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市場調査レポート
商品コード
1345267
バドミントン用具・製品の世界市場 - 市場規模、シェア、成長分析：製品別（衣服、シューズ）、流通チャネル別（スーパーマーケット、専門店、スポーツ店） - 業界予測（2023年～2030年）Global Badminton Equipment and Products Market Size, Share, Growth Analysis, By Products Outlook(Apparel, Shoes), By Distribution Channels(Supermarkets, Specialty and Sports Stores) - Industry Forecast 2023-2030 |
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| バドミントン用具・製品の世界市場 - 市場規模、シェア、成長分析：製品別（衣服、シューズ）、流通チャネル別（スーパーマーケット、専門店、スポーツ店） - 業界予測（2023年～2030年） |
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出版日: 2023年07月11日
発行: SkyQuest
ページ情報: 英文 157 Pages
納期: 3～5営業日
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- 全表示
- 概要
- 目次
バドミントン用具・製品の市場規模は2021年に36億2,000万米ドルとなりました。同市場は、2022年の38億3,000万米ドルから2030年には59億2,000万米ドルに成長し、予測期間（2023-2030年）のCAGRは5.6％で成長する見通しです。
バドミントン市場の成長は、国内および国際的なバドミントンイベントの急増と、政府および企業の両方からのスポンサーシップによって推進されると予想されます。この動向は、世界バドミントン連盟（BWF）やUSAバドミントン（USAB）など、バドミントンの世界の魅力を高め、市場拡大の機会を大きく引き出そうと努力している著名な団体の積極的な支援によって強化されると予想されます。特筆すべき例として、米国のUSABはバドミントンの国内統括団体として認められています。USABの主な目標は、アメリカ人アスリートの育成と、バドミントンの全国的な普及です。
アウトドアアドベンチャーアクティビティに対する需要の高まりは、市場の大きな原動力となっています。多忙な生活を補い、ストレスを緩和するためにレクリエーション活動を求める個人が増える中、スポーツは絶大な人気を博しています。市場の拡大には、ハイキング、サイクリング、スキー、トレッキングなどの活動中に安全な習慣を守り、適切な水分補給を維持することの重要性に関する消費者の意識の高まりが影響しています。ハイキング、サイクリング、スキー、トレッキングのようなアドベンチャー・アクティビティは、人々の厳しいスケジュールや健康への配慮から、リラクゼーションの手段としての魅力が高まっています。世界経済の改善と購買力の向上により、先進国も新興諸国も海外旅行や関連支出により多くのリソースを割くことができるようになり、eコマースに対する認識を再構築する十分な機会を提供しています。大手企業は、オンライン小売の拡大傾向を活用することで、売上を大幅に拡大し、地理的範囲を広げることができます。さらに、バドミントン競技への参加者の増加により、コート上のパフォーマンスを向上させる最高品質の用具や製品に対する需要が高まっています。この参加者の急増は、製品設計と技術の革新に拍車をかけ、市場の成長をさらに後押ししています。バドミントンの競技人口が増加している背景には、いくつかの要因があります。主に、活動的で健康的なライフスタイルの重要性に対する意識の高まりが、バドミントンのようなスポーツを取り入れる個人を増やしています。さらに、バドミントンはテニスやゴルフのような人気のあるスポーツに代わる費用対効果の高い選択肢を提供するため、さまざまな社会経済層で利用しやすく、その普及に貢献しています。
当レポートは、世界のバドミントン用具・製品市場について調査し、市場の概要とともに、製品別、流通チャネル別、地域別の動向、および市場に参入する企業のプロファイルなどを提供しています。
目次
エグゼクティブサマリー
親市場分析
市場規模
- 市場力学
- 促進要因
- 機会
- 抑制要因
- 課題
主要な市場の洞察
- 技術分析
- 価格分析
- サプライチェーン分析
- バリューチェーン分析
- 市場のエコシステム
- IP分析
- 動向分析
- スタートアップ分析
- 原材料分析
- イノベーションマトリックス
- パイプライン製品分析
- マクロ経済指標
- トップ投資分析
- 主な成功要因
- 競合の程度
市場力学と展望
- 市場力学
- 促進要因
- 機会
- 抑制要因
- 課題
- 規制状況
- ポーター分析
世界のバドミントン用具・製品市場、製品別
- 市場概要
- 衣服
- 靴
- ラケット
- ストリング
- シャトルコックと付属品
世界のバドミントン用具・製品市場、流通チャネル別
- 市場概要
- スーパーマーケット
- 専門店とスポーツ店
- オンラインその他
世界のバドミントン用具・製品市場、地域別
- 市場概要
- 北米
- 欧州
- アジア太平洋
- ラテンアメリカ
- 中東・アフリカ
競合情勢
- 主要企業プロファイル
- Yonex Co., Ltd.
- Adidas AG
- Amer Sports Corporation
- ASICS Corporation
- Babolat
- Carlton Sports
- Dunlop Sports Group Americas Inc.
- Forza Industries
- HEAD N.V.
- Li-Ning Company Limited
- Prince Global Sports LLC
- ProKennex
- RSL
- SOTX Sports Equipment Co. Ltd
- Tecnifibre
- VICTOR Rackets Industrial Corp
- Wilson Sporting Goods Company
- Yang Yang Badminton Co. Ltd
- Black Knight International
- Apacs Sports Sdn Bhd
Badminton Equipment and Products Market size was valued at USD 3.62 Billion in 2021 and is poised to grow from USD 3.83 Billion in 2022 to USD 5.92 Billion by 2030, growing at a CAGR of 5.6% in the forecast period (2023-2030).
The growth of the badminton market is expected to be propelled by a surge in national and international badminton events, coupled with sponsorship from both government and corporate entities. This trend is anticipated to be augmented by the active support of prominent organizations like the Badminton World Federation (BWF) and USA Badminton (USAB), among others, which collectively strive to enhance the global appeal of the sport and unlock significant market expansion opportunities. A notable example is the role of USAB in the United States as the recognized national governing body for badminton. Their primary goals include fostering the development of American athletes and facilitating increased engagement with badminton nationwide.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Badminton Equipment and Products Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Segments covered in this report:
The segmentation of the Global Badminton Equipment and Products Market encompasses three key facets: Product Outlook, Distribution Channel, and Region. This breakdown categorizes market segments into Clothing, Shoes, Racquets, Strings, Shuttlecocks, and Accessories, based on the product outlook. The Distribution Channel dimension involves supermarkets, specialty and sports stores, as well as online platforms. Geographically, the Badminton Equipment and Products Market extends across North America, Europe, Asia Pacific, Middle East and Africa, and Latin America regions.
Driver:
The escalating demand for outdoor adventure activities is a significant driving force in the market. As individuals increasingly seek recreational activities to complement their busy lives and alleviate stress, sports have gained immense popularity. The market's expansion is influenced by heightened consumer awareness regarding the importance of adhering to safe practices during activities like hiking, biking, skiing, and trekking, as well as maintaining proper hydration. The appeal of adventure activities like hiking, cycling, skiing, and trekking as means of relaxation has risen due to people's demanding schedules and health considerations. Improved global economies and augmented purchasing power have enabled both developed and emerging countries to allocate more resources to foreign travel and related expenditures, presenting ample opportunities to reshape the perception of e-commerce. Major companies stand to leverage the growing trend of online retailing to significantly augment their sales and extend their geographical reach. Moreover, the escalating participation in badminton has driven demand for top-quality equipment and products to enhance on-court performance. This surge in participation has spurred innovation in product design and technology, further propelling market growth. The growing engagement with badminton is attributed to several factors. Primarily, the increasing awareness of the significance of an active and healthy lifestyle has led to more individuals embracing sports like badminton. Additionally, badminton offers a cost-effective alternative to popular sports like tennis or golf, making it accessible across various socio-economic strata and contributing to its widespread popularity.
Restraint:
The low popularity of badminton in many countries acts as a significant restraint in the market. Ambitious players face challenges in gaining prominence due to the sport's limited recognition. The lack of awareness about the sport's existence and limited information about equipment availability hinder market growth. The sport's declining popularity is exacerbated by fluctuating raw material costs, impacting the prices of essential equipment like racquets. Moreover, badminton's lack of widespread appeal in industrialized or western nations contributes to its limited growth. The sport's relative lack of success compared to other Olympic-winning sports also plays a role in its stagnation. Consequently, a substantial barrier to expanding the badminton equipment and products market is the sport's relatively low popularity. Additionally, the elevated cost of advanced equipment poses a restraint. The increasing popularity of the sport and greater participation at various levels have driven the demand for advanced equipment. However, the prices of such equipment have risen, rendering them less accessible to certain individuals. The expense of advanced equipment hinges on factors like materials, design, and technology integration. Racquets fashioned from premium materials like carbon fiber or titanium incur higher costs than those made from aluminum or steel. Similarly, racquets featuring sophisticated technologies such as aerodynamic frames or vibration dampening systems command higher prices than standard models. While advanced equipment offers benefits like enhanced performance and durability, their elevated costs might dissuade players from upgrading. This phenomenon could curtail market growth, particularly in regions with lower purchasing power.
Market Trends:
The emergence of smart badminton products is being propelled by technological advancements and the rising demand for items that offer a competitive advantage. These products incorporate sensors that utilize data analytics to provide players with insights into their performance, including swing speed and racket impact points. This data aids players in recognizing areas for enhancement and adapting their technique accordingly. Beyond performance metrics, smart badminton products offer features like Bluetooth connectivity, real-time coaching, and video analysis. Certain products are accompanied by companion apps that enable players to monitor their progress over time and compare their performance with peers. While the adoption of these products is still in its initial stages, it is anticipated to gain traction as more players recognize the benefits. Manufacturers and suppliers are dedicating efforts to research and development, striving to create more sophisticated and cost-effective smart badminton products tailored to diverse player needs.
Table of Contents
- Executive Summary
- Market Overview
- Wheel of Fortune
- Research Methodology
- Information Procurement
- Secondary & Primary Data Sources
- Market Size Estimation
- Market Assumptions & Limitations
- Parent Market Analysis
- Market Overview
- Market Size
- Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
- Key Market Insights
- Technology Analysis
- Pricing Analysis
- Supply Chain Analysis
- Value Chain Analysis
- Ecosystem of the Market
- IP Analysis
- Trade Analysis
- Startup Analysis
- Raw Material Analysis
- Innovation Matrix
- Pipeline Product Analysis
- Macroeconomic Indicators
- Top Investment Analysis
- Key Success Factor
- Degree of Competition
- Market Dynamics & Outlook
- Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
- Regulatory Landscape
- Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
- Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
- Global Badminton Equipment and Products Market by Products Outlook
- Market Overview
- Apparel
- Shoes
- Racquets
- Strings
- Shuttlecocks and Accessories
- Global Badminton Equipment and Products Market by Distribution Channels
- Market Overview
- Supermarkets
- Specialty and Sports Stores
- Online and others
- Global Badminton Equipment and Products Market Size by Region
- Market Overview
- North America
- USA
- Canada
- Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
- Latin America
- Brazil
- Rest of Latin America
- Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA
- Competitive Landscape
- Top 5 Player Comparison
- Market Positioning of Key Players, 2021
- Strategies Adopted by Key Market Players
- Top Winning Strategies
- By Development
- By Company
- By Year
- Recent Activities in the Market
- Key Companies Market Share (%), 2021
- Key Company Profiles
- Yonex Co., Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Adidas AG
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Amer Sports Corporation
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- ASICS Corporation
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Babolat
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Carlton Sports
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Dunlop Sports Group Americas Inc.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Forza Industries
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- HEAD N.V.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Li-Ning Company Limited
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Prince Global Sports LLC
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- ProKennex
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- RSL
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- SOTX Sports Equipment Co. Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Tecnifibre
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- VICTOR Rackets Industrial Corp.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Wilson Sporting Goods Company
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Yang Yang Badminton Co. Ltd.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Black Knight International
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- Apacs Sports Sdn Bhd
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
- In October 2022, Power Cushion Aerus Z badminton shoes were introduced by Yonex Co., LTD. The POWER CUSHION AERUS X is a lightweight, comfortable model with few functions.
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
