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市場調査レポート
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1458612

オーディエンスインテリジェンスプラットフォームの世界市場レポート 2024年

Audience Intelligence Platform Global Market Report 2024

出版日: 受注後更新 | 発行: The Business Research Company | ページ情報: 英文 175 Pages | 納期: 2~10営業日

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オーディエンスインテリジェンスプラットフォームの世界市場レポート 2024年
出版日: 受注後更新
発行: The Business Research Company
ページ情報: 英文 175 Pages
納期: 2~10営業日
  • 全表示
  • 概要
  • 目次
概要

オーディエンスインテリジェンスプラットフォーム市場規模は、今後数年間で飛躍的な成長が見込まれます。2028年の年間平均成長率(CAGR)は20.3%で、93億7,000万米ドルに成長します。予測期間中に予想される成長は、プライバシーやコンプライアンスに関する懸念、視聴者の行動に関するリアルタイムの洞察に対する需要、AIや機械学習技術との統合、顧客体験の強化の重視、顧客関係管理(CRM)システムとの融合など、いくつかの要因に起因すると考えられます。予測期間中に予想される主な動向には、コンテンツの超パーソナライゼーション、統合された顧客体験のためのクロスチャネル統合、視聴者の行動を理解するための予測分析、倫理的で透明性の高いデータ慣行の重視、リアルタイムの意思決定支援メカニズムの導入などが含まれます。

ターゲティング広告に対する需要の高まりは、近い将来、オーディエンスインテリジェンスプラットフォーム市場の拡大を牽引することになるでしょう。ターゲティング広告は、デモグラフィック、興味、オンライン行動、位置情報などの多様な特性に基づいて、特定のオーディエンスに広告を調整する手法であり、オーディエンスインテリジェンスプラットフォームに大きく依存しています。これらのプラットフォームは、個人に関するデータの収集、分析、解釈に役立っており、広告主が希望するオーディエンス・セグメントを正確に特定し、リーチすることを可能にしています。例えば、2024年1月にAdlucent LLCが実施した調査結果によると、回答者は個人の興味や購買パターンに合わせてパーソナライズされた広告を選好しており、ターゲティング広告戦略への意欲が高まっていることが明らかになっています。その結果、ターゲット広告に対する需要の高まりが、オーディエンスインテリジェンスプラットフォーム市場の成長を促進する主要な要因となっています。

オーディエンスインテリジェンスプラットフォーム市場の主要プレーヤーは、市場で競争優位に立つために、ロケーション・インテリジェンス・プラットフォーム(LIP)などの新製品を導入して革新を進めています。LIPは位置情報データを活用し、ビジネスに価値ある洞察と分析を提供します。例えば、AdSquare GmbHは2023年9月、強化されたユーザー・インターフェースとロケーション・アナリティクスと呼ばれる新機能を特徴とするプラットフォームを発表しました。ロケーション・アナリティクス機能は、位置情報を活用して、訪問者数、訪問頻度、滞在時間、ピーク時間、集客エリア分析、オーディエンス・インサイト、ターゲティングの推奨、キャンペーンの成功測定などの指標を含む、包括的なフットフォールのインサイトを提供します。この革新的なツールにより、企業はデータ主導の意思決定を行い、戦略を改善し、従来のアナリティクスを超える顧客体験を向上させることができます。アップグレードされたユーザー・インターフェースは、既存のオーディエンス・ターゲティングとプロキシミティ・ターゲティング製品を強化し、広告主がオーディエンスを正確にターゲティングし、消費者と効果的にエンゲージすることを可能にする、地図中心の高度な体験を提供します。

目次

第1章 エグゼクティブサマリー

第2章 市場の特徴

第3章 市場動向と戦略

第4章 マクロ経済シナリオ

  • 高インフレが市場に与える影響
  • ウクライナ・ロシア戦争が市場に与える影響
  • COVID-19による市場への影響

第5章 世界の市場規模と成長

  • 世界の市場促進要因と抑制要因
    • 市場促進要因
    • 市場抑制要因
  • 世界の市場規模実績と成長、2018年~2023年
  • 世界の市場規模予測と成長、2023年~2028年、2033年

第6章 市場セグメンテーション

  • 世界のオーディエンスインテリジェンスプラットフォーム市場、プラットフォームの種類別のセグメンテーション、実績および予測、2018年~2023年、2023年~2028年、2033年
  • コンテンツインテリジェンスプラットフォーム
  • ソーシャルメディアインテリジェンスプラットフォーム
  • 世界のオーディエンスインテリジェンスプラットフォーム市場、展開タイプ別セグメンテーション、実績および予測、2018年~2023年、2023年~2028年、2033年
  • オンプレミス
  • クラウド
  • 世界のオーディエンスインテリジェンスプラットフォーム市場、アプリケーション別セグメンテーション、実績および予測、2018年~2023年、2023年~2028年、2033年
  • 政府
  • 小売業とeコマース
  • ヘルスケアとライフサイエンス
  • BFSI(銀行、金融サービス、保険)
  • 運輸・物流
  • 通信およびIT(情報技術)
  • 製造業
  • その他のアプリケーション
  • 世界のオーディエンスインテリジェンスプラットフォーム市場、エンドユーザー別セグメンテーション、実績および予測、2018年~2023年、2023年~2028年、2033年
  • B2B(企業間取引)
  • B2C(企業対消費者)

第7章 地域別・国別分析

  • 世界のオーディエンスインテリジェンスプラットフォーム市場、地域別、実績および予測、2018年~2023年、2023年~2028年、2033年
  • 世界のオーディエンスインテリジェンスプラットフォーム市場、国別、実績および予測、2018年~2023年、2023年~2028年、2033年

第8章 アジア太平洋市場

第9章 中国市場

第10章 インド市場

第11章 日本市場

第12章 オーストラリア市場

第13章 インドネシア市場

第14章 韓国市場

第15章 西欧市場

第16章 英国市場

第17章 ドイツ市場

第18章 フランス市場

第19章 イタリア市場

第20章 スペイン市場

第21章 東欧市場

第22章 ロシア市場

第23章 北米市場

第24章 米国市場

第25章 カナダ市場

第26章 南米市場

第27章 ブラジル市場

第28章 中東市場

第29章 アフリカ市場

第30章 競合情勢と企業プロファイル

  • オーディエンスインテリジェンスプラットフォーム市場の競合情勢
  • オーディエンスインテリジェンスプラットフォーム市場企業プロファイル
    • International Business Machines Corporation
    • Oracle Corporation
    • Salesforce.com Inc.
    • Adobe Inc.
    • Nielsen Holdings plc

第31章 その他の大手企業と革新的企業

  • SAS Institute Inc.
  • Cision Ltd.
  • Khoros LLC
  • Sprout Social Inc.
  • Quantcast Corporation
  • Runtime Collective Limited
  • Talkwalker S. arl
  • Meltwater News US Inc.
  • Lithium Technologies LLC
  • Crimson Hexagon Inc.
  • Synthesio Inc.
  • Audiense Limited
  • SpotRight Inc.
  • OnAudience.com
  • Codec.ai

第32章 競合ベンチマーキング

第33章 競合ダッシュボード

第34章 主要な合併と買収

第35章 将来の展望と潜在的分析

第36章 付録

目次
Product Code: r16593

An audience intelligence platform is a technology or software solution designed to collect, analyze, and interpret data related to audience behavior, preferences, and engagement across diverse online and offline channels. Its primary function is to use data and analytics to provide businesses with insights into their target audience, enabling informed decision-making in areas such as marketing, content creation, product development, and customer engagement.

The main types of audience intelligence platforms include content intelligence platforms and social media intelligence platforms. Content Intelligence Platforms focus on analyzing various forms of content, including text and multimedia, utilizing advanced algorithms to derive valuable insights. These platforms can be deployed on-premise or in the cloud, and their applications span across government, retail and e-commerce, healthcare and life sciences, BFSI (banking, financial services, and insurance), transportation and logistics, telecom and IT (information technology), manufacturing, and other sectors. Audience intelligence platforms are utilized by both B2B (business-to-business) and B2C (business-to-consumer) entities.

The audience intelligence platform market research report is one of a series of new reports from The Business Research Company that provides audience intelligence platform market statistics, including audience intelligence platform industry global market size, regional shares, competitors with audience intelligence platform market share, detailed audience intelligence platform market segments, market trends, and opportunities, and any further data you may need to thrive in the audience intelligence platform industry. This audience intelligence platform market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The audience intelligence platform market size has grown exponentially in recent years. It will grow from $3.7 billion in 2023 to $4.46 billion in 2024 at a compound annual growth rate (CAGR) of 20.7%. The growth observed in the historical period can be attributed to several factors, including digital transformation initiatives, the shift towards digital marketing strategies, the rise of social media platforms, the boom in e-commerce activities, and the globalization of markets.

The audience intelligence platform market size is expected to see exponential growth in the next few years. It will grow to $9.37 billion in 2028 at a compound annual growth rate (CAGR) of 20.3%. The anticipated growth in the forecast period can be attributed to several factors, including concerns about privacy and compliance, the demand for real-time insights into audience behavior, integration with AI and machine learning technologies, a strong emphasis on enhancing customer experience, and the convergence with customer relationship management (CRM) systems. Major trends expected in the forecast period encompass hyper-personalization of content, cross-channel integration for a unified customer experience, predictive analytics for understanding audience behavior, a focus on ethical and transparent data practices, and the implementation of real-time decision support mechanisms.

The escalating demand for targeted advertising is set to drive the expansion of the audience intelligence platform market in the foreseeable future. Targeted advertising, a practice that tailors advertisements to specific audiences based on diverse characteristics such as demographics, interests, online behavior, and location, relies heavily on audience intelligence platforms. These platforms are instrumental in collecting, analyzing, and interpreting data about individuals, enabling advertisers to precisely identify and reach their desired audience segments. For instance, findings from a survey conducted by Adlucent LLC in January 2024 reveal a preference among respondents for personalized advertisements tailored to their individual interests and purchasing patterns, indicating a growing appetite for targeted advertising strategies. Consequently, the burgeoning demand for targeted advertising serves as a key driver propelling the growth of the audience intelligence platform market.

Key players in the audience intelligence platform market are innovating by introducing new products such as location intelligence platforms (LIPs) to gain a competitive edge in the market. LIPs leverage location-based data to furnish businesses with valuable insights and analytics. For example, AdSquare GmbH unveiled a platform featuring an enhanced user interface and a novel feature called location analytics in September 2023. The location analytics feature harnesses location data to offer comprehensive footfall insights, encompassing metrics on visits, visitors, frequency, dwell time, peak times, catchment area analysis, audience insights, targeting recommendations, and campaign success measurement. This transformative tool empowers businesses to make data-driven decisions, refine strategies, and elevate customer experiences by going beyond conventional analytics. The upgraded user interface enhances existing audience targeting and proximity targeting products, delivering an elevated, map-centric experience that enables advertisers to precisely target audiences and effectively engage with consumers.

In May 2023, Audiense Limited, a reputable UK-based software company, finalized the acquisition of Affinio Inc. for an undisclosed sum. This strategic move is intended to strengthen Audiense's position as a premier audience intelligence platform, fostering innovation and enhancing its capabilities in social analysis, consumer research, influencer marketing, and advertising. Affinio Inc., headquartered in Canada, specializes in providing marketing intelligence solutions.

Major companies operating in the audience intelligence platform market report are International Business Machines Corporation, Oracle Corporation, Salesforce.com Inc., Adobe Inc., Nielsen Holdings plc, SAS Institute Inc., Cision Ltd., Khoros LLC, Sprout Social Inc., Quantcast Corporation, Runtime Collective Limited, Talkwalker S. a. r.l., Meltwater News US Inc., Lithium Technologies LLC, Crimson Hexagon Inc., Synthesio Inc., Audiense Limited, SpotRight Inc., OnAudience.com, Codec.ai, Demographics Pro Inc., Helixa Inc., Lotame Solutions Inc., Zoomph Inc.

North America was the largest region in the audience intelligence platform market in 2023. The regions covered in the audience intelligence platform market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The countries covered in the audience intelligence platform market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain

The audience intelligence platform market consists of revenues earned by entities by providing services such as research services, consulting and advisory services, training services, and audience segmentation services. The market value includes the value of related goods sold by the service provider or included within the service offering. The audience intelligence platform market also includes sales of servers, network devices, data storage, and end-user devices. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Audience Intelligence Platform Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on audience intelligence platform market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

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  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
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Where is the largest and fastest growing market for audience intelligence platform? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The audience intelligence platform market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of covid 19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:

  • 1) By Type of Platform: Content Intelligence Platforms; Social Media Intelligence Platforms
  • 2) By Deployment Type: On-Premise; Cloud
  • 3) By Application: Government; Retail and E-Commerce; Healthcare and Life Sciences; BFSI (Banking, Financial Services, and Insurance); Transportation and Logistics; Telecom and IT (Information Technology); Manufacturing; Other Application
  • 4) By End-user: B2B (Business-to-Business); B2C (Business-to-Consumer)
  • Companies Mentioned: International Business Machines Corporation; Oracle Corporation; Salesforce.com Inc.; Adobe Inc.; Nielsen Holdings plc
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Audience Intelligence Platform Market Characteristics

3. Audience Intelligence Platform Market Trends And Strategies

4. Audience Intelligence Platform Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On The Market
  • 4.2. Ukraine-Russia War Impact On The Market
  • 4.3. COVID-19 Impact On The Market

5. Global Audience Intelligence Platform Market Size and Growth

  • 5.1. Global Audience Intelligence Platform Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Audience Intelligence Platform Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Audience Intelligence Platform Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Audience Intelligence Platform Market Segmentation

  • 6.1. Global Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Content Intelligence Platforms
  • Social Media Intelligence Platforms
  • 6.2. Global Audience Intelligence Platform Market, Segmentation By Deployment Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • On-Premise
  • Cloud
  • 6.3. Global Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Government
  • Retail and E-Commerce
  • Healthcare and Life Sciences
  • BFSI (Banking, Financial Services, and Insurance)
  • Transportation and Logistics
  • Telecom and IT (Information Technology)
  • Manufacturing
  • Other Applications
  • 6.4. Global Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • B2B (Business-to-Business)
  • B2C (Business-to-Consumer)

7. Audience Intelligence Platform Market Regional And Country Analysis

  • 7.1. Global Audience Intelligence Platform Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Audience Intelligence Platform Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Audience Intelligence Platform Market

  • 8.1. Asia-Pacific Audience Intelligence Platform Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Audience Intelligence Platform Market

  • 9.1. China Audience Intelligence Platform Market Overview
  • 9.2. China Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Audience Intelligence Platform Market

  • 10.1. India Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Audience Intelligence Platform Market

  • 11.1. Japan Audience Intelligence Platform Market Overview
  • 11.2. Japan Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Audience Intelligence Platform Market

  • 12.1. Australia Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Audience Intelligence Platform Market

  • 13.1. Indonesia Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Audience Intelligence Platform Market

  • 14.1. South Korea Audience Intelligence Platform Market Overview
  • 14.2. South Korea Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Audience Intelligence Platform Market

  • 15.1. Western Europe Audience Intelligence Platform Market Overview
  • 15.2. Western Europe Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Audience Intelligence Platform Market

  • 16.1. UK Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Audience Intelligence Platform Market

  • 17.1. Germany Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Audience Intelligence Platform Market

  • 18.1. France Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Audience Intelligence Platform Market

  • 19.1. Italy Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Audience Intelligence Platform Market

  • 20.1. Spain Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Audience Intelligence Platform Market

  • 21.1. Eastern Europe Audience Intelligence Platform Market Overview
  • 21.2. Eastern Europe Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Audience Intelligence Platform Market

  • 22.1. Russia Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Audience Intelligence Platform Market

  • 23.1. North America Audience Intelligence Platform Market Overview
  • 23.2. North America Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Audience Intelligence Platform Market

  • 24.1. USA Audience Intelligence Platform Market Overview
  • 24.2. USA Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Audience Intelligence Platform Market

  • 25.1. Canada Audience Intelligence Platform Market Overview
  • 25.2. Canada Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Audience Intelligence Platform Market

  • 26.1. South America Audience Intelligence Platform Market Overview
  • 26.2. South America Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Audience Intelligence Platform Market

  • 27.1. Brazil Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Audience Intelligence Platform Market

  • 28.1. Middle East Audience Intelligence Platform Market Overview
  • 28.2. Middle East Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Audience Intelligence Platform Market

  • 29.1. Africa Audience Intelligence Platform Market Overview
  • 29.2. Africa Audience Intelligence Platform Market, Segmentation By Type of Platform, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Audience Intelligence Platform Market, Segmentation By Application, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Audience Intelligence Platform Market, Segmentation By End-user, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Audience Intelligence Platform Market Competitive Landscape And Company Profiles

  • 30.1. Audience Intelligence Platform Market Competitive Landscape
  • 30.2. Audience Intelligence Platform Market Company Profiles
    • 30.2.1. International Business Machines Corporation
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Oracle Corporation
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. Salesforce.com Inc.
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. Adobe Inc.
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. Nielsen Holdings plc
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Audience Intelligence Platform Market Other Major And Innovative Companies

  • 31.1. SAS Institute Inc.
  • 31.2. Cision Ltd.
  • 31.3. Khoros LLC
  • 31.4. Sprout Social Inc.
  • 31.5. Quantcast Corporation
  • 31.6. Runtime Collective Limited
  • 31.7. Talkwalker S. a. r.l.
  • 31.8. Meltwater News US Inc.
  • 31.9. Lithium Technologies LLC
  • 31.10. Crimson Hexagon Inc.
  • 31.11. Synthesio Inc.
  • 31.12. Audiense Limited
  • 31.13. SpotRight Inc.
  • 31.14. OnAudience.com
  • 31.15. Codec.ai

32. Global Audience Intelligence Platform Market Competitive Benchmarking

33. Global Audience Intelligence Platform Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Audience Intelligence Platform Market

35. Audience Intelligence Platform Market Future Outlook and Potential Analysis

  • 35.1 Audience Intelligence Platform Market In 2028 - Countries Offering Most New Opportunities
  • 35.2 Audience Intelligence Platform Market In 2028 - Segments Offering Most New Opportunities
  • 35.3 Audience Intelligence Platform Market In 2028 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer