ベビー用品の世界市場：市場規模、シェア、成長分析、製品別（ベビー用化粧品・トイレタリー、ベビーフード）、流通チャネル別（スーパーマーケット・ハイパーマーケット、コンビニエンスストア）－業界予測（2022年～2028年）

世界のベビー用品の市場規模は、2021年の2,151億米ドルから、2028年には3,255億7,000万米ドルになると予測されており、2022年から2028年までの予測期間中のCAGRは6.10%となっています。高品質で実用性の高いプレミアムな乳幼児用品に対する消費者の嗜好の変化、多くの医療従事者が赤ちゃんの肌の栄養状態を良くするためにパーソナルケア製品を定期的に使用するよう親にアドバイスしていることが、市場の成長を促進しています。

当レポートでは、世界のベビー用品市場について調査しており、市場概要、市場分析、企業プロファイルなど、包括的な情報を提供しています。

目次

エグゼクティブサマリー

親市場分析

市場概要

市場規模

• 市場力学
• 促進要因
• 機会
• 抑制要因
• 課題
• SWOT分析

主要な市場の洞察

• 技術分析
• 価格分析
• サプライチェーン分析
• バリューチェーン分析
• 市場のエコシステム
• IP分析
• 貿易分析
• スタートアップ分析
• 原材料分析
• イノベーションマトリックス
• パイプライン製品分析
• マクロ経済指標

市場力学と展望

• 市場力学
• 促進要因
• 機会
• 抑制要因
• 課題
• 規制状況
• SWOT分析
• ポーター分析
  • 競争企業間の敵対関係
  • 代替品の脅威
  • 買い手の交渉力
  • 新規参入業者の脅威
  • 供給企業の交渉力
  • 政治的影響
  • 経済的影響
  • 社会的影響
  • 技術的影響
  • 環境的影響
  • 法的影響

世界のベビー用品市場：製品別

• 市場概要
• ベビー用化粧品とトイレタリー
• ベビーフード
• ベビー用安全・便利用品

世界のベビー用品市場：流通チャネル別

• 市場概要
• スーパーマーケット/ハイパーマーケット
• コンビニエンスストア
• 薬局/ドラッグストア
• オンライン小売
• その他

世界のベビー用品市場規模：地域別

• 市場概要
• 北米
• 米国
• カナダ
• 欧州
• ドイツ
• スペイン
• フランス
• 英国
• その他の欧州
• アジア太平洋
• 中国
• インド
• 日本
• 韓国
• その他のアジア太平洋
• ラテンアメリカ
• ブラジル
• その他のラテンアメリカ
• 中東・アフリカ
• GCC諸国
• 南アフリカ
• その他の中東・アフリカ

競合情勢

• 主要5社の比較
• 主要企業の市場ポジショニング（2021年）
• 主要な市場参入企業が採用した戦略
• 主要成功戦略
• 開発別
• 企業別
• 年別
• 市場における最近の活動
• 主要企業の市場シェア（%）（2021年）

主な企業プロファイル

• Johnson & Johnson（米国）
• Procter & Gamble Co（米国）
• Avon Products, Inc.（米国）
• Beiersdorf AG（ドイツ）
• Kimberly-Clark Corporation（米国）
• Unilever（英国）
• L'Oral S.A. （フランス）
• Alliance Boots GmbH（ドイツ）
• Marks and Spencer plc（英国）
• Chicco（イタリア）
• Dorel Industries（カナダ）
• Fujian Hengan Group（中国）

Baby Product Market was valued at USD 215.1 Billion in 2021, and it is expected to reach a value of USD 325.57 Billion by 2028, at a CAGR of 6.10% over the forecast period (2022-2028).

One of the key elements driving market expansion is a shift in consumer preferences towards high-quality, utility-driven, and premium infant items. Furthermore, the significant increase in parental awareness about their baby's health and hygiene fuels Baby Product Market growth, and many medical practitioners advise parents to use personal care products on a regular basis for better skin nourishment of the baby, which fuels Baby Product Market growth. Baby Product Market growth is predicted to be driven by innovative goods with reduced environmental and health concerns, as well as market penetration in untapped rural areas, over the forecast period.

Top-down and bottom-up approaches were used to estimate and validate the size of global Baby Product Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analysed to get the final quantitative and qualitative data.

Segments covered in this report:

The Global baby product market is segmented based on product, distribution channel, and region. Based on product Baby Product Market is categorized into: cosmetics & toiletries, baby food, baby safety & convenience. The global baby products market is segmented into three major segments including baby cosmetics & toiletries, baby food, and baby safety & convenience. The baby cosmetics & toiletries segment is further bifurcated into baby skincare, bath, baby hair care, and other cosmetics & toiletries products. Baby food is sub-segmented into baby milk, frozen baby food, baby juice, baby food snacks, and baby food cereals. Baby safety & convenience is further segmented into baby strollers and baby car seat market. By distribution channel, the Baby Product Market studied is segmented into supermarkets/ hypermarkets, convenience stores, pharmacies/drug stores, online retailing, and others. Based on region Baby Product Market is categorized into: North America, Europe, Asia-Pacific, South America, and MEA.

Driver

The growing knowledge of numerous health-related difficulties caused by synthetic baby products and toiletries, such as fungal and bacterial infections, has raised demand for chemical-free and harmless infant care toiletries. This has raised demand for skin care, bathing goods, and other toiletries, for which consumers are willing to pay a premium based on quality. Furthermore, the introduction of specialised organic ingredients with many health benefits, as well as novel packaging, are projected to fuel Baby Product Market growth.

The increased population of working women, particularly in an expanding country like India, adds to the growth of the baby care goods sector, making it one of the fastest-growing markets in India. The demand for baby items has expanded dramatically as a result of greater disposable income and the population's willingness to spend money on superior quality products that assure better baby health. Growing knowledge of the health benefits of eating baby food that includes fewer pesticide residues and is specifically made for infants to toddlers aged six months to two years increases demand.

The availability of baby items online, as well as the increase in internet penetration, contribute to the growth of the global Baby Product Market. The rising usage of e-banking systems and the expanding number of smartphone users are likely to enhance online sales of baby products. Consumers prefer the convenience of online shopping over visiting physical stores because of their hectic lifestyles, which not only offer immediate doorstep delivery but also a variety of discounts and deals.

Restraints

Globally, the birth rate has been steadily falling in recent years, owing to factors such as increasing access to and use of contraception, as well as an increase in the number of women entering the labour force. Rapid urbanization, increased awareness of family planning, and changing lifestyles are all lowering fertility rates.

Market Trends

The demand for fortified baby food is expanding globally, with parents becoming more aware of the necessity of meeting their newborns' nutritional needs. The market's expansion is being influenced by the rising demand for infant formula in particular.

Iron, calcium, zinc, and vitamins (A, D, E, K, C, and B) are also employed in the baby food fortification process. Iron insufficiency is the most frequent nutritional deficiency among children. As a result, prominent Baby Product Market participants are introducing iron and folic acid fortified baby food items for the infant's physical and mental development.

The increased demand for gluten-free versions of baby food products is propelling the baby products industry forward. Because of the harmful effects of chemicals on the human body, health organisations such as the FDA have set tight criteria for baby foods and chemical use.

Table of Contents

Executive Summary

• Market Overview
• Wheel of Fortune
• Research Methodology
• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Parent Market Analysis

• Market Overview
• Market Size
• Market Dynamics
• Drivers
• Opportunities
• Restraints
• Challenges
• Key Market Insights
• Technology Analysis
• Pricing Analysis
• Supply Chain Analysis
• Value Chain Analysis
• Ecosystem of the Market
• IP Analysis
• Trade Analysis
• Startup Analysis
• Raw Material Analysis
• Innovation Matrix
• Pipeline Product Analysis
• Macroeconomic Indicators
• Top Investment Analysis
• Key Success Factor
• Degree of Competition
• Market Dynamics & Outlook
• Market Dynamics
• Drivers
• Opportunities
• Restraints
• Challenges
• Regulatory Landscape
• Porters Analysis
• Competitive rivalry
• Threat of Substitute Products
• Bargaining Power of Buyers
• Threat of New Entrants
• Bargaining Power of Suppliers
• Skyquest Special Insights on Future Disruptions
• Political Impact
• Economic Impact
• Social Impact
• Technical Impact
• Environmental Impact
• Legal Impact
• Global Baby Product Market by Product
• Market Overview
• Baby Cosmetics & Toiletries
• Baby Food
• Baby Safety & Convenience
• Global Baby Product Market by Distribution Channel
• Market Overview
• Supermarkets/Hypermarkets
• Convenience Stores
• Pharmacies/Drug Stores
• Online Retail
• Others
• Global Baby Product Market Size by Region
• Market Overview
• North America
• USA
• Canada
• Europe
• Germany
• Spain
• France
• UK
• Rest of Europe
• Asia Pacific
• China
• India
• Japan
• South Korea
• Rest of Asia-Pacific
• Latin America
• Brazil
• Rest of Latin America
• Middle East & Africa (MEA)
• GCC Countries
• South Africa
• Rest of MEA
• Competitive Landscape
• Top 5 Player Comparison
• Market Positioning of Key Players, 2021
• Strategies Adopted by Key Market Players
• Top Winning Strategies
• By Development
• By Company
• By Year
• Recent Activities in the Market
• Key Companies Market Share (%), 2021
• Key Company Profiles
• Johnson & Johnson (US)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• Procter & Gamble Co. (US)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• Avon Products, Inc. (US)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• Beiersdorf AG (Germany)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• Kimberly-Clark Corporation (US)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• Unilever (UK)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• L'Oral S.A. (France)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• Alliance Boots GmbH (Germany)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• Marks and Spencer plc (UK)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• Chicco (Italy)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• Dorel Industries (Canada)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments
• Fujian Hengan Group (China)
• Company Overview
• Business Segment Overview
• Financial Updates
• Key Developments