グランピングの世界市場規模、シェア、成長分析、宿泊施設別、年齢層別-産業予測、2024～2031年

世界のグランピング市場規模は、2022年に27億2,000万米ドルと評価され、2023年の30億米ドルから2031年には65億2,000万米ドルに成長し、予測期間（2024～2031年）のCAGRは10.20%で成長する展望です。

ソーシャルメディアの台頭により、グランピングとそのメリットに対する一般の認知度が高まることが予想され、割引や魅力的なバケーションパッケージを提供する旅行サイトが業界を後押しする構えです。アメリカの各都市は、人材を誘致しビジネスを活性化させるためにフェスティバルを活用しており、豪華なキャンプとしても知られるグランピングは、消費者に好まれる動向として台頭しています。コンサートや音楽フェスティバルの世界の普及は、グランピングセグメントをさらに後押しすると予測されます。利用可能な時間、贅沢な旅行体験に投資する消費者の意欲、物質的な贅沢よりも体験的な贅沢を好むといった要因が、2022年から2030年にかけて業界の成長を促進すると予想されます。グランピングは、道具調達の手間を省いたアウトドア旅行体験を提供し、多くの場合、ホテルのような高級アメニティを特徴とします。既存のホテル、レストラン、技術・プロバイダー、エンターテインメント企業との提携は、市場の多くの企業が事業拡大と収益向上のために追求する戦略であろう。例えば、GibsonがUnder Canvasと提携し、ゲスト体験を強化したり、Interval InternationalがWestgate Resorts.との契約を延長したりしています。

目次

エグゼクティブサマリー

• 市場概要
• 繁栄と衰退

調査手法

• 情報調達
• 二次データソースと一次データソース
• 市場規模の推定
• 市場の危機と限界

親市場の分析

• 市場概要
• 市場規模
• 市場力学
  • 促進要因
  • 機会
  • 抑制要因
  • 課題

主要市場の考察

• 技術分析
• 価格分析
• サプライチェーン分析
• バリューチェーン分析
• 市場のエコシステム
• IP分析
• 貿易分析
• スタートアップ分析
• 原材料の分析
• イノベーションマトリクス
• パイプライン製品の分析
• マクロ経済指標
• 主要投資の分析
• 主要成功要因
• 競合の程度

市場力学と展望

• 市場力学
  • 促進要因
  • 機会
  • 抑制要因
  • 課題
• 規制情勢
• ポーターの分析
• 将来の混乱についての特別な考察

グランピングの世界市場：宿泊施設別

• 市場概要
• キャビン＆ポッド
• テント
• ツリーハウス
• ユルトとその他

グランピングの世界市場：年齢層別

• 市場概要
• 18～32歳
• 33～50歳
• 51～65歳
• 65歳以上

グランピングの世界市場規模：地域別

• 市場概要
• 北米
  • 米国
  • カナダ
• 欧州
  • ドイツ
  • スペイン
  • フランス
  • 英国
  • その他の欧州地域
• アジア太平洋
  • 中国
  • インド
  • 日本
  • 韓国
  • その他のアジア太平洋
• ラテンアメリカ
  • ブラジル
  • その他のラテンアメリカ地域
• 中東・アフリカ
  • GCC諸国
  • 南アフリカ
  • その他中東・アフリカ地域

競合情勢

• 上位5社の比較
• 主要企業の市場ポジショニング（2021年）
• 主要市場企業が採用した戦略
• 主要成功戦略
• 市場における最近の活動
• 主要企業の市場シェア（2021年）

主要企業プロファイル

• Under Canvas
• Glamping Hub
• Canopy & Stars
• Collective Retreats
• AutoCamp
• Feather Down
• Huttopia
• Firelight Camps
• The Resort at Paws Up
• The Ranch at Rock Creek
• Terra Glamping
• Aman Resorts
• Four Seasons
• Belmond
• Six Senses
• Rosewood Hotels and Resorts
• Wilderness Safaris
• Eco Camp Patagonia
• Longitude 131A°
• Whitepod.

Global Glamping Market size was valued at USD 2.72 billion in 2022 and is poised to grow from USD 3 billion in 2023 to USD 6.52 billion by 2031, growing at a CAGR of 10.20% during the forecast period (2024-2031).

The rise of social media is expected to increase public awareness of glamping and its benefits, while travel websites offering discounts and appealing vacation packages are poised to boost the industry. American cities leverage festivals to attract talent and stimulate business, with glamping, also known as luxurious camping, emerging as a favored consumer trend. The proliferation of concerts and music festivals globally is predicted to further support the glamping sector. Factors like available time, consumer willingness to invest in luxury travel experiences, and a preference for experiential over material indulgence are anticipated to drive industry growth from 2022 to 2030. Glamping offers outdoor travel experiences sans the hassle of equipment procurement, often featuring upscale amenities akin to hotels. Partnering with established hotels, restaurants, tech providers, and entertainment entities is a strategy many in the market are likely to pursue for expansion and revenue enhancement. Examples include Gibson teaming up with Under Canvas to enhance guest experiences and Interval International extending its agreement with Westgate Resorts.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Glamping Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Glamping Market Segmental Analysis

The global glamping market is segmented on the basis of accommodation, age group, and region. In terms of accommodation, the market is segmented into cabins & pods, tents, treehouses, yurts, and others. In terms of age group, the market is segmented into 18-32 years, 33-50 years, 51-65 years and above 65 years. Regionwise, the global glamping market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.

Drivers of the Global Glamping Market

Numerous travelers seek distinctive and unforgettable adventures, and glamping offers an avenue to commune with nature while indulging in opulent lodging.

Restraints in the Global Glamping Market

In the foreseeable future, the burgeoning market for glamping sites could encounter regulatory hurdles concerning zoning, land use, and environmental permits, potentially impeding its expansion and imposing constraints on its growth trajectory.

Market Trends of the Global Glamping Market

In the foreseeable future, glamping sites might encounter obstacles stemming from zoning regulations, land usage restrictions, and the acquisition of environmental permits, potentially impeding market expansion.

Table of Contents

Executive Summary

• Market Overview
• Wheel of Fortune

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Parent Market Analysis

• Market Overview
• Market Size
• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges

Key Market Insights

• Technology Analysis
• Pricing Analysis
• Supply Chain Analysis
• Value Chain Analysis
• Ecosystem of the Market
• IP Analysis
• Trade Analysis
• Startup Analysis
• Raw Material Analysis
• Innovation Matrix
• Pipeline Product Analysis
• Macroeconomic Indicators
• Top Investment Analysis
• Key Success Factor
• Degree of Competition

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Regulatory Landscape
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers
• Skyquest Special Insights on Future Disruptions
  • Political Impact
  • Economic Impact
  • Social Impact
  • Technical Impact
  • Environmental Impact
  • Legal Impact

Global Glamping Market by Accommodation

• Market Overview
• Cabins & Pods
• Tents
• Treehouses
• Yurts and Others

Global Glamping Market by Age Group

• Market Overview
• 18-32 years
• 33-50 years
• 51-65 years and Above 65 years

Global Glamping Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2021
• Strategies Adopted by Key Market Players
• Top Winning Strategies
  • By Development
  • By Company
  • By Year
• Recent Activities in the Market
• Key Companies Market Share (%), 2021

Key Company Profiles

• Under Canvas
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Glamping Hub
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Canopy & Stars
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Collective Retreats
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AutoCamp
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Feather Down
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huttopia
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Firelight Camps
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Resort at Paws Up
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• The Ranch at Rock Creek
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Terra Glamping
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aman Resorts
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Four Seasons
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Belmond
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Six Senses
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rosewood Hotels and Resorts
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wilderness Safaris
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eco Camp Patagonia
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Longitude 131A°
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Whitepod.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments