Product Code: 28171
The Global Affordable Resorts Market was valued at USD 91.32 billion in 2024 and is expected to reach USD 114.22 billion by 2030, growing at a CAGR of 3.8% during the forecast period. The market is poised for steady expansion, fueled by the rising demand for budget-friendly travel options, increasing disposable incomes in emerging economies, and the surging popularity of experiential tourism. As travelers prioritize affordability without compromising on experiences, the market is witnessing significant traction across key regions.
Market Overview |
Forecast Period | 2026-2030 |
Market Size 2024 | USD 91.32 Billion |
Market Size 2030 | USD 114.22 Billion |
CAGR 2025-2030 | 3.8% |
Fastest Growing Segment | Mobile Apps |
Largest Market | Asia Pacific |
Key Market Drivers
Rising Demand for Budget-Friendly Travel Experiences
The increasing inclination toward affordable travel experiences is significantly driving the budget resorts market. With rising disposable incomes in emerging economies and a growing focus on value-oriented spending, travelers are opting for economical yet comfortable accommodation. Millennials and Gen Z are leading this shift, favoring experiences over luxury and seeking resorts that offer amenities like adventure activities, cultural engagements, and wellness initiatives. According to Booking.com (2023), 72% of global travelers prioritize affordability when booking accommodations. Additionally, the post-pandemic "revenge travel" trend has amplified the demand for quality yet cost-effective resort stays, positioning affordable resorts as an attractive choice for budget-conscious tourists.
Key Market Challenges
Rising Operational Costs and Inflationary Pressures
The affordable resorts market faces substantial challenges due to escalating operational costs driven by inflation, wage hikes, and rising utility expenses. As a labor-intensive sector, the hospitality industry struggles to maintain profitability while keeping prices competitive. The necessity for sustainable infrastructure and fluctuating energy costs further increase capital expenditure. Moreover, inflation affects food, maintenance, and transportation costs, squeezing profit margins. In response, resorts must carefully manage costs; otherwise, they risk either raising prices, which could deter budget-focused travelers, or compromising service quality, which can damage their brand reputation.
Key Market Trends
Personalization and Hyper-Local Experiences
A prominent trend reshaping the affordable resorts market is the rising demand for personalized and hyper-local experiences. Modern travelers, particularly millennials and Gen Z, seek authentic, culturally immersive experiences over standardized tourist activities. Affordable resorts are responding by offering curated local experiences such as cooking classes, artisan workshops, and guided village tours. Technology integration, like AI-powered concierge services, further enhances personalization. Collaborations with local communities for farm stays, tribal homestays, and heritage cottages add a unique touch, making affordability synonymous with meaningful, value-driven travel experiences.
Key Market Players
- Accor S.A.
- Wyndham Hotels & Resorts, Inc.
- Sun Communities, Inc.
- InterContinental Hotels Group PLC (IHG)
- Airbnb, Inc.
- Booking Holdings Inc.
- Choice Hotels International, Inc.
- Pacifica Hotels
- Bluegreen Vacations Holding Corporation
- Hilton Worldwide Holdings Inc.
Report Scope:
In this report, the global affordable resorts market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Affordable Resorts Market, By Resort Type:
- Beach Resorts
- Mountain Resorts
- Eco-Resorts
- Spa Resorts
Affordable Resorts Market, By Customer:
- Families
- Couples
- Solo Travelers
- Group Travelers
Affordable Resorts Market, By Booking Channel:
- Online Travel Agencies
- Direct Booking
- Travel Agents
- Mobile Apps
Affordable Resorts Market, By Region:
- North America
- United States
- Canada
- Mexico
- Europe
- France
- Germany
- Spain
- Italy
- United Kingdom
- Asia-Pacific
- China
- Japan
- India
- Vietnam
- South Korea
- Middle East & Africa
- South Africa
- Saudi Arabia
- UAE
- Turkey
- Kuwait
- Egypt
- South America
- Brazil
- Argentina
- Colombia
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in the global affordable resorts market.
Available Customizations:
Global Affordable Resorts market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Company Information
- Detailed analysis and profiling of additional market players (up to five).
Table of Contents
1. Introduction
- 1.1. Service Overview
- 1.2. Scope of the Market
- 1.2.1. Markets Covered
- 1.2.2. Years Considered for Study
- 1.2.3. Key Market Segmentations
2. Research Methodology
- 2.1. Objective of the Study
- 2.2. Baseline Methodology
- 2.3. Key Industry Partners
- 2.4. Major Association and Secondary Sources
- 2.5. Forecasting Methodology
- 2.6. Data Triangulation & Validation
- 2.7. Assumptions and Limitations
3. Executive Summary
- 3.1. Overview of the Market
- 3.2. Overview of Key Market Segmentations
- 3.3. Overview of Key Market Players
- 3.4. Overview of Key Regions/Countries
- 3.5. Overview of Market Drivers, Challenges, and Trends
4. Voice of Customer
5. Global Affordable Resorts Market Outlook
- 5.1. Market Size & Forecast
- 5.2. Market Share & Forecast
- 5.2.1. By Resort Type Market Share Analysis (Beach Resorts, Mountain Resorts , Eco-Resorts, Spa Resorts)
- 5.2.2. By Customer Market Share Analysis (Families, Couples, Solo Travelers, Group Travelers)
- 5.2.3. By Booking Channel Market Share Analysis (Online Travel Agencies, Direct Booking, Travel Agents, Mobile Apps)
- 5.2.4. By Regional Market Share Analysis
- 5.2.4.1. North America Market Share Analysis
- 5.2.4.2. Europe Market Share Analysis
- 5.2.4.3. Asia-Pacific Market Share Analysis
- 5.2.4.4. Middle East & Africa Market Share Analysis
- 5.2.4.5. South America Market Share Analysis
- 5.2.5. By Top 5 Companies Market Share Analysis, Others (2024)
- 5.3. Global Affordable Resorts Market Mapping & Opportunity Assessment
- 5.3.1. By Resort Type Market Mapping & Opportunity Assessment
- 5.3.2. By Customer Market Mapping & Opportunity Assessment
- 5.3.3. By Booking Channel Market Mapping & Opportunity Assessment
- 5.3.4. By Regional Market Mapping & Opportunity Assessment
6. North America Affordable Resorts Market Outlook
- 6.1. Market Size & Forecast
- 6.2. Market Share & Forecast
- 6.2.1. By Resort Type Market Share Analysis
- 6.2.2. By Customer Market Share Analysis
- 6.2.3. By Booking Channel Market Share Analysis
- 6.2.4. By Country Market Share Analysis
- 6.2.4.1. United States Affordable Resorts Market Outlook
- 6.2.4.1.1. Market Size & Forecast
- 6.2.4.1.1.1. By Value
- 6.2.4.1.2. Market Share & Forecast
- 6.2.4.1.2.1. By Resort Type Market Share Analysis
- 6.2.4.1.2.2. By Customer Market Share Analysis
- 6.2.4.1.2.3. By Booking Channel Market Share Analysis
- 6.2.4.2. Canada Affordable Resorts Market Outlook
- 6.2.4.2.1. Market Size & Forecast
- 6.2.4.2.1.1. By Value
- 6.2.4.2.2. Market Share & Forecast
- 6.2.4.2.2.1. By Resort Type Market Share Analysis
- 6.2.4.2.2.2. By Customer Market Share Analysis
- 6.2.4.2.2.3. By Booking Channel Market Share Analysis
- 6.2.4.3. Mexico Affordable Resorts Market Outlook
- 6.2.4.3.1. Market Size & Forecast
- 6.2.4.3.1.1. By Value
- 6.2.4.3.2. Market Share & Forecast
- 6.2.4.3.2.1. By Resort Type Market Share Analysis
- 6.2.4.3.2.2. By Customer Market Share Analysis
- 6.2.4.3.2.3. By Booking Channel Market Share Analysis
7. Europe Affordable Resorts Market Outlook
- 7.1. Market Size & Forecast
- 7.2. Market Share & Forecast
- 7.2.1. By Resort Type Market Share Analysis
- 7.2.2. By Customer Market Share Analysis
- 7.2.3. By Booking Channel Market Share Analysis
- 7.2.4. By Country Market Share Analysis
- 7.2.4.1. France Affordable Resorts Market Outlook
- 7.2.4.1.1. Market Size & Forecast
- 7.2.4.1.1.1. By Value
- 7.2.4.1.2. Market Share & Forecast
- 7.2.4.1.2.1. By Resort Type Market Share Analysis
- 7.2.4.1.2.2. By Customer Market Share Analysis
- 7.2.4.1.2.3. By Booking Channel Market Share Analysis
- 7.2.4.2. Germany Affordable Resorts Market Outlook
- 7.2.4.2.1. Market Size & Forecast
- 7.2.4.2.1.1. By Value
- 7.2.4.2.2. Market Share & Forecast
- 7.2.4.2.2.1. By Resort Type Market Share Analysis
- 7.2.4.2.2.2. By Customer Market Share Analysis
- 7.2.4.2.2.3. By Booking Channel Market Share Analysis
- 7.2.4.3. Spain Affordable Resorts Market Outlook
- 7.2.4.3.1. Market Size & Forecast
- 7.2.4.3.1.1. By Value
- 7.2.4.3.2. Market Share & Forecast
- 7.2.4.3.2.1. By Resort Type Market Share Analysis
- 7.2.4.3.2.2. By Customer Market Share Analysis
- 7.2.4.3.2.3. By Booking Channel Market Share Analysis
- 7.2.4.4. Italy Affordable Resorts Market Outlook
- 7.2.4.4.1. Market Size & Forecast
- 7.2.4.4.1.1. By Value
- 7.2.4.4.2. Market Share & Forecast
- 7.2.4.4.2.1. By Resort Type Market Share Analysis
- 7.2.4.4.2.2. By Customer Market Share Analysis
- 7.2.4.4.2.3. By Booking Channel Market Share Analysis
- 7.2.4.5. United Kingdom Affordable Resorts Market Outlook
- 7.2.4.5.1. Market Size & Forecast
- 7.2.4.5.1.1. By Value
- 7.2.4.5.2. Market Share & Forecast
- 7.2.4.5.2.1. By Resort Type Market Share Analysis
- 7.2.4.5.2.2. By Customer Market Share Analysis
- 7.2.4.5.2.3. By Booking Channel Market Share Analysis
8. Asia-Pacific Affordable Resorts Market Outlook
- 8.1. Market Size & Forecast
- 8.2. Market Share & Forecast
- 8.2.1. By Resort Type Market Share Analysis
- 8.2.2. By Customer Market Share Analysis
- 8.2.3. By Booking Channel Market Share Analysis
- 8.2.4. By Country Market Share Analysis
- 8.2.4.1. China Affordable Resorts Market Outlook
- 8.2.4.1.1. Market Size & Forecast
- 8.2.4.1.1.1. By Value
- 8.2.4.1.2. Market Share & Forecast
- 8.2.4.1.2.1. By Resort Type Market Share Analysis
- 8.2.4.1.2.2. By Customer Market Share Analysis
- 8.2.4.1.2.3. By Booking Channel Market Share Analysis
- 8.2.4.2. Japan Affordable Resorts Market Outlook
- 8.2.4.2.1. Market Size & Forecast
- 8.2.4.2.1.1. By Value
- 8.2.4.2.2. Market Share & Forecast
- 8.2.4.2.2.1. By Resort Type Market Share Analysis
- 8.2.4.2.2.2. By Customer Market Share Analysis
- 8.2.4.2.2.3. By Booking Channel Market Share Analysis
- 8.2.4.3. India Affordable Resorts Market Outlook
- 8.2.4.3.1. Market Size & Forecast
- 8.2.4.3.1.1. By Value
- 8.2.4.3.2. Market Share & Forecast
- 8.2.4.3.2.1. By Resort Type Market Share Analysis
- 8.2.4.3.2.2. By Customer Market Share Analysis
- 8.2.4.3.2.3. By Booking Channel Market Share Analysis
- 8.2.4.4. Vietnam Affordable Resorts Market Outlook
- 8.2.4.4.1. Market Size & Forecast
- 8.2.4.4.1.1. By Value
- 8.2.4.4.2. Market Share & Forecast
- 8.2.4.4.2.1. By Resort Type Market Share Analysis
- 8.2.4.4.2.2. By Customer Market Share Analysis
- 8.2.4.4.2.3. By Booking Channel Market Share Analysis
- 8.2.4.5. South Korea Affordable Resorts Market Outlook
- 8.2.4.5.1. Market Size & Forecast
- 8.2.4.5.1.1. By Value
- 8.2.4.5.2. Market Share & Forecast
- 8.2.4.5.2.1. By Resort Type Market Share Analysis
- 8.2.4.5.2.2. By Customer Market Share Analysis
- 8.2.4.5.2.3. By Booking Channel Market Share Analysis
9. Middle East & Africa Affordable Resorts Market Outlook
- 9.1. Market Size & Forecast
- 9.2. Market Share & Forecast
- 9.2.1. By Resort Type Market Share Analysis
- 9.2.2. By Customer Market Share Analysis
- 9.2.3. By Booking Channel Market Share Analysis
- 9.2.4. By Country Market Share Analysis
- 9.2.4.1. South Africa Affordable Resorts Market Outlook
- 9.2.4.1.1. Market Size & Forecast
- 9.2.4.1.1.1. By Value
- 9.2.4.1.2. Market Share & Forecast
- 9.2.4.1.2.1. By Resort Type Market Share Analysis
- 9.2.4.1.2.2. By Customer Market Share Analysis
- 9.2.4.1.2.3. By Booking Channel Market Share Analysis
- 9.2.4.2. Saudi Arabia Affordable Resorts Market Outlook
- 9.2.4.2.1. Market Size & Forecast
- 9.2.4.2.1.1. By Value
- 9.2.4.2.2. Market Share & Forecast
- 9.2.4.2.2.1. By Resort Type Market Share Analysis
- 9.2.4.2.2.2. By Customer Market Share Analysis
- 9.2.4.2.2.3. By Booking Channel Market Share Analysis
- 9.2.4.3. UAE Affordable Resorts Market Outlook
- 9.2.4.3.1. Market Size & Forecast
- 9.2.4.3.1.1. By Value
- 9.2.4.3.2. Market Share & Forecast
- 9.2.4.3.2.1. By Resort Type Market Share Analysis
- 9.2.4.3.2.2. By Customer Market Share Analysis
- 9.2.4.3.2.3. By Booking Channel Market Share Analysis
- 9.2.4.4. Turkey Affordable Resorts Market Outlook
- 9.2.4.4.1. Market Size & Forecast
- 9.2.4.4.1.1. By Value
- 9.2.4.4.2. Market Share & Forecast
- 9.2.4.4.2.1. By Resort Type Market Share Analysis
- 9.2.4.4.2.2. By Customer Market Share Analysis
- 9.2.4.4.2.3. By Booking Channel Market Share Analysis
- 9.2.4.5. Kuwait Affordable Resorts Market Outlook
- 9.2.4.5.1. Market Size & Forecast
- 9.2.4.5.1.1. By Value
- 9.2.4.5.2. Market Share & Forecast
- 9.2.4.5.2.1. By Resort Type Market Share Analysis
- 9.2.4.5.2.2. By Customer Market Share Analysis
- 9.2.4.5.2.3. By Booking Channel Market Share Analysis
- 9.2.4.6. Egypt Affordable Resorts Market Outlook
- 9.2.4.6.1. Market Size & Forecast
- 9.2.4.6.1.1. By Value
- 9.2.4.6.2. Market Share & Forecast
- 9.2.4.6.2.1. By Resort Type Market Share Analysis
- 9.2.4.6.2.2. By Customer Market Share Analysis
- 9.2.4.6.2.3. By Booking Channel Market Share Analysis
10. South America Affordable Resorts Market Outlook
- 10.1. Market Size & Forecast
- 10.2. Market Share & Forecast
- 10.2.1. By Resort Type Market Share Analysis
- 10.2.2. By Customer Market Share Analysis
- 10.2.3. By Booking Channel Market Share Analysis
- 10.2.4. By Country Market Share Analysis
- 10.2.4.1. Brazil Affordable Resorts Market Outlook
- 10.2.4.1.1. Market Size & Forecast
- 10.2.4.1.1.1. By Value
- 10.2.4.1.2. Market Share & Forecast
- 10.2.4.1.2.1. By Resort Type Market Share Analysis
- 10.2.4.1.2.2. By Customer Market Share Analysis
- 10.2.4.1.2.3. By Booking Channel Market Share Analysis
- 10.2.4.2. Argentina Affordable Resorts Market Outlook
- 10.2.4.2.1. Market Size & Forecast
- 10.2.4.2.1.1. By Value
- 10.2.4.2.2. Market Share & Forecast
- 10.2.4.2.2.1. By Resort Type Market Share Analysis
- 10.2.4.2.2.2. By Customer Market Share Analysis
- 10.2.4.2.2.3. By Booking Channel Market Share Analysis
- 10.2.4.3. Colombia Affordable Resorts Market Outlook
- 10.2.4.3.1. Market Size & Forecast
- 10.2.4.3.1.1. By Value
- 10.2.4.3.2. Market Share & Forecast
- 10.2.4.3.2.1. By Resort Type Market Share Analysis
- 10.2.4.3.2.2. By Customer Market Share Analysis
- 10.2.4.3.2.3. By Booking Channel Market Share Analysis
11. Market Dynamics
- 11.1. Drivers
- 11.2. Challenges
12. Market Trends & Developments
- 12.1. Merger & Acquisition (If Any)
- 12.2. Resort Type Launches (If Any)
- 12.3. Recent Developments
13. SWOT Analysis
- 13.1. Strength
- 13.2. Weaknesses
- 13.3. Opportunity
- 13.4. Threat
14. Competitive Landscape
- 14.1. Company Profiles
- 14.1.1. Accor S.A.
- 14.1.1.1. Business Overview
- 14.1.1.2. Company Snapshot
- 14.1.1.3. Resort Types & Services
- 14.1.1.4. Financials (As Reported)
- 14.1.1.5. Recent Developments
- 14.1.1.6. Key Personnel Details
- 14.1.2. Wyndham Hotels & Resorts, Inc.
- 14.1.3. Sun Communities, Inc.
- 14.1.4. InterContinental Hotels Group PLC (IHG)
- 14.1.5. Airbnb, Inc.
- 14.1.6. Booking Holdings Inc.
- 14.1.7. Choice Hotels International, Inc.
- 14.1.8. Pacifica Hotels
- 14.1.9. Bluegreen Vacations Holding Corporation
- 14.1.10.Hilton Worldwide Holdings Inc.
15. Strategic Recommendations/Action Plan
- 15.1. Key Focus Areas
- 15.1.1. Target Resort Type
- 15.1.2. Target Customer
- 15.1.3. Target Booking Channel
16. About Us & Disclaimer