Product Code: GVR-4-68039-218-0
Music Streaming Market Growth & Trends:
The global music streaming market size is estimated to reach USD 108.39 billion by 2030, registering to grow at a CAGR of 14.9% from 2025 to 2030 according to a new report by Grand View Research, Inc. The market growth is attributed to the rising popularity of music streaming platforms and the growing disposable income of individuals. The trend of implementing a dual revenue model by providing free trial options and paid subscriptions that help consumers choose their service depending on their requirements is driving the market growth further. In addition, they offer various advantages including an ad-free experience and offline listening capabilities.
These emerging trends by key players are anticipated to stimulate the expansion of the market. Furthermore, there is a significant rise in the popularity of cloud-based music as companies are focused on the development of user-friendly applications that facilitate seamless music streaming on portable devices like tablets and smartphones. Integrating the cloud element into music streaming platforms allows companies to enhance their services by providing advantages, such as streaming across multiple devices and efficient storage utilization, which is expected to drive market growth over the forecast period.
Key companies are focusing on launching new products and offerings to serve the large customer base and strengthen their foothold in the industry. For instance, in May 2023, SoundCloud Global Limited & Co. KG partnered with Merlin Limited, a music licensing partner company. The partnership aimed to support Merlin members and affiliated artists, enabling them to actively engage in SoundCloud's Fan-Powered Royalties (FPR) model. Through implementing FPR, the company aims to prioritize a user-centric approach that ensures artists get royalties based on the tunes that appeal to their unique fan bases. Such developments by key companies are expected to augment the growth of the overall market in the years to come.
Music Streaming Market Report Highlights:
- The on-demand streaming segment accounted for the largest market share of over 70% in 2024.
- The apps segment accounted for the largest market share in 2024. The increase in app-based music consumption is driven by convenience, portability, and the fact that many platforms offer exclusive content or features that are only available through their apps.
- The audio segment accounted for the largest market share in 2024, owing to the long-standing popularity of music as an audio-based medium.
- The individual segment accounted for the largest market share in 2024. The growing popularity of music streaming among younger generations, who are integrating music into their daily lives, is a major driver.
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation and Scope
- 1.2. Market Definitions
- 1.2.1. Information analysis
- 1.2.2. Market formulation & data visualization
- 1.2.3. Data validation & publishing
- 1.3. Research Scope and Assumptions
- 1.3.1. List of Data Sources
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Segment Outlook
- 2.3. Competitive Insights
Chapter 3. Music Streaming Market Variables, Trends, & Scope
- 3.1. Market Lineage Outlook
- 3.2. Market Dynamics
- 3.2.1. Market Driver Analysis
- 3.2.2. Market Restraint Analysis
- 3.2.3. Technology Challenge
- 3.3. Music Streaming Market Analysis Tools
- 3.3.1. Technology Analysis - Porter's
- 3.3.1.1. Bargaining power of the suppliers
- 3.3.1.2. Bargaining power of the buyers
- 3.3.1.3. Threats of substitution
- 3.3.1.4. Threats from new entrants
- 3.3.1.5. Competitive rivalry
- 3.3.2. PESTEL Analysis
- 3.3.2.1. Political landscape
- 3.3.2.2. Economic and social landscape
- 3.3.2.3. Technological landscape
Chapter 4. Music Streaming Market: Service Estimates & Trend Analysis
- 4.1. Segment Dashboard
- 4.2. Music Streaming Market: Service Movement Analysis, USD Million, 2024 & 2030
- 4.3. On-demand Streaming
- 4.3.1. On-demand Streaming Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 4.4. Live Streaming
- 4.4.1. Live Streaming Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 5. Music Streaming Market: Platform Estimates & Trend Analysis
- 5.1. Segment Dashboard
- 5.2. Music Streaming Market: Platform Movement Analysis, USD Million, 2024 & 2030
- 5.3. Apps
- 5.3.1. Apps Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 5.4. Browsers
- 5.4.1. Browsers Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 6. Music Streaming Market: Content Estimates & Trend Analysis
- 6.1. Segment Dashboard
- 6.2. Music Streaming Market: Content Movement Analysis, USD Million, 2024 & 2030
- 6.3. Audio
- 6.3.1. Audio Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 6.4. Video
- 6.4.1. Video Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 7. Music Streaming Market: End Use Estimates & Trend Analysis
- 7.1. Segment Dashboard
- 7.2. Music Streaming Market: End Use Movement Analysis, USD Million, 2024 & 2030
- 7.3. Individual
- 7.3.1. Individual Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
- 7.4. Commercial
- 7.4.1. Commercial Market Revenue Estimates and Forecasts, 2018 - 2030 (USD Million)
Chapter 8. Regional Estimates & Trend Analysis
- 8.1. Music Streaming Market by Region, 2024 & 2030
- 8.2. North America
- 8.2.1. North America Music Streaming Market Estimates & Forecasts, 2018 - 2030 (USD Million)
- 8.2.2. U.S.
- 8.2.2.1. Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.2.3. Canada
- 8.2.3.1. Canada Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.2.4. Mexico
- 8.2.4.1. Mexico Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.3. Europe
- 8.3.1. Europe Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.3.2. U.K.
- 8.3.2.1. U.K. Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.3.3. Germany
- 8.3.3.1. Germany Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.3.4. France
- 8.3.4.1. France Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.3.5. Italy
- 8.3.5.1. Italy Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.3.6. Spain
- 8.3.6.1. Spain Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.4. Asia Pacific
- 8.4.1. Asia Pacific Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.4.2. China
- 8.4.2.1. China Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.4.3. Japan
- 8.4.3.1. Japan Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.4.4. India
- 8.4.4.1. India Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.4.5. South Korea
- 8.4.5.1. South Korea Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.4.6. Australia
- 8.4.6.1. Australia Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.5. Latin America
- 8.5.1. Latin America Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.5.2. Brazil
- 8.5.2.1. Brazil Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.6. Middle East and Africa
- 8.6.1. Middle East and Africa Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.6.2. Saudi Arabia
- 8.6.2.1. Saudi Arabia Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.6.3. South Africa
- 8.6.3.1. South Africa Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
- 8.6.4. UAE
- 8.6.4.1. UAE Music Streaming Market Estimates and Forecasts, 2018 - 2030 (USD million)
Chapter 9. Competitive Landscape
- 9.1. Company Categorization
- 9.2. Company Market Positioning
- 9.3. Company Heat Map Analysis
- 9.4. Company Profiles/Listing
- 9.4.1. Spotify AB
- 9.4.1.1. Participant's Overview
- 9.4.1.2. Financial Performance
- 9.4.1.3. Product Benchmarking
- 9.4.1.4. Strategic Initiatives
- 9.4.2. Apple, Inc.
- 9.4.2.1. Participant's Overview
- 9.4.2.2. Financial Performance
- 9.4.2.3. Product Benchmarking
- 9.4.2.4. Strategic Initiatives
- 9.4.3. Amazon.com, Inc.
- 9.4.3.1. Participant's Overview
- 9.4.3.2. Financial Performance
- 9.4.3.3. Product Benchmarking
- 9.4.3.4. Strategic Initiatives
- 9.4.4. Deezer SA
- 9.4.4.1. Participant's Overview
- 9.4.4.2. Financial Performance
- 9.4.4.3. Product Benchmarking
- 9.4.4.4. Strategic Initiatives
- 9.4.5. Pandora Media, Inc.
- 9.4.5.1. Participant's Overview
- 9.4.5.2. Financial Performance
- 9.4.5.3. Product Benchmarking
- 9.4.5.4. Strategic Initiatives
- 9.4.6. Tencent Music Entertainment Group
- 9.4.6.1. Participant's Overview
- 9.4.6.2. Financial Performance
- 9.4.6.3. Product Benchmarking
- 9.4.6.4. Strategic Initiatives
- 9.4.7. Tidal
- 9.4.7.1. Participant's Overview
- 9.4.7.2. Financial Performance
- 9.4.7.3. Product Benchmarking
- 9.4.7.4. Strategic Initiatives
- 9.4.8. SoundCloud Global Limited & Co. KG
- 9.4.8.1. Participant's Overview
- 9.4.8.2. Financial Performance
- 9.4.8.3. Product Benchmarking
- 9.4.8.4. Strategic Initiatives
- 9.4.9. iHeartMedia, Inc.
- 9.4.9.1. Participant's Overview
- 9.4.9.2. Financial Performance
- 9.4.9.3. Product Benchmarking
- 9.4.9.4. Strategic Initiatives
- 9.4.10. YouTube Music
- 9.4.10.1. Participant's Overview
- 9.4.10.2. Financial Performance
- 9.4.10.3. Product Benchmarking
- 9.4.10.4. Strategic Initiatives