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OTTストリーミングの世界市場：デバイスタイプ別、収益源別、ユーザータイプ別、エンドユーザー別 - 地域の見通し、競合戦略、セグメント予測（～2030年）

Global OTT Streaming Market- By Device Type, By Revenue Source, By User Type, By End User- Regional Outlook, Competitive Strategies and Segment Forecasts to 2030
出版日: | 発行: SPER Market Research Pvt. Ltd. | ページ情報: 英文 248 Pages | 納期: 即日から翌営業日

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OTTストリーミングの世界市場：デバイスタイプ別、収益源別、ユーザータイプ別、エンドユーザー別 - 地域の見通し、競合戦略、セグメント予測（～2030年）
出版日: 2022年08月23日
発行: SPER Market Research Pvt. Ltd.
ページ情報: 英文 248 Pages
納期: 即日から翌営業日
  • 全表示
  • 概要
  • 目次
概要

世界のOTTストリーミングの市場規模は2030年までに5,537億6,000万米ドルに達し、CAGRで16.4%の成長が推定されています。OTTストリーミングは、消費者の社会行動が従来のサブスクリプションから放送サービスやOTTのオンデマンドビデオ・音楽サブスクリプションへと年々移行していることにより、予測期間中に急成長すると予想されています。

当レポートでは、世界のOTTストリーミング市場について調査分析し、市場力学、セグメント分析、地域分析、企業プロファイルなどを提供しています。

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場力学

  • 促進要因・抑制要因・機会・課題の分析
  • 世界のOTTストリーミング市場に対するCOVID-19の影響

第5章 市場の変数と見通し

  • SWOT分析
  • PESTEL分析
  • ポーターのファイブフォース分析
  • ヒートマップ分析

第6章 世界のOTTストリーミング市場：デバイスタイプ別（2019年～2030年）

  • イントロダクション
  • スマートフォン
  • スマートテレビ
  • ラップトップ・デスクトップ・タブレット
  • ゲーム機
  • セットトップボックス
  • その他

第7章 世界のOTTストリーミング市場：収益源別（2019年～2030年）

  • イントロダクション
  • AVOD
  • SVOD
  • TVOD
  • その他

第8章 世界のOTTストリーミング市場：ユーザータイプ別（2019年～2030年）

  • イントロダクション
  • 商業
  • 個人

第9章 世界のOTTストリーミング市場：エンドユーザー別（2019年～2030年）

  • イントロダクション
  • eコマース
  • メディア・エンターテインメント
  • 教育・トレーニング
  • IT・通信
  • 健康・フィットネス
  • その他

第10章 世界のOTTストリーミング市場：地域別（2019年～2030年）

  • 北米
    • 米国
    • カナダ
    • メキシコ
  • 欧州
    • ドイツ
    • 英国
    • フランス
    • イタリア
    • スペイン
    • その他の欧州
  • アジア太平洋
    • 中国
    • 日本
    • インド
    • オーストラリア
    • 韓国
    • その他のアジア太平洋
  • 南米
    • ブラジル
    • アルゼンチン
    • その他の南米
  • 中東・アフリカ
    • サウジアラビア王国
    • アラブ首長国連邦
    • その他の中東・アフリカ

第11章 企業プロファイル

  • Amazon.com, Inc.
  • Apple, Inc.
  • Fcebook, Inc.
  • Google, Inc.
  • Hulu
  • Kakao Corp
  • LLC
  • Microsoft Corporation
  • Netflix, Inc.
  • Rakuten Inc.
  • Tancent
  • YouTube
目次
Product Code: IACT2203

According to SPER Market Research, the Global OTT Streaming Market is estimated to reach USD 553.76 billion by 2030 with a CAGR of 16.4%.

Sales of over-the-top content streaming services and related goods that deliver streaming video over the internet make up the over-the-top (OTT) content streaming market. Smartphones, smart TVs, computers, desktops, tablets, gaming consoles, set-top boxes, and other devices are the most common types of equipment used for OTT streaming. Smartphone is a term used to describe a portable electronic device that connects to a cellular network.

OTT streaming is anticipated to experience rapid growth during the forecast period due to the growing shift in consumer social behaviour, which is moving away from traditional subscriptions and toward broadcasting services and over-the-top (OTT) on-demand video and music subscriptions every year. Because of the extra advantages, such as on-demand services and ease of access, several demographic groups have begun to substitute video streaming services for traditional television for entertainment. There will likely be a dramatic increase in the number of people watching videos on streaming and pay-per-view services.

Impact of COVID-19 on the Global OTT Streaming Market:

Due to the COVID-19 emergency, the globe is undergoing an unexpected change, and the majority of industrial verticals are currently suffering difficult times. However, this crisis is anticipated to have a favourable impact on the worldwide over-the-top business. Lockdowns have been implemented by many governments to stop the virus' spread, which has greatly increased how much time people spend on their mobile devices. Additionally, a survey by Research Dive found that the percentage of viewers in the entertainment industry is rising by 30%. OTT services for internet content like video and audio services are ultimately driven by these considerations.

Scope of the report:

Market size available for years 2019-2030

Base year considered 2021

Forecast period 2022-2030

Segments covered By Product, By Procedure, By Patient Type, By End User

Geographies covered North America, Europe, APAC, Latin America, and the Middle East & Africa

Companies Covered Amazon.com, Inc., Apple, Inc., Facebook, Inc., Google, Inc., Hulu, Kakao Corp., LLC, Microsoft Corporation, Netflix, Inc., Rakuten Inc., Tangent, YouTube

Global OTT Streaming Market, By Device Type:

Based on the Form, Global OTT Streaming Market is segmented as; Smartphones, Smart TVs, Laptops, Desktops and Tablets, Gaming Consoles, Set-Top Box, Others.

Global OTT Streaming Market, By Revenue Source:

Based on the Sources, Global OTT Streaming Market is segmented as; AVOD, SVOD, TVOD, Others.

Global OTT Streaming Market, By User Type:

Based on the Application, Global OTT Streaming Market is segmented as; Commercial, Personal.

Global OTT Streaming Market, By End User:

Based on the Distribution, Global OTT Streaming Market is segmented as; E-commerce, Media and Entertainment, Education and Training, IT and Telecom, Health and Fitness, Others.

Global OTT Streaming Market, By Region:

Europe and Asia held the highest share of the worldwide Global OTT Streaming Market, but it is predicted to develop slowly throughout the forecast period. Because of its size, it remains one of the most important marketplaces for the OTT Streaming Market.

Table of Contents

1. Introduction

  • 1.1 Scope of the report
  • 1.2 Market segment analysis

2. Research Methodology

  • 2.1 Research data source
    • 2.1.1 Secondary data
    • 2.1.2 Primary data
    • 2.1.3 SPER's internal database
    • 2.1.4 Premium insight from KOL's
  • 2.2 Market size estimation
    • 2.2.1 Top-down and Bottom-up approach
    • 2.2.2 Data triangulation

3. Executive Summary

4. Market Dynamics

  • 4.1 Driver, Restraint, Opportunity, and Challenges analysis
    • 4.1.1 Drivers
    • 4.1.2 Restraints
    • 4.1.3 Opportunities
    • 4.1.4 Challenges
  • 4.2 COVID-19 Impacts on Global OTT Streaming Market

5. Market variables and outlook

  • 5.1 SWOT analysis
    • 5.1.1 Strengths
    • 5.1.2 Weaknesses
    • 5.1.3 Opportunities
    • 5.1.4 Threats
  • 5.2 PESTEL analysis
    • 5.2.1 Political landscape
    • 5.2.2 Economic landscape
    • 5.2.3 Social landscape
    • 5.2.4 Technological landscape
    • 5.2.5 Environmental landscape
    • 5.2.6 Legal landscape
  • 5.3 PORTER'S five forces analysis
    • 5.3.1 Bargaining power of suppliers
    • 5.3.2 Bargaining power of Buyers
    • 5.3.3 Threat of Substitute
    • 5.3.4 Threat of new entrant
    • 5.3.5 Competitive rivalry
  • 5.4 Heat map analysis

6. Global OTT Streaming Market, By Device Type, 2019-2030 (USD Million)

  • 6.1 Introduction
  • 6.2 Smartphones
  • 6.3 Smart TV's
  • 6.4 Laptops, Desktops and Tablets
  • 6.5 Gaming Consoles
  • 6.6 Set-Top Box
  • 6.7 Others

7. Global OTT Streaming Market, By Revenue Source, 2019-2030 (USD Million)

  • 7.1 Introduction
  • 7.2 AVOD
  • 7.3 SVOD
  • 7.4 TVOD
  • 7.5 Others

8. Global OTT Streaming Market, By User Type, 2019-2030 (USD Million)

  • 8.1 Introduction
  • 8.2 Commercial
  • 8.3 Personal

9. Global OTT Streaming Market, By End User, 2019-2030 (USD Million)

  • 9.1 Introduction
  • 9.2 E-commerce
  • 9.3 Media And Entertainment
  • 9.4 Education And Training
  • 9.5 IT And Telecom
  • 9.6 Health And Fitness
  • 9.7 Others

10. Global OTT Streaming Market, By Region, 2019-2030 (USD Million)

  • 10.1 North America
    • 10.1.1 United States
    • 10.1.2 Canada
    • 10.1.3 Mexico
  • 10.2 Europe
    • 10.2.1 Germany
    • 10.2.2 United Kingdom
    • 10.2.3 France
    • 10.2.4 Italy
    • 10.2.5 Spain
    • 10.2.6 Rest of Europe
  • 10.3 Asia-Pacific
    • 10.3.1 China
    • 10.3.2 Japan
    • 10.3.3 India
    • 10.3.4 Australia
    • 10.3.5 South Korea
    • 10.3.6 Rest of Asia-Pacific
  • 10.4 South America
    • 10.4.1 Brazil
    • 10.4.2 Argentina
    • 10.4.3 Rest of South America
  • 10.5 Middle East & Africa
    • 10.5.1 Kingdom of Saudi Arabia
    • 10.5.2 United Arab Emirates
    • 10.5.3 Rest of Middle East & Africa

11. Company Profiles

  • 11.1 Amazon.com, Inc.
    • 11.1.1 Company details
    • 11.1.2 Financial outlook
    • 11.1.3 Product summary
    • 11.1.4 Recent developments
  • 11.2 Apple, Inc.
    • 11.2.1 Company details
    • 11.2.2 Financial outlook
    • 11.2.3 Product summary
    • 11.2.4 Recent developments
  • 11.3 Fcebook, Inc.
    • 11.3.1 Company details
    • 11.3.2 Financial outlook
    • 11.3.3 Product summary
    • 11.3.4 Recent developments
  • 11.4 Google, Inc.
    • 11.4.1 Company details
    • 11.4.2 Financial outlook
    • 11.4.3 Product summary
    • 11.4.4 Recent developments
  • 11.5 Hulu
    • 11.5.1 Company details
    • 11.5.2 Financial outlook
    • 11.5.3 Product summary
    • 11.5.4 Recent developments
  • 11.6 Kakao Corp
    • 11.6.1 Company details
    • 11.6.2 Financial outlook
    • 11.6.3 Product summary
    • 11.6.4 Recent developments
  • 11.7 LLC
    • 11.7.1 Company details
    • 11.7.2 Financial outlook
    • 11.7.3 Product summary
    • 11.7.4 Recent developments
  • 11.8 Microsoft Corporation
    • 11.8.1 Company details
    • 11.8.2 Financial outlook
    • 11.8.3 Product summary
    • 11.8.4 Recent developments
  • 11.9 Netflix, Inc.
    • 11.9.1 Company details
    • 11.9.2 Financial outlook
    • 11.9.3 Product summary
    • 11.9.4 Recent developments
  • 11.10 Rakuten Inc.
    • 11.10.1 Company details
    • 11.10.2 Financial outlook
    • 11.10.3 Product summary
    • 11.10.4 Recent developments
  • 11.11 Tancent
    • 11.11.1 Company details
    • 11.11.2 Financial outlook
    • 11.11.3 Product summary
    • 11.11.4 Recent developments
  • 11.12 YouTube
    • 11.12.1 Company details
    • 11.12.2 Financial outlook
    • 11.12.3 Product summary
    • 11.12.4 Recent developments