苦味抑制剤・フレーバーキャリアーの世界市場の予測：製品タイプ別、性質別、形状別、用途別、国別、企業分析（2025年～2033年）

苦味抑制剤・フレーバーキャリアー市場の分析

世界の苦味抑制剤・フレーバーキャリアーの市場規模は、2024年の2億1,220万米ドルから2033年までに3億203万米ドルに達すると予測され、2025年～2033年にCAGRで4%の成長が見込まれます。市場の成長促進要因は、天然の効率的な風味強化製品に対する消費者の選好や、クリーンラベルの動向、植物由来の製品の魅力、食品技術の進歩などです。

苦味抑制剤・フレーバーキャリアー市場の促進要因

健康志向の消費者の動向

苦味抑制剤の市場は主に、健康志向の消費者の動向によって牽引されています。よりよい食生活を優先する消費者が増えるにつれ、無糖、植物性、機能性食品への需要が高まっています。ビタミン、ミネラル、タンパク質単離物など、こうした食品の多くにはもともと苦味や嫌な風味があります。健康上の利点を犠牲にすることなく、これらの食品をよりおいしく食べるためには、苦味抑制剤が必要です。機能性成分の苦味をマスキングすることは、プロテインシェイク、栄養補助食品、栄養強化食品のいずれにおいても、顧客の受容性と幸福感を高めるために極めて重要です。苦味抑制剤の使用は、美味しく、健康的で、クリーンラベルの製品を求める顧客の需要を満たすために植物性食品の市場が拡大するにつれて、ますます重要になっています。苦味抑制の部門では、この動向がイノベーションと成長を促します。

植物性食品、ヴィーガン食品の成長

植物性食品とヴィーガン食品の人気が高まるにつれて、フレーバーキャリアーと苦味抑制剤の需要が高まっています。植物中心の食生活を選ぶ人が増えるにつれて、土臭さや苦味を持つことが多い植物性のタンパク質や成分の味を改善する必要があります。適切な風味マスキングがなければ、大豆タンパク質、エンドウ豆タンパク質などの植物由来の成分は不快感を与える可能性があります。苦味抑制剤は、植物由来の肉、代用乳製品、タンパク質サプリメントを含むヴィーガン製品をおいしくするのに不可欠です。植物性食品の市場が拡大するにつれて、味と栄養の両方に対する消費者の要求を満たすために、メーカーは天然の抑制剤と風味増強剤をますます使用するようになっており、これが産業拡大の促進要因となっています。消費者の選好が新しく、より健康的で、より多様な食品の選択肢へと向かうにつれて、最先端の風味技術に対するニーズは高まる一方です。

ソーシャルメディアが料理動向に及ぼす影響の拡大

苦味抑制剤・フレーバーキャリアーの市場は、食品・飲料の風味におけるイノベーションが主な促進要因となっています。メーカーが斬新な珍しいフレーバーや、機能性化学品、植物由来の代替品を試すにつれて、効率的な味覚向上ソリューションへの需要が高まります。スーパーフード、栄養補助食品、新しいタンパク源を含む数多くの新成分には、不快な渋い苦味があり、それをカバーする必要があります。企業はフレーバーキャリアーやマスキング剤を使用して、製品の完全性を保ちながら風味体験を向上させ、心地よく信頼できる味覚プロファイルを作り出します。拡大する機能性食品・飲料、栄養補助食品の市場では、独創的な味覚ソリューションに対するニーズが特に高いです。消費者の選好がより新しく、より健康的で、よりバラエティに富んだ食品へと向かうにつれて、最先端の風味技術に対するニーズは高まる一方です。

苦味抑制剤・フレーバーキャリアー市場の概要：地域別

機能性食品に対する旺盛な需要により、苦味抑制剤・フレーバーキャリアーの市場は北米と欧州を中心に世界的に拡大しています。植物中心の食生活の人気と健康の動向により、アジア太平洋がもっとも成長率の速い地域となっています。

当レポートでは、世界の苦味抑制剤・フレーバーキャリアー市場について調査し、市場力学、地域とセグメントの分析、主要企業の分析などを提供しています。

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場力学

• 成長促進要因
• 課題

第5章 苦味抑制剤と香味剤市場

第6章 市場シェア分析

• 製品タイプ別
• 性質別
• 形状別
• 用途別
• 国別

第7章 製品タイプ

• 苦味抑制剤
• フレーバーキャリアー

第8章 性質

• 人工
• 天然

第9章 形状

• 液体
• 固体

第10章 用途

• 食品・飲料
• 医薬品

第11章 国

• 北米
  • 米国
  • カナダ
• 欧州
  • フランス
  • ドイツ
  • イタリア
  • スペイン
  • 英国
  • ベルギー
  • オランダ
  • トルコ
• アジア太平洋
  • 中国
  • 日本
  • インド
  • 韓国
  • タイ
  • マレーシア
  • インドネシア
  • オーストラリア
  • ニュージーランド
• ラテンアメリカ
  • ブラジル
  • メキシコ
  • アルゼンチン
• 中東・アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • 南アフリカ

第12章 ポーターのファイブフォース分析

第13章 SWOT分析

第14章 主要企業の分析

• Cargill Incorporated
• Koninklijke DSM N.V.
• Givaudan SA
• International Flavors & Fragrances Inc.
• Kerry Group Plc
• Symrise AG
• Tate & Lyle PLC
• Takasago International Corp

Bitterness Suppressors and Flavor Carriers Market Analysis

The Global Bitterness Suppressors and Flavor Carriers Market will reach US$ 302.03 Million by 2033, up from US$ 212.20 Million in 2024, with a CAGR of 4% between 2025 and 2033. Consumer preferences for natural, efficient flavor enhancement products, clean-label trends, plant-based product appeal, and advancements in food technology are some of the factors propelling the market's growth.

Global Bitterness Suppressors and Flavor Carriers Industry Overview

The market for Bitterness Suppressors and Flavor Carriers is expanding quickly due to customer demand for more appetizing and pleasurable food and drink items. In order to hide unwanted bitter flavors in goods like medications, functional foods, drinks, and supplements, bitterness suppressors are essential. These suppressors are especially crucial for enhancing the flavor of health-conscious goods including medications, low-sugar formulations, and plant-based diets.

Conversely, flavor carriers improve the stability and distribution of flavors in foods and drinks. They are employed to provide consistent taste distribution and extended release, which is crucial for goods like chewing gum, snacks, and drinks. Demand for natural and non-artificial flavoring solutions is also being driven by the move toward clean-label products, which is encouraging the creation of new, healthier substitutes. The demand for efficient bitterness control and flavor improvement is driving industry growth as the market for functional foods, dietary supplements, and plant-based products expands.

Driving Forces of Bitterness Suppressors and Flavor Carriers Market

Health-Conscious Consumer Trends

The market for bitterness suppressors is mostly driven by consumer trends that are health-conscious. The demand for sugar-free, plant-based, and functional meals has increased as more consumers place a higher priority on eating better. Many of these items, including vitamins, minerals, and protein isolates, have naturally bitter or disagreeable flavors. In order to make these foods more palatable without sacrificing their health benefits, bitterness suppressors are therefore necessary. Masking the bitterness of functional ingredients is crucial for increasing customer acceptance and happiness, whether in protein shakes, nutritional supplements, or fortified foods. The usage of bitterness suppressors is becoming more and more crucial as the market for plant-based foods expands in order to satisfy customer demands for tasty, wholesome, and clean-label products. In the bitterness suppression sector, this trend encourages innovation and growth.

Plant-Based and Vegan Food Growth

Demand for flavor transporters and bitterness suppressors is rising as plant-based and vegan diets gain popularity. The taste of plant-based proteins and components, which frequently have earthy or bitter qualities, has to be improved as more people choose plant-based diets. Without adequate flavor masking, ingredients such as soy protein, pea protein, and other plant-based sources might be off-putting. Bitterness suppressors are essential for enhancing the palatability of vegan products, including plant-based meats, dairy substitutes, and protein supplements. Manufacturers are increasingly using natural suppressors and flavor enhancers to satisfy consumer demands for both taste and nutritional value as the market for plant-based foods grows, which is driving the industry's expansion. The need for cutting-edge flavor technologies will only increase as consumer tastes move toward new, healthier, and more varied food options.

Social media's growing impact on culinary trends

The market for bitterness suppressors and flavor transporters is mostly driven by innovations in food and beverage flavors. The demand for efficient taste enhancement solutions rises as producers experiment with novel and unusual flavors, functional chemicals, and plant-based substitutes. Numerous novel components, including superfoods, nutraceuticals, and new protein sources, frequently have unpleasant, astringent, or bitter flavors that need to be covered up. Businesses use flavor carriers and masking agents to enhance the flavor experience while preserving the integrity of the product in order to produce pleasing and reliable taste profiles. In the expanding markets for functional foods, beverages, and nutritional supplements, there is a particularly high need for creative taste solutions. The need for cutting-edge flavor technologies will only increase as consumer tastes move toward new, healthier, and more varied food options.

Bitterness Suppressors and Flavor Carriers Market Overview by Regions

Due to the strong demand for functional foods, the market for bitterness suppressors and flavor carriers is expanding globally, with North America and Europe leading the way. Due to the popularity of plant-based diets and health trends, Asia-Pacific is the region with the quickest rate of growth. An overview by region is as follows:

United States Bitterness Suppressors and Flavor Carriers Market

The growing consumer desire for plant-based, functional, and healthier food products is propelling the market for bitterness suppressors and flavor carriers in the United States. The demand for taste enhancement products rises as more Americans switch to plant-based diets and place a higher priority on eating healthily. It is necessary to hide the bitter or unwanted flavors of many plant-based proteins and functional substances in order to enhance taste. The need for flavor transporters and bitterness suppressors in goods like plant-based meats, protein supplements, and fortified beverages is fueled by this. Additionally, consumers are favoring natural, safe, and transparent taste solutions as a result of the growth of clean-label products. Continuous advancements in food science are another factor driving the U.S. industry. Manufacturers are always looking for innovative methods to enhance taste profiles without sacrificing nutritional value, which fuels the expansion of the flavor carrier and bitterness suppression sectors.

In this vein, Cargill received three 2024 Edison AwardsTM in April 2024 for its innovations in Smart Transportation, Health & Beauty Care Solutions, and Social & Cultural Impact - Environmental Solutions, marking the second consecutive year of recognition.

India Bitterness Suppressors and Flavor Carriers Market

The growing food and beverage sector in India, together with the growing desire for plant-based, functional, and healthier food options, are driving the market for bitterness suppressors and flavor carriers. Effective flavor enhancement solutions are becoming more and more necessary as more Indian consumers turn to plant-based diets and functional foods for health reasons. Bitterness suppressors are in high demand since many plant-based proteins and health supplements, including soy and pea protein, have bitter or unpalatable flavors. The industry is also expanding as a result of clean-label initiatives, food product fortification, and the rising use of dietary supplements. Manufacturers in India are increasingly using natural, cutting-edge bitterness suppressors and flavor carriers to improve taste, increase product appeal, and satisfy changing market expectations as consumer understanding of nutrition and health grows.

Germany Bitterness Suppressors and Flavor Carriers Market

The market for bitterness suppressors and flavor carriers in Germany is expanding as a result of rising plant-based diets and consumer demand for healthier and more functional food options. The need to cover up the bitter or unpleasant tastes of substances like plant proteins, vitamins, and minerals is increasing as more customers look for plant-based and fortified products. Bitterness suppressors and flavor carriers are being used more frequently by German producers in goods including plant-based meat substitutes, dairy substitutes, protein supplements, and functional drinks. The use of natural taste enhancement products is also being fueled by the nation's emphasis on natural, clean-label ingredients. The demand for safe and efficient flavor carriers and bitterness suppressors in the German market is further fueled by the rising popularity of functional foods and strict laws governing food safety and additives.

With improved value chain monitoring and supplier cooperation, Symrise achieved important sustainability goals on April 11, 2024, raising the proportion of strategic biological raw materials from sustainable sources to 95%. Furthermore, all suppliers underwent sustainability risk assessments in accordance with the German Supply Chain Due Diligence Act, and 70% of them reported on their emission reduction efforts.

United Arab Emirates Bitterness Suppressors and Flavor Carriers Market

The market for bitterness suppressors and flavor carriers in the United Arab Emirates (UAE) is expanding due to rising consumer demand for more varied and healthful food items, such as plant-based, functional, and fortified foods. The demand to cover up the bitter qualities of plant proteins, vitamins, and minerals in goods like plant-based meats, protein supplements, and functional beverages is growing as the UAE adopts health-conscious trends. Further fueling the need for efficient flavor enhancement solutions is the UAE's sizable expat population, whose varied taste preferences have led to increased innovation in culinary products. Due to the growing popularity of clean-label products, producers are looking for transparent and natural flavor carriers and bitterness suppressors. The UAE market is well-positioned for further growth in applications for flavor carriers and bitterness suppressors due to the increased emphasis on health, wellness, and dietary supplements.

Product Type- Industry is divided into 2 viewpoints:

1. Bitterness Suppressors

2. Flavor Carriers

Nature- Industry is divided into 2 viewpoints:

1. Artificial

2. Natural

Form- Industry is divided into 2 viewpoints:

1. Liquid

2. Solid

Application- Industry is divided into 2 viewpoints:

1. Food and Beverages

2. Pharmaceuticals

Countries- Industry is divided into 25 viewpoints:

North America

• United States
• Canada

Europe

• France
• Germany
• Italy
• Spain
• United Kingdom
• Belgium
• Netherlands
• Turkey

Asia Pacific

• China
• Japan
• India
• South Korea
• Thailand
• Malaysia
• Indonesia
• Australia
• New Zealand

Latin America

• Brazil
• Mexico
• Argentina

Middle East & Africa

• Saudi Arabia
• United Arab Emirates
• South Africa

All companies have been covered with 4 Viewpoints

1. Overview

2. Key Persons

3. Recent Development & Strategies

4. Financial Insights

Company Analysis

1. Cargill Incorporated

2. Koninklijke DSM N.V.

3. Givaudan SA

4. International Flavors & Fragrances Inc.

5. Kerry Group Plc

6. Symrise AG

7. Tate & Lyle PLC

8. Takasago International Corp

Table of Contents

1. Introduction

2. Research Methodology

3. Executive Summary

4. Market Dynamics

• 4.1 Growth Drivers
• 4.2 Challenges

5. Bitterness Suppressors and Flavor Carriers Market

6. Market Share Analysis

• 6.1 By Product Type
• 6.2 By Nature
• 6.3 By Form
• 6.4 By Application
• 6.5 By Countries

7. Product Type

• 7.1 Bitterness Suppressors
• 7.2 Flavor Carriers

8. Nature

• 8.1 Artificial
• 8.2 Natural

9. Form

• 9.1 Liquid
• 9.2 Solid

10. Application

• 10.1 Food and Beverages
• 10.2 Pharmaceuticals

11. Countries

• 11.1 North America
  • 11.1.1 United States
  • 11.1.2 Canada
• 11.2 Europe
  • 11.2.1 France
  • 11.2.2 Germany
  • 11.2.3 Italy
  • 11.2.4 Spain
  • 11.2.5 United Kingdom
  • 11.2.6 Belgium
  • 11.2.7 Netherlands
  • 11.2.8 Turkey
• 11.3 Asia Pacific
  • 11.3.1 China
  • 11.3.2 Japan
  • 11.3.3 India
  • 11.3.4 South Korea
  • 11.3.5 Thailand
  • 11.3.6 Malaysia
  • 11.3.7 Indonesia
  • 11.3.8 Australia
  • 11.3.9 New Zealand
• 11.4 Latin America
  • 11.4.1 Brazil
  • 11.4.2 Mexico
  • 11.4.3 Argentina
• 11.5 Middle East & Africa
  • 11.5.1 Saudi Arabia
  • 11.5.2 UAE
  • 11.5.3 South Africa

12. Porter's Five Forces Analysis

• 12.1 Bargaining Power of Buyers
• 12.2 Bargaining Power of Suppliers
• 12.3 Degree of Rivalry
• 12.4 Threat of New Entrants
• 12.5 Threat of Substitutes

13. SWOT Analysis

• 13.1 Strength
• 13.2 Weakness
• 13.3 Opportunity
• 13.4 Threat

14. Key Players Analysis

• 14.1 Cargill Incorporated
  • 14.1.1 Overview
  • 14.1.2 Key Persons
  • 14.1.3 Recent Development & Strategies
  • 14.1.4 Revenue Analysis
• 14.2 Koninklijke DSM N.V.
  • 14.2.1 Overview
  • 14.2.2 Key Persons
  • 14.2.3 Recent Development & Strategies
  • 14.2.4 Revenue Analysis
• 14.3 Givaudan SA
  • 14.3.1 Overview
  • 14.3.2 Key Persons
  • 14.3.3 Recent Development & Strategies
  • 14.3.4 Revenue Analysis
• 14.4 International Flavors & Fragrances Inc.
  • 14.4.1 Overview
  • 14.4.2 Key Persons
  • 14.4.3 Recent Development & Strategies
  • 14.4.4 Revenue Analysis
• 14.5 Kerry Group Plc
  • 14.5.1 Overview
  • 14.5.2 Key Persons
  • 14.5.3 Recent Development & Strategies
  • 14.5.4 Revenue Analysis
• 14.6 Symrise AG
  • 14.6.1 Overview
  • 14.6.2 Key Persons
  • 14.6.3 Recent Development & Strategies
  • 14.6.4 Revenue Analysis
• 14.7 Tate & Lyle PLC
  • 14.7.1 Overview
  • 14.7.2 Key Persons
  • 14.7.3 Recent Development & Strategies
  • 14.7.4 Revenue Analysis
• 14.8 Takasago International Corp
  • 14.8.1 Overview
  • 14.8.2 Key Persons
  • 14.8.3 Recent Development & Strategies
  • 14.8.4 Revenue Analysis