インドのビタミンDサプリメント市場の評価：アナログ別、原料別、販売方法別、剤形別、治療用途別、エンドユーザー別、地域別、機会、予測（2018年度～2032年度）

インドのビタミンDサプリメントの市場規模は、2025年度の1億104万米ドルから2032年度に1億8,841万米ドルに達すると予測され、2025年度～2032年度の予測期間にCAGRで8.10％の成長が見込まれます。市場の成長を支えているのは、ビタミンD欠乏症の有病率の上昇、サプリメントとその健康維持における役割に関する認知度の向上、主要市場参入企業による新製品の発売、国民の意識向上を目的とした政府の取り組みの活発化です。

さらに、インドで健康補助食品へのアクセスが増加していることも市場の成長を支えています。2022年9月、Apollo Hospitals Group傘下のApollo Pharmacyは、インドで5,000店舗目の開店を発表しました。このような拡大により、ビタミンDを含むさまざまな健康補助食品へのアクセスが増大し、市場に有利な成長機会がもたらされると予測されます。

また、警察官の健康増進と福利厚生に対する大手市場参入企業の取り組みが増加していることも、市場の拡大にプラスの影響を与えています。2021年7月、Fermenta Biotech Limitedは、マハラシュトラ警察のHelp Protect Our Protectors活動の一環としてビタミンD3カプセルを寄贈しました。ビタミンDは呼吸器感染症のリスクを減らし、免疫の支援に重要な役割を果たすため、隊員が免疫力を強化できるよう、合計160万のカプセルが寄贈されました。

ビタミンD欠乏症の増加が市場の需要を押し上げる

インドにおけるビタミンD欠乏症の増加は、インドのビタミンDサプリメント市場の需要を押し上げる大きな要因の1つです。Natureで公開された論文の推計によると、インドでは約4億9,000万人がビタミンD欠乏症に罹患しており、そのうち31％が青年と子供です。この増加は、日光への不十分な露出、紫外線の浸透を妨げる汚染、食生活の不摂生、カフェインの多量摂取によるものと考えられます。ビタミンDの欠乏に伴うさまざまな悪影響に対する意識の高まりと、健康補助食品の人気の高まりにより、市場の需要は今後数年間に増加すると予測されます。国民は健康に対してより積極的になり、健康を支援し、さまざまな栄養不足に対処するためにさまざまなサプリメントを利用するようになっています。さらに、ビタミンD欠乏症に対抗する政府の取り組みの増加や、集団ベースの介入・教育戦略の実施が、市場の拡大を支えると予測されます。

新製品の発売が市場成長を支える

国内における新たな健康補助食品の導入に向けたさまざまな企業による投資の増加は、インドのビタミンDサプリメントの市場規模を拡大すると予測されます。2023年7月、Oriflame Indiaは、同社のWellosophyシリーズで、マグネシウム強化カルシウム、ビタミンD、鉄複合体の2つの新しい健康補助食品をインドで発売すると発表しました。これらのサプリメントは、活動的で健康的なライフスタイルを維持し、多忙な日常生活をサポートするもので、スウェーデンの栄養評議会による広範な研究開発の末に開発されました。このような発売は、健康補助食品に関連するさまざまな利点に関する意識の高まりとともに市場の需要を促進しており、今後数年間の市場拡大にプラスの影響を与えると予測されます。さらに、国民の健康意識の高まりや、ビタミンDサプリメントに関連するさまざまな利点に関する認知度の向上により、予測期間に市場需要が大幅に増加すると予測されます。

ビタミンD3が大きな市場シェアを占める見込み

このセグメントの拡大は、カルシウム吸収の改善、骨の健康増進、気分の調整、免疫機能の向上などの、ビタミンD3がもたらすさまざまな健康効果に対する意識の高まりに支えられています。さらに、ライフスタイルの変化やインドア志向の高まりにより、ビタミンD3の必要量が増加しています。そのため、ビタミンD3サプリメントの日常的な摂取が全国のさまざまな人々によって推進されています。さらに、ビタミンD3サプリメントが入手しやすくなり、さまざまなフレーバーの幅広い選択肢を入手できるようになったことや、ビタミンD3サプリメントの摂取のしやすさが、このセグメントの成長を後押ししています。Carbamide Forteは、Vitamin D3 60000 IUチュアブル錠を提供しています。これは1週間に1回摂取するもので、オレンジ味が入手可能です。

当レポートでは、インドのビタミンDサプリメント市場について調査分析し、市場規模と予測、市場力学、主要企業の情勢と見通しなどを提供しています。

目次

第1章 プロジェクトの範囲と定義

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 インドのビタミンDサプリメント市場の見通し（2018年度～2032年度）

• 市場規模の分析と予測
  • 金額
  • 数量
• 市場シェア分析と予測
  • アナログ別
  • 原料別
  • 販売方法別
  • 剤形別
  • 治療用途別
  • エンドユーザー別
  • 地域別
  • 市場シェア分析：企業別（金額）（上位5社とその他 - 2024年度）
• 市場マップ分析（2024年度）
  • アナログ別
  • 原料別
  • 販売方法別
  • 剤形別
  • 治療用途別
  • エンドユーザー別
  • 地域別

第5章 需要供給分析

第6章 輸入と輸出の分析

第7章 バリューチェーン分析

第8章 ポーターのファイブフォース分析

第9章 PESTLE分析

第10章 価格分析

第11章 市場力学

• 市場促進要因
• 市場の課題

第12章 市場の動向と発展

第13章 規制枠組みとイノベーション

• 臨床試験
• 規制当局の承認

第14章 特許情勢

第15章 ケーススタディ

第16章 競合情勢

• マーケットリーダー上位5社の競合マトリクス
• 上位5社のSWOT分析
• 主要企業上位10社の情勢
  • Stabicoat Vitamins
  • Dishman Carbogen Amcis Ltd
  • CARBAMIDE FORTE
  • Vlado Sky Enterprise Pvt. Ltd
  • Wellbeing Nutrition
  • Cadila Pharmaceuticals Limited
  • Briyo Supplements
  • Health and Happiness (H&H) Trading India Private Limited
  • Healthwise Pharma
  • Fermenta Biotech Limited

第17章 戦略的推奨

第18章 当社について、免責事項

List of Tables

• Table 1. Pricing Analysis of Products from Key Players
• Table 2. Competition Matrix of Top 5 Market Leaders
• Table 3. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 4. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. India Vitamin D Supplements Market, By Value, In USD Million, FY2018-FY2032F
• Figure 2. India Vitamin D Supplements Market, By Volume, In Units, FY2018-FY2032F
• Figure 3. India Vitamin D Supplements Market Share (%), By Analog, FY2018-FY2032F
• Figure 4. India Vitamin D Supplements Market Share (%), By Source, FY2018-FY2032F
• Figure 5. India Vitamin D Supplements Market Share (%), By Sales Method, FY2018-FY2032F
• Figure 6. India Vitamin D Supplements Market Share (%), By Dosage Form, FY2018-FY2032F
• Figure 7. India Vitamin D Supplements Market Share (%), By Therapeutic Applications, FY2018-FY2032F
• Figure 8. India Vitamin D Supplements Market Share (%), By End-user, FY2018-FY2032F
• Figure 9. India Vitamin D Supplements Market Share (%), By Region, FY2018-FY2032F
• Figure 10. By Analog Map-Market Size (USD Million) & Growth Rate (%), FY2024
• Figure 11. By Source Map-Market Size (USD Million) & Growth Rate (%), FY2024
• Figure 12. By Sales Method Map-Market Size (USD Million) & Growth Rate (%), FY2024
• Figure 13. By Dosage Form Map-Market Size (USD Million) & Growth Rate (%), FY2024
• Figure 14. By Therapeutic Applications Map-Market Size (USD Million) & Growth Rate (%), FY2024
• Figure 15. By End-user Map-Market Size (USD Million) & Growth Rate (%), FY2024
• Figure 16. By Region Map-Market Size (USD Million) & Growth Rate (%), FY2024

India Vitamin D supplements market is projected to witness a CAGR of 8.10% during the forecast period FY2025-FY2032, growing from USD 101.04 million in FY2025 to USD 188.41 million in FY2032. The growth of the market is supported by the rising prevalence of vitamin D deficiency, increasing awareness about supplements and their role in maintaining health, novel launches by key market players, and increasing government initiatives to enhance public awareness.

Additionally, the growth of the market is supported by the increasing accessibility to health supplements in India. In September 2022, Apollo Pharmacy, which is a part of the Apollo Hospitals Group, announced the opening of their 5000th outlet in India. Such expansions are expected to augment the accessibility to different health supplements including vitamin D and provide lucrative growth opportunities to the market.

Also, the increasing efforts of major market players to enhance the health and the well-being of police personnel is positively influencing the market's expansion. In July 2021, Fermenta Biotech Limited donated vitamin D3 capsules as part of the Help Protect Our Protectors initiative for Maharashtra Police. In total 1.6 million capsules were donated to allow the personnel to strengthen their immunity as vitamin D reduces the risk of respiratory infections and plays a crucial role in providing immune support.

Increasing Vitamin D Deficiency Boosts Market Demand

The rising incidences of Vitamin D deficiency in India is one of the major factors bolstering the India Vitamin D supplements market demand. According to the estimates of an article published in Nature, approximately 490 million individuals in India have vitamin D deficiency, of which 31% are adolescents and children. The increase can be attributed to inadequate exposure to sunlight, pollution hampering penetration of ultraviolet rays, dietary insufficiencies, and high intake of caffeine. The market demand is expected to increase in the coming years due to the growing awareness about the various negative effects associated with deficiency of vitamin D and the growing popularity of health supplements. The population is becoming more proactive about their health and is leaning on various supplements for supporting their well-being and addressing various nutritional deficiencies. Additionally, increasing government initiatives and implementation of population-based interventional and educational strategies for combating vitamin D deficiencies are expected to support the market's expansion.

Novel Launches Support Market Growth

The rising investments by various companies towards the introduction of new health supplements in the country is expected to increase the India Vitamin D supplements market size. In July 2023, Oriflame India announced the launch of two new health supplements under their Wellosophy range, calcium fortified with magnesium, vitamin D, and iron complex in India. These supplements aid in maintaining active and healthy lifestyles and support busy routines developed after extensive research and development by the company's nutrition council in Sweden. Such launches, coupled with the growing awareness about various advantages associated with health supplements, are propelling the market demand and are expected to positively influence the expansion of the market in the coming years. Additionally, due to the increasing health consciousness among the population and rising awareness about different benefits associated with vitamin D supplements is expected to increase market demand significantly over the forecast period.

Vitamin D3 Expected to Account Significant Market Share

The expansion of the segment is supported by the growing awareness about various health benefits offered by vitamin D3 including improved calcium absorption, which aids in improving bone health, mood regulation, and improved immune functions. Additionally, the requirement for vitamin D3 is rising due to changes in lifestyle and increased preference for indoors. Thus, propelling the adoption of Vitamin D3 supplements in daily regimens by various individuals across the country. Moreover, the increasing accessibility to these supplements and availability of a wide range of options in varying flavors coupled with easy to consume nature of these supplements is bolstering the growth of the segment. Carbamide Forte offers Vitamin D3 60000 IU chewable tables that are required to be consumed only once a week and are available in orange flavor.

Prescription Anticipated to Hold Significant Market Share

The requirement for vitamin D prescription is increasing in India due to the rising cases of vitamin D deficiency, increasing emphasis on maintaining bone health, expansion of the geriatric population, and rapid population growth. The increasing prevalence of vitamin D deficiency in children is expected to boost the expansion of the segment. According to a multicenter study published in Nature, the prevalence of vitamin D deficiency in children and adolescents ranged from 30%-98% in West India. Additionally, vitamin D deficiency is often associated with a higher risk of heart failure and vitamin D, assuming a protective role against cardiovascular diseases, thus propelling the requirement for vitamin D prescriptions. Various findings have shown that vitamin D could reduce the occurrence of cardiovascular events such as coronary revascularization and myocardial infraction.

Future Market Scenario (FY2025 - FY2032F)

The demand of the India Vitamin D supplements market is expected to increase significantly in the coming years due to the growing awareness about the various advantages associated with the supplements, rising prevalence of Vitamin D deficiency, and increasing expenditure on health supplements. The rising awareness about the role of Vitamin D in regulating the amount of phosphate and calcium in blood is expected to further bolster their consumption as these nutrients aid in maintaining the muscle, teeth, and bone health and lack of vitamin D can cause conditions such osteomalacia and bone deformities.

Key Players Landscape and Outlook

The growth of India Vitamin D supplements market is supported by the rising investments by the key market players towards the introduction of novel solutions in the country for effectively treating Vitamin D deficiency. In February 2024, Cadila Pharmaceuticals Limited launched the first aqueous Vitamin D injection which is expected to revolutionize the Vitamin D treatment. This development is expected to improve patient care by increasing the efficacy of the treatment and ensuring a painless and simple administration procedure. Such innovations are anticipated to enhance treatment outcomes and allow healthcare professionals to meet the unmet medical requirements of the patients.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. India Vitamin D Supplements Market Outlook, FY2018-FY2032F

• 4.1. Market Size Analysis & Forecast
  • 4.1.1. By Value
  • 4.1.2. By Volume
• 4.2. Market Share Analysis & Forecast
  • 4.2.1. By Analog
    • 4.2.1.1. Vitamin D2
    • 4.2.1.2. Vitamin D3
  • 4.2.2. By Source
    • 4.2.2.1. Plant-sourced
    • 4.2.2.2. Animal-sourced
  • 4.2.3. By Sales Method
    • 4.2.3.1. Prescription
    • 4.2.3.2. OTC
  • 4.2.4. By Dosage Form
    • 4.2.4.1. Tablets
    • 4.2.4.2. Capsules
    • 4.2.4.3. Powder
    • 4.2.4.4. Injectables
    • 4.2.4.5. Others
  • 4.2.5. By Therapeutic Applications
    • 4.2.5.1. Bone Health
    • 4.2.5.2. Vitamin D Deficiency
    • 4.2.5.3. Calcium Supplement
    • 4.2.5.4. Hypoparathyroidism
    • 4.2.5.5. Others
  • 4.2.6. By End-user
    • 4.2.6.1. Age Group
      • 4.2.6.1.1. <20 Years
      • 4.2.6.1.2. 20-40 Years
      • 4.2.6.1.3. 40-60 Years
      • 4.2.6.1.4. 60-80 Years
      • 4.2.6.1.5. 80+ Years
    • 4.2.6.2. Gender
      • 4.2.6.2.1. Men
      • 4.2.6.2.2. Women
  • 4.2.7. By Region
    • 4.2.7.1. North
    • 4.2.7.2. East
    • 4.2.7.3. West and Central
    • 4.2.7.4. South
  • 4.2.8. By Company Market Share Analysis (Top 5 Companies and Others - By Value, FY2024)
• 4.3. Market Map Analysis, FY2024
  • 4.3.1. By Analog
  • 4.3.2. By Source
  • 4.3.3. By Sales Method
  • 4.3.4. By Dosage Form
  • 4.3.5. By Therapeutic Applications
  • 4.3.6. By End-users
  • 4.3.7. By Region

5. Demand Supply Analysis

6. Import and Export Analysis

7. Value Chain Analysis

8. Porter's Five Forces Analysis

9. PESTLE Analysis

10. Pricing Analysis

11. Market Dynamics

• 11.1. Market Drivers
• 11.2. Market Challenges

12. Market Trends and Developments

13. Regulatory Framework and Innovation

• 13.1. Clinical Trials
• 13.2. Regulatory Approvals

14. Patent Landscape

15. Case Studies

16. Competitive Landscape

• 16.1. Competition Matrix of Top 5 Market Leaders
• 16.2. SWOT Analysis for Top 5 Players
• 16.3. Key Players Landscape for Top 10 Market Players
  • 16.3.1. Stabicoat Vitamins
    • 16.3.1.1. Company Details
    • 16.3.1.2. Key Management Personnel
    • 16.3.1.3. Products and Services
    • 16.3.1.4. Financials (As Reported)
    • 16.3.1.5. Key Market Focus and Geographical Presence
    • 16.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 16.3.2. Dishman Carbogen Amcis Ltd
  • 16.3.3. CARBAMIDE FORTE
  • 16.3.4. Vlado Sky Enterprise Pvt. Ltd
  • 16.3.5. Wellbeing Nutrition
  • 16.3.6. Cadila Pharmaceuticals Limited
  • 16.3.7. Briyo Supplements
  • 16.3.8. Health and Happiness (H&H) Trading India Private Limited
  • 16.3.9. Healthwise Pharma
  • 16.3.10. Fermenta Biotech Limited

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

17. Strategic Recommendations

18. About Us and Disclaimer