市場調査レポート
商品コード
1179869
ウォッシャブルマーカーの世界市場-2023-2030Global Washable Markers Market - 2023-2030 |
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ウォッシャブルマーカーの世界市場-2023-2030 |
出版日: 2023年01月05日
発行: DataM Intelligence
ページ情報: 英文 210 Pages
納期: 約2営業日
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ウォッシャブルマーカーは、故意、あるいは無意識に服や体に印を付けてしまう可能性のある小さな子供たちにとって、最適な描画ツールです。濡らしたスポンジで数回叩くだけで、衣服や皮膚、壁などの表面についたウォッシャブルマーカーの汚れを簡単に落とすことができます。水性マーカーはシミが残りにくいので、家庭や教室で使うのに最適です。水性ウォッシャブルマーカーは、他のインクに比べて後始末が簡単で、衣服や皮膚に付着しても落とすことができます。一方、非水性のメディウムは、パーマネントマーカーに使用されている顔料と一緒に使用されます。ウォッシャブルマーカーは、溶剤に1-プロパノール、1-ブタノール、ジアセトンアルコール、クレゾールなどのアルコールを使用しています。世界のウォッシャブルマーカー市場は、洗浄性(ベーシックウォッシャブル、スーパーウォッシャブル)、エンドユーザー(子供、専門家)、機能(再水和、無毒、香り付き、その他)に分類されています。
学校や大学などの教育機関では、学生や社会人が広くマーカーを使用しています。また、オフィスやスポーツクラブ、研修施設などでも、研修を行うためにマーカーが採用されています。ウォッシャブルマーカーは、主に学齢期の子どもたちが教育や研修のためにマーカーを採用し、特に教師が採用するケースが増加したことが市場を牽引しています。また、eコマースやMコマースでマーカーを入手しやすくなったことも、市場の成長を後押ししています。無害な化学物質を使用したマーカーは、エンドユーザーの間で人気を集めており、ウォッシャブルマーカーの需要を後押ししています。
マーキング製品にプラスチックを使用することに対するメーカーや消費者の環境意識の高まりが、マーカー市場の成長を後押ししています。
環境意識の高まりと健康的な環境に対する懸念が、環境に優しい製品に対する需要を高めています。ほとんどの筆記具やマーキング用品は、プラスチックのような生分解性のない原材料で作られているため、環境に悪い影響を及ぼします。これらのプラスチック材料の過剰使用により、大気、土壌、水の毒性が上昇する可能性があります。筆記具やマーキング用品を扱う企業は、こうした問題に対処するため、竹や再生紙、認証木材など、環境に優しい代替品の使用に力を入れています。ほとんどの企業は、サプライヤーと顧客のバリューチェーン全体で、二酸化炭素排出量の削減に取り組んでいます。環境に配慮した生分解性の筆記具やマーキングツールのニーズはますます高まっています。大豆を原料とした革新的な環境に優しい鉛筆、ペン、マーカー、クレヨンなどはその一例です。さらに、上記のような要因も、将来的にウォッシャブルマーカーを牽引していくでしょう。
しかし、eラーニングの導入が主な抑制要因として作用しています。eラーニングやデジタルプラットフォームへのシフトの増加は、予測期間中のウォッシャブルマーカー市場の成長に新たな課題をもたらすだろうss。
COVID-19の影響分析
COVID-19の大流行は、施設、学校、大学など、あらゆるエンドユーザー産業を直撃します。パンデミックの間、すべての地域の政府は、各運営活動のロックダウンと完全なシャットダウンを実施しました。教育機関やその他の関連活動の停止は、マーカーの需要に影響を与えました。需要不足は製品市場の大きな損失要因でした。施錠の緩和後も、学校や大学は閉鎖されたままであり、マーカーメーカーにとっては大きな後退となっています。施錠解除後も、マーキング製品の需要不足は続いています。
The global washable markers market reached US$ XX million in 2022 and is projected to record significant growth by reaching up to US$ XX million by 2030, growing at a CAGR of XX% during the forecast period (2023-2030).
For young children who could intentionally or unintentionally mark their clothes or bodies with marks, washable markers are the perfect drawing tools. With just a few swipes of a wet sponge, washable marker stains can be easily removed from surfaces like clothing, skin and walls. Washable markers are ideal for use in the home and the classroom because they don't leave a lasting stain on a surface. Water-based washable markers are simpler to clean up after and to get off of clothes and skin than other inks. On the other hand, non-water-based mediums are used with the pigments used in permanent markers. Washable markers use alcohols like 1-propanol, 1-butanol, diacetone alcohol and cresols in their solvent. The global washable markers market is segmented into washability (basic washable and super washable), end-user (children and professionals) and function (rehydrateable, non-toxic, scented and others).
Students and professionals widely use Markers in schools, colleges and other educational institutions. Markers are also being adopted by offices, sports clubs and training facilities to provide training. The market for washable markers is primarily driven by an increase in the number of school-age children adopting markers, particularly by teachers, for teaching or training purposes. An increase in the accessibility of markers on E-commerce and M-commerce platforms is also driving market growth. The non-toxic chemical used markers are gaining traction among end-users, which propels the demand for washable markers.
The rising environmental awareness among manufacturers and consumers against the use of plastic in marking products supports the growth of the markers market
Growing environmental awareness and concern for a healthy environment have increased the demand for eco-friendly products. Most writing and marking tools are bad for the environment because they are made of non-biodegradable raw materials like plastic. The toxicity of the air, soil and water can rise due to the overuse of these plastic materials. Companies in writing and marking products are concentrating on using eco-friendly substitutes like bamboo, recycled paper and certified wood to address these issues. Most companies are working to reduce their carbon footprint throughout the supplier and customer value chains. The need for environmentally friendly, biodegradable writing and marking tools is growing. Innovative eco-friendly pencils, pens, markers and crayons made of soya are a few examples of such products. Furthermore, the factors mentioned above will also drive the washable markers in the future.
However, adopting e-learning practices is the main factor acting as a restraint. The increase in a shift toward e-learning and digital platforms will present new challenges for the growth of the washable markers market during the forecasted period.ss
COVID-19 Impact Analysis
The COVID-19 pandemic hits every end-user industry, including institutions, schools, colleges, etc. During the pandemic, governments across all geographies enforced lockdowns and complete shutdowns of each operational activity. The shutdown of educational institutions and other related activities has affected the demand for markers. Lack of demand was a major factor in the product market's loss. After the ease of lockdown, the schools and colleges remained closed, a major setback for marker manufacturers. Even after the ease of lockdown, they still witnessed a lack in demand for marking products.
The global washable markers market is segmented on washability, end-user, function and region.
The growing demand for washable markers among children drives the global market
Children only use washable markers because they are non-toxic and do not leave a lasting stain on walls, clothing or skin. They are offered at various price points in various colors and sizes. One way for kids to make their artwork with vivid colors and intriguing shapes is by drawing with these markers. Using markers, kids can express their creativity and parents can feel secure that their children won't mess up the house if they decide to paint a masterpiece on the walls. Due to the factor above, the children's end-user segment is projected to dominate the global washable markers market during the forecast period.
The global washable markers market is segmented on washability, end-user, function and region.
The growing adoption of markers in corporate and schools and the increased population in this region aids in capturing the majority of market shares in the global washable markers market
Asia-Pacific currently holds a strong position in the washable marker market due to corporate demand for washable markers and increased demand from schools and other institutions using them for training sessions. Therefore, the washable markers market is witnessing lucrative growth opportunities owing to the rising population in Asia-Pacific. For instance, South Asia accounts for 627 million children under 18, 36% of the total 1.82 South Asian population.
Key washable markers players are focusing on expanding their presence across emerging economies to gain an advantage in the global market. The primary focus areas include advancements in new techniques for washable markers solutions, product launches and strategic mergers and acquisitions. Key major players operating in the market are Faber-Castell, Crayola L.L.C., F.I.L.A. - Fabbrica Italiana Lapis ed Affini S.p.A, B.I.C. Group, Newell Brands, Carioca S.p.A, Liqui-Mark, Stabilo International G.M.B.H., Dri Mark Products Inc. and Luxor Group.
Crayola LLC
Overview: American manufacturing company Crayola LLC, formerly the Binney & Smith Company, is focused on producing art supplies. The company is best known for its crayons under the Crayola brand. The business's headquarters are in Pennsylvania's Forks Township. Crayola LLC's product offering includes Crayola, Silly Putty, Pop Art Pixies products and portfolio series.
Key Development: On Oct 7, 2022, the company launched its new material for washable markers called Glow Fusion Marker Coloring Sets. It includes five glow markers in hazmat orange, laser lemon, gamma green, blutonium and radioactive red and is applicable for children aged eight and older.
The global washable markers market report would provide approximately 61 tables, 56 figures and 210 pages.
Target Audience 2023
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