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表紙：OTC健康製品の世界市場規模：製品別、形態別、人口動態別、用途別、流通チャネル別、地域別予測（2022年～2028年）
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1105748

OTC健康製品の世界市場規模：製品別、形態別、人口動態別、用途別、流通チャネル別、地域別予測（2022年～2028年）

Global OTC Health Products Market Size study, by Product by Form by Demography by Application by Distribution Channel and Regional Forecasts 2022-2028
出版日: | 発行: Bizwit Research & Consulting LLP | ページ情報: 英文 | 納期: 2～3営業日

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OTC健康製品の世界市場規模：製品別、形態別、人口動態別、用途別、流通チャネル別、地域別予測（2022年～2028年）
出版日: 2022年07月12日
発行: Bizwit Research & Consulting LLP
ページ情報: 英文
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のOTC健康製品の市場規模は、健康意識の高まり、アクティブな生活への関心の高まりなどによって促進されています。

当レポートでは、世界のOTC健康製品市場を調査しており、市場の概要、市場分析、製品・形態・人口動態・用途・流通チャネル・地域別の分析、および競合情勢など、包括的な情報を提供しています。

目次

第1章 エグゼクティブサマリー

第2章 世界のOTC健康製品市場の定義と範囲

第3章 世界のOTC健康製品市場力学

  • OTC健康製品市場の影響分析(2020年～2028年)

第4章 世界のOTC健康製品市場の業界分析

  • ポーターのファイブフォースモデル
  • PEST分析
  • 投資採用モデル
  • アナリストの推奨と結論
  • 主要投資機会
  • 主要成功戦略

第5章 リスク評価:COVID-19の影響

    • 業界に対するCOVID-19の全体的な影響の評価
    • COVID-19以前およびCOVID-19後の市場シナリオ

第6章 世界のOTC健康製品市場：製品別

  • 市場のスナップショット
  • 製品別の世界のOTC健康製品市場の実績-潜在性分析
  • 製品別の世界のOTC健康製品市場の推定と予測（2018年～2028年）
  • OTC健康製品市場、サブセグメント分析
    • 咳、風邪、インフルエンザ用製品
    • 栄養補助食品
    • スポーツ栄養製品
    • プロバイオティクス
    • CBD栄養補助食品

第7章 世界のOTC健康製品市場：形態別

  • 市場のスナップショット
  • 形態別の世界のOTC健康製品市場の実績-潜在性分析
  • 形態別の世界のOTC健康製品市場の推定と予測（2018年～2028年）
  • OTC健康製品市場、サブセグメント分析
    • 液体
    • カプセル・錠剤
    • グミ
    • その他

第8章 世界のOTC健康製品市場：人口動態別

  • 市場のスナップショット
  • 人口動態別の世界のOTC健康製品市場の実績-潜在性分析
  • 人口動態別の世界のOTC健康製品市場の推定と予測（2018年～2028年）
  • OTC健康製品市場、サブセグメント分析
    • 子供
    • 成人

第9章 世界のOTC健康製品市場：用途別

  • 市場のスナップショット
  • 用途別の世界のOTC健康製品市場の実績-潜在性分析
  • 用途別の世界のOTC健康製品市場の推定と予測（2018年～2028年）
  • OTC健康製品市場、サブセグメント分析
    • 消化器の健康
    • 女性・男性の健康
    • 体重管理
    • 関節の健康
    • 免疫系
    • スポーツ処方
    • その他

第10章 世界のOTC健康製品市場：流通チャネル別

  • 市場のスナップショット
  • 流通チャネル別の世界のOTC健康製品市場の実績-潜在性分析
  • 流通チャネル別の世界のOTC健康製品市場の推定と予測（2018年～2028年）
  • OTC健康製品市場、サブセグメント分析
    • 小売薬局
    • オンライン
    • ハイパーマーケット、スーパーマーケット、コンビニエンスストア
    • その他

第11章 世界のOTC健康製品市場：地域別

  • 地域市場のスナップショット
  • 北米
    • 米国
    • カナダ
  • 欧州
    • 英国
    • ドイツ
    • フランス
    • スペイン
    • イタリア
    • その他欧州
  • アジア太平洋
    • 中国
    • インド
    • 日本
    • オーストラリア
    • 韓国
    • その他アジア太平洋
  • ラテンアメリカ
    • ブラジル
    • メキシコ
  • 世界のその他の地域

第12章 競合情報

  • 主要市場戦略
  • 企業プロファイル
    • Herbalife Nutrition
    • CV Sciences, Inc.
    • Medical Marijuana Inc.
    • Nature's Sunshine Products Inc.
    • Johnson and Johnson Services, LLC
    • GlaxoSmithKline Inc.
    • Bayer AG
    • American Health
    • THE BOUNTIFUL COMPANY(Nestle Health Science S.A.)

第13章 調査の流れ

図表

LIST OF TABLES

  • TABLE 1. Global OTC Health Products Market, report scope
  • TABLE 2. Global OTC Health Products Market estimates & forecasts by Region 2018-2028 (USD Billion)
  • TABLE 3. Global OTC Health Products Market estimates & forecasts by Product 2018-2028 (USD Billion)
  • TABLE 4. Global OTC Health Products Market estimates & forecasts by Form 2018-2028 (USD Billion)
  • TABLE 5. Global OTC Health Products Market estimates & forecasts by Demography 2018-2028 (USD Billion)
  • TABLE 6. Global OTC Health Products Market estimates & forecasts by Application 2018-2028 (USD Billion)
  • TABLE 7. Global OTC Health Products Market estimates & forecasts by Distribution Channel 2018-2028 (USD Billion)
  • TABLE 8. Global OTC Health Products Market by segment, estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 9. Global OTC Health Products Market by region, estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 10. Global OTC Health Products Market by segment, estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 11. Global OTC Health Products Market by region, estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 12. Global OTC Health Products Market by segment, estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 13. Global OTC Health Products Market by region, estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 14. Global OTC Health Products Market by segment, estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 15. Global OTC Health Products Market by region, estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 16. Global OTC Health Products Market by segment, estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 17. Global OTC Health Products Market by region, estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 18. U.S. OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 19. U.S. OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 20. U.S. OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 21. Canada OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 22. Canada OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 23. Canada OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 24. UK OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 25. UK OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 26. UK OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 27. Germany OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 28. Germany OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 29. Germany OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 30. RoE OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 31. RoE OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 32. RoE OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 33. China OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 34. China OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 35. China OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 36. India OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 37. India OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 38. India OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 39. Japan OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 40. Japan OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 41. Japan OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 42. RoAPAC OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 43. RoAPAC OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 44. RoAPAC OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 45. Brazil OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 46. Brazil OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 47. Brazil OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 48. Mexico OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 49. Mexico OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 50. Mexico OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 51. RoLA OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 52. RoLA OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 53. RoLA OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 54. Row OTC Health Products Market estimates & forecasts, 2018-2028 (USD Billion)
  • TABLE 55. Row OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 56. Row OTC Health Products Market estimates & forecasts by segment 2018-2028 (USD Billion)
  • TABLE 57. List of secondary sources, used in the study of global OTC Health Products Market
  • TABLE 58. List of primary sources, used in the study of global OTC Health Products Market
  • TABLE 59. Years considered for the study
  • TABLE 60. Exchange rates considered

LIST OF FIGURES

List of figures

  • FIG 1. Global OTC Health Products Market, research methodology
  • FIG 2. Global OTC Health Products Market, Market estimation techniques
  • FIG 3. Global Market size estimates & forecast methods
  • FIG 4. Global OTC Health Products Market, key trends 2021
  • FIG 5. Global OTC Health Products Market, growth prospects 2022-2028
  • FIG 6. Global OTC Health Products Market, porters 5 force model
  • FIG 7. Global OTC Health Products Market, pest analysis
  • FIG 8. Global OTC Health Products Market, value chain analysis
  • FIG 9. Global OTC Health Products Market by segment, 2018 & 2028 (USD Billion)
  • FIG 10. Global OTC Health Products Market by segment, 2018 & 2028 (USD Billion)
  • FIG 11. Global OTC Health Products Market by segment, 2018 & 2028 (USD Billion)
  • FIG 12. Global OTC Health Products Market by segment, 2018 & 2028 (USD Billion)
  • FIG 13. Global OTC Health Products Market by segment, 2018 & 2028 (USD Billion)
  • FIG 14. Global OTC Health Products Market, regional snapshot 2018 & 2028
  • FIG 15. North America OTC Health Products Market 2018 & 2028 (USD Billion)
  • FIG 16. Europe OTC Health Products Market 2018 & 2028 (USD Billion)
  • FIG 17. Asia pacific OTC Health Products Market 2018 & 2028 (USD Billion)
  • FIG 18. Latin America OTC Health Products Market 2018 & 2028 (USD Billion)
  • FIG 19. Global OTC Health Products Market, company Market share analysis (2021)
目次

Global OTC Health Products Market is valued approximately USD XX billion in 2021 and is anticipated to grow with a healthy growth rate of more than XX % over the forecast period 2022-2028. OTC medicine is also known as nonprescription medicine. They are safe and effective when used in accordance with the instructions on the label and as advised by a health care practitioner. Rising health consciousness and customer interest in active life are the primary drivers of industry expansion. Consumers prefer preventive measures to therapeutic measures when it comes to illnesses or diseases. People are living more actively as a result of the increased popularity of physical workouts, meditation, and yoga. Furthermore, the senior population is more vulnerable to infectious infections and requires supplements to boost immunity or correct nutritional deficiencies. According to the United States Census Bureau, more than 54 million adults aged 65 and up live in the United States , accounting for around 16.5 percent of the total population. As part of their marketing strategy, nutritional supplement companies are continually collaborating with athletes, fitness coaches, and celebrity trainers. For example, in May 2018, Herbalife International of America, Inc. announced a multi-year sponsorship renewal with soccer player Cristiano Ronaldo that finished in 2021 (2013-2021). These influencers educate customers in simple words about the advantages of substances while complying to regulatory restrictions on functional claims.

However, continual changes in the nutritional supplement regulatory environment restrict market progress throughout the forecast period of 2022-2028.

The key regions considered for the Global OTC Health Products Market study includes Asia Pacific, North America, Europe, Latin America, and Rest of the World. North America emerged as the market leader. The regional market is likely to be driven by an increase in nutritional supplement knowledge, an increase in the number of gyms and wellness facilities, and supportive government programmes. During the predicted period, the United States is expected to see profitable growth. People in the country, particularly the younger generation, are becoming more health-conscious as the prevalence of obesity-related disorders rise, which is one of the primary factors driving the country's adoption of nutritional items. During the forecast period, Asia Pacific is expected to develop at the fastest CAGR.

Major market players included in this report are:

Herbalife Nutrition

CV Sciences, Inc.

Medical Marijuana Inc.

Nature's Sunshine Products Inc.

Johnson and Johnson Services, LLC

GlaxoSmithKline Inc.

Bayer AG

American Health

THE BOUNTIFUL COMPANY (Nestle Health Science S.A.)

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Product:

Cough, Cold and Flu Products

Dietary Supplements

Sports Nutrition Products

Probiotics

CBD Nutraceutical Products

By Form:

Liquid

Capsules/Tablets

Gummies

Others

By Demography:

Children

Adults

By Application:

Digestive health

Women's & Men's Health

Weight Control

Joint health

Immune Defense

Sports Formulation

Others

By Distribution Channel:

Retail pharmacies

Online

Hypermarkets, supermarkets, convenience stores

Others

By Region:

North America

U.S.

Canada

Europe

UK

Germany

France

Spain

Italy

ROE

Asia Pacific

China

India

Japan

Australia

South Korea

RoAPAC

Latin America

Brazil

Mexico

Rest of the World

Furthermore, years considered for the study are as follows:

Historical year - 2018, 2019, 2020

Base year - 2021

Forecast period - 2022 to 2028

Target Audience of the Global OTC Health Products Market in Market Study:

Key Consulting Companies & Advisors

Large, medium-sized, and small enterprises

Venture capitalists

Value-Added Resellers (VARs)

Third-party knowledge providers

Investment bankers

Investors

Table of Contents

Chapter 1. Executive Summary

  • 1.1. Market Snapshot
  • 1.2. Global & Segmental Market Estimates & Forecasts, 2020-2028 (USD Billion)
    • 1.2.1. OTC Health Products Market, by Region, 2020-2028 (USD Billion)
    • 1.2.2. OTC Health Products Market, by Product, 2020-2028 (USD Billion)
    • 1.2.3. OTC Health Products Market, by Form, 2020-2028 (USD Billion)
    • 1.2.4. OTC Health Products Market, by Demography, 2020-2028 (USD Billion)
    • 1.2.5. OTC Health Products Market, by Application, 2020-2028 (USD Billion)
    • 1.2.6. OTC Health Products Market, by Distribution Channel, 2020-2028 (USD Billion)
  • 1.3. Key Trends
  • 1.4. Estimation Methodology
  • 1.5. Research Assumption

Chapter 2. Global OTC Health Products Market Definition and Scope

  • 2.1. Objective of the Study
  • 2.2. Market Definition & Scope
    • 2.2.1. Scope of the Study
    • 2.2.2. Industry Evolution
  • 2.3. Years Considered for the Study
  • 2.4. Currency Conversion Rates

Chapter 3. Global OTC Health Products Market Dynamics

  • 3.1. OTC Health Products Market Impact Analysis (2020-2028)
    • 3.1.1. Market Drivers
      • 3.1.1.1. Increasing prevalence of lifestyle diseases, including obesity & diabetes
      • 3.1.1.2. Rise in the geriatric population
    • 3.1.2. Market Challenges
      • 3.1.2.1. Ongoing amendments in the regulatory framework of nutritional supplements
    • 3.1.3. Market Opportunities
      • 3.1.3.1. Increasing consumer willingness to spend on nutritional supplements

Chapter 4. Global OTC Health Products Market Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model (2018-2028)
  • 4.2. PEST Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
  • 4.3. Investment Adoption Model
  • 4.4. Analyst Recommendation & Conclusion
  • 4.5. Top investment opportunity
  • 4.6. Top winning strategies

Chapter 5. Risk Assessment: COVID-19 Impact

    • 5.1.1. Assessment of the overall impact of COVID-19 on the industry
    • 5.1.2. Pre COVID-19 and post COVID-19 Market scenario

Chapter 6. Global OTC Health Products Market, by Product

  • 6.1. Market Snapshot
  • 6.2. Global OTC Health Products Market by Product, Performance - Potential Analysis
  • 6.3. Global OTC Health Products Market Estimates & Forecasts by Product 2018-2028 (USD Billion)
  • 6.4. OTC Health Products Market, Sub Segment Analysis
    • 6.4.1. Cough, Cold and Flu Products
    • 6.4.2. Dietary Supplements
    • 6.4.3. Sports Nutrition Products
    • 6.4.4. Probiotics
    • 6.4.5. CBD Nutraceutical Products

Chapter 7. Global OTC Health Products Market, by Form

  • 7.1. Market Snapshot
  • 7.2. Global OTC Health Products Market by Form, Performance - Potential Analysis
  • 7.3. Global OTC Health Products Market Estimates & Forecasts by Form 2018-2028 (USD Billion)
  • 7.4. OTC Health Products Market, Sub Segment Analysis
    • 7.4.1. Liquid
    • 7.4.2. Capsules/Tablets
    • 7.4.3. Gummies
    • 7.4.4. Others

Chapter 8. Global OTC Health Products Market, by Demography

  • 8.1. Market Snapshot
  • 8.2. Global OTC Health Products Market by Demography, Performance - Potential Analysis
  • 8.3. Global OTC Health Products Market Estimates & Forecasts by Demography 2018-2028 (USD Billion)
  • 8.4. OTC Health Products Market, Sub Segment Analysis
    • 8.4.1. Children
    • 8.4.2. Adults

Chapter 9. Global OTC Health Products Market, by Application

  • 9.1. Market Snapshot
  • 9.2. Global OTC Health Products Market by Application, Performance - Potential Analysis
  • 9.3. Global OTC Health Products Market Estimates & Forecasts by Application 2018-2028 (USD Billion)
  • 9.4. OTC Health Products Market, Sub Segment Analysis
    • 9.4.1. Digestive health
    • 9.4.2. Women's & Men's Health
    • 9.4.3. Weight Control
    • 9.4.4. Joint health
    • 9.4.5. Immune Defense
    • 9.4.6. Sports Formulation
    • 9.4.7. Others

Chapter 10. Global OTC Health Products Market, by Distribution Channel

  • 10.1. Market Snapshot
  • 10.2. Global OTC Health Products Market by Distribution Channel, Performance - Potential Analysis
  • 10.3. Global OTC Health Products Market Estimates & Forecasts by Distribution Channel 2018-2028 (USD Billion)
  • 10.4. OTC Health Products Market, Sub Segment Analysis
    • 10.4.1. Retail pharmacies
    • 10.4.2. Online
    • 10.4.3. Hypermarkets, supermarkets, convenience stores
    • 10.4.4. Others

Chapter 11. Global OTC Health Products Market, Regional Analysis

  • 11.1. OTC Health Products Market, Regional Market Snapshot
  • 11.2. North America OTC Health Products Market
    • 11.2.1. U.S. OTC Health Products Market
      • 11.2.1.1. Product breakdown estimates & forecasts, 2018-2028
      • 11.2.1.2. Form breakdown estimates & forecasts, 2018-2028
      • 11.2.1.3. Demography breakdown estimates & forecasts, 2018-2028
      • 11.2.1.4. Application breakdown estimates & forecasts, 2018-2028
      • 11.2.1.5. Distribution Channel breakdown estimates & forecasts, 2018-2028
    • 11.2.2. Canada OTC Health Products Market
  • 11.3. Europe OTC Health Products Market Snapshot
    • 11.3.1. U.K. OTC Health Products Market
    • 11.3.2. Germany OTC Health Products Market
    • 11.3.3. France OTC Health Products Market
    • 11.3.4. Spain OTC Health Products Market
    • 11.3.5. Italy OTC Health Products Market
    • 11.3.6. Rest of Europe OTC Health Products Market
  • 11.4. Asia-Pacific OTC Health Products Market Snapshot
    • 11.4.1. China OTC Health Products Market
    • 11.4.2. India OTC Health Products Market
    • 11.4.3. Japan OTC Health Products Market
    • 11.4.4. Australia OTC Health Products Market
    • 11.4.5. South Korea OTC Health Products Market
    • 11.4.6. Rest of Asia Pacific OTC Health Products Market
  • 11.5. Latin America OTC Health Products Market Snapshot
    • 11.5.1. Brazil OTC Health Products Market
    • 11.5.2. Mexico OTC Health Products Market
  • 11.6. Rest of The World OTC Health Products Market

Chapter 12. Competitive Intelligence

  • 12.1. Top Market Strategies
  • 12.2. Company Profiles
    • 12.2.1. Herbalife Nutrition
      • 12.2.1.1. Key Information
      • 12.2.1.2. Overview
      • 12.2.1.3. Financial (Subject to Data Availability)
      • 12.2.1.4. Product Summary
      • 12.2.1.5. Recent Developments
    • 12.2.2. CV Sciences, Inc.
    • 12.2.3. Medical Marijuana Inc.
    • 12.2.4. Nature's Sunshine Products Inc.
    • 12.2.5. Johnson and Johnson Services, LLC
    • 12.2.6. GlaxoSmithKline Inc.
    • 12.2.7. Bayer AG
    • 12.2.8. American Health
    • 12.2.9. THE BOUNTIFUL COMPANY (Nestle Health Science S.A.)

Chapter 13. Research Process

  • 13.1. Research Process
    • 13.1.1. Data Mining
    • 13.1.2. Analysis
    • 13.1.3. Market Estimation
    • 13.1.4. Validation
    • 13.1.5. Publishing
  • 13.2. Research Attributes
  • 13.3. Research Assumption