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市場調査レポート
商品コード
1657991
米国のPlatform as a Service(PaaS)市場の評価:タイプ別、展開タイプ別、組織規模別、業種別、地域別、機会および予測、2018~2032年United States Platform as a Service Market Assessment, By Type, By Deployment Type, By Organization Size, By Vertical, By Region, Opportunities and Forecast, 2018-2032F |
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米国のPlatform as a Service(PaaS)市場の評価:タイプ別、展開タイプ別、組織規模別、業種別、地域別、機会および予測、2018~2032年 |
出版日: 2025年02月19日
発行: Market Xcel - Markets and Data
ページ情報: 英文 115 Pages
納期: 3~5営業日
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米国のPlatform as a Service市場は、2025~2032F年の予測期間中にCAGR 15.59%を記録し、2024年の646億7,000万米ドルから2032年には2,061億5,000万米ドルに成長すると予測されます。
米国では、デジタルトランスフォーメーションがPlatform as a Service市場の大きな促進要因となっています。さまざまな業界の企業がクラウドベースのソリューションを採用し、業務の近代化、俊敏性の強化、顧客体験の向上を図っています。また、アプリケーション開発を加速し、インフラコストを削減し、ワークフローを合理化するために、企業はPlatform as a Serviceソリューションの採用を増やしています。さらに、Platform as a Serviceを活用することで、企業は複雑なIT環境を管理するよりもイノベーションに注力するようになり、新製品や新サービスの市場投入までの時間を短縮できるようになっています。
さらに、米国のPlatform as a Service市場は、リモートワークへの移行に伴い、拡張性と協調性を備えたツールへの要求がより強くなっています。PaaS(Platform as a Service)のプラットフォームは、リモートチームをサポートするクラウドベースの開発環境を提供し、チーム間の統合や容易なコラボレーションを可能にします。米国労働統計局によると、2024年8月時点で、米国従業員の22.8%が少なくとも部分的にリモートワークをしており、その数は3,513万人に上ります。したがって、リモートで働く従業員の数が大幅に増加し、国内の先進的なPaaS(Platform as a Service)サービスの需要が高まると予想されます。
政府の取り組みが米国のPaaS市場の成長を牽引
米国政府は、イノベーション、デジタルトランスフォーメーション、クラウド導入の促進を目的としたさまざまな取り組みや政策を通じて、米国内のPlatform as a Service市場の開拓に重要な役割を果たしています。政府は最新のITインフラの重要性を認識し、公共部門と民間部門がより効率的で拡張性の高いPaaSソリューションを採用することを優先的に奨励しています。PaaSなどのクラウド・サービスは、連邦クラウド・コンピューティング戦略(Cloud First)や政府技術の近代化(MGT)法など、さまざまな政策を通じて推進されてきました。
加えて、人工知能(AI)、機械学習(ML)、モノのインターネット(IoT)などの新興技術の研究開発に対するさまざまな資金援助により、政府は米国のPlatform as a Service市場の発展に間接的に貢献してきました。例えば、米国商務省は2024年10月、持続可能な半導体材料開発のための人工知能(AI)の研究開発を加速させるため、1億米ドルを投資すると発表しました。AI主導の研究開発には、堅牢な計算能力、データ分析、機械学習ツールが必要であり、PaaSプラットフォームがそれを提供するため、このような新興技術への投資は、高度なクラウドベースの開発プラットフォームの需要を促進すると予想されます。
モバイルエコシステムの拡大が米国のPlatform as a Service市場を拡大
Platform as a Service市場は、アプリ開発の重要な役割と相まって、米国におけるモバイルエコシステムの急速な拡大により、有利な機会を経験しています。Priori Data社によると、2024年現在、米国のスマートフォンユーザーは約2億7,614万人で、普及率は81.6%に達しています。現在、モバイル・デバイスは日常生活に欠かせないものとなっているため、さまざまな業界の企業が、顧客エンゲージメントを強化し、業務を合理化し、収益拡大を推進するために、モバイル・アプリ開発を優先しています。
そのため、モバイルアプリケーションの開発とデプロイをサポートするPaaSプラットフォームは、スケーラブルなクラウドベースのツールや、開発プロセスを加速させる事前構築済みのテンプレートを提供し、開発者に理想的な環境を提供しています。さらに、5Gのような新技術の出現は、Platform as a Serviceの需要を促進すると予想されます。こうした技術革新は、高度で機能豊富なモバイル・アプリケーションを構築するための堅牢なプラットフォームを必要とするからです。技術に精通した人口と活発なスタートアップ・エコシステムを抱える米国市場は、この動向の重要な促進要因となっています。より多くの企業がモバイル・ファースト経済の恩恵を受けようとする中、Platform as a Serviceは、ダイナミックなモバイル・アプリ・ランドスケープで競争するために必要な俊敏性、拡張性、革新性を提供する不可欠なツールになりつつあります。
BFSIセグメントが米国のPlatform as a Service市場で大きなシェアを占める
銀行・金融サービス・保険(BFSI)部門は、Platform as a Serviceの主要な導入企業の1つであり、業務効率の向上、顧客体験の改善、法規制コンプライアンスの徹底のために、クラウド・コンピューティングとPaaSソリューションを急速に取り入れています。俊敏性、スケーラビリティ、イノベーションに対する高度な競争ニーズを背景に、Platform as a Serviceは、デジタルバンキング、不正検知、リスク管理、パーソナライズされた金融サービスに関連するアプリケーションを開発・展開するために、この分野で不可欠なツールとなっています。その結果、この動向が市場の成長とPaaSソリューションの需要を促進しています。
さらに、PaaSソリューションにより、BFSI組織はインフラコストを削減し、ワークフローを簡素化することで、より迅速にアプリケーションを開発することができます。PaaSを活用することで、銀行はAI、ML、その他のテクノロジーの力を活用することで市場の変化に対応し、顧客にシームレスなオムニチャネル体験を提供することができます。最近では、オープンバンキングの台頭やフィンテック企業との協業により、Platform as a Serviceの採用がさらに加速しています。こうしたモデルでは、APIベースのエコシステムをサポートする堅牢で相互運用性の高いプラットフォームが必要となるためです。
上記の企業は市場シェアに基づいて注文を保留しておらず、調査作業中に入手可能な情報に基づいて変更される可能性があります。
United States platform as a service (PaaS) market is projected to witness a CAGR of 15.59% during the forecast period 2025-2032F, growing from USD 64.67 billion in 2024 to USD 206.15 billion in 2032.
Digital transformation has been a significant driver of the platform as a service (PaaS) market in the United States. Businesses across different industries are embracing cloud-based solutions to modernize operations, enhance agility, and improve customer experience. Also, to accelerate application development, reduce infrastructure costs, and streamline workflows, organizations are increasingly adopting the platform as a service (PaaS) solution. Furthermore, by leveraging the platform as a service (PaaS), companies are focusing on innovation rather than managing complex IT environments, enabling faster time-to-market for new products and services.
Moreover, the United States platform as a service market has been driven more by the requirement for scalable and collaborative tools because of the transition to remote work. Platform as a service (PaaS) platforms provide a cloud-based environment for development that supports remote teams, enabling integration and easy collaboration between teams. As per the United States Bureau of Labor Statistics, 22.8% of United States employees worked remotely at least partially, which accounts for 35.13 million people, as of August 2024. Therefore, it is anticipated that the number of employees working remotely will increase significantly driving the demand for advanced platform as a service (PaaS) service within the country.
Government's Efforts Drive Growth of the U.S. Platform as a Service (PaaS) Market
The United States government is playing a vital role in the development of the platform as a service (PaaS) market within the country through various initiatives and policies that are aimed at promoting innovation, digital transformation, and cloud adoption. The government has recognized the importance of modern IT infrastructure and making it a priority to encourage public and private sectors to adopt more efficient and scalable PaaS solutions. Cloud services, such as platform as a service (PaaS), have been pushed through various policies, such as the Federal Cloud Computing Strategy (Cloud First) and the Modernizing Government Technology (MGT) Act.
Additionally, with various funding for research and development in emerging technologies such as artificial intelligence (AI), machine learning (ML), and the Internet of Things (IoT), the government has indirectly contributed to the development of the United States platform as a service (PaaS) market. For instance, in October 2024, the U.S. Department of Commerce announced a USD 100 million investment to accelerate research & development in artificial intelligence (AI) for the development of sustainable semiconductor materials. Such investments in emerging technologies are expected to drive the demand for advanced cloud-based development platforms as AI-driven research requires robust computational power, data analytics, and machine learning tools, which platform as a service (PaaS) platforms provide.
Expansion of the Mobile Ecosystem Proliferates the U.S. Platform as a Service (PaaS) Market
The platform as a service (PaaS) market is experiencing lucrative opportunities due to the rapid expansion of the mobile ecosystem in the United States, coupled with the critical role of app development. As of 2024, Priori Data reported that there are approximately 276.14 million smartphone users in the United States, with an 81.6% penetration rate, indicating that a significant majority of the population relies on smartphones for their daily communication, entertainment, and productivity needs. At present, mobile devices have become an integral part of daily life, therefore businesses across various industries are prioritizing mobile app development to enhance customer engagement, streamline operations, and drive revenue growth.
Hence, to support the development and deployment of mobile applications, PaaS platforms provide an ideal environment for developers offering scalable, cloud-based tools and pre-built templates that accelerate the development process. Furthermore, the emergence of new technologies such as 5G is expected to drive the demand for the platform as a service (PaaS), as these innovations require robust platforms to build advanced, feature-rich mobile applications. The United States market, with its tech-savvy population and thriving startup ecosystem, is a key driver of this trend. As more businesses seek to capitalize on the mobile-first economy, platform as a service (PaaS) is becoming an indispensable tool to offer the agility, scalability, and innovation necessary to compete in the dynamic mobile app landscape.
The BFSI Segment Holds a Considerable Share of the U.S. Platform as a Service (PaaS) Market
The banking, financial services and insurance (BFSI) sector is one of the major adopters of the platform as a service, rapidly embracing cloud computing and PaaS solutions to enhance operational efficiency, improve customer experiences, and ensure regulatory compliance. With a highly competitive need for agility, scalability, and innovation, platform as a service (PaaS) has become an indispensable tool in the sector for developing and deploying applications related to digital banking, fraud detection, risk management, and personalized financial services. As a result, this trend is driving market growth and demand for PaaS solutions.
Further, PaaS solutions enable BFSI organizations to develop applications more speedily, with reduced infrastructure costs and simplified workflows. By leveraging PaaS, banks can adapt to market changes by harnessing the power of AI, ML, and other technologies, allowing them to create seamless omnichannel experiences for their customers. Recently, the rise of open banking and collaboration with fintech companies has further accelerated the adoption of platform as a service (PaaS), as these models require robust, interoperable platforms to support API-based ecosystems.
Future Market Scenario (2025 - 2032F)
With businesses continuously adopting cloud-based solutions to modernize operations, enhance agility, improve customer experience, support remote work, foster innovation, and enable faster time-to-market for new products and services, the digital transformation is anticipated to drive the U.S. platform as a service (PaaS) market significantly.
Through policies such as the Federal Cloud Computing Strategy and artificial intelligence (AI), machine learning (ML), and the Internet of Things (IoT) funding from the U.S. government, the platform as a service (PaaS) market is expected to grow further in the forecast period.
The rapid development of mobile technology in the U.S. is anticipated to increase millions of smartphone users by 2025 creating profitable opportunities for the platform as a service market (PaaS) because of essential app development and emerging 5G technology.
The United States platform as a service (PaaS) market contains substantial business from the BFSI sector, as financial institutions require advanced operational efficiency, improved customer experiences, regulatory compliance, innovations in digital banking technologies, fraud prevention, risk assessments, and tailored financial solutions.
Key Players Landscape and Outlook
The competitive landscape of the United States platform as a service (PaaS) market is highly intense and rapidly growing driven by the presence of prominent global players. As a hub for tech giants, the U.S. is experiencing robust growth in the platform as a service market as key players within the market landscape are continuously innovating and expanding their offerings to capture the majority of market share. Additionally, strategic collaborations between key players in the region are further proliferating the United States platform as a service (PaaS) market growth. For instance, in September 2024, Oracle CloudWorld, unveiled its collaboration with AWS, Google Cloud, and Microsoft Azure to help customers accelerate their application migrations and modernizations by providing direct access to Oracle Database services running on Oracle Cloud Infrastructure (OCI) and deployed in these cloud providers' data centers. The partnership enhanced the capabilities of the platform as a service (PaaS) solution by offering seamless integration and multi-cloud deployment options. Also, the firms reported that to satisfy the increasing demand for Oracle Database services running on OCI, the company will work with AWS, Google Cloud, and Microsoft Azure to continue to expand availability globally including in the United States.
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.