecom Service Assurance Market Trends/Drivers:

Increasing security concerns among the masses

With cyber threats becoming more sophisticated and prevalent, the need for secure and reliable telecom networks has never been greater. Telecom service assurance provides the essential infrastructure to monitor and analyze potential security vulnerabilities in real-time. This goes beyond merely protecting the data transmitted across networks; it also ensures that unauthorized access and breaches are promptly detected and mitigated. As businesses and individuals rely heavily on telecommunications for various purposes such as banking, healthcare, and personal communication, the integrity of these services becomes a critical concern. The focus on comprehensive security measures thus drives telecom companies to invest in advanced service assurance solutions that can provide a holistic overview of the network's health and security. By identifying vulnerabilities and implementing proactive measures, telecom service assurance adds an invaluable layer of protection, making it a significant factor contributing to the market growth.

Rising integration with emerging technologies

The integration of emerging technologies such as Augmented Reality (AR) and Virtual Reality (VR) into telecom services has brought about new challenges and opportunities. These technologies require uninterrupted, high-quality service delivery to function effectively. Therefore, the role of telecom service assurance in ensuring the seamless integration of these advanced technologies is crucial. Monitoring the complex interactions and dependencies within the network ensures that these services are delivered with minimal latency and maximum reliability. The push towards technological innovation, including AR and VR, has led to the growing importance of telecom service assurance in providing an adaptable and resilient infrastructure. This ensures that telecommunications networks can support these demanding technologies, enhancing user experience, and thereby contributing to the continued growth of the market.

An enhanced focus on customer-centric approaches

The shift towards customer-centric approaches in the telecommunications industry is fundamentally altering how services are designed and delivered. As customers' expectations continue to rise, the focus on providing personalized, quality services becomes paramount. Telecom service assurance plays a crucial role in this transformation by enabling providers to monitor, manage, and enhance the quality of service. This ensures that customer needs are met with tailored solutions and high responsiveness. By analyzing customer behavior and preferences, telecom service assurance tools can help providers design services that align closely with individual requirements. This focus on enhancing customer satisfaction and loyalty is not only vital for retaining existing customers but also for attracting new ones. Consequently, the drive towards customer-centric approaches, supported by telecom service assurance, becomes a significant driving factor for the market, reflecting a broader shift in the industry's values and priorities.

Telecom Service Assurance Industry Segmentation:

IMARC Group provides an analysis of the key trends in each segment of the global telecom service assurance market report, along with forecasts at the global, regional and country levels from 2023-2028. Our report has categorized the market based on operator, solution, deployment and organization size.

Breakup by Operator:

Fixed

Mobile

Fixed represents the largest market segment

The report has provided a detailed breakup and analysis of the market based on the operator. This includes fixed and mobile. According to the report, fixed represented the largest segment.

The fixed segment's growth in the market is driven by a continuous need for reliable and stable connections, especially in the business sector. Increasing dependence on fixed-line services for data-intensive tasks and a growing demand for high-quality services are essential drivers. The ongoing investments in infrastructure, regulatory support, and technological advancements further push the expansion of the fixed segment. Fixed connections remain critical in many areas, and the integration of new technologies continues to enhance the relevance of this segment.

On the other hand, the mobile segment is driven by the widespread proliferation of smartphones and the increasing demand for data and connectivity. New technologies such as 5G, coupled with a global shift towards mobile-first strategies, are major influences. The demand for seamless connectivity, quality of service, and accessibility across various platforms is enhancing the growth of the mobile segment, making it a significant part of the market.

Breakup by Solution:

Software

Services

Software accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the solution. This includes software and services. According to the report, software represented the largest segment.

The software segment within the market is driven by the need for real-time monitoring, troubleshooting, and sophisticated analytics. The demand for improved network performance and seamless integration with existing infrastructure is vital in today's rapidly changing telecom environment. Constant technological evolution and an increased focus on customer satisfaction contribute to the growth of this segment. Cost-effective solutions that enable telecom operators to stay competitive further enhance the importance of software in the market. This multifaceted approach places software as a major segment in the telecom service assurance market.

On the other hand, services segment is growing due to the need for professional assistance, implementation, and support. In complex modern telecom environments, these services play a vital role in ensuring efficiency and compliance with evolving standards. As technology advances, the importance of specialized services in planning, deploying, and maintaining telecom service assurance solutions has become more pronounced, making this a vital segment in the industry.

Breakup by Deployment:

On-premises

Cloud-based

On-premises represents the largest market segment

The report has provided a detailed breakup and analysis of the market based on the deployment. This includes on-premises and cloud-based. According to the report, on-premises represented the largest segment.

On-premises solutions in the market are preferred for their ability to provide enhanced control and security. Organizations requiring customization and direct oversight of their systems lean toward on-premises solutions. Compliance with data security regulations is vital, and on-premises solutions allow for greater control over sensitive data. The flexibility and customization available in on-premises solutions make them appealing to the majority of businesses across the globe.

On the other hand, the cloud-based segment of the telecom service assurance market is experiencing growth due to the scalability, flexibility, and cost efficiency that these solutions provide. Cloud-based solutions enable quick integration with existing systems, meeting the dynamic needs of modern telecom operators. The movement towards digital transformation is driving more telecom operators to adopt cloud-based solutions, thereby impelling this segment.

Breakup by Organization Size:

Small and Medium-sized Enterprises

Large Enterprises

Large enterprises accounts for the majority of the market share

The report has provided a detailed breakup and analysis of the market based on the organization size. This includes small and medium-sized enterprises and large enterprises. According to the report, large enterprises represented the largest segment.

Large enterprises are heavily investing in the telecom service assurance market to manage extensive networks. They are seeking to improve efficiency and enhance customer satisfaction through these investments. The adoption of innovative technologies such as AI and big data analytics is pivotal in ensuring quality service. Increased competition and regulatory compliance are also driving large enterprises to adopt these solutions. These factors collectively contribute to the growth of the large enterprises segment.

On the other hand, the growth of small and medium-sized enterprises (SMEs) in the market is primarily driven by their need for cost-effective solutions to handle complex networks. The considerable rise in data traffic has led to an increased focus on network management and customer experience. As a result, SMEs are turning to telecom service assurance tools to enhance their efficiency and responsiveness, making this a growing segment in the industry.

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

North America exhibits a clear dominance, accounting for the largest telecom service assurance market share

The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, North America accounted for the largest market share.

The growth of the telecom service assurance market in the North American region is impelled by advanced technological infrastructure, high adoption rates of innovative solutions, and a strong focus on customer experience. Regulatory support and initiatives to enhance the connectivity in both urban and rural areas are further contributing to this growth.

The presence of major market players, substantial investments in research and development, and a mature telecom industry are also shaping the market in this region. The rise of IoT devices, increasing awareness about cybersecurity, and the need for scalable solutions are adding to the complexity and driving the demand for telecom service assurance.

Furthermore, the integration of emerging technologies like AI and big data analytics, coupled with ongoing digital transformation initiatives, are definitive factors propelling the market in North America. The emphasis on quality assurance, regulatory compliance, and the constant pursuit of technological advancements solidifies the growth trajectory of this regional segment.

Competitive Landscape:

The key players are actively engaged in strategies aimed at ensuring continued market growth. These companies are investing in research and development (R&D) to innovate new solutions that align with emerging technologies and customer demands. Collaboration with technology partners and mergers and acquisitions are often part of their strategy to expand their offerings and market reach. They are focusing on automation and integrating artificial intelligence (AI), machine learning (ML) and cloud-based solutions to enhance service quality and efficiency. The prominent players are also concentrating on regulatory compliance, keeping abreast of legal requirements in various jurisdictions. The major companies are also implementing customer-centric approaches to retain existing customers and putting efforts into providing comprehensive training and support to their clients. Marketing initiatives are targeted to promote their assurance services across different segments and regions. In addition, these companies are often involved in social responsibility programs that align with their corporate values and build their brand reputation.

The report has provided a comprehensive analysis of the competitive landscape in the market. Detailed profiles of all major companies have also been provided. Some of the key players in the market include:

Accenture plc

Broadcom Inc

Cisco Systems Inc.

Comarch S.A.

Ericsson Inc.

Hewlett Packard Enterprise Development LP

Huawei Technologies Co. Ltd.

International Business Machine Corporation

NETSCOUT Systems Inc.

Nokia Oyj

TEOCO

Recent Developments:

In August 2023, Accenture completed the acquisition of Anser Advisory, an advisory and management company for infrastructure projects in the United States. The acquisition enhances Accenture's ability to help companies and state and local public sector organizations complete large, long-term infrastructure projects more predictably and efficiently.

In July 2023, Broadcom Inc. announced delivery of the new Broadcom Trident 4-X7 Ethernet switch ASIC- a 4.0 Terabits/second fully programmable switch designed for enterprise data center ToR (Top of Rack) boxes. The Trident 4-X7 offers native support for 400G connectivity to the next-generation spine/fabric technologies, which are making their way from the cloud into enterprise data centers.

In August 2023, Cisco Inc. introduced their new automated ransomware recovery system within the Extended Detection and Response (XDR) platform, allowing organizations to automatically recover from ransomware attacks. By expanding its third-party XDR integrations to include data backup and recovery vendors, and integrating with Cohesity, Cisco XDR will automatically detect and restore critical business data at the earliest signs of ransomware.

Key Questions Answered in This Report

• 1. What was the size of the global telecom service assurance market in 2022?
• 2. What is the expected growth rate of the global telecom service assurance market during 2023-2028?
• 3. What are the key factors driving the global telecom service assurance market?
• 4. What has been the impact of COVID-19 on the global telecom service assurance market?
• 5. What is the breakup of the global telecom service assurance market based on the operator?
• 6. What is the breakup of the global telecom service assurance market based on the solution?
• 7. What is the breakup of the global telecom service assurance market based on the deployment?
• 8. What is the breakup of the global telecom service assurance market based on the organization size?
• 9. What are the key regions in the global telecom service assurance market?
• 10. Who are the key players/companies in the global telecom service assurance market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Telecom Service Assurance Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Forecast

6 Market Breakup by Operator

• 6.1 Fixed
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 Mobile
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast

7 Market Breakup by Solution

• 7.1 Software
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Services
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast

8 Market Breakup by Deployment

• 8.1 On-premises
  • 8.1.1 Market Trends
  • 8.1.2 Market Forecast
• 8.2 Cloud-based
  • 8.2.1 Market Trends
  • 8.2.2 Market Forecast

9 Market Breakup by Organization Size

• 9.1 Small and Medium-sized Enterprises
  • 9.1.1 Market Trends
  • 9.1.2 Market Forecast
• 9.2 Large Enterprises
  • 9.2.1 Market Trends
  • 9.2.2 Market Forecast

10 Market Breakup by Region

• 10.1 North America
  • 10.1.1 United States
    • 10.1.1.1 Market Trends
    • 10.1.1.2 Market Forecast
  • 10.1.2 Canada
    • 10.1.2.1 Market Trends
    • 10.1.2.2 Market Forecast
• 10.2 Asia-Pacific
  • 10.2.1 China
    • 10.2.1.1 Market Trends
    • 10.2.1.2 Market Forecast
  • 10.2.2 Japan
    • 10.2.2.1 Market Trends
    • 10.2.2.2 Market Forecast
  • 10.2.3 India
    • 10.2.3.1 Market Trends
    • 10.2.3.2 Market Forecast
  • 10.2.4 South Korea
    • 10.2.4.1 Market Trends
    • 10.2.4.2 Market Forecast
  • 10.2.5 Australia
    • 10.2.5.1 Market Trends
    • 10.2.5.2 Market Forecast
  • 10.2.6 Indonesia
    • 10.2.6.1 Market Trends
    • 10.2.6.2 Market Forecast
  • 10.2.7 Others
    • 10.2.7.1 Market Trends
    • 10.2.7.2 Market Forecast
• 10.3 Europe
  • 10.3.1 Germany
    • 10.3.1.1 Market Trends
    • 10.3.1.2 Market Forecast
  • 10.3.2 France
    • 10.3.2.1 Market Trends
    • 10.3.2.2 Market Forecast
  • 10.3.3 United Kingdom
    • 10.3.3.1 Market Trends
    • 10.3.3.2 Market Forecast
  • 10.3.4 Italy
    • 10.3.4.1 Market Trends
    • 10.3.4.2 Market Forecast
  • 10.3.5 Spain
    • 10.3.5.1 Market Trends
    • 10.3.5.2 Market Forecast
  • 10.3.6 Russia
    • 10.3.6.1 Market Trends
    • 10.3.6.2 Market Forecast
  • 10.3.7 Others
    • 10.3.7.1 Market Trends
    • 10.3.7.2 Market Forecast
• 10.4 Latin America
  • 10.4.1 Brazil
    • 10.4.1.1 Market Trends
    • 10.4.1.2 Market Forecast
  • 10.4.2 Mexico
    • 10.4.2.1 Market Trends
    • 10.4.2.2 Market Forecast
  • 10.4.3 Others
    • 10.4.3.1 Market Trends
    • 10.4.3.2 Market Forecast
• 10.5 Middle East and Africa
  • 10.5.1 Market Trends
  • 10.5.2 Market Breakup by Country
  • 10.5.3 Market Forecast

11 SWOT Analysis

• 11.1 Overview
• 11.2 Strengths
• 11.3 Weaknesses
• 11.4 Opportunities
• 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

• 13.1 Overview
• 13.2 Bargaining Power of Buyers
• 13.3 Bargaining Power of Suppliers
• 13.4 Degree of Competition
• 13.5 Threat of New Entrants
• 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

• 15.1 Market Structure
• 15.2 Key Players
• 15.3 Profiles of Key Players
  • 15.3.1 Accenture plc
    • 15.3.1.1 Company Overview
    • 15.3.1.2 Product Portfolio
    • 15.3.1.3 Financials
    • 15.3.1.4 SWOT Analysis
  • 15.3.2 Broadcom Inc
    • 15.3.2.1 Company Overview
    • 15.3.2.2 Product Portfolio
    • 15.3.2.3 Financials
    • 15.3.2.4 SWOT Analysis
  • 15.3.3 Cisco Systems Inc.
    • 15.3.3.1 Company Overview
    • 15.3.3.2 Product Portfolio
    • 15.3.3.3 Financials
    • 15.3.3.4 SWOT Analysis
  • 15.3.4 Comarch S.A.
    • 15.3.4.1 Company Overview
    • 15.3.4.2 Product Portfolio
  • 15.3.5 Ericsson Inc.
    • 15.3.5.1 Company Overview
    • 15.3.5.2 Product Portfolio
  • 15.3.6 Hewlett Packard Enterprise Development LP
    • 15.3.6.1 Company Overview
    • 15.3.6.2 Product Portfolio
    • 15.3.6.3 Financials
    • 15.3.6.4 SWOT Analysis
  • 15.3.7 Huawei Technologies Co. Ltd.
    • 15.3.7.1 Company Overview
    • 15.3.7.2 Product Portfolio
  • 15.3.8 International Business Machine Corporation
    • 15.3.8.1 Company Overview
    • 15.3.8.2 Product Portfolio
    • 15.3.8.3 Financials
    • 15.3.8.4 SWOT Analysis
  • 15.3.9 NETSCOUT Systems Inc.
    • 15.3.9.1 Company Overview
    • 15.3.9.2 Product Portfolio
    • 15.3.9.3 Financials
    • 15.3.9.4 SWOT Analysis
  • 15.3.10 Nokia Oyj
    • 15.3.10.1 Company Overview
    • 15.3.10.2 Product Portfolio
    • 15.3.10.3 Financials
    • 15.3.10.4 SWOT Analysis
  • 15.3.11 TEOCO
    • 15.3.11.1 Company Overview
    • 15.3.11.2 Product Portfolio