電気自動車の日本市場の評価：コンポーネント別、車両別、充電タイプ別、推進力別、地域別、機会、予測（2018年度～2032年度）

日本の電気自動車の市場規模は、2024年度の321億9,000万米ドルから2032年度に1,327億9,000万米ドルに増加すると予測され、2025年度～2032年度の予測期間にCAGRで19.38%の成長が見込まれます。市場は近年大幅な成長を示しており、電気自動車用バッテリーの進歩、二酸化炭素排出を削減する有利な政府政策、持続可能な輸送へのシフトの高まり、電気自動車の容易な入手可能性などにより、予測期間にも拡大を維持すると予測されます。日本の電気自動車市場の需要は、電気自動車の生産と売上の増加、充電ステーションの数の増加により増加しています。例えば、2022年に日本自動車販売協会連合会と全国軽自動車協会連合会（全軽自協）は、日本で5万8,813台のバッテリー電気自動車が販売され、これは2021年の2.7倍を超えたと発表しました。2035年に、日本が100%環境にやさしい自動車を目標に掲げ、消費者が電気自動車の持続可能で経済的な利点を選択するため、日本全体でのBEVの売上はさらに増加すると推定されます。

環境の持続可能性に対する意識の高まり、バッテリー技術の大幅な進歩、政府の支援的な規則と政策により、予測期間に日本における電気自動車の需要は増加します。さらに、日本政府は、電気自動車の需要を加速させるため、補助金や税制の緩和を計画しています。例えば、日本政府は、プラグインハイブリッド電気自動車、バッテリー電気自動車、燃料電池電気自動車を含むクリーンエネルギー車の購入に補助金を提供しています。2021年、ハイブリッド電気自動車はこの補助金制度の対象にはなりませんが、1台当たり最高5,600米ドルの補助金が提供されます。さらに、日本の電気自動車市場の主要参入企業は、電気自動車需要の高まりに対応し、国内市場の見当を合わせるため、電気自動車を生産しています。

例えば、BYD Company Ltd.は2024年6月、もっとも高価なモデルであるSeal EVの発売を発表しました。現在の価格はショールーム前で4万9,118米ドルで、全輪駆動と後輪駆動の2つのバリエーションがあります。

電気自動車生産の増加が日本の電気自動車市場の需要を促進

1人当たり所得の増加、電気自動車の技術の進歩、電気自動車のカスタマイズの急速な動向、ゼロカーボンエミッションに関する政府の野心的な目標が、日本の電気自動車需要を促進しています。政府は電気自動車生産に有利な政策を実施しており、2050年までに日本で販売されるすべての新車を電気自動車またはハイブリッド車とすることに注力しています。日本政府は、炭素排出をゼロにするWell-to-Wheel Zero Emission政策を実施し、電気自動車生産を促進しています。日本市場のメーカーは、環境にやさしい自動車への需要の高まりに対応し、政府の規制を満たすため、さまざまな研究開発活動に多額の投資を行っています。

例えば、Mitsubishi Motors Corporationは2023年11月、軽自動車クラスの電気商用車、新型Minicab EVの発売を発表しました。新型Minicab EVは、モノボックスデザインの軽自動車クラスの電気商用車で、2シーターと4シーターの2つのバリエーションがあり、価格はそれぞれ1万7,017米ドルと1万7,402米ドルです。三菱は新型Minicab EVで、商業利用のラストワンマイルにおける二酸化炭素排出ゼロに大きく寄与しました。

電気自動車への投資の増加が日本の電気自動車市場の成長を促進

日本では、政府や非公開会社によるEV充電インフラへの投資の増加などのさまざまな要因によって電気自動車へのニーズが高まっています。市場のメーカーは、自動車の性能を向上させ、消費者に安全な乗り物を提供するために、さまざまな研究開発活動に資金を提供しています。しかし、政府は電気自動車の生産とEV用バッテリーの使用を奨励するため、新しいプログラムの立ち上げや補助金の提供に投資しています。例えば、日本は2023年6月、Toyota Kirloskar MotorがEV用バッテリーの国内生産に投資することに対して、8億4,100万米ドルの補助金を交付すると発表しました。さらに、市場の主要企業は、EV市場でのシェアを拡大するため、さまざまな市場で効率的な投資や提携を行っています。

当レポートでは、日本の電気自動車市場について調査分析し、市場規模と予測、市場力学、主要企業の情勢と見通しなどを提供しています。

目次

第1章 プロジェクトの範囲と定義

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 顧客の声

• 製品と市場情報
• ブランド認知の方式
• 購入決定において考慮される要素
• 安全規制の検討

第5章 日本の電気自動車市場の見通し（2018年度～2032年度）

• 市場規模の分析と予測
  • 金額
  • 数量
• 市場シェア分析と予測
  • コンポーネント別
  • 車両別
  • 充電タイプ別
  • 推進力別
  • 地域別
  • 市場シェア分析：企業別（金額）（上位5社とその他 - 2024年度）
• 市場マップ分析（2024年度）
  • コンポーネント別
  • 車両別
  • 充電タイプ別
  • 推進力別
  • 地域別

第6章 需給分析

第7章 輸入と輸出の分析

第8章 バリューチェーン分析

第9章 ポーターのファイブフォース分析

第10章 PESTLE分析

第11章 価格分析

第12章 市場力学

• 市場促進要因
• 市場の課題

第13章 市場の動向と発展

第14章 ケーススタディ

第15章 競合情勢

• マーケットリーダー上位5社の競合マトリクス
• 上位5社のSWOT分析
• 主要企業上位10社の情勢
  • Toyota Motor Corporations
  • Mazda Motor Corporation
  • Mitsubishi Motors Corporation
  • Nissan Motor Co., Ltd.
  • Tesla Inc.
  • Daihatsu Motor Co., Ltd.
  • Volkswagen AG
  • BYD Company Limited
  • Suzuki Motor Corporation
  • Hino Motors, Ltd.

第16章 戦略的推奨

第17章 当社について、免責事項

List of Tables

• Table 1. Pricing Analysis of Products from Key Players
• Table 2. Competition Matrix of Top 5 Market Leaders
• Table 3. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 4. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. Japan Electric Vehicle Market, By Value, In USD Billion, FY2018-FY2032F
• Figure 2. Japan Electric Vehicle Market, By Volume, In Units, FY2018-FY2032F
• Figure 3. Japan Electric Vehicle Market Share (%), By Component, FY2018-FY2032F
• Figure 4. Japan Electric Vehicle Market Share (%), By Vehicle, FY2018-FY2032F
• Figure 5. Japan Electric Vehicle Market Share (%), By Charging Type, FY2018-FY2032F
• Figure 6. Japan Electric Vehicle Market Share (%), By Propulsion, FY2018-FY2032F
• Figure 7. Japan Electric Vehicle Market Share (%), By Region, FY2018-FY2032F
• Figure 8. By Component Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 9. By Vehicle Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 10. By Charging Type Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 11. By Propulsion Map-Market Size (USD Billion) & Growth Rate (%), FY2024
• Figure 12. By Region Map-Market Size (USD Billion) & Growth Rate (%), FY2024

Japan electric vehicle market is projected to observe a CAGR of 19.38% during the forecast period FY2025-FY2032, increasing from USD 32.19 billion in FY2024 to USD 132.79 billion in FY2032. The market has witnessed significant growth in recent years and is expected to maintain an expansion in the forecast years due to growing advancements in electric vehicle batteries, favorable government policies to reduce carbon emissions, rising shifts toward sustainable transportation, and easy availability of electric vehicles. The Japan electric vehicle market demand is rising due to growing production and sales of electric vehicles and the rising number of charging stations. For instance, in 2022, the Japan Automobile Dealers Association and Japan Mini Vehicles Association (Zenkeijiko) stated that in Japan 58,813 battery electric vehicles were sold, which was over 2.7 times in 2021. It is estimated that by 2035, BEV sales across Japan further rise as Japan targets 100% eco-friendly vehicles, and consumers choose the sustainable and economic advantages of electric vehicles.

With growing environment sustainability awareness, significant advancements in battery technology, and supportive government rules and policies, thereby increasing requirement for electric vehicles in Japan in the forecast period. In addition, the Government of Japan (GOJ) plans to offer subsidies and relaxation in taxes to accelerate the electric vehicle demand. For instance, the GOJ is offering subsidies on the buying of clean energy vehicles, including plug-in hybrid electric vehicles, battery electric vehicles, and fuel cell electric vehicles. In 2021, the maximum amount of subsidies offered is USD 5,600 per vehicle, though hybrid electric vehicles are not entitled to this subsidy program, they are eco-friendly cars. Furthermore, key market players in Japan electric vehicles market are producing electric vehicles to address the rising demand for electric vehicles and register the domestic market.

For instance, in June 2024, BYD Company Ltd. announced the launch of its most expensive model, the Seal EV. It is presently priced at USD 49,118 ex-showroom and available in two variants, including all-wheel drive and rear-wheel drive.

Rising Production of Electric Vehicles Drive Japan Electric Vehicle Market Demand

The increase in per capita income, technological advancement in the range of electric vehicles, rapid trend of customizing electric cars, and the government's ambitious goals concerning zero carbon emission are driving the Japan electric vehicle demand. The government is implementing favorable policies on the production of electric vehicles and focus on all new cars to be sold in Japan to be electric or hybrid, by 2050. The Government of Japan implemented Well-to-Wheel Zero Emission policy to zero carbon emissions, driving the production of electric vehicles. Manufacturers in the Japan market are significantly investing in different research and development activities to address the growing demand for eco-friendly vehicles and meet government regulations.

For instance, in November 2023, Mitsubishi Motors Corporation announced the launch of the new Minicab EV, a kei-car class electric commercial vehicle with a monobox design in two variants, including two-seater and four-seater at USD 17,017 and USD 17,402, respectively. Mitsubishi significantly contributed to zero carbon emission in the last mile of commercial usage with the new Minicab EV.

Increasing Investment in Electric Vehicles Leads the Japan Electric Vehicle Market Growth

In Japan, the need for electric vehicles is rising, owing to different factors including increasing investment by the government and private companies in EV charging infrastructure. Manufacturers in market are funding different research and development activities to advance the performance of vehicles and offer safer rides to consumers. However, the government is investing in launching new programs and offering subsidies to encourage the production of electric vehicles and the usage of batteries in EVs. For instance, in June 2023, Japan announced to give Toyota Kirloskar Motor USD 841 million in subsidies for the automaker's investment in domestic production of batteries featured in EVs. In addition, key companies in the market are efficiently investing and collaborating in different markets to expand their share in the EV market.

For instance, in June 2023, Musashi Seimitsu Industry Co., Ltd., a Japanese auto parts manufacturer announced an investment of USD 8.4 million into India electric vehicle market. Musashi Auto announced a collaboration with Bharat New-Energy Company for expansion into the EV market.

Government Policies and Regulations Pushes the Japan Electric Vehicle Market Growth

The government of Japan is announcing a rise in government incentives, an increase in financial support, a surge in objectives about zero carbon emissions, and policies to promote sustainable transportation, driving the Japan electric vehicle market demand. The Japanese government offers subsidies on the demand and supply of electric vehicles, surging the market growth in Japan. The government is planning to start campaigning to encourage consumers to buy electric vehicles and spread awareness concerning the negative environmental impact of conventional vehicles. In addition, government policies compel manufacturers to intensify their efforts to improve and innovate electrified versions of prevailing conventional vehicles coupled with increasing investment in enhancing the capabilities of batteries and charging tech.

For instance, in October 2023, the Government of Japan announced goals for 2035, all the sales of new passenger vehicles will be electrified vehicles such as fuel cell electric vehicles, electric vehicles, hybrid electric vehicles, and plug-in hybrid vehicles.

Passenger Vehicles Dominate the Largest Japan Electric Vehicle Market Share

Passenger vehicles dominate the largest share of the Japan market due to an increase in disposable income, growing demand for electric vehicles, easy availability of passenger cars in Japan, and rapid development of EV charging infrastructure. The production of electric vehicles in Japan is rising due to the presence of giant market players in the Japanese market, and implementation of favorable policies of the government. Market players are investing in advancing the functioning of electric vehicles and developing innovative and advanced EV batteries. In addition, companies are collaborating to expand their presence and address the rising demand for electric vehicles in Japan, strengthening the Japan passenger vehicle market growth in the forecast period.

For instance, in November 2023, Honda Motor Co., Ltd. and Nissan Group, two of Japan's largest automakers announced a collaboration to scale back their EV expansion plans amongst rising costs and slowing requirements. This strategic partnership will help companies to cut costs and accomplish economies of scale.

Battery is Estimated to Hold the Largest Share in the Japan Market

The growth of the battery segment is attributed to an increase in demand for battery-powered electric vehicles as batteries are portable and offer a better high-temperature performance, coupled with long life. The batteries for electric vehicles are designed to be inexpensive, high-power, recyclable, safe, compatible, and reliable, propelling the battery demand in the Japan market in the forecast period. Key participants in the market are significantly planning to do research and development to decrease their relatively high cost, use less cobalt, extend their useful life, and address safety concerns about different fault conditions. It is projected that Lithium-ion batteries will be prevalently utilized in electric vehicles as they have high energy effectiveness, long life, high power-to-weight ratio, and low self-discharge. Companies for batteries are planning to invest in lithium-ion battery recycling to address the growing demand for batteries in electric vehicles.

For instance, in May 2024, Mitsui & Co., Ltd. announced the investment in a lithium-ion battery recycling plant in Japan by forming a new joint venture with VOLTA INC. and Miracle Eternal PTE LTD. This collaboration results in J-Cycle Inc., commencing operations of a battery recycling plant in Ibaraki Prefecture, Japan

Future Market Scenario (FY2025 - FY2032F)

Consumers shift towards sustainable transportation, drives the Japan electric vehicle market growth.

Supportive government policies promote the adoption rate of electric vehicles in Japan.

Technological innovation in electric vehicles is expected to foster the electric vehicle demand in Japan.

An expansion of EV charging infrastructure is projected to propel the Japan electric vehicle market demand.

Key Players Landscape and Outlook

Companies in the Japan electric vehicles are efficiently investing in different research and development to advance the functioning and performance of electric vehicles coupled with integrating advanced software to offer better safety. Key participants in the Japanese market are innovating manufacturing practices to advance the design and reliability of electric vehicles. In addition, companies are adopting different strategies including joint venture, new product launch, amalgamation, mergers and acquisitions, and others to expand the product portfolio and footprint.

In May 2023, Daihatsu Motor Co., Ltd., Toyota Motor Corporation, and Suzuki Motor Corporation announced collaboration to unveil prototype mini-commercial van electric vehicles featured with a jointly developed battery electric vehicle system.

In October 2023, Toyota Motor Corporation presents the future of electrified vehicles and mobility experiences at the 2023 JAPAN MOBILITY SHOW, to transform into a battery EV brand, Lexus.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. Voice of Customer

• 4.1. Product and Market Intelligence
• 4.2. Mode of Brand Awareness
• 4.3. Factors Considered in Purchase Decisions
  • 4.3.1. Features and Other Value-Added Service
  • 4.3.2. Strength Compatibility
  • 4.3.3. Efficiency of Solutions
  • 4.3.4. After-Sales Support
• 4.4. Consideration of Safety Regulations

5. Japan Electric Vehicle Market Outlook, FY2018-FY2032F

• 5.1. Market Size Analysis & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. Market Share Analysis & Forecast
  • 5.2.1. By Component
    • 5.2.1.1. Battery
    • 5.2.1.2. Electric Motor
    • 5.2.1.3. Controller
    • 5.2.1.4. Power Inverter
    • 5.2.1.5. Others
  • 5.2.2. By Vehicle
    • 5.2.2.1. Passenger Vehicles
    • 5.2.2.2. Commercial Vehicles
  • 5.2.3. By Charging Type
    • 5.2.3.1. Trickle Charge
    • 5.2.3.2. AC Charge
    • 5.2.3.3. DC Charge
  • 5.2.4. By Propulsion
    • 5.2.4.1. Battery Electric Vehicles
    • 5.2.4.2. Hybrid Electric Vehicles
    • 5.2.4.3. Plug-in Hybrid Electric Vehicle
    • 5.2.4.4. Fuel Cell Electric Vehicle
  • 5.2.5. By Region
    • 5.2.5.1. North
    • 5.2.5.2. Central
    • 5.2.5.3. South
  • 5.2.6. By Company Market Share Analysis (Top 5 Companies and Others - By Value, FY2024)
• 5.3. Market Map Analysis, FY2024
  • 5.3.1. By Component
  • 5.3.2. By Vehicle
  • 5.3.3. By Charging Type
  • 5.3.4. By Propulsion
  • 5.3.5. By Region

6. Demand Supply Analysis

7. Import and Export Analysis

8. Value Chain Analysis

9. Porter's Five Forces Analysis

10. PESTLE Analysis

11. Pricing Analysis

12. Market Dynamics

• 12.1. Market Drivers
• 12.2. Market Challenges

13. Market Trends and Developments

14. Case Studies

15. Competitive Landscape

• 15.1. Competition Matrix of Top 5 Market Leaders
• 15.2. SWOT Analysis for Top 5 Players
• 15.3. Key Players Landscape for Top 10 Market Players
  • 15.3.1. Toyota Motor Corporations
    • 15.3.1.1. Company Details
    • 15.3.1.2. Key Management Personnel
    • 15.3.1.3. Products and Services
    • 15.3.1.4. Financials (As Reported)
    • 15.3.1.5. Key Market Focus and Geographical Presence
    • 15.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 15.3.2. Mazda Motor Corporation
  • 15.3.3. Mitsubishi Motors Corporation
  • 15.3.4. Nissan Motor Co., Ltd.
  • 15.3.5. Tesla Inc.
  • 15.3.6. Daihatsu Motor Co., Ltd.
  • 15.3.7. Volkswagen AG
  • 15.3.8. BYD Company Limited
  • 15.3.9. Suzuki Motor Corporation
  • 15.3.10. Hino Motors, Ltd.

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

16. Strategic Recommendations

17. About Us and Disclaimer