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1400837

中国におけるサステナビリティ

Sustainability in China
出版日: | 発行: Euromonitor International | ページ情報: 英文 45 Pages | 納期: 即日から翌営業日

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価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.76円
中国におけるサステナビリティ
出版日: 2023年12月08日
発行: Euromonitor International
ページ情報: 英文 45 Pages
納期: 即日から翌営業日
  • 全表示
  • 概要
  • 目次
概要

中国の消費者の大半は、地球に＋の影響を与えようとするため、肉食を避ける傾向にあり、こうした消費者の大半は、持続可能な製品により高い金額を支払うことを望んでいます。そのため、最大の産業である乳製品と代替食品は、肉食忌避者の倫理観に合致したビーガン（完全菜食主義者）向け商品の提供で成功を収めています。ベジタリアンやビーガン向けの製品を提供することは全産業にとって重要な機会であり、一方でオーガニックの選択肢を提供することは、増え続ける環境保護志向の消費者に受け入れられると思われます。

当レポートでは、中国におけるサステナビリティについて調査し、国や製品カテゴリーにおけるサステナビリティの導入レベルをモニターしています。また、持続可能な製品ポートフォリオにおいて、どの企業やブランドがリードしているのか、また、どの企業が遅れをとっているのかなど、戦略的な分析を行っています。

目次

範囲

主な調査結果

イントロダクション

  • 中国のサステナビリティ市場：2022年の業界別の主要指標

消費者行動

  • 環境意識
  • グリーンアクション
  • グリーンラベルへの信頼
  • ショッピングの好み
  • 持続可能な消費者のタイプ

市場規模

持続可能な製品

競合の分析

機会をつかむ- 業界別

機会をつかむ- 主要な属性グループ別

目次
Product Code: SUSCN

The majority of Chinese consumers try to positively impact the planet, leading to a rise in Meat Avoidance, with most of these consumers willing to pay more for sustainable products. As such, the largest industry of Dairy Products and Alternatives is seeing success in offering Vegan claims, aligning with Meat Avoiders' ethics. Offering vegetarian or vegan products is a key opportunity for all industries, while providing organic options would be well received by the growing number of environmenta...

Euromonitor International's Sustainability reports allows to hear the voice of the industry by exploring specific industry related trends, business campaigns, and attitudes and expectations for sustainability from industry leaders in 5 regions. Reports monitor the levels of sustainability adoption across countries and product categories. Reports also allows to discover where companies and brands lead in terms of a sustainable product portfolio and which ones are falling behind. Use it to learn more about consumers' evolving attitudes, expectations and adoption of sustainability across key global markets.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Sustainability market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

TABLE OF CONTENTS

List Of Contents And Tables

SCOPE

  • CHART 1 Sustainability Country Report Scope 2023

KEY FINDINGS

  • CHART 2 Sustainability Country Report Main Findings 2023

INTRODUCTION

  • CHART 3 Sustainability Market in China: Key Metrics by Industry 2022

CONSUMER BEHAVIOUR

  • Environmental awareness
  • CHART 4 Consumers' Sustainability Awareness and Actions in China 2019-2023
  • Green actions
  • CHART 5 Consumers' Environmental Action in China 2023
  • Trust in green labels
  • CHART 6 Consumer Trust in Product Claims in China 2023
  • Shopping preferences
  • CHART 7 Consumer Circular Shopping Preferences in China 2023
  • Sustainable consumer types
  • CHART 8 Sustainable Consumer's Types in China 2023
  • CHART 9 Meat Avoiders: Largest Consumer Type in China 2023

MARKET SIZE

  • CHART 10 Sustainability Market Size By Industry in China 2021-2022
  • Sustainability Attributes with the biggest market sizes in China
  • CHART 11 Sustainability Market Size for the Top 10 Attributes by Industry in China, USD Million 2022
  • CHART 12 Sustainability Market Size for the Top 10 Attributes by Industry in China, USD Million 2022

SUSTAINABLE PRODUCTS

  • CHART 13 Dairy Products and Alternatives: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022
  • CHART 14 Soft Drinks: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022
  • CHART 15 Beauty and Personal Care: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022
  • CHART 16 Tissue and Hygiene: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022
  • CHART 17 Staple Foods: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022
  • CHART 18 Consumer Health: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022
  • CHART 19 Cooking Ingredients and Meals: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022
  • CHART 20 Home Care: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022
  • CHART 21 Snacks: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022
  • CHART 22 Pet Care: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022
  • CHART 23 Hot Drinks: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in China 2022

COMPETITOR ANALYSIS

  • CHART 24 Top 10 Companies: Company Sales of SKUs with Sustainability Attributes in China, 2021-2022
  • CHART 25 Top 10 Companies: Product Availability of SKUs with Sustainability Attributes in China, 2021-2022

SEIZING THE OPPORTUNITY - BY INDUSTRY

  • CHART 26 Dairy Products and Alternatives: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China
  • CHART 27 Soft Drinks: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China
  • CHART 28 Beauty and Personal Care: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China
  • CHART 29 Tissue and Hygiene: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China
  • CHART 30 Staple Foods: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China
  • CHART 31 Consumer Health: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China
  • CHART 32 Cooking Ingredients and Meals: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China
  • CHART 33 Home Care: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China
  • CHART 34 Snacks: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China
  • CHART 35 Pet Care: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China
  • CHART 36 Hot Drinks: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in China

SEIZING THE OPPORTUNITY - BY KEY ATTRIBUTE GROUP

  • CHART 37 No Artificial Ingredients Claims: Consumer Survey, Shopper Satisfaction and Product Availability of SKUs with Sustainability Attributes in China 2022
  • CHART 38 Sustainable Sourcing Claims: Consumer Survey, Shopper Satisfaction and Product Availability of SKUs with Sustainability Attributes in China 2022
  • CHART 39 Environmentally Friendly Claims: Consumer Survey, Shopper Satisfaction and Product Availability of SKUs with Sustainability Attributes in China 2022