サンプル依頼リスト カート
  • English
  • Korean
  • Traditional Chinese
  • Simplified Chinese
デフォルト表紙
市場調査レポート
商品コード
1566772

歯科用3Dスキャナー市場：製品タイプ別、エンドユーザー別：世界市場機会分析と産業予測、2024～2033年

Dental 3D Scanners Market By Product , By Type By End User : Global Opportunity Analysis and Industry Forecast, 2024-2033

出版日
ページ情報
英文 228 Pages
納期
2～3営業日
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=144.06円
歯科用3Dスキャナー市場：製品タイプ別、エンドユーザー別：世界市場機会分析と産業予測、2024～2033年
出版日: 2024年07月10日
発行: Allied Market Research
ページ情報: 英文 228 Pages
納期: 2～3営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 目次
概要

歯科用3Dスキャナー市場は、2023年に5億米ドルと評価され、2024～2033年にかけてCAGR 6.8%で成長し、2033年には10億米ドルに達すると予測されています。

歯科用3Dスキャナーは、歯科で使用される最先端のイメージング装置であり、患者の歯と歯茎の非常に詳細で正確な3D画像をキャプチャします。これらのスキャナーは、クラウン、ブリッジ、歯列矯正治療など、さまざまな歯科用途に不可欠な精密なデジタル表示を記載しています。歯科処置の精度と効率を高め、患者の経験と治療成果を向上させる。

歯科用3Dスキャナーの世界市場の成長は、歯科と歯周病の憂慮すべき有病率の増加と歯科診療におけるデジタルソリューションの需要の急増が主要要因です。WHO Global Oral Health Status Report（2022年）が発表した調査によると、口腔疾患は世界中で約3.5人に影響を及ぼしています。この数は今後数年で大幅に増加することが予想され、歯科用3Dスキャナーの需要が増加します。さらに、高齢者人口の増加が世界市場の成長に大きく寄与しています。高齢者は歯の喪失やその他の歯科疾患にかかりやすいです。これは、高齢者の歯に含まれるカルシウムが流出し始め、歯がもろく、壊れやすく、歯の病気にかかりやすくなることが原因であり、歯科用3Dスキャナーの必要性を高めています。2023年3月に世界保健機関（WHO）が発表した調査によると、60歳以上の高齢者における完全な歯の喪失の世界平均有病率は23％と推定されています。しかし、3D高度画像処理システムの取得と導入に関連する高コストは、世界市場の主要な阻害要因となっています。さらに、多くの国では国民のニーズを満たす適切な医療施設がなく、アクセスが限られていることが市場成長の妨げとなっています。これとは逆に、最先端の歯科医療サービスへのアクセスを提供するための政府のイニシアティブの増加は、予測期間中の市場拡大に有益な機会を提供すると期待されています。例えば、2021年の第74回世界保健総会では、口腔保健に関する決議が承認されました。この決議は、特に十分なサービスを受けていない脆弱な人々における口腔衛生の不平等を削減することを目的としています。さらに、世界の口腔衛生を改善し、口腔衛生の重要性に関する認識を高めることも目的としています。

歯科用3Dスキャナーの世界市場は、製品、タイプ、エンドユーザー、地域に区分されます。製品別では、デスクトップまたはラボ用歯科用3Dスキャナー、口腔内歯科用3Dスキャナー、ハンドヘルド歯科用3Dスキャナー、コーンビームCT（CBCT）に分類されます。タイプ別では、歯科用3Dライトスキャナーと歯科用3Dレーザースキャナーに分類されます。エンドユーザー別では、病院、歯科医院、その他に分けられます。地域別では、北米、欧州、アジア太平洋、ラテンアメリカ・中東・アフリカで分析されています。

本レポートで可能なカスタマイズ（追加費用とスケジュールがあります。）

  • 顧客の関心に応じた企業プロファイルの追加
  • 国別または地域別の追加分析-市場規模と予測

目次

第1章 イントロダクション

第2章 エグゼクティブサマリー

第3章 市場情勢

  • 市場の定義と範囲
  • 主要調査結果
    • 主要投資機会
    • 主要成功戦略
  • ポーターのファイブフォース分析
  • 市場力学
    • 促進要因
    • 抑制要因
    • 機会

第4章 歯科用3Dスキャナー市場：製品別

  • 市場概要
  • デスクトップまたはラボ用3Dデンタルスキャナー
  • 口腔内3Dデンタルスキャナー
  • ハンドヘルド3Dデンタルスキャナー
  • コーンビームCT（CBCT）

第5章 歯科用3Dスキャナー市場：タイプ別

  • 市場概要
  • 歯科用3Dライトスキャナー
  • 3D歯科用レーザースキャナー

第6章 歯科用3Dスキャナー市場：エンドユーザー別

  • 市場概要
  • 病院
  • 歯科クリニック
  • その他

第7章 歯科用3Dスキャナー市場：地域別

  • 市場概要
  • 北米
    • 主要市場動向と機会
    • 米国の歯科用3Dスキャナー市場
    • カナダの歯科用3Dスキャナー市場
    • メキシコの歯科用3Dスキャナー市場
  • 欧州
    • 主要市場動向と機会
    • ドイツの歯科用3Dスキャナー市場
    • フランスの歯科用3Dスキャナー市場
    • 英国の歯科用3Dスキャナー市場
    • イタリアの歯科用3Dスキャナー市場
    • スペインの歯科用3Dスキャナー市場
    • その他の欧州の歯科用3Dスキャナー市場
  • アジア太平洋
    • 主要市場動向と機会
    • 日本の歯科用3Dスキャナー市場
    • 中国の歯科用3Dスキャナー市場
    • インドの歯科用3Dスキャナー市場
    • オーストラリアの歯科用3Dスキャナー市場
    • 韓国の歯科用3Dスキャナー市場
    • その他のアジア太平洋の歯科用3Dスキャナー市場
  • ラテンアメリカ・中東・アフリカ
    • 主要市場動向と機会
    • ブラジルの歯科用3Dスキャナー市場
    • サウジアラビアの歯科用3Dスキャナー市場
    • 南アフリカの歯科用3Dスキャナー市場
    • その他のラテンアメリカ・中東・アフリカの歯科用3Dスキャナー市場

第8章 競合情勢

  • イントロダクション
  • 主要成功戦略
  • 主要企業の製品マッピング
  • 競合ダッシュボード
  • 競合ヒートマップ
  • 主要企業のポジショニング（2023年）

第9章 企業プロファイル

  • 3Shape A/S
  • Maestro 3D
  • Shining 3D
  • Envista Holdings Corporation
  • Densys Ltd
  • Dentsply Sirona
  • Planmeca Oy
  • Institut Straumann AG
  • 3M
  • J. MORITA CORP
目次
Product Code: A03253

The dental 3D scanners market was valued at $0.5 billion in 2023, and is projected to reach $1.0 billion by 2033, growing at a CAGR of 6.8% from 2024 to 2033.

Dental 3D scanner is a cutting-edge imaging device used in dentistry that captures highly detailed and accurate 3D images of patients' teeth and gums. These scanners provide precise digital representations, which are essential for various dental applications such as crowns, bridges, and orthodontic treatments. They enhance the accuracy and efficiency of dental procedures, thereby improving patient experience and treatment outcomes.

The growth of the global dental 3D scanners market is majorly driven by alarming increase in prevalence of dental and periodontal diseases and surge in demand for digital solutions in dental practices. According to a study published by the WHO Global Oral Health Status Report (2022), oral diseases affect around 3.5 individuals across the globe. This number is expected to increase substantially in the coming years, which, in turn, will people the demand for dental 3D scanners. Furthermore, increase in geriatric population significantly contributes toward the growth of the global market. Aged individuals are highly susceptible to tooth loss and other dental diseases. This is attributed to the fact that calcium in teeth of aged individuals start to leech out, making them brittle, fragile, easily breakable, and susceptible to dental diseases, thereby necessitating the need for dental 3D scanners. As per a study published by the World Health Organization in March 2023, the global average prevalence of complete tooth loss is estimated to be 23% among people aged 60 years or older. However, high costs associated with acquiring and deploying 3D advanced imaging systems acts as a key deterrent factor of the global market. Moreover, lack of appropriate health facilities to meet population needs in most countries and limited access hamper the market growth. On the contrary, increase in government initiatives to provide access to cutting-edge dental services is expected to offer remunerative opportunities for the expansion of the market during the forecast period. For instance, in 2021 at the 74th World Health Assembly, the World Health Assembly approved a Resolution on oral health. The resolution aims to reduce oral health inequalities, particularly in underserved and vulnerable population. It further aims to improve global oral health and increase awareness about the importance of oral health.

The global dental 3D scanners market is segmented into product, type, end user, and region. On the basis of the product, the market is categorized into desktop or laboratory dental 3D scanners, intraoral dental 3D scanners, hand-held dental 3D scanners, and cone beam computerized tomography (CBCT) . By type, it is classified into 3D dental light scanner and 3D dental laser scanner. As per end user, it is divided into hospitals, dental clinics, and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Competition Analysis

Competitive analysis and profiles of the major players in the global dental 3D scanners market include 3Shape A/S, Maestro 3D, Shining 3D, Envista Holdings Corporation, Densys Ltd., Dentsply Sirona, Planmeca Oy, Institut Straumann AG, 3M, and J. MORITA CORP. These major players have adopted various key development strategies such as business expansion, new product launches, and partnerships to strengthen their foothold in the global market.

Additional benefits you will get with this purchase are:

  • Quarterly Update and* (only available with a corporate license, on listed price)
  • 5 additional Company Profile of client Choice pre- or Post-purchase, as a free update.
  • Free Upcoming Version on the Purchase of Five and Enterprise User License.
  • 16 analyst hours of support* (post-purchase, if you find additional data requirements upon review of the report, you may receive support amounting to 16 analyst hours to solve questions, and post-sale queries)
  • 15% Free Customization* (in case the scope or segment of the report does not match your requirements, 15% is equivalent to 3 working days of free work, applicable once)
  • Free data Pack on the Five and Enterprise User License. (Excel version of the report)
  • Free Updated report if the report is 6-12 months old or older.
  • 24-hour priority response*
  • Free Industry updates and white papers.

Possible Customization with this report (with additional cost and timeline, please talk to the sales executive to know more)

  • Additional company profiles with specific to client's interest
  • Additional country or region analysis- market size and forecast

Key Market Segments

By Product

  • Desktop or Laboratory 3D Dental Scanners
  • Intraoral 3D Dental Scanners
  • Hand-held 3D Dental Scanners
  • Cone Beam Computerized Tomography (CBCT)

By Type

  • 3D Dental Light Scanner
  • 3D Dental Laser Scanner

By End User

  • Hospitals
  • Dental Clinics
  • Others

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • UK
    • Italy
    • Spain
    • Rest of Europe
  • Asia-Pacific
    • Japan
    • China
    • India
    • Australia
    • South Korea
    • Rest of Asia-Pacific
  • LAMEA
    • Brazil
    • Saudi Arabia
    • South Africa
    • Rest of LAMEA

Key Market Players:

    • 3Shape A/S
    • Maestro 3D
    • Shining 3D
    • Envista Holdings Corporation
    • Densys Ltd
    • Dentsply Sirona
    • Planmeca Oy
    • Institut Straumann AG
    • 3M
    • J. MORITA CORP

TABLE OF CONTENTS

CHAPTER 1: INTRODUCTION

  • 1.1. Report Description
  • 1.2. Key Market Segments
  • 1.3. Key Benefits
  • 1.4. Research Methodology
    • 1.4.1. Primary Research
    • 1.4.2. Secondary Research
    • 1.4.3. Analyst Tools and Models

CHAPTER 2: EXECUTIVE SUMMARY

  • 2.1. CXO Perspective

CHAPTER 3: MARKET LANDSCAPE

  • 3.1. Market Definition and Scope
  • 3.2. Key Findings
    • 3.2.1. Top Investment Pockets
    • 3.2.2. Top Winning Strategies
  • 3.3. Porter's Five Forces Analysis
    • 3.3.1. Bargaining Power of Suppliers
    • 3.3.2. Threat of New Entrants
    • 3.3.3. Threat of Substitutes
    • 3.3.4. Competitive Rivalry
    • 3.3.5. Bargaining Power among Buyers
  • 3.4. Market Dynamics
    • 3.4.1. Drivers
    • 3.4.2. Restraints
    • 3.4.3. Opportunities

CHAPTER 4: DENTAL 3D SCANNERS MARKET, BY PRODUCT

  • 4.1. Market Overview
    • 4.1.1 Market Size and Forecast, By Product
  • 4.2. Desktop Or Laboratory 3D Dental Scanners
    • 4.2.1. Key Market Trends, Growth Factors and Opportunities
    • 4.2.2. Market Size and Forecast, By Region
    • 4.2.3. Market Share Analysis, By Country
  • 4.3. Intraoral 3D Dental Scanners
    • 4.3.1. Key Market Trends, Growth Factors and Opportunities
    • 4.3.2. Market Size and Forecast, By Region
    • 4.3.3. Market Share Analysis, By Country
  • 4.4. Hand-held 3D Dental Scanners
    • 4.4.1. Key Market Trends, Growth Factors and Opportunities
    • 4.4.2. Market Size and Forecast, By Region
    • 4.4.3. Market Share Analysis, By Country
  • 4.5. Cone Beam Computerized Tomography (CBCT)
    • 4.5.1. Key Market Trends, Growth Factors and Opportunities
    • 4.5.2. Market Size and Forecast, By Region
    • 4.5.3. Market Share Analysis, By Country

CHAPTER 5: DENTAL 3D SCANNERS MARKET, BY TYPE

  • 5.1. Market Overview
    • 5.1.1 Market Size and Forecast, By Type
  • 5.2. 3D Dental Light Scanner
    • 5.2.1. Key Market Trends, Growth Factors and Opportunities
    • 5.2.2. Market Size and Forecast, By Region
    • 5.2.3. Market Share Analysis, By Country
  • 5.3. 3D Dental Laser Scanner
    • 5.3.1. Key Market Trends, Growth Factors and Opportunities
    • 5.3.2. Market Size and Forecast, By Region
    • 5.3.3. Market Share Analysis, By Country

CHAPTER 6: DENTAL 3D SCANNERS MARKET, BY END USER

  • 6.1. Market Overview
    • 6.1.1 Market Size and Forecast, By End User
  • 6.2. Hospitals
    • 6.2.1. Key Market Trends, Growth Factors and Opportunities
    • 6.2.2. Market Size and Forecast, By Region
    • 6.2.3. Market Share Analysis, By Country
  • 6.3. Dental Clinics
    • 6.3.1. Key Market Trends, Growth Factors and Opportunities
    • 6.3.2. Market Size and Forecast, By Region
    • 6.3.3. Market Share Analysis, By Country
  • 6.4. Others
    • 6.4.1. Key Market Trends, Growth Factors and Opportunities
    • 6.4.2. Market Size and Forecast, By Region
    • 6.4.3. Market Share Analysis, By Country

CHAPTER 7: DENTAL 3D SCANNERS MARKET, BY REGION

  • 7.1. Market Overview
    • 7.1.1 Market Size and Forecast, By Region
  • 7.2. North America
    • 7.2.1. Key Market Trends and Opportunities
    • 7.2.2. Market Size and Forecast, By Product
    • 7.2.3. Market Size and Forecast, By Type
    • 7.2.4. Market Size and Forecast, By End User
    • 7.2.5. Market Size and Forecast, By Country
    • 7.2.6. U.S. Dental 3D Scanners Market
      • 7.2.6.1. Market Size and Forecast, By Product
      • 7.2.6.2. Market Size and Forecast, By Type
      • 7.2.6.3. Market Size and Forecast, By End User
    • 7.2.7. Canada Dental 3D Scanners Market
      • 7.2.7.1. Market Size and Forecast, By Product
      • 7.2.7.2. Market Size and Forecast, By Type
      • 7.2.7.3. Market Size and Forecast, By End User
    • 7.2.8. Mexico Dental 3D Scanners Market
      • 7.2.8.1. Market Size and Forecast, By Product
      • 7.2.8.2. Market Size and Forecast, By Type
      • 7.2.8.3. Market Size and Forecast, By End User
  • 7.3. Europe
    • 7.3.1. Key Market Trends and Opportunities
    • 7.3.2. Market Size and Forecast, By Product
    • 7.3.3. Market Size and Forecast, By Type
    • 7.3.4. Market Size and Forecast, By End User
    • 7.3.5. Market Size and Forecast, By Country
    • 7.3.6. Germany Dental 3D Scanners Market
      • 7.3.6.1. Market Size and Forecast, By Product
      • 7.3.6.2. Market Size and Forecast, By Type
      • 7.3.6.3. Market Size and Forecast, By End User
    • 7.3.7. France Dental 3D Scanners Market
      • 7.3.7.1. Market Size and Forecast, By Product
      • 7.3.7.2. Market Size and Forecast, By Type
      • 7.3.7.3. Market Size and Forecast, By End User
    • 7.3.8. UK Dental 3D Scanners Market
      • 7.3.8.1. Market Size and Forecast, By Product
      • 7.3.8.2. Market Size and Forecast, By Type
      • 7.3.8.3. Market Size and Forecast, By End User
    • 7.3.9. Italy Dental 3D Scanners Market
      • 7.3.9.1. Market Size and Forecast, By Product
      • 7.3.9.2. Market Size and Forecast, By Type
      • 7.3.9.3. Market Size and Forecast, By End User
    • 7.3.10. Spain Dental 3D Scanners Market
      • 7.3.10.1. Market Size and Forecast, By Product
      • 7.3.10.2. Market Size and Forecast, By Type
      • 7.3.10.3. Market Size and Forecast, By End User
    • 7.3.11. Rest of Europe Dental 3D Scanners Market
      • 7.3.11.1. Market Size and Forecast, By Product
      • 7.3.11.2. Market Size and Forecast, By Type
      • 7.3.11.3. Market Size and Forecast, By End User
  • 7.4. Asia-Pacific
    • 7.4.1. Key Market Trends and Opportunities
    • 7.4.2. Market Size and Forecast, By Product
    • 7.4.3. Market Size and Forecast, By Type
    • 7.4.4. Market Size and Forecast, By End User
    • 7.4.5. Market Size and Forecast, By Country
    • 7.4.6. Japan Dental 3D Scanners Market
      • 7.4.6.1. Market Size and Forecast, By Product
      • 7.4.6.2. Market Size and Forecast, By Type
      • 7.4.6.3. Market Size and Forecast, By End User
    • 7.4.7. China Dental 3D Scanners Market
      • 7.4.7.1. Market Size and Forecast, By Product
      • 7.4.7.2. Market Size and Forecast, By Type
      • 7.4.7.3. Market Size and Forecast, By End User
    • 7.4.8. India Dental 3D Scanners Market
      • 7.4.8.1. Market Size and Forecast, By Product
      • 7.4.8.2. Market Size and Forecast, By Type
      • 7.4.8.3. Market Size and Forecast, By End User
    • 7.4.9. Australia Dental 3D Scanners Market
      • 7.4.9.1. Market Size and Forecast, By Product
      • 7.4.9.2. Market Size and Forecast, By Type
      • 7.4.9.3. Market Size and Forecast, By End User
    • 7.4.10. South Korea Dental 3D Scanners Market
      • 7.4.10.1. Market Size and Forecast, By Product
      • 7.4.10.2. Market Size and Forecast, By Type
      • 7.4.10.3. Market Size and Forecast, By End User
    • 7.4.11. Rest of Asia-Pacific Dental 3D Scanners Market
      • 7.4.11.1. Market Size and Forecast, By Product
      • 7.4.11.2. Market Size and Forecast, By Type
      • 7.4.11.3. Market Size and Forecast, By End User
  • 7.5. LAMEA
    • 7.5.1. Key Market Trends and Opportunities
    • 7.5.2. Market Size and Forecast, By Product
    • 7.5.3. Market Size and Forecast, By Type
    • 7.5.4. Market Size and Forecast, By End User
    • 7.5.5. Market Size and Forecast, By Country
    • 7.5.6. Brazil Dental 3D Scanners Market
      • 7.5.6.1. Market Size and Forecast, By Product
      • 7.5.6.2. Market Size and Forecast, By Type
      • 7.5.6.3. Market Size and Forecast, By End User
    • 7.5.7. Saudi Arabia Dental 3D Scanners Market
      • 7.5.7.1. Market Size and Forecast, By Product
      • 7.5.7.2. Market Size and Forecast, By Type
      • 7.5.7.3. Market Size and Forecast, By End User
    • 7.5.8. South Africa Dental 3D Scanners Market
      • 7.5.8.1. Market Size and Forecast, By Product
      • 7.5.8.2. Market Size and Forecast, By Type
      • 7.5.8.3. Market Size and Forecast, By End User
    • 7.5.9. Rest of LAMEA Dental 3D Scanners Market
      • 7.5.9.1. Market Size and Forecast, By Product
      • 7.5.9.2. Market Size and Forecast, By Type
      • 7.5.9.3. Market Size and Forecast, By End User

CHAPTER 8: COMPETITIVE LANDSCAPE

  • 8.1. Introduction
  • 8.2. Top Winning Strategies
  • 8.3. Product Mapping of Top 10 Player
  • 8.4. Competitive Dashboard
  • 8.5. Competitive Heatmap
  • 8.6. Top Player Positioning, 2023

CHAPTER 9: COMPANY PROFILES

  • 9.1. 3Shape A/S
    • 9.1.1. Company Overview
    • 9.1.2. Key Executives
    • 9.1.3. Company Snapshot
    • 9.1.4. Operating Business Segments
    • 9.1.5. Product Portfolio
    • 9.1.6. Business Performance
    • 9.1.7. Key Strategic Moves and Developments
  • 9.2. Maestro 3D
    • 9.2.1. Company Overview
    • 9.2.2. Key Executives
    • 9.2.3. Company Snapshot
    • 9.2.4. Operating Business Segments
    • 9.2.5. Product Portfolio
    • 9.2.6. Business Performance
    • 9.2.7. Key Strategic Moves and Developments
  • 9.3. Shining 3D
    • 9.3.1. Company Overview
    • 9.3.2. Key Executives
    • 9.3.3. Company Snapshot
    • 9.3.4. Operating Business Segments
    • 9.3.5. Product Portfolio
    • 9.3.6. Business Performance
    • 9.3.7. Key Strategic Moves and Developments
  • 9.4. Envista Holdings Corporation
    • 9.4.1. Company Overview
    • 9.4.2. Key Executives
    • 9.4.3. Company Snapshot
    • 9.4.4. Operating Business Segments
    • 9.4.5. Product Portfolio
    • 9.4.6. Business Performance
    • 9.4.7. Key Strategic Moves and Developments
  • 9.5. Densys Ltd
    • 9.5.1. Company Overview
    • 9.5.2. Key Executives
    • 9.5.3. Company Snapshot
    • 9.5.4. Operating Business Segments
    • 9.5.5. Product Portfolio
    • 9.5.6. Business Performance
    • 9.5.7. Key Strategic Moves and Developments
  • 9.6. Dentsply Sirona
    • 9.6.1. Company Overview
    • 9.6.2. Key Executives
    • 9.6.3. Company Snapshot
    • 9.6.4. Operating Business Segments
    • 9.6.5. Product Portfolio
    • 9.6.6. Business Performance
    • 9.6.7. Key Strategic Moves and Developments
  • 9.7. Planmeca Oy
    • 9.7.1. Company Overview
    • 9.7.2. Key Executives
    • 9.7.3. Company Snapshot
    • 9.7.4. Operating Business Segments
    • 9.7.5. Product Portfolio
    • 9.7.6. Business Performance
    • 9.7.7. Key Strategic Moves and Developments
  • 9.8. Institut Straumann AG
    • 9.8.1. Company Overview
    • 9.8.2. Key Executives
    • 9.8.3. Company Snapshot
    • 9.8.4. Operating Business Segments
    • 9.8.5. Product Portfolio
    • 9.8.6. Business Performance
    • 9.8.7. Key Strategic Moves and Developments
  • 9.9. 3M
    • 9.9.1. Company Overview
    • 9.9.2. Key Executives
    • 9.9.3. Company Snapshot
    • 9.9.4. Operating Business Segments
    • 9.9.5. Product Portfolio
    • 9.9.6. Business Performance
    • 9.9.7. Key Strategic Moves and Developments
  • 9.10. J. MORITA CORP
    • 9.10.1. Company Overview
    • 9.10.2. Key Executives
    • 9.10.3. Company Snapshot
    • 9.10.4. Operating Business Segments
    • 9.10.5. Product Portfolio
    • 9.10.6. Business Performance
    • 9.10.7. Key Strategic Moves and Developments