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市場調査レポート
商品コード
1703475
マフラー・ショール市場- 世界の産業規模、シェア、動向、機会、予測、製品別(マフラー、ショール)、素材別(ウール、シルク、綿、その他)、流通チャネル別(オフライン、オンライン)、地域別、競合別、2020-2030年Scarves & Shawls Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product (Scarves, Shawls), By Material (Wool, Silk, Cotton, Others), By Distribution Channel (Offline, Online), By Region & Competition, 2020-2030F |
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カスタマイズ可能
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| マフラー・ショール市場- 世界の産業規模、シェア、動向、機会、予測、製品別(マフラー、ショール)、素材別(ウール、シルク、綿、その他)、流通チャネル別(オフライン、オンライン)、地域別、競合別、2020-2030年 |
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出版日: 2025年04月11日
発行: TechSci Research
ページ情報: 英文 182 Pages
納期: 2~3営業日
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全表示
- 概要
- 目次
スカーフとショールの世界市場規模は、2024年に235億9,000万米ドルとなり、2030年には370億2,000万米ドルに達すると予測され、予測期間中のCAGRは7.8%で推移すると予測されます。
市場は、ダイナミックなファッション動向、多用途で機能的なアクセサリーに対する消費者の嗜好の高まり、高級かつ持続可能な素材に対する需要の高まりによって、顕著な拡大を経験しています。スカーフやショールは、美的にも実用的にも役立つため、多様な消費者層で欠かせないファッションの定番となっています。季節の変化への適応性や多くの地域における文化的関連性が、市場の成長をさらに後押ししています。
| 市場概要 | |
|---|---|
| 予測期間 | 2026-2030 |
| 市場規模:2024年 | 235億9,000万米ドル |
| 市場規模:2030年 | 370億2,000万米ドル |
| CAGR:2025年~2030年 | 7.8% |
| 急成長セグメント | オンライン |
| 最大市場 | 北米 |
市場促進要因
ファッション動向と消費者の嗜好の変化
主な市場課題
持続可能性と倫理的調達
主要市場動向
カスタマイズとパーソナライゼーション
目次
第1章 イントロダクション
第2章 調査手法
第3章 エグゼクティブサマリー
第4章 顧客の声
第5章 世界のマフラー・ショール市場展望
- 市場規模・予測
- 金額別
- 市場シェア・予測
- 製品別(スカーフ、ショール)
- 素材別(ウール、シルク、コットン、その他)
- 流通チャネル別(オンライン、オフライン)
- 地域別
- 上位5社、その他(2024)
- 世界のマフラー・ショール市場マッピング&機会評価
- 製品別
- 素材別
- 流通チャネル別
- 地域別
第6章 北米のマフラー・ショール市場展望
- 市場規模・予測
- 市場シェア・予測
第7章 欧州のマフラー・ショール市場展望
- 市場規模・予測
- 市場シェア・予測
第8章 アジア太平洋地域のマフラー・ショール市場展望
- 市場規模・予測
- 市場シェア・予測
第9章 中東・アフリカのマフラー・ショール市場展望
- 市場規模・予測
- 市場シェア・予測
第10章 南米のマフラー・ショール市場展望
- 市場規模・予測
- 市場シェア・予測
第11章 市場力学
- 促進要因
- 課題
第12章 市場動向と発展
- 合併と買収
- 製品上市
- 最近の動向
第13章 SWOT分析
- 強み
- 弱み
- 機会
- 脅威
第14章 競合情勢
- 企業プロファイル
- Dolce & Gabbana
- Himalayan Weavers
- Elvang
- Louis Vuitton
- Chanel
- Pashmina.com
- The Kashmir Company
- EZSilk
- Shahkaar
- Prada
第15章 戦略的提言・アクションプラン
- 主要な重点分野
- 対象製品
- ターゲット材料
- ターゲット流通チャネル
第16章 調査会社について・免責事項
Global scarves and shawls market was valued at USD 23.59 billion in 2024 and is projected to reach USD 37.02 billion by 2030, growing at a compound annual growth rate (CAGR) of 7.8% during the forecast period. The market has experienced notable expansion, driven by dynamic fashion trends, increasing consumer preference for versatile and functional accessories, and a rising demand for premium and sustainable materials. Scarves and shawls, serving both aesthetic and utilitarian purposes, have become indispensable fashion staples across diverse consumer segments. Their adaptability to seasonal variations and cultural relevance in numerous regions further supports market growth.
| Market Overview | |
|---|---|
| Forecast Period | 2026-2030 |
| Market Size 2024 | USD 23.59 Billion |
| Market Size 2030 | USD 37.02 Billion |
| CAGR 2025-2030 | 7.8% |
| Fastest Growing Segment | Online |
| Largest Market | North America |
Market Drivers
Evolving Fashion Trends and Consumer Preferences
Scarves and shawls have evolved from basic functional items to integral components of personal style and fashion expression. The influence of global fashion trends, celebrity endorsements, and social media platforms has significantly elevated consumer interest in stylish, multifunctional accessories. Designers and fashion houses are increasingly incorporating scarves and shawls into their seasonal collections, offering a broad array of colors, patterns, and textures to cater to varied consumer preferences. Furthermore, the rise of gender-neutral fashion has broadened the market appeal, making these accessories popular across all demographics. The growing demand for season-specific and event-oriented designs-such as lightweight scarves for summer or luxurious shawls for formal occasions-continues to propel market expansion.
Key Market Challenges
Sustainability and Ethical Sourcing
A major challenge facing the scarves and shawls market is the increasing demand for sustainably and ethically produced products. Consumers are becoming more conscious of the environmental and social implications of their fashion choices. Natural materials commonly used in scarves and shawls, such as wool, silk, and cotton, are under scrutiny for their environmental footprint and sourcing practices. Concerns include animal welfare in wool production, ethical issues surrounding silk, and the high water usage and pesticide application in conventional cotton farming. Brands that do not prioritize transparency and sustainability risk reputational damage and loss of market share. To address these concerns, companies must invest in eco-friendly alternatives-such as organic cotton, recycled fibers, and cruelty-free materials-while also ensuring ethical labor practices throughout the supply chain.
Key Market Trends
Customization and Personalization
A prominent trend shaping the scarves and shawls market is the increasing consumer demand for customized and personalized products. Shoppers are seeking distinctive, personalized accessories that reflect their individual style. In response, brands are offering bespoke options such as monogramming, exclusive prints, and tailored designs. Technological advancements in digital printing and on-demand manufacturing have enabled cost-effective personalization at scale. This trend resonates particularly with younger demographics, who value self-expression and uniqueness. Additionally, brands are utilizing artificial intelligence and machine learning to analyze consumer behavior and deliver personalized product recommendations, thereby enhancing the overall shopping experience.
Key Market Players
- Dolce & Gabbana
- Himalayan Weavers
- Elvang
- Louis Vuitton
- Chanel
- Pashmina.com
- The Kashmir Company
- EZSilk
- Shahkaar
- Prada
Report Scope:
In this report, the global scarves & shawls market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Scarves & Shawls Market, By Product:
- Scarves
- Shawls
Scarves & Shawls Market, By Material:
- Wool
- Silk
- Cotton
- Others
Scarves & Shawls Market, By Distribution Channel:
- Offline
- Online
Scarves & Shawls Market, By Region:
- North America
- United States
- Canada
- Mexico
- Europe
- France
- Germany
- Spain
- Italy
- United Kingdom
- Asia-Pacific
- China
- Japan
- India
- Vietnam
- South Korea
- Middle East & Africa
- South Africa
- Saudi Arabia
- UAE
- Turkey
- Kuwait
- Egypt
- South America
- Brazil
- Argentina
- Colombia
Competitive Landscape
Company Profiles: Detailed analysis of the major companies presents in the global scarves & shawls market.
Available Customizations:
Global Scarves & Shawls market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
Company Information
Detailed analysis and profiling of additional market players (up to five).
Table of Contents
1. Introduction
- 1.1. Product Overview
- 1.2. Scope of the Market
- 1.2.1. Markets Covered
- 1.2.2. Years Considered for Study
- 1.2.3. Key Market Segmentations
2. Research Methodology
- 2.1. Objective of the Study
- 2.2. Baseline Methodology
- 2.3. Key Industry Partners
- 2.4. Major Association and Secondary Sources
- 2.5. Forecasting Methodology
- 2.6. Data Triangulation & Validation
- 2.7. Assumptions and Limitations
3. Executive Summary
- 3.1. Overview of the Market
- 3.2. Overview of Key Market Segmentations
- 3.3. Overview of Key Market Players
- 3.4. Overview of Key Regions/Countries
- 3.5. Overview of Market Drivers, Challenges, and Trends
4. Voice of Customer
5. Global Scarves & Shawls Market Outlook
- 5.1. Market Size & Forecast
- 5.1.1. By Value
- 5.2. Market Share & Forecast
- 5.2.1. By Product Market Share Analysis (Scarves, Shawls)
- 5.2.2. By Material Market Share Analysis (Wool, Silk, Cotton, Others)
- 5.2.3. By Distribution Channel Market Share Analysis (Online, Offline)
- 5.2.4. By Regional Market Share Analysis
- 5.2.4.1. North America Market Share Analysis
- 5.2.4.2. Europe Market Share Analysis
- 5.2.4.3. Asia-Pacific Market Share Analysis
- 5.2.4.4. Middle East & Africa Market Share Analysis
- 5.2.4.5. South America Market Share Analysis
- 5.2.5. By Top 5 Companies Market Share Analysis, Others (2024)
- 5.3. Global Scarves & Shawls Market Mapping & Opportunity Assessment
- 5.3.1. By Product Market Mapping & Opportunity Assessment
- 5.3.2. By Material Market Mapping & Opportunity Assessment
- 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
- 5.3.4. By Regional Market Mapping & Opportunity Assessment
6. North America Scarves & Shawls Market Outlook
- 6.1. Market Size & Forecast
- 6.1.1. By Value
- 6.2. Market Share & Forecast
- 6.2.1. By Product Market Share Analysis
- 6.2.2. By Material Market Share Analysis
- 6.2.3. By Distribution Channel Market Share Analysis
- 6.2.4. By Country Market Share Analysis
- 6.2.4.1. United States Scarves & Shawls Market Outlook
- 6.2.4.1.1. Market Size & Forecast
- 6.2.4.1.1.1. By Value
- 6.2.4.1.2. Market Share & Forecast
- 6.2.4.1.2.1. By Product Market Share Analysis
- 6.2.4.1.2.2. By Material Market Share Analysis
- 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
- 6.2.4.2. Canada Scarves & Shawls Market Outlook
- 6.2.4.2.1. Market Size & Forecast
- 6.2.4.2.1.1. By Value
- 6.2.4.2.2. Market Share & Forecast
- 6.2.4.2.2.1. By Product Market Share Analysis
- 6.2.4.2.2.2. By Material Market Share Analysis
- 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
- 6.2.4.3. Mexico Scarves & Shawls Market Outlook
- 6.2.4.3.1. Market Size & Forecast
- 6.2.4.3.1.1. By Value
- 6.2.4.3.2. Market Share & Forecast
- 6.2.4.3.2.1. By Product Market Share Analysis
- 6.2.4.3.2.2. By Material Market Share Analysis
- 6.2.4.3.2.3. By Distribution Channel Market Share Analysis
- 6.2.4.1. United States Scarves & Shawls Market Outlook
7. Europe Scarves & Shawls Market Outlook
- 7.1. Market Size & Forecast
- 7.1.1. By Value
- 7.2. Market Share & Forecast
- 7.2.1. By Product Market Share Analysis
- 7.2.2. By Material Market Share Analysis
- 7.2.3. By Distribution Channel Market Share Analysis
- 7.2.4. By Country Market Share Analysis
- 7.2.4.1. France Scarves & Shawls Market Outlook
- 7.2.4.1.1. Market Size & Forecast
- 7.2.4.1.1.1. By Value
- 7.2.4.1.2. Market Share & Forecast
- 7.2.4.1.2.1. By Product Market Share Analysis
- 7.2.4.1.2.2. By Material Market Share Analysis
- 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
- 7.2.4.2. Germany Scarves & Shawls Market Outlook
- 7.2.4.2.1. Market Size & Forecast
- 7.2.4.2.1.1. By Value
- 7.2.4.2.2. Market Share & Forecast
- 7.2.4.2.2.1. By Product Market Share Analysis
- 7.2.4.2.2.2. By Material Market Share Analysis
- 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
- 7.2.4.3. Spain Scarves & Shawls Market Outlook
- 7.2.4.3.1. Market Size & Forecast
- 7.2.4.3.1.1. By Value
- 7.2.4.3.2. Market Share & Forecast
- 7.2.4.3.2.1. By Product Market Share Analysis
- 7.2.4.3.2.2. By Material Market Share Analysis
- 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
- 7.2.4.4. Italy Scarves & Shawls Market Outlook
- 7.2.4.4.1. Market Size & Forecast
- 7.2.4.4.1.1. By Value
- 7.2.4.4.2. Market Share & Forecast
- 7.2.4.4.2.1. By Product Market Share Analysis
- 7.2.4.4.2.2. By Material Market Share Analysis
- 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
- 7.2.4.5. United Kingdom Scarves & Shawls Market Outlook
- 7.2.4.5.1. Market Size & Forecast
- 7.2.4.5.1.1. By Value
- 7.2.4.5.2. Market Share & Forecast
- 7.2.4.5.2.1. By Product Market Share Analysis
- 7.2.4.5.2.2. By Material Market Share Analysis
- 7.2.4.5.2.3. By Distribution Channel Market Share Analysis
- 7.2.4.1. France Scarves & Shawls Market Outlook
8. Asia-Pacific Scarves & Shawls Market Outlook
- 8.1. Market Size & Forecast
- 8.1.1. By Value
- 8.2. Market Share & Forecast
- 8.2.1. By Product Market Share Analysis
- 8.2.2. By Material Market Share Analysis
- 8.2.3. By Distribution Channel Market Share Analysis
- 8.2.4. By Country Market Share Analysis
- 8.2.4.1. China Scarves & Shawls Market Outlook
- 8.2.4.1.1. Market Size & Forecast
- 8.2.4.1.1.1. By Value
- 8.2.4.1.2. Market Share & Forecast
- 8.2.4.1.2.1. By Product Market Share Analysis
- 8.2.4.1.2.2. By Material Market Share Analysis
- 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
- 8.2.4.2. Japan Scarves & Shawls Market Outlook
- 8.2.4.2.1. Market Size & Forecast
- 8.2.4.2.1.1. By Value
- 8.2.4.2.2. Market Share & Forecast
- 8.2.4.2.2.1. By Product Market Share Analysis
- 8.2.4.2.2.2. By Material Market Share Analysis
- 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
- 8.2.4.3. India Scarves & Shawls Market Outlook
- 8.2.4.3.1. Market Size & Forecast
- 8.2.4.3.1.1. By Value
- 8.2.4.3.2. Market Share & Forecast
- 8.2.4.3.2.1. By Product Market Share Analysis
- 8.2.4.3.2.2. By Material Market Share Analysis
- 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
- 8.2.4.4. Vietnam Scarves & Shawls Market Outlook
- 8.2.4.4.1. Market Size & Forecast
- 8.2.4.4.1.1. By Value
- 8.2.4.4.2. Market Share & Forecast
- 8.2.4.4.2.1. By Product Market Share Analysis
- 8.2.4.4.2.2. By Material Market Share Analysis
- 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
- 8.2.4.5. South Korea Scarves & Shawls Market Outlook
- 8.2.4.5.1. Market Size & Forecast
- 8.2.4.5.1.1. By Value
- 8.2.4.5.2. Market Share & Forecast
- 8.2.4.5.2.1. By Product Market Share Analysis
- 8.2.4.5.2.2. By Material Market Share Analysis
- 8.2.4.5.2.3. By Distribution Channel Market Share Analysis
- 8.2.4.1. China Scarves & Shawls Market Outlook
9. Middle East & Africa Scarves & Shawls Market Outlook
- 9.1. Market Size & Forecast
- 9.1.1. By Value
- 9.2. Market Share & Forecast
- 9.2.1. By Product Market Share Analysis
- 9.2.2. By Material Market Share Analysis
- 9.2.3. By Distribution Channel Market Share Analysis
- 9.2.4. By Country Market Share Analysis
- 9.2.4.1. South Africa Scarves & Shawls Market Outlook
- 9.2.4.1.1. Market Size & Forecast
- 9.2.4.1.1.1. By Value
- 9.2.4.1.2. Market Share & Forecast
- 9.2.4.1.2.1. By Product Market Share Analysis
- 9.2.4.1.2.2. By Material Market Share Analysis
- 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.2. Saudi Arabia Scarves & Shawls Market Outlook
- 9.2.4.2.1. Market Size & Forecast
- 9.2.4.2.1.1. By Value
- 9.2.4.2.2. Market Share & Forecast
- 9.2.4.2.2.1. By Product Market Share Analysis
- 9.2.4.2.2.2. By Material Market Share Analysis
- 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.3. UAE Scarves & Shawls Market Outlook
- 9.2.4.3.1. Market Size & Forecast
- 9.2.4.3.1.1. By Value
- 9.2.4.3.2. Market Share & Forecast
- 9.2.4.3.2.1. By Product Market Share Analysis
- 9.2.4.3.2.2. By Material Market Share Analysis
- 9.2.4.3.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.4. Turkey Scarves & Shawls Market Outlook
- 9.2.4.4.1. Market Size & Forecast
- 9.2.4.4.1.1. By Value
- 9.2.4.4.2. Market Share & Forecast
- 9.2.4.4.2.1. By Product Market Share Analysis
- 9.2.4.4.2.2. By Material Market Share Analysis
- 9.2.4.4.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.5. Kuwait Scarves & Shawls Market Outlook
- 9.2.4.5.1. Market Size & Forecast
- 9.2.4.5.1.1. By Value
- 9.2.4.5.2. Market Share & Forecast
- 9.2.4.5.2.1. By Product Market Share Analysis
- 9.2.4.5.2.2. By Material Market Share Analysis
- 9.2.4.5.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.6. Egypt Scarves & Shawls Market Outlook
- 9.2.4.6.1. Market Size & Forecast
- 9.2.4.6.1.1. By Value
- 9.2.4.6.2. Market Share & Forecast
- 9.2.4.6.2.1. By Product Market Share Analysis
- 9.2.4.6.2.2. By Material Market Share Analysis
- 9.2.4.6.2.3. By Distribution Channel Market Share Analysis
- 9.2.4.1. South Africa Scarves & Shawls Market Outlook
10. South America Scarves & Shawls Market Outlook
- 10.1. Market Size & Forecast
- 10.1.1. By Value
- 10.2. Market Share & Forecast
- 10.2.1. By Product Market Share Analysis
- 10.2.2. By Material Market Share Analysis
- 10.2.3. By Distribution Channel Market Share Analysis
- 10.2.4. By Country Market Share Analysis
- 10.2.4.1. Brazil Scarves & Shawls Market Outlook
- 10.2.4.1.1. Market Size & Forecast
- 10.2.4.1.1.1. By Value
- 10.2.4.1.2. Market Share & Forecast
- 10.2.4.1.2.1. By Product Market Share Analysis
- 10.2.4.1.2.2. By Material Market Share Analysis
- 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
- 10.2.4.2. Argentina Scarves & Shawls Market Outlook
- 10.2.4.2.1. Market Size & Forecast
- 10.2.4.2.1.1. By Value
- 10.2.4.2.2. Market Share & Forecast
- 10.2.4.2.2.1. By Product Market Share Analysis
- 10.2.4.2.2.2. By Material Market Share Analysis
- 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
- 10.2.4.3. Colombia Scarves & Shawls Market Outlook
- 10.2.4.3.1. Market Size & Forecast
- 10.2.4.3.1.1. By Value
- 10.2.4.3.2. Market Share & Forecast
- 10.2.4.3.2.1. By Product Market Share Analysis
- 10.2.4.3.2.2. By Material Market Share Analysis
- 10.2.4.3.2.3. By Distribution Channel Market Share Analysis
- 10.2.4.1. Brazil Scarves & Shawls Market Outlook
11. Market Dynamics
- 11.1. Drivers
- 11.2. Challenges
12. Market Trends & Developments
- 12.1. Merger & Acquisition (If Any)
- 12.2. Product Launches (If Any)
- 12.3. Recent Developments
13. SWOT Analysis
- 13.1. Strength
- 13.2. Weaknesses
- 13.3. Opportunity
- 13.4. Threat
14. Competitive Landscape
- 14.1. Company Profiles
- 14.1.1. Dolce & Gabbana
- 14.1.1.1. Business Overview
- 14.1.1.2. Company Snapshot
- 14.1.1.3. Products & Services
- 14.1.1.4. Financials (As Reported)
- 14.1.1.5. Recent Developments
- 14.1.1.6. Key Personnel Details
- 14.1.2. Himalayan Weavers
- 14.1.3. Elvang
- 14.1.4. Louis Vuitton
- 14.1.5. Chanel
- 14.1.6. Pashmina.com
- 14.1.7. The Kashmir Company
- 14.1.8. EZSilk
- 14.1.9. Shahkaar
- 14.1.10. Prada
- 14.1.1. Dolce & Gabbana
15. Strategic Recommendations/Action Plan
- 15.1. Key Focus Areas
- 15.1.1. Target Product
- 15.1.2. Target Material
- 15.1.3. Target Distribution Channel

