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グリーンパウダーの欧州市場の2030年までの予測:地域別分析- 製品タイプ別、流通チャネル別

Europe Greens Powder Market Forecast to 2030 - Regional Analysis - by Product Type (Fermented Greens, Marine Sources, Grass Sources, and Others) and Distribution Channel (Online Sales and Offline Sales)


出版日
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英文 90 Pages
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即納可能 即納可能とは
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価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.96円
グリーンパウダーの欧州市場の2030年までの予測:地域別分析- 製品タイプ別、流通チャネル別
出版日: 2023年10月09日
発行: The Insight Partners
ページ情報: 英文 90 Pages
納期: 即納可能 即納可能とは
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  • 全表示
  • 概要
  • 図表
  • 目次
概要

欧州のグリーンパウダー市場は、2023年の7,961万米ドルから2030年には1億3,408万米ドルに成長すると予測されています。2023年から2030年までのCAGRは7.7%で成長すると推定されています。

予防ヘルスケア支出の増加が欧州のグリーンパウダー市場を後押し

予防ヘルスケアとは、病気や感染症を予防するための対策を指します。近年、人々の健康意識は著しく高まっています。多忙なライフスタイルや多忙な仕事のスケジュールにより、人々は健康やフィットネス、規則正しい食生活に集中できなくなっています。そのため、肥満、糖尿病、高血圧、皮膚疾患、消化器系疾患など、さまざまな疾患の有病率が増加しています。そのため、人々はますます予防的な健康を重視し、栄養補助食品を好むようになっています。グリーンパウダーは、栄養価の高い植物を乾燥またはブレンドして粉末にした栄養補助食品です。一般的な原材料には、ウィートグラス、スピルリナ、クロレラ、ケルプ、パイナップル、ケール、ビーツ、緑茶エキス、グリーンハーブ、プロバイオティクス、消化酵素などがあります。グリーンズパウダーは、葉物野菜や、健康を増進するビタミンやミネラルを含む他の成分の利点を提供します。グリーンズパウダーは緑色で、草のような味がします。最近では、特に菜食主義者にとって、必須量の野菜と果物の摂取に関する推奨食事摂取量(RDA)のガイドラインを達成することはほぼ可能です。朝や食事と一緒にグリーンパウダーを摂取すれば、必要な栄養素と抗酸化物質を摂取することができます。高齢化人口の増加と予防ヘルスケアに対する意識の高まりが、グリーンパウダーを含む健康予防製品の需要を促進しています。

欧州のグリーンパウダー市場概要

欧州のグリーンパウダー市場は、ドイツ、フランス、英国、イタリア、ロシア、その他欧州に区分されます。グリーンパウダーは、免疫力向上、体内の解毒、ストレス軽減など、数多くの利点があるため、この地域の健康志向の消費者の間で人気を博しています。欧州委員会(EC)によると、すべての欧州連合(EU)加盟国の予防ヘルスケアへの総支出は2019年に396億米ドルに達しました。プロバイオティクスから供給されるグリーンパウダーは、胃腸疾患、便秘、炎症性腸疾患(IBD)、過敏性腸症候群(IBS)などの腸に関連する健康問題の予防に役立ちます。その結果、欧州諸国、特にイタリア、ドイツ、フィンランド、スウェーデンでは、予防医療に対する消費者の支出が多いです。そのため、消化器系と免疫系の健康増進に役立つグリーンパウダーの需要が増加しています。したがって、グリーンパウダーのような栄養補助食品への支出は欧州でかなり増加しています。

欧州のグリーンパウダー市場の収益と2030年までの予測(金額)

欧州のグリーンパウダー市場セグメンテーション

欧州のグリーンパウダー市場は、製品タイプ、流通チャネル、国別に区分されます。

製品タイプに基づき、欧州のグリーンパウダー市場は発酵グリーン、海洋ソース、牧草ソース、その他に区分されます。2023年の欧州のグリーンパウダー市場では、その他セグメントが最大のシェアを占めています。

流通チャネルに基づいて、欧州のグリーンパウダー市場はオンライン販売とオフライン販売に二分されます。オフライン販売セグメントが2023年の欧州のグリーンパウダー市場でより大きなシェアを占めました。

国別では、欧州のグリーンパウダー市場はドイツ、フランス、英国、イタリア、ロシア、その他欧州に区分されます。その他欧州が2023年の欧州のグリーンパウダー市場を独占しました。

Athletic Greens(USA)Inc、Martin &Pleasance Wholesale Pty Ltd、Iovate Health Sciences International Inc、Lean Greens Ltdは、欧州のグリーンズパウダー市場で事業展開している大手企業です。

目次

第1章 イントロダクション

第2章 要点

第3章 調査手法

  • 調査範囲
  • 調査手法
    • データ収集
    • 一次インタビュー
    • 仮説の策定
    • マクロ経済要因分析
    • 基礎数値の作成
    • データの三角測量
    • 国レベルのデータ

第4章 欧州のグリーンパウダー市場情勢

  • 市場概要
  • ポーターのファイブフォース分析
    • 供給企業の交渉力
    • 買い手の交渉力
    • 新規参入業者の脅威
    • 競争企業間の敵対関係
    • 代替品の脅威
  • 専門家の見解
  • エコシステム分析
    • 原材料
    • 予備検査と試験
    • 製造プロセス
    • パッケージング
    • 小売業者

第5章 欧州のグリーンパウダー市場:主要市場力学

  • 市場促進要因
    • 予防ヘルスケア支出の増加
    • 減量および体重管理製品タイプへの関心の高まり
  • 市場抑制要因
    • 緑色食品サプリメントの有機認証に関する厳しい規則と規制
  • 市場機会
    • 機能性を訴求するグリーンパウダーへの需要の高まり
    • 草ベースのサプリメントに対する需要の急増
  • 今後の動向
    • 世界の菜食主義の動向の高まり
  • 促進要因と抑制要因の影響分析

第6章 グリーンパウダー:欧州市場分析

第7章 欧州のグリーンパウダー市場分析:製品タイプ別

  • 欧州のグリーンパウダー市場:製品タイプ別(2022年、2030年)
  • 発酵グリーン
  • 海洋由来
  • 草由来
  • その他

第8章 欧州のグリーンパウダー市場分析:流通チャネル別

  • 欧州のグリーンパウダー市場:流通チャネル別(2022年、2030年)
  • オンライン販売
  • オフライン販売

第9章 欧州のグリーンパウダー市場:国別分析

第10章 企業プロファイル

  • Athletic Greens(USA)Inc
  • Martin & Pleasance Wholesale Pty Ltd
  • Iovate Health Sciences International Inc
  • Lean Greens Ltd

第11章 企業プロファイル付録

図表

List Of Tables

  • Table 1. Europe Greens Powder Market -Revenue and Forecast to 2030 (US$ Million)
  • Table 2. Europe Greens Powder Market, by Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 3. Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 4. Germany Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 5. Germany Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 6. UK Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 7. UK Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 8. France Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 9. France Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 10. Italy Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 11. Italy Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 12. Russia Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 13. Russia Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 14. Rest of Europe Greens Powder Market, By Product Type - Revenue and Forecast to 2030 (US$ Million)
  • Table 15. Rest of Europe Greens Powder Market, by Distribution Channel - Revenue and Forecast to 2030 (US$ Million)
  • Table 16. List of Abbreviation

List Of Figures

  • Figure 1. Europe Greens Powder Market Segmentation
  • Figure 2. Europe Greens Powder Market Segmentation - By Country
  • Figure 3. Europe Greens Powder Market Overview
  • Figure 4. Others Segment Held the Largest Market Share in 2022
  • Figure 5. Rest of Europe Held the Largest Market Share in 2022
  • Figure 6. Europe Porter's Five Forces Analysis
  • Figure 7. Europe Expert Opinion
  • Figure 8. Ecosystem: Europe Greens Powder Market
  • Figure 9. Sign Ups for Veganuary Campaign During 2015-2021
  • Figure 10. Europe Greens Powder Market Impact Analysis of Drivers and Restraints
  • Figure 11. Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 12. Europe Greens Powder Market Revenue Share, By Product Type (2022 and 2030)
  • Figure 13. Fermented Greens: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 14. Marine Sources: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 15. Grass Sources: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 16. Others: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 17. Europe Greens Powder Market Revenue Share, By Distribution Channel (2022 and 2030)
  • Figure 18. Online Sales: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 19. Offline Sales: Europe Greens Powder Market - Revenue and Forecast To 2030 (US$ Million)
  • Figure 20. Europe Greens Powder Market, by key country - Revenue (2022) (US$ Million)
  • Figure 21. Europe Greens Powder Market Revenue Share, by Key Country (2022 and 2030)
  • Figure 22. Germany: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 23. UK: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 24. France: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 25. Italy: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 26. Russia: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • Figure 27. Rest of Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
目次
Product Code: BMIRE00028941

The Europe greens powder market is expected to grow from US$ 79.61 million in 2023 to US$ 134.08 million by 2030. It is estimated to grow at a CAGR of 7.7% from 2023 to 2030.

Increasing Preventive Healthcare Expenditure Fuel Europe Greens Powder Market

The term preventive healthcare refers to measures taken to prevent diseases and infections. In the recent years, health awareness among people has increased significantly. Due to busy lifestyle and hectic work schedules, people cannot concentrate on their health, fitness, and regular diet. This has led to increase in prevalence of various diseases such as obesity, diabetes, high blood pressure, skin problems, and digestive issues. Therefore, people increasingly focus on preventive health and prefer dietary supplements that provide enhanced nutritional benefits. Greens powder is a powdered dietary supplement made with a nutritious combination of dried or blended plants and then formed into a powder. Common ingredients include wheatgrass, spirulina, chlorella, kelp, pineapple, kale, beetroot, green tea extract, green herbs, probiotics, and some digestive enzymes. The greens powder delivers the benefits of leafy green vegetables and other ingredients that contain health-boosting vitamins and minerals. Greens powder has a green hue and a grassy taste. It is nearly possible these days, especially for vegans, to achieve the Recommended Dietary Allowance (RDA) guidelines regarding the intake of essential amounts of fruits and vegetables. Consumption of greens powder in the morning or alongside meals can be a great way of accomplishing the required nutrients and antioxidants. The rising aging population and increasing awareness for preventive healthcare drives the demand for health preventive products, including greens powder.

Europe Greens Powder Market Overview

The Europe greens powder market in Europe is segmented into Germany, France, the UK, Italy, Russia, and the Rest of Europe. Greens powder gained traction among health-conscious consumers in the region owing to its numerous benefits, such as immunity boost, detoxification of the body, and stress reduction. According to European Commission (EC), total expenditure on preventive healthcare for all European Union (EU) member countries amounted to US$ 39.6 billion in 2019. Greens powder sourced from probiotics helps to prevent gut-related health problems such as gastrointestinal diseases, constipation, inflammatory bowel disease (IBD), and irritable bowel syndrome (IBS). As a result, there is a high consumer expenditure on preventive healthcare in European countries, especially Italy, Germany, Finland, and Sweden. Thus, the demand for greens powder is increasing to help improve digestive and immune health. Hence, the expenditure on nutraceutical supplements such as greens powder has risen considerably in Europe.

Europe Greens Powder Market Revenue and Forecast to 2030 (US$ Million)

Europe Greens Powder Market Segmentation

The Europe greens powder market is segmented into product type, distribution channel and country.

Based on product type, the Europe greens powder market is segmented into fermented greens, marine sources, grass sources, and others. The others segment held the largest share of the Europe greens powder market in 2023.

Based on distribution channel, the Europe greens powder market is bifurcated into online sales and offline sales. The offline sales segment held a larger share of the Europe greens powder market in 2023.

Based on country, the Europe Greens powder market is segmented into the Germany, France, the UK, Italy, Russia, and the Rest of Europe. The Rest of Europe dominated the Europe greens powder market in 2023.

Athletic Greens (USA) Inc, Martin & Pleasance Wholesale Pty Ltd, Iovate Health Sciences International Inc, and Lean Greens Ltd are some of the leading companies operating in the Europe greens powder market.

Reasons to Buy:

  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Europe greens powder market.
  • Highlights key business priorities to assist companies to realign their business strategies.
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  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
  • Scrutinize in-depth Europe market trends and outlook coupled with the factors driving the market, as well as those hindering it.
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Table Of Contents

1. Introduction

  • 1.1 Study Scope
  • 1.2 The Insight Partners Research Report Guidance
  • 1.3 Market Segmentation

2. Key Takeaways

3. Research Methodology

  • 3.1 Scope of the Study
  • 3.2 Research Methodology
    • 3.2.1 Data Collection:
    • 3.2.2 Primary Interviews:
    • 3.2.3 Hypothesis Formulation:
    • 3.2.4 Macro-economic Factor Analysis:
    • 3.2.5 Developing Base Number:
    • 3.2.6 Data Triangulation:
    • 3.2.7 Country Level Data:

4. Europe Greens Powder Market Landscape

  • 4.1 Market Overview
  • 4.2 Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Competitive Rivalry
    • 4.2.5 Threat of Substitutes
  • 4.3 Expert Opinion
  • 4.4 Ecosystem Analysis
    • 4.4.1 Raw Material
    • 4.4.2 Preliminary Checks & Tests
    • 4.4.3 Manufacturing Process:
    • 4.4.4 Packaging:
    • 4.4.5 Retailers

5. Europe Greens Powder Market - Key Market Dynamics

  • 5.1 Market Drivers
    • 5.1.1 Increasing Preventive Healthcare Expenditure
    • 5.1.2 Developing Interest in Weight Loss and Weight Management Product Types
  • 5.2 Market Restraints
    • 5.2.1 Strict Rules and Regulations for Organic Certification of Greens Food Supplements
  • 5.3 Market Opportunities
    • 5.3.1 Rising Demand for Greens Powder with Functional Claims
    • 5.3.2 Surging Demand for Grass-Based Supplements
  • 5.4 Future Trends
    • 5.4.1 Rising Trend of Veganism Worldwide
  • 5.5 Impact Analysis of Drivers and Restraints

6. Greens Powder - Europe Market Analysis

  • 6.1 Europe Greens Powder Market -Revenue and Forecast to 2030 (US$ Million)

7. Europe Greens Powder Market Analysis - By Product Type

  • 7.1 Overview
  • 7.2 Europe Greens Powder Market, By Product Type (2022 and 2030)
  • 7.3 Fermented Greens
    • 7.3.1 Overview
    • 7.3.2 Fermented Greens: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • 7.4 Marine Sources
    • 7.4.1 Overview
    • 7.4.2 Marine Sources: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • 7.5 Grass Sources
    • 7.5.1 Overview
    • 7.5.2 Grass Sources: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • 7.6 Others
    • 7.6.1 Overview
    • 7.6.2 Others: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)

8. Europe Greens Powder Market Analysis - By Distribution Channel

  • 8.1 Overview
  • 8.2 Europe Greens Powder Market, By Distribution Channel (2022 and 2030)
  • 8.3 Online Sales
    • 8.3.1 Overview
    • 8.3.2 Online Sales: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
  • 8.4 Offline Sales
    • 8.4.1 Overview
    • 8.4.2 Offline Sales: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)

9. Europe Greens Powder Market - Country Analysis

  • 9.1 Europe Greens Powder Market
    • 9.1.1 Europe Greens Powder Market, by Key Country
      • 9.1.1.1 Germany: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.1.1 Germany: Europe Greens Powder Market, By Product Type
        • 9.1.1.1.2 Germany: Europe Greens Powder Market, by Distribution Channel
      • 9.1.1.2 UK: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.2.1 UK: Europe Greens Powder Market, By Product Type
        • 9.1.1.2.2 UK: Europe Greens Powder Market, by Distribution Channel
      • 9.1.1.3 France: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.3.1 France: Europe Greens Powder Market, By Product Type
        • 9.1.1.3.2 France: Europe Greens Powder Market, by Distribution Channel
      • 9.1.1.4 Italy: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.4.1 Italy: Europe Greens Powder Market, By Product Type
        • 9.1.1.4.2 Italy: Europe Greens Powder Market, by Distribution Channel
      • 9.1.1.5 Russia: Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.5.1 Russia: Europe Greens Powder Market, By Product Type
        • 9.1.1.5.2 Russia: Europe Greens Powder Market, by Distribution Channel
      • 9.1.1.6 Rest of Europe Greens Powder Market - Revenue and Forecast to 2030 (US$ Million)
        • 9.1.1.6.1 Rest of Europe Greens Powder Market, By Product Type
        • 9.1.1.6.2 Rest of Europe Greens Powder Market, by Distribution Channel

10. Company Profiles

  • 10.1 Athletic Greens (USA) Inc
    • 10.1.1 Key Facts
    • 10.1.2 Business Description
    • 10.1.3 Product Types and Services
    • 10.1.4 Financial Overview
    • 10.1.5 SWOT Analysis
    • 10.1.6 Key Developments
  • 10.2 Martin & Pleasance Wholesale Pty Ltd
    • 10.2.1 Key Facts
    • 10.2.2 Business Description
    • 10.2.3 Product Types and Services
    • 10.2.4 Financial Overview
    • 10.2.5 SWOT Analysis
    • 10.2.6 Key Developments
  • 10.3 Iovate Health Sciences International Inc
    • 10.3.1 Key Facts
    • 10.3.2 Business Description
    • 10.3.3 Product Types and Services
    • 10.3.4 Financial Overview
    • 10.3.5 SWOT Analysis
    • 10.3.6 Key Developments
  • 10.4 Lean Greens Ltd
    • 10.4.1 Key Facts
    • 10.4.2 Business Description
    • 10.4.3 Products and Services
    • 10.4.4 Financial Overview
    • 10.4.5 SWOT Analysis
    • 10.4.6 Key Developments

11. Appendix

  • 11.1 About The Insight Partners
  • 11.2 Word Index