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マーケティング調査と分析サービスの世界市場レポート 2024年

Marketing Research And Analysis Services Global Market Report 2024
出版日: 受注後更新 | 発行: The Business Research Company | ページ情報: 英文 175 Pages | 納期: 2～10営業日

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マーケティング調査と分析サービスの世界市場レポート 2024年
出版日: 受注後更新
発行: The Business Research Company
ページ情報: 英文 175 Pages
納期: 2～10営業日
  • 全表示
  • 概要
  • 目次
概要

デジタル化の成長は、将来のマーケティング調査と分析サービス市場の主要な推進力になると予想されます。デジタル化には、デジタル技術を活用してビジネスモデルを変革し、新たな収益源を創出し、強化された価値を提供することが含まれます。企業がデジタルアプローチを採用することが増えるにつれ、マーケティング調査と分析サービスセクターでは市場分析、価格設定戦略、チャネル管理の機能が向上しています。特に、International Data Corporationの報告によると、世界のデジタル化支出は今後5年間で16.3%のCAGRで増加し、2026年には3兆4,000億米ドルに達すると予想されています。米国はデジタル化支出をリードすると予測されています。 2025年までに1兆米ドルを超え、デジタル化への世界の傾向とそのマーケティング調査と分析サービス市場への影響を浮き彫りにしています。

人工知能は、マーケティング調査と分析サービス業界の顕著な動向として浮上しています。インターネットの利用の急増により、企業は製品をオンラインで入手できるようになり、消費者は購入を決定する前にレビュー、調査、アンケートに頼るようになりました。 AIは、これらのアプリケーションの現場での取り組みを合理化する上で重要な役割を果たします。注目すべき例には、Google Home、AmazonのEcho等、市場分析プロセスにAIを組み込んだその他のチャットボットが含まれます。 AIの導入により、従来の調査手法がより効率的でデータ主導型のアプローチに置き換えられ、市場分析が大きく変わりつつあります。 AIツールやソーシャルメディアプラットフォームへの依存が高まるにつれ、データサイエンティストは消費者の行動パターンに関する貴重な洞察を収集する上で重要な役割を果たすことが期待されており、マーケティング調査と分析サービス市場における人工知能の人気がさらに高まります。

マーケティング調査と分析サービス市場の大手企業は、業務を最適化し、収益を最大化するために、AIを活用した調査ツールを積極的に導入しています。 AIを活用した調査ツールは、アルゴリズムを活用して調査プロセスのさまざまな側面を自動化と強化し、より効率的なデータ分析と公平な意思決定を促進します。たとえば、Prelaunch.comは、顧客のフィードバックを迅速に評価することで企業がライバルを特定できるように設計されたAIを活用したアシスタントであるAIマーケティング調査ツールを立ち上げました。このツールは時間のかかるタスクを自動化し、AIページビルダー、調査概要、AI競合他社調査ツールなどの機能を提供します。

目次

第1章 エグゼクティブサマリー

第2章 市場の特徴

第3章 市場動向と戦略

第4章 マクロ経済シナリオ

  • 高インフレが市場に与える影響
  • ウクライナ・ロシア戦争が市場に与える影響
  • COVID-19による市場への影響

第5章 世界市場規模と成長

  • 世界マーケティング調査と分析サービス市場の促進要因と抑制要因
    • 市場促進要因
    • 市場抑制要因
  • 世界のマーケティング調査と分析サービスの市場規模実績と成長、2018～2023年
  • 世界のマーケティング調査と分析サービス市場規模と成長予測、2023～2028年、2033年

第6章 市場セグメンテーション

  • 世界のマーケティング調査と分析サービス市場、タイプ別セグメンテーション、実績と予測、2018～2023年、2023～2028年、2033年
  • 定量的
  • 定性的
  • 1次
  • 2次
  • 世界のマーケティング調査と分析サービス市場、調査供給源別セグメンテーション、実績と予測、2018～2023年、2023～2028年、2033年
  • 1次調査
  • 2次調査
  • 世界のマーケティング調査と分析サービス市場、最終用途業界別セグメンテーション、実績と予測、2018～2023年、2023～2028年、2033年
  • ITサービス
  • 製造業
  • 金融業務
  • 建設
  • 医療
  • その他

第7章 地域と国の分析

  • 世界のマーケティング調査と分析サービス市場、地域別、実績と予測、2018～2023年、2023～2028年、2033年
  • 世界のマーケティング調査と分析サービス市場、国別、実績と予測、2018～2023年、2023～2028年、2033年

第8章 アジア太平洋市場

第9章 中国市場

第10章 インド市場

第11章 日本市場

第12章 オーストラリア市場

第13章 インドネシア市場

第14章 韓国市場

第15章 西欧市場

第16章 英国市場

第17章 ドイツ市場

第18章 フランス市場

第19章 イタリア市場

第20章 スペイン市場

第21章 東欧市場

第22章 ロシア市場

第23章 北米市場

第24章 米国市場

第25章 カナダ市場

第26章 南米市場

第27章 ブラジル市場

第28章 中東市場

第29章 アフリカ市場

第30章 競合情勢と企業プロファイル

  • マーケティング調査と分析サービス市場の競合情勢
  • マーケティング調査と分析サービス市場企業プロファイル
    • Gartner, Inc
    • Nielsen Holdings PLC
    • S&P Global Inc
    • Ipsos Group SA
    • Moody's Corporation

第31章 その他の大手と革新的な企業

  • GFK SE
  • Mintel
  • INTAGE Inc.
  • Forrester Research Inc.
  • GlobalData Plc
  • Global Vox Populi
  • Kantar IMRB
  • RNB Research
  • Market Xcel Data Matrix Private Limited
  • Majestic MRSS
  • Nielson
  • Hub of China
  • SIS International Research
  • Escalent
  • CIPMR

第32章 競合ベンチマーキング

第33章 競合ダッシュボード

第34章 主要な合併と買収

第35章 将来の展望と潜在性分析

第36章 付録

目次
Product Code: r14514

Marketing research is a systematic process involving the collection, recording, and analysis of both qualitative and quantitative data related to marketing products and service issues. Marketing analysis, on the other hand, is the examination of data from a company's marketing efforts to assess their effectiveness.

The main types of marketing research and analysis include quantitative and qualitative research. Quantitative research involves the systematic examination of phenomena through the collection of measurable data, utilizing statistical, mathematical, or computer methodologies. Sources in marketing research and analysis can be categorized as primary research (direct data collection) and secondary research (utilizing existing data). These activities span across various sectors, including IT services, manufacturing, financial services, construction, healthcare, and others.

The marketing research and analysis services market research report is one of a series of new reports from The Business Research Company that provides marketing research and analysis services market statistics, including marketing research and analysis services industry, global marketing research and analysis services market size, regional shares, competitors with a marketing research and analysis services market share, detailed marketing research and analysis services market segments, market trends and opportunities, and any further data you may need to thrive in the marketing research and analysis services industry. This market research and analysis services market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The marketing research and analysis services market size has grown steadily in recent years. It will grow from $13.57 billion in 2023 to $13.97 billion in 2024 at a compound annual growth rate (CAGR) of 3.0%. The growth observed in the historical period can be attributed to several factors, including a rise in research and development (R&D) investments, strong economic growth in emerging markets, increased internet penetration, an increase in the consumption of big data, and rapid urbanization.

The marketing research and analysis services market size is expected to see steady growth in the next few years. It will grow to $15.64 billion in 2028 at a compound annual growth rate (CAGR) of 2.9%. The anticipated growth in the forecast period can be attributed to an increase in digitalization, the rise of data-driven businesses, a growing focus on customer satisfaction, and an increasing demand for sampling. Key trends expected in this period include leveraging artificial intelligence for efficient, accurate, and low-cost data collection, adopting agile market research methodologies for faster actionable data and insights, investing in virtual reality technology to understand customers' decision-making processes, focusing on innovative and advanced sampling techniques, adopting micro-surveys for quick, real-time insights, embracing longitudinal research and tracking, utilizing social listening, and leveraging blockchain to increase participation rates, improve quality, and address privacy concerns.

Companies across various industries are prioritizing the enhancement of profits and the expansion of their consumer base through a strong focus on customer satisfaction. This strategic approach is expected to play a significant role in driving the growth of the marketing research and analysis services industry in the coming years. Customer satisfaction directly contributes to increased revenues, profitability, and improved customer retention levels. Marketing research and analysis services enable companies to achieve these objectives by providing insights into target customers, assessing key competitors, monitoring customer satisfaction across multiple channels, identifying areas for business improvement, and refining overall business strategies.

The growth of digitization is anticipated to be a key driver for the marketing research and analysis services market in the future. Digitization involves leveraging digital technologies to transform business models, create new revenue streams, and offer enhanced value. As businesses increasingly adopt digital approaches, the marketing research and analysis services sector is witnessing improved capabilities in market analytics, pricing strategies, and channel management. Notably, the International Data Corporation reports that global digitization spending is expected to grow at a compound annual growth rate (CAGR) of 16.3% over the next five years, reaching $3.4 trillion in 2026. The United States is projected to lead in digitization spending, surpassing $1 trillion by 2025, highlighting the global trend toward digitization and its impact on the marketing research and analysis services market.

Artificial intelligence emerges as a prominent trend in the marketing research and analysis services industry. The surge in internet usage has prompted companies to make their products available online, leading consumers to rely on reviews, surveys, and questionnaires before making purchase decisions. AI plays a crucial role in streamlining field engagement for these applications. Notable examples include Google Home, Amazon's Echo, and other chatbots that incorporate AI into market analysis processes. The adoption of AI is significantly transforming market analysis by replacing traditional research methods with more efficient and data-driven approaches. As the reliance on AI tools and social media platforms grows, data scientists are expected to play a pivotal role in gathering valuable insights into consumer behavior patterns, further fueling the popularity of artificial intelligence in the marketing research and analysis services market.

Major companies in the marketing research and analysis services market are actively introducing AI-powered research tools to optimize their operations and maximize revenues. AI-powered research tools leverage algorithms to automate and enhance various aspects of the research process, facilitating more efficient data analysis and unbiased decision-making. For example, Prelaunch.com launched its AI Market Research Tool, an AI-powered assistant designed to help companies identify rivals by quickly evaluating customer feedback. The tool automates time-consuming tasks and offers features such as an AI page builder, survey summaries, and AI competitor research tools.

In June 2021, Cint, a Sweden-based digital insights gathering platform, acquired GapFish, a Germany-based market research company, enhancing its offerings with access to over 500,000 highly profiled, double-opt-in research respondents across Germany, Austria, and Switzerland. This acquisition strengthened Cint's supply quality, feasibility, and technology capabilities, providing valuable resources to its customers.

Major companies operating in the marketing research and analysis services market report are Gartner, Inc., Nielsen Holdings PLC, S&P Global Inc., Ipsos Group S.A., Moody's Corporation, GFK SE, Mintel, INTAGE Inc., Forrester Research Inc., GlobalData PLC, Global Vox Populi, Kantar IMRB, RNB Research, Market Xcel Data Matrix Private Limited, Majestic MRSS , Nielson, Hub of China, SIS International Research, Escalent, CIPMR, Adept Research, Tiny CX Freeform, Populix, Dataspring, Inkwood Research, Strategic Focus Research and Consultancy Ltd., QualWorld Asia, Acorn Marketing & Research Consultants Pte Ltd., Blackbox Research, My Source Solutions, Stitch Marketing Research, Dynamic Search Sdn. Bhd., Cardas Research & Consulting Sdn Bhd, The Research Alliance, Axanteus Research and Consumer Behavior Research Co., Ltd., Euromonitor International, IFF Research, Pharma Intelligence, Dunnhumby, AMR Advanced Market Research GmbH, Business Analytica, Ateliar Market Research, Inquiry Market research, MAP Marketing Research, MAGRAM Market Research, Prodege LLC, Westat, NPD Group, Inc., ORC International Inc., Dynata, IQVIA, Proactive Worldwide, Comscore, Information Resources, Inc., Bauman Research & Consulting LLC, Datum Internacional S.A., StatMark Group S.A., Brazil Market research, Ad hoc research and al bar research, C&O Marketing, Insight Scouts Research & Consultancy

North America was the largest region in the marketing research and analysis services market in 2023. Western Europe was the second largest region in the marketing research and analysis services market share. The regions covered in the marketing research and analysis services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the marketing research and analysis services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain

The marketing research and analysis services market consists of revenue earned by entities that are engaged in systematical gathering, recording, tabulating, and presenting marketing data. Marketing research and analysis services include marketing & management analytics and consumer insights The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Marketing Research And Analysis Services Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on marketing research and analysis services market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

Reasons to Purchase

  • Gain a truly global perspective with the most comprehensive report available on this market covering 50+ geographies.
  • Understand how the market has been affected by the coronavirus and how it is responding as the impact of the virus abates.
  • Assess the Russia - Ukraine war's impact on agriculture, energy and mineral commodity supply and its direct and indirect impact on the market.
  • Measure the impact of high global inflation on market growth.
  • Create regional and country strategies on the basis of local data and analysis.
  • Identify growth segments for investment.
  • Outperform competitors using forecast data and the drivers and trends shaping the market.
  • Understand customers based on the latest market shares.
  • Benchmark performance against key competitors.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis
  • Report will be updated with the latest data and delivered to you within 3-5 working days of order along with an Excel data sheet for easy data extraction and analysis.
  • All data from the report will also be delivered in an excel dashboard format.

Where is the largest and fastest growing market for marketing research and analysis services? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The marketing research and analysis services market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.

The impact of higher inflation in many countries and the resulting spike in interest rates.

The continued but declining impact of covid 19 on supply chains and consumption patterns.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:

  • 1) By Type: Quantitative Research; Qualitative Research
  • 2) By Research Source: Primary Research; Secondary Research
  • 3) By End Use Industry: IT Services; Manufacturing; Financial Services; Construction; Healthcare; Other End Use Industries
  • Companies Mentioned: Gartner, Inc; Nielsen Holdings PLC; S&P Global Inc; Ipsos Group S.A.; Moody's Corporation
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery Format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Marketing Research And Analysis Services Market Characteristics

3. Marketing Research And Analysis Services Market Trends And Strategies

4. Marketing Research And Analysis Services Market - Macro Economic Scenario

  • 4.1. Impact Of High Inflation On The Market
  • 4.2. Ukraine-Russia War Impact On The Market
  • 4.3. COVID-19 Impact On The Market

5. Global Marketing Research And Analysis Services Market Size and Growth

  • 5.1. Global Marketing Research And Analysis Services Market Drivers and Restraints
    • 5.1.1. Drivers Of The Market
    • 5.1.2. Restraints Of The Market
  • 5.2. Global Marketing Research And Analysis Services Historic Market Size and Growth, 2018 - 2023, Value ($ Billion)
  • 5.3. Global Marketing Research And Analysis Services Forecast Market Size and Growth, 2023 - 2028, 2033F, Value ($ Billion)

6. Marketing Research And Analysis Services Market Segmentation

  • 6.1. Global Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Quantitative
  • Qualitative
  • Primary
  • Secondary
  • 6.2. Global Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • Primary Research
  • Secondary Research
  • 6.3. Global Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • IT Services
  • Manufacturing
  • Financial Services
  • Construction
  • Healthcare
  • Other End Use Industries

7. Marketing Research And Analysis Services Market Regional And Country Analysis

  • 7.1. Global Marketing Research And Analysis Services Market, Split By Region, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 7.2. Global Marketing Research And Analysis Services Market, Split By Country, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

8. Asia-Pacific Marketing Research And Analysis Services Market

  • 8.1. Asia-Pacific Marketing Research And Analysis Services Market Overview
  • Region Information, Impact Of COVID-19, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.3. Asia-Pacific Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 8.4. Asia-Pacific Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

9. China Marketing Research And Analysis Services Market

  • 9.1. China Marketing Research And Analysis Services Market Overview
  • 9.2. China Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.3. China Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion
  • 9.4. China Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F,$ Billion

10. India Marketing Research And Analysis Services Market

  • 10.1. India Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.2. India Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 10.3. India Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

11. Japan Marketing Research And Analysis Services Market

  • 11.1. Japan Marketing Research And Analysis Services Market Overview
  • 11.2. Japan Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.3. Japan Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 11.4. Japan Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

12. Australia Marketing Research And Analysis Services Market

  • 12.1. Australia Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.2. Australia Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 12.3. Australia Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

13. Indonesia Marketing Research And Analysis Services Market

  • 13.1. Indonesia Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.2. Indonesia Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 13.3. Indonesia Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

14. South Korea Marketing Research And Analysis Services Market

  • 14.1. South Korea Marketing Research And Analysis Services Market Overview
  • 14.2. South Korea Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.3. South Korea Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 14.4. South Korea Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

15. Western Europe Marketing Research And Analysis Services Market

  • 15.1. Western Europe Marketing Research And Analysis Services Market Overview
  • 15.2. Western Europe Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.3. Western Europe Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 15.4. Western Europe Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

16. UK Marketing Research And Analysis Services Market

  • 16.1. UK Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.2. UK Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 16.3. UK Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

17. Germany Marketing Research And Analysis Services Market

  • 17.1. Germany Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.2. Germany Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 17.3. Germany Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

18. France Marketing Research And Analysis Services Market

  • 18.1. France Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.2. France Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 18.3. France Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

19. Italy Marketing Research And Analysis Services Market

  • 19.1. Italy Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.2. Italy Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 19.3. Italy Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

20. Spain Marketing Research And Analysis Services Market

  • 20.1. Spain Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.2. Spain Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 20.3. Spain Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

21. Eastern Europe Marketing Research And Analysis Services Market

  • 21.1. Eastern Europe Marketing Research And Analysis Services Market Overview
  • 21.2. Eastern Europe Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.3. Eastern Europe Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 21.4. Eastern Europe Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

22. Russia Marketing Research And Analysis Services Market

  • 22.1. Russia Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.2. Russia Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 22.3. Russia Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

23. North America Marketing Research And Analysis Services Market

  • 23.1. North America Marketing Research And Analysis Services Market Overview
  • 23.2. North America Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.3. North America Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 23.4. North America Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

24. USA Marketing Research And Analysis Services Market

  • 24.1. USA Marketing Research And Analysis Services Market Overview
  • 24.2. USA Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.3. USA Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 24.4. USA Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

25. Canada Marketing Research And Analysis Services Market

  • 25.1. Canada Marketing Research And Analysis Services Market Overview
  • 25.2. Canada Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.3. Canada Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 25.4. Canada Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

26. South America Marketing Research And Analysis Services Market

  • 26.1. South America Marketing Research And Analysis Services Market Overview
  • 26.2. South America Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.3. South America Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 26.4. South America Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

27. Brazil Marketing Research And Analysis Services Market

  • 27.1. Brazil Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.2. Brazil Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 27.3. Brazil Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

28. Middle East Marketing Research And Analysis Services Market

  • 28.1. Middle East Marketing Research And Analysis Services Market Overview
  • 28.2. Middle East Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.3. Middle East Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 28.4. Middle East Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

29. Africa Marketing Research And Analysis Services Market

  • 29.1. Africa Marketing Research And Analysis Services Market Overview
  • 29.2. Africa Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.3. Africa Marketing Research And Analysis Services Market, Segmentation By Enterprise Size, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion
  • 29.4. Africa Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2018-2023, 2023-2028F, 2033F, $ Billion

30. Marketing Research And Analysis Services Market Competitive Landscape And Company Profiles

  • 30.1. Marketing Research And Analysis Services Market Competitive Landscape
  • 30.2. Marketing Research And Analysis Services Market Company Profiles
    • 30.2.1. Gartner, Inc
      • 30.2.1.1. Overview
      • 30.2.1.2. Products and Services
      • 30.2.1.3. Strategy
      • 30.2.1.4. Financial Performance
    • 30.2.2. Nielsen Holdings PLC
      • 30.2.2.1. Overview
      • 30.2.2.2. Products and Services
      • 30.2.2.3. Strategy
      • 30.2.2.4. Financial Performance
    • 30.2.3. S&P Global Inc
      • 30.2.3.1. Overview
      • 30.2.3.2. Products and Services
      • 30.2.3.3. Strategy
      • 30.2.3.4. Financial Performance
    • 30.2.4. Ipsos Group S.A.
      • 30.2.4.1. Overview
      • 30.2.4.2. Products and Services
      • 30.2.4.3. Strategy
      • 30.2.4.4. Financial Performance
    • 30.2.5. Moody's Corporation
      • 30.2.5.1. Overview
      • 30.2.5.2. Products and Services
      • 30.2.5.3. Strategy
      • 30.2.5.4. Financial Performance

31. Marketing Research And Analysis Services Market Other Major And Innovative Companies

  • 31.1. GFK SE
  • 31.2. Mintel
  • 31.3. INTAGE Inc.
  • 31.4. Forrester Research Inc.
  • 31.5. GlobalData Plc
  • 31.6. Global Vox Populi
  • 31.7. Kantar IMRB
  • 31.8. RNB Research
  • 31.9. Market Xcel Data Matrix Private Limited
  • 31.10. Majestic MRSS
  • 31.11. Nielson
  • 31.12. Hub of China
  • 31.13. SIS International Research
  • 31.14. Escalent
  • 31.15. CIPMR

32. Global Marketing Research And Analysis Services Market Competitive Benchmarking

33. Global Marketing Research And Analysis Services Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Marketing Research And Analysis Services Market

35. Marketing Research And Analysis Services Market Future Outlook and Potential Analysis

  • 35.1 Marketing Research And Analysis Services Market In 2028 - Countries Offering Most New Opportunities
  • 35.2 Marketing Research And Analysis Services Market In 2028 - Segments Offering Most New Opportunities
  • 35.3 Marketing Research And Analysis Services Market In 2028 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer