テキーラの世界市場規模調査＆予測：純度（100％テキーラ、ミックス）、製品（ブランコ、ホベン、ミクストゴールド、レポサド、アネホ・エクストラアネホ）、流通チャネル（オントレード、オフトレード）、地域分析別、2022-2029年

テキーラは、メキシコのハリスコ州、タマウリパス州などの地域で栽培されるブルーアガベから抽出される蒸留酒です。

ウェーバーブルーアガベの発酵液を蒸留して作られます。テキーラ市場は、可処分所得の増加やライフスタイルの変化などの要因によって拡大しています。

OECDのBetter Life Indexによると、2020年には1人当たりの平均世帯純調整可処分所得は年間30,490米ドル程度とされています。また、上位20%の人々の平均可処分所得は年間約59,336米ドルであるのに対し、下位20%の人々は年間約9,060米ドルで生活していると推定されます。一方、高級蒸留酒に対する需要の高まりと、市場関係者による研究開発活動の活発化が、有利な成長機会を生み出しています。しかし、低アルコール飲料の認知度が予測期間中の市場成長を阻害しています。

テキーラの世界市場調査のために考慮された主要な地域は、アジア太平洋、北米、欧州、ラテンアメリカ、および世界のその他の地域が含まれています。北米は、アガベベースの蒸留酒に対する国民の意識の高まり、可処分所得の増加、ライフスタイルの変化により、収益面で市場を独占しています。一方、欧州は、職人技を駆使したスピリッツの人気の高まり、カクテル消費者の増加、地域全体での市場プレイヤーの浸透といった要因から、最も速い成長率で成長すると予想されます。

本調査の目的は、近年における様々なセグメントと国の市場規模を明らかにし、今後数年間の市場規模を予測することです。本レポートは、調査対象国における産業の質的・量的な側面を取り込むことを目的としています。

また、市場の将来的な成長を規定する促進要因や課題などの重要な側面に関する詳細な情報も提供しています。さらに、主要企業の競合情勢や製品提供の詳細な分析とともに、利害関係者が投資するためのミクロ市場の潜在的な機会も組み込んでいます。

目次

第1章 エグゼクティブサマリー

• 市場スナップショット
• 世界市場・セグメンテーション別市場推定・予測、2019-2029年
  • テキーラ市場：地域別、2019-2029年
  • テキーラ市場：純度別、2019-2029年
  • テキーラ市場：製品別、2019-2029年
  • テキーラ市場：流通チャネル別、2019-2029年
• 主な動向
• 調査手法のご紹介
• 調査前提条件

第2章 テキーラの世界市場の定義と範囲

• 調査の目的
• 市場の定義と範囲
  • 調査対象範囲
  • 産業の進化
• 調査対象年
• 通貨換算レート

第3章 テキーラの世界市場力学

• テキーラ市場のインパクト分析（2019年～2029年）
  • 市場促進要因
    • 可処分所得の上昇とライフスタイルの変化
    • テキーラベースの飲料の需要拡大
  • 市場の課題
    • 低アルコール飲料に対する意識
  • 市場機会
    • プレミアムスピリッツに対する需要の高まり
    • 市場関係者別研究開発活動の活発化

第4章 テキーラの世界市場産業分析

• ポーターの5フォースモデル
  • 供給企業の交渉力
  • 買い手の交渉力
  • 新規参入業者の脅威
  • 代替品の脅威
  • 競争企業間の敵対関係
• ポーターの5フォースモデルへの未来的アプローチ（2019-2029年）
• PEST分析
  • 政治的
  • 経済的
  • 社会的
  • 技術的
• 投資採用モデル
• アナリストの結論・提言
• トップ投資機会
• 主要成功戦略

第5章 リスク評価：COVID-19のインパクト

• COVID-19が業界に与える全体的な影響の評価
• COVID-19以前とCOVID-19以後の市場シナリオ

第6章 テキーラの世界市場：純度別

• 市場スナップショット
• テキーラの世界市場：純度別）、実績-ポテンシャル分析
• テキーラの世界市場、純度別推定・予測2019～2029年
• テキーラ市場、サブセグメント別分析
  • 100%テキーラ
  • ミックス

第7章：テキーラの世界市場：製品別

• 市場スナップショット
• テキーラの世界市場：製品別パフォーマンス-ポテンシャル分析
• テキーラの世界市場、製品別推定・予測2019-2029年
• テキーラの市場、サブセグメント分析
  • ブランコ
  • ホベン
  • ミクストゴールド
  • レポサド
  • アネホ
  • エクストラアネホ

第8章 テキーラの世界市場：流通チャネル別

• 市場スナップショット
• テキーラの世界市場：流通チャネル別実績-ポテンシャル分析
• テキーラの世界市場、流通チャネル別推定・予測2019-2029年
• テキーラ市場、サブセグメント別分析
  • オントレード
  • オフトレード

第9章 テキーラの世界市場：地域別分析

• テキーラの世界市場、地域別市場スナップショット
• 北米
  • 米国
    • 純度別の推定・予測、2019-2029年
    • 製品別の推定・予測、2019年～2029年
    • 流通チャネル別の推定・予測、2019年～2029年
  • カナダ
• 欧州テキーラ市場スナップショット
  • 英国
  • ドイツ
  • フランス
  • スペイン
  • イタリア
  • その他の欧州地域
• アジア太平洋地域のテキーラ市場のスナップショット
  • 中国
  • インド
  • 日本
  • オーストラリア
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカのテキーラ市場のスナップショット
  • ブラジル
  • メキシコ
• 世界のその他の地域

第10章 競合情報

• トップ市場戦略
• 企業プロファイル
  • Diageo Plc
    • 主要情報
    • 概要
    • 財務情報（データの入手状況により異なります）
    • 製品概要
    • 最近の動向
  • Eastside distilling, Inc
  • Bacardi limited
  • Brown-Forman Corporation
  • Constellation Brands, Inc.
  • Becel
  • Cemex S.A.B DE C,V
  • Pernod Ricard
  • California Tequila Inc
  • Ambhar Global Spirits LLC.

第11章 調査プロセス

• 調査プロセス
  • データマイニング
  • 分析
  • 市場推定
  • バリデーション
  • 出版
• 調査属性
• 調査の前提条件

LIST OF TABLES

• TABLE 1. Global Tequila Market, report scope
• TABLE 2. Global Tequila Market estimates & forecasts by Region 2019-2029 (USD Billion)
• TABLE 3. Global Tequila Market estimates & forecasts by Purity 2019-2029 (USD Billion)
• TABLE 4. Global Tequila Market estimates & forecasts by Product 2019-2029 (USD Billion)
• TABLE 5. Global Tequila Market estimates & forecasts by Distribution Channel 2019-2029 (USD Billion)
• TABLE 6. Global Tequila Market by segment, estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 7. Global Tequila Market by region, estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 8. Global Tequila Market by segment, estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 9. Global Tequila Market by region, estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 10. Global Tequila Market by segment, estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 11. Global Tequila Market by region, estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 12. Global Tequila Market by segment, estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 13. Global Tequila Market by region, estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 14. Global Tequila Market by segment, estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 15. Global Tequila Market by region, estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 16. U.S. Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 17. U.S. Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 18. U.S. Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 19. Canada Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 20. Canada Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 21. Canada Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 22. UK Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 23. UK Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 24. UK Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 25. Germany Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 26. Germany Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 27. Germany Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 28. France Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 29. France Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 30. France Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 31. Italy Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 32. Italy Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 33. Italy Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 34. Spain Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 35. Spain Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 36. Spain Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 37. RoE Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 38. RoE Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 39. RoE Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 40. China Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 41. China Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 42. China Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 43. India Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 44. India Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 45. India Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 46. Japan Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 47. Japan Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 48. Japan Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 49. South Korea Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 50. South Korea Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 51. South Korea Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 52. Australia Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 53. Australia Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 54. Australia Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 55. RoAPAC Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 56. RoAPAC Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 57. RoAPAC Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 58. Brazil Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 59. Brazil Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 60. Brazil Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 61. Mexico Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 62. Mexico Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 63. Mexico Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 64. RoLA Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 65. RoLA Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 66. RoLA Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 67. Row Tequila Market estimates & forecasts, 2019-2029 (USD Billion)
• TABLE 68. Row Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 69. Row Tequila Market estimates & forecasts by segment 2019-2029 (USD Billion)
• TABLE 70. List of secondary sources, used in the study of global Tequila Market
• TABLE 71. List of primary sources, used in the study of global Tequila Market
• TABLE 72. Years considered for the study
• TABLE 73. Exchange rates considered

List of tables and figures and dummy in nature, final lists may vary in the final deliverable

LIST OF FIGURES

List of figures

• FIG 1. Global Tequila Market, research methodology
• FIG 2. Global Tequila Market, Market estimation techniques
• FIG 3. Global Market size estimates & forecast methods
• FIG 4. Global Tequila Market, key trends 2021
• FIG 5. Global Tequila Market, growth prospects 2022-2029
• FIG 6. Global Tequila Market, porters 5 force model
• FIG 7. Global Tequila Market, pest analysis
• FIG 8. Global Tequila Market, value chain analysis
• FIG 9. Global Tequila Market by segment, 2019 & 2029 (USD Billion)
• FIG 10. Global Tequila Market by segment, 2019 & 2029 (USD Billion)
• FIG 11. Global Tequila Market by segment, 2019 & 2029 (USD Billion)
• FIG 12. Global Tequila Market by segment, 2019 & 2029 (USD Billion)
• FIG 13. Global Tequila Market by segment, 2019 & 2029 (USD Billion)
• FIG 14. Global Tequila Market, regional snapshot 2019 & 2029
• FIG 15. North America Tequila Market 2019 & 2029 (USD Billion)
• FIG 16. Europe Tequila Market 2019 & 2029 (USD Billion)
• FIG 17. Asia pacific Tequila Market 2019 & 2029 (USD Billion)
• FIG 18. Latin America Tequila Market 2019 & 2029 (USD Billion)
• FIG 19. Global Tequila Market, company Market share analysis (2021)

List of tables and figures and dummy in nature, final lists may vary in the final deliverable

Global Tequila Market is valued at approximately USD XX billion in 2021 and is anticipated to grow with a healthy growth rate of more than XX % over the forecast period 2022-2029. A Tequila is a distilled liquor extracted from blue agave plants especially grown in regions such as Jalisco, Tamaulipas, and Mexico. It is made by distilling the fermented juices of the Weber blue agave plant. The Tequila market is expanding because of factors such as rising disposable income and changing lifestyle.

According to the OECD Better Life Index, in 2020, the average household net adjusted disposable income per capita is around USD 30,490 per year. Also, the average net-adjusted disposable income of the top 20% of the population is around USD 59,336 a year, whereas the bottom 20% live on an estimated USD 9,060 a year. Whereas rising demand for premium spirits and growing R&D activities by market players create lucrative growth opportunities. However, awareness of low alcoholic beverages hampers the market growth in the forecast period.

The key regions considered for the Global Tequila Market study includes Asia Pacific, North America, Europe, Latin America, and the Rest of the World. North America dominated the market in terms of revenue, owing to the rising public awareness of agave-based spirits, increasing disposable income and changing lifestyles. Whereas Europe is expected to grow with the fastest growth rate owing to factors such as the rising popularity of artisanal spirits, rising growth in cocktail consumers, and increasing penetration of market players across the region.

Major market players included in this report are:

Diageo Plc

Eastside distilling,Inc

Bacardi limited

Brown-Forman Corporation

Constellation Brands, Inc.

Becel

Cemex S.A.B DE C, V

Pernod Ricard

California Tequila, Inc.

Ambhar Global Spirits LLC.

Recent Developments in the Market:

• In February 2020, Pernod Ricard's Avion brand announced the launch of Avion reserve crista lino tequila to its reserve line-up. This product plays an important role in enhancing the market demand. It includes the production process from field to bottle, showcasing the uniqueness of their terroir.
• In February 2020, Suntory Holdings Limited's brand Tres Generaciones Tequila has launched its new ultra-premium offering Aejo Cristalino. It is produced by Tres Generaciones master distillers at La Preseveraniacia distillery in Jalisco and has a smooth character.

Global Tequila Market Report Scope:

Historical Data: 2019-2020-2021

Base Year for Estimation: 2021

Forecast period: 2022-2029

Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends

Segments Covered: Purity, Product, Distribution Channel Region

Regional Scope: North America; Europe; Asia Pacific; Latin America; Rest of the World

Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define the market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study.

The report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the market's future growth. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Purity:

100% Tequila

Mixed

By Product:

Blanco, Joven,

Mixto Gold,

Reposado,

Anejo,

Extra Anejo

By Distribution Channel:

On-Trade

Off-Trade

By Region:

North America

U.S.

Canada

Europe

UK

Germany

France

Spain

Italy

ROE

Asia Pacific

China

India

Japan

Australia

South Korea

RoAPAC

Latin America

Brazil

Mexico

Rest of the World

Table of Contents

Chapter 1. Executive Summary

• 1.1. Market Snapshot
• 1.2. Global & Segmental Market Estimates & Forecasts, 2019-2029 (USD Billion)
  • 1.2.1. Tequila Market, by Region, 2019-2029 (USD Billion)
  • 1.2.2. Tequila Market, by Purity, 2019-2029 (USD Billion)
  • 1.2.3. Tequila Market, by Product, 2019-2029 (USD Billion)
  • 1.2.4. Tequila Market, by Distribution Channel, 2019-2029 (USD Billion)
• 1.3. Key Trends
• 1.4. Estimation Methodology
• 1.5. Research Assumption

Chapter 2. Global Tequila Market Definition and Scope

• 2.1. Objective of the Study
• 2.2. Market Definition & Scope
  • 2.2.1. Scope of the Study
  • 2.2.2. Industry Evolution
• 2.3. Years Considered for the Study
• 2.4. Currency Conversion Rates

Chapter 3. Global Tequila Market Dynamics

• 3.1. Tequila Market Impact Analysis (2019-2029)
  • 3.1.1. Market Drivers
    • 3.1.1.1. Rising disposable income and changing lifestyle
    • 3.1.1.2. Growing demand for tequila-based drinks
  • 3.1.2. Market Challenges
    • 3.1.2.1. Awareness towards low alcoholic beverages
  • 3.1.3. Market Opportunities
    • 3.1.3.1. Rising demand for premium spirits
    • 3.1.3.2. Growing R&D activities by market players

Chapter 4. Global Tequila Market Industry Analysis

• 4.1. Porter's 5 Force Model
  • 4.1.1. Bargaining Power of Suppliers
  • 4.1.2. Bargaining Power of Buyers
  • 4.1.3. Threat of New Entrants
  • 4.1.4. Threat of Substitutes
  • 4.1.5. Competitive Rivalry
• 4.2. Futuristic Approach to Porter's 5 Force Model (2019-2029)
• 4.3. PEST Analysis
  • 4.3.1. Political
  • 4.3.2. Economical
  • 4.3.3. Social
  • 4.3.4. Technological
• 4.4. Investment Adoption Model
• 4.5. Analyst Recommendation & Conclusion
• 4.6. Top investment opportunity
• 4.7. Top winning strategies

Chapter 5. Risk Assessment: COVID-19 Impact

• 5.1. Assessment of the overall impact of COVID-19 on the industry
• 5.2. Pre COVID-19 and post COVID-19 Market scenario

Chapter 6. Global Tequila Market, by Purity

• 6.1. Market Snapshot
• 6.2. Global Tequila Market by Purity, Performance - Potential Analysis
• 6.3. Global Tequila Market Estimates & Forecasts by Purity 2019-2029 (USD Billion)
• 6.4. Tequila Market, Sub Segment Analysis
  • 6.4.1. 100% Tequila
  • 6.4.2. Mixed

Chapter 7. Global Tequila Market, by Product

• 7.1. Market Snapshot
• 7.2. Global Tequila Market by Product, Performance - Potential Analysis
• 7.3. Global Tequila Market Estimates & Forecasts by Product 2019-2029 (USD Billion)
• 7.4. Tequila Market, Sub Segment Analysis
  • 7.4.1. Blanco,
  • 7.4.2. Joven,
  • 7.4.3. Mixto Gold,
  • 7.4.4. Reposado,
  • 7.4.5. Anejo,
  • 7.4.6. Extra Anejo

Chapter 8. Global Tequila Market, by Distribution Channel

• 8.1. Market Snapshot
• 8.2. Global Tequila Market by Distribution Channel Performance - Potential Analysis
• 8.3. Global Tequila Market Estimates & Forecasts by Distribution Channel 2019-2029 (USD Billion)
• 8.4. Tequila Market, Sub Segment Analysis
  • 8.4.1. On-trade
  • 8.4.2. Off-trade

Chapter 9. Global Tequila Market, Regional Analysis

• 9.1. Tequila Market, Regional Market Snapshot
• 9.2. North America Tequila Market
  • 9.2.1. U.S. Tequila Market
    • 9.2.1.1. Purity breakdown estimates & forecasts, 2019-2029
    • 9.2.1.2. Product breakdown estimates & forecasts, 2019-2029
    • 9.2.1.3. Distribution Channel breakdown estimates & forecasts, 2019-2029
  • 9.2.2. Canada Tequila Market
• 9.3. Europe Tequila Market Snapshot
  • 9.3.1. U.K. Tequila Market
  • 9.3.2. Germany Tequila Market
  • 9.3.3. France Tequila Market
  • 9.3.4. Spain Tequila Market
  • 9.3.5. Italy Tequila Market
  • 9.3.6. Rest of Europe Tequila Market
• 9.4. Asia-Pacific Tequila Market Snapshot
  • 9.4.1. China Tequila Market
  • 9.4.2. India Tequila Market
  • 9.4.3. Japan Tequila Market
  • 9.4.4. Australia Tequila Market
  • 9.4.5. South Korea Tequila Market
  • 9.4.6. Rest of Asia Pacific Tequila Market
• 9.5. Latin America Tequila Market Snapshot
  • 9.5.1. Brazil Tequila Market
  • 9.5.2. Mexico Tequila Market
• 9.6. Rest of The World Tequila Market

Chapter 10. Competitive Intelligence

• 10.1. Top Market Strategies
• 10.2. Company Profiles
  • 10.2.1. Diageo Plc
    • 10.2.1.1. Key Information
    • 10.2.1.2. Overview
    • 10.2.1.3. Financial (Subject to Data Availability)
    • 10.2.1.4. Product Summary
    • 10.2.1.5. Recent Developments
  • 10.2.2. Eastside distilling, Inc
  • 10.2.3. Bacardi limited
  • 10.2.4. Brown-Forman Corporation
  • 10.2.5. Constellation Brands, Inc.
  • 10.2.6. Becel
  • 10.2.7. Cemex S.A.B DE C,V
  • 10.2.8. Pernod Ricard
  • 10.2.9. California Tequila Inc
  • 10.2.10. Ambhar Global Spirits LLC.

Chapter 11. Research Process

• 11.1. Research Process
  • 11.1.1. Data Mining
  • 11.1.2. Analysis
  • 11.1.3. Market Estimation
  • 11.1.4. Validation
  • 11.1.5. Publishing
• 11.2. Research Attributes
• 11.3. Research Assumption