パフォーマンス栄養の世界市場：製品別、消費者グループ別、用途別、エンドユーザー別、流通チャネル別、地域別－COVID-19の影響を考慮した市場規模・予測（～2028年）

世界のパフォーマンス栄養の市場規模は、2022年の417億1,000万米ドルから、2028年には693億7,000万米ドルになると予測されており、2023年から2028年までの予測期間中のCAGRは8.98%となっています。フィットネスや身体能力の重要性に対する意識の高まり、肥満や慢性疾患の拡大、ミレニアル世代の運動に対する関心の高まり、急速な都市化は、市場の成長を促進しています。

当レポートでは、世界のパフォーマンス栄養市場について調査しており、市場分析、企業プロファイルなど、包括的な情報を提供しています。

目次

第1章 エグゼクティブサマリー

第2章 イントロダクション

• パフォーマンス栄養：概要
  • パフォーマンス栄養のイントロダクション
• パフォーマンス栄養セグメンテーション：概要
  • パフォーマンス栄養セグメンテーション

第3章 世界市場分析

• 世界のパフォーマンス栄養市場：分析
  • 世界のパフォーマンス栄養市場：概要
  • 世界のパフォーマンス栄養市場：金額別
  • 世界のパフォーマンス栄養市場：製品別（プロテインパウダー、RTDプロテインドリンク、スポーツドリンク、バー、その他）
  • 世界のパフォーマンス栄養市場：消費者グループ別（成人、子供、高齢者）
  • 世界のパフォーマンス栄養市場：用途別（トレーニング前、トレーニング後、その他）
  • 世界のパフォーマンス栄養市場：エンドユーザー別（ボディビルダー、アスリート、ライフスタイルユーザー）
  • 世界のパフォーマンス栄養市場：流通チャネル別（ハイパーマーケット/スーパーマーケット、専門店、フィットネスセンター、オンラインチャネル）
  • 世界のパフォーマンス栄養市場：地域別
• 世界のパフォーマンス栄養市場：製品分析
  • 世界のパフォーマンス栄養市場：概要：製品別
  • 世界のプロテインパウダーのパフォーマンス栄養市場：金額別
  • 世界のRTDプロテインドリンクのパフォーマンス栄養市場：金額別
  • 世界のスポーツドリンクのパフォーマンス栄養市場：金額別
  • 世界のバーのパフォーマンス栄養市場：金額別
  • 世界のその他のパフォーマンス栄養製品市場：金額別
• 世界のパフォーマンス栄養市場：エンドユーザー分析
  • 世界のパフォーマンス栄養市場：概要：エンドユーザー別
  • 世界のボディビルダーのパフォーマンス栄養市場：金額別
  • 世界のアスリートのパフォーマンス栄養市場：金額別
  • 世界のライフスタイルユーザーのパフォーマンス栄養市場：金額別
• 世界のパフォーマンス栄養市場：流通チャネル分析
  • 世界のパフォーマンス栄養市場：概要：流通チャネル別
  • 世界のハイパーマーケット/スーパーマーケットのパフォーマンス栄養市場：金額別
  • 世界の専門店のパフォーマンス栄養市場：金額別
  • 世界のフィットネスセンターのパフォーマンス栄養市場：金額別
  • 世界のオンラインチャネルのパフォーマンス栄養市場：金額別

第4章 地域市場分析

• 北米のパフォーマンス栄養市場：分析
• 欧州のパフォーマンス栄養市場：分析
• アジア太平洋のパフォーマンス栄養市場：分析
• ラテンアメリカのパフォーマンス栄養市場：分析
• 中東およびアフリカのパフォーマンス栄養市場：分析

第5章 COVID-19の影響

• パフォーマンス栄養市場に対するCOVID-19の影響
• COVID-19以後のパフォーマンス栄養市場への影響

第6章 市場力学

• 促進要因
  • フィットネスセンターとヘルスクラブの増加
  • 肥満の増加事例
  • スポーツ人気の高まり
  • 免疫力を高める製品に対する需要の増加
  • さまざまなパフォーマンス栄養の利用可能性の拡大
• 課題
  • 栄養製品の高コスト
  • 偽造サプリメントの入手可能性
• 市場動向
  • ソーシャルメディアマーケティングの台頭
  • 健康とウェルネスへの意識の高まり
  • レクリエーションスポーツ愛好家からの需要の高まり
  • クリーンなスポーツ栄養製品
  • 個人向けのパフォーマンス栄養

第7章 競合情勢

• 世界のパフォーマンス栄養企業：市場シェア別
• 米国のパフォーマンス栄養企業：市場シェア別

第8章 企業プロファイル

• Mondelez International, Inc.
• Glanbia Plc.
• Kellogg Company
• Abbott Laboratories
• The Simply Good Foods Company
• PepsiCo, Inc.
• THG Plc.
• Meiji Holdings Co., Ltd.
• MusclePharm Corporation
• Nutrabolt
• GNC Holdings, Inc.
• Worldwide Nutrition

List of Figures

• Figure 1: Benefits of Performance Nutrition
• Figure 2: Performance Nutrition Segmentation
• Figure 3: Global Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 4: Global Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 5: Global Performance Nutrition Market by Product; 2022 (Percentage, %)
• Figure 6: Global Performance Nutrition Market by Consumer group; 2022 (Percentage, %)
• Figure 7: Global Performance Nutrition Market by Application; 2022 (Percentage, %)
• Figure 8: Global Performance Nutrition Market by End User; 2022 (Percentage, %)
• Figure 9: Global Performance Nutrition Market by Distribution channel; 2022 (Percentage, %)
• Figure 10: Global Performance Nutrition Market by Region; 2022 (Percentage, %)
• Figure 11: Global Protein Powder Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 12: Global Protein Powder Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 13: Global RTD Protein Drinks Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 14: Global RTD Protein Drinks Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 15: Global Sports Drinks Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 16: Global Sports Drinks Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 17: Global Bars Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 18: Global Bars Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 19: Global Others Performance Nutrition Products Market by Value; 2018-2022 (US$ Billion)
• Figure 20: Global Others Performance Nutrition Products Market by Value; 2023-2028 (US$ Billion)
• Figure 21: Global Bodybuilders Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 22: Global Bodybuilders Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 23: Global Athletes Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 24: Global Athletes Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 25: Global Lifestyle Users Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 26: Global Lifestyle Users Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 27: Global Hypermarket/Supermarket Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 28: Global Hypermarket/Supermarket Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 29: Global Specialty Stores Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 30: Global Specialty Stores Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 31: Global Fitness Centres Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 32: Global Fitness Centres Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 33: Global Online Channels Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 34: Global Online Channels Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 35: North America Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 36: North America Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 37: North America Performance Nutrition Market by Region; 2022 (Percentage, %)
• Figure 38: The US Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 39: The US Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 40: Canada Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 41: Canada Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 42: Mexico Performance Nutrition Market by Value; 2018-2022 (US$ Million)
• Figure 43: Mexico Performance Nutrition Market by Value; 2023-2028 (US$ Million)
• Figure 44: Europe Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 45: Europe Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 46: Europe Performance Nutrition Market by Region; 2022 (Percentage, %)
• Figure 47: The UK Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 48: The UK Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 49: Germany Performance Nutrition Market by Value; 2018-2022 (US$ Million)
• Figure 50: Germany Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 51: Italy Performance Nutrition Market by Value; 2018-2022 (US$ Million)
• Figure 52: Italy Performance Nutrition Market by Value; 2023-2028 (US$ Million)
• Figure 53: Rest of Europe Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 54: Rest of Europe Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 55: Asia Pacific Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 56: Asia Pacific Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 57: Asia Pacific Performance Nutrition Market by Region; 2022 (Percentage, %)
• Figure 58: Japan Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 59: Japan Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 60: China Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 61: China Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 62: Australia Performance Nutrition Market by Value; 2018-2022 (US$ Million)
• Figure 63: Australia Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 64: India Performance Nutrition Market by Value; 2018-2022 (US$ Million)
• Figure 65: India Performance Nutrition Market by Value; 2023-2028 (US$ Million)
• Figure 66: Rest of Asia Pacific Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 67: Rest of Asia Pacific Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 68: Latin America Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 69: Latin America Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 70: Latin America Performance Nutrition Market by Region; 2022 (Percentage, %)
• Figure 71: Brazil Performance Nutrition Market by Value; 2018-2022 (US$ Million)
• Figure 72: Brazil Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 73: Rest of Latin America Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 74: Rest of Latin America Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 75: Middle East & Africa Performance Nutrition Market by Value; 2018-2022 (US$ Billion)
• Figure 76: Middle East & Africa Performance Nutrition Market by Value; 2023-2028 (US$ Billion)
• Figure 77: Global Health and Fitness Club Market; 2021 & 2030 (US$ Billion)
• Figure 78: Global Numbers Of People With Obesity and Severe Obesity; 2010-2030 (Million)
• Figure 79: Global Social Media Users; January 2017-January 2023 (Billion)
• Figure 80: Global Performance Nutrition Players by Market Share; 2022 (Percentage, %)
• Figure 81: The US Performance Nutrition Players by Market Share; 2022 (Percentage, %)
• Figure 82: Mondelez International, Inc. Revenues by Segments; 2022 (Percentage, %)
• Figure 83: Glanbia Plc. Revenues by Segments; 2022 (Percentage, %)
• Figure 84: Kellogg Net Sales by Segments; 2022 (Percentage, %)
• Figure 85: Abbott Laboratories Sales by Segment; 2022 (Percentage, %)
• Figure 86: The Simply Good Foods Company Revenues by Region; 2022 (Percentage, %)
• Figure 87: PepsiCo, Inc. Net Revenues by Segment; 2022 (Percentage, %)
• Figure 88: THG Plc. Revenue by Segment; 2021 (Percentage, %)
• Figure 89: Meiji Holdings Co., Ltd. Net sales by Segment; 2022 (Percentage, %)
• Figure 90: MusclePharm Corporation Net Revenues by Segment; 2022 (Percentage, %)

Consumer interest in performance nutrition products is increasing due to a greater emphasis on health and wellness. Performance nutrition (or sports nutrition) is the utilization of dietary supplements to influence and enhance physical fitness and sports performance. The main objective of performance nutrition is to improve the skills, power, strength, speed, and endurance of athletes. The global performance nutrition market was valued at US$41.71 billion in 2022 and is expected to grow to US$69.37 billion in 2028.

The performance nutrition market is growing rapidly as it is shaped by the expectations of new consumers. The market is becoming more segmented in terms of product offering. The global performance nutrition market is expected to continue its robust growth trajectory in the coming years, due to the rising awareness of the importance of fitness and physical performance, the high prevalence of obesity and chronic illnesses, the growing interest of millennials in exercise, and rapid urbanization. The market is expected to grow at a CAGR of 8.98% over the projected period of 2023-2028.

Market Segmentation Analysis:

By Product: The report identifies five segments on the basis of products: Protein powder, RTD protein drinks, sports drinks, bars, and others. The protein powder segment dominated the market in 2022. Protein powder is a nutritional supplement and an essential macronutrient that helps build muscle, repair tissue and make enzymes and hormones. The increasing demand for protein powder is due to rising awareness regarding balanced diets, increasing consumption of protein for mass gain, strength gain, and weight loss as well as rising health consciousness.

By Consumer Group: The performance nutrition market is bifurcated in the three segments on the basis of consumer group: Adults, Children, and Geriatric. The adults segment held the major share of the market in 2022. There are large number of consumers falling in the age group of 18 to 64 years. The people in this age group are actively engaged in fitness and sports activities, thereby augmenting the segment growth.

By Application: On the basis of application, the market is divided into three segments: Post-Workout, Pre-Workout, and Others. The Post-workout segment held the highest share in 2022. This is due to the advantages that post-workout supplements provide, including the ability to heal injured muscles, increase muscle gain, aid in recovery, and retain muscular mass.

By End User: The report identifies three segments on the basis of end user: Bodybuilders, athletes, and lifestyle users. The bodybuilder segment dominated the overall market in 2020. Bodybuilders often have specific nutritional needs to support their training and muscle growth. This could create a demand for performance nutrition products that provides the necessary nutrients to support their training, such as protein supplements, amino acids, and pre-workout supplements. In addition, the increased number of gyms, fitness centers, and health clubs has also contributed to the growth of the bodybuilder segment.

By Distribution channels: The report provides the bifurcation of the market in four segments on the basis of distribution channel: Hypermarkets/supermarkets, specialty stores, fitness centres, and online channels. The hypermarket/supermarket segment held the highest share of the market in 2022. These are the most preferred methods of purchase of performance nutrition products as they are the most easily accessible and contain a myriad of products to choose from. They offer a convenient shopping experience for athletes and fitness enthusiasts who need to purchase their supplements and nutrition products in bulk or on a regular basis. There has been a significant shift in sales channels for performance nutritional produccts. Rapid growth in online as well as FDMC (food, drug, mass, and club) - more convenient for consumers - has come at the expense of specialty channel sales.

By Region: In the report, the global performance nutrition market is divided into five regions: North America, Europe, Asia Pacific, Middle East & Africa, and Latin America. The North American region held the majority of the share during the year 2022, due to the increase in the number of government initiatives in promoting sports-related activities, and the increased availability of protein supplements, muscle gainer protein powder, bodybuilding supplements, and low-calorie sports beverages. In addition, the increasing number of new product launches in the sports supplements category, and rising popularity of sports nutrition among recreational and lifestyle users, would further boost the market growth. The North American performance nutrition market is further segmented based on the region, the US, Canada, and Mexico. The US is a leading country within North America performance nutrition market, due to the growing number of health clubs & fitness centers, emerging online fitness classes in the US, increasing health awareness, busy lifestyle, and growing consumer awareness regarding the health benefits of performance nutrition.

The Asia-Pacific performance nutrition market is expected to grow at the highest CAGR over the projected period, due to the increase in number of health and fitness centres, increase in living standards in developing nations, like China and India, owing to rising disposable income and urbanization, and growing interest in fitness and healthy lifestyles, resulting in a rising trend amongst consumers to join gyms, as well as resorting to supplementation through performance nutrition to maintain a balanced diet. The Asia Pacific market for performance nutrition was dominated by Japan due to the country's large aging population, which is expected to increase demand for dietary supplements and nutritional products. Moreover, the rising focus of performance nutrition manufacturers on promoting their products at global events is projected to augment the growth of performance nutrition market in Japan.

Market Dynamics:

Growth Drivers: One of the key drivers of the market's expansion is the rising popularity of sports. Sports enthusiasts and athletes need specific nutrients like proteins, vitamins, and carbohydrate to fuel their bodies and enhance their performance, and performance nutrition products provides these nutrients to the sportsperson. This is one of the main reasons why the market for performance nutrition is growing. As a result, it is anticipated that the market for performance nutrition would expand as more people participate in sports. Other significant growth factors of the market include growing number of fitness centers & health clubs, rising cases of obesity, increasing demand for immunity-enhancing products, and growing availability of a variety of performance nutrition.

Challenges: However, some challenges are impeding the growth of the market such as the high cost of nutritional products, and the availability of counterfeit supplements. The high cost of nutritional products is one of the biggest problems the market is now facing. Since nutritional products are so expensive, many consumers, especially those with lower income level, choose not to buy performance nutrition products because they are out of their price range.

Trends: The market is projected to grow at a fast pace during the forecast period, due to growing health and wellness awareness, growing demand from recreational sports enthusiasts, rise in social media marketing, personalized performance nutrition, and clean sports nutrition products. A significant trend in the expansion of the performance nutrition market is the increase in social media marketing. Applications such as Instagram, Facebook and Twitter are a great platform for reaching potential health-conscious fans. As a result, the market for performance nutrition would grow as social media marketing for such products increased. Impact Analysis of COVID-19 and Way Forward:

The COVID-19 pandemic has opened up the substantial potential for performance nutrition market. The epidemic increased people's desire to live a healthy lifestyle. But there were certain headwinds for the market such as, decreased sales at the beginning of COVID-19, shutting down of gyms and health clubs, the suspension of sports events, and reduced income. However, the market bounced back in the second half of 2020 because of the growing trend of home fitness and as more supplies came online.

Despite all these detrimental effects, the pandemic has raised interest in the market for performance nutrition. Government agencies have advised citizens to eat healthy and nutritious diet to combat the disease. This has increased the demand for sports nutrition products. Also, people becoming more concerned regarding their health, rapidly increasing trend for online fitness and body maintenance programs due to internet penetration which would accelerate the growth of the market in the post-COVID era. Despite the short-term problems, the pandemic has had a positive impact on the performance nutrition market.

Competitive Landscape:

The global performance nutrition market is highly fragmented, with many major market players operating worldwide. The share gainers in the performance nutrition category have been smaller start-up/niche brands resulting in further category fragmentation and highlights the market's low barriers to entry.

The key players in the global performance nutrition market are:

Mondelez International, Inc.

Glanbia Plc.

Kellogg Company

Abbott Laboratories

The Simply Good Foods Company

THG Plc.

PepsiCo, Inc.

Meiji Holdings Co., Ltd.

MusclePharm Corporation

Nutrabolt

GNC Holdings, Inc.

Worldwide Nutrition

Companies are focusing on implementing aggressive strategies to reach a broad customer base. New product launches, collaboration, the growth of distribution networks, R&D expenditure, and mergers & acquisitions are some of the main strategies adopted by market players to broaden their reach and increase their market share. For example, in January 2022, Hydroxycut a sports nutrition brand under the parent company, Lovate Health Sciences International, Inc. launched "Cut", an energy drink that would help consumers to reduce their body fat percentage.

Table of Contents

1. Executive Summary

2. Introduction

• 2.1 Performance Nutrition: An Overview
  • 2.1.1 Introduction to Performance Nutrition
• 2.2 Performance Nutrition Segmentation: An Overview
  • 2.2.1 Performance Nutrition Segmentation

3. Global Market Analysis

• 3.1 Global Performance Nutrition Market: An Analysis
  • 3.1.1 Global Performance Nutrition Market : An Overview
  • 3.1.2 Global Performance Nutrition Market by Value
  • 3.1.3 Global Performance Nutrition Market by Product (Protein Powder, RTD Protein Drinks, Sports Drinks, Bars, and Others)
  • 3.1.4 Global Performance Nutrition Market by Consumer Group (Adults, Children, and Geriatric)
  • 3.1.5 Global Performance Nutrition Market by Application (Post-workout, Pre-workout, and Others)
  • 3.1.6 Global Performance Nutrition Market by End User (Bodybuilders, Athletes, and Lifestyle Users)
  • 3.1.7 Global Performance Nutrition Market by Distribution Channel (Hypermarket/Supermarket, Specialty Stores, Fitness Centres, and Online Channels)
  • 3.1.8 Global Performance Nutrition Market by Region
• 3.2 Global Performance Nutrition Market: Product Analysis
  • 3.2.1 Global Performance Nutrition Market by Product: An Overview
  • 3.2.2 Global Protein Powder Performance Nutrition Market by Value
  • 3.2.3 Global RTD Protein Drinks Performance Nutrition Market by Value
  • 3.2.4 Global Sports Drinks Performance Nutrition Market by Value
  • 3.2.5 Global Bars Performance Nutrition Market by Value
  • 3.2.6 Global Others Performance Nutrition Products Market by Value
• 3.3 Global Performance Nutrition Market: End User Analysis
  • 3.3.1 Global Performance Nutrition Market by End User: An Overview
  • 3.3.2 Global Bodybuilders Performance Nutrition Market by Value
  • 3.3.3 Global Athletes Performance Nutrition Market by Value
  • 3.3.4 Global Lifestyle users Performance Nutrition Market by Value
• 3.4 Global Performance Nutrition Market: Distribution Channel Analysis
  • 3.4.1 Global Performance Nutrition Market by Distribution Channel : An Overview
  • 3.4.2 Global Hypermarket/Supermarket Performance Nutrition Market by Value
  • 3.4.3 Global Specialty Stores Performance Nutrition Market by Value
  • 3.4.4 Global Fitness Centres Performance Nutrition Market by Value
  • 3.4.5 Global Online Channels Performance Nutrition Market by Value

4. Regional Market Analysis

• 4.1 North America Performance Nutrition Market: An Analysis
  • 4.1.1 North America Performance Nutrition Market: An Overview
  • 4.1.2 North America Performance Nutrition Market by Value
  • 4.1.3 North America Performance Nutrition Market by Region (the US, Canada, and Mexico)
  • 4.1.4 The US Performance Nutrition Market by Value
  • 4.1.5 Canada Performance Nutrition Market by Value
  • 4.1.6 Mexico Performance Nutrition Market by Value
• 4.2 Europe Performance Nutrition Market: An Analysis
  • 4.2.1 Europe Performance Nutrition Market: An Overview
  • 4.2.2 Europe Performance Nutrition Market by Value
  • 4.2.3 Europe Performance Nutrition Market by Region (UK, Germany Italy, and Rest of Europe)
  • 4.2.4 The UK Performance Nutrition Market by Value
  • 4.2.5 Germany Performance Nutrition Market by Value
  • 4.2.6 Italy Performance Nutrition Market by Value
  • 4.2.7 Rest of Europe Performance Nutrition Market by Value
• 4.3 Asia Pacific Performance Nutrition Market: An Analysis
  • 4.3.1 Asia Pacific Performance Nutrition Market: An Overview
  • 4.3.2 Asia Pacific Performance Nutrition Market by Value
  • 4.3.3 Asia Pacific Performance Nutrition Market by Region (Japan, China, Australia, India and Rest of the Asia Pacific)
  • 4.3.4 Japan Performance Nutrition Market by Value
  • 4.3.5 China Performance Nutrition Market by Value
  • 4.3.6 Australia Performance Nutrition Market by Value
  • 4.3.7 India Performance Nutrition Market by Value
  • 4.3.8 Rest of Asia Pacific Performance Nutrition Market by Value
• 4.4 Latin America Performance Nutrition Market: An Analysis
  • 4.4.1 Latin America Performance Nutrition Market: An Overview
  • 4.4.2 Latin America Performance Nutrition Market by Value
  • 4.4.3 Latin America Performance Nutrition Market by Region (Brazil, and Rest of the Latin America)
  • 4.4.4 Brazil Performance Nutrition Market by Value
  • 4.4.5 Rest of Latin America Performance Nutrition Market by Value
• 4.5 Middle East & Africa Performance Nutrition Market: An Analysis
  • 4.5.1 Middle East & Africa Performance Nutrition Market: An Overview
  • 4.5.2 Middle East & Africa Performance Nutrition Market by Value

5. Impact of COVID-19

• 5.1 Impact of COVID-19 on Performance Nutrition Market
• 5.2 Post COVID-19 Impact on Performance Nutrition Market

6. Market Dynamics

• 6.1 Growth Drivers
  • 6.1.1 Growing Number of Fitness Centers & Health Clubs
  • 6.1.2 Rising Cases of Obesity
  • 6.1.3 Rising Popularity of Sports
  • 6.1.4 Increasing Demand for Immunity-Enhancing Products
  • 6.1.5 Growing Availability of a Variety of Performance Nutrition
• 6.2 Challenges
  • 6.2.1 High Cost of Nutritional Products
  • 6.2.2 Availability of Counterfeit Supplements
• 6.3 Market Trends
  • 6.3.1 Rise in Social Media Marketing
  • 6.3.2 Growing Health and Wellness Awareness
  • 6.3.3 Growing Demand from Recreational Sports Enthusiasts
  • 6.3.4 Clean Sports Nutrition Products
  • 6.3.5 Personalized Performance Nutrition

7. Competitive Landscape

• 7.1 Global Performance Nutrition Players by Market Share
• 7.2 The US Performance Nutrition Players by Market Share

8. Company Profiles

• 8.1 Mondelez International, Inc.
  • 8.1.1 Business Overview
  • 8.1.2 Operating Segments
  • 8.1.3 Business Strategy
• 8.2 Glanbia Plc.
  • 8.2.1 Business Overview
  • 8.2.2 Operating Segments
  • 8.2.3 Business Strategy
• 8.3 Kellogg Company
  • 8.3.1 Business Overview
  • 8.3.2 Operating Segments
  • 8.3.3 Business Strategy
• 8.4 Abbott Laboratories
  • 8.4.1 Business Overview
  • 8.4.2 Operating Segments
  • 8.4.3 Business Strategy
• 8.5 The Simply Good Foods Company
  • 8.5.1 Business Overview
  • 8.5.2 Revenues by Region
  • 8.5.3 Business Strategy
• 8.6 PepsiCo, Inc.
  • 8.6.1 Business Overview
  • 8.6.2 Operating Segments
  • 8.6.3 Business Strategy
• 8.7 THG Plc.
  • 8.7.1 Business Overview
  • 8.7.2 Operating Segments
  • 8.7.3 Business Strategy
• 8.8 Meiji Holdings Co., Ltd.
  • 8.8.1 Business Overview
  • 8.8.2 Operating Segments
  • 8.8.3 Business Strategy
• 8.9 MusclePharm Corporation
  • 8.9.1 Business Overview
  • 8.9.2 Operating Segments
• 8.10 Nutrabolt
  • 8.10.1 Business Overview
  • 8.10.2 Business Strategy
• 8.11 GNC Holdings, Inc.
  • 8.11.1 Business Overview
  • 8.11.2 Business Strategy
• 8.12 Worldwide Nutrition
  • 8.12.1 Business Overview