電子レンジ対応食品の市場規模、シェア、成長分析：製品タイプ別、流通チャネル別、包装技術別、地域別 - 産業予測 2025～2032年

電子レンジ対応食品市場規模は2023年に1,154億米ドルとなり、予測期間（2025-2032年）のCAGRは5.1%で、2024年の1,212億9,000万米ドルから2032年には1,805億6,000万米ドルに成長する見通しです。

電子レンジ対応食品市場は、現代のライフスタイルにマッチした手軽で便利な食事ソリューションへの需要に牽引され、力強い成長を遂げています。多忙な消費者に対応するこの市場には、冷凍ディナー、インスタントスナック、すぐに食べられる食事など様々な製品が含まれます。主な成長要因は、都市化、共働き世帯、簡易性へのシフトなどです。健康志向の消費者は、栄養価の高い選択肢を好むようになり、オーガニック、植物由来、低カロリーの製品の急増を促し、市場に影響を与えています。さらに、パンデミック（世界的大流行）の煽りを受けた自宅待機の傾向が、コンフォートフードの需要を押し上げています。味や食感の維持といった課題にもかかわらず、メーカーは健康上の懸念や消費者の嗜好を満たすために技術革新を進めており、利便性と多様な食生活のニーズに焦点を当てた状況の中で市場の継続的拡大を確実なものにしています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次と一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析

電子レンジ対応食品市場規模：製品タイプ別& CAGR（2025-2032）

• 市場概要
• 電子レンジで調理できる常温保存可能な食品
• 冷蔵食品
• 電子レンジで調理できる食品

電子レンジ対応食品市場規模：流通チャネル別& CAGR（2025-2032）

• 市場概要
• スーパーマーケットとハイパーマーケット
• コンビニエンスストア
• オンラインチャンネル
• その他

電子レンジ対応食品市場規模：包装技術別& CAGR（2025-2032）

• 市場概要
• パターン化サセプター技術
• 新しいトレイ蓋方法
• 新しいクックバッグ技術

電子レンジ対応食品市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 最近の市場動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 企業の詳細
  • 製品ポートフォリオ分析
  • 企業のセグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Nestle（Switzerland）
• Conagra Brands（United States）
• General Mills（United States）
• Kraft Heinz（United States）
• Tyson Foods（United States）
• Campbell Soup Company（United States）
• Unilever（Netherlands）
• Pinnacle Foods（United States）
• Birds Eye Foods（United States）
• McCain Foods（Canada）
• Ajinomoto（Japan）
• Hormel Foods（United States）
• Tyson Foods（United States）
• Maple Leaf Foods（Canada）
• Dr. Oetker（Germany）
• Arctic Circle Foods（United States）
• Stouffer's（United States）

結論と提言

Microwavable Foods Market size was valued at USD 115.4 billion in 2023 and is poised to grow from USD 121.29 billion in 2024 to USD 180.56 billion by 2032, growing at a CAGR of 5.1% during the forecast period (2025-2032).

The microwavable foods market is experiencing robust growth, driven by the demand for quick and convenient meal solutions to match modern lifestyles. Catering to busy consumers, this market includes a variety of products such as frozen dinners, instant snacks, and ready-to-eat meals. Key growth factors include urbanization, dual-income households, and a shift towards convenience. Health-conscious consumers are influencing the market with a rising preference for nutritious options, prompting a surge in organic, plant-based, and low-calorie offerings. Additionally, the pandemic-fueled stay-at-home trend has boosted comfort food demand. Despite challenges like maintaining taste and texture, manufacturers are innovating to meet health concerns and consumer preferences, ensuring continued market expansion in a landscape focused on convenience and diverse dietary needs.

Top-down and bottom-up approaches were used to estimate and validate the size of the Microwavable Foods market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Microwavable Foods Market Segments Analysis

Global Microwavable Foods Market is segmented by Product Type, Distribution Channel, Packing Technology and region. Based on Product Type, the market is segmented into Shelf Stable Microwavable Food, Chilled Food and Microwavable Food. Based on Distribution Channel, the market is segmented into Supermarkets and Hypermarkets, Convenience Stores, Online Channels and Others. Based on Packing Technology, the market is segmented into Patterned Susceptors Technology, New Tray-lidding Methods and New Cook Bag Technique. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Microwavable Foods Market

The increasing pace of contemporary living significantly fuels the demand for microwavable foods, catering to consumers seeking rapid and convenient meal options. These products provide an efficient solution for busy individuals who require meals that can be prepared in a matter of minutes, minimizing the time and effort involved in cooking. As more people juggle work commitments, social activities, and personal responsibilities, the allure of easy-to-prepare meals continues to grow. This trend highlights the ongoing shift towards convenience in the food industry, making microwavable meals an appealing choice for those with hectic schedules and limited time for traditional cooking.

Restraints in the Microwavable Foods Market

The microwavable foods market faces a significant restraint due to the perception that many such products are less nutritious or heavily processed. This concern among health-conscious consumers often drives them to choose fresh and healthier meal alternatives instead. As awareness about nutrition and healthy eating continues to rise, individuals are increasingly seeking options that align with their dietary preferences, which can hinder the growth of the microwavable foods sector. Consequently, the perception of these products as less wholesome could limit their appeal, prompting manufacturers to innovate and enhance the nutritional value of their offerings to cater to this discerning audience.

Market Trends of the Microwavable Foods Market

The microwavable foods market is witnessing a notable shift towards healthier options, driven by rising consumer awareness regarding nutrition and wellness. This trend reflects a growing demand for products that prioritize natural ingredients, reduced sodium levels, and the elimination of preservatives and artificial additives. Consequently, manufacturers are innovating to meet these preferences, launching a variety of nutritious, convenient meals that cater to health-conscious consumers. Additionally, this shift is encouraging companies to highlight transparency in ingredient sourcing and nutritional information, further propelling the trend towards cleaner and more wholesome microwavable food offerings as a staple in modern diets.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Microwavable Foods Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Shelf Stable Microwavable Food
• Chilled Food
• Microwavable Food

Global Microwavable Foods Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets and Hypermarkets
• Convenience Stores
• Online Channels
• Others

Global Microwavable Foods Market Size by Packing Technology & CAGR (2025-2032)

• Market Overview
• Patterned Susceptors Technology
• New Tray-lidding Methods
• New Cook Bag Technique

Global Microwavable Foods Market Size & CAGR (2025-2032)

• North America (Product Type, Distribution Channel, Packing Technology)
  • US
  • Canada
• Europe (Product Type, Distribution Channel, Packing Technology)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Distribution Channel, Packing Technology)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Distribution Channel, Packing Technology)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Distribution Channel, Packing Technology)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Nestle (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Conagra Brands (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• General Mills (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kraft Heinz (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tyson Foods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Campbell Soup Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unilever (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pinnacle Foods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Birds Eye Foods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• McCain Foods (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ajinomoto (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hormel Foods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tyson Foods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Maple Leaf Foods (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dr. Oetker (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Arctic Circle Foods (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stouffer's (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations