ビーガンヨーグルトの世界市場、2024年～2031年

概要

ビーガンヨーグルトの世界市場は2023年に67億米ドルに達し、2031年には116億米ドルに達すると予測され、予測期間2024年～2031年のCAGRは7.1%で成長する見込みです。

世界のビーガンヨーグルト市場は、伝統的な乳製品に代わる植物由来の代替品に対する消費者需要の増加により、急速な成長を遂げています。この高まりは、植物ベースの食事に関連する健康上の利点、持続可能性、倫理的配慮に対する意識の高まりが後押ししています。アーモンド、ココナッツ、大豆、オーツ麦、カシューナッツなどの原材料から作られるビーガンヨーグルトは、乳製品不使用、乳糖不使用、環境に優しい選択肢を求める人々の間で広くアピールされています。

プロバイオティクス、ビタミン、ミネラルを添加した新しい処方を発表するブランドにより、風味、食感、栄養の革新が市場をさらに加速しています。ビーガンヨーグルトは、乳製品の代替品であるだけでなく、様々な健康上のメリットを提供する機能性食品でもあります。消費者の嗜好がより持続可能で健康志向の高い食品へと進化するにつれて、市場は拡大し続けると予想されます。

ヨーグルトを含むヴィーガンデザートに対する需要の高まりは、乳糖不耐症、乳製品アレルギー、低カロリー・低脂肪・乳製品不使用の選択肢への要望など、様々な要因によって後押しされています。乳糖不耐症は比較的一般的で、米国だけでも数百万人が罹患しています。World Population Reviewによると、2024年現在、米国における乳糖不耐症（人口比）は36%であり、ヴィーガンオプションに対するニーズが市場の優位性を牽引しています。

ダイナミクス

ビーガン人口の増加

ビーガンヨーグルトの世界の需要は、健康意識の高まりと乳糖不使用の代替食品へのニーズにより拡大しています。飽和脂肪酸や添加物による健康への悪影響に対する認識が高まるにつれ、多くの消費者が植物由来の選択肢を選ぶようになっています。アーモンド、大豆、ココナッツなどの原材料から作られるビーガンヨーグルトは、より健康的で乳製品を使わないソリューションを提供します。ビーガン人口も増加傾向にあります。NCBIによると、世界には約8,800万人のビーガンがいます。

さらに、乳糖不耐症は、アフリカ系アメリカ人、アジア系アメリカ人、ヒスパニック系／ラテン系などの民族によく見られ、北欧ではわずか5％であるのに対し、東アジアでは最大100％が罹患しています。また、ビーガンヨーグルトにはプロバイオティクスが含まれていることが多く、消化器系の健康に役立つとして人気を集めています。消化器系の健康に対する意識の高まりは、ラクトースフリーや植物由来の食品を求める人々の増加と相まって、ビーガンヨーグルトを世界市場における重要なプレーヤーとして位置づけています。

イノベーションと製品の多様性

植物由来の選択肢に対する需要が高まるにつれ、ヨーグルトメーカーは製品の味、食感、栄養プロファイルの改善にますます注力しています。発酵技術の進歩や、オーツ麦、アーモンド、ココナッツなど多様な植物ベースの使用により、従来の乳製品ヨーグルトのクリーミーなテクスチャーと風味を忠実に模倣したビーガンヨーグルトが生まれています。こうした技術革新により、植物性ヨーグルトは、特に乳製品不使用でありながら満足感のある代替品を求める、より幅広い消費者層にとって魅力的なものとなっています。

さらに、ビーガンヨーグルト製品は、消費者の栄養ニーズを満たすために、乳製品によく含まれるカルシウム、ビタミンD、ビタミンB12などの必須栄養素を強化しています。また、健康志向のバイヤーに対応するため、食物繊維、タンパク質、スーパーフードなどの機能性成分を加えているブランドもあります。例えば、英国を拠点とする乳製品不使用のヨーグルト会社、The Coconut Collabは、2024年7月に高タンパク質製品「プロテイン・ヨグ」を発売しました。

この製品は、ココナッツクリーム、ココナッツウォーター、アーモンドと大豆のタンパク質から作られています。1食あたり10gのタンパク質を含むこの製品は、4年の歳月をかけて開発され、おいしい植物性タンパク質の選択肢を提供し、味と栄養の両方を求める人々にビーガンヨーグルトの魅力をさらに広げています。風味、食感、栄養強化の革新は、植物性選択肢をより魅力的、機能的、栄養的に乳製品代替品と競争できるものにすることで、ビーガンヨーグルト市場を牽引しています。

高い生産コストと価格敏感性

ビーガンヨーグルトの製造コストが高いのは、アーモンドミルク、ココナッツミルク、カシューミルク、オートミルクなどの植物性原料にコストがかかるためです。これらの原材料は、一般的に乳製品よりも高価であるため、ビーガンヨーグルトの製造コストは高くなります。さらに、植物性ヨーグルトの製造には、従来のヨーグルトの食感、味、栄養プロファイルを再現するための特殊な製造工程と設備が必要です。これらの要因が組み合わさって、運営コストが上昇しています。

このような割高な価格設定は、特に価格に敏感な市場や、消費者がより手ごろな価格の食品を優先する可能性のある不況時には、大きな課題となります。所得水準が低く価格感応度が高い新興国市場では、ビーガンヨーグルトのコスト高が市場浸透を制限する可能性があります。その結果、特に消費者がより手ごろな乳製品の代替品という選択肢に直面した場合、価格帯が高いために普及が阻害される可能性があります。

目次

第1章 調査手法と調査範囲

第2章 定義と概要

第3章 エグゼクティブサマリー

第4章 市場力学

• 影響要因
  • 促進要因
    • ビーガン人口の増加
    • イノベーションと製品の多様性
  • 抑制要因
    • 高い生産コストと価格への敏感さ
  • 機会
  • 影響分析

第5章 産業分析

• ポーターのファイブフォース分析
• サプライチェーン分析
• 価格分析
• 規制分析
• DMIの見解

第6章 由来別

• アーモンド
• 大豆
• オート麦
• その他

第7章 タイプ別

• 強化
• 強化されていない

第8章 フレーバー別

• 味付き
• 風味豊かな
• その他

第9章 流通チャネル別

• スーパーマーケット/ハイパーマーケット
• コンビニエンスストア
• 専門店
• オンライン小売
• その他

第10章 地域別

• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • ドイツ
  • 英国
  • フランス
  • イタリア
  • スペイン
  • その他欧州
• 南米
  • ブラジル
  • アルゼンチン
  • その他南米
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • オーストラリア
  • その他アジア太平洋地域
• 中東・アフリカ

第11章 競合情勢

• 競合シナリオ
• 市況・シェア分析
• M&A分析

第12章 企業プロファイル

• General Mills, Inc.
  • 会社概要
  • ネイチャーポートフォリオと説明
  • 財務概要
  • 主な発展
• The Hain Celestial Group
• Danone S.A.
• The Coconut Collaborative Ltd
• Kite Hill
• G.T.'s Living Foods LLC
• Nancy's Probiotic Foods
• COYO Pty Ltd
• KaTech Ingredient Solutions GmbH
• Drums Food International Private Limited

第13章 付録

Overview

Global Vegan Yogurt Market reached US$ 6.7 billion in 2023 and is expected to reach US$ 11.6 billion by 2031, growing with a CAGR of 7.1 % during the forecast period 2024-2031.

The global vegan yogurt market is experiencing rapid growth, driven by increasing consumer demand for plant-based alternatives to traditional dairy products. This rise is fueled by greater awareness of health benefits, sustainability and ethical considerations associated with plant-based diets. Vegan yogurt, made from ingredients like almond, coconut, soy, oats and cashews, has gained widespread appeal among those seeking dairy-free, lactose-free and environmentally friendly options.

Innovation in flavor, texture and nutrition has further accelerated the market, with brands introducing new formulations that include added probiotics, vitamins and minerals. Vegan yogurt is not only a dairy alternative but also a functional food, offering various health benefits. The market is expected to continue expanding as consumer preferences evolve toward more sustainable and health-conscious food choices.

The rising demand for vegan desserts, including yogurt, is fueled by a variety of factors, including lactose intolerance, dairy allergies and the desire for lower-calorie, lower-fat or dairy-free options. Lactose intolerance disorder is relatively very common, affecting millions of people in US alone. According to the World Population Review, lactose intolerance (% of the population) is 36% in US as of 2024, creating the need for vegan options driving the market dominance.

Dynamics

Rising Vegan Population

The global demand for vegan yogurt is growing due to rising health consciousness and the need for lactose-free alternatives. With increasing awareness of the negative health impacts of saturated fats and additives, many consumers are turning to plant-based options. Vegan yogurt, made from ingredients like almonds, soy and coconut, offers a healthier, dairy-free solution. The vegan population is also on the rise. According to NCBI, there are Approximately 88 Million vegans in the World.

Additionally, lactose intolerance is common in ethnic groups such as African Americans, Asian Americans and Hispanic/Latinos, with up to 100% of East Asians affected, compared to just 5% in Northern Europe. Vegan yogurt is also gaining popularity for its digestive health benefits, as it often contains probiotics. The growing awareness of digestive wellness, combined with the increasing number of people seeking lactose-free and plant-based foods, positions vegan yogurt as a key player in the global market.

Innovation and Product Variety

As demand for plant-based options rises, yogurt makers are increasingly focused on improving the taste, texture and nutritional profiles of their products. Advances in fermentation techniques and the use of diverse plant bases such as oats, almonds and coconuts have led to vegan yogurts that closely mimic the creamy texture and flavor of traditional dairy yogurt. These innovations make plant-based yogurts more appealing to a broader consumer base, particularly those seeking dairy-free yet satisfying alternatives.

Additionally, vegan yogurt products are being fortified with essential nutrients like calcium, vitamin D and vitamin B12, commonly found in dairy-based products, to meet the nutritional needs of consumers. Some brands are also adding functional ingredients like fiber, protein and superfoods to cater to health-conscious buyers. For instance, The Coconut Collab, a UK-based dairy-free yogurt company, launched a high-protein product Protein Yog in July 2024.

The product is made from coconut cream, coconut water and almond and soy proteins. With 10g of protein per serving, this product, developed over four years, provides a delicious plant-based protein option, further expanding the appeal of vegan yogurt to those looking for both taste and nutritional benefits. Innovation in flavor, texture and nutritional fortification is driving the vegan yogurt market by making plant-based options more appealing, functional and nutritionally competitive with dairy alternatives.

High Production Costs and Price Sensitivity

The high production cost of vegan yogurt is driven by the expense of plant-based ingredients such as almond, coconut, cashew and oat milk. These ingredients are generally more costly than their dairy counterparts, making the production of vegan yogurt more expensive. Additionally, producing plant-based yogurt requires specialized manufacturing processes and equipment to replicate the texture, taste and nutritional profile of traditional yogurt. These factors combine to increase operational costs.

This premium pricing poses a significant challenge, particularly in price-sensitive markets or during economic downturns when consumers may prioritize more affordable food options. In developing regions, where income levels are lower and price sensitivity is higher, the elevated cost of vegan yogurt can limit its market penetration. As a result, the higher price point may discourage wider adoption, especially when consumers are faced with the option of more affordable dairy alternatives.

Segment Analysis

The global vegan yogurt market is segmented based on source, type, flavor, distribution channel and region.

Rising Consumer Demand for Nutritious Products

The global vegan yogurt market is segmented based on type into fortified and non-fortified. Fortified vegan yogurt has become a dominant force due to rising consumer demand for plant-based, nutritious alternatives to dairy. These products offer enhanced nutritional profiles, with added protein, fiber, vitamins and probiotics, meeting the needs of health-conscious consumers and those with dietary restrictions like lactose intolerance or veganism.

For instance, Nature's Fynd's launch of Fy Yogurt in January 2024, represents a breakthrough in fortified vegan yogurt. Made with Fy, a sustainable fungi protein, this dairy-free yogurt is available in flavors like strawberry, peach and vanilla and provides 8 grams of protein, 4 grams of fiber and live active cultures per serving. It not only delivers a creamy texture but also offers a rich nutrient profile, aligning with consumer preferences for both taste and health benefits in plant-based alternatives.

Geographical Penetration

Rising Vegan Population in North America

North America has emerged as a dominant force in the vegan yogurt market, driven by an increasing awareness of health and wellness among consumers. With 4% of US population identifying as vegan and 10% considering themselves either vegetarian or vegan according to the Animal Health Foundation, there is a substantial and growing consumer base actively seeking plant-based alternatives.

The shift is not limited to vegans alone, as the broader trend toward plant-based eating continues to gain traction, with a 6.6% increase in plant-based food sales in 2022 underscoring the growing mainstream appeal of these products. As consumer interest in plant-based options intensifies, North America is leading the charge in vegan yogurt innovation, setting the stage for continued growth in the market.

Competitive Landscape

The major global players in the market include General Mills, Inc., The Hain Celestial Group, Danone S.A., The Coconut Collaborative Ltd, Kite Hill, G.T.'s Living Foods LLC, Nancy's Probiotic Foods, COYO Pty Ltd, KaTech Ingredient Solutions GmbH and Drums Food International Private Limited.

Russia-Ukraine War Impact

The Russia-Ukraine war disrupted the supply chains of the market, particularly in the sourcing of key ingredients. The conflict has also led to higher production costs due to rising energy prices and inflation, which resulted in increased retail prices for plant-based products. These cost pressures, combined with economic uncertainty, dampen consumer spending on premium products like vegan yogurt in certain markets.

While challenges like supply chain disruptions and rising costs pose short-term hurdles, the vegan yogurt market continues to show resilience. The war has heightened awareness of sustainability and ethical consumption, potentially boosting demand for plant-based alternatives as consumers seek healthier and environmentally friendly options. Growing consumer interest in plant-based diets, driven by health and sustainability concerns, remains a key driver of market expansion, particularly in Western markets.

By Source

• Almond
• Soy
• Oats
• Others

By Type

• Fortified
• Non-fortified

By Flavor

• Fruity
• Savory
• Other

By Distribution Channel

• Supermarkets/Hypermarkets
• Convenience Stores
• Specialty Store
• Online Sales
• Others

By Region

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Rest of Europe
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
• Middle East and Africa

Key Developments

• In July 2024, The Coconut Collab, a UK-based dairy-free yogurt company, launched a high-protein product Protein Yog.
• In January 2024, Nature's Fynd's launch of Fy Yogurt represents a breakthrough in fortified vegan yogurt. Made with Fy, a sustainable fungi protein, this dairy-free yogurt is available in different flavors.
• In March 2024, Bored Cow launched a drinkable animal-free yogurt made with fermented milk protein, coconut cream and cane sugar. Available in strawberry, vanilla and passion fruit mango, each 7 oz bottle offers 8g of protein, calcium, vitamins and probiotics. Priced at US$ 2.99-US$ 3.99, it will debut in New York City this month.

Why Purchase the Report?

• To visualize the global vegan yogurt market segmentation based on source, type, flavor, distribution channel and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous vegan yogurt market-level data points with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as excel consisting of key products of all the major players.

The global vegan yogurt market report would provide approximately 62 tables, 54 figures and 203 pages.

Target Audience 2024

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies

Table of Contents

1. Methodology and Scope

• 1.1. Research Methodology
• 1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

• 3.1. Snippet by Source
• 3.2. Snippet by Type
• 3.3. Snippet by Flavor
• 3.4. Snippet by Distribution Channel
• 3.5. Snippet by Region

4. Dynamics

• 4.1. Impacting Factors
  • 4.1.1. Drivers
    • 4.1.1.1. Rising Vegan Population
    • 4.1.1.2. Innovation and Product Variety
  • 4.1.2. Restraints
    • 4.1.2.1. High Production Costs and Price Sensitivity
  • 4.1.3. Opportunity
  • 4.1.4. Impact Analysis

5. Industry Analysis

• 5.1. Porter's Five Force Analysis
• 5.2. Supply Chain Analysis
• 5.3. Pricing Analysis
• 5.4. Regulatory Analysis
• 5.5. DMI Opinion

6. By Source

• 6.1. Introduction
  • 6.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 6.1.2. Market Attractiveness Index, By Source
• 6.2. Almond
  • 6.2.1. Introduction
  • 6.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
• 6.3. Soy
• 6.4. Oats
• 6.5. Others

7. By Type

• 7.1. Introduction
  • 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 7.1.2. Market Attractiveness Index, By Type
• 7.2. Fortified
  • 7.2.1. Introduction
  • 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
• 7.3. Non-fortified

8. By Flavor

• 8.1. Introduction
  • 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
  • 8.1.2. Market Attractiveness Index, By Flavor
• 8.2. Flavor
  • 8.2.1. Introduction
  • 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
• 8.3. Savory
• 8.4. Other

9. By Distribution Channel

• 9.1. Introduction
• 9.2. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
• 9.3. Market Attractiveness Index, By Distribution Channel
• 9.4. Supermarkets/Hypermarkets
  • 9.4.1. Introduction
  • 9.4.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
• 9.5. Convenience Store
• 9.6. Specialty Store
• 9.7. Online Retail
• 9.8. Others

10. By Region

• 10.1. Introduction
  • 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
  • 10.1.2. Market Attractiveness Index, By Region
• 10.2. North America
  • 10.2.1. Introduction
  • 10.2.2. Key Region-Specific Dynamics
  • 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
  • 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.2.7.1. US
    • 10.2.7.2. Canada
    • 10.2.7.3. Mexico
• 10.3. Europe
  • 10.3.1. Introduction
  • 10.3.2. Key Region-Specific Dynamics
  • 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
  • 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.3.7.1. Germany
    • 10.3.7.2. UK
    • 10.3.7.3. France
    • 10.3.7.4. Italy
    • 10.3.7.5. Spain
    • 10.3.7.6. Rest of Europe
• 10.4. South America
  • 10.4.1. Introduction
  • 10.4.2. Key Region-Specific Dynamics
  • 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
  • 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.4.7.1. Brazil
    • 10.4.7.2. Argentina
    • 10.4.7.3. Rest of South America
• 10.5. Asia-Pacific
  • 10.5.1. Introduction
  • 10.5.2. Key Region-Specific Dynamics
  • 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
  • 10.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
  • 10.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
    • 10.5.7.1. China
    • 10.5.7.2. India
    • 10.5.7.3. Japan
    • 10.5.7.4. Australia
    • 10.5.7.5. Rest of Asia-Pacific
• 10.6. Middle East and Africa
  • 10.6.1. Introduction
  • 10.6.2. Key Region-Specific Dynamics
  • 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
  • 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Type
  • 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Flavor
  • 10.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

• 11.1. Competitive Scenario
• 11.2. Market Positioning/Share Analysis
• 11.3. Mergers and Acquisitions Analysis

12. Company Profiles

• 12.1. General Mills, Inc.
  • 12.1.1. Company Overview
  • 12.1.2. Nature Portfolio and Description
  • 12.1.3. Financial Overview
  • 12.1.4. Key Developments
• 12.2. The Hain Celestial Group
• 12.3. Danone S.A.
• 12.4. The Coconut Collaborative Ltd
• 12.5. Kite Hill
• 12.6. G.T.'s Living Foods LLC
• 12.7. Nancy's Probiotic Foods
• 12.8. COYO Pty Ltd
• 12.9. KaTech Ingredient Solutions GmbH
• 12.10. Drums Food International Private Limited

LIST NOT EXHAUSTIVE

13. Appendix

• 13.1. About Us and Services
• 13.2. Contact Us