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市場調査レポート
商品コード
1687670

ヘアエクステンション市場規模、シェア、成長分析:タイプ別、流通チャネル別、エンドユーザー別、地域別 - 産業予測 2025~2032年

Hair Extensions Market Size, Share, and Growth Analysis, By Type (Synthetic, Human), By Distribution Channel (Store-based, Non-store-based), By End User, By Region - Industry Forecast 2025-2032


出版日
発行
SkyQuest
ページ情報
英文 219 Pages
納期
3~5営業日
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=146.99円
ヘアエクステンション市場規模、シェア、成長分析:タイプ別、流通チャネル別、エンドユーザー別、地域別 - 産業予測 2025~2032年
出版日: 2025年03月19日
発行: SkyQuest
ページ情報: 英文 219 Pages
納期: 3~5営業日
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  • 概要
  • 目次
概要

ヘアエクステンションの世界市場規模は、2023年に45億米ドルと評価され、2024年の48億3,000万米ドルから2032年には84億8,000万米ドルに成長し、予測期間(2025-2032年)のCAGRは7.3%で成長する見通しです。

ウィッグは、永久的な改造なしに多様な外観を実現する変幻自在の手段を提供し、自信と個人のスタイルを高める重要なツールとしてますます認識されるようになっています。その汎用性により、個人は幅広いスタイルや色を試すことができます。InstagramやTikTokのようなソーシャルメディアプラットフォームの台頭はこの傾向にさらに拍車をかけ、人気のヘアスタイリストが革新的なかつらのテクニックや動向を紹介しています。このようなオンラインコンテンツの急増は、ウィッグやエクステンションへの関心を喚起し、ユーザーに鮮やかな選択肢を探求し、個性を表現することを促しています。その結果、かつら市場は、現代のデジタル動向に後押しされた自己表現とスタイル実験に対する消費者の欲求によって、顕著な拡大を目の当たりにしています。

目次

イントロダクション

  • 調査の目的
  • 調査範囲
  • 定義

調査手法

  • 情報調達
  • 二次と一次データの方法
  • 市場規模予測
  • 市場の前提条件と制限

エグゼクティブサマリー

  • 世界市場の見通し
  • 供給と需要の動向分析
  • セグメント別機会分析

市場力学と見通し

  • 市場概要
  • 市場規模
  • 市場力学
    • 促進要因と機会
    • 抑制要因と課題
  • ポーターの分析

主な市場の考察

  • 重要成功要因
  • 競合の程度
  • 主な投資機会
  • 市場エコシステム
  • 市場の魅力指数(2024年)
  • PESTEL分析
  • マクロ経済指標
  • バリューチェーン分析
  • 価格分析
  • 規制情勢
  • ケーススタディ
  • 顧客と購買基準の分析

ヘアエクステンション市場規模:タイプ別& CAGR(2025-2032)

  • 市場概要
  • 合成
  • 人間
  • 動物

ヘアエクステンション市場規模:流通チャネル別& CAGR(2025-2032)

  • 市場概要
  • 店舗ベース
  • 店舗以外

ヘアエクステンション市場規模:エンドユーザー別& CAGR(2025-2032)

  • 市場概要
  • 男性
  • 女性

ヘアエクステンション市場規模:地域別& CAGR(2025-2032)

  • 北米
    • 米国
    • カナダ
  • 欧州
    • ドイツ
    • スペイン
    • フランス
    • 英国
    • イタリア
    • その他欧州地域
  • アジア太平洋地域
    • 中国
    • インド
    • 日本
    • 韓国
    • その他アジア太平洋地域
  • ラテンアメリカ
    • ブラジル
    • その他ラテンアメリカ地域
  • 中東・アフリカ
    • GCC諸国
    • 南アフリカ
    • その他中東・アフリカ

競合情報

  • 上位5社の比較
  • 主要企業の市場ポジショニング(2024年)
  • 主な市場企業が採用した戦略
  • 最近の市場動向
  • 企業の市場シェア分析(2024年)
  • 主要企業の企業プロファイル
    • 企業の詳細
    • 製品ポートフォリオ分析
    • 企業のセグメント別シェア分析
    • 収益の前年比比較(2022-2024)

主要企業プロファイル

  • Hairdreams Haarhandels GmbH(Austria)
  • Aderans Co., Ltd.(Japan)
  • HairUWear Inc.(USA)
  • Evergreen Products Group Limited(Hong Kong)
  • Balmain Hair Couture(France)
  • Jon Renau(USA)
  • Easihair Pro(USA)
  • Artnature Inc.(Japan)
  • Racoon International(UK)
  • Mayvenn, Inc.(USA)
  • SO.CAP.USA(USA)
  • Shake-N-Go, Inc.(USA)
  • Beauty Industry Group Inc.(USA)
  • Hairlocs(USA)
  • Hairlux(Australia)
  • Locks & Bonds(USA)
  • Perfect Locks LLC(USA)
  • Indique Hair(USA)
  • Klix Hair Extensions(USA)

結論と提言

目次
Product Code: SQMIG35A2808

Global Hair Extensions Market size was valued at USD 4.5 billion in 2023 and is poised to grow from USD 4.83 billion in 2024 to USD 8.48 billion by 2032, growing at a CAGR of 7.3% during the forecast period (2025-2032).

Wigs are increasingly recognized as a significant tool for enhancing self-confidence and personal style, providing a transformative means to achieve diverse looks without permanent alterations. Their versatility allows individuals to experiment with a wide range of styles and colors. The rise of social media platforms like Instagram and TikTok has further fueled this trend, with popular hairstylists showcasing innovative wig techniques and styles. This surge in online content has sparked interest in wigs and extensions, encouraging users to explore vibrant options and express their individuality. As a result, the wig market is witnessing a notable expansion, driven by consumer desire for self-expression and style experimentation fueled by modern digital trends.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Hair Extensions market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Hair Extensions Market Segments Analysis

Global Hair Extensions Market is segmented by Type, Distribution Channel, End User and region. Based on Type, the market is segmented into Synthetic, Human and Animal. Based on Distribution Channel, the market is segmented into Store-based and Non-store-based. Based on End User, the market is segmented into Male and Female. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Hair Extensions Market

The Global Hair Extensions market is witnessing significant growth, driven by an increasing consumer preference for extensions that closely resemble their natural hair. This trend reflects a desire for seamless integration, allowing individuals to achieve a cohesive look without apparent differences in texture, color, or appearance. As a result, there is a rising demand for high-quality human hair extensions designed to mimic the characteristics of natural hair. The focus on replicating the authentic texture, color, and movement of hair is propelling the market forward, as consumers seek to enhance their hairstyles while maintaining a natural appearance.

Restraints in the Global Hair Extensions Market

The global hair extensions market encounters certain challenges that may hinder its growth, primarily due to rising reports of headaches and hair breakage associated with their use. These complications negatively affect consumer satisfaction and influence their decisions regarding continued usage. Furthermore, the significant amount of time necessary to securely attach wigs and extensions to the hair roots further restricts overall demand for these products. Together, these factors pose substantial constraints that the industry must navigate to enhance user experience and boost market appeal. Addressing these concerns will be crucial for the sustained growth and acceptance of hair extension products.

Market Trends of the Global Hair Extensions Market

The Global Hair Extensions market is increasingly witnessing a shift towards subscription-based models, which is reshaping industry dynamics and presenting lucrative opportunities for manufacturers. This trend caters to the growing demand for convenience and reliability among consumers, enabling businesses to create a steady revenue stream while enhancing customer loyalty. By offering high-quality hair extensions through regular subscription services, companies can secure a committed clientele that values curated experiences and consistent product delivery. As this market evolves, consumer preferences will likely drive further adoption of subscription services, reinforcing the relationship between brands and their customers and fostering sustained growth in the sector.

Table of Contents

Introduction

  • Objectives of the Study
  • Scope of the Report
  • Definitions

Research Methodology

  • Information Procurement
  • Secondary & Primary Data Methods
  • Market Size Estimation
  • Market Assumptions & Limitations

Executive Summary

  • Global Market Outlook
  • Supply & Demand Trend Analysis
  • Segmental Opportunity Analysis

Market Dynamics & Outlook

  • Market Overview
  • Market Size
  • Market Dynamics
    • Drivers & Opportunities
    • Restraints & Challenges
  • Porters Analysis
    • Competitive rivalry
    • Threat of substitute
    • Bargaining power of buyers
    • Threat of new entrants
    • Bargaining power of suppliers

Key Market Insights

  • Key Success Factors
  • Degree of Competition
  • Top Investment Pockets
  • Market Ecosystem
  • Market Attractiveness Index, 2024
  • PESTEL Analysis
  • Macro-Economic Indicators
  • Value Chain Analysis
  • Pricing Analysis
  • Regulatory Landscape
  • Case Studies
  • Customer & Buying Criteria Analysis

Global Hair Extensions Market Size by Type & CAGR (2025-2032)

  • Market Overview
  • Synthetic
  • Human
  • Animal

Global Hair Extensions Market Size by Distribution Channel & CAGR (2025-2032)

  • Market Overview
  • Store-based
  • Non-store-based

Global Hair Extensions Market Size by End User & CAGR (2025-2032)

  • Market Overview
  • Male
  • Female

Global Hair Extensions Market Size & CAGR (2025-2032)

  • North America (Type, Distribution Channel, End User)
    • US
    • Canada
  • Europe (Type, Distribution Channel, End User)
    • Germany
    • Spain
    • France
    • UK
    • Italy
    • Rest of Europe
  • Asia Pacific (Type, Distribution Channel, End User)
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia-Pacific
  • Latin America (Type, Distribution Channel, End User)
    • Brazil
    • Rest of Latin America
  • Middle East & Africa (Type, Distribution Channel, End User)
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa

Competitive Intelligence

  • Top 5 Player Comparison
  • Market Positioning of Key Players, 2024
  • Strategies Adopted by Key Market Players
  • Recent Developments in the Market
  • Company Market Share Analysis, 2024
  • Company Profiles of All Key Players
    • Company Details
    • Product Portfolio Analysis
    • Company's Segmental Share Analysis
    • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

  • Hairdreams Haarhandels GmbH (Austria)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Aderans Co., Ltd. (Japan)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • HairUWear Inc. (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Evergreen Products Group Limited (Hong Kong)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Balmain Hair Couture (France)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Jon Renau (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Easihair Pro (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Artnature Inc. (Japan)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Racoon International (UK)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Mayvenn, Inc. (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • SO.CAP.USA (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Shake-N-Go, Inc. (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Beauty Industry Group Inc. (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Hairlocs (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Hairlux (Australia)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Locks & Bonds (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Perfect Locks LLC (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Indique Hair (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Klix Hair Extensions (USA)
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments

Conclusion & Recommendations