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市場調査レポート
商品コード
1773213

自動車用サイドウィンドウサンシェードの世界市場:車両タイプ・素材タイプ・販売チャネル・地域別の機会および予測 (2018-2032年)

Global Automotive Side Window Sunshades Market Assessment, By Vehicle Type, By Material Type, By Sales Channel, By Region, Opportunities and Forecast, 2018-2032F


出版日
ページ情報
英文 224 Pages
納期
3~5営業日
カスタマイズ可能
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=148.42円
自動車用サイドウィンドウサンシェードの世界市場:車両タイプ・素材タイプ・販売チャネル・地域別の機会および予測 (2018-2032年)
出版日: 2025年07月21日
発行: Markets & Data
ページ情報: 英文 224 Pages
納期: 3~5営業日
GIIご利用のメリット
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界の自動車用サイドウィンドウサンシェードの市場規模は、2025年から2032年の予測期間中に8.08%のCAGRで成長し、2024年の42億3,000万米ドルから、2032年には78億8,000万米ドルに達すると予測されています。

これは、運転中の快適性、暑さや紫外線からの保護、プライバシーの向上を求める消費者のニーズが高まっていることによるものです。こうしたアクセサリーは、乗用車および高級車のいずれにおいても必需品として位置づけられるようになっており、車内温度管理やチャイルドセーフティへの意識の高まりがその背景にあります。自動車メーカーおよびアフターマーケット業者は共に、従来のメッシュやカーテン型の製品を超えた高度な設計や素材の採用を進めており、多様な顧客のニーズに合わせた、洗練された一体型・収納式の製品へと進化しています。

こうした高機能サンシェードは、より高いUV防御性能、プライバシーの向上、優れた車内温度調整機能を提供するだけでなく、車両のセンサーやモバイルアプリと連携することで、パーソナライズされた快適性と利便性を実現しています。自動車メーカーがラグジュアリー性とエネルギー効率の両立に注力する中で、電動サンシェードは現代車両における人気装備となっており、機能性とスタイルの両方を重視する消費者に強く訴求しています。

当レポートでは、世界の自動車用サイドウィンドウサンシェードの市場を調査し、市場の定義と概要、市場規模の推移・予測、各種区分別の詳細分析、ケーススタディ、市場成長への影響因子の分析、競合情勢、主要企業のプロファイルなどをまとめています。

目次

第1章 プロジェクトの範囲と定義

第2章 調査手法

第3章 米国の関税の影響

第4章 エグゼクティブサマリー

第5章 顧客の声

  • 回答者の人口統計
  • ブランド認知度
  • 購入決定時に考慮される要素
  • アンメットニーズ

第6章 世界の自動車用サイドウィンドウサンシェード市場の展望

  • 市場規模の分析・予測
  • 市場シェアの分析・予測
    • 車両タイプ別
      • 乗用車
      • 商用車
    • 素材タイプ別
      • ファブリック
      • ポリエステル
      • プラスチック
      • フォーム
      • その他
    • 販売チャネル別
      • OEM
      • アフターマーケット
    • 地域別
      • 北米
      • 欧州
      • アジア太平洋
      • 南米
      • 中東・アフリカ
    • 企業シェア分析(上位5社およびその他)
  • 市場マップ分析

第7章 北米の自動車用サイドウィンドウサンシェード市場の展望

  • 市場規模の分析・予測
  • 市場シェアの分析・予測
  • 国別市場評価
    • カナダ
    • メキシコ

第8章 欧州の自動車用サイドウィンドウサンシェード市場の展望

  • ドイツ
  • フランス
  • イタリア
  • 英国
  • ロシア
  • オランダ
  • スペイン
  • トルコ
  • ポーランド

第9章 アジア太平洋の自動車用サイドウィンドウサンシェード市場の展望

  • インド
  • 中国
  • 日本
  • オーストラリア
  • ベトナム
  • 韓国
  • インドネシア
  • フィリピン

第10章 南米の自動車用サイドウィンドウサンシェード市場の展望

  • ブラジル
  • アルゼンチン

第11章 中東・アフリカの自動車用サイドウィンドウサンシェード市場の展望

  • サウジアラビア
  • アラブ首長国連邦
  • 南アフリカ

第12章 ポーターのファイブフォース分析

第13章 PESTLE分析

第14章 市場力学

  • 市場促進要因
  • 市場の課題

第15章 市場動向と発展

第16章 ケーススタディ

第17章 競合情勢

  • 上位5社の競合マトリックス
  • 上位5社のSWOT分析
  • 上位10社の情勢
    • MACAUTO INDUSTRIAL CO., LTD
    • BOS GmbH & Co. KG
    • Ashimori Europe GmbH
    • Neodrift
    • Window SOX
    • Hauck GmbH & Co. KG
    • Automaze
    • KK Motors Inc (Kingsway)
    • Tee-Zed Products, LLC
    • Creative-Shades Industrial Co., Ltd

第18章 戦略的提言

第19章 調査会社について・免責事項

図表

List of Tables

  • Table 1. Competition Matrix of Top 5 Market Leaders
  • Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
  • Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

  • Figure 1. Global Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 2. Global Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 3. Global Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 4. Global Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 5. Global Automotive Side Window Sunshades Market Share (%), By Region, 2018-2032F
  • Figure 6. North America Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 7. North America Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 8. North America Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 9. North America Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 10. North America Automotive Side Window Sunshades Market Share (%), By Country, 2018-2032F
  • Figure 11. United States Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 12. United States Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 13. United States Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 14. United States Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 15. Canada Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 16. Canada Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 17. Canada Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 18. Canada Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 19. Mexico Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 20. Mexico Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 21. Mexico Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 22. Mexico Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 23. Europe Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 24. Europe Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 25. Europe Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 26. Europe Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 27. Europe Automotive Side Window Sunshades Market Share (%), By Country, 2018-2032F
  • Figure 28. Germany Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 29. Germany Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 30. Germany Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 31. Germany Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 32. France Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 33. France Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 34. France Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 35. France Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 36. Italy Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 37. Italy Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 38. Italy Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 39. Italy Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 40. United Kingdom Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 41. United Kingdom Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 42. United Kingdom Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 43. United Kingdom Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 44. Russia Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 45. Russia Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 46. Russia Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 47. Russia Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 48. Netherlands Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 49. Netherlands Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 50. Netherlands Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 51. Netherlands Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 52. Spain Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 53. Spain Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 54. Spain Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 55. Spain Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 56. Turkey Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 57. Turkey Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 58. Turkey Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 59. Turkey Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 60. Poland Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 61. Poland Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 62. Poland Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 63. Poland Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 64. South America Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 65. South America Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 66. South America Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 67. South America Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 68. South America Automotive Side Window Sunshades Market Share (%), By Country, 2018-2032F
  • Figure 69. Brazil Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 70. Brazil Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 71. Brazil Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 72. Brazil Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 73. Argentina Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 74. Argentina Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 75. Argentina Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 76. Argentina Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 77. Asia-Pacific Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 78. Asia-Pacific Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 79. Asia-Pacific Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 80. Asia-Pacific Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 81. Asia-Pacific Automotive Side Window Sunshades Market Share (%), By Country, 2018-2032F
  • Figure 82. India Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 83. India Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 84. India Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 85. India Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 86. China Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 87. China Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 88. China Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 89. China Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 90. Japan Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 91. Japan Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 92. Japan Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 93. Japan Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 94. Australia Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 95. Australia Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 96. Australia Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 97. Australia Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 98. Vietnam Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 99. Vietnam Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 100. Vietnam Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 101. Vietnam Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 102. South Korea Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 103. South Korea Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 104. South Korea Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 105. South Korea Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 106. Indonesia Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 107. Indonesia Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 108. Indonesia Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 109. Indonesia Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 110. Philippines Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 111. Philippines Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 112. Philippines Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 113. Philippines Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 114. Middle East & Africa Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 115. Middle East & Africa Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 116. Middle East & Africa Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 117. Middle East & Africa Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 118. Middle East & Africa Automotive Side Window Sunshades Market Share (%), By Country, 2018-2032F
  • Figure 119. Saudi Arabia Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 120. Saudi Arabia Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 121. Saudi Arabia Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 122. Saudi Arabia Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 123. UAE Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 124. UAE Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 125. UAE Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 126. UAE Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 127. South Africa Automotive Side Window Sunshades Market, By Value, In USD Billion, 2018-2032F
  • Figure 128. South Africa Automotive Side Window Sunshades Market Share (%), By Vehicle Type, 2018-2032F
  • Figure 129. South Africa Automotive Side Window Sunshades Market Share (%), By Material Type, 2018-2032F
  • Figure 130. South Africa Automotive Side Window Sunshades Market Share (%), By Sales Channel, 2018-2032F
  • Figure 131. By Vehicle Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 132. By Material Type Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 133. By Sales Channel Map-Market Size (USD Billion) & Growth Rate (%), 2024
  • Figure 134. By Region Map-Market Size (USD Billion) & Growth Rate (%), 2024
目次
Product Code: MX13679

Global automotive side window sunshades market is projected to witness a CAGR of 8.08% during the forecast period 2025-2032, growing from USD 4.23 billion in 2024 to USD 7.88 billion in 2032F, as consumers increasingly seek comfort, protection from heat and UV rays, and enhanced privacy while driving. These accessories are now viewed as essential in both passenger and luxury vehicles, driven by rising awareness about in-cabin temperature control and child safety. Automakers and aftermarket players alike are incorporating advanced designs and materials, helping the market evolve beyond basic mesh and curtain models into sleek, integrated, and retractable variants tailored to diverse customer needs.

These advanced sunshades provide enhanced UV protection, improved privacy, and superior cabin temperature regulation, while seamlessly integrating with vehicle sensors and mobile apps to deliver personalized comfort and convenience. As automakers focus on both luxury and energy efficiency, electric sunshades are becoming a highly sought-after feature in modern vehicles, appealing to consumers who value both functionality and style.

Rising Consumer Demand to Fuel the Automotive Side Window Sunshades Market Demand

Global warming, coupled with changing weather conditions, emphasizes the need to enhance the comfort of vehicle cabins. End-users seek solutions that protect them from direct sunlight, reduce glare, and maintain a calm cabin environment. Sunshades are indispensable in this objective as they help block ophthalmic rays. The demand for them, therefore, is observed to rise with the types of vehicles put on the roads, especially in urban areas where vehicles get topped up during peak sun hours.

Child safety has become a significant concern for families worldwide, particularly in vehicles. Sunshades prevent harmful rays from coming in and heating the car. Hence, it provides more security and calm when traveling with the kids. Additionally, these sunshades offer an element of privacy that one may need to consider when traveling in heavily populated areas or on long road trips. Hence, with heightened awareness of the adverse effects of UV rays on child passengers, the sunshade is increasingly viewed as an essential safety component.

Automotive Customization Trends to Shape Automotive Side Window Sunshades Market Dynamics

The growing popularity of vehicle personalization is pushing demand for customizable sunshade options that align with consumer aesthetics and functional preferences. Modern-day car owners are more involved in modifying their vehicles with accessories that reflect their lifestyle, including premium, retractable, or motorized sunshades. Automotive sunshades are no longer limited to standard designs. Still, it is now available in a wide range of materials, styles, and mechanisms, meeting the needs of both practical users and style-conscious consumers in the aftermarket and OEM segments.

The rising production of electric and luxury vehicles has had a positive effect on the sunshade market. These vehicle categories often emphasize interior comfort, aesthetics, and energy efficiency. Sunshades help reduce reliance on air conditioning, which is beneficial for electric vehicles, where energy conservation is crucial. In luxury vehicles, integrated and motorized sunshades are often part of the standard package. As these vehicle segments grow, the demand for premium sunshade solutions is projected to increase correspondingly.

Passenger Cars Lead in the Global Automotive Side Window Sunshades Market Share

Based on vehicle type, passenger cars represent the leading segment in the automotive sunshade market, driven by their sheer volume and widespread use across both private and commercial purposes. Owners of sedans, hatchbacks, and compact SUVs often seek sunshades to enhance in-cabin comfort during daily commutes and long drives. The demand is further supported by families who prioritize safety and UV protection for children and elderly passengers. OEMs often bundle sunshades as a standard or optional feature in passenger vehicles to enhance customer appeal, particularly in premium trims.

The aftermarket segment caters to this category, offering a broad range of manual, pop-up, and retractable sunshade options that suit different car models. Urban car owners invest in sunshades to mitigate the effects of parking under direct sunlight. Passenger cars dominate not only in terms of sales but also in product innovation adoption and brand-specific accessory offerings.

Asia-Pacific Dominates the Global Automotive Side Window Sunshades Market

The Asia-Pacific leads the global sunshade market, driven by high vehicle production, rising disposable incomes, and increasing awareness of the need for interior heat protection in hot and humid climates. Countries such as China, India, and Japan are experiencing increased demand for comfort-enhancing vehicle accessories, including sunshades, especially in densely populated urban areas where traffic congestion leads to prolonged in-car exposure. Rapid urbanization and the growth of middle-class vehicle ownership are also fueling aftermarket accessory sales. Governments in the region also have varying policies regarding sunshades, which impact the overall market growth.

For instance, in India, the use of sunshades on car windows is permitted if they don't hinder visibility. The law, primarily governed by the Motor Vehicles Act, mandates a minimum 70% visible light transmission (VLT) for front and rear windshields, and 50% VLT for side windows. Sunshades that meet these requirements are allowed, while those that obstruct visibility are not.

Regional automakers are integrating sunshades as standard or optional features in many mid-range and premium vehicles, driving OEM demand. The availability of cost-effective manufacturing facilities in the region further supports the competitive pricing of both manual and motorized sunshade products. Asia Pacific's strong automotive supply chain, combined with consumer preference for privacy and sun protection, makes it the most influential region in shaping the market's future trends and innovation adoption.

Impact of the U.S. Tariffs on the Automotive Side Window Sunshades Market

U.S. tariffs on imported automotive components and accessories have impacted the supply chain and pricing dynamics of side window sunshades. Manufacturers who rely on imports from low-cost regions have experienced increased production costs, prompting them to either raise product prices or explore alternative sourcing. This has led to a shift in procurement strategies, with some companies increasing domestic production or forming regional partnerships to meet their needs. While these tariffs create short-term challenges, they are also driving innovation and local manufacturing, which may potentially boost the market's long-term resilience and create competitive regional advantages.

Key Players Landscape and Outlook

Leading players in the automotive sunshade market are focusing on product differentiation and technological innovation to gain a competitive edge. They are investing in advanced materials that offer improved UV protection, enhanced heat insulation, and increased durability, while maintaining a lightweight and visually appealing profile. Collaborations with automakers for factory-fitted, retractable sunshades are also becoming more common, helping streamline the user experience.

Key players are targeting both the OEM and aftermarket channels, expanding their global distribution networks to cater to diverse consumer demands. Sustainability is another key focus, with companies exploring eco-friendly fabrics and recyclable components. Digital marketing campaigns and e-commerce integration are being leveraged to build brand loyalty, particularly in markets with growing DIY automotive accessory cultures.

For instance, in July 2023, Toyoda Gosei Co., Ltd. acquired a 14.48% stake in Ashimori Industry Co., Ltd. from The Japan Wool Textile Co., Ltd., with the transaction slated for completion between late October and late November 2023. The companies also announced a capital and business alliance focused on the safety system business.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Impact of U.S. Tariffs

4. Executive Summary

5. Voice of Customers

  • 5.1. Respondent Demographics
  • 5.2. Brand Awareness
  • 5.3. Factors Considered in Purchase Decisions
  • 5.4. Unmet Needs

6. Global Automotive Side Window Sunshades Market Outlook, 2018-2032F

  • 6.1. Market Size Analysis & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share Analysis & Forecast
    • 6.2.1. By Vehicle Type
      • 6.2.1.1. Passenger Cars
      • 6.2.1.2. Commercial Vehicles
    • 6.2.2. By Material Type
      • 6.2.2.1. Fabric
      • 6.2.2.2. Polyester
      • 6.2.2.3. Plastic
      • 6.2.2.4. Foam
      • 6.2.2.5. Others
    • 6.2.3. By Sales Channel
      • 6.2.3.1. Original Equipment Manufacturer
      • 6.2.3.2. Aftermarket
    • 6.2.4. By Region
      • 6.2.4.1. North America
      • 6.2.4.2. Europe
      • 6.2.4.3. Asia-Pacific
      • 6.2.4.4. South America
      • 6.2.4.5. Middle East and Africa
    • 6.2.5. By Company Market Share Analysis (Top 5 Companies and Others - By Value, 2024)
  • 6.3. Market Map Analysis, 2024
    • 6.3.1. By Vehicle Type
    • 6.3.2. By Material Type
    • 6.3.3. By Sales Channel
    • 6.3.4. By Region

7. North America Automotive Side Window Sunshades Market Outlook, 2018-2032F

  • 7.1. Market Size Analysis & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share Analysis & Forecast
    • 7.2.1. By Vehicle Type
      • 7.2.1.1. Passenger Cars
      • 7.2.1.2. Commercial Vehicles
    • 7.2.2. By Material Type
      • 7.2.2.1. Fabric
      • 7.2.2.2. Polyester
      • 7.2.2.3. Plastic
      • 7.2.2.4. Foam
      • 7.2.2.5. Others
    • 7.2.3. By Sales Channel
      • 7.2.3.1. Original Equipment Manufacturer
      • 7.2.3.2. Aftermarket
    • 7.2.4. By Country Share
      • 7.2.4.1. United States
      • 7.2.4.2. Canada
      • 7.2.4.3. Mexico
  • 7.3. Country Market Assessment
    • 7.3.1. United States Automotive Side Window Sunshades Market Outlook, 2018-2032F*
      • 7.3.1.1. Market Size Analysis & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share Analysis & Forecast
        • 7.3.1.2.1. By Vehicle Type
          • 7.3.1.2.1.1. Passenger Cars
          • 7.3.1.2.1.2. Commercial Vehicles
        • 7.3.1.2.2. By Material Type
          • 7.3.1.2.2.1. Fabric
          • 7.3.1.2.2.2. Polyester
          • 7.3.1.2.2.3. Plastic
          • 7.3.1.2.2.4. Foam
          • 7.3.1.2.2.5. Others
        • 7.3.1.2.3. By Sales Channel
          • 7.3.1.2.3.1. Original Equipment Manufacturer
          • 7.3.1.2.3.2. Aftermarket
    • 7.3.2. Canada
    • 7.3.3. Mexico

All segments will be provided for all regions and countries covered

8. Europe Automotive Side Window Sunshades Market Outlook, 2018-2032F

  • 8.1. Germany
  • 8.2. France
  • 8.3. Italy
  • 8.4. United Kingdom
  • 8.5. Russia
  • 8.6. Netherlands
  • 8.7. Spain
  • 8.8. Turkey
  • 8.9. Poland

9. Asia-Pacific Automotive Side Window Sunshades Market Outlook, 2018-2032F

  • 9.1. India
  • 9.2. China
  • 9.3. Japan
  • 9.4. Australia
  • 9.5. Vietnam
  • 9.6. South Korea
  • 9.7. Indonesia
  • 9.8. Philippines

10. South America Automotive Side Window Sunshades Market Outlook, 2018-2032F

  • 10.1. Brazil
  • 10.2. Argentina

11. Middle East and Africa Automotive Side Window Sunshades Market Outlook, 2018-2032F

  • 11.1. Saudi Arabia
  • 11.2. UAE
  • 11.3. South Africa

12. Porter's Five Forces Analysis

13. PESTLE Analysis

14. Market Dynamics

  • 14.1. Market Drivers
  • 14.2. Market Challenges

15. Market Trends and Developments

16. Case Studies

17. Competitive Landscape

  • 17.1. Competition Matrix of Top 5 Market Leaders
  • 17.2. SWOT Analysis for Top 5 Players
  • 17.3. Key Players Landscape for Top 10 Market Players
    • 17.3.1. MACAUTO INDUSTRIAL CO., LTD
      • 17.3.1.1. Company Details
      • 17.3.1.2. Key Management Personnel
      • 17.3.1.3. Key Products Offered
      • 17.3.1.4. Key Financials (As Reported)
      • 17.3.1.5. Key Market Focus and Geographical Presence
      • 17.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisitions
    • 17.3.2. BOS GmbH & Co. KG
    • 17.3.3. Ashimori Europe GmbH
    • 17.3.4. Neodrift
    • 17.3.5. Window SOX
    • 17.3.6. Hauck GmbH & Co. KG
    • 17.3.7. Automaze
    • 17.3.8. KK Motors Inc (Kingsway)
    • 17.3.9. Tee-Zed Products, LLC
    • 17.3.10. Creative-Shades Industrial Co., Ltd

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

18. Strategic Recommendations

19. About Us and Disclaimer