インドの業務用エアコン市場の評価：タイプ別、容量別、エンドユーザー別、流通チャネル別、地域別、機会および予測、2018～2032年

インドの業務用エアコン市場は、2024年度に24億米ドルと推計され、2025～2032年度のCAGR12.62%で成長し、2032年度には62億米ドルに達すると予測されます。同市場を大きく牽引しているのは、主に第2級都市を中心に急成長しているIT部門に起因する、ビジネススペースやコワーキングスペースを目的とした商業施設の建設増加です。

COVID-19の大流行がもたらした供給ラインや製造への障害や中断にもかかわらず、新しい建物や建設活動への需要は減速していないです。むしろ、現在一般的となっている社会的距離の概念を考慮すると、特に大規模なオフィススペースの建設部門でブームが起きています。集合住宅、倉庫、教育センター、オフィスプロジェクトはすべて、この建設ブームの一部です。

学校、大学、アカデミック・センターなどの主要な教育機関が、交通施設とともに完全空調の施設に変わりつつあるため、学校がエアコンの需要を高める大きな原動力となっています。

インドの気候は不安定であるため、厳しい熱波が発生し、持続可能な冷房戦略が求められています。経済状況の改善、都市化、汚染レベルの上昇、ハイデラバード、グジャラート、デリー、ムンバイなどの州における極端な気候条件により、インドの業務用エアコン市場は大幅に拡大すると予想されています。主要メーカーは、低排出レベルの効率的な冷媒の開発にも注力しています。また、気温の上昇に伴い市場も拡大しています。その反面、エネルギー料金の上昇、高い設置システム費用、気候変動、メンテナンス費用の増加は、市場が直面する様々な課題であり、これが費用効率が高くメンテナンス費用が少ない、革新的で技術的に高度なエアコンの販売を促進しています。世界銀行によると、持続可能な冷房戦略は、2040年までに1兆6,000億米ドルの投資機会をもたらす可能性があります。

目次

第1章 調査手法

第2章 プロジェクトの範囲と定義

第3章 エグゼクティブサマリー

第4章 顧客の声

• 人口統計（年齢、収入、地域、性別、家族構成など）別
• ブランド認知度とロイヤルティ
• 購買行動分析
  • 購入決定に影響を与える要因
    • 製品タイプ
    • 製品技術
    • エネルギー効率
    • オファーと割引
    • レビューと推奨事項
  • 将来の購入意向
• 購入期間の優先
• 購入チャネル
• ライフスタイル動向
• プロダクトオーナーの課題領域

第5章 インドの業務用エアコン市場の見通し、2018年～2032年

• 市場規模と予測
  • 金額別
  • 数量別
• タイプ別
  • 集中化
  • パッケージ
  • ダクトレス
  • マルチスプリット
  • バーチャルリアリティ
  • その他
• 容量別
  • 10kW未満
  • 10kW～20kW
  • 20kW～30kW
  • 30kW以上
• エンドユーザー別
  • 小売
  • オフィス
  • ホスピタリティ
  • 病院
  • フードサービス
  • 教育機関
  • その他
• 流通チャネル別
  • オンライン
  • オフライン
    • ブランドストア
    • マルチブランドアウトレット
    • 販売代理店
    • その他
• 地域別
  • 東部
  • 西部と中部
  • 北部
  • 南部
• 市場シェア（％）企業別、2024年度

第6章 市場マッピング、2024年

• タイプ別
• 容量別
• エンドユーザー別
• 流通チャネル別
• 地域別

第7章 マクロ環境と産業構造

• バリューチェーン分析
• 需要供給分析
• 輸入輸出分析
• PESTEL分析
  • 政治的要因
  • 経済的要因
  • 社会的要因
  • 環境要因
  • 技術の進歩
  • 法的ポリシーと規制機関
• ポーターのファイブフォース分析
  • 代替品の脅威
  • 新規参入の脅威
  • 供給企業の交渉力
  • 供給企業の交渉力
  • 競争企業間の敵対関係の激しさ

第8章 市場力学

• 成長機会
• 成長抑制要因（課題と制約）

第9章 主要企業の情勢

• SWOT分析（市場トップ5社）
  • コアコンピタンスと主要価値提案
  • 改善すべき点
  • 未開発のビジネス領域
  • 競合が提案する市場価値
• 主要5社の市場リーダーの競合マトリックス
• 主要 5社の市場リーダーの企業シェア分析（%、2023年）
• 合併と買収/合弁事業（該当する場合）

第10章 価格分析

第11章 ケーススタディ

第12章 主要企業の展望

• Daikin Industries Ltd.
• 会社概要
• 製品とサービス
• 財務状況（報告通り）
• 主要市場への注力と地理的プレゼンス
• 最近の動向
• 合併と買収
• 主要経営陣
• Hitachi, Ltd.
• Voltas Limited
• Blue Star Ltd.
• Mitsubishi Electric Corporation
• Carrier Global Corporation
• Samsung India Electronics Private Limited
• Haier Appliances India Pvt. Ltd
• Havells India Limited
• Fujitsu General Limited

第13章 戦略的洞察と推奨事項

第14章 調査会社について・免責事項

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. India Commercial Air Conditioner Market, By Value, In USD Billion, FY2017-2031F
• Figure 2. India Commercial Air Conditioner Market, By Volume, In Units, FY2017-2031F
• Figure 3. India Commercial Air Conditioner Market Share, By Type, In USD Billion, FY2017-2031F
• Figure 4. India Commercial Air Conditioner Market Share, By Type, In Units, FY2017-2031F
• Figure 5. India Commercial Air Conditioner Market Share, By Capacity, In USD Billion, FY2017-2031F
• Figure 6. India Commercial Air Conditioner Market Share, By Capacity, In Units, FY2017-2031F
• Figure 7. India Commercial Air Conditioner Market Share, By End-user, In USD Billion, FY2017-2031F
• Figure 8. India Commercial Air Conditioner Market Share, By End-user, In Units, FY2017-2031F
• Figure 9. India Commercial Air Conditioner Market Share, By Distribution Channel, In USD Billion, FY2017-2031F
• Figure 10. India Commercial Air Conditioner Market Share, By Distribution Channel, In Units, FY2017-2031F
• Figure 11. India Commercial Air Conditioner Market Share, By Region, In USD Billion, FY2017-2031F
• Figure 12. India Commercial Air Conditioner Market Share, By Region, In Units, FY2017-2031F
• Figure 13. By Type Map-Market Size (USD Billion) & Growth Rate (%), FY2023
• Figure 14. By Capacity Map-Market Size (USD Billion) & Growth Rate (%), FY2023
• Figure 15. By End-user Map-Market Size (USD Billion) & Growth Rate (%), FY2023
• Figure 16. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), FY2023
• Figure 17. By Region Map-Market Size (USD Billion) & Growth Rate (%), FY2023

The India Commercial Air Conditioner Market was estimated at USD 2.4 billion in FY2024 and is forecast to reach USD 6.2 billion by FY2032, growing at a CAGR of 12.62% between FY2025-FY2032. The market is highly driven by the rising commercial construction in the country mainly for business spaces and co-working spaces owing to a rapidly growing IT sector mainly in tier 2 cities.

Despite the obstacles and interruptions to supply lines and manufacturing brought in by COVID-19 pandemic, the demand for new buildings and construction activities has not slowed down. Rather, there has been a boom in construction sector especially for the bigger office spaces considering the social distancing notions which have become a common practice now. Multifamily, warehouse, education centres, and office projects are all part of this construction boom.

Schools have been a major driving force resulting in a higher demand on air conditioners as major educational institutes including schools, universities, academic centres, along with their transportation facilities are turning into fully air-conditioned premises.

Uncertain climate conditions in India results in severe heat waves and thus demands for a sustainable cooling strategy. Due to improved economic conditions, urbanization, and rising pollution levels, extreme climatic conditions in states like Hyderabad, Gujarat, Delhi, Mumbai, India's commercial air conditioner market is anticipated to expand considerably. Key manufactures are also concentrating on creating efficient refrigerants with low emission levels. Additionally, the market has seen rise due to the country's increasing temperature. On the flip side, rising energy bills, high installation system costs, climate change, and increased maintenance expenses are various challenges faced by the market which is driving the sales of innovative and technologically advanced air conditioners that are cost efficient and low on maintenance. According to the World Bank, a sustainable cooling strategy may open an investment opportunity of $1.6 trillion by 2040.

Domestic Production Drives the India Commercial Air Conditioner Market Demand

Domestic production of commercial air conditioners is driving the India commercial air conditioner market growth in the forecast period. With the Indian government's "Make in India" initiative, there has been a considerable boost in domestic manufacturing capabilities resulting in deduction in import reliance, a rise in accessibility of high-performance, cost-effective air conditioners, and increase in demand of Indian consumers. In addition, domestic production enables for speedier response times to market requirements, enhancing customer satisfaction and propelling further growth in the forecast period. Companies in the market have expanded their manufacturing bases in India, introducing advanced technologies and efficient production procedures to provide energy-efficient and innovative commercial air conditioning solutions.

In September 2024, Daikin Industries Ltd. signed a memorandum of understanding to acquire an additional 33 acres to build a new plant near its current factory in southern India, aiming to double its sales in India by 2025 and increase production for global exports by 2026.

Rise in Commercial Spaces Drives the Market

Due to rising employment and corporate activities, the demand for coworking spaces is growing as more businesses restructure their operations to accommodate emerging technology. This trend is seen mostly in metropolitan cities of India, thereby, increasing the demand for commercial air conditioners. Additionally, due to change in lifestyle, consumers prefer to spend their leisure time in HoReCa (hotels, restaurants, and cafes), theatres and sport facilities that are fully air-conditioned. Furthermore, after the COVID-19, there is increase in the precautions level among Indian population, which has increased the demand for healthcare spaces such as medical centres, hospitals and nursing homes. Therefore, offices, retail, leisure and healthcare sectors are contributing to the growth of India air conditioner market.

Manufactures Focus on Smart Technology and Sustainability

Smart technologies are widely used in commercial air conditioners. Some appliances have sensors that allow them to modify their cooling output based on the number of people present in any location, like in theatres and metros. Moreover, manufacturers of commercial air conditioners focus on energy efficiency and sustainability. With the same or superior cooling performance, newer versions are engineered to utilise less energy. Furthermore, commercial air conditioners are created with recyclable components and are manufactured for easy recycling and disassembly. Manufacturers provide products that rely on alternative energy sources, including solar electricity.

Impact of COVID-19 on India Commercial Air Conditioner Market

The halt of production in China has led other air conditioner manufacturers based in India to temporarily hold the creation of final goods. This led to a rise in the supply and demand disparity in the market. The Indian market was affected by labour and war material shortage along with the disruptions in international trade. Now that Indian government has uplifted the restrictions, the supply chains are coming on the track. The growth of the market is regained through factors such as the opening of educational institutions and offices, residential constructions, transport, and entertainment locations.

Impact of Russia-Ukraine War on India Commercial Air Conditioner Market

The price of raw materials, energy, logistics, and technical services continued to rise due to the situation in Russia and Ukraine. Due to the heavy reliance on imports, particularly those from Russia, the price of oil and gas has already risen around the world which hampered the India commercial air conditioner market. Additionally, commercial air conditioner manufactures have also banned their operations in Russia, for instance, Daikin Industries Ltd. have suspended its business due to the negative situations with logistics and economy.

Key Players Landscape and Outlook

Factors such as intensified competition, rising demand for new technology air conditioners, environmental sustainability, and globalization result in major challenges for the manufacturers to sustain in the industry. To stay ahead of the competition, players make significant investments in R&D projects to introduce new products and increase production capabilities.

In September 2022, Daikin Industries Ltd. disclosed that it is building its third factory in India that will be able to produce 3 million units annually.

Table of Contents

1. Research Methodology

2. Project Scope & Definitions

3. Executive Summary

4. Voice of Consumer

• 4.1. By Demographics (Age, Income, Geography, Gender, Family Size etc.)
• 4.2. Brand Awareness and Loyalty
• 4.3. Buying Behaviour Analysis
  • 4.3.1. Factors Affecting Buying Decision
    • 4.3.1.1. Product Type
    • 4.3.1.2. Product Technology
    • 4.3.1.3. Energy Efficiency
    • 4.3.1.4. Offers and Discount
    • 4.3.1.5. Reviews and Recommendations
  • 4.3.2. Intent of Future Purchases
• 4.4. Preference of Purchase Period
• 4.5. Channel of Purchase
• 4.6. Lifestyle Trends
• 4.7. Pain Areas of Product Owners

5. India Commercial Air Conditioner Market Outlook, FY2018-FY2032F

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. By Type
  • 5.2.1. Centralised
  • 5.2.2. Packaged
  • 5.2.3. Ductless
  • 5.2.4. Multi-Split
  • 5.2.5. VRF
  • 5.2.6. Others
• 5.3. By Capacity
  • 5.3.1. Less than 10 kW
  • 5.3.2. 10kW- 20kW
  • 5.3.3. 20kW-30kW
  • 5.3.4. More than 30kW
• 5.4. By End-user
  • 5.4.1. Retail
  • 5.4.2. Offices
  • 5.4.3. Hospitality
  • 5.4.4. Hospitals
  • 5.4.5. Food Service
  • 5.4.6. Educational Institutes
  • 5.4.7. Others
• 5.5. By Distribution Channel
  • 5.5.1. Online
  • 5.5.2. Offline
    • 5.5.2.1. Brand Stores
    • 5.5.2.2. Multi-Brand Outlets
    • 5.5.2.3. Distributors
    • 5.5.2.4. Others
• 5.6. By Region
  • 5.6.1. East
  • 5.6.2. West & Central
  • 5.6.3. North
  • 5.6.4. South
• 5.7. By Company Market Share (%), FY2024

6. Market Mapping, FY2024

• 6.1. By Type
• 6.2. By Capacity
• 6.3. By End-User
• 6.4. By Distribution Channel
• 6.5. By Region

7. Macro Environment and Industry Structure

• 7.1. Value Chain Analysis
• 7.2. Demand Supply Analysis
• 7.3. Import Export Analysis
• 7.4. PESTEL Analysis
  • 7.4.1. Political Factors
  • 7.4.2. Economic Factors
  • 7.4.3. Social Factors
  • 7.4.4. Environmental Factors
  • 7.4.5. Technological Advancements
  • 7.4.6. Legal Policies & Regulatory Bodies
• 7.5. Porter's Five Force Analysis
  • 7.5.1. Threat of Substitutes
  • 7.5.2. Threat of New Entrant
  • 7.5.3. Bargaining Power of Suppliers
  • 7.5.4. Bargaining Power of Suppliers
  • 7.5.5. Intensity of Competitive Rivalry

8. Market Dynamics

• 8.1. Growth Opportunities
• 8.2. Growth Inhibitors (Challenges and Restraints)

9. Key Players Landscape

• 9.1. SWOT Analysis (Top Five Market Players)
  • 9.1.1. Core Competence and Key Value Proposition
  • 9.1.2. Areas of Improvement
  • 9.1.3. Untapped Scope of Business
  • 9.1.4. Market Value Proposed by Competitors
• 9.2. Competition Matrix of Key Five Market Leaders
• 9.3. Company Share Analysis of Key Five Market Leaders (in %, 2023)
• 9.4. Mergers & Acquisitions/ Joint Ventures (If Applicable)

10. Pricing Analysis

11. Case Studies

12. Key Players Outlook

• 12.1. Daikin Industries Ltd.
  • 12.1.1. Company Details
  • 12.1.2. Products & Services
  • 12.1.3. Financials (as reported)
  • 12.1.4. Key Market Focus & Geographical Presence
  • 12.1.5. Recent Developments
  • 12.1.6. Mergers & Acquisitions
  • 12.1.7. Key Management Personnel
• 12.2. Hitachi, Ltd.
• 12.3. Voltas Limited
• 12.4. Blue Star Ltd.
• 12.5. Mitsubishi Electric Corporation
• 12.6. Carrier Global Corporation
• 12.7. Samsung India Electronics Private Limited
• 12.8. Haier Appliances India Pvt. Ltd
• 12.9. Havells India Limited
• 12.10. Fujitsu General Limited

13. Strategic Insights & Recommendations

14. About Us & Disclaimer