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ヘアパフュームの市場規模、シェア、動向分析レポート：製品別、用途別、流通チャネル別、地域別、セグメント予測、2024年～2030年

Hair Perfume Market Size, Share & Trends Analysis Report By Product, By Application (Men, Women), By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores), By Region (North America, Europe), And Segment Forecasts, 2024 - 2030

出版日
ページ情報
英文 88 Pages
納期
2～10営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
ヘアパフュームの市場規模、シェア、動向分析レポート：製品別、用途別、流通チャネル別、地域別、セグメント予測、2024年～2030年
出版日: 2024年08月05日
発行: Grand View Research
ページ情報: 英文 88 Pages
納期: 2～10営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

ヘアパフューム市場の成長と動向：

Grand View Research, Inc.の新しいレポートによると、世界のヘアパフューム市場規模は2024年から2030年にかけてCAGR 5.5%で成長し、2030年には119億2,000万米ドルに達する見込みです。

身だしなみやセルフケアを重視する傾向が強まっていることが、ヘアパフュームの需要増に大きく寄与しています。美に対する社会的基準が進化するにつれ、消費者は全体的な外見と幸福感を高めることに重点を置くようになっています。ヘアパフュームは、心地よい香りを添えるだけでなく、コンディショニングや縮毛防止といったその他の特典を提供することで、髪の健康にも貢献する斬新な製品として登場しました。このような多機能性は、効率的で効果的な美容ソリューションを求める現代の消費者の欲求によく合致しています。

消費者は、独特の感覚を提供する高級でニッチな香りを求めるようになっています。ヘア用香水は、しばしば高級感や特別感を連想させるが、個性的で高品質な香りを提供することで、この需要に応えています。各ブランドは、グルマン、フローラルからウッディ、シトラスまで、洗練された多様な香りの選択肢を生み出すことでこれに応えてきました。この多様性により、消費者は自分のスタイルや好みを反映したヘアパフュームを選ぶことができます。限定品や職人技を駆使した香水が入手可能になったことで、消費者はユニークで高級な商品に惹かれ、ヘア用香水の需要をさらに高めています。

環境の持続可能性と天然成分に対する意識の高まりも市場に影響を与えています。消費者は美容製品に使用される成分への意識が高まり、環境にやさしく有害な化学物質を含まないものを好むようになっています。各ブランドは、天然成分やオーガニック成分、環境に優しいパッケージングを特徴とするヘアパフュームを開発することでこれに応えています。この持続可能性へのシフトは、健康志向や環境意識の高い消費者の共感を呼び、彼らの価値観に沿ったヘアパフュームの需要を牽引しています。

技術の進歩により、各ブランドは高品質で革新的なヘアパフュームを開発できるようになった。高度なフレグランス技術と配合の開発により、長時間持続する複雑な香りの創造が可能になった。さらに、デリバリーシステムの改良により、フレグランスが均一に行き渡り、時間が経ってもその完全性が保たれるようになりました。こうした技術の進歩は、ヘア用香水の全体的な性能と魅力を高め、高級で効果的な製品を求める消費者を惹きつけています。

eコマースの成長は、ヘアパフュームの人気上昇に重要な役割を果たしています。オンラインショッピングは比類のない利便性を提供し、消費者は自宅に居ながらにして膨大な品揃えを閲覧することができます。オンラインで価格を比較したり、レビューを読んだり、詳細な商品説明にアクセスしたりすることができるため、ショッピング体験が向上し、消費者が十分な情報に基づいた購買決定を下すのに役立ちます。eコマース・プラットフォームはまた、実店舗では手に入らないようなニッチで国際的なブランドへのアクセスを提供し、多様な消費者の嗜好に応え、市場リーチを拡大します。

ヘアパフューム市場レポートハイライト

  • フローラル系ヘアパフュームは、エレガンスとフレッシュさを連想させる普遍的に魅力的で汎用性の高い香りのプロファイルのため、かなりの市場収益を占める。
  • 女性のヘアパフュームの需要は、2023年に大きな市場シェアを占めました。これは、女性の美容とパーソナルケアのルーチンに、高級でユニークな香りの嗜好に応えるヘアパフュームを含む様々な専門製品が含まれることが多いためです。
  • 欧州市場は大きな収益シェアを占めており、予測期間中もその優位性を維持するとみられます。同地域では、高級品とパーソナル・グルーミングが重視されているため、高級で高品質のヘアケア製品に対する高い需要が育まれています。

目次

第1章 調査手法と範囲

第2章 エグゼクティブサマリー

第3章 ヘアパフューム市場の変数、動向、範囲

  • 市場系統の見通し
  • 浸透と成長の見通しのマッピング
  • 業界バリューチェーン分析
    • 販売/小売チャネル分析
    • 利益率分析
  • 市場力学
    • 市場 促進要因分析
    • 市場抑制要因分析
    • 市場機会
    • 市場の課題
  • 業界分析ツール
    • ポーターのファイブフォース分析
  • 市場参入戦略

第4章 ヘアパフューム市場：消費者行動分析

  • 人口統計分析
  • 消費者の動向と嗜好
  • 購入決定に影響を与える要因
  • 消費者製品の採用
  • 観察と推奨事項

第5章 ヘアパフューム市場：製品別推定・動向分析

  • ヘアパフューム市場、製品別：主なポイント
  • 製品変動分析と市場シェア、2023年と2030年
  • 製品別市場推計・予測、2018年-2030年

第6章 ヘアパフューム市場：用途別推定・動向分析

  • ヘアパフューム市場、用途別：主なポイント
  • 用途変動分析と市場シェア、2023年と2030年
  • 用途別市場推計・予測、2018年-2030年
    • 男性
    • 女性

第7章 ヘアパフューム市場：流通チャネル別推定・動向分析

  • ヘアパフューム市場、流通チャネル別：主なポイント
  • 流通チャネル変動分析と市場シェア、2023年と2030年
  • 流通チャネル別市場推計・予測、2018年-2030年

第8章 ヘアパフューム市場：地域別推定・動向分析

  • ヘアパフューム市場：地域別展望
  • 地域マーケットプレイス：重要なポイント
  • 地域別市場推計・予測、2018年-2030年
    • 北米
    • 欧州
    • アジア太平洋
    • 中南米
    • 中東・アフリカ

第9章 ヘアパフューム市場：競合分析

  • 主要市場参入企業による最近の動向と影響分析
  • 企業分類
  • 参入企業の概要
  • 財務実績
  • 製品ベンチマーク
  • 企業市場シェア分析、2023年
  • 企業ヒートマップ分析
  • 戦略マッピング
  • 企業プロファイル
    • Fast Ventures srl
    • Byredo
    • DIOR
    • DefineMe
    • Diptyque
    • GCL International, Inc.
    • TOCCA
    • Chanel
    • ORIBE
    • Percy &Reed
図表

List of Tables

  • Table 1 Hair perfume market : Key market driver analysis
  • Table 2 Hair perfume market : Key market restraint analysis
  • Table 3 Hair perfume market estimates & forecast, by product (USD Billion)
  • Table 4 Floral hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Table 5 Fruity hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Table 6 Woody hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Table 7 Oriental hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Table 8 Hair perfume market estimates & forecast, by application (USD Billion)
  • Table 9 Men hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Table 10 Women hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Table 11 Hair perfume market estimates & forecast, by distribution channel (USD Billion)
  • Table 12 Hair perfume market estimates & forecasts, through hypermarkets & supermarkets, 2018 - 2030 (USD Billion)
  • Table 13 Hair perfume market estimates & forecasts, through convenience stores, 2018 - 2030 (USD Billion)
  • Table 14 Hair perfume market estimates & forecasts, through specialty stores, 2018 - 2030 (USD Billion)
  • Table 15 Hair perfume market estimates & forecasts, through online, 2018 - 2030 (USD Billion)
  • Table 16 Hair perfume market estimates & forecasts, through others, 2018 - 2030 (USD Billion)
  • Table 17 North America hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 18 North America hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 19 North America hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 20 North America hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 21 U.S. macro-economic outlay
  • Table 22 U.S. hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 23 U.S. hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 24 U.S. hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 25 U.S. hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 26 Canada macro-economic outlay
  • Table 27 Canada hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 28 Canada hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 29 Canada hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 30 Canada hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 31 Mexico macro-economic outlay
  • Table 32 Mexico hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 33 Mexico hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 34 Mexico hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 35 Mexico hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 36 Europe hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 37 Europe hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 38 Europe hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 39 Europe hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 40 Germany macro-economic outlay
  • Table 41 Germany hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 42 Germany hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 43 Germany hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 44 Germany hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 45 UK macro-economic outlay
  • Table 46 UK hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 47 UK hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 48 UK hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 49 UK hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 50 France macro-economic outlay
  • Table 51 France hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 52 France hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 53 France hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 54 France hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 55 Italy macro-economic outlay
  • Table 56 Italy hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 57 Italy hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 58 Italy hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 59 Italy hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 60 Spain macro-economic outlay
  • Table 61 Spain hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 62 Spain hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 63 Spain hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 64 Spain hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 65 Asia Pacific hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 66 Asia Pacific hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 67 Asia Pacific hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 68 Asia Pacific hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 69 China macro-economic outlay
  • Table 70 China hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 71 China hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 72 China hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 73 China hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 74 India macro-economic outlay
  • Table 75 India hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 76 India hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 77 India hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 78 India hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 79 Japan macro-economic outlay
  • Table 80 Japan hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 81 Japan hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 82 Japan hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 83 Japan hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 84 Australia & New Zealand macro-economic outlay
  • Table 85 Australia & New Zealand hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 86 Australia & New Zealand hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 87 Australia & New Zealand hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 88 Australia & New Zealand hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 89 South Korea macro-economic outlay
  • Table 90 South Korea hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 91 South Korea hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 92 South Korea hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 93 South Korea hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 94 Central & South America hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 95 Central & South America hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 96 Central & South America hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 97 Central & South America hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 98 Brazil macro-economic outlay
  • Table 99 Brazil hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 100 Brazil hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 101 Brazil hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 102 Brazil hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 103 Middle East & Africa hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 104 Middle East & Africa hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 105 Middle East & Africa hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 106 Middle East & Africa hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 107 South Africa macro-economic outlay
  • Table 108 South Africa hair perfume market estimates and forecast, 2018 - 2030 (USD Billion)
  • Table 109 South Africa hair perfume market revenue estimates and forecast by product, 2018 - 2030 (USD Billion)
  • Table 110 South Africa hair perfume market revenue estimates and forecast by application, 2018 - 2030 (USD Billion)
  • Table 111 South Africa hair perfume market revenue estimates and forecast by distribution channel, 2018 - 2030 (USD Billion)
  • Table 112 Recent developments & impact analysis, by key market participants
  • Table 113 Company market share, 2023
  • Table 114 Company heat map analysis
  • Table 115 Companies undergoing key strategies

List of Figures

  • Fig. 1 Hair perfume market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Primary research approaches
  • Fig. 5 Primary research process
  • Fig. 6 Market snapshot
  • Fig. 7 Segment snapshot
  • Fig. 8 Regional snapshot
  • Fig. 9 Competitive landscape Snapshot
  • Fig. 10 Global parent industry and hair perfume market size (USD Billion)
  • Fig. 11 Global hair perfume market size, 2018 to 2030 (USD Billion)
  • Fig. 12 Hair perfume market: Penetration & growth prospect mapping
  • Fig. 13 Hair perfume market: Value chain analysis
  • Fig. 14 Hair perfume market: Profit-margin analysis
  • Fig. 15 Hair perfume market: Dynamics
  • Fig. 16 Hair perfume market: Porter's Five Forces analysis
  • Fig. 17 Factors influencing buying decisions for hair perfume
  • Fig. 18 Hair perfume market, by product: Key takeaways
  • Fig. 19 Hair perfume market: Product movement analysis, 2023 & 2030
  • Fig. 20 Floral hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 21 Fruity hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 22 Woody hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 23 Oriental hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 24 Others hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 25 Hair perfume market, by application: Key takeaways
  • Fig. 26 Hair perfume market: Application movement analysis, 2023 & 2030
  • Fig. 27 Men hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 28 Women hair perfume market estimates & forecasts, 2018 - 2030 (USD Billion)
  • Fig. 29 Hair perfume market, by distribution channel: Key takeaways
  • Fig. 30 Hair perfume market: Distribution channel movement analysis, 2023 & 2030 (%)
  • Fig. 31 Hair perfume market estimates & forecasts, through hypermarkets & supermarkets, 2018 - 2030 (USD Billion)
  • Fig. 32 Hair perfume market estimates & forecasts, through convenience stores, 2018 - 2030 (USD Billion)
  • Fig. 33 Hair perfume market estimates & forecasts, through specialty stores, 2018 - 2030 (USD Billion)
  • Fig. 34 Hair perfume market estimates & forecasts, through online, 2018 - 2030 (USD Billion)
  • Fig. 35 Hair perfume market estimates & forecasts, through others, 2018 - 2030 (USD Billion)
  • Fig. 36 Hair perfume market: Regional outlook, 2023 & 2030 (USD Billion)
  • Fig. 37 Regional marketplace: Key takeaways
  • Fig. 38 North America hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 39 U.S. hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 40 Canada hair perfume market estimates & forecast, 2018 - 2030 (USD Billion))
  • Fig. 41 Mexico hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 42 Europe hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 43 Germany hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 44 U.K. hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 45 France hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 46 Italy hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 47 Spain hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 48 Asia Pacific hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 49 China hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 50 India hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 51 Japan hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 52 Australia & New Zealand hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 53 South Korea hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 54 Central and South America hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 55 Brazil hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 56 Middle East & Africa hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 57 South Africa hair perfume market estimates & forecast, 2018 - 2030 (USD Billion)
  • Fig. 58 Key company categorization
  • Fig. 59 Company market share analysis, 2023
  • Fig. 60 Strategic framework of hair perfume market
目次
Product Code: GVR-4-68040-398-4

Hair Perfume Market Growth & Trends:

The global hair perfume market size is expected to reach USD 11.92 billion by 2030, growing at a CAGR of 5.5% from 2024 to 2030, according to a new report by Grand View Research, Inc. The increasing emphasis on personal grooming and self-care has significantly contributed to the rising demand for hair perfumes. As societal standards of beauty evolve, consumers are more focused on enhancing their overall appearance and well-being. Hair perfumes have emerged as a novel product that not only adds a pleasant fragrance but also contributes to hair health by offering additional benefits such as conditioning and anti-frizz properties. This multi-functionality aligns well with the modern consumer's desire for efficient and effective beauty solutions.

Consumers are increasingly seeking premium and niche fragrances that offer a unique sensory experience. Hair perfumes, often associated with luxury and exclusivity, cater to this demand by providing distinctive and high-quality scents. Brands have responded by creating sophisticated and diverse fragrance options, ranging from gourmand and floral to woody and citrus. This variety allows consumers to select hair perfumes that reflect their personal style and preferences. The availability of limited-edition and artisanal fragrances further fuels the demand for hair perfumes, as consumers are drawn to unique and exclusive offerings.

The increasing awareness of environmental sustainability and natural ingredients has also impacted the market. Consumers are becoming more conscious of the ingredients used in their beauty products and are favoring those that are environmentally friendly and free from harmful chemicals. Brands have responded by developing hair perfumes that feature natural and organic ingredients, as well as eco-friendly packaging. This shift towards sustainability resonates with health-conscious and environmentally aware consumers, driving demand for hair perfumes that align with their values.

Advancements in technology have enabled brands to create high-quality and innovative hair perfumes. The development of advanced fragrance technologies and formulations allows for the creation of long-lasting and complex scents. Additionally, improvements in delivery systems ensure that the fragrance is evenly distributed and maintains its integrity over time. These technological advancements enhance the overall performance and appeal of hair perfumes, attracting consumers who are looking for premium and effective products.

The growth of e-commerce has played a crucial role in the increasing popularity of hair perfumes. Online shopping offers unparalleled convenience, allowing consumers to browse a vast selection of products from the comfort of their homes. The ability to compare prices, read reviews, and access detailed product descriptions online enhances the shopping experience and helps consumers make informed purchasing decisions. E-commerce platforms also provide access to niche and international brands that might not be available in physical stores, catering to a diverse range of consumer preferences and expanding market reach.

Hair Perfume Market Report Highlights:

  • Floral hair perfume accounted for substantial market revenue due to their universally appealing and versatile scent profiles, which are often associated with elegance and freshness.
  • The demand for hair perfume among women accounted for significant market share in the 2023. This is due to women's beauty and personal care routines often include a variety of specialized products, including hair perfumes, which cater to their preferences for luxury and unique fragrances.
  • The Europe market held substantial revenue share and is expected to retain its dominance over the forecast period. The region's strong emphasis on luxury and personal grooming has fostered a high demand for premium and high-quality hair care products.

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Product Outlook
  • 2.3. Application Outlook
  • 2.4. Distribution Channel Outlook
  • 2.5. Regional Outlook
  • 2.6. Competitive Landscape Snapshot

Chapter 3. Hair Perfume Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
  • 3.2. Penetration and Growth Prospect Mapping
  • 3.3. Industry Value Chain Analysis
    • 3.3.1. Sales/Retail Channel Analysis
    • 3.3.2. Profit Margin Analysis
  • 3.4. Market Dynamics
    • 3.4.1. Market Driver Analysis
    • 3.4.2. Market Restraint Analysis
    • 3.4.3. Market Opportunities
    • 3.4.4. Market Challenges
  • 3.5. Industry Analysis Tools
    • 3.5.1. Porter's Five Forces Analysis
  • 3.6. Market Entry Strategies

Chapter 4. Hair Perfume Market: Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends & Preferences
  • 4.3. Factors Affecting Buying Decisions
  • 4.4. Consumer Product Adoption
  • 4.5. Observations & Recommendations

Chapter 5. Hair Perfume Market: Product Estimates & Trend Analysis

  • 5.1. Hair Perfume Market, By Product: Key Takeaways
  • 5.2. Product Movement Analysis & Market Share, 2023 & 2030
  • 5.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Billion)
    • 5.3.1. Floral
      • 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.2. Fruity
      • 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.3. Woody
      • 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.4. Oriental
      • 5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 5.3.5. Others
      • 5.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 6. Hair Perfume Market: Application Estimates & Trend Analysis

  • 6.1. Hair Perfume Market, By Application: Key Takeaways
  • 6.2. Application Movement Analysis & Market Share, 2023 & 2030
  • 6.3. Market Estimates & Forecasts, by Application, 2018 - 2030 (USD Billion)
    • 6.3.1. Men
      • 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 6.3.2. Women
      • 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 7. Hair Perfume Market: Distribution Channel Estimates & Trend Analysis

  • 7.1. Hair Perfume Market, By Distribution Channel: Key Takeaways
  • 7.2. Distribution Channel Movement Analysis & Market Share, 2023 & 2030
  • 7.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Billion)
    • 7.3.1. Hypermarkets & Supermarkets
      • 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 7.3.2. Convenience Stores
      • 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion
    • 7.3.3. Specialty Stores
      • 7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 7.3.4. Online
      • 7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 7.3.5. Others
      • 7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 8. Hair Perfume Market: Regional Estimates & Trend Analysis

  • 8.1. Hair Perfume Market: Regional Outlook
  • 8.2. Regional Marketplaces: Key Takeaways
  • 8.3. Market Estimates & Forecasts, by Region, 2018 - 2030 (USD Billion)
    • 8.3.1. North America
      • 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.1.2. U.S.
        • 8.3.1.2.1. Key country dynamics
        • 8.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.1.3. Canada
        • 8.3.1.3.1. Key country dynamics
        • 8.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.1.4. Mexico
        • 8.3.1.4.1. Key country dynamics
        • 8.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.3.2. Europe
      • 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.2.2. Germany
        • 8.3.2.2.1. Key country dynamics
        • 8.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.2.3. UK
        • 8.3.2.3.1. Key country dynamics
        • 8.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.2.4. France
        • 8.3.2.4.1. Key country dynamics
        • 8.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.2.5. Italy
        • 8.3.2.5.1. Key country dynamics
        • 8.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.2.6. Spain
        • 8.3.2.6.1. Key country dynamics
        • 8.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.3.3. Asia Pacific
      • 8.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.3.2. China
        • 8.3.3.2.1. Key country dynamics
        • 8.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.3.3. India
        • 8.3.3.3.1. Key country dynamics
        • 8.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.3.4. Japan
        • 8.3.3.4.1. Key country dynamics
        • 8.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.3.5. Australia & New Zealand
        • 8.3.3.5.1. Key country dynamics
        • 8.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.3.6. South Korea
        • 8.3.3.6.1. Key country dynamics
        • 8.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.3.4. Central & South America
      • 8.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.4.2. Brazil
        • 8.3.4.2.1. Key country dynamics
        • 8.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
    • 8.3.5. Middle East & Africa
      • 8.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
      • 8.3.5.2. South Africa
        • 8.3.5.2.1. Key country dynamics
        • 8.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)

Chapter 9. Hair Perfume Market: Competitive Analysis

  • 9.1. Recent developments & impact analysis, by key market participants
  • 9.2. Company Categorization
  • 9.3. Participant's Overview
  • 9.4. Financial Performance
  • 9.5. Product Benchmarking
  • 9.6. Company Market Share Analysis, 2023
  • 9.7. Company Heat Map Analysis
  • 9.8. Strategy Mapping
  • 9.9. Company Profiles
    • 9.9.1. Fast Ventures srl
      • 9.9.1.1. Company Overview
      • 9.9.1.2. Financial Performance
      • 9.9.1.3. Product Portfolios
      • 9.9.1.4. Strategic Initiatives
    • 9.9.2. Byredo
      • 9.9.2.1. Company Overview
      • 9.9.2.2. Financial Performance
      • 9.9.2.3. Product Portfolios
      • 9.9.2.4. Strategic Initiatives
    • 9.9.3. DIOR
      • 9.9.3.1. Company Overview
      • 9.9.3.2. Financial Performance
      • 9.9.3.3. Product Portfolios
      • 9.9.3.4. Strategic Initiatives
    • 9.9.4. DefineMe
      • 9.9.4.1. Company Overview
      • 9.9.4.2. Financial Performance
      • 9.9.4.3. Product Portfolios
      • 9.9.4.4. Strategic Initiatives
    • 9.9.5. Diptyque
      • 9.9.5.1. Company Overview
      • 9.9.5.2. Financial Performance
      • 9.9.5.3. Product Portfolios
      • 9.9.5.4. Strategic Initiatives
    • 9.9.6. GCL International, Inc.
      • 9.9.6.1. Company Overview
      • 9.9.6.2. Financial Performance
      • 9.9.6.3. Product Portfolios
      • 9.9.6.4. Strategic Initiatives
    • 9.9.7. TOCCA
      • 9.9.7.1. Company Overview
      • 9.9.7.2. Financial Performance
      • 9.9.7.3. Product Portfolios
      • 9.9.7.4. Strategic Initiatives
    • 9.9.8. Chanel
      • 9.9.8.1. Company Overview
      • 9.9.8.2. Financial Performance
      • 9.9.8.3. Product Portfolios
      • 9.9.8.4. Strategic Initiatives
    • 9.9.9. ORIBE
      • 9.9.9.1. Company Overview
      • 9.9.9.2. Financial Performance
      • 9.9.9.3. Product Portfolios
      • 9.9.9.4. Strategic Initiatives
    • 9.9.10. Percy & Reed
      • 9.9.10.1. Company Overview
      • 9.9.10.2. Financial Performance
      • 9.9.10.3. Product Portfolios
      • 9.9.10.4. Strategic Initiatives