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市場調査レポート
商品コード
1748868
フィットネス機器市場- 世界の産業規模、シェア、動向、機会、予測、製品タイプ別、エンドユーザー別、地域別、競合別、2020~2030年Fitness Equipment Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Product Type, By End User, By Region & Competition, 2020-2030F |
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| フィットネス機器市場- 世界の産業規模、シェア、動向、機会、予測、製品タイプ別、エンドユーザー別、地域別、競合別、2020~2030年 |
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出版日: 2025年06月13日
発行: TechSci Research
ページ情報: 英文 181 Pages
納期: 2~3営業日
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全表示
- 概要
- 目次
フィットネス機器の世界市場規模は、2024年に357億米ドルとなり、2030年には455億6,000万米ドルに達すると予測され、予測期間中のCAGRは4.20%で成長すると予測されます。
市場は、消費者の習慣の変化、健康意識の高まり、コネクテッドでパーソナライズされたワークアウトソリューションへの需要の高まりに後押しされ、変貌を遂げつつあります。ポストパンデミックの時代には、家庭用フィットネス機器、特にAI、IoT、仮想現実などの技術を統合したコンパクトでスマートなデバイスの導入が加速しています。筋力トレーニングやファンクショナルトレーニングの需要も高まっており、フィットネスルーチンの幅広い動向と一致しています。世界のフィットネスコミュニティは拡大しており、IHRSAの報告によると、2024年時点でヘルスクラブ会員は2億3,000万人を超え、パンデミック前の数字から15%増加します。家庭用、商業用フィットネス市場ともにこのような上昇の勢いが、技術革新と業界の持続的成長を後押ししています。
| 市場概要 | |
|---|---|
| 予測期間 | 2026-2030 |
| 市場規模:2024年 | 357億米ドル |
| 市場規模:2030年 | 455億6,000万米ドル |
| CAGR:2025年~2030年 | 4.20% |
| 急成長セグメント | 家庭 |
| 最大市場 | アジア太平洋 |
市場促進要因
健康意識の高まりとライフスタイルの変化
主な市場課題
高いコストと手頃な価格の障壁
主な市場動向
没入型仮想現実・拡張現実ワークアウト
目次
第1章 イントロダクション
第2章 調査手法
第3章 エグゼクティブサマリー
第4章 顧客の声
第5章 世界のフィットネス機器市場展望
- 市場規模・予測
- 金額別
- 市場シェア・予測
- 製品タイプ別(有酸素トレーニング機器、筋力トレーニング機器、その他)
- エンドユーザー別(家庭、商業)
- 地域別
- 企業別(2024)
- 市場マップ
第6章 北米のフィットネス機器市場展望
- 市場規模・予測
- 市場シェア・予測
- 北米:国別分析
- 米国
- カナダ
- メキシコ
第7章 欧州のフィットネス機器市場展望
- 市場規模・予測
- 市場シェア・予測
- 欧州:国別分析
- フランス
- ドイツ
- スペイン
- イタリア
- 英国
第8章 アジア太平洋地域のフィットネス機器市場展望
- 市場規模・予測
- 市場シェア・予測
- アジア太平洋地域:国別分析
- 中国
- 日本
- インド
- 韓国
- インドネシア
第9章 中東・アフリカのフィットネス機器市場展望
- 市場規模・予測
- 市場シェア・予測
- 中東・アフリカ:国別分析
- 南アフリカ
- サウジアラビア
- アラブ首長国連邦
- トルコ
第10章 南米のフィットネス機器市場展望
- 市場規模・予測
- 市場シェア・予測
- 南米:国別分析
- ブラジル
- アルゼンチン
- コロンビア
第11章 市場力学
- 促進要因
- 課題
第12章 市場動向と発展
- 合併と買収
- 製品上市
- 最近の動向
第13章 混乱:紛争、パンデミック、貿易障壁
第14章 ポーターのファイブフォース分析
- 業界内の競合
- 新規参入の可能性
- サプライヤーの力
- 顧客の力
- 代替品の脅威
第15章 競合情勢
- 企業プロファイル
- Amer Sports Corporation
- Nautilus Inc.
- Brunswick Corporation
- Johnson HealthTech Ltd.
- Cybex International Inc.
- Impulse Health Tech Ltd. Co.
- ICON Health & Fitness Ltd.
- Technogym SpA
- Konami Kabushiki Kaisha(Konami Corporation)
- Shuhua Co. Ltd.
第16章 戦略的提言
第17章 調査会社について・免責事項
The Global Fitness Equipment Market was valued at USD 35.70 billion in 2024 and is projected to reach USD 45.56 billion by 2030, growing at a CAGR of 4.20% during the forecast period. The market is undergoing a transformation fueled by shifting consumer habits, rising health consciousness, and growing demand for connected, personalized workout solutions. The post-pandemic era has accelerated adoption of home fitness equipment, particularly compact and smart devices that integrate technologies like AI, IoT, and virtual reality. Demand for strength and functional training gear is also rising, aligning with broader trends in fitness routines. The global fitness community is expanding, with IHRSA reporting that more than 230 million people are health club members as of 2024, a 15% increase over pre-pandemic figures. This upward momentum in both residential and commercial fitness markets is driving innovation and sustained industry growth.
| Market Overview | |
|---|---|
| Forecast Period | 2026-2030 |
| Market Size 2024 | USD 35.70 Billion |
| Market Size 2030 | USD 45.56 Billion |
| CAGR 2025-2030 | 4.20% |
| Fastest Growing Segment | Residential |
| Largest Market | Asia Pacific |
Key Market Drivers
Growing Health Awareness and Lifestyle Changes
A major factor driving growth in the fitness equipment market is the global shift toward healthier lifestyles. Rising rates of obesity, heart disease, and diabetes are motivating people to become more active. Public health campaigns and government initiatives, such as the CDC's "Move Your Way" program, are encouraging physical activity to counter sedentary habits. In the U.S., obesity rates reached 42.4% in 2023, underscoring the need for proactive health interventions. The trend is particularly strong among Gen Z and millennials, who are increasingly investing in fitness tools and services. Meanwhile, the global aging population-projected to reach 1.6 billion people aged 65 and over by 2050-is also adopting fitness routines focused on mobility and strength. This demographic shift is contributing to demand for low-impact, customizable exercise equipment designed for senior wellness.
Key Market Challenges
High Costs and Affordability Barriers
High costs remain a significant obstacle in the fitness equipment market. Advanced equipment with integrated smart features and high-end specifications often carries a premium price, limiting accessibility in price-sensitive regions. This poses a barrier for home users and commercial operators alike. For commercial gyms, the financial burden includes not just equipment procurement but also the overhead costs of operations, space rental, and staff. These high upfront investments may deter new market entrants or delay expansion plans for existing businesses. In emerging markets, affordability constraints slow down broader adoption, despite growing interest in health and fitness.
Key Market Trends
Immersive Virtual and Augmented Reality Workouts
Virtual and augmented reality technologies are reshaping the fitness experience, turning traditional workouts into engaging, interactive sessions. VR-enabled programs immerse users in simulated environments-such as virtual races or scenic bike rides-making exercise more enjoyable and motivational. AR solutions overlay real-time performance feedback during workouts, aiding proper technique and form correction. These technologies are becoming increasingly popular among both home users and fitness centers looking to differentiate their offerings. By enhancing user experience and minimizing injury risk, VR and AR are influencing new product development and gym service models across the market.
Key Market Players
- Amer Sports Corporation
- Nautilus Inc.
- Brunswick Corporation
- Johnson HealthTech Ltd.
- Cybex International Inc.
- Impulse Health Tech Ltd. Co.
- ICON Health & Fitness Ltd.
- Technogym SpA
- Konami Kabushiki Kaisha (Konami Corporation)
- Shuhua Co. Ltd.
Report Scope:
In this report, the Global Fitness Equipment Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Fitness Equipment Market, By Product Type:
- Cardiovascular Training Equipment
- Strength Training Equipment
- Others
Fitness Equipment Market, By End User:
- Residential
- Commercial
Fitness Equipment Market, By Region:
- North America
- United States
- Canada
- Mexico
- Europe
- France
- United Kingdom
- Italy
- Germany
- Spain
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Indonesia
- South America
- Argentina
- Colombia
- Brazil
- Middle East & Africa
- South Africa
- Saudi Arabia
- UAE
- Turkey
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the Global Fitness Equipment Market.
Available Customizations:
Global Fitness Equipment Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Company Information
- Detailed analysis and profiling of additional market players (up to five).
Table of Contents
1. Introduction
- 1.1. Product Overview
- 1.2. Key Highlights of the Report
- 1.3. Market Coverage
- 1.4. Market Segments Covered
- 1.5. Research Tenure Considered
2. Research Methodology
- 2.1. Methodology Landscape
- 2.2. Objective of the Study
- 2.3. Baseline Methodology
- 2.4. Formulation of the Scope
- 2.5. Assumptions and Limitations
- 2.6. Sources of Research
- 2.7. Approach for the Market Study
- 2.8. Methodology Followed for Calculation of Market Size & Market Shares
- 2.9. Forecasting Methodology
3. Executive Summary
- 3.1. Overview of the Market
- 3.2. Overview of Key Market Segmentations
- 3.3. Overview of Key Market Players
- 3.4. Overview of Key Regions
- 3.5. Overview of Market Drivers, Challenges, and Trends
4. Voice of Customer
- 4.1. Brand Awareness
- 4.2. Factors Influence Purchase Decision
5. Global Fitness Equipment Market Outlook
- 5.1. Market Size & Forecast
- 5.1.1. By Value
- 5.2. Market Share & Forecast
- 5.2.1. By Product Type (Cardiovascular Training Equipment, Strength Training Equipment, Others)
- 5.2.2. By End User (Residential, Commercial)
- 5.2.3. By Region
- 5.2.4. By Company (2024)
- 5.3. Market Map
6. North America Fitness Equipment Market Outlook
- 6.1. Market Size & Forecast
- 6.1.1. By Value
- 6.2. Market Share & Forecast
- 6.2.1. By Product Type
- 6.2.2. By End User
- 6.2.3. By Country
- 6.3. North America: Country Analysis
- 6.3.1. United States Fitness Equipment Market Outlook
- 6.3.1.1. Market Size & Forecast
- 6.3.1.1.1. By Value
- 6.3.1.2. Market Share & Forecast
- 6.3.1.2.1. By Product Type
- 6.3.1.2.2. By End User
- 6.3.1.1. Market Size & Forecast
- 6.3.2. Canada Fitness Equipment Market Outlook
- 6.3.2.1. Market Size & Forecast
- 6.3.2.1.1. By Value
- 6.3.2.2. Market Share & Forecast
- 6.3.2.2.1. By Product Type
- 6.3.2.2.2. By End User
- 6.3.2.1. Market Size & Forecast
- 6.3.3. Mexico Fitness Equipment Market Outlook
- 6.3.3.1. Market Size & Forecast
- 6.3.3.1.1. By Value
- 6.3.3.2. Market Share & Forecast
- 6.3.3.2.1. By Product Type
- 6.3.3.2.2. By End User
- 6.3.3.1. Market Size & Forecast
- 6.3.1. United States Fitness Equipment Market Outlook
7. Europe Fitness Equipment Market Outlook
- 7.1. Market Size & Forecast
- 7.1.1. By Value
- 7.2. Market Share & Forecast
- 7.2.1. By Product Type
- 7.2.2. By End User
- 7.2.3. By Country
- 7.3. Europe: Country Analysis
- 7.3.1. France Fitness Equipment Market Outlook
- 7.3.1.1. Market Size & Forecast
- 7.3.1.1.1. By Value
- 7.3.1.2. Market Share & Forecast
- 7.3.1.2.1. By Product Type
- 7.3.1.2.2. By End User
- 7.3.1.1. Market Size & Forecast
- 7.3.2. Germany Fitness Equipment Market Outlook
- 7.3.2.1. Market Size & Forecast
- 7.3.2.1.1. By Value
- 7.3.2.2. Market Share & Forecast
- 7.3.2.2.1. By Product Type
- 7.3.2.2.2. By End User
- 7.3.2.1. Market Size & Forecast
- 7.3.3. Spain Fitness Equipment Market Outlook
- 7.3.3.1. Market Size & Forecast
- 7.3.3.1.1. By Value
- 7.3.3.2. Market Share & Forecast
- 7.3.3.2.1. By Product Type
- 7.3.3.2.2. By End User
- 7.3.3.1. Market Size & Forecast
- 7.3.4. Italy Fitness Equipment Market Outlook
- 7.3.4.1. Market Size & Forecast
- 7.3.4.1.1. By Value
- 7.3.4.2. Market Share & Forecast
- 7.3.4.2.1. By Product Type
- 7.3.4.2.2. By End User
- 7.3.4.1. Market Size & Forecast
- 7.3.5. United Kingdom Fitness Equipment Market Outlook
- 7.3.5.1. Market Size & Forecast
- 7.3.5.1.1. By Value
- 7.3.5.2. Market Share & Forecast
- 7.3.5.2.1. By Product Type
- 7.3.5.2.2. By End User
- 7.3.5.1. Market Size & Forecast
- 7.3.1. France Fitness Equipment Market Outlook
8. Asia-Pacific Fitness Equipment Market Outlook
- 8.1. Market Size & Forecast
- 8.1.1. By Value
- 8.2. Market Share & Forecast
- 8.2.1. By Product Type
- 8.2.2. By End User
- 8.2.3. By Country
- 8.3. Asia-Pacific: Country Analysis
- 8.3.1. China Fitness Equipment Market Outlook
- 8.3.1.1. Market Size & Forecast
- 8.3.1.1.1. By Value
- 8.3.1.2. Market Share & Forecast
- 8.3.1.2.1. By Product Type
- 8.3.1.2.2. By End User
- 8.3.1.1. Market Size & Forecast
- 8.3.2.Japan Fitness Equipment Market Outlook
- 8.3.2.1. Market Size & Forecast
- 8.3.2.1.1. By Value
- 8.3.2.2. Market Share & Forecast
- 8.3.2.2.1. By Product Type
- 8.3.2.2.2. By End User
- 8.3.2.1. Market Size & Forecast
- 8.3.3. India Fitness Equipment Market Outlook
- 8.3.3.1. Market Size & Forecast
- 8.3.3.1.1. By Value
- 8.3.3.2. Market Share & Forecast
- 8.3.3.2.1. By Product Type
- 8.3.3.2.2. By End User
- 8.3.3.1. Market Size & Forecast
- 8.3.4. South Korea Fitness Equipment Market Outlook
- 8.3.4.1. Market Size & Forecast
- 8.3.4.1.1. By Value
- 8.3.4.2. Market Share & Forecast
- 8.3.4.2.1. By Product Type
- 8.3.4.2.2. By End User
- 8.3.4.1. Market Size & Forecast
- 8.3.5. Indonesia Fitness Equipment Market Outlook
- 8.3.5.1. Market Size & Forecast
- 8.3.5.1.1. By Value
- 8.3.5.2. Market Share & Forecast
- 8.3.5.2.1. By Product Type
- 8.3.5.2.2. By End User
- 8.3.5.1. Market Size & Forecast
- 8.3.1. China Fitness Equipment Market Outlook
9. Middle East & Africa Fitness Equipment Market Outlook
- 9.1. Market Size & Forecast
- 9.1.1. By Value
- 9.2. Market Share & Forecast
- 9.2.1. By Product Type
- 9.2.2. By End User
- 9.2.3. By Country
- 9.3. MEA: Country Analysis
- 9.3.1. South Africa Fitness Equipment Market Outlook
- 9.3.1.1. Market Size & Forecast
- 9.3.1.1.1. By Value
- 9.3.1.2. Market Share & Forecast
- 9.3.1.2.1. By Product Type
- 9.3.1.2.2. By End User
- 9.3.1.1. Market Size & Forecast
- 9.3.2. Saudi Arabia Fitness Equipment Market Outlook
- 9.3.2.1. Market Size & Forecast
- 9.3.2.1.1. By Value
- 9.3.2.2. Market Share & Forecast
- 9.3.2.2.1. By Product Type
- 9.3.2.2.2. By End User
- 9.3.2.1. Market Size & Forecast
- 9.3.3. UAE Fitness Equipment Market Outlook
- 9.3.3.1. Market Size & Forecast
- 9.3.3.1.1. By Value
- 9.3.3.2. Market Share & Forecast
- 9.3.3.2.1. By Product Type
- 9.3.3.2.2. By End User
- 9.3.3.1. Market Size & Forecast
- 9.3.4. Turkey Fitness Equipment Market Outlook
- 9.3.4.1. Market Size & Forecast
- 9.3.4.1.1. By Value
- 9.3.4.2. Market Share & Forecast
- 9.3.4.2.1. By Product Type
- 9.3.4.2.2. By End User
- 9.3.4.1. Market Size & Forecast
- 9.3.1. South Africa Fitness Equipment Market Outlook
10. South America Fitness Equipment Market Outlook
- 10.1. Market Size & Forecast
- 10.1.1. By Value
- 10.2. Market Share & Forecast
- 10.2.1. By Product Type
- 10.2.2. By End User
- 10.2.3. By Country
- 10.3. South America: Country Analysis
- 10.3.1. Brazil Fitness Equipment Market Outlook
- 10.3.1.1. Market Size & Forecast
- 10.3.1.1.1. By Value
- 10.3.1.2. Market Share & Forecast
- 10.3.1.2.1. By Product Type
- 10.3.1.2.2. By End User
- 10.3.1.1. Market Size & Forecast
- 10.3.2. Argentina Fitness Equipment Market Outlook
- 10.3.2.1. Market Size & Forecast
- 10.3.2.1.1. By Value
- 10.3.2.2. Market Share & Forecast
- 10.3.2.2.1. By Product Type
- 10.3.2.2.2. By End User
- 10.3.2.1. Market Size & Forecast
- 10.3.3. Colombia Fitness Equipment Market Outlook
- 10.3.3.1. Market Size & Forecast
- 10.3.3.1.1. By Value
- 10.3.3.2. Market Share & Forecast
- 10.3.3.2.1. By Product Type
- 10.3.3.2.2. By End User
- 10.3.3.1. Market Size & Forecast
- 10.3.1. Brazil Fitness Equipment Market Outlook
11. Market Dynamics
- 11.1. Drivers
- 11.2. Challenges
12. Market Trends & Developments
- 12.1. Merger & Acquisition (If Any)
- 12.2. Product Launches (If Any)
- 12.3. Recent Developments
13. Disruptions: Conflicts, Pandemics and Trade Barriers
14. Porters Five Forces Analysis
- 14.1. Competition in the Industry
- 14.2. Potential of New Entrants
- 14.3. Power of Suppliers
- 14.4. Power of Customers
- 14.5. Threat of Substitute Products
15. Competitive Landscape
- 15.1. Company Profiles
- 15.1.1. Amer Sports Corporation
- 15.1.1.1. Business Overview
- 15.1.1.2. Company Snapshot
- 15.1.1.3. Products & Services
- 15.1.1.4. Financials (As Per Availability)
- 15.1.1.5. Key Market Focus & Geographical Presence
- 15.1.1.6. Recent Developments
- 15.1.1.7. Key Management Personnel
- 15.1.2. Nautilus Inc.
- 15.1.3. Brunswick Corporation
- 15.1.4. Johnson HealthTech Ltd.
- 15.1.5. Cybex International Inc.
- 15.1.6. Impulse Health Tech Ltd. Co.
- 15.1.7. ICON Health & Fitness Ltd.
- 15.1.8. Technogym SpA
- 15.1.9. Konami Kabushiki Kaisha (Konami Corporation)
- 15.1.10. Shuhua Co. Ltd.
- 15.1.1. Amer Sports Corporation

