排卵検査キット市場：製品別、流通チャネル別、予測（2023年～2032年）

世界の排卵検査キットの市場規模は、2023年～2032年にCAGR8.5％で成長すると予測されます。 家族計画とリプロダクティブ・ヘルスに対する意識の高まりが、こうしたキットの需要を際立たせています。

使いやすさと正確さを向上させる技術強化は、市場拡大にさらに貢献しています。妊娠を助ける信頼性が高く利用しやすいツールを人々が求める中、不妊に対する関心の高まりと革新的なデザインの融合は、排卵検査キットを市場規模の拡大に不可欠な要因として位置づけると思われます。

各社は、家族計画のための改善ソリューションを提供する技術革新に重点を置き、先進的な排卵検査キットの開発に取り組んでいます。例えば2023年には、唾液ベースの妊娠検査薬Salistickが英国で発売されました。イスラエルのバイオテクノロジー企業が開発したこの画期的な製品は、COVID検査キットと同様の技術を利用しており、妊娠を判定できる世界初の「唾液検査」となっています。この発売は、排卵検査における先駆的な進歩を意味し、ユーザーの利便性と正確性を向上させ、家族計画とリプロダクティブ・ヘルスに対する改善ソリューションを提供することにより、排卵検査キット業界を強化しています。

唾液ベースの排卵検査キット業界は、非侵襲的でユーザーフレンドリーな検査方法への嗜好の高まりによって、2032年までに大幅に上昇すると思われます。唾液ベースの排卵検査キットは使いやすく正確であるため、消費者の間で人気が高まっています。リプロダクティブ・ヘルスの意識が高まるにつれて、唾液ベースの検査が提供する利便性と信頼性がこのセグメントの優位性に寄与し、排卵検査キット業界における好ましい選択肢としての地位を確固たるものにしています。

ハイパーマーケットおよびスーパーマーケット・セグメントは、ワンストップショッピングの利便性と幅広い品揃えにより、2032年までに排卵検査キット市場シェアを獲得すると思われます。リプロダクティブ・ヘルスと不妊に対する消費者の意識が高まる中、これらの小売拠点は排卵検査キットの重要な流通拠点となっています。ハイパーマーケットやスーパーマーケットが提供するアクセスのしやすさ、種類の豊富さ、利便性は、不妊治療関連製品を求める消費者の進化するニーズに対応し、市場成長に極めて重要になると位置づけられています。

アジア太平洋の排卵検査キット業界は、2023年～2032年に顕著なCAGRを記録すると思われますが、これはリプロダクティブ・ヘルス意識の高まりや不妊に関する懸念の高まりといった要因によるものです。この地域は人口が多く、可処分所得も増加しているため、市場の拡大に寄与すると思われます。家族計画と女性の健康に重点を置くアジア太平洋は、このような診断ソリューションに対する需要の高まりに対する同地域の対応力を反映して、排卵検査キット市場の顕著な貢献者として浮上すると思われます。

目次

第1章 調査手法と調査範囲

第2章 エグゼクティブサマリー

第3章 排卵検査キットの業界洞察

• COVID-19影響分析
• 業界エコシステム分析
• 技術情勢
• 規制状況
• 業界への影響要因
  • 促進要因
  • 業界の潜在的リスクと課題
• 成長可能性分析
• ポーターの分析
• PESTEL分析

第4章 競合情勢（2022年）

• イントロダクション
  • Swiss Precision Diagnostics GmbH（Clearblue）
  • Wellify（Piramal Group）
  • Fairhaven Health
• 主要市場企業の競合分析
• 競合のポジショニング・マトリックス
• 戦略展望マトリックス

第5章 排卵検査キット市場規模・予測：製品別（2018年～2032年）

• 主要動向：製品別
• 尿ベース排卵検査キット
  • テストストリップタイプ
  • カセットタイプ
  • ミッドストリームタイプ
• 唾液排卵検査キット
• デジタル排卵検査キット

第6章 排卵検査キット市場規模・予測：流通チャネル別（2018年～2032年）

• 主要動向：流通チャネル別
• Eコマース
• ハイパーマーケット・スーパーマーケット
• 薬局・ドラッグストア
• その他の流通チャネル

第7章 排卵検査キット市場規模・予測：地域別（2018年～2032年）

• 主要動向：地域別
• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • 英国
  • フランス
  • イタリア
  • スペイン
  • その他欧州
• アジア太平洋
  • 中国
  • 日本
  • インド
  • オーストラリア
  • 韓国
  • その他アジア太平洋
• ラテンアメリカ
  • ブラジル
  • メキシコ
  • アルゼンチン
  • その他ラテンアメリカ
• 中東・アフリカ
  • サウジアラビア
  • 南アフリカ
  • アラブ首長国連邦
  • その他中東・アフリカ

第8章 企業プロファイル

• Swiss Precision Diagnostics GmbH（Clearblue）
• ClinicalGuard
• Wondfo
• AccuMed
• PREGMATE
• iProven
• Wellify（Piramal group）
• Femometer
• Proov
• EasyaHome Fertility
• Ro
• Fairhaven Health
• Prega News（Mankind pharma）

Data Tables

• TABLE 1. Industry impact forces
• TABLE 2. Competitive analysis of major market players
• TABLE 3. Competitive positioning matrix: Classification criteria
• TABLE 4. Urine-based ovulation testing kits market size, 2018 - 2024 (USD Million)
• TABLE 5. Urine-based ovulation testing kits market size, 2025 - 2032 (USD Million)
• TABLE 6. Urine-based ovulation testing kits market volume, 2018 - 2024 (Units)
• TABLE 7. Urine-based ovulation testing kits market volume, 2025 - 2032 (Units)
• TABLE 8. Test strip type market size, 2018 - 2024 (USD Million)
• TABLE 9. Test strip type market size, 2025 - 2032 (USD Million)
• TABLE 10. Test strip type market volume, 2018 - 2024 (Units)
• TABLE 11. Test strip type market volume, 2025 - 2032 (Units)
• TABLE 12. Cassette type market size, 2018 - 2024 (USD Million)
• TABLE 13. Cassette type market size, 2025 - 2032 (USD Million)
• TABLE 14. Cassette type market volume, 2018 - 2024 (Units)
• TABLE 15. Cassette type market volume, 2025 - 2032 (Units)
• TABLE 16. Midstream type market size, 2018 - 2024 (USD Million)
• TABLE 17. Midstream type market size, 2025 - 2032 (USD Million)
• TABLE 18. Midstream type market volume, 2018 - 2024 (Units)
• TABLE 19. Midstream type market volume, 2025 - 2032 (Units)
• TABLE 20. Saliva-based ovulation testing kits market size, 2018 - 2024 (USD Million)
• TABLE 21. Saliva-based ovulation testing kits market size, 2025 - 2032 (USD Million)
• TABLE 22. Saliva-based ovulation testing kits market volume, 2018 - 2024 (Units)
• TABLE 23. Saliva-based ovulation testing kits market volume, 2025 - 2032 (Units)
• TABLE 24. Digital ovulation testing kits dressing market size, 2018 - 2024 (USD Million)
• TABLE 25. Digital ovulation testing kits market size, 2025 - 2032 (USD Million)
• TABLE 26. Digital ovulation testing kits dressing market volume, 2018 - 2024 (Units)
• TABLE 27. Digital ovulation testing kits dressing market volume, 2025 - 2032 (Units)
• TABLE 28. E-commerce market size, 2018 - 2024 (USD Million)
• TABLE 29. E-commerce market size, 2025 - 2032 (USD Million)
• TABLE 30. Hypermarkets and supermarkets market size, 2018 - 2024 (USD Million)
• TABLE 31. Hypermarkets and supermarkets market size, 2025 - 2032 (USD Million)
• TABLE 32. Pharmacies and drugstores market size, 2018 - 2024 (USD Million)
• TABLE 33. Pharmacies and drugstores market size, 2025 - 2032 (USD Million)
• TABLE 34. Other distribution channels market size, 2018 - 2024 (USD Million)
• TABLE 35. Other distribution channels market size, 2025 - 2032 (USD Million)
• TABLE 36. North America ovulation testing kits market size, by country, 2018 - 2024 (USD Million)
• TABLE 37. North America ovulation testing kits market size, by country, 2025 - 2032 (USD Million)
• TABLE 38. North America ovulation testing kits market volume, by country, 2018 - 2024 (Units)
• TABLE 39. North America ovulation testing kits market volume, by country, 2025 - 2032 (Units)
• TABLE 40. North America ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 41. North America ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 42. North America ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 43. North America ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 44. North America ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 45. North America ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 46. North America ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 47. North America ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 48. North America ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 49. North America ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 50. U.S. ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 51. U.S. ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 52. U.S. ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 53. U.S. ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 54. U.S. ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 55. U.S. ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 56. U.S. ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 57. U.S. ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 58. U.S. ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 59. U.S. ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 60. Canada ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 61. Canada ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 62. Canada ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 63. Canada ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 64. Canada ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 65. Canada ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 66. Canada ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 67. Canada ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 68. Canada ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 69. Canada ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 70. Europe ovulation testing kits market size, by country, 2018 - 2024 (USD Million)
• TABLE 71. Europe ovulation testing kits market size, by country, 2025 - 2032 (USD Million)
• TABLE 72. Europe ovulation testing kits market volume, by country, 2018 - 2024 (Units)
• TABLE 73. Europe ovulation testing kits market volume, by country, 2025 - 2032 (Units)
• TABLE 74. Europe ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 75. Europe ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 76. Europe ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 77. Europe ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 78. Europe ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 79. Europe ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 80. Europe ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 81. Europe ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 82. Europe ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 83. Europe ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 84. Germany ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 85. Germany ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 86. Germany ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 87. Germany ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 88. Germany ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 89. Germany ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 90. Germany ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 91. Germany ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 92. Germany ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 93. Germany ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 94. UK ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 95. UK ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 96. UK ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 97. UK ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 98. UK ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 99. UK ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 100. UK ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 101. UK ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 102. UK ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 103. UK ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 104. France ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 105. France ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 106. France ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 107. France ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 108. France ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 109. France ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 110. France ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 111. France ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 112. France ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 113. France ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 114. Italy ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 115. Italy ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 116. Italy ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 117. Italy ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 118. Italy ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 119. Italy ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 120. Italy ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 121. Italy ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 122. Italy ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 123. Italy ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 124. Spain ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 125. Spain ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 126. Spain ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 127. Spain ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 128. Spain ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 129. Spain ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 130. Spain ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 131. Spain ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 132. Spain ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 133. Spain ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 134. Rest of Europe ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 135. Rest of Europe ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 136. Rest of Europe ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 137. Rest of Europe ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 138. Rest of Europe ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 139. Rest of Europe ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 140. Rest of Europe ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 141. Rest of Europe ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 142. Rest of Europe ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 143. Rest of Europe ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 144. Asia Pacific ovulation testing kits market size, by country, 2018 - 2024 (USD Million)
• TABLE 145. Asia Pacific ovulation testing kits market size, by country, 2025 - 2032 (USD Million)
• TABLE 146. Asia Pacific ovulation testing kits market volume, by country, 2018 - 2024 (Units)
• TABLE 147. Asia Pacific ovulation testing kits market volume, by country, 2025 - 2032 (Units)
• TABLE 148. Asia Pacific ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 149. Asia Pacific ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 150. Asia Pacific ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 151. Asia Pacific ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 152. Asia Pacific ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 153. Asia Pacific ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 154. Asia Pacific ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 155. Asia Pacific ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 156. Asia Pacific ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 157. Asia Pacific ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 158. China ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 159. China ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 160. China ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 161. China ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 162. China ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 163. China ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 164. China ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 165. China ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 166. China ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 167. China ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 168. Japan ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 169. Japan ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 170. Japan ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 171. Japan ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 172. Japan ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 173. Japan ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 174. Japan ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 175. Japan ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 176. Japan ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 177. Japan ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 178. India ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 179. India ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 180. India ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 181. India ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 182. India ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 183. India ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 184. India ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 185. India ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 186. India ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 187. India ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 188. Australia ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 189. Australia ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 190. Australia ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 191. Australia ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 192. Australia ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 193. Australia ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 194. Australia ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 195. Australia ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 196. Australia ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 197. Australia ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 198. South Korea ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 199. South Korea ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 200. South Korea ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 201. South Korea ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 202. South Korea ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 203. South Korea ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 204. South Korea ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 205. South Korea ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 206. South Korea ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 207. South Korea ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 208. Rest of Asia Pacific ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 209. Rest of Asia Pacific ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 210. Rest of Asia Pacific ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 211. Rest of Asia Pacific ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 212. Rest of Asia Pacific ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 213. Rest of Asia Pacific ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 214. Rest of Asia Pacific ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 215. Rest of Asia Pacific ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 216. Rest of Asia Pacific ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 217. Rest of Asia Pacific ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 218. Latin America ovulation testing kits market size, by country, 2018 - 2024 (USD Million)
• TABLE 219. Latin America ovulation testing kits market size, by country, 2025 - 2032 (USD Million)
• TABLE 220. Latin America ovulation testing kits market volume, by country, 2018 - 2024 (Units)
• TABLE 221. Latin America ovulation testing kits market volume, by country, 2025 - 2032 (Units)
• TABLE 222. Latin America ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 223. Latin America ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 224. Latin America ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 225. Latin America ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 226. Latin America ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 227. Latin America ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 228. Latin America ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 229. Latin America ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 230. Latin America ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 231. Latin America ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 232. Brazil ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 233. Brazil ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 234. Brazil ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 235. Brazil ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 236. Brazil ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 237. Brazil ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 238. Brazil ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 239. Brazil ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 240. Brazil ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 241. Brazil ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 242. Mexico ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 243. Mexico ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 244. Mexico ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 245. Mexico ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 246. Mexico ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 247. Mexico ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 248. Mexico ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 249. Mexico ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 250. Mexico ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 251. Mexico ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 252. Argentina ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 253. Argentina ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 254. Argentina ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 255. Argentina ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 256. Argentina ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 257. Argentina ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 258. Argentina ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 259. Argentina ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 260. Argentina ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 261. Argentina ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 262. Rest of Latin America ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 263. Rest of Latin America ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 264. Rest of Latin America ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 265. Rest of Latin America ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 266. Rest of Latin America ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 267. Rest of Latin America ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 268. Rest of Latin America ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 269. Rest of Latin America ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 270. Rest of Latin America ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 271. Rest of Latin America ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 272. Middle East & Africa ovulation testing kits market size, by country, 2018 - 2024 (USD Million)
• TABLE 273. Middle East & Africa ovulation testing kits market size, by country, 2025 - 2032 (USD Million)
• TABLE 274. Middle East & Africa ovulation testing kits market volume, by country, 2018 - 2024 (Units)
• TABLE 275. Middle East & Africa ovulation testing kits market volume, by country, 2025 - 2032 (Units)
• TABLE 276. Middle East & Africa ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 277. Middle East & Africa ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 278. Middle East & Africa ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 279. Middle East & Africa ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 280. Middle East & Africa ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 281. Middle East & Africa ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 282. Middle East & Africa ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 283. Middle East & Africa ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 284. Middle East & Africa ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 285. Middle East & Africa ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 286. South Africa ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 287. South Africa ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 288. South Africa ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 289. South Africa ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 290. South Africa ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 291. South Africa ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 292. South Africa ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 293. South Africa ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 294. South Africa ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 295. South Africa ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 296. Saudi Arabia ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 297. Saudi Arabia ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 298. Saudi Arabia ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 299. Saudi Arabia ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 300. Saudi Arabia ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 301. Saudi Arabia ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 302. Saudi Arabia ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 303. Saudi Arabia ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 304. Saudi Arabia ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 305. Saudi Arabia ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 306. UAE ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 307. UAE ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 308. UAE ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 309. UAE ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 310. UAE ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 311. UAE ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 312. UAE ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 313. UAE ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 314. UAE ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 315. UAE ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)
• TABLE 316. Rest of Middle East & Africa ovulation testing kits market size, by product, 2018- 2024 (USD Million)
• TABLE 317. Rest of Middle East & Africa ovulation testing kits market size, by product, 2025- 2032 (USD Million)
• TABLE 318. Rest of Middle East & Africa ovulation testing kits market volume, by product, 2018- 2024 (Units)
• TABLE 319. Rest of Middle East & Africa ovulation testing kits market volume, by product, 2025- 2032 (Units)
• TABLE 320. Rest of Middle East & Africa ovulation testing kits market size, by urine-based ovulation testing kits, 2018 - 2024 (USD Million)
• TABLE 321. Rest of Middle East & Africa ovulation testing kits market size, by urine-based ovulation testing kits, 2025 - 2032 (USD Million)
• TABLE 322. Rest of Middle East & Africa ovulation testing kits market volume, by urine-based ovulation testing kits, 2018 - 2024 (Units)
• TABLE 323. Rest of Middle East & Africa ovulation testing kits market volume, by urine-based ovulation testing kits, 2025 - 2032 (Units)
• TABLE 324. Rest of Middle East & Africa ovulation testing kits market size, by distribution channel, 2018 - 2024 (USD Million)
• TABLE 325. Rest of Middle East & Africa ovulation testing kits market size, by distribution channel, 2025 - 2032 (USD Million)

Charts & Figures

• FIG. 1 Research design
• FIG. 2 Data collection techniques
• FIG. 3 Primary research process
• FIG. 4 Market sizing approach
• FIG. 5 Forecasting model
• FIG. 6 Global industry snapshot
• FIG. 7 Industry ecosystem analysis
• FIG. 8 Growth potential analysis, by product
• FIG. 9 Growth potential analysis, by distribution channel
• FIG. 10 Porter's analysis
• FIG. 11 PESTEL analysis
• FIG. 12 Company market share analysis, 2022
• FIG. 13 Competitive analysis of major market players, 2022
• FIG. 14 Competitive positioning matrix, 2022
• FIG. 15 Strategic outlook matrix, 2022

Global Ovulation Testing Kits Market will grow at an 8.5% CAGR from 2023 to 2032, propelled by mounting fertility concerns and continuous advancements in kit design. Increasing awareness about family planning and reproductive health accentuates the demand for these kits. Technological enhancements that improve user-friendliness and accuracy further contribute to market expansion. As individuals seek reliable and accessible tools to aid conception, the convergence of rising fertility concerns and innovative design will position ovulation testing kits as essential contributors to the growing size of the market.

Companies are engaged in developing advanced ovulation kits, focusing on innovation to offer improved solutions for family planning. For instance, in 2023, the inaugural saliva-based pregnancy test, Salistick, was introduced in the UK. Developed by an Israeli biotech company, this groundbreaking product utilizes technology akin to that of COVID testing kits, making it the world's first 'spit test' capable of determining pregnancy. This launch signifies a pioneering advancement in ovulation testing, enhancing user convenience and accuracy, thus bolstering the ovulation testing kits industry by offering improved solutions for family planning and reproductive health.

The overall ovulation testing kits market is segmented based on type of product, distribution channel, and region.

The saliva-based ovulation testing kits industry will witness a substantial upswing by 2032, driven by the growing preference for non-invasive and user-friendly testing methods. The ease of use and accuracy associated with saliva-based ovulation testing kits make them increasingly popular among consumers. As awareness about reproductive health rises, the convenience and reliability offered by saliva-based testing contribute to the segment's dominance, solidifying its position as a preferred choice in the ovulation testing kits industry.

The hypermarket and supermarket segment will amass a decent ovulation testing kits market share by 2032 due to the convenience of one-stop shopping experiences and a wide product assortment. With increasing consumer awareness about reproductive health and fertility, these retail hubs have become crucial distribution points for ovulation testing kits. The accessibility, variety, and convenience offered by hypermarkets and supermarkets position them as pivotal contributors to the market's growth, catering to the evolving needs of consumers seeking fertility-related products.

Asia-Pacific ovulation testing kits industry will register a notable CAGR from 2023 to 2032, attributed to factors such as increasing awareness of reproductive health and growing fertility concerns. The region's significant population, in line with rising disposable income, will contribute to the expanding market. With a focus on family planning and women's health, APAC will emerge as a prominent contributor to the ovulation testing kits market, reflecting the region's responsiveness to the growing demand for such diagnostic solutions.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope & definition
• 1.2 Base estimates & workings
• 1.3 Forecast calculations
• 1.4 Data Sources
  • 1.4.1 Primary
  • 1.4.2 Secondary
    • 1.4.2.1 Paid sources
    • 1.4.2.2 Unpaid sources

Chapter 2 Executive Summary

• 2.1 Global ovulation testing kits market 360 degree synopsis, 2018 - 2032
  • 2.1.1 Regional trends
  • 2.1.2 Product trends
  • 2.1.3 Distribution channel trends

Chapter 3 Ovulation Testing Kits Industry Insights

• 3.1 COVID- 19 impact analysis
• 3.2 Industry ecosystem analysis
• 3.3 Technology landscape
• 3.4 Regulatory landscape
• 3.5 Industry impact forces
  • 3.5.1 Growth drivers
    • 3.5.1.1 Increasing prevalence of polycystic ovary syndrome (PCOS) and other hormonal disorders
    • 3.5.1.2 Rising awareness regarding IVF procedures
    • 3.5.1.3 Growing technological advancements in ovulation testing kits
    • 3.5.1.4 Rising number of fertility issues among women
  • 3.5.2 Industry pitfalls & challenges
    • 3.5.2.1 Errors associated with ovulation test kits
    • 3.5.2.2 Stringent regulatory scenario
• 3.6 Growth potential analysis
  • 3.6.1 By product
  • 3.6.2 By distribution channel
• 3.7 Porter's analysis
• 3.8 PESTEL analysis

Chapter 4 Competitive Landscape, 2022

• 4.1 Introduction
  • 4.1.1 Swiss Precision Diagnostics GmbH (Clearblue)
  • 4.1.2 Wellify (Piramal Group)
  • 4.1.3 Fairhaven Health
• 4.2 Competitive analysis of major market players, 2022
• 4.3 Competitive positioning matrix, 2022
• 4.4 Strategic outlook matrix, 2022

Chapter 5 Ovulation Testing Kits Market Size and Forecast, By Product, 2018-2032 (USD Million & Units)

• 5.1 Key trends, by product
• 5.2 Urine-based ovulation testing kits
  • 5.2.1 Test strip type
  • 5.2.2 Cassette type
  • 5.2.3 Midstream type
• 5.3 Saliva-based ovulation testing kits
• 5.4 Digital ovulation testing kits

Chapter 6 Ovulation Testing Kits Market Size and Forecast, By Distribution Channel, 2018-2032 (USD Million)

• 6.1 Key trends, by distribution channel
• 6.2 E-commerce
• 6.3 Hypermarkets and supermarkets
• 6.4 Pharmacies and drugstores
• 6.5 Other distribution channels

Chapter 7 Ovulation Testing Kits Market Size and Forecast, By Region, 2018-2032 (USD Million & Units)

• 7.1 Key trends, by region
• 7.2 North America
  • 7.2.1 U.S.
  • 7.2.2 Canada
• 7.3 Europe
  • 7.3.1 Germany
  • 7.3.2 UK
  • 7.3.3 France
  • 7.3.4 Italy
  • 7.3.5 Spain
  • 7.3.6 Rest of Europe
• 7.4 Asia Pacific
  • 7.4.1 China
  • 7.4.2 Japan
  • 7.4.3 India
  • 7.4.4 Australia
  • 7.4.5 South Korea
  • 7.4.6 Rest of Asia Pacific
• 7.5 Latin America
  • 7.5.1 Brazil
  • 7.5.2 Mexico
  • 7.5.3 Argentina
  • 7.5.4 Rest of Latin America
• 7.6 Middle East & Africa
  • 7.6.1 Saudi Arabia
  • 7.6.2 South Africa
  • 7.6.3 UAE
  • 7.6.4 Rest of Middle East & Africa

Chapter 8 Company Profiles

• 8.1 Swiss Precision Diagnostics GmbH (Clearblue)
• 8.2 ClinicalGuard
• 8.3 Wondfo
• 8.4 AccuMed
• 8.5 PREGMATE
• 8.6 iProven
• 8.7 Wellify (Piramal group)
• 8.8 Femometer
• 8.9 Proov
• 8.10 EasyaHome Fertility
• 8.11 Ro
• 8.12 Fairhaven Health
• 8.13 Prega News (Mankind pharma)