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1523893

インドネシアの家電製品市場

Consumer Electronics in Indonesia


出版日
ページ情報
英文 87 Pages
納期
即日から翌営業日
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
インドネシアの家電製品市場
出版日: 2024年07月25日
発行: Euromonitor International
ページ情報: 英文 87 Pages
納期: 即日から翌営業日
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概要

インドネシアの経済活動の復活が小売販売台数の回復を後押しし、家電は2024年に有望な回復を遂げるとみられています。この回復には、急速な都市化と消費者の購買力向上という2つの力が大きく影響しています。これらの要因が相まって、幅広い分野の家電製品が成長の起爆剤となっています。

当レポートでは、インドネシアの家電製品市場について調査し、家庭内、ポータブル、車載の家電製品市場の規模や形態について国レベルで包括的なガイドを提供しています。最新の小売販売データを提供しており、成長を牽引するセクターを特定することができます。主要企業、主要ブランドを特定し、市場に影響を与える主な要因(新製品開発、流通、価格問題など)を戦略的に分析しています。

目次

エグゼクティブサマリー

市場データ

免責事項

情報源

インドネシアのコンピュータと周辺機器

主なデータ結果

2024年の発展

  • ノートパソコンの需要急増により、カテゴリー全体が上昇
  • オフィスや学校への復帰に伴い、印刷機器の需要が再び増加
  • Asusは革新的な戦略でコンピューターと周辺機器を独占

展望と機会

  • コンピュータおよび周辺機器の大きな成長の可能性
  • スマートフォンの競合に打ち勝つにはイノベーションが不可欠
  • ゲームはコンピューターの成長への重要な道を提供する

カテゴリーデータ

インドネシアの車載エンターテイメント

主なデータ結果

2024年の発展

  • 参入企業は自動車会社と提携
  • 経済的な障害と技術の進歩が販売を制限する
  • 中国企業の急増にもかかわらず、パイオニアエレクトロニクスアジアセンターがトップ

展望と機会

  • アフターマーケットの車載エンターテインメントのニーズが減少
  • 車載エンターテインメントはニッチなまま
  • スマートフォンは車載エンターテインメントの売上に対する脅威として今後も拡大し続ける

カテゴリーデータ

インドネシアのホームオーディオと映画

主なデータ結果

2024年の発展

  • ホームオーディオと映画館は差し迫った課題に直面している
  • 没入型・統合型体験の進化
  • ポリトロンがホームオーディオと映画で首位を維持

展望と機会

  • 2025年にホームオーディオと映画館が若干回復
  • ホームオーディオと映画愛好家がこのニッチ市場を維持
  • スマートでワイヤレスなホームエンターテイメントソリューション

カテゴリーデータ

インドネシアのホームビデオ

主なデータ結果

2024年の発展

  • テレビは不可欠なデバイスとしての回復力を示す
  • テレビとビデオプレーヤーの異なる動向
  • 中国企業との競合激化の中、LGがリード

展望と機会

  • スマートな機能と手頃な価格がカテゴリーの売上を支える
  • QLEDテレビの人気上昇
  • 競合情勢は大きく変化する

カテゴリーデータ

インドネシアにおける画像機器

主なデータ結果

2024年の発展

  • ニッチなユーザー層に依存するイメージングデバイス
  • 競合の中で強さを見せるエントリーレベルのカメラ
  • キヤノンとソニーの熾烈な競合

展望と機会

  • スマートフォンはイメージングデバイスにとって永遠の課題
  • ハイブリッドカメラはデジタルビデオカメラより優れている
  • 主要参入企業にとって、Z世代のエンゲージメントが鍵となる

カテゴリーデータ

インドネシアのポータブルプレーヤー

主なデータ結果

2024年の発展

  • ワイヤレススピーカーと電子書籍リーダーは傑出したパフォーマンスを発揮
  • デジタルシフトは依然としてカテゴリー開発を支えている
  • JBLがワイヤレススピーカーでトップ

展望と機会

  • ポータブルプレーヤーの地位を確立するワイヤレススピーカー
  • 音楽消費はポータブルメディアプレーヤーからストリーミングサービスへと移行し続けている
  • ワイヤレススピーカーの競合が激化へ

カテゴリーデータ

インドネシアの携帯電話

主なデータ結果

2024年の発展

  • より手頃な価格のスマートフォンが成長を支える
  • スマートフォンの機能が成長の鍵
  • スマートフォンにおける熾烈競争企業間の敵対関係

展望と機会

  • 手頃な価格と品質が売上成長を牽引
  • 中国製スマートフォンがカテゴリーの見通しに重要な影響を与える
  • 中価格帯のスマートフォンは大きな成長の可能性を秘めている

カテゴリーデータ

インドネシアのウェアラブル電子機器

主なデータ結果

2024年の発展

  • 健康とフィットネスへの関心の高まりが製品販売を促進
  • 手頃な価格の選択肢が地元の消費者を魅了する
  • スマートウォッチの進化はウェアラブルの鍵

展望と機会

  • ウェアラブル電子機器の台頭は止められない
  • 中国ブランドの台頭
  • ウェアラブル電子機器の多様化とパーソナライゼーション

カテゴリーデータ

インドネシアのヘッドフォン

主なデータ結果

2024年の発展

  • ヘッドフォンの消費者需要の急増
  • TWSイヤホンはモバイルエレクトロニクスの発展とともに成長
  • 手頃な価格のTWSイヤホンが消費者の関心を集める

展望と機会

  • 技術の進歩の恩恵を受けるヘッドフォン
  • イノベーションは将来のカテゴリー開発において重要な役割を果たす
  • 競合情勢の断片化が新規参入の道を開く

カテゴリーデータ

目次
Product Code: CEID

Consumer electronics is on the brink of a promising rebound in 2024, spurred by a resurgence in Indonesia's economic activity, which is supporting the rebound in retail volume sales. This revival is heavily influenced by the twin forces of rapid urbanisation and an increase in consumer purchasing power. Together these factors act as a catalyst for growth across a broad spectrum of consumer electronics. Products such as smartphones, laptops, smart wearables, and headphones are particularly poised...

Euromonitor International's Consumer Electronics in Indonesia report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Computers and Peripherals, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Electronics market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Consumer electronics in 2024: The big picture
  • 2024 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer electronics?

MARKET DATA

  • Table 1 Sales of Consumer Electronics by Category: Volume 2019-2024
  • Table 2 Sales of Consumer Electronics by Category: Value 2019-2024
  • Table 3 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
  • Table 4 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
  • Table 5 NBO Company Shares of Consumer Electronics: % Volume 2020-2024
  • Table 6 LBN Brand Shares of Consumer Electronics: % Volume 2021-2024
  • Table 7 Distribution of Consumer Electronics by Channel: % Volume 2019-2024
  • Table 8 Forecast Sales of Consumer Electronics by Category: Volume 2024-2029
  • Table 9 Forecast Sales of Consumer Electronics by Category: Value 2024-2029
  • Table 10 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2024-2029
  • Table 11 Forecast Sales of Consumer Electronics by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

COMPUTERS AND PERIPHERALS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Surge in demand for laptops lifts overall category
  • Resurgence in demand for printing devices amidst return to offices and school
  • Asus dominates computer and peripherals with innovative strategies

PROSPECTS AND OPPORTUNITIES

  • Strong growth potential in computers and peripherals
  • Innovation is an imperative to fend off smartphone competition
  • Gaming offers key route to growth for computers

CATEGORY DATA

  • Table 12 Sales of Computers and Peripherals by Category: Volume 2019-2024
  • Table 13 Sales of Computers and Peripherals by Category: Value 2019-2024
  • Table 14 Sales of Computers and Peripherals by Category: % Volume Growth 2019-2024
  • Table 15 Sales of Computers and Peripherals by Category: % Value Growth 2019-2024
  • Table 16 Sales of Computers by Category: Business Volume 2019-2024
  • Table 17 Sales of Computers by Category: Business Value MSP 2019-2024
  • Table 18 Sales of Computers by Category: Business Volume Growth 2019-2024
  • Table 19 Sales of Computers by Category: Business Value MSP Growth 2019-2024
  • Table 20 NBO Company Shares of Computers and Peripherals: % Volume 2020-2024
  • Table 21 LBN Brand Shares of Computers and Peripherals: % Volume 2021-2024
  • Table 22 Distribution of Computers and Peripherals by Channel: % Volume 2019-2024
  • Table 23 Forecast Sales of Computers and Peripherals by Category: Volume 2024-2029
  • Table 24 Forecast Sales of Computers and Peripherals by Category: Value 2024-2029
  • Table 25 Forecast Sales of Computers and Peripherals by Category: % Volume Growth 2024-2029
  • Table 26 Forecast Sales of Computers and Peripherals by Category: % Value Growth 2024-2029
  • Table 27 Forecast Sales of Computers by Category: Business Volume 2024-2029
  • Table 28 Forecast Sales of Computers by Category: Business Value MSP 2024-2029
  • Table 29 Forecast Sales of Computers by Category: Business Volume Growth 2024-2029
  • Table 30 Forecast Sales of Computers by Category: Business Value MSP Growth 2024-2029

IN-CAR ENTERTAINMENT IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Players team up with automobile companies
  • Economic obstacles and technological advancements limit sales
  • Pioneer Electronics Asia Centre leads despite surge in Chinese alternatives

PROSPECTS AND OPPORTUNITIES

  • Diminishing need for aftermarket in-car entertainment
  • In-car entertainment to remain a niche
  • Smartphones will continue to prove rising threat to in-car entertainment sales

CATEGORY DATA

  • Table 31 Sales of In-Car Entertainment by Category: Volume 2019-2024
  • Table 32 Sales of In-Car Entertainment by Category: Value 2019-2024
  • Table 33 Sales of In-Car Entertainment by Category: % Volume Growth 2019-2024
  • Table 34 Sales of In-Car Entertainment by Category: % Value Growth 2019-2024
  • Table 35 NBO Company Shares of In-Car Entertainment: % Volume 2020-2024
  • Table 36 LBN Brand Shares of In-Car Entertainment: % Volume 2021-2024
  • Table 37 Distribution of In-Car Entertainment by Channel: % Volume 2019-2024
  • Table 38 Forecast Sales of In-Car Entertainment by Category: Volume 2024-2029
  • Table 39 Forecast Sales of In-Car Entertainment by Category: Value 2024-2029
  • Table 40 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2024-2029
  • Table 41 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2024-2029

HOME AUDIO AND CINEMA IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Home audio and cinema faces pressing challenges
  • Evolution of immersive and integrated experiences
  • Polytron retains lead in home audio and cinema

PROSPECTS AND OPPORTUNITIES

  • Slight recovery of home audio and cinema in 2025
  • Home audio and cinema enthusiasts to sustain this niche
  • Smart and wireless home entertainment solutions

CATEGORY DATA

  • Table 42 Sales of Home Audio and Cinema by Category: Volume 2019-2024
  • Table 43 Sales of Home Audio and Cinema by Category: Value 2019-2024
  • Table 44 Sales of Home Audio and Cinema by Category: % Volume Growth 2019-2024
  • Table 45 Sales of Home Audio and Cinema by Category: % Value Growth 2019-2024
  • Table 46 NBO Company Shares of Home Audio and Cinema: % Volume 2020-2024
  • Table 47 LBN Brand Shares of Home Audio and Cinema: % Volume 2021-2024
  • Table 48 Distribution of Home Audio and Cinema by Channel: % Volume 2020-2024
  • Table 49 Forecast Sales of Home Audio and Cinema by Category: Volume 2024-2029
  • Table 50 Forecast Sales of Home Audio and Cinema by Category: Value 2024-2029
  • Table 51 Forecast Sales of Home Audio and Cinema by Category: % Volume Growth 2024-2029
  • Table 52 Forecast Sales of Home Audio and Cinema by Category: % Value Growth 2024-2029

HOME VIDEO IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Televisions show resilience as an essential device
  • Diverging trends for TV and video players
  • LG leads amid rising competition from Chinese entrants

PROSPECTS AND OPPORTUNITIES

  • Smart features and affordability will support category sales
  • Rising popularity of QLED TVs
  • Competitive landscape to undergo significant changes

CATEGORY DATA

  • Table 53 Sales of Home Video by Category: Volume 2019-2024
  • Table 54 Sales of Home Video by Category: Value 2019-2024
  • Table 55 Sales of Home Video by Category: % Volume Growth 2019-2024
  • Table 56 Sales of Home Video by Category: % Value Growth 2019-2024
  • Table 57 Sales of LCD TVs by Network Connectivity: % Retail Volume 2019-2024
  • Table 58 NBO Company Shares of Home Video: % Volume 2020-2024
  • Table 59 LBN Brand Shares of Home Video: % Volume 2021-2024
  • Table 60 Distribution of Home Video by Channel: % Volume 2019-2024
  • Table 61 Forecast Sales of Home Video by Category: Volume 2024-2029
  • Table 62 Forecast Sales of Home Video by Category: Value 2024-2029
  • Table 63 Forecast Sales of Home Video by Category: % Volume Growth 2024-2029
  • Table 64 Forecast Sales of Home Video by Category: % Value Growth 2024-2029
  • Table 65 Forecast Sales of LCD TVs by Network Connectivity: % Retail Volume 2024-2029

IMAGING DEVICES IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Imaging devices dependent on niche audience
  • Entry-level cameras resilient amidst competition
  • Fierce competition between Canon and Sony

PROSPECTS AND OPPORTUNITIES

  • Smartphones are persistent challenge for imaging devices
  • Hybrid cameras outshine digital camcorders
  • Engaging Gen Z is key for leading players

CATEGORY DATA

  • Table 66 Sales of Imaging Devices by Category: Volume 2019-2024
  • Table 67 Sales of Imaging Devices by Category: Value 2019-2024
  • Table 68 Sales of Imaging Devices by Category: % Volume Growth 2019-2024
  • Table 69 Sales of Imaging Devices by Category: % Value Growth 2019-2024
  • Table 70 NBO Company Shares of Imaging Devices: % Volume 2020-2024
  • Table 71 LBN Brand Shares of Imaging Devices: % Volume 2021-2024
  • Table 72 Distribution of Imaging Devices by Channel: % Volume 2019-2024
  • Table 73 Forecast Sales of Imaging Devices by Category: Volume 2024-2029
  • Table 74 Forecast Sales of Imaging Devices by Category: Value 2024-2029
  • Table 75 Forecast Sales of Imaging Devices by Category: % Volume Growth 2024-2029
  • Table 76 Forecast Sales of Imaging Devices by Category: % Value Growth 2024-2029

PORTABLE PLAYERS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Wireless speakers and e-readers are stand out performers
  • Digital shifts still support category development
  • JBL leads in wireless speakers

PROSPECTS AND OPPORTUNITIES

  • Wireless speakers to secure position in portable players
  • Ongoing shift in music consumption from portable media players to streaming services
  • Competition set to intensify in wireless speakers

CATEGORY DATA

  • Table 77 Sales of Portable Players by Category: Volume 2019-2024
  • Table 78 Sales of Portable Players by Category: Value 2019-2024
  • Table 79 Sales of Portable Players by Category: % Volume Growth 2019-2024
  • Table 80 Sales of Portable Players by Category: % Value Growth 2019-2024
  • Table 81 NBO Company Shares of Portable Players: % Volume 2020-2024
  • Table 82 LBN Brand Shares of Portable Players: % Volume 2021-2024
  • Table 83 Distribution of Portable Players by Channel: % Volume 2019-2024
  • Table 84 Forecast Sales of Portable Players by Category: Volume 2024-2029
  • Table 85 Forecast Sales of Portable Players by Category: Value 2024-2029
  • Table 86 Forecast Sales of Portable Players by Category: % Volume Growth 2024-2029
  • Table 87 Forecast Sales of Portable Players by Category: % Value Growth 2024-2029

MOBILE PHONES IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • More affordable smartphones underpin growth
  • Smartphone features are key to growth
  • Fierce competitive rivalry in smartphones

PROSPECTS AND OPPORTUNITIES

  • Affordability and quality will drive sales growth
  • Chinese smartphones to have key influence on category outlook
  • Mid-priced smartphones on course to deliver strong growth potential

CATEGORY DATA

  • Table 88 Sales of Mobile Phones by Category: Volume 2019-2024
  • Table 89 Sales of Mobile Phones by Category: Value 2019-2024
  • Table 90 Sales of Mobile Phones by Category: % Volume Growth 2019-2024
  • Table 91 Sales of Mobile Phones by Category: % Value Growth 2019-2024
  • Table 92 Sales of Smartphones by Screen Size: % Retail Volume 2021-2024
  • Table 93 NBO Company Shares of Mobile Phones: % Volume 2020-2024
  • Table 94 LBN Brand Shares of Mobile Phones: % Volume 2021-2024
  • Table 95 Distribution of Mobile Phones by Channel: % Volume 2019-2024
  • Table 96 Forecast Sales of Mobile Phones by Category: Volume 2024-2029
  • Table 97 Forecast Sales of Mobile Phones by Category: Value 2024-2029
  • Table 98 Forecast Sales of Mobile Phones by Category: % Volume Growth 2024-2029
  • Table 99 Forecast Sales of Mobile Phones by Category: % Value Growth 2024-2029
  • Table 100 Forecast Sales of Smartphones by Screen Size: % Retail Volume 2024-2029

WEARABLE ELECTRONICS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Rising focus on health and fitness drives product sales
  • Affordable options entice local consumers
  • Evolution of smartwatches is key in wearables

PROSPECTS AND OPPORTUNITIES

  • Rise of wearable electronics is unstoppable
  • The rising tide of Chinese Brands
  • Diversification and personalisation in wearable electronics

CATEGORY DATA

  • Table 101 Sales of Wearable Electronics by Category: Volume 2019-2024
  • Table 102 Sales of Wearable Electronics by Category: Value 2019-2024
  • Table 103 Sales of Wearable Electronics by Category: % Volume Growth 2019-2024
  • Table 104 Sales of Wearable Electronics by Category: % Value Growth 2019-2024
  • Table 105 NBO Company Shares of Wearable Electronics: % Volume 2020-2024
  • Table 106 LBN Brand Shares of Wearable Electronics: % Volume 2021-2024
  • Table 107 Distribution of Wearable Electronics by Channel: % Volume 2019-2024
  • Table 108 Forecast Sales of Wearable Electronics by Category: Volume 2024-2029
  • Table 109 Forecast Sales of Wearable Electronics by Category: Value 2024-2029
  • Table 110 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2024-2029
  • Table 111 Forecast Sales of Wearable Electronics by Category: % Value Growth 2024-2029

HEADPHONES IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

  • Surge in consumer demand for headphones
  • TWS earbuds grow in line with mobile electronics developments
  • Affordable TWS earbuds capture consumer interest

PROSPECTS AND OPPORTUNITIES

  • Headphones to benefit from technological advancements
  • Innovation plays a crucial role in future category development
  • Fragmented competitive landscape paves way for new entrants

CATEGORY DATA

  • Table 112 Sales of Headphones by Category: Volume 2019-2024
  • Table 113 Sales of Headphones by Category: Value 2019-2024
  • Table 114 Sales of Headphones by Category: % Volume Growth 2019-2024
  • Table 115 Sales of Headphones by Category: % Value Growth 2019-2024
  • Table 116 NBO Company Shares of Headphones: % Volume 2020-2024
  • Table 117 LBN Brand Shares of Headphones: % Volume 2021-2024
  • Table 118 Distribution of Headphones by Channel: % Volume 2019-2024
  • Table 119 Forecast Sales of Headphones by Category: Volume 2024-2029
  • Table 120 Forecast Sales of Headphones by Category: Value 2024-2029
  • Table 121 Forecast Sales of Headphones by Category: % Volume Growth 2024-2029
  • Table 122 Forecast Sales of Headphones by Category: % Value Growth 2024-2029