Product Code: GVR-4-68040-595-8
Herbal Shampoo Market Growth & Trends:
The global herbal shampoo market size is anticipated to reach USD 4.52 billion in 2030 and is projected to grow at a CAGR of 7.3% from 2025 to 2030, according to a recent report from Grand View Research Inc. Some of the key factors driving the market growth are the Increasing awareness of the potential health risks associated with synthetic chemicals in conventional shampoos, growing demand for multi-purpose hair care solutions, and the emerging trend in the market shift toward sulfate-free formulas.
The growth of the market is due to the rising consumer preference for natural ingredients, particularly essential oils, which are valued for their fragrance and therapeutic benefits, such as promoting hair growth and enhancing scalp health. Brands incorporating essential oils into their formulations increasingly appeal to consumers seeking multi-functional, nourishing hair care solutions. Another notable trend is the growing demand for sulfate-free shampoos, as sulfates, though effective cleansers, can strip the hair of natural oils, causing dryness and brittleness. Consumers are turning to gentler alternatives to protect their hair and scalp. In addition, the widespread influence of social media and beauty influencers advocating for clean, natural products continues to accelerate the market's expansion.
A growing trend in the market is the emergence of innovative product formats such as shampoo tablets. These tablets dissolve in water to produce a lather, presenting a more sustainable alternative to conventional liquid shampoos. Eco-conscious consumers are drawn to brands like EarthSuds, which offer biodegradable, plastic-free tablets made with natural ingredients-ideal for environmental sustainability and travel convenience. Similarly, companies like Jungbunzlauer have introduced effervescent shampoo tablets that maintain stability in humid conditions and dissolve quickly when exposed to water, offering an enhanced user experience while reducing environmental impact.
Herbal Shampoo Market Report Highlights:
- A major driving force in the herbal shampoo industry is the rising demand for personalized products, with many brands now offering customizable shampoos tailored to specific hair types, concerns, and preferences. Sustainability has also become a critical consideration, as environmentally conscious consumers look for products made with eco-friendly practices, recyclable packaging, and free from harmful chemicals. The growing emphasis on health and wellness has also boosted interest in shampoos formulated with natural, non-toxic ingredients that promote overall hair and scalp health.
- The demand for herbal shampoo bars is fueled by increasing environmental awareness and the shift toward zero-waste, eco-friendly living. As a sustainable alternative to traditional liquid shampoos, solid shampoo bars are gaining traction among environmentally conscious consumers due to their minimal packaging and lower carbon footprint. One of their major benefits is their extended lifespan-being more concentrated, a single bar can last two to three times longer than a typical bottle of liquid shampoo, making them eco-friendly and cost-effective over time.
- The men's segment is driven by increasing awareness among male consumers about the benefits of using natural and organic hair care products. As men's grooming and self-care trends continue to rise, more men are investing in premium, nature-based hair care solutions. This growth is further supported by the influence of social media and targeted marketing campaigns that position men's hair care products as essential for achieving healthy, well-groomed, and stylish hair, thereby fueling demand within the segment.
- The U.S. herbal shampoo industryi is set for strong growth, driven by increasing consumer awareness of the risks linked to synthetic chemicals in traditional hair care. Health-conscious buyers, especially women, are favoring natural formulations featuring ingredients like biotin, plant extracts, essential oils, and botanicals. This reflects a broader demand for multi-functional, clean beauty products that promote overall hair and scalp health. The trend is reinforced by social media influence, celebrity endorsements, and the convenience of e-commerce, making herbal shampoos more accessible than ever.
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Materials & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Form Outlook
- 2.3. Gender Outlook
- 2.4. Distribution Channel Outlook
- 2.5. Regional Outlook
- 2.6. Competitive Landscape Snapshot
Chapter 3. Herbal Shampoo Market Variables and Trends
- 3.1. Market Introduction
- 3.2. Penetration & Growth Prospect Mapping
- 3.3. Industry Value Chain Analysis
- 3.3.1. Raw Material/Ingredient Analysis & Trends
- 3.4. Regulatory Framework
- 3.5. Market Dynamics
- 3.5.1. Market Driver Analysis
- 3.5.2. Market Restraint Analysis
- 3.5.3. Market Opportunities
- 3.5.4. Market Challenges
- 3.6. Industry Analysis Tools
- 3.6.1. Porter's Five Forces Analysis
- 3.7. Market Entry Strategies
Chapter 4. Herbal Shampoo Market: Form Estimates & Trend Analysis
- 4.1. Herbal Shampoo Market, By Form: Key Takeaways
- 4.2. Form Movement Analysis & Market Share, 2024 & 2030
- 4.3. Market Estimates & Forecasts, by Form, 2018 - 2030 (USD Million)
- 4.3.1. Liquid
- 4.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 4.3.2. Bars
- 4.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 4.3.3. Powder
- 4.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 5. Herbal Shampoo Market: Gender Estimates & Trend Analysis
- 5.1. Herbal Shampoo Market, By Gender: Key Takeaways
- 5.2. Gender Movement Analysis & Market Share, 2024 & 2030
- 5.3. Market Estimates & Forecasts, by Gender, 2018 - 2030 (USD Million)
- 5.3.1. Women
- 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 5.3.2. Men
- 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 6. Herbal Shampoo Market: Distribution Channel Estimates & Trend Analysis
- 6.1. Herbal Shampoo Market, By Distribution Channel: Key Takeaways
- 6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
- 6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
- 6.3.1. Supermarket and Hypermarket
- 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.2. Specialty Stores
- 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.3. Online
- 6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 6.3.4. Others (Pharmacy, Drugstores, etc.)
- 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 7. Herbal Shampoo Market: Regional Estimates & Trend Analysis
- 7.1. Herbal Shampoo Market: Regional Outlook
- 7.2. Regional Marketplaces: Key Takeaways
- 7.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Million)
- 7.3.1. North America
- 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.2. U.S.
- 7.3.1.2.1. Key country dynamics
- 7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.3. Canada
- 7.3.1.3.1. Key country dynamics
- 7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.1.4. Mexico
- 7.3.1.4.1. Key country dynamics
- 7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2. Europe
- 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.2. Germany
- 7.3.2.2.1. Key country dynamics
- 7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.3. U.K.
- 7.3.2.3.1. Key country dynamics
- 7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.4. France
- 7.3.2.4.1. Key country dynamics
- 7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.5. Italy
- 7.3.2.5.1. Key country dynamics
- 7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.2.6. Spain
- 7.3.2.6.1. Key country dynamics
- 7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3. Asia Pacific
- 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.2. China
- 7.3.3.2.1. Key country dynamics
- 7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.3. India
- 7.3.3.3.1. Key country dynamics
- 7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.4. Japan
- 7.3.3.4.1. Key country dynamics
- 7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.5. Australia & New Zealand
- 7.3.3.5.1. Key country dynamics
- 7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.3.6. South Korea
- 7.3.3.6.1. Key country dynamics
- 7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.4. Central & South America
- 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.4.2. Brazil
- 7.3.4.2.1. Key country dynamics
- 7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.5. Middle East & Africa
- 7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
- 7.3.5.2. South Africa
- 7.3.5.2.1. Key country dynamics
- 7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 8. Herbal Shampoo Market: Competitive Analysis
- 8.1. Recent Developments & Impact Analysis by Key Market Participants
- 8.2. Company Categorization
- 8.3. Participant's Overview
- 8.4. Financial Performance
- 8.5. Product Benchmarking
- 8.6. Company Market Share Analysis, 2024 (%)
- 8.7. Company Heat Map Analysis, 2024
- 8.8. Strategy Mapping
- 8.9. Company Profiles
- 8.9.1. The Procter and Gamble Company (Herbal Essences)
- 8.9.1.1. Company Overview
- 8.9.1.2. Financial Performance
- 8.9.1.3. Product Portfolios
- 8.9.1.4. Strategic Initiatives
- 8.9.2. Unilever PLC
- 8.9.2.1. Company Overview
- 8.9.2.2. Financial Performance
- 8.9.2.3. Product Portfolios
- 8.9.2.4. Strategic Initiatives
- 8.9.3. L'Oreal S.A.
- 8.9.3.1. Company Overview
- 8.9.3.2. Financial Performance
- 8.9.3.3. Product Portfolios
- 8.9.3.4. Strategic Initiatives
- 8.9.4. Kao Corporation
- 8.9.4.1. Company Overview
- 8.9.4.2. Financial Performance
- 8.9.4.3. Product Portfolios
- 8.9.4.4. Strategic Initiatives
- 8.9.5. Biotique Ayurvedics Pvt. Ltd.
- 8.9.5.1. Company Overview
- 8.9.5.2. Financial Performance
- 8.9.5.3. Product Portfolios
- 8.9.5.4. Strategic Initiatives
- 8.9.6. Forest Essentials (A luxasia Company)
- 8.9.6.1. Company Overview
- 8.9.6.2. Financial Performance
- 8.9.6.3. Product Portfolios
- 8.9.6.4. Strategic Initiatives
- 8.9.7. Khadi Natural Healthcare
- 8.9.7.1. Company Overview
- 8.9.7.2. Financial Performance
- 8.9.7.3. Product Portfolios
- 8.9.7.4. Strategic Initiatives
- 8.9.8. Shiseido Company, Limited
- 8.9.8.1. Company Overview
- 8.9.8.2. Financial Performance
- 8.9.8.3. Product Portfolios
- 8.9.8.4. Strategic Initiatives
- 8.9.9. Amway Corporation
- 8.9.9.1. Company Overview
- 8.9.9.2. Financial Performance
- 8.9.9.3. Product Portfolios
- 8.9.9.4. Strategic Initiatives
- 8.9.10. Lush Retail Ltd.
- 8.9.10.1. Company Overview
- 8.9.10.2. Financial Performance
- 8.9.10.3. Product Portfolios
- 8.9.10.4. Strategic Initiatives