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プロダクトアナリティクス市場：コンポーネント別、デプロイメントモード別、用途別、エンドユーザー別、業界別：世界の機会分析および産業予測、2021年～2031年

Product Analytics Market By Component, By Deployment Mode, By Application, By End User, By Industry Vertical : Global Opportunity Analysis and Industry Forecast, 2021-2031
出版日: | 発行: Allied Market Research | ページ情報: 英文 | 納期: 2～3営業日

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=156.76円
プロダクトアナリティクス市場：コンポーネント別、デプロイメントモード別、用途別、エンドユーザー別、業界別：世界の機会分析および産業予測、2021年～2031年
出版日: 2022年12月01日
発行: Allied Market Research
ページ情報: 英文
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

プロダクトアナリティクスとは、ユーザーが製品やサービスとどのように関わっているかを分析するプロセスです。

企業はプロダクトアナリティクスを使って、ユーザーの体験を追跡、分析、視覚化します。これによって、チームはユーザーデータやフィードバックに基づいて製品機能を最適化することができます。さらに、プロダクトアナリティクスでは、傾向から機能の採用やユーザーエンゲージメントの長期的な分析、製品内外の複雑な体験やユーザーフローの視覚化まで、さまざまなタイプの質問に答えることができます。時系列での動向分析は、プロダクトアナリティクスで最もよく使われるレポートタイプの1つです。

時間の経過とともに機能採用が増加しているのか減少しているのかを可視化することができます。このような利点は、予測期間中の市場成長のための有利な機会を提供します。さらに、政府機関や小売業など多くの組織が、デジタル化需要の急増によりプロダクトアナリティクスを導入しています。この要因は、同市場に有利な成長機会をもたらします。

より高度な分析を目的としたアルゴリズムベースの分析への移行や、意見集約型分析の出現などの要因が、このように市場の成長を後押ししています。また、パーソナライズされた製品の推奨を提供するために顧客行動管理を強化する要件の増加は、予測期間中にプロダクトアナリティクス市場の普及を促進すると予測されます。しかし、企業におけるセキュリティやプライバシーに関する懸念が、市場の成長を阻害しています。さらに、ビッグデータ、機械学習（ML）、人工知能（AI）、その他の分析技術などの最新技術の利用が増加していることから、今後数年間、同市場に有利な成長機会がもたらされると予測されます。さらに、クラウドベースの分析ソリューションやマネージドプラットフォームに対する需要の高まりやデジタル化の進展は、今後の市場成長に大きな機会をもたらすと考えられます。

目次

第1章 イントロダクション

第2章 エグゼクティブサマリー

第3章 市場の概要

  • 市場の定義と範囲
  • 主な調査結果
    • 主な投資ポケット
  • ポーターのファイブフォース分析
  • 市場力学
    • 促進要因
      • 企業におけるプロダクトアナリティクスの導入の増加。
      • 企業の地理的拡大別ビジネスモデル・ソフトウェアの急激な変化
    • 抑制要因
      • セキュリティとプライバシーに関する懸念
    • 機会
      • クラウドベースのソリューションとサービスの採用が増加
  • COVID-19市場への影響度分析

第4章 プロダクトアナリティクス市場：コンポーネント別

  • 概要
    • 市場規模および予測
  • ソフトウェア
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • サービス
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別

第5章 プロダクトアナリティクス市場：デプロイメントモード別

  • 概要
    • 市場規模・予測
  • オンプレミス
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • クラウド
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別

第6章 プロダクトアナリティクス市場：用途別

  • 概要
    • 市場規模・予測
  • 設計・製造
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • 販売・マーケティング
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • コンシューマー・エンゲージメント
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別

第7章 プロダクトアナリティクス市場：エンドユーザー別

  • 概要
    • 市場規模・予測
  • 大企業
    • 主な市場動向、成長要因と機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • 中堅・中小企業
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別

第8章 プロダクトアナリティクス市場：業界別

  • 概要
    • 市場規模・予測
  • IT・通信分野
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • BFSI
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • 製造業
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • 消費財・小売
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • メディア、エンターテインメント
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • ヘルスケア
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • エネルギーとユーティリティ
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別
  • その他
    • 主な市場動向、成長要因、機会
    • 市場規模・予測：地域別
    • 市場シェア分析：国別

第9章 プロダクトアナリティクス市場：地域別

  • 概要
    • 市場規模・予測
  • 北米
    • 主な動向と機会
    • 北米市場規模・予測：コンポーネント別
    • 北米の市場規模・予測：デプロイメントモード別
    • 北米市場規模・予測：用途別
    • 北米市場の規模・予測：エンドユーザー別
    • 北米市場の市場規模・予測：業界別
    • 北米市場の規模・予測：国別
      • 米国
      • 主な市場動向・成長要因・機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • カナダ
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
  • 欧州
    • 主要動向と機会
    • 欧州市場規模・予測：コンポーネント別
    • 欧州市場の市場規模・予測：デプロイメントモード別
    • 欧州市場規模・予測：用途別
    • 欧州市場規模・予測：エンドユーザー別
    • 欧州市場規模・予測：業界別
    • 欧州市場規模・予測：国別
      • 英国
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • ドイツ
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • フランス
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • イタリア
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • スペイン
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • その他の欧州地域
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
  • アジア太平洋地域
    • 主な動向と機会
    • アジア太平洋地域の市場規模・予測：コンポーネント別
    • アジア太平洋地域の市場規模・予測：デプロイメントモード別
    • アジア太平洋地域の市場規模・予測：用途別
    • アジア太平洋地域の市場規模・予測：エンドユーザー別
    • アジア太平洋地域の市場規模・予測：業界別
    • アジア太平洋地域の市場規模・予測：国別
      • 中国
      • 主な市場動向、成長要因、機会
      • アジア太平洋地域の市場規模・予測：コンポーネント別
      • アジア太平洋地域の市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • 日本
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • インド
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • オーストラリア
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • 韓国
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • その他アジア太平洋地域
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
  • ラテンアメリカ・中東・アフリカ
    • 主要動向と機会
    • LAMEAの市場規模・予測：コンポーネント別
    • LAMEAの市場規模・予測：デプロイメントモード別
    • LAMEAの市場規模・予測：用途別
    • LAMEAの市場規模・予測：エンドユーザー別
    • LAMEAの市場規模・予測：業界別
    • LAMEAの市場規模・予測：国別
      • ラテンアメリカ
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • 中東市場
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別
      • アフリカ
      • 主な市場動向、成長要因、機会
      • 市場規模・予測：コンポーネント別
      • 市場規模・予測：デプロイメントモード別
      • 市場規模・予測：用途別
      • 市場規模・予測：エンドユーザー別
      • 市場規模・予測：業界別

第10章 競合情勢

  • イントロダクション
  • 主要成功戦略
  • トップ10プレイヤーの製品マッピング
  • 競合ダッシュボード
  • 競合のヒートマップ
  • トップ企業のポジショニング、2021年

第11章 企業プロファイル

  • Pendo.io Inc.
  • Adobe Inc.
  • IBM Corporation
  • Medallia Inc.
  • Mixpanel
  • Alphabet Inc.
  • Salesforce, Inc.
  • Amplitude, Inc.
  • LatentView Analytics
  • Oracle Corporation
図表

LIST OF TABLES

  • TABLE 1. GLOBAL PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 2. PRODUCT ANALYTICS MARKET FOR SOFTWARE, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 3. PRODUCT ANALYTICS MARKET FOR SERVICES, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 4. GLOBAL PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 5. PRODUCT ANALYTICS MARKET FOR ON-PREMISE, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 6. PRODUCT ANALYTICS MARKET FOR CLOUD, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 7. GLOBAL PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 8. PRODUCT ANALYTICS MARKET FOR DESIGN AND MANUFACTURING, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 9. PRODUCT ANALYTICS MARKET FOR SALES AND MARKETING, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 10. PRODUCT ANALYTICS MARKET FOR CONSUMER ENGAGEMENT, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 11. GLOBAL PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 12. PRODUCT ANALYTICS MARKET FOR LARGE ENTERPRISES, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 13. PRODUCT ANALYTICS MARKET FOR SMALL AND MEDIUM-SIZED ENTERPRISES, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 14. GLOBAL PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 15. PRODUCT ANALYTICS MARKET FOR IT AND TELECOMMUNICATION, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 16. PRODUCT ANALYTICS MARKET FOR BFSI, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 17. PRODUCT ANALYTICS MARKET FOR MANUFACTURING, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 18. PRODUCT ANALYTICS MARKET FOR CONSUMER GOODS AND RETAIL, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 19. PRODUCT ANALYTICS MARKET FOR MEDIA AND ENTERTAINMENT, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 20. PRODUCT ANALYTICS MARKET FOR HEALTHCARE, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 21. PRODUCT ANALYTICS MARKET FOR ENERGY AND UTILITY, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 22. PRODUCT ANALYTICS MARKET FOR OTHERS, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 23. PRODUCT ANALYTICS MARKET, BY REGION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 24. NORTH AMERICA PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 25. NORTH AMERICA PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 26. NORTH AMERICA PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 27. NORTH AMERICA PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 28. NORTH AMERICA PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 29. NORTH AMERICA PRODUCT ANALYTICS MARKET, BY COUNTRY, 2021-2031 (REVENUE, $MILLION)
  • TABLE 30. U.S. PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 31. U.S. PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 32. U.S. PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 33. U.S. PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 34. U.S. PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 35. CANADA PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 36. CANADA PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 37. CANADA PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 38. CANADA PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 39. CANADA PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 40. EUROPE PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 41. EUROPE PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 42. EUROPE PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 43. EUROPE PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 44. EUROPE PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 45. EUROPE PRODUCT ANALYTICS MARKET, BY COUNTRY, 2021-2031 (REVENUE, $MILLION)
  • TABLE 46. UK PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 47. UK PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 48. UK PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 49. UK PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 50. UK PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 51. GERMANY PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 52. GERMANY PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 53. GERMANY PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 54. GERMANY PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 55. GERMANY PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 56. FRANCE PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 57. FRANCE PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 58. FRANCE PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 59. FRANCE PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 60. FRANCE PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 61. ITALY PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 62. ITALY PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 63. ITALY PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 64. ITALY PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 65. ITALY PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 66. SPAIN PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 67. SPAIN PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 68. SPAIN PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 69. SPAIN PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 70. SPAIN PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 71. REST OF EUROPE PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 72. REST OF EUROPE PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 73. REST OF EUROPE PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 74. REST OF EUROPE PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 75. REST OF EUROPE PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 76. ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 77. ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 78. ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 79. ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 80. ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 81. ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY COUNTRY, 2021-2031 (REVENUE, $MILLION)
  • TABLE 82. CHINA PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 83. CHINA PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 84. CHINA PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 85. CHINA PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 86. CHINA PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 87. JAPAN PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 88. JAPAN PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 89. JAPAN PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 90. JAPAN PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 91. JAPAN PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 92. INDIA PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 93. INDIA PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 94. INDIA PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 95. INDIA PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 96. INDIA PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 97. AUSTRALIA PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 98. AUSTRALIA PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 99. AUSTRALIA PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 100. AUSTRALIA PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 101. AUSTRALIA PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 102. SOUTH KOREA PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 103. SOUTH KOREA PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 104. SOUTH KOREA PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 105. SOUTH KOREA PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 106. SOUTH KOREA PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 107. REST OF ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 108. REST OF ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 109. REST OF ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 110. REST OF ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 111. REST OF ASIA-PACIFIC PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 112. LAMEA PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 113. LAMEA PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 114. LAMEA PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 115. LAMEA PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 116. LAMEA PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 117. LAMEA PRODUCT ANALYTICS MARKET, BY COUNTRY, 2021-2031 (REVENUE, $MILLION)
  • TABLE 118. LATIN AMERICA PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 119. LATIN AMERICA PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 120. LATIN AMERICA PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 121. LATIN AMERICA PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 122. LATIN AMERICA PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 123. MIDDLE EAST PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 124. MIDDLE EAST PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 125. MIDDLE EAST PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 126. MIDDLE EAST PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 127. MIDDLE EAST PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 128. AFRICA PRODUCT ANALYTICS MARKET, BY COMPONENT, 2021-2031 (REVENUE, $MILLION)
  • TABLE 129. AFRICA PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE, 2021-2031 (REVENUE, $MILLION)
  • TABLE 130. AFRICA PRODUCT ANALYTICS MARKET, BY APPLICATION, 2021-2031 (REVENUE, $MILLION)
  • TABLE 131. AFRICA PRODUCT ANALYTICS MARKET, BY END USER, 2021-2031 (REVENUE, $MILLION)
  • TABLE 132. AFRICA PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2021-2031 (REVENUE, $MILLION)
  • TABLE 133. PENDO.IO INC.: KEY EXECUTIVES
  • TABLE 134. PENDO.IO INC.: COMPANY SNAPSHOT
  • TABLE 135. PENDO.IO INC.: OPERATING SEGMENTS
  • TABLE 136. PENDO.IO INC.: PRODUCT PORTFOLIO
  • TABLE 137. PENDO.IO INC.: NET SALES
  • TABLE 138. PENDO.IO INC.: KEY STRATERGIES
  • TABLE 139. ADOBE INC.: KEY EXECUTIVES
  • TABLE 140. ADOBE INC.: COMPANY SNAPSHOT
  • TABLE 141. ADOBE INC.: OPERATING SEGMENTS
  • TABLE 142. ADOBE INC.: PRODUCT PORTFOLIO
  • TABLE 143. ADOBE INC.: NET SALES
  • TABLE 144. ADOBE INC.: KEY STRATERGIES
  • TABLE 145. IBM CORPORATION: KEY EXECUTIVES
  • TABLE 146. IBM CORPORATION: COMPANY SNAPSHOT
  • TABLE 147. IBM CORPORATION: OPERATING SEGMENTS
  • TABLE 148. IBM CORPORATION: PRODUCT PORTFOLIO
  • TABLE 149. IBM CORPORATION: NET SALES
  • TABLE 150. IBM CORPORATION: KEY STRATERGIES
  • TABLE 151. MEDALLIA INC.: KEY EXECUTIVES
  • TABLE 152. MEDALLIA INC.: COMPANY SNAPSHOT
  • TABLE 153. MEDALLIA INC.: OPERATING SEGMENTS
  • TABLE 154. MEDALLIA INC.: PRODUCT PORTFOLIO
  • TABLE 155. MEDALLIA INC.: NET SALES
  • TABLE 156. MEDALLIA INC.: KEY STRATERGIES
  • TABLE 157. MIXPANEL: KEY EXECUTIVES
  • TABLE 158. MIXPANEL: COMPANY SNAPSHOT
  • TABLE 159. MIXPANEL: OPERATING SEGMENTS
  • TABLE 160. MIXPANEL: PRODUCT PORTFOLIO
  • TABLE 161. MIXPANEL: NET SALES
  • TABLE 162. MIXPANEL: KEY STRATERGIES
  • TABLE 163. ALPHABET INC.: KEY EXECUTIVES
  • TABLE 164. ALPHABET INC.: COMPANY SNAPSHOT
  • TABLE 165. ALPHABET INC.: OPERATING SEGMENTS
  • TABLE 166. ALPHABET INC.: PRODUCT PORTFOLIO
  • TABLE 167. ALPHABET INC.: NET SALES
  • TABLE 168. ALPHABET INC.: KEY STRATERGIES
  • TABLE 169. SALESFORCE, INC.: KEY EXECUTIVES
  • TABLE 170. SALESFORCE, INC.: COMPANY SNAPSHOT
  • TABLE 171. SALESFORCE, INC.: OPERATING SEGMENTS
  • TABLE 172. SALESFORCE, INC.: PRODUCT PORTFOLIO
  • TABLE 173. SALESFORCE, INC.: NET SALES
  • TABLE 174. SALESFORCE, INC.: KEY STRATERGIES
  • TABLE 175. AMPLITUDE, INC.: KEY EXECUTIVES
  • TABLE 176. AMPLITUDE, INC.: COMPANY SNAPSHOT
  • TABLE 177. AMPLITUDE, INC.: OPERATING SEGMENTS
  • TABLE 178. AMPLITUDE, INC.: PRODUCT PORTFOLIO
  • TABLE 179. AMPLITUDE, INC.: NET SALES
  • TABLE 180. AMPLITUDE, INC.: KEY STRATERGIES
  • TABLE 181. LATENTVIEW ANALYTICS: KEY EXECUTIVES
  • TABLE 182. LATENTVIEW ANALYTICS: COMPANY SNAPSHOT
  • TABLE 183. LATENTVIEW ANALYTICS: OPERATING SEGMENTS
  • TABLE 184. LATENTVIEW ANALYTICS: PRODUCT PORTFOLIO
  • TABLE 185. LATENTVIEW ANALYTICS: NET SALES
  • TABLE 186. LATENTVIEW ANALYTICS: KEY STRATERGIES
  • TABLE 187. ORACLE CORPORATION: KEY EXECUTIVES
  • TABLE 188. ORACLE CORPORATION: COMPANY SNAPSHOT
  • TABLE 189. ORACLE CORPORATION: OPERATING SEGMENTS
  • TABLE 190. ORACLE CORPORATION: PRODUCT PORTFOLIO
  • TABLE 191. ORACLE CORPORATION: NET SALES
  • TABLE 192. ORACLE CORPORATION: KEY STRATERGIES

LIST OF FIGURES

  • FIGURE 1. SEGMENTATION OF PRODUCT ANALYTICS MARKET,2021-2031
  • FIGURE 2. PRODUCT ANALYTICS MARKET,2021-2031
  • FIGURE 3. TOP INVESTMENT POCKETS, BY REGION
  • FIGURE 4. PORTER FIVE-1
  • FIGURE 5. PORTER FIVE-2
  • FIGURE 6. PORTER FIVE-3
  • FIGURE 7. PORTER FIVE-4
  • FIGURE 8. PORTER FIVE-5
  • FIGURE 9. PRODUCT ANALYTICS MARKET:DRIVERS, RESTRAINTS AND OPPORTUNITIES
  • FIGURE 10. PRODUCT ANALYTICS MARKET,BY COMPONENT,2021(%)
  • FIGURE 11. COMPARATIVE SHARE ANALYSIS OF SOFTWARE PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 12. COMPARATIVE SHARE ANALYSIS OF SERVICES PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 13. PRODUCT ANALYTICS MARKET,BY DEPLOYMENT MODE,2021(%)
  • FIGURE 14. COMPARATIVE SHARE ANALYSIS OF ON-PREMISE PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 15. COMPARATIVE SHARE ANALYSIS OF CLOUD PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 16. PRODUCT ANALYTICS MARKET,BY APPLICATION,2021(%)
  • FIGURE 17. COMPARATIVE SHARE ANALYSIS OF DESIGN AND MANUFACTURING PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 18. COMPARATIVE SHARE ANALYSIS OF SALES AND MARKETING PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 19. COMPARATIVE SHARE ANALYSIS OF CONSUMER ENGAGEMENT PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 20. PRODUCT ANALYTICS MARKET,BY END USER,2021(%)
  • FIGURE 21. COMPARATIVE SHARE ANALYSIS OF LARGE ENTERPRISES PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 22. COMPARATIVE SHARE ANALYSIS OF SMALL AND MEDIUM-SIZED ENTERPRISES PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 23. PRODUCT ANALYTICS MARKET,BY INDUSTRY VERTICAL,2021(%)
  • FIGURE 24. COMPARATIVE SHARE ANALYSIS OF IT AND TELECOMMUNICATION PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 25. COMPARATIVE SHARE ANALYSIS OF BFSI PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 26. COMPARATIVE SHARE ANALYSIS OF MANUFACTURING PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 27. COMPARATIVE SHARE ANALYSIS OF CONSUMER GOODS AND RETAIL PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 28. COMPARATIVE SHARE ANALYSIS OF MEDIA AND ENTERTAINMENT PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 29. COMPARATIVE SHARE ANALYSIS OF HEALTHCARE PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 30. COMPARATIVE SHARE ANALYSIS OF ENERGY AND UTILITY PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 31. COMPARATIVE SHARE ANALYSIS OF OTHERS PRODUCT ANALYTICS MARKET, 2021 AND 2031(%)
  • FIGURE 32. PRODUCT ANALYTICS MARKET BY REGION,2021
  • FIGURE 33. U.S. PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 34. CANADA PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 35. UK PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 36. GERMANY PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 37. FRANCE PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 38. ITALY PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 39. SPAIN PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 40. REST OF EUROPE PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 41. CHINA PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 42. JAPAN PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 43. INDIA PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 44. AUSTRALIA PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 45. SOUTH KOREA PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 46. REST OF ASIA-PACIFIC PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 47. LATIN AMERICA PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 48. MIDDLE EAST PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 49. AFRICA PRODUCT ANALYTICS MARKET,2021-2031($MILLION)
  • FIGURE 50. TOP WINNING STRATEGIES, BY YEAR
  • FIGURE 51. TOP WINNING STRATEGIES, BY DEVELOPMENT
  • FIGURE 52. TOP WINNING STRATEGIES, BY COMPANY
  • FIGURE 53. PRODUCT MAPPING OF TOP 10 PLAYERS
  • FIGURE 54. COMPETITIVE DASHBOARD
  • FIGURE 55. COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
  • FIGURE 56. TOP PLAYER POSITIONING, 2021
  • FIGURE 57. PENDO.IO INC..: NET SALES ($MILLION)
  • FIGURE 58. ADOBE INC..: NET SALES ($MILLION)
  • FIGURE 59. IBM CORPORATION.: NET SALES ($MILLION)
  • FIGURE 60. MEDALLIA INC..: NET SALES ($MILLION)
  • FIGURE 61. MIXPANEL.: NET SALES ($MILLION)
  • FIGURE 62. ALPHABET INC..: NET SALES ($MILLION)
  • FIGURE 63. SALESFORCE, INC..: NET SALES ($MILLION)
  • FIGURE 64. AMPLITUDE, INC..: NET SALES ($MILLION)
  • FIGURE 65. LATENTVIEW ANALYTICS.: NET SALES ($MILLION)
  • FIGURE 66. ORACLE CORPORATION.: NET SALES ($MILLION)
目次
Product Code: A07474

Product analytics is the process of analyzing how users interact with a product or service. Companies use product analytics to track, analyze, and visualize the user's experience. This helps teams optimize product features based on user data and feedback. In addition, product analytics can answer different types of questions ranging from trends to analyzing feature adoption or user engagement over time, to visualizing intricate experiences and user flows inside or outside the product. Analyzing trends over time is one of the most commonly used types of reporting in product analytics.

It helps companies visualize whether feature adoption is increasing or decreasing over time. Such advantages provide the lucrative opportunities for the market growth during the forecast period. Furthermore, many organizations such as government, retail, and other sectors are adopting product analytics due to surge in demand for digitization. This factor creates lucrative growth opportunities in the market.

Factors such as a shift to algorithm-based analysis for more advanced analytics, and the emergence of opinionated analytics, thus drives the growth of the market. In addition, the increase in requirement to enhance customer behavior management to provide personalized recommendations of products is projected to fuel the adoption of the product analytics market during the forecast period. However, security & privacy concerns among enterprises hamper the growth of the market. Furthermore, the increased use of modern technologies such as Big Data, Machine Learning (ML), Artificial Intelligence (AI), and other analytical technologies, are expected to provide the lucrative growth opportunities for the market in the upcoming years. Moreover, growing demand for cloud-based analytical solutions and managed platforms and rise of digitalization, will create significant opportunities for the market growth in the future.

The product analytics market is segmented on the basis of component, deployment mode, application, end-user, industry vertical, and region. By component, it is bifurcated into software and services. By deployment mode, it is divided into on-premise, and cloud. On the basis of application, it is categorized into design and manufacturing, sales and marketing and consumer engagement. By end user, the market is segregated into small & medium-sized enterprises and large enterprises. By industry vertical, the market is classified into IT and telecommunication, BFSI, manufacturing, consumer goods and retail, media and entertainment, healthcare, energy and utility and others. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The market players operating in the product analytics market are Adobe Inc., Alphabet Inc., Amplitude, Inc., IBM Corporation, LatentView Analytics, Medallia Inc., Mixpanel, Oracle Corporation, Pendo.io Inc. and Salesforce, Inc.. These major players have adopted various key development strategies such as business expansion, new product launches, and partnerships, which help to drive the growth of the product analytics market globally.

KEY BENEFITS FOR STAKEHOLDERS  

  • The study provides an in-depth analysis of the global product analytics market forecast along with the current and future trends to explain the imminent investment pockets.
  • Information about key drivers, restraints, and opportunities and their impact analysis on global product analytics market trends is provided in the report.
  • The Porter's five forces analysis illustrates the potency of the buyers and suppliers operating in the industry.
  • The quantitative analysis of the global product analytics market from 2022 to 2031 is provided to determine the market potential.

Key Market Segments

By Component

  • Software
  • Services

By Deployment Mode

  • On-Premise
  • Cloud

By Application

  • Design and Manufacturing
  • Sales and Marketing
  • Consumer Engagement

By End User

  • Large Enterprises
  • Small and Medium-sized Enterprises

By Industry Vertical

  • IT and Telecommunication
  • BFSI
  • Manufacturing
  • Consumer Goods and Retail
  • Media and Entertainment
  • Healthcare
  • Energy and Utility
  • Others

By Region

  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Rest of Asia-Pacific
  • LAMEA
    • Latin America
    • Middle East
    • Africa
  • Key Market Players
    • Pendo.io Inc.
    • Adobe Inc.
    • IBM Corporation
    • Medallia Inc.
    • Mixpanel
    • Alphabet Inc.
    • Salesforce, Inc.
    • Amplitude, Inc.
    • LatentView Analytics
    • Oracle Corporation

TABLE OF CONTENTS

CHAPTER 1:INTRODUCTION

  • 1.1.Report description
  • 1.2.Key market segments
  • 1.3.Key benefits to the stakeholders
  • 1.4.Research Methodology
    • 1.4.1.Secondary research
    • 1.4.2.Primary research
    • 1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

  • 2.1.Key findings of the study
  • 2.2.CXO Perspective

CHAPTER 3:MARKET OVERVIEW

  • 3.1.Market definition and scope
  • 3.2.Key findings
    • 3.2.1.Top investment pockets
  • 3.3.Porter's five forces analysis
  • 3.4.Market dynamics
    • 3.4.1.Drivers
      • 3.4.1.1. Increase in adoption of product analytics across enterprises.
      • 3.4.1.2. Rapid changes in business model software due to geographical expansion of the businesses
    • 3.4.2.Restraints
      • 3.4.2.1. Security & privacy concerns
    • 3.4.3.Opportunities
      • 3.4.3.1. Increase in adoption of cloud-based solutions & services
  • 3.5.COVID-19 Impact Analysis on the market

CHAPTER 4: PRODUCT ANALYTICS MARKET, BY COMPONENT

  • 4.1 Overview
    • 4.1.1 Market size and forecast
  • 4.2. Software
    • 4.2.1 Key market trends, growth factors and opportunities
    • 4.2.2 Market size and forecast, by region
    • 4.2.3 Market share analysis by country
  • 4.3. Services
    • 4.3.1 Key market trends, growth factors and opportunities
    • 4.3.2 Market size and forecast, by region
    • 4.3.3 Market share analysis by country

CHAPTER 5: PRODUCT ANALYTICS MARKET, BY DEPLOYMENT MODE

  • 5.1 Overview
    • 5.1.1 Market size and forecast
  • 5.2. On-Premise
    • 5.2.1 Key market trends, growth factors and opportunities
    • 5.2.2 Market size and forecast, by region
    • 5.2.3 Market share analysis by country
  • 5.3. Cloud
    • 5.3.1 Key market trends, growth factors and opportunities
    • 5.3.2 Market size and forecast, by region
    • 5.3.3 Market share analysis by country

CHAPTER 6: PRODUCT ANALYTICS MARKET, BY APPLICATION

  • 6.1 Overview
    • 6.1.1 Market size and forecast
  • 6.2. Design and Manufacturing
    • 6.2.1 Key market trends, growth factors and opportunities
    • 6.2.2 Market size and forecast, by region
    • 6.2.3 Market share analysis by country
  • 6.3. Sales and Marketing
    • 6.3.1 Key market trends, growth factors and opportunities
    • 6.3.2 Market size and forecast, by region
    • 6.3.3 Market share analysis by country
  • 6.4. Consumer Engagement
    • 6.4.1 Key market trends, growth factors and opportunities
    • 6.4.2 Market size and forecast, by region
    • 6.4.3 Market share analysis by country

CHAPTER 7: PRODUCT ANALYTICS MARKET, BY END USER

  • 7.1 Overview
    • 7.1.1 Market size and forecast
  • 7.2. Large Enterprises
    • 7.2.1 Key market trends, growth factors and opportunities
    • 7.2.2 Market size and forecast, by region
    • 7.2.3 Market share analysis by country
  • 7.3. Small and Medium-sized Enterprises
    • 7.3.1 Key market trends, growth factors and opportunities
    • 7.3.2 Market size and forecast, by region
    • 7.3.3 Market share analysis by country

CHAPTER 8: PRODUCT ANALYTICS MARKET, BY INDUSTRY VERTICAL

  • 8.1 Overview
    • 8.1.1 Market size and forecast
  • 8.2. IT and Telecommunication
    • 8.2.1 Key market trends, growth factors and opportunities
    • 8.2.2 Market size and forecast, by region
    • 8.2.3 Market share analysis by country
  • 8.3. BFSI
    • 8.3.1 Key market trends, growth factors and opportunities
    • 8.3.2 Market size and forecast, by region
    • 8.3.3 Market share analysis by country
  • 8.4. Manufacturing
    • 8.4.1 Key market trends, growth factors and opportunities
    • 8.4.2 Market size and forecast, by region
    • 8.4.3 Market share analysis by country
  • 8.5. Consumer Goods and Retail
    • 8.5.1 Key market trends, growth factors and opportunities
    • 8.5.2 Market size and forecast, by region
    • 8.5.3 Market share analysis by country
  • 8.6. Media and Entertainment
    • 8.6.1 Key market trends, growth factors and opportunities
    • 8.6.2 Market size and forecast, by region
    • 8.6.3 Market share analysis by country
  • 8.7. Healthcare
    • 8.7.1 Key market trends, growth factors and opportunities
    • 8.7.2 Market size and forecast, by region
    • 8.7.3 Market share analysis by country
  • 8.8. Energy and Utility
    • 8.8.1 Key market trends, growth factors and opportunities
    • 8.8.2 Market size and forecast, by region
    • 8.8.3 Market share analysis by country
  • 8.9. Others
    • 8.9.1 Key market trends, growth factors and opportunities
    • 8.9.2 Market size and forecast, by region
    • 8.9.3 Market share analysis by country

CHAPTER 9: PRODUCT ANALYTICS MARKET, BY REGION

  • 9.1 Overview
    • 9.1.1 Market size and forecast
  • 9.2 North America
    • 9.2.1 Key trends and opportunities
    • 9.2.2 North America Market size and forecast, by Component
    • 9.2.3 North America Market size and forecast, by Deployment Mode
    • 9.2.4 North America Market size and forecast, by Application
    • 9.2.5 North America Market size and forecast, by End User
    • 9.2.6 North America Market size and forecast, by Industry Vertical
    • 9.2.7 North America Market size and forecast, by country
      • 9.2.7.1 U.S.
      • 9.2.7.1.1 Key market trends, growth factors and opportunities
      • 9.2.7.1.2 Market size and forecast, by Component
      • 9.2.7.1.3 Market size and forecast, by Deployment Mode
      • 9.2.7.1.4 Market size and forecast, by Application
      • 9.2.7.1.5 Market size and forecast, by End User
      • 9.2.7.1.6 Market size and forecast, by Industry Vertical
      • 9.2.7.2 Canada
      • 9.2.7.2.1 Key market trends, growth factors and opportunities
      • 9.2.7.2.2 Market size and forecast, by Component
      • 9.2.7.2.3 Market size and forecast, by Deployment Mode
      • 9.2.7.2.4 Market size and forecast, by Application
      • 9.2.7.2.5 Market size and forecast, by End User
      • 9.2.7.2.6 Market size and forecast, by Industry Vertical
  • 9.3 Europe
    • 9.3.1 Key trends and opportunities
    • 9.3.2 Europe Market size and forecast, by Component
    • 9.3.3 Europe Market size and forecast, by Deployment Mode
    • 9.3.4 Europe Market size and forecast, by Application
    • 9.3.5 Europe Market size and forecast, by End User
    • 9.3.6 Europe Market size and forecast, by Industry Vertical
    • 9.3.7 Europe Market size and forecast, by country
      • 9.3.7.1 UK
      • 9.3.7.1.1 Key market trends, growth factors and opportunities
      • 9.3.7.1.2 Market size and forecast, by Component
      • 9.3.7.1.3 Market size and forecast, by Deployment Mode
      • 9.3.7.1.4 Market size and forecast, by Application
      • 9.3.7.1.5 Market size and forecast, by End User
      • 9.3.7.1.6 Market size and forecast, by Industry Vertical
      • 9.3.7.2 Germany
      • 9.3.7.2.1 Key market trends, growth factors and opportunities
      • 9.3.7.2.2 Market size and forecast, by Component
      • 9.3.7.2.3 Market size and forecast, by Deployment Mode
      • 9.3.7.2.4 Market size and forecast, by Application
      • 9.3.7.2.5 Market size and forecast, by End User
      • 9.3.7.2.6 Market size and forecast, by Industry Vertical
      • 9.3.7.3 France
      • 9.3.7.3.1 Key market trends, growth factors and opportunities
      • 9.3.7.3.2 Market size and forecast, by Component
      • 9.3.7.3.3 Market size and forecast, by Deployment Mode
      • 9.3.7.3.4 Market size and forecast, by Application
      • 9.3.7.3.5 Market size and forecast, by End User
      • 9.3.7.3.6 Market size and forecast, by Industry Vertical
      • 9.3.7.4 Italy
      • 9.3.7.4.1 Key market trends, growth factors and opportunities
      • 9.3.7.4.2 Market size and forecast, by Component
      • 9.3.7.4.3 Market size and forecast, by Deployment Mode
      • 9.3.7.4.4 Market size and forecast, by Application
      • 9.3.7.4.5 Market size and forecast, by End User
      • 9.3.7.4.6 Market size and forecast, by Industry Vertical
      • 9.3.7.5 Spain
      • 9.3.7.5.1 Key market trends, growth factors and opportunities
      • 9.3.7.5.2 Market size and forecast, by Component
      • 9.3.7.5.3 Market size and forecast, by Deployment Mode
      • 9.3.7.5.4 Market size and forecast, by Application
      • 9.3.7.5.5 Market size and forecast, by End User
      • 9.3.7.5.6 Market size and forecast, by Industry Vertical
      • 9.3.7.6 Rest of Europe
      • 9.3.7.6.1 Key market trends, growth factors and opportunities
      • 9.3.7.6.2 Market size and forecast, by Component
      • 9.3.7.6.3 Market size and forecast, by Deployment Mode
      • 9.3.7.6.4 Market size and forecast, by Application
      • 9.3.7.6.5 Market size and forecast, by End User
      • 9.3.7.6.6 Market size and forecast, by Industry Vertical
  • 9.4 Asia-Pacific
    • 9.4.1 Key trends and opportunities
    • 9.4.2 Asia-Pacific Market size and forecast, by Component
    • 9.4.3 Asia-Pacific Market size and forecast, by Deployment Mode
    • 9.4.4 Asia-Pacific Market size and forecast, by Application
    • 9.4.5 Asia-Pacific Market size and forecast, by End User
    • 9.4.6 Asia-Pacific Market size and forecast, by Industry Vertical
    • 9.4.7 Asia-Pacific Market size and forecast, by country
      • 9.4.7.1 China
      • 9.4.7.1.1 Key market trends, growth factors and opportunities
      • 9.4.7.1.2 Market size and forecast, by Component
      • 9.4.7.1.3 Market size and forecast, by Deployment Mode
      • 9.4.7.1.4 Market size and forecast, by Application
      • 9.4.7.1.5 Market size and forecast, by End User
      • 9.4.7.1.6 Market size and forecast, by Industry Vertical
      • 9.4.7.2 Japan
      • 9.4.7.2.1 Key market trends, growth factors and opportunities
      • 9.4.7.2.2 Market size and forecast, by Component
      • 9.4.7.2.3 Market size and forecast, by Deployment Mode
      • 9.4.7.2.4 Market size and forecast, by Application
      • 9.4.7.2.5 Market size and forecast, by End User
      • 9.4.7.2.6 Market size and forecast, by Industry Vertical
      • 9.4.7.3 India
      • 9.4.7.3.1 Key market trends, growth factors and opportunities
      • 9.4.7.3.2 Market size and forecast, by Component
      • 9.4.7.3.3 Market size and forecast, by Deployment Mode
      • 9.4.7.3.4 Market size and forecast, by Application
      • 9.4.7.3.5 Market size and forecast, by End User
      • 9.4.7.3.6 Market size and forecast, by Industry Vertical
      • 9.4.7.4 Australia
      • 9.4.7.4.1 Key market trends, growth factors and opportunities
      • 9.4.7.4.2 Market size and forecast, by Component
      • 9.4.7.4.3 Market size and forecast, by Deployment Mode
      • 9.4.7.4.4 Market size and forecast, by Application
      • 9.4.7.4.5 Market size and forecast, by End User
      • 9.4.7.4.6 Market size and forecast, by Industry Vertical
      • 9.4.7.5 South Korea
      • 9.4.7.5.1 Key market trends, growth factors and opportunities
      • 9.4.7.5.2 Market size and forecast, by Component
      • 9.4.7.5.3 Market size and forecast, by Deployment Mode
      • 9.4.7.5.4 Market size and forecast, by Application
      • 9.4.7.5.5 Market size and forecast, by End User
      • 9.4.7.5.6 Market size and forecast, by Industry Vertical
      • 9.4.7.6 Rest of Asia-Pacific
      • 9.4.7.6.1 Key market trends, growth factors and opportunities
      • 9.4.7.6.2 Market size and forecast, by Component
      • 9.4.7.6.3 Market size and forecast, by Deployment Mode
      • 9.4.7.6.4 Market size and forecast, by Application
      • 9.4.7.6.5 Market size and forecast, by End User
      • 9.4.7.6.6 Market size and forecast, by Industry Vertical
  • 9.5 LAMEA
    • 9.5.1 Key trends and opportunities
    • 9.5.2 LAMEA Market size and forecast, by Component
    • 9.5.3 LAMEA Market size and forecast, by Deployment Mode
    • 9.5.4 LAMEA Market size and forecast, by Application
    • 9.5.5 LAMEA Market size and forecast, by End User
    • 9.5.6 LAMEA Market size and forecast, by Industry Vertical
    • 9.5.7 LAMEA Market size and forecast, by country
      • 9.5.7.1 Latin America
      • 9.5.7.1.1 Key market trends, growth factors and opportunities
      • 9.5.7.1.2 Market size and forecast, by Component
      • 9.5.7.1.3 Market size and forecast, by Deployment Mode
      • 9.5.7.1.4 Market size and forecast, by Application
      • 9.5.7.1.5 Market size and forecast, by End User
      • 9.5.7.1.6 Market size and forecast, by Industry Vertical
      • 9.5.7.2 Middle East
      • 9.5.7.2.1 Key market trends, growth factors and opportunities
      • 9.5.7.2.2 Market size and forecast, by Component
      • 9.5.7.2.3 Market size and forecast, by Deployment Mode
      • 9.5.7.2.4 Market size and forecast, by Application
      • 9.5.7.2.5 Market size and forecast, by End User
      • 9.5.7.2.6 Market size and forecast, by Industry Vertical
      • 9.5.7.3 Africa
      • 9.5.7.3.1 Key market trends, growth factors and opportunities
      • 9.5.7.3.2 Market size and forecast, by Component
      • 9.5.7.3.3 Market size and forecast, by Deployment Mode
      • 9.5.7.3.4 Market size and forecast, by Application
      • 9.5.7.3.5 Market size and forecast, by End User
      • 9.5.7.3.6 Market size and forecast, by Industry Vertical

CHAPTER 10: COMPETITIVE LANDSCAPE

  • 10.1. Introduction
  • 10.2. Top winning strategies
  • 10.3. Product Mapping of Top 10 Player
  • 10.4. Competitive Dashboard
  • 10.5. Competitive Heatmap
  • 10.6. Top player positioning, 2021

CHAPTER 11: COMPANY PROFILES

  • 11.1 Pendo.io Inc.
    • 11.1.1 Company overview
    • 11.1.2 Key Executives
    • 11.1.3 Company snapshot
    • 11.1.4 Operating business segments
    • 11.1.5 Product portfolio
    • 11.1.6 Business performance
    • 11.1.7 Key strategic moves and developments
  • 11.2 Adobe Inc.
    • 11.2.1 Company overview
    • 11.2.2 Key Executives
    • 11.2.3 Company snapshot
    • 11.2.4 Operating business segments
    • 11.2.5 Product portfolio
    • 11.2.6 Business performance
    • 11.2.7 Key strategic moves and developments
  • 11.3 IBM Corporation
    • 11.3.1 Company overview
    • 11.3.2 Key Executives
    • 11.3.3 Company snapshot
    • 11.3.4 Operating business segments
    • 11.3.5 Product portfolio
    • 11.3.6 Business performance
    • 11.3.7 Key strategic moves and developments
  • 11.4 Medallia Inc.
    • 11.4.1 Company overview
    • 11.4.2 Key Executives
    • 11.4.3 Company snapshot
    • 11.4.4 Operating business segments
    • 11.4.5 Product portfolio
    • 11.4.6 Business performance
    • 11.4.7 Key strategic moves and developments
  • 11.5 Mixpanel
    • 11.5.1 Company overview
    • 11.5.2 Key Executives
    • 11.5.3 Company snapshot
    • 11.5.4 Operating business segments
    • 11.5.5 Product portfolio
    • 11.5.6 Business performance
    • 11.5.7 Key strategic moves and developments
  • 11.6 Alphabet Inc.
    • 11.6.1 Company overview
    • 11.6.2 Key Executives
    • 11.6.3 Company snapshot
    • 11.6.4 Operating business segments
    • 11.6.5 Product portfolio
    • 11.6.6 Business performance
    • 11.6.7 Key strategic moves and developments
  • 11.7 Salesforce, Inc.
    • 11.7.1 Company overview
    • 11.7.2 Key Executives
    • 11.7.3 Company snapshot
    • 11.7.4 Operating business segments
    • 11.7.5 Product portfolio
    • 11.7.6 Business performance
    • 11.7.7 Key strategic moves and developments
  • 11.8 Amplitude, Inc.
    • 11.8.1 Company overview
    • 11.8.2 Key Executives
    • 11.8.3 Company snapshot
    • 11.8.4 Operating business segments
    • 11.8.5 Product portfolio
    • 11.8.6 Business performance
    • 11.8.7 Key strategic moves and developments
  • 11.9 LatentView Analytics
    • 11.9.1 Company overview
    • 11.9.2 Key Executives
    • 11.9.3 Company snapshot
    • 11.9.4 Operating business segments
    • 11.9.5 Product portfolio
    • 11.9.6 Business performance
    • 11.9.7 Key strategic moves and developments
  • 11.10 Oracle Corporation
    • 11.10.1 Company overview
    • 11.10.2 Key Executives
    • 11.10.3 Company snapshot
    • 11.10.4 Operating business segments
    • 11.10.5 Product portfolio
    • 11.10.6 Business performance
    • 11.10.7 Key strategic moves and developments