医療美容市場規模、シェア、成長分析、製品別、機器タイプ別、施術法別、エンドユーザー別、地域別-2025～2032年産業予測

医療美容市場規模は2023年に176億米ドルと評価され、予測期間（2025～2032年）のCAGRは12.1%で、2024年の197億3,000万米ドルから2032年には492億米ドルに成長する展望です。

医療美容市場は大きな成長を遂げており、その主要因は、個人の外見を重視する社会的傾向の高まりと、化粧品ソリューションの利用可能性の拡大です。このような文化的変化により、美容施術に対する意識が高まり、先進的技術を駆使して熟練した専門家が行う様々な介入によって美的感覚を高めることが奨励されています。ボツリヌス毒素注射、美容フィラー、ケミカルピーリング、マイクロダーマブレーションなどの治療は、その効率性と最小限の侵襲性により人気を博しています。さらに、脂肪吸引や豊胸術のような伝統的施術と並んで、マイクロニードル機器やその他の低侵襲オプションに対する需要の高まりが、市場を前進させています。医療ツーリズム、可処分所得の増加、美容専門セグメントに対する意識の高まりといった要因が、このセグメントの主要企業に大きなビジネス機会をもたらしています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の展望
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と展望

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主要市場の考察

• 重要成功要因
• 競合の程度
• 主要投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• 特許分析
• 規制分析
• 技術分析
• 使用事例

医療美容市場規模：製品別&CAGR（2025～2032年）

• 市場概要
• フェイシャルエステ製品
  • ボツリヌス毒素
  • 皮膚充填剤
  • 天然皮膚充填剤
  • 合成皮膚充填剤
  • ケミカルピーリング
  • マイクロダーマブレーション
• ボディコントゥアリング機器
  • 非外科的脂肪減少装置
  • セルライト除去装置
  • 脂肪吸引装置
• 美容インプラント
  • 乳房インプラント
  • シリコン製乳房インプラント
  • 生理食塩水乳房インプラント
  • 顔面インプラント
  • その他のインプラント
• 医師配合の化粧品と美白剤
• 皮膚美容機器
  • レーザー皮膚再生装置
  • 非外科的皮膚引き締め装置
  • マイクロニードリング製品
  • 光療法装置
• 医師配合のまつげケア製品
• 脱毛器
  • レーザー脱毛器
  • IPL脱毛器
• タトゥー除去装置
• スレッドリフト製品
• 爪治療用レーザー装置
• 家庭用医療機器

医療美容市場規模：機器タイプ別&CAGR（2025～2032年）

• 市場概要
• スタンドアロン機器
• マルチモーダル機器
• 自宅/自家用機器

医療美容市場規模：施術別&CAGR（2025～2032年）

• 市場概要
• 非外科手術
  • アンチエイジングと肌の若返り
  • タトゥー除去
  • 脱毛
  • 脂肪吸引
  • その他の非外科的処置
• 外科手術
  • 乳房インプラント
  • フェイスリフトとボディリフト手術
  • その他の外科手術

医療美容市場規模：エンドユーザー別&CAGR（2025～2032年）

• 市場概要
• クリニック、病院、メディカルスパ
• ビューティーセンター
• 在宅ケア

医療美容市場規模&CAGR（2025～2032年）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他の欧州
• アジア太平洋
  • 中国
  • インド
  • 日本
  • 韓国
  • その他のアジア太平洋
• ラテンアメリカ
  • ブラジル
  • その他のラテンアメリカ
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他の中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主要市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022～2024年）

    主要企業プロファイル

    • Evolus Inc.（米国）
    • Cutera（米国）
    • Eclipse（ベルギー）
    • Merz Pharma（ドイツ）
    • Sisram Medical Ltd（イスラエル）
    • BTL Group of Companies（スイス）
    • Zimmer Biomet（ポーランド）
    • Fotona（米国）
    • AbbVie Inc.（米国）
    • Johnson & Johnson（米国）
    • Bausch Health Companies Inc.（カナダ）
    • Cutera（米国）
    • El.En. S.P.A.（イタリア）
    • Inmode Ltd.（イスラエル）

結論と提言

Medical Aesthetics Market size was valued at USD 17.6 billion in 2023 and is poised to grow from USD 19.73 billion in 2024 to USD 49.2 billion by 2032, growing at a CAGR of 12.1% during the forecast period (2025-2032).

The medical aesthetics market is experiencing significant growth, largely fueled by an increased societal emphasis on personal appearance and the greater availability of cosmetic solutions. This cultural shift has led to a heightened awareness of cosmetic procedures, encouraging individuals to enhance their aesthetics through various interventions administered by skilled professionals using advanced technologies. Treatments such as Botulinum toxin injections, aesthetic fillers, chemical peels, and microdermabrasion have gained popularity due to their efficiency and minimal invasiveness. Additionally, the rising demand for microneedling devices and other minimally invasive options, alongside traditional procedures like liposuction and breast augmentation, is propelling the market forward. Factors like medical tourism, rising disposable incomes, and heightened awareness of aesthetic specialties are further creating substantial opportunities for leading companies in this sector.

Top-down and bottom-up approaches were used to estimate and validate the size of the Medical Aesthetics market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Medical Aesthetics Market Segments Analysis

Global Medical Aesthetics Market is segmented by Product, Type Of Device, Procedure, End User and region. Based on Product, the market is segmented into Facial Aesthetic Products, Body Contouring Devices, Cosmetic Implants, Physician-Dispensed Cosmeceuticals and Skin Lighteners, Skin Aesthetic Devices, Physician-Dispensed Eyelash Products, Hair Removal Devices, Tattoo Removal Devices, Thread Lift Products, Nail Treatment Laser Devices and Home Care Devices. Based on Type Of Device, the market is segmented into Standalone Devices, Multimodal Devices and At-Home/Self-Use Devices. Based on Procedure, the market is segmented into Non-Surgical Procedures and Surgical Procedures. Based on End User, the market is segmented into Clinics, Hospitals, And Medical SPAS, Beauty Centers and Home Care Settings. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Medical Aesthetics Market

The rapid growth of the aging population is significantly propelling the medical aesthetics market. As individuals age, there is a rising desire to address various signs of aging, including wrinkles, sagging skin, and diminished volume. This growing concern among older adults is driving an increased demand for treatments such as injectables, dermal fillers, and various skin rejuvenation procedures. Consequently, the focus on maintaining a youthful appearance is influencing market trends and contributing to the expansion of the medical aesthetics industry, as more people seek innovative solutions to enhance their overall appearance and boost their self-confidence.

Restraints in the Medical Aesthetics Market

The Medical Aesthetics market faces significant challenges due to stringent regulatory requirements and evolving legislation concerning the use of aesthetic products and procedures. Frequent changes in regulations, including limitations on various ingredients and treatment techniques, can severely impact product availability. These shifts not only make compliance more complex but also demand costly modifications to meet updated standards. As a result, the continuous adaptation to regulatory changes poses a substantial barrier to market growth, hindering innovation and limiting the range of offerings within the medical aesthetics sector. This regulatory landscape complicates operations for manufacturers and service providers alike.

Market Trends of the Medical Aesthetics Market

The Medical Aesthetics market is witnessing significant growth, driven by evolving beauty standards and the pervasive influence of social media. As platforms like Instagram and TikTok showcase idealized appearances, consumers are increasingly seeking treatments that enhance their features and promote a youthful look. This trend is fueling a rise in non-invasive procedures, such as botox, fillers, and skin rejuvenation techniques, as individuals aim to align their appearances with the curated images they encounter online. Consequently, the industry is responding with innovative treatments and marketing strategies, reflecting a robust demand for cosmetic enhancements that cater to the desire for perfection in an ever-connected digital landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Patent Analysis
• Regulatory Analysis
• Technology Analysis
• Case Studies

Global Medical Aesthetics Market Size by Product & CAGR (2025-2032)

• Market Overview
• Facial Aesthetic Products
  • Botulinum Toxin
  • Dermal Fillers
  • Natural dermal fillers
  • Synthetic dermal fillers
  • Chemical Peels
  • Microdermabrasion
• Body Contouring Devices
  • Non-Surgical Fat Reduction Devices
  • Cellulite Reduction Devices
  • Liposuction Devices
• Cosmetic Implants
  • Breast Implants
  • Silicone breast implants
  • Saline breast implants
  • Facial Implants
  • Other Implants
• Physician-Dispensed Cosmeceuticals and Skin Lighteners
• Skin Aesthetic Devices
  • Laser Skin Resurfacing Devices
  • Non-Surgical Skin Tightening Devices
  • Microneedling Products
  • Light Therapy Devices
• Physician-Dispensed Eyelash Products
• Hair Removal Devices
  • Laser Hair Removal Devices
  • IPL Hair Removal Devices
• Tattoo Removal Devices
• Thread Lift Products
• Nail Treatment Laser Devices
• Home Care Devices

Global Medical Aesthetics Market Size by Type Of Device & CAGR (2025-2032)

• Market Overview
• Standalone Devices
• Multimodal Devices
• At-Home/Self-Use Devices

Global Medical Aesthetics Market Size by Procedure & CAGR (2025-2032)

• Market Overview
• Non-Surgical Procedures
  • Anti-Aging And Skin Rejuvenation
  • Tattoo Removal
  • Hair Removal
  • Liposuction
  • Other Non-Surgical Procedures
• Surgical Procedures
  • Breast Implants
  • Facelift & Body Lift Procedures
  • Other Surgical Procedures

Global Medical Aesthetics Market Size by End User & CAGR (2025-2032)

• Market Overview
• Clinics, Hospitals, And Medical SPAS
• Beauty Centers
• Home Care Settings

Global Medical Aesthetics Market Size & CAGR (2025-2032)

• North America (Product, Type Of Device, Procedure, End User)
  • US
  • Canada
• Europe (Product, Type Of Device, Procedure, End User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Type Of Device, Procedure, End User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Type Of Device, Procedure, End User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Type Of Device, Procedure, End User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Evolus Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cutera (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eclipse (Belgium)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Merz Pharma (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sisram Medical Ltd (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BTL Group of Companies (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zimmer Biomet (Poland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fotona (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AbbVie Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bausch Health Companies Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cutera (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• El.En. S.P.A. (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Inmode Ltd. (Israel)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations