市場調査レポート

商品コード

1301551

フィリピンのアルコール飲料市場

Alcoholic Drinks in the Philippines

出版日: 2023年06月26日 | 発行: Euromonitor International

| ページ情報: 英文 72 Pages | 納期: 即日から翌営業日

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概要

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不安定な世界経済とインフレ圧力がもたらした課題にもかかわらず、フィリピンのアルコール飲料業界は2022年を通じて有望な回復基調を続けました。この回復は同国の一般的な経済実績と表裏一体であり、経済的な逆風に悩まされながらも、今年度は大幅な改善が見られました。

当レポートでは、フィリピンのアルコール飲料市場について調査し、2018年～2022年の最新小売販売データ、主要企業、主要ブランド、法律・流通・価格問題などの市場に影響を与える主要な要因など、包括的な情報を提供しています。

Despite the challenges presented by an unstable global economy and inflationary pressures, the alcoholic drinks industry in the Philippines continued a promising recovery path throughout 2022. This recovery was inextricably linked with the country's general economic performance, which showed significant improvements in the year under review, albeit grappling with some economic headwinds. According to reports the economic trajectory of the Philippines, while at times uncertain, gradually began to...

Euromonitor International's Alcoholic Drinks in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Alcoholic Drinks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

List Of Contents And Tables

EXECUTIVE SUMMARY

Alcoholic drinks in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
On-trade vs off-trade split
What next for alcoholic drinks?

MARKET BACKGROUND

Legislation
Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
Table 1 Number of On-trade Establishments by Type 2016-2022

TAXATION AND DUTY LEVIES

Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2022

OPERATING ENVIRONMENT

Contraband/parallel trade
Duty free
Cross-border/private imports

KEY NEW PRODUCT LAUNCHES

Outlook

MARKET INDICATORS

Table 2 Retail Consumer Expenditure on Alcoholic Drinks 2017-2022

MARKET DATA

Table 3 Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
Table 4 Sales of Alcoholic Drinks by Category: Total Value 2017-2022
Table 5 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
Table 6 Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022
Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2022
Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2022
Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2022
Table 10 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2022
Table 11 GBO Company Shares of Alcoholic Drinks: % Total Volume 2018-2022
Table 12 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2017-2022
Table 13 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2022
Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2022-2027
Table 15 Forecast Sales of Alcoholic Drinks by Category: Total Value 2022-2027
Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2022-2027
Table 17 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2022-2027

DISCLAIMER

SOURCES

Summary 2 Research Sources

BEER IN THE PHILIPPINES

KEY DATA FINDINGS

2022 DEVELOPMENTS

Beer sees positive growth in 2022
San Miguel Brewery's consolidates its market dominance
Flourishing diversity found in beer products

PROSPECTS AND OPPORTUNITIES

On-trade spending to continue to rise
Expansion across a range of subcategories is anticipated
Premiumisation trend to persist as younger consumers seek out new experiences

CATEGORY BACKGROUND

Lager price band methodology
Summary 3 Lager by Price Band 2022
Table 18 Number of Breweries 2017-2022

CATEGORY DATA

Table 19 Sales of Beer by Category: Total Volume 2017-2022
Table 20 Sales of Beer by Category: Total Value 2017-2022
Table 21 Sales of Beer by Category: % Total Volume Growth 2017-2022
Table 22 Sales of Beer by Category: % Total Value Growth 2017-2022
Table 23 Sales of Beer by Off-trade vs On-trade: Volume 2017-2022
Table 24 Sales of Beer by Off-trade vs On-trade: Value 2017-2022
Table 25 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 26 Sales of Beer by Off-trade vs On-trade: % Value Growth 2017-2022
Table 27 Sales of Beer by Craft vs Standard 2017-2022
Table 28 GBO Company Shares of Beer: % Total Volume 2018-2022
Table 29 NBO Company Shares of Beer: % Total Volume 2018-2022
Table 30 LBN Brand Shares of Beer: % Total Volume 2019-2022
Table 31 Forecast Sales of Beer by Category: Total Volume 2022-2027
Table 32 Forecast Sales of Beer by Category: Total Value 2022-2027
Table 33 Forecast Sales of Beer by Category: % Total Volume Growth 2022-2027
Table 34 Forecast Sales of Beer by Category: % Total Value Growth 2022-2027

WINE IN THE PHILIPPINES

KEY DATA FINDINGS

2022 DEVELOPMENTS

Wine consumption on the up in 2022
Bel Mondo Italia Corp maintains overall leadership
Product variety plays key role in sustained growth

PROSPECTS AND OPPORTUNITIES

On-trade channel to prove key in boosting local awareness
E-commerce will continue to gain in importance
Younger generations set to show greater interest in wine

CATEGORY DATA

Table 35 Sales of Wine by Category: Total Volume 2017-2022
Table 36 Sales of Wine by Category: Total Value 2017-2022
Table 37 Sales of Wine by Category: % Total Volume Growth 2017-2022
Table 38 Sales of Wine by Category: % Total Value Growth 2017-2022
Table 39 Sales of Wine by Off-trade vs On-trade: Volume 2017-2022
Table 40 Sales of Wine by Off-trade vs On-trade: Value 2017-2022
Table 41 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 42 Sales of Wine by Off-trade vs On-trade: % Value Growth 2017-2022
Table 43 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2017-2022
Table 44 Sales of Still Rose Wine by Price Segment: % Off-trade Volume 2017-2022
Table 45 Sales of Still White Wine by Price Segment: % Off-trade Volume 2017-2022
Table 46 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2017-2022
Table 47 GBO Company Shares of Still Light Grape Wine: % Total Volume 2018-2022
Table 48 NBO Company Shares of Still Light Grape Wine: % Total Volume 2018-2022
Table 49 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2019-2022
Table 50 GBO Company Shares of Champagne: % Total Volume 2018-2022
Table 51 NBO Company Shares of Champagne: % Total Volume 2018-2022
Table 52 LBN Brand Shares of Champagne: % Total Volume 2019-2022
Table 53 GBO Company Shares of Other Sparkling Wine: % Total Volume 2018-2022
Table 54 NBO Company Shares of Other Sparkling Wine: % Total Volume 2018-2022
Table 55 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2019-2022
Table 56 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2018-2022
Table 57 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2018-2022
Table 58 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2019-2022
Table 59 GBO Company Shares of Non-grape Wine: % Total Volume 2018-2022
Table 60 NBO Company Shares of Non-grape Wine: % Total Volume 2018-2022
Table 61 LBN Brand Shares of Non-grape Wine: % Total Volume 2019-2022
Table 62 Forecast Sales of Wine by Category: Total Volume 2022-2027
Table 63 Forecast Sales of Wine by Category: Total Value 2022-2027
Table 64 Forecast Sales of Wine by Category: % Total Volume Growth 2022-2027
Table 65 Forecast Sales of Wine by Category: % Total Value Growth 2022-2027

SPIRITS IN THE PHILIPPINES

KEY DATA FINDINGS

2022 DEVELOPMENTS

Spirits sees steady growth in 2022
Domestic players continue to hold the top spots in spirits
Premiumisation trend resurges thanks to reopening of on-trade channels

PROSPECTS AND OPPORTUNITIES

Positive growth projected for spirits over the forecast period
Cocktail culture set to enjoy renewed interest
E-commerce to continue gaining ground

CATEGORY BACKGROUND

Vodka, gin, other blended Scotch whisky, dark rum and white rum price band methodology
Summary 4 Benchmark Brands 2022

CATEGORY DATA

Table 66 Sales of Spirits by Category: Total Volume 2017-2022
Table 67 Sales of Spirits by Category: Total Value 2017-2022
Table 68 Sales of Spirits by Category: % Total Volume Growth 2017-2022
Table 69 Sales of Spirits by Category: % Total Value Growth 2017-2022
Table 70 Sales of Spirits by Off-trade vs On-trade: Volume 2017-2022
Table 71 Sales of Spirits by Off-trade vs On-trade: Value 2017-2022
Table 72 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 73 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2017-2022
Table 74 Sales of Dark Rum by Price Platform: % Total Volume 2017-2022
Table 75 Sales of White Rum by Price Platform: % Total Volume 2017-2022
Table 76 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2017-2022
Table 77 Sales of English Gin by Price Platform: % Total Volume 2017-2022
Table 78 Sales of Vodka by Price Platform: % Total Volume 2017-2022
Table 79 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2017-2022
Table 80 GBO Company Shares of Spirits: % Total Volume 2018-2022
Table 81 NBO Company Shares of Spirits: % Total Volume 2018-2022
Table 82 LBN Brand Shares of Spirits: % Total Volume 2019-2022
Table 83 Forecast Sales of Spirits by Category: Total Volume 2022-2027
Table 84 Forecast Sales of Spirits by Category: Total Value 2022-2027
Table 85 Forecast Sales of Spirits by Category: % Total Volume Growth 2022-2027
Table 86 Forecast Sales of Spirits by Category: % Total Value Growth 2022-2027

CIDER/PERRY IN THE PHILIPPINES

KEY DATA FINDINGS

2022 DEVELOPMENTS

Gradual growth seen in cider/perry in 2022
International brands dominate the competitive landscape
E-commerce distribution channel plays key role in boosting visibility

PROSPECTS AND OPPORTUNITIES

Economic revival anticipated to fuel category expansion
On-trade volume sales will continue to strengthen
Cider/perry to enjoy greater product variety

CATEGORY DATA

Table 87 Sales of Cider/Perry: Total Volume 2017-2022
Table 88 Sales of Cider/Perry: Total Value 2017-2022
Table 89 Sales of Cider/Perry: % Total Volume Growth 2017-2022
Table 90 Sales of Cider/Perry: % Total Value Growth 2017-2022
Table 91 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2017-2022
Table 92 Sales of Cider/Perry by Off-trade vs On-trade: Value 2017-2022
Table 93 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 94 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2017-2022
Table 95 GBO Company Shares of Cider/Perry: % Total Volume 2018-2022
Table 96 NBO Company Shares of Cider/Perry: % Total Volume 2018-2022
Table 97 LBN Brand Shares of Cider/Perry: % Total Volume 2019-2022
Table 98 Forecast Sales of Cider/Perry: Total Volume 2022-2027
Table 99 Forecast Sales of Cider/Perry: Total Value 2022-2027
Table 100 Forecast Sales of Cider/Perry: % Total Volume Growth 2022-2027
Table 101 Forecast Sales of Cider/Perry: % Total Value Growth 2022-2027

RTDS IN THE PHILIPPINES

KEY DATA FINDINGS

2022 DEVELOPMENTS

As current value sales rise, volume sales continue to fall in 2022
Universal Robina Corp makes its Debut in the RTD space
Rising wine awareness may be dampening appeal of wine-based RTDs

PROSPECTS AND OPPORTUNITIES

On-trade boost set to drive demand
Health and wellness trends will influence product Diversity
E-commerce poised to bolster sales

CATEGORY DATA

Table 102 Sales of RTDs by Category: Total Volume 2017-2022
Table 103 Sales of RTDs by Category: Total Value 2017-2022
Table 104 Sales of RTDs by Category: % Total Volume Growth 2017-2022
Table 105 Sales of RTDs by Category: % Total Value Growth 2017-2022
Table 106 Sales of RTDs by Off-trade vs On-trade: Volume 2017-2022
Table 107 Sales of RTDs by Off-trade vs On-trade: Value 2017-2022
Table 108 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 109 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2017-2022
Table 110 GBO Company Shares of RTDs: % Total Volume 2018-2022
Table 111 NBO Company Shares of RTDs: % Total Volume 2018-2022
Table 112 LBN Brand Shares of RTDs: % Total Volume 2019-2022
Table 113 Forecast Sales of RTDs by Category: Total Volume 2022-2027
Table 114 Forecast Sales of RTDs by Category: Total Value 2022-2027
Table 115 Forecast Sales of RTDs by Category: % Total Volume Growth 2022-2027
Table 116 Forecast Sales of RTDs by Category: % Total Value Growth 2022-2027

フィリピンのアルコール飲料市場

Alcoholic Drinks in the Philippines

目次

エグゼクティブサマリー

市場の背景

税金と関税

運営環境

主要な新製品の発売

市場指標

市場データ

免責事項

ソース

フィリピンのビール

フィリピンのワイン

フィリピンのスピリッツ

フィリピンのシードル/ペリー

フィリピンのRTD

Why buy this report?

TABLE OF CONTENTS

EXECUTIVE SUMMARY

MARKET BACKGROUND

TAXATION AND DUTY LEVIES

OPERATING ENVIRONMENT

KEY NEW PRODUCT LAUNCHES

MARKET INDICATORS

MARKET DATA

DISCLAIMER

SOURCES

BEER IN THE PHILIPPINES

KEY DATA FINDINGS

2022 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY BACKGROUND

CATEGORY DATA

WINE IN THE PHILIPPINES

KEY DATA FINDINGS

2022 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

SPIRITS IN THE PHILIPPINES

KEY DATA FINDINGS

2022 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY BACKGROUND

CATEGORY DATA

CIDER/PERRY IN THE PHILIPPINES

KEY DATA FINDINGS

2022 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA

RTDS IN THE PHILIPPINES

KEY DATA FINDINGS

2022 DEVELOPMENTS

PROSPECTS AND OPPORTUNITIES

CATEGORY DATA