市場調査レポート

レクリエーション、アウトドア、フィットネス向けGPSデバイスの世界市場

Recreational, Outdoor, and Fitness GPS Devices

発行 Global Industry Analysts, Inc. 商品コード 248926
出版日 ページ情報 英文 212 Pages
納期: 即日から翌営業日
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レクリエーション、アウトドア、フィットネス向けGPSデバイスの世界市場 Recreational, Outdoor, and Fitness GPS Devices
出版日: 2016年02月01日 ページ情報: 英文 212 Pages
概要

当レポートでは、レクリエーション、アウトドア、およびフィットネス向けGPSデバイスの世界市場について精査しており、また市場を米国、カナダ、日本、欧州、アジア太平洋、ラテンアメリカ、およびその他の地域に分類し、それぞれの地域市場について総合的な市場データと詳細な分析とを提供しています。

第1章 序論、調査方法および製品定義

  • 調査信頼度およびレポートの限定事項
  • 免責条項
  • データの解釈およびレポートレベル
  • 製品の定義および調査範囲

第2章 エグゼクティブ・サマリー

  • 業界概要
    • GPSシステム - 序論
    • GPS技術 - レクリエーションやスポーツ、ならびにフィットネス分野で市場機会が広がる
    • アウトドアスポーツ用GPSデバイスの需要が増大
    • 市場展望
    • アジア諸国が将来の成長を牽引
    • GPSデバイスは非専門家を対象とした市場分野に将来の成長を託す
    • 市場競争
  • 市場動向
    • レクリエーションおよびフィットネス用の革新的な製品が市場成長を牽引
    • GPSウォッチ:フィットネス向けGPSビジネスの一つの柱
    • 携帯型GPSデバイスの需要が拡大を続ける
    • 拡張現実 (AR) はGPSデバイスとの組み合わせで生きる
    • GPS活用アナリティクス - 新たな将来性の高い市場
    • HUD (ヘッドアップディスプレイ) への注目が高まる
    • ゴルフへの関心が高まっており、これが将来の利益の大きな市場見通しへとつながっている
    • GPS組み込み型サイクルコンピュータ - 成長市場
    • GPSはデジタルカメラやモバイル端末にとってのUSP (独自の強み) として進化
    • スマートフォンアプリ - GPSデバイスメーカーにとって脅威であり、また大変ありがたいものでもある
    • トップを行くハイキング用GPSアプリはスマートフォン用に設計されている
    • GPSトップ企業はスマートフォンGPSの時流に便乗
    • ナビソフトを搭載したスマートフォンやタブレットはPND (ポータブルナビデバイス) 市場から人の注目を奪う
    • プライバシーに対する懸念 - 市場成長のための重要課題
  • GPS技術 - 概要
    • 全地球測位システム (GPS)
    • GPSの進化
    • GPS技術の働き
    • GPSの構成部分
    • GPSの民間応用
    • 時計の同期
    • セルラー電話
    • 緊急対応および災害復旧サービス
    • ジオフェンシング
    • ジオタギング
    • GPSデバイスの種別
    • 車載GPSデバイス
    • 携帯GPSデバイス
    • スポーツおよびフィットネス用GPS機器
    • マリン用GPSデバイス
    • 航空用GPSデバイス
  • 製品/技術概要
    • レクリエーション活動
    • フィットネストレーニング活動
    • アウトドア活動
    • レクリエーション、アウトドア、およびフィットネス用GPSデバイスのフォームファクタ
    • フィットネス統計トラッカー
    • レクリエーション型の従来のフォームファクタ
  • 製品イノベーション/新製品
  • 最近の業界動向
  • 世界の主要企業
    • Bushnell Corporation (米国)
    • Bryton Incorporated (台湾)
    • DeLorme (米国)
    • Garmin International, Inc. (米国)
    • HOLUX Technology Inc. (台湾)
    • Lowrance Electronics (米国)
    • MiTAC International Corporation (台湾)
    • Magellan Navigation, Inc. (米国)
    • Mio Technology Corporation (台湾)
    • Navman (ニュージーランド)
    • Satmap Systems Ltd. (英国)
    • TomTom N.V. (オランダ)
  • 世界市場見通し

第3章 地域市場詳細

  • 米国
    • 市場分析
    • 市場予測
  • カナダ
  • 日本
  • 欧州
    • フランス
    • ドイツ
    • イタリア
    • 英国
    • スペイン
    • ロシア
    • 他の欧州諸国
  • アジア太平洋地域
  • ラテンアメリカ
  • 他の地域

第4章 市場競争状況

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目次
Product Code: MCP-7691

This report analyzes the worldwide markets for Recreational, Outdoor, and Fitness GPS Devices in US$ Thousand. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2014 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 59 companies including many key and niche players such as -

Bushnell Corporation
Bryton Incorporated
DeLorme
Garmin International, Inc.
HOLUX Technology Inc.

Table of Contents

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

  • Study Reliability and Reporting Limitations
  • Disclaimers
  • Data Interpretation & Reporting Level
    • Quantitative Techniques & Analytics
  • Product Definitions and Scope of Study

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW

  • GPS Systems - A Prelude
  • GPS Technology - Expanding Opportunities in Recreation and Sports & Fitness Space
  • Outdoor Sports GPS Devices Rise in Demand
  • Outlook
  • Asian Countries to Drive Future Growth
    • India & China: Two Countries with the Largest Young Population Offer Significant Opportunities
  • GPS Devices to Draw Future Growth from Non-Professional Segment
  • Competition

2. MARKET TRENDS

  • Innovative Recreational and Fitness Products Spearhead Market Growth
  • GPS Watches: A Mainstay for Fitness GPS Businesses
  • Handheld GPS Devices Continue to Rise in Demand
  • Augmented Reality Finds Place in GPS Devices
  • GPS Based Analytics - An Upcoming Potential Market
  • HUDs Garner Growing Interest
  • Rising Interest in Golf Offers Lucrative Prospects
  • GPS-Integrated Cycle Computers - A Growing Market
  • GPS Evolves into USP for Digital Cameras & Mobile Handsets
  • Smartphone Apps- A Threat & Boon for GPS Device Makers
  • Leading Hiking GPS Applications Designed for Smartphones
  • GPS Leaders Jump onto Smartphone GPS Bandwagon
  • Navigation Software Enabled Smartphones and Tablets Upstage PND Market
  • Privacy Concerns - A Key Challenge to Growth

3. GPS TECHNOLOGY - A BRIEF SYNOPSIS

  • Global Positioning System (GPS)
  • Evolution of GPS
  • Functioning of GPS Technology
  • GPS Segments
  • Civilian Applications of GPS
  • Clock Synchronization
  • Cellular Telephony
  • Emergency & Disaster Relief Services
  • Geofencing
  • Geotagging
  • Types of GPS Devices
  • In-Car GPS Devices
  • Handheld GPS Devices
  • Sports and Fitness GPS Units
  • Marine GPS Devices
  • Aviation GPS Units

4. PRODUCT/TECHNOLOGY OVERVIEW

  • Recreational Activities
  • Fitness Training Activities
  • Outdoor Activities
  • Form Factors of Recreation, Outdoors & Fitness GPS Devices
  • Fitness Statistics Trackers
    • GPS Wristwatches
  • Recreational-Type Traditional Form Factors
    • Cycling
    • Golf
    • Geocaching

5. PRODUCT INNOVATIONS/INTRODUCTIONS

  • Garmin Unveils Forerunner(r) 235 and Forerunner(r) 230 GPS Running Watches
  • Garmin Introduces Forerunner(r) 630 GPS Running Watch
  • Garmin Unveils Approach S5 GPS Golf Watch
  • Garmin Unveils Vivoactive(tm) GPS Smartwatch
  • Garmin Rolls Out Forerunner 25 GPS Running Watch
  • Garmin Unveils the Edge(r) Explore 1000 GPS Bike Computer
  • Garmin Upgrades its GPSMAP(r) Line with MFD Displays
  • Garmin Unveils GPS 73 Mariners Navigation Solution
  • Polar Forays into Activity Tracker Market with Introduction of A360 Activity Tracker
  • Microsoft Rolls out Win10 Powered Fitness Tracker - Microsoft Band2
  • Suunto Unveils Suunto Traverse Outdoor Watch
  • TomTom Unveils Spark GPS Watch
  • Garmin Expands Alpha(r) and Astro(r) Product Line with TT 15 Mini and T 5 Mini Dog Tracking & Training Systems
  • Garmin Introduces Edge 25 and Edge 20 GPS Bike Computers in Australian Market
  • Timex Unveils Run x20 and Move x20 Fitness Wearables
  • ZTE Introduces Three New Smartwatch Models
  • Recon Instruments Unveils Recon Jet Advanced Wearable Computer
  • Sunnto Introduces Ambit3 RUN GPS WATCH and Unveils Attractive New Colours for Ambit3 Sport and Smart Sensor Belt
  • HTC Launches GPS-Enabled Fitness Tracker HTC Grip(tm)
  • TomTom Introduces 4 New Fitness Tracking GPS Sports Watches in the Indian Market
  • Garmin Unveils Updated Version of Approach GPS Golf Watch Series
  • Shenzhen Diwei Machinery Co Unveils GPS Tracking Solutions for B2B Market
  • Garmin Unveils Forerunner 920XT Multisport GPS Watch
  • Samsung Collaborates With Nike to Launch Nike+ Running App
  • Timex Launches TIMEX(r) IRONMAN(r) ONE GPS+ Wearable Device with Wireless Connectivity
  • Bia Sports Introduces Multi-Sport GPS WATCH
  • Garmin Launches FR-15 Integrated Fitness Band & GPS Watch Device
  • Polar Unveils New Colour Variant of Polar RC3 GPS Watch
  • Telit Unveils Two Variants of Jupiter SL871-S Navigation Module for M2M Applications
  • Skypatrol Introduces Power Sport GPS in Latin American & Caribbean Markets
  • Garmin Launches fenix 2 GPS Watch
  • Garmin Launches GPSMAP 64 Series of Rugged Outdoor GPS Handheld Units
  • Magellan Launches RoadMate GPS Navigation Systems Powered by Android OS
  • Magellan Launches RoadMate RV9490T-LMB RV GPS Unit
  • iFit(r) Unveils iFit(r) Active Band - GPS Enabled Tracking Device
  • Garmin Launches Tactix Tactical GPS Watch
  • Garmin Launches D2-GPS Watch for Aviators
  • Sigma Unveils ROX 10.0 Ant+-Enabled GPS Cycling Computer
  • Holux Unveils New Range of GPS Solutions
  • Suunto Expands GPS Watch Product Line with Introduction of Ambit2 and Ambit2S
  • TomTom Introduces TomTom Multi-Sport and TomTom Runner GPS Sport Watches
  • Magellan Introduces Switch(tm) Series of Crossover GPS Watches In European Market
  • Rand McNally Introduces Foris 850 Handheld Outdoor GPS Device
  • Magellan Introduces eXplorist(r) 350H Outdoor GPS
  • Garmin Introduces New Variants of Oregon GPS

6. RECENT INDUSTRY ACTIVITY

  • Apple Successfully Closes Acquisition of Coherent Navigation
  • Under Armour Successfully Concludes Acquisition of MapMyFitness

7. FOCUS ON SELECT PLAYERS

  • Bushnell Corporation (USA)
  • Bryton Incorporated (Taiwan)
  • DeLorme (USA)
  • Garmin International, Inc. (USA)
  • HOLUX Technology Inc. (Taiwan)
  • Lowrance Electronics (USA)
  • MiTAC International Corporation (Taiwan)
  • Magellan Navigation, Inc. (US)
  • Mio Technology Corporation (Taiwan)
  • Navman (New Zealand)
  • Satmap Systems Ltd. (UK)
  • TomTom N.V. (The Netherlands)

8. GLOBAL MARKET PERSPECTIVE

    • Table 1: World Recent Past, Current & Future Analysis for Recreational, Outdoor, and Fitness GPS Devices by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World Markets Independently Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 2: World Historic Review for Recreational, Outdoor, and Fitness GPS Devices by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World Markets Independently Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 3: World 14-Year Perspective for Recreational, Outdoor, and Fitness GPS Devices by Geographic Region - Percentage Breakdown of Annual Revenues for US, Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of World Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

III. MARKET

1. THE UNITED STATES

  • A. Market Analysis
    • Current & Future Analysis
    • Recreational, Outdoor and Fitness GPS Devices: A Growth Market
    • The Demographic Advantage
    • Table 4: Wearable Devices Market in the US (2014): Percentage Breakdown of Consumer Usage by Gender (includes corresponding Graph/Chart)
    • Table 5: Wearable Devices Market in the US (2014): Percentage Breakdown of Consumer Usage by Age-Group (includes corresponding Graph/Chart)
      • Wearable Devices Market in the US (2014): Ranking of Reasons behind Purchase of Wearable Health and Fitness Devices
    • Product Launches
    • Strategic Corporate Developments
    • Key Players
  • B. Market Analytics
    • Table 6: US Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 7: US Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

2. CANADA

  • A. Market Analysis
    • Current & Future Analysis
    • Product Launch
    • A Key Player
  • B. Market Analytics
    • Table 8: Canadian Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 9: Canadian Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

3. JAPAN

  • A. Market Analysis
    • Current & Future Analysis
  • B. Market Analytics
    • Table 10: Japanese Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 11: Japanese Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

4. EUROPE

  • A. Market Analysis
    • Current & Future Analysis
  • B. Market Analytics
    • Table 12: Europe Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 13: Europe Historic Review for Recreational, outdoor, and fitness GPS Devices by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)
    • Table 14: Europe 14-Year Perspective for Recreational, outdoor, and fitness GPS Devices by Geographic Region - Percentage Breakdown of Annual Revenues for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2007, 2015 & 2020 (includes corresponding Graph/Chart)

4a. FRANCE

  • A. Market Analysis
    • Current & Future Analysis
  • B. Market Analytics
    • Table 15: French Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 16: French Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

4b. GERMANY

  • A. Market Analysis
    • Current & Future Analysis
    • Rise in Consumers Adoption of 3D Recreation GPS Technology
  • B. Market Analytics
    • Table 17: German Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 18: German Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

4c. ITALY

  • A. Market Analysis
    • Current & Future Analysis
    • Product Launch
  • B. Market Analytics
    • Table 19: Italian Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 20: Italian Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

4d. THE UNITED KINGDOM

  • A. Market Analysis
    • Current & Future Analysis
    • Satmap Systems Ltd. - A Key Player in the UK Market
  • B. Market Analytics
    • Table 21: The UK Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 22: The UK Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

4e. SPAIN

  • A. Market Analysis
    • Current & Future Analysis
  • B. Market Analytics
    • Table 23: Spanish Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 24: Spanish Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

4f. RUSSIA

  • A. Market Analysis
    • Current & Future Analysis
  • B. Market Analytics
    • Table 25: Europe Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 26: Russian Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

4g. REST OF EUROPE

  • A. Market Analysis
    • Current & Future Analysis
    • Product Launches
    • Key Players
  • B. Market Analytics
    • Table 27: Rest of Europe Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 28: Rest of Europe Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

5. ASIA-PACIFIC

  • A. Market Analysis
    • Current & Future Analysis
    • Asian Countries to Turbo Charge Future Growth in the Market
      • India & China: Two Countries with the Largest Young Population Offer Significant Opportunities
    • Bright Prospects for LBS-enabled Mobiles
    • Focus on Select Asian Markets
      • China
      • Growing Focus on Health & Fitness Drives Adoption
      • India
      • India: An Untapped Market with Huge Potential
    • Product Launches
    • Key Players
  • B. Market Analytics
    • Table 29: Asia-Pacific Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 30: Asia-Pacific Historic Review for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

6. LATIN AMERICA

  • A. Market Analysis
    • Current & Future Analysis
  • B. Market Analytics
    • Table 31: Latin American Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 32: Latin American Historic Review for Recreational, Outdoor, and Fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

7. REST OF WORLD

  • A. Market Analysis
    • Current & Future Analysis
  • B. Market Analytics
    • Table 33: Rest of World Recent Past, Current & Future Analysis for Recreational, outdoor, and fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2014 through 2020 (includes corresponding Graph/Chart)
    • Table 34: Rest of World Historic Review for Recreational, Outdoor, and Fitness GPS Devices Market Analyzed with Annual Revenues in US$ Thousand for Years 2007 through 2013 (includes corresponding Graph/Chart)

COMPETITIVE LANDSCAPE

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