缶入りアルコール飲料の市場規模、シェア、成長分析：製品タイプ別、包装タイプ別、流通チャネル別、フレーバー別、地域別 - 産業予測 2025～2032年

缶入りアルコール飲料の世界市場規模は2023年に630億5,000万米ドルとなり、2024年の716億2,000万米ドルから2032年には1,986億5,000万米ドルに成長し、予測期間（2025-2032年）のCAGRは13.6％で成長する見通しです。

缶入りアルコール飲料は、その無数の利点から急速に支持を集めており、消費者の間で好まれています。軽量で持ち運びやすく、消費しやすいため、キャンプやピクニックなどのアウトドア活動に最適です。さらに、その耐久性も特筆すべき点で、缶はガラス瓶に比べて賞味期限が長く、破損のリスクも最小限に抑えられるため、コンサートやフェスティバルなどのイベントでの外出先での飲用に安全性が高まる。サステナビリティの観点からも、缶入り飲料は従来のガラス製パッケージよりも優れています。アルミ缶は完全にリサイクル可能で、二酸化炭素排出量も大幅に少ないため、製造や輸送時のエネルギー消費量を削減できます。アルミ缶は完全にリサイクル可能であり、製造・輸送時のエネルギー消費量を大幅に削減します。この環境にやさしい特性と、手頃な価格と種類の豊富さが相まって、缶入りアルコール飲料は市場で魅力的な選択肢として位置づけられています。

目次

イントロダクション

• 調査の目的
• 調査範囲
• 定義

調査手法

• 情報調達
• 二次データと一次データの方法
• 市場規模予測
• 市場の前提条件と制限

エグゼクティブサマリー

• 世界市場の見通し
• 供給と需要の動向分析
• セグメント別機会分析

市場力学と見通し

• 市場概要
• 市場規模
• 市場力学
  • 促進要因と機会
  • 抑制要因と課題
• ポーターの分析

主な市場の考察

• 重要成功要因
• 競合の程度
• 主な投資機会
• 市場エコシステム
• 市場の魅力指数（2024年）
• PESTEL分析
• マクロ経済指標
• バリューチェーン分析
• 価格分析
• ケーススタディ
• 規制情勢
• 顧客と購買基準の分析
• 原材料の分析
• スタートアップ分析
• 特許分析

缶入りアルコール飲料市場規模：製品タイプ別& CAGR（2025-2032）

• 市場概要
• スピリッツベースの飲料
  • ウォッカベース
  • ウイスキーベース
  • ラム酒ベース
  • テキーラベース
• ワインベースの飲料
  • サングリア
  • ワインスプリッツァー
• 麦芽飲料
  • ハードセルツァー
  • フレーバーモルト飲料

缶入りアルコール飲料市場規模：包装タイプ別& CAGR（2025-2032）

• 市場概要
• 缶
• ボトル
• その他
  • パウチ
  • カートン

缶入りアルコール飲料市場規模：流通チャネル別& CAGR（2025-2032）

• 市場概要
• スーパーマーケットとハイパーマーケット
• コンビニエンスストア
• オンライン小売業者
• 専門店
• その他
  • バー＆レストラン

缶入りアルコール飲料市場規模：フレーバー別& CAGR（2025-2032）

• 市場概要
• フルーティー
  • 柑橘類
  • ベリー
  • トロピカル
• ハーブ＆スパイシー
  • ミント
  • ジンジャー
  • シナモン
• その他
  • チョコレート
  • コーヒー

缶入りアルコール飲料市場規模：地域別& CAGR（2025-2032）

• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • イタリア
  • その他欧州地域
• アジア太平洋地域
  • 中国
  • インド
  • 日本
  • 韓国
  • その他アジア太平洋地域
• ラテンアメリカ
  • ブラジル
  • その他ラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ

競合情報

• 上位5社の比較
• 主要企業の市場ポジショニング（2024年）
• 主な市場企業が採用した戦略
• 市場の最近の動向
• 企業の市場シェア分析（2024年）
• 主要企業の企業プロファイル
  • 会社概要
  • 製品ポートフォリオ分析
  • セグメント別シェア分析
  • 収益の前年比比較（2022-2024）

主要企業プロファイル

• Anheuser-Busch InBev（Belgium）
• Diageo（United Kingdom）
• Brown-Forman Corporation（United States）
• Treasury Wine Estates（Australia）
• Bacardi Limited（Bermuda）
• E. & J. Gallo Winery（United States）
• Asahi Group Holdings, Ltd.（Japan）
• Pernod Ricard（France）
• Suntory Holdings Limited（Japan）
• Constellation Brands（United States）
• Molson Coors Beverage Company（United States）
• Monster Beverage Corporation（United States）
• Boston Beer Company（United States）
• Heineken N.V.（Netherlands）
• Carlsberg Group（Denmark）
• Campari Group（Italy）
• Diageo North America（United States）
• Pernod Ricard USA（United States）
• Beam Suntory（United States）

結論と推奨事項

Global Canned Alcoholic Beverages Market size was valued at USD 63.05 billion in 2023 and is poised to grow from USD 71.62 billion in 2024 to USD 198.65 billion by 2032, growing at a CAGR of 13.6% during the forecast period (2025-2032).

Canned alcoholic beverages are swiftly gaining traction due to their myriad benefits, making them a favored choice among consumers. Their convenience is paramount, as they are lightweight, portable, and easy to consume, ideal for outdoor activities like camping and picnics. Furthermore, their durability is noteworthy; cans boast a longer shelf life and minimize the risk of breakage compared to glass bottles, enhancing safety for on-the-go consumption at events like concerts and festivals. From a sustainability perspective, canned beverages outperform traditional glass packaging-aluminum cans are fully recyclable and have a significantly lower carbon footprint, reducing energy consumption during production and transportation. This eco-friendly characteristic, combined with their affordability and variety, positions canned alcoholic beverages as a compelling option in the market.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Canned Alcoholic Beverages market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Canned Alcoholic Beverages Market Segmental Analysis

Global Canned Alcoholic Beverages Market is segmented by Product Type, Packaging Type, Distribution Channel, Flavor and Region. Based on Product Type, the market is segmented into Spirit-Based Beverages, Wine-Based Beverages and Malt-Based Beverages. Based on Packaging Type, the market is segmented into Cans, Bottles and Others. Based on Distribution Channel, the market is segmented into Supermarkets & Hypermarkets, Convenience Stores, Online Retailers, Specialty Stores and Others. Based on Flavor, the market is segmented into Fruity, Herbal & Spicy and Others. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Canned Alcoholic Beverages Market

The Global Canned Alcoholic Beverages market is witnessing significant growth driven by the increasing popularity of Ready-To-Drink (RTD) cocktails. These beverages have gained traction due to their convenience, allowing consumers to enjoy pre-mixed cocktails without the hassle of preparation. Cans serve as the perfect vessel for RTD cocktails, offering single-serving sizes that are easy to transport and store, while also being more durable than glass containers, making them suitable for outdoor events like concerts and festivals. The diverse array of flavors available, from traditional margaritas to innovative blends, caters to a wide range of consumer preferences. As the demand for RTD cocktails continues to rise, manufacturers are innovating and expanding their offerings, enhancing the dynamism of the canned alcoholic beverages market.

Restraints in the Global Canned Alcoholic Beverages Market

The global canned alcoholic beverages market faces significant growth challenges due to stringent regulatory concerns. Each country operates under a unique set of laws and regulations that dictate the production, distribution, and sale of alcoholic products, leading to a complex compliance landscape. These regulations can encompass varying standards for alcohol content, packaging, and labeling, complicating the market landscape. In some regions, there are provisions that specifically restrict the use of cans for packaging, which directly affects market expansion. Additionally, warning labels required on cans can detract from branding opportunities, and limitations on can sizes or alcohol content further hinder the market's potential. Such regulatory obstacles ultimately impede the widespread adoption of canned alcoholic beverages, stalling market growth.

Market Trends of the Global Canned Alcoholic Beverages Market

The Global Canned Alcoholic Beverages market is experiencing a significant shift, predominantly driven by the surging popularity of hard seltzers among health-conscious consumers, particularly younger demographics. This trend reflects an increasing preference for low-calorie, low-sugar, and low-alcohol options, as consumers actively seek beverages that complement healthier lifestyles. With their refreshing taste and minimal caloric impact, hard seltzers are viewed as a favorable alternative to traditional alcoholic drinks. Consequently, numerous brands are entering this dynamic market with diverse flavors, further amplifying its growth. Notable players like White Claw and Truly are leading the charge, fueling innovation and expanding product offerings.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis
• Raw Material Analysis
• Startup Analysis
• Patent Analysis

Global Canned Alcoholic Beverages Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Spirit-Based Beverages
  • Vodka-Based
  • Whiskey-Based
  • Rum-Based
  • Tequila-Based
• Wine-Based Beverages
  • Sangria
  • Wine Spritzers
• Malt-Based Beverages
  • Hard Seltzers
  • Flavored Malt Beverages

Global Canned Alcoholic Beverages Market Size by Packaging Type & CAGR (2025-2032)

• Market Overview
• Cans
• Bottles
• Others
  • Pouches
  • Cartons

Global Canned Alcoholic Beverages Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Supermarkets & Hypermarkets
• Convenience Stores
• Online Retailers
• Specialty Stores
• Others
  • Bars & Restaurants

Global Canned Alcoholic Beverages Market Size by Flavor & CAGR (2025-2032)

• Market Overview
• Fruity
  • Citrus
  • Berry
  • Tropical
• Herbal & Spicy
  • Mint
  • Ginger
  • Cinnamon
• Others
  • Chocolate
  • Coffee

Global Canned Alcoholic Beverages Market Size & CAGR (2025-2032)

• North America (Product Type, Packaging Type, Distribution Channel, Flavor)
  • US
  • Canada
• Europe (Product Type, Packaging Type, Distribution Channel, Flavor)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product Type, Packaging Type, Distribution Channel, Flavor)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product Type, Packaging Type, Distribution Channel, Flavor)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product Type, Packaging Type, Distribution Channel, Flavor)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Anheuser-Busch InBev (Belgium)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Diageo (United Kingdom)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Brown-Forman Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Treasury Wine Estates (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bacardi Limited (Bermuda)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• E. & J. Gallo Winery (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Asahi Group Holdings, Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pernod Ricard (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Suntory Holdings Limited (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Constellation Brands (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Molson Coors Beverage Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Monster Beverage Corporation (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Boston Beer Company (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Heineken N.V. (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Carlsberg Group (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Campari Group (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Diageo North America (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pernod Ricard USA (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Beam Suntory (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations